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ravicka

The future is here for the Hospitality Industry - 2 views

  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry.
  • ...88 more annotations...
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry.
  • . The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • . The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • . The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • . The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • . The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • . The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • . The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • . The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • . The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • . The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business. Two more things I really look at are how the hotels can sweat their assets better by using technology and how operational efficiency can come in through it.”
  • The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry.
  • The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business. Two more things I really look at are how the hotels can sweat their assets better by using technology and how operational efficiency can come in through it.”
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business. Two more things I really look at are how the hotels can sweat their assets better by using technology and how operational efficiency can come in through it.”
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business. Two more things I really look at are how the hotels can sweat their assets better by using technology and how operational efficiency can come in through it.”
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business. Two more things I really look at are how the hotels can sweat their assets better by using technology and how operational efficiency can come in through it.”
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business. Two more things I really look at are how the hotels can sweat their assets better by using technology and how operational efficiency can come in through it.”
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business. Two more things I really look at are how the hotels can sweat their assets better by using technology and how operational efficiency can come in through it.”
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business. Two more things I really look at are how the hotels can sweat their assets better by using technology and how operational efficiency can come in through it.”
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business. Two more things I really look at are how the hotels can sweat their assets better by using technology and how operational efficiency can come in through it.”
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business. Two more things I really look at are how the hotels can sweat their assets better by using technology and how operational efficiency can come in through it.”
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business. Two more things I really look at are how the hotels can sweat their assets better by using technology and how operational efficiency can come in through it.”
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business. Two more things I really look at are how the hotels can sweat their assets better by using technology and how operational efficiency can come in through it.”
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business. Two more things I really look at are how the hotels can sweat their assets better by using technology and how operational efficiency can come in through it.”
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business. Two more things I really look at are how the hotels can sweat their assets better by using technology and how operational efficiency can come in through it.”
  • With the global economic recovery and growing profile of domestic as well as international travelers, innovative technology is a must for the hospitality industry. The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • With the global economic recovery and growing profile of domestic as well as international travelers, innovative technology is a must for the hospitality industry. The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • With the global economic recovery and growing profile of domestic as well as international travelers, innovative technology is a must for the hospitality industry. The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • With the global economic recovery and growing profile of domestic as well as international travelers, innovative technology is a must for the hospitality industry. The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • With the global economic recovery and growing profile of domestic as well as international travelers, innovative technology is a must for the hospitality industry. The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • With the global economic recovery and growing profile of domestic as well as international travelers, innovative technology is a must for the hospitality industry. The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • With the global economic recovery and growing profile of domestic as well as international travelers, innovative technology is a must for the hospitality industry. The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • With the global economic recovery and growing profile of domestic as well as international travelers, innovative technology is a must for the hospitality industry. The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • With the global economic recovery and growing profile of domestic as well as international travelers, innovative technology is a must for the hospitality industry. The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • With the global economic recovery and growing profile of domestic as well as international travelers, innovative technology is a must for the hospitality industry. The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • With the global economic recovery and growing profile of domestic as well as international travelers, innovative technology is a must for the hospitality industry. The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • With the global economic recovery and growing profile of domestic as well as international travelers, innovative technology is a must for the hospitality industry. The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • With the global economic recovery and growing profile of domestic as well as international travelers, innovative technology is a must for the hospitality industry. The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • With the global economic recovery and growing profile of domestic as well as international travelers, innovative technology is a must for the hospitality industry. The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • With the global economic recovery and growing profile of domestic as well as international travelers, innovative technology is a must for the hospitality industry. The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business. Two more things I really look at are how the hotels can sweat their assets better by using technology and how operational efficiency can come in through it.”
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business. Two more things I really look at are how the hotels can sweat their assets better by using technology and how operational efficiency can come in through it.”
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business. Two more things I really look at are how the hotels can sweat their assets better by using technology and how operational efficiency can come in through it.”
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business. Two more things I really look at are how the hotels can sweat their assets better by using technology and how operational efficiency can come in through it.”
  • This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry. This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry. This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry. This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry. This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry. This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry. This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry. This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry. This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry. This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry. This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry. This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry. This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry. This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry. This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry. This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry. This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry. This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry. This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • The use of information technology in the hospitality industry has grown leaps and bounds over the past two decades, making it a catalyst for the growth of this sector.
  • Emphasizing the same, Sukesh Jain, VP, Enterprise Business, Samsung India highlighted, “Technology comes in handy when we talk about personalization. There are a lot of technological tools, products and services available which people worldwide are using.
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business.
  •  
    Manali Jaggi in his article "The future is here for the Hospitality Industry," highlights the importance and the benefits of Hospitality companies investing in Information Technology. He stressed that from the first point of contact; reservation to the guest's departure the role technology plays and the fact that it "expands revenue options and maintains operational efficiencies for the industry." He reported that Sukesh Jain, VP Enterprise Business, Samsung highlighted that "Technology comes in handy when we talk about personalization," which is the type of experience one aims to provide to the guest. This provides the guest with an increased customer service experience which in turn leads to customer loyalty which can only lead to financial rewards for the company. He concluded by stressing the point that the Hospitality industry must take a "proactive stance in implementing technological advances."
anonymous

What's Driving IT Investment in 2011? | News | Hospitality Magazine (HT) - 2 views

  • “Advances in wireless and mobile technologies, products and services are changing the landscape of the hospitality industry and how it operates,” says Craig Mathias, principal, Farpoint Group. “With a demanding client base equipped with increasing numbers of smartphones, tablet computers, notebook PCs and even rugged devices, successful hospitality IT organizations recognize the need to upgrade their existing WLANs to improve network reliability, capacity and coverage to support customer-facing applications, as well as internal services that enable their own mobile workforce and improve the guest experience.”
  • Elevating the guest experience
  • The Motorola Solutions 2011 Hospitality Market Barometer reveals that 91 percent of hospitality decision makers realize the increasing importance of mobile and wireless technology, while 78 percent recognize the role mobility plays in ensuring a competitive advantage for their business.
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  • Enabling operational efficiency
  • Empowering the mobile worker
  • Fifty-six percent of hospitality organizations plan to raise mobile investments to better equip their workforces, improve operational efficiencies and enhance the customer experience.
  • Advances in wireless and mobile technologies, products and services are changing the landscape of the hospitality industry and how it operates,” says Craig Mathias, principal, Farpoint Group . “With a demanding client base equipped with increasing numbers of smartphones, tablet computers, notebook PCs and even rugged devices, successful hospitality IT organizations recognize the need to upgrade their existing WLANs to improve network reliability, capacity and coverage to support customer-facing applications, as well as internal services that enable their own mobile workforce and improve the guest experience.”
  • Improved guest experience is the top driver for mobility investments, cited by 76 percent of hospitality venues surveyed. Hospitality decision makers are investing in mobile technologies to support customer-facing applications that improve guest services by handling wireless email, guest/attendee check-in, table-side order/payment or event ticketing, among others. Sixty-one percent of respondents plan to deploy some form of video capabilities, including video surveillance, video conferencing and streaming video, in public access areas such as lobbies. Fifty-eight percent of surveyed hospitality organizations deploying mobile technology today see improved customer satisfaction. 
  • Key facts from the survey
  • A recent Motorola Solutions, Inc. study uncovered that information technology (IT) spending in the hospitality industry is expected to increase in 2011, with guest experience cited as the top driver for investment.
  • The Motorola Solutions 2011 Hospitality Market Barometer reveals that 91 percent of hospitality decision makers realize the increasing importance of mobile and wireless technology, while 78 percent recognize the role mobility plays in ensuring a competitive advantage for their business.
  • Elevating the guest experience
  • Improved guest experience is the top driver for mobility investments, cited by 76 percent of hospitality venues surveyed.
  • Hospitality decision makers are investing in mobile technologies to support customer-facing applications that improve guest services by handling wireless email, guest/attendee check-in, table-side order/payment or event ticketing, among others. Sixty-one percent of respondents plan to deploy some form of video capabilities, including video surveillance, video conferencing and streaming video, in public access areas such as lobbies.
  • Fifty-eight percent of surveyed hospitality organizations deploying mobile technology today see improved customer satisfaction. 
  • Empowering the mobile worker
  • Fifty-nine percent of respondents currently deploying mobile and wireless technology witnessed an increase in employee productivity and efficiency, while 55 percent saw improved sales results.
  • Currently, the most popular applications on two-way radios are project management (51 percent) and collaboration (41 percent). Unified messaging and remote management/monitoring have the highest rate of planned deployments into 2012.
  • Among survey respondents, tablets and VoIP handsets are the top two mobile devices planned for new deployments by 2012.
  • Enabling operational efficiency
  • Seventy-five percent of hospitality organizations surveyed already have wireless LAN (WLAN) installed in their facilities.
  • “Advances in wireless and mobile technologies, products and services are changing the landscape of the hospitality industry and how it operates,” says Craig Mathias, principal, Farpoint Group. “With a demanding client base equipped with increasing numbers of smartphones, tablet computers, notebook PCs and even rugged devices, successful hospitality IT organizations recognize the need to upgrade their existing WLANs to improve network reliability, capacity and coverage to support customer-facing applications, as well as internal services that enable their own mobile workforce and improve the guest experience.”
  •   More than one third of survey respondents represent companies exceeding $1 billion in revenues. Responses came from the executive suite, IT functions and managers closest to the day-to-day implementation of mobile solutions.
  •  
    "The Motorola Solutions 2011 Hospitality Market Barometer reveals that 91 percent of hospitality decision makers realize the increasing importance of mobile and wireless technology, while 78 percent recognize the role mobility plays in ensuring a competitive advantage for their business. As a result, hospitality venues are investing in new technology, as well as powerful wireless networks to handle greater data volumes and increasing demands for high-speed access from the customer and mobile workforce. "
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  •  
    This is a survey from The Motorola Solutions , it reveals how IT investment is gaining pace in hospitality industry. The resuults reveals that 91 percent of hospitality decision makers realize the increasing importance of mobile and wireless technology, while 78 percent recognize the role mobility plays in ensuring a competitive advantage for their business. As a result, hospitality venues are investing in new technology, as well as powerful wireless networks to handle greater data volumes and increasing demands for high-speed access from the customer and mobile workforce.
  •  
    Widely utilization and application of IT technology especially wireless and mobile technology are expected to increase in recent years.More and more hospitality organizations are realize the important role the mobile investment played in improving operational efficiency and enhance the customer experience. With wireless devices, hospitality organizations can save time of doing guest/attendee check-in, table-side order/payment or event ticketing which will improve operation efficiency and customers' satisfaction. According to survey results, tablets and VoIP handsets are the top two mobile devices planned for new deployments. Furthermore, right IT investment will increase revenues and have a good sales.
  •  
    Motorola Solutions, Inc (MS) conducted a study and discovered that IT (information technology) spending is expected to rise in the hospitality filed in the years to come, practically in 2011. The main reason for the increase in spending on IT is because of the guest experience. According to MS, fifty- six percent of hospitality establishments plan to increase mobile investment to better outfit their workforces, advance operational efficiencies and boost the customer experience. The survey main facts included three areas; One, to elevate the guest experience Hospitality decision makers are investing in mobile technologies to support customer-facing applications that improve guest services by handling wireless email, guest/attendee check-in, table-side order/payment or event ticketing, among others. Two, to empower the employees by giving them the correct tools, fifty-nine percent of respondents currently deploying mobile and wireless technology witnessed an increase in employee productivity and efficiency, while 55 percent saw improved sales results. Finally, to enable operational efficiency, improvement, reliability, and extending range of current wireless data networks are the top three drivers behind 802.11n WLAN adoption - all critical network features to meet greater data volumes and increasing demands for access from the customer and mobile workforce. Seventy-five percent of hospitality organizations surveyed already have wireless LAN (WLAN) installed in their facilities. In North America, approximately one third of these venues have 802.11n, while European venues predominately have 802.11b/g.
  •  
    This article is introducing a survey about information technology in the hospitality industry. It shows that there was a speedy increasing in IT investing which is aiming to improve customers' satisfaction and experience. Almost fifty-six percent of hospitality organizations plan to equip IT devices inside their organizations. Also, ninety-one percent of the hospitality decision makers have realized the importance of the mobile and wireless technology. There are three key facts that show the outcome of the survey. The first is to elevate the guest experience. The hotels are investing mobile and wireless technologies, also the video capabilities to improve customer satisfaction. The second one is to empower the mobile worker. The managers, security personnel and customer services all needs some applications to ensure the work efficiency and keep the management productive. The third one is to enable operational efficiency. It shows that the hotel wants to expand the ability of wireless and data transportation.
  •  
    IT investment becomes a big part of the investment in the hospitality industry. A research had been done in 2011 to find what factors drive IT investment in the hospitality industry. There are three main factors, which are elevating the guest experience, empowering the mobile worker, and enabling operational efficiency. Management finds that improved guest experience is the top driver for mobility investment, and over half percentage of the respondents witnessed an increase in employee productivity. IT investment also enables operational efficiency and it is said that 3/4 of the hospitality organization have WLAN installed in their facilities. In my opinion, I believe it is the trend to invest in IT, because people cannot live without modern technology nowadays, and even if you do not want to change, your competitors will do so, which will ultimately makes you out of the market. So IT investment is very important, and businesses in the hospitality industry need to take more concern on IT investment.
  •  
    The Motorola Solutions, Inc. study exposed that information technology spending in the hospitality industry is expected to increase in 2011, with guest experience cited as the top driver for investment. Mobility investments can elevate the guest experience by handling wireless email, guest check-in, tableside order/payment or event ticketing. Managers can empower the mobile worker by using smartphone. Installing the wireless LAN (WLAN) can enhance operational efficiency. Motorola Solutions conducts market research and provides indicators of the opportunities and challenges that mobility poses to hospitality enterprises.
  •  
    This article shared information from a Motorola Solutions, Inc. study predicting that information technology (IT) spending in the hospitality industry would increase in 2011, with guest experience cited as the top driver for investment. The study revealed that 91% of hotel decision makers recognized the importance of mobile and wireless technology and that they would be focused on enhancing guest experience, empowering the mobile worker, and enabling operational efficiency. Motorola Solutions conducts independent market research and collected surveys from 161 qualified participants. I found this article relevant because guests are now expected the hotels they stay at to be able to meet their technological needs. I attended a conference just this week and heard multiple attendees ask if the hotel had wifi and how/where to access it. Nowadays, it's more of a necessity than an option for hoteliers to make the decision to invest in technology. Not only does this investment meet guests' needs and increase satisfaction, but it also benefits employees. According to the article, over half of the survey respondents who use wireless and mobile technology in their workforce saw increases in employee productivity and efficiency. Often times, if employees are able to be more productive and efficient on the job, there is a positive correlation with guest service and satisfaction. Thus, IT investments are crucial for hoteliers to make.
  •  
    This article is talked about the IT trend in hospitality industry. From a recent Motorola Solutions, Inc. study, it showed that information technology(IT) spending in the hospitality industry is expected to increase in 2011. What is more, 91% of hospitality decision makers realize the increasing important of mobile and wireless technology. Then it introduced some key facts from the survey. They are elevating the guest experience, empowering the mobile worker and enabling operational efficiency. Advances in wireless and mobile technologies, products and services are changing the landscape of the hospitality industry and how it operates. Successful hospitality IT organizations recognize the need to upgrade their existing WLANs to improve network reliability, capacity and coverage to support customer-facing applications, as well as internal services that enable their own mobile workforce and improve the guest experience. This is the information technology trend for hospitality industry. And IT will become an indispensable part in hospitality industry.
  •  
    Just like the saying in the article, in 2011, the investment is mostly focus on the mobile investments. As we know that with the development of the internet, more and more people can not live without the internet. So, it is very important for hotel or hospitality industry to put investments on this section. It is become the necessary part of the hospitality industry. So, increase the investments of mobile and internet will bring a strong advantages for your business and make you stand on the market.
  •  
    The hospitality industry is investing in new technology to satisfy guests demands, it is important for hotels to provide wireless connections that are fast and reliable, this now also considered part of the guest experience.
  •  
    A recent study uncovered that information technology (IT) spending in the hospitality industry is expected to increase in 2011, with guest experience cited as the top driver for investment. 56% of hospitality organizations plan to raise mobile investments to better equip their workforces, improve operational efficiencies and enhance the customer experience. 91% of hospitality decision makers realize the increasing importance of mobile and wireless technology, while 78 percent recognize the role mobility plays in ensuring a competitive advantage for their business. Based on elevating the guest experience, empowering the mobile worker and enabling operational efficiency, a survey about this was set up. With a demanding client base equipped with increasing numbers of smartphones, tablet computers, notebook PCs and even rugged devices, successful hospitality IT organizations recognize the need to upgrade their existing WLANs to improve network reliability, capacity and coverage to support customer-facing applications, as well as internal services that enable their own mobile workforce and improve the guest experience.
  •  
    Nowadays more than ever does technology make a difference in how we run our operations, how effective our operations are which results in how satisfied our customers are. The article What's Driving IT investment in 2011 talks about the advances in the hospitality industry providing us with some important statistics in IT investments. According to the article, technology spending is expected to increase with the focus on customer experience. Fortunately, the statistics shows that 91 percent of hospitality decision makers realize the importance of mobile and wireless technology. As stated in the article, hospitality venues invest in new technologies to improve operational efficiencies and to enhance customer experience. As the survey shows, customer experience is the number on priority and driving force for implementing new technology. Hospitality properties also invest in technologies that enhance the check in procedures, wireless e-mail or table side orders and payments. After implementing new technologies, 59% of respondents to the survey taken could see improve employee efficiency and 55% saw improved sales results. According to the survey that was filled out by 161 respondents representing variety of hospitality enterprises, 58% saw improved customer satisfaction. Even though this article does not state which technologies in particular yielded these results, it is still important to see that investing in IT technologies does make a difference in customer satisfaction, employee efficiency and sales improvement. Many properties are afraid to invest new technologies, as they are unsure of the final results of the investment. I am strongly convinced that in order to keep up with the competition and the supply in the market, business had to take the technology route and use it to their fullest advantage.
  •  
    The article analyzed why hotels do investment to It in 2011. It concluded three main reasons, which are elevating the guest experience, empowering the mobile worker, and enabling operational efficiency. It's already 2013 now and things can become different. Hotels should invent carefully according to its specific necessary and customers' necessary.
  •  
    Dear team! I found an article, very old but to me, very actual and interesting about how the Internet Technology is improving and progressing, and the investment bring benefits only. In 2011 , only 4 years ago, we can see that the companies were having a clear plan to improve the communication system. By introducing wireless, tablets, WLANs , to improve network reliability... Today we have it all on hands. We are using all the devices online , wireless and with no problem to access. No cords on the floor, no telegrams ... Internet technologies is a big progress in our century and is developing and growing, by leaving some of us behind. :)
kenziemoody

Technology in the Hospitality Industry - Have We Gone Too Far? | By Court Williams &amp... - 3 views

  • The hospitality industry is changing, and is rapidly becoming super high-tech.
    • kaylaabad
       
      The hospitality industry is changing, and is rapidly becoming super high-tech.
  • On arrival at their destination, guests no longer need to wait in line for the key to their room. They can now check in and out using electronic kiosks, online and mobile check-ins. Automated payments and the use of smartphones for keyless entry, making requests, online purchases, or even placing room service orders makes self-service an attractive option.
    • kaylaabad
       
      Arrival technology - On arrival at their destination, guests no longer need to wait in line for the key to their room. They can now check in and out using electronic kiosks, online and mobile check-ins. Automated payments and the use of smartphones for keyless entry, making requests, online purchases, or even placing room service orders makes self-service an attractive option.
  • With the advent of technology, however, many activities previously performed by live humans have been replaced by automated methods, mainly in the attempt to streamline functionality and improve service
    • kaylaabad
       
      With the advent of technology, however, many activities previously performed by live humans have been replaced by automated methods, mainly in the attempt to streamline functionality and improve service
  • ...23 more annotations...
  • With the rising popularity of online reviews, hospitality guests now have the ability to research any venue to see what others have posted.
    • kaylaabad
       
      Pro:With the rising popularity of online reviews, hospitality guests now have the ability to research any venue to see what others have posted.
  • Both review websites and social media platforms have become active gateways to global opinion, and travelers use these extensively to help them decide where to book
    • kaylaabad
       
      Pro:Both review websites and social media platforms have become active gateways to global opinion, and travelers use these extensively to help them decide where to book
  • Technology is shaping how lodgings and restaurants are found and booked
    • kaylaabad
       
      Technology is shaping how lodgings and restaurants are found and booked
  • Improving a guest's experience depends on the ability to identify the individual guest's preferences. The best way to determine these is by collecting data from first-, second- and third-party sources, combining and analyzing it effectively.
    • kaylaabad
       
      Data has enhanced guest experience: Improving a guest's experience depends on the ability to identify the individual guest's preferences. The best way to determine these is by collecting data from first-, second- and third-party sources, combining and analyzing it effectively.
  • Theoretically, it should improve the customer experience, particularly through the use of data collected by using the various technologies
    • kaylaabad
       
      Theoretically, it should improve the customer experience, particularly through the use of data collected by using the various technologies
  • We have also seen the emergence of cost-saving technologies that not only focus on guest loyalty but also reduce fixed costs and overheads.
    • kaylaabad
       
      Pro: We have also seen the emergence of cost-saving technologies that not only focus on guest loyalty but also reduce fixed costs and overheads.
  • statistics that show an undoubtedly positive response to technology,
    • kaylaabad
       
      Technology in the industry is well received
  • Biometric authentication offers the most secure method of proving identity that's currently available, and the hospitality industry has been quick to realize the need for this level of safety.
    • kaylaabad
       
      Technology has improved security: Biometric authentication offers the most secure method of proving identity that's currently available, and the hospitality industry has been quick to realize the need for this level of safety.
  • guests can now control all the functions of the room from a single device
    • kaylaabad
       
      Pro: guests can now control all the functions of the room from a single device
  • two-thirds of U.S. hotel guest respondents felt it was either "extremely important" or "very important" for hotels to continue investing in technology to enhance the guest experience.
    • kaylaabad
       
      two-thirds of U.S. hotel guest respondents felt it was either "extremely important" or "very important" for hotels to continue investing in technology to enhance the guest experience.
  • it seems travelers of all ages are keen to make the most of online hotel reservations and reviews
  • hey understand the need for (and value of) using technology to support the guest experience, and although they are rapidly embracing many aspects of this brave new world, they still need to be able to consult with a human being if required.
    • kaylaabad
       
      They appreciate t hey understand the need for (and value of) using technology to support the guest experience, and although they are rapidly embracing many aspects of this brave new world, they still need to be able to consult with a human being if required.
  • it seems travelers of all ages are keen to make the most of online hotel reservations and reviews
    • kaylaabad
       
      it seems travelers of all ages are keen to make the most of online hotel reservations and reviews
  • he experience is now facilitated by technological factors,
    • cleon087
       
      The key word is facilitates, I think that technology has enhanced experience but should never replace the hospitality warm feeling aspect.
  • Baby Boomers who look set to remain the most prolific travelers for the next two to three years, and see if the numbers support the theory that technology has improved the hospitality experience.
    • cleon087
       
      I think that technology is becoming a necessity in the hospitality industry. There is a need to be up to date. Especially if you want to attract the new generation of travelers.
  • But is it really an improvement, or has the industry gone too far? Do these changes enhance the guest's experience, or have we forfeited the true meaning of the word "hospitality" in the process?
    • cleon087
       
      I think that the industry is just simply evolving with the times.
  • how much is it taking away from the guest's personal experience?
  • shows the reviews for companies in the hospitality industry are considered 48% more important and valuable than in other industries, which indicates the target audience takes online reviews exceptionally seriously
    • cleon087
       
      I think that this just leads to different opportunities. Now you can show off on your social media how great your hotel is and its advantages. The only negative is how easily someone can write a negative review that might not even be true.
  • from notifications about special deals to managing their loyalty program account.
    • cleon087
       
      Investing in a well designed app for your company is crucial now.
  • The benefits of automation will soon become crystal clear.
    • cleon087
       
      This just helps improve the service and you will still need someone at the front desk.
  • Guests can stream SHOWTIME shows for free through the app, without needing to input credentials or create a subscription. Anyone who prefers not to download the app can operate the same controls using a simplified, in-room remote device.
    • cleon087
       
      I feel like this just enhances the experience and makes it more personal.
  • These have taken off extensively, with research showing one half of millennials, 26% of Gen Xers and 12% of Baby Boomers consider themselves "travel hackers," which means they believe they know all the best ways to use technology for good deals. Chatbots on booking websites enable the user to ask questions without even getting up from the sofa.
    • cleon087
       
      People are spending more time looking for the perfect hotel and for the best price. I know I do this whenever I travel and most of the time becoming a member for something like the Marriott, will end up being the best deal.
  • e, for example, the system can automatically send the conference itinerary and a map of the meeting spaces to his or her device.
  •  
    The Hospitality industry have been greatly impacted over the years by the advancements made in technology. Customers have everything assessable by the click of a button or utilization of an app. Various software is being created to provide for quick and easy service but in turn takes away from the personal experiences.
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  •  
    "All of this indicates that while a hotel offering a truly connected experience is likely to be full of very happy, empowered guests, we can't quite replace the human touch completely just yet." Though technology is taking over the industry, it is important that we not lose or completely replace the humanity of the industry. While technology has enhanced the employee experience and guests do appreciate it, they also like to know that they have a human waiting for them should they have any issues. All in all, technology has improved the industry by enabling a more personalized and empowering experience and increasing the safety of the guests and employees.
  •  
    This article is about the new advances in technology and investing whether it has been taken too far. It analyzes the new advancements such as apps where reservations are made. These new technologies have been made to enhance experience but not replace the warm feeling that hospitality gives you. The article concludes that we haven't taken it too far, instead it has made guest experience better. Especially when it comes to checking in, and not having to wait a huge line when you just want to get to your room.
  •  
    As we learned this week, technology is impacting the hospitality industry. As the article states- "improving a guest's experience depends on the ability to identify the individual guest's preferences." This reminded me of the Smart Bar video we watched this week. Technology can enhance the quality of experience. However, depending on the businness/ company- most people would be unwilling to put a an investment into tech unless they see a significant uptake from the technology. Even though technology plays a major role in the industry, it has not completely took over human interaction.
cborregomarsh

Cloud Computing Continues to Transform Hospitality - RTInsights - 1 views

  • Just like databases in the early 90s allowed hotels to manage large numbers of reservations and requests efficiently, cloud solutions offer the chance to remove common frustrations and frictions across the entire ecosystem.
  • Reduce cost: Cloud services allow hospitality industries to pay only for the services they need. Cloud computing also puts smart building management into reality, as well as facilitating projects and maintenance.
  • Improve experiences: Cloud services also provide flexibility in services by allowing staff to operate from anywhere, as an example. Guests also receive the same flexibility to manage their needs from anywhere.
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  • Build responsive infrastructure:
  • Cloud Security
  • Cloud reliability The hospitality industry wants to know that they aren’t adopting another solution that will prove obsolete in just a few years.
  • Even if it’s no fault of the establishment, customers will remember frustration reconciling a bill or having to wait a long time for check-in. The cloud adds a layer of protection against minor hiccups in their experience.
  • Personalize guest offers: Captured data offers a wealth of information. Cloud computing helps hoteliers and other hospitality organizations provide customized experiences and responsive, convenient services.
  • Cloud computing can offer a seamless experience to customers while reducing obstacles to service from the staff side.
  • The Airline was able to improve customer service by providing an instant response to various customer requests and reducing wait times.
  • Pre-arrival: Cloud services capture data from the moment guests first interact with the company or service. The hotel, for example, can make a note of what services or rooms the customer looked at and offer suggestions for upgrades.
  • Arrival: When guests arrive, their information is saved and ready for each member of staff. This offers personalization right from the beginning.
  • The stay: Knowledge of previous stays provides insight into customer preferences. A hotel may address mistakes right from the beginning or identify missed opportunities. Personalization continues with upsell offers that happen as the customer continues to interact with the business.
  • Departure: Not only does the cloud enable a frictionless checkout experience with no surprises, but it can also follow up afterward to continue to nurture relationships and reward loyalty.
  • Preparation: Following guest stays, businesses can enable targeted follow-up. Cloud computing can also handle things like predictive maintenance to reduce downtime, especially during peak seasons.
  • The Hilton made use of cloud computing to monitor all locks within its properties.
  • It’s only one instance of the Hilton’s shift to cloud computing. It has digitized rooms and created a type of mission control for everything from entertainment to ordering room service.
  • Cloud services can offer the full security expertise with automatic updates that the hospitality industry needs to keep information secure.
  • The cloud provides a real end-to-end solution for hospitality that brings back the excitement of travel. In an industry facing stiff competition, this type of solution could be a differentiator for success.
  • Companies can choose a provider familiar with the nuances required for hospitality excellence and reap the benefits of an end-to-end experience.
  • Cloud services allow hospitality industries to pay only for the services they need.
  • Cloud services also provide flexibility in services by allowing staff to operate from anywhere
  • Moving to cloud operations also allows the hospitality industry to scale.
  • In that case, cloud services allow a smooth transition with a central line of communication.
  • Cloud computing helps hoteliers and other hospitality organizations provide customized experiences and responsive, convenient services.
  • cloud solutions offer the chance to remove common frustrations and frictions across the entire ecosystem.
  • rigidity causes issues in connectivity and service. When the internet goes out, or a system goes down, operations cease.
  • Staff can work from anywhere, change devices if necessary, and mitigate the risk of lost or unsecured information.
  • The Hilton’s Room Lock Problem
  • The American Airlines Integration Challenge
  • The space continues to evolve, offering new ways to ingest, process, and protect customer data. And it’s this free flow of data that will allow the hospitality industry to move into the new era of the industry.
  • Use of cloud computing in hospitality continues to evolve, offering ne
  • w ways to ingest, process, and protect customer data.
  • cloud solutions offer the chance to remove common frustrations and frictions across the entire ecosystem.
  • Cloud services also provide flexibility
  • Cloud services allow hospitality industries to pay only for the services they need.
  • operate from anywhere,
  • cloud services allow a smooth transition with a central line of communication.
  • provide customized experiences
  • Staff can work from anywhere
  • he cloud adds a layer of protection against minor hiccups in their experience.
  • security is built-in.
  • Cloud computing can offer a seamless experience to customers while reducing obstacles to service from the staff side.
  • personalization right from the beginning.
  • address mistakes right from the beginning or identify missed opportunities. Personalization continues with upsell
  • handle things like predictive maintenance to reduce downtime
  • this type of solution could be a differentiator for success.
  • It has digitized rooms and created a type of mission control for everything from entertainment to ordering room service.
  • reducing wait times.
  •  
    Cloud computing has come a long way. The hospitality industry is quickly incorporating cloud computing services for guest satisfaction and productivity of employees. The article shares several real life examples where cloud computing were beneficial.
  • ...2 more comments...
  •  
    As we know, cloud computing is becoming the new norm and is the future for technology but is also transforming the hospitality and tourism industry. Cloud computing allows the hospitality industry to improve travel experiences, provide personalized offers, and also helps the industry reduce cost. With so many advantages, there are some cons of cloud computing that may pose as an issue such as the security and reliability that comes with using cloud computing. However, the pros outweigh the cons and if cloud services can overcome those barriers, the hospitality industry will reach new heights not seen in previous years. With the implementation of cloud computing in the hospitality industry, it will provide a travel experience like no other from start to finish, literally.
  •  
    This article discusses the impact that the integration of cloud computing has had on the operations and growth of the hospitality industry as a whole. Companies are optimizing their usage to help them carry out daily tasks while using data and sharing to provide the best guest experience possible. The article also goes into detail regarding the steps being taken by companies to prevent data theft and downtimes. One aspect of the post that I found to be extremely interesting was how it walked me through the integration of cloud computing in every step of guests' stay from pre-arrival to departure.
  •  
    Cloud computing is the future whether businesses want it to be or not. With the growth of technology, we need to embrace one tool that is become very developed, cloud computing. It gives more efficiency to businesses who need to know more about their clientele and also can provide information and data that humans could never do. It gives a more personalized experience to each guest while organizing data much faster than on a excel sheet that stuff have to manually update. It improves experience and reduced cost for business as well. It allows information to be reached anywhere and business can be taken home or traveled with. It brings a new level of security to businesses and customers and allows more flexibility in service in the hospitality industry.
  •  
    Cloud computing transforms hospitality by a offering seamless experience to customers while reducing obstacles to service from the staff side. It also offers individualized, quick solutions in an industry that is highly competitive.
gulsevim

How A Cloud PMS Improves The Guest Experience - 2 views

  • In today’s mobile age, power lies more and more in the hands of the customer and the value of delivering a great guest experience has never been more prominent.
  • 86% of consumers are willing to pay more to receive a better customer experience, and only 1% of customers feel their expectations are being met consistently.
  • 59% of Americans would try a new brand or company for a better service experience.
  • ...12 more annotations...
  • “Customer experience is the new marketing.”
  • by the year 2020 customer experience will overtake price and product as the key brand differentiator
  • the companies that do focus on customer experience will flourish.
  • Positive guest experiences and overall satisfaction not only equate to loyal guests but they are also profitable.
  • investing in a modern Cloud PMS is key to managing and elevating the guest experience
  • As the hospitality industry grows increasingly competitive, more and more properties are looking to technology to help them manage and deliver an enhance customer experience.
  • A cloud-based PMS enables mobile self-service options such as check-in/out, mobile room service requests, late check-out requests, extended bookings, and so on.
  • A cloud-based PMS has the ability to consolidate pertinent guest stay information and preference data (from multiple sources) all in one place.
  • Having the ability to recognize customers and deliver a personalized experience on a granular level will not only impress guests but create loyalty and ensure that they come back for more.
  • A cloud-based PMS has the power to make a guest’s stay seamless, as well as your employees’ lives easier.
  • A cloud PMS can automate and streamline the entire guest experience from start to finish, from captivating hotel profiles to optimized direct booking engines to one-click check-in functionalities.
  • With a cloud-based PMS, hoteliers will not only improve the guest experience but will also generate increased customer loyalty, occupancy rates and revenues.
  •  
    Mercedes-Benz President and CEO Steve Cannon stated, "Customer experience is the new marketing," and his prediction helps explain a new wave of optimism. Nowadays, hotels are judged by whether guest experiences match customer expectations. Individuals desire to be engaged when they want, where they want, with the content they would like to see. It's about people, connection, service quality, engagement and experience. The future will belong to those hotels and hotel brands that create the most memorable customer experiences. Using a cloud PMS for managing a hotel efficiently, is an essential shift to improve operations and increase profitability in the hospitality industry. Also, a cloud-based PMS enables mobile self-service to provide self-check-in options for hotel guests. This hotel experience contributes to guests' comfort and improves their experience as soon as they arrive, which in turn, increases customer satisfaction. Cloud PMS allows hotels to easily keep track of all their guests' personalized preferences and provides a system for delivering individualized services and amenities to meet their needs. Personalized service makes guests not only feel welcome, but also creates an emotional bond between hotels and their customers. This is a win-win situation, which creates guest loyalty in the long run.
nixalexa

What is Hotel PMS? | Oracle - 2 views

  • Traditionally, a hotel property management system (PMS) was defined as a platform that enabled a hotel or group of hotels to manage front-office capabilities, such as booking reservations, guest check-in/check-out, room assignment, managing room rates, and billing
  • Traditionally, a hotel property management system (PMS) was defined as a platform that enabled a hotel or group of hotels to manage front-office capabilities, such as booking reservations, guest check-in/check-out, room assignment, managing room rates, and billing.
  • Hotel PMS is now a critical business operations system that enables hoteliers to deliver a seamless guest experience. Hotel PMS now integrates to other onsite services that impact the guest's complete experience, including: Food and beverage operations Housekeeping and maintenance management Sales and catering execution for group bookings and event management Revenue management Distribution across multiple channels Spa management
  • ...29 more annotations...
  • Faster innovation With cloud-based hotel PMS, hotels can bring new properties online more quickly. Each new release brings new capabilities to help deliver great guest experiences, improve operating efficiency, and increase employee productivity. Lower IT complexity and costs With cloud-based hotel PMS, hotels can lower upfront capital expenditure on software and hardware. By going above-property, hotels can also reduce IT complexity and IT costs. Increase in RevPAR and ADR With cloud-based hotel PMS, hotels can effectively manage rates and allocation of rooms to various distribution channels, helping to maximize occupancy, rates, and revenue. Enhanced customer lifetime value With cloud-based hotel PMS, hotels get a single customer master with comprehensive guest profiles that allow them to personalize and differentiate guest experiences.
  • Until recently, hotel PMS solutions were often managed on premises. On-premises solutions include hardware that can take up a lot of space. Resources were needed to manage the systems and software updates, upgrades, and patches needed to be scheduled and installed manually by onsite staff. Cloud-based, mobile-enabled hotel PMS platforms offer hotels an innovative way to engage with guests while enabling hotels to reduce IT costs and simplify their infrastructure.
  • ncrease housekeeping efficiency with instant updates on housekeeping mobile devices when customers check out, freeing up rooms for cleaning
  • is now a critical business operations system
  • that replaced time-intensive, paper and spreadsheet-heavy processes.
  • seamless guest experience.
  • Enhanced customer lifetime value.
  • Hoteliers are challenged with providing a personalized guest experience
  • olutions help hoteliers deliver the experience guests want, while efficiently managing their business.
  • Connect operations and financial processes by leveraging prebuilt integrations
  • Increase room occupancy and ADR through real-time rate
  • ster innovation.
  • Lower IT complexity and costs.
  • aditionally, a hotel property management system was defined as a platform that enabled a hotel or group of hotels to manage front-office capabilities, such as booking reservations, guest check-in/check-out, room assignment, managing room rates, and billing.
  • rease in RevPAR and ADR.
  • OPERA Cloud hotel property management system offers hoteliers capabilities to enhance operating efficiency and deliver exceptional guest experiences. The platform integrates emerging technologies with ease, accelerating innovation to meet ever-changing demands. Hotel PMS Defined
    • sbaut010
       
      Opera, a traditional PMS provider has has invested in cloud computing.
  • With cloud-based hotel PMS, hotels can lower upfront capital expenditure on software and hardware. By going above-property, hotels can also reduce IT complexity and IT costs.
  • With cloud-based hotel PMS, hotels can bring new properties online more quickly. Each new release brings new capabilities to help deliver great guest experiences, improve operating efficiency, and increase employee productivity.
  • With cloud-based hotel PMS, hotels get a single customer master with comprehensive guest profiles that allow them to personalize and differentiate guest experiences.
  • The benefits of cloud-based hotel PMS solutions include:
  • With cloud-based hotel PMS, hotels can effectively manage rates and allocation of rooms to various distribution channels, helping to maximize occupancy, rates,
  • r
  • Hotel PMS now integrates to other onsite services that impact the guest's complete experience, including:
  • T
  • OPERA Cloud hotel property management system offers hoteliers capabilities to enhance operating efficiency and deliver exceptional guest experiences. The platform integrates emerging technologies with ease, accelerating innovation to meet ever-changing demands.
  • Provide anytime, anywhere service to your guests using a mobile-enabled cloud-based hotel PMS.
  • Centralize and secure customer data and improve the quality and accuracy of guest profiles with reporting and analytics.
  • Empower managers to improve ADR with extensive options for setting rates and advanced rate-management features for manual and semiautomated revenue management.
  • With a cloud hotel PMS, hotels get a single customer master with comprehensive guest profiles that allow them to personalize and differentiate guest experiences.
    • nixalexa
       
      PMS is Hotel Property Management Systems to help operate the day-to-day tasks in the hospitality industry, PMS has assisted the process with guests check in and checkout, assistance with assigning rooms, managing room rates and for billing guests, this article also explains how PMS has removed the unnecessary use of paper for these processes as well, which is environmentally friendly! When a guest leaves their room, PMS systems help inform housekeeping that there is an empty room that now needs to be cleaned for the next guest. The article by Oracle also mentions "mobile-enabled cloud-based hotel PMS" which tells the reader that internet is required to function the PMS properly and efficiently. PMS also assists hotels with keeping customer data in their systems so that managers within the property can keep track of guest spending, room rates, guests per night, week or month and help improve how accurate their information is instead of having to keep track of all of this data manually. When speaking of the cloud-based PMS systems the article also states that this helps customers keep track of their own information with a specific company. Like if a customer stays at Marriott hotels, with the Marriott app they will be able to keep track of their stays and reservations they have made in the past as well as existing reservations.
  •  
    Property management systems (PMS) were originally only for front desk needs like booking reservations, checking guest in and out, charging accounts, and managing room assignments. The newer PMS systems have enhanced the check in and check out process, maintenance and housekeeping management, and accounts receivable management. The check in and check out process has been enhanced by the newer cloud based PMS systems by giving the front desk the ability to provide service anywhere and anytime. It is more accessible and can update room statuses in real time. As housekeeping cleans rooms the room statuses are updated through their mobile cleaning device into the PMS system. Also, the PMS system allows the front desk to communicate with the maintenance and housekeeping staff for last minute guest request and complaints. The cloud based PMS system also allows the front desk to have access to revenue management. This way the front desk can have access to accounts receivable and update it as payments come in from previous guest. This enables faster and more accurate billing for guest. As technology advances it is important for the hospitality industry to stay updated so that guest and employees needs are met. Keeping up with the technological trends allows companies to remain competitive.
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  •  
    MS technology changed a lot in the hospitality industry. A hotel property management system is a platform that enabled a hotel or group of hotels to manage front-office capabilities, such as booking reservations, guest check-in/check-out, room assignment, managing room rates, and billing. Hotel PMS now integrates to other onsite services that impact the guest's complete experience. Hotel staff provides a guest experience when operating an effective hotel business.PMS can help hotel staff to manage information more efficiently. hotel PMS can also let hotel employees gain insights into guest behavior and preferences, improving guest satisfaction and enhancing the quality of the guest experience. PMS will develop faster than now and implement their system more efficient. When customers book a hotel room through website hotel staff can know it immediately. It saves time and saves labor cost. Hotel staff doesn't need to write down the information now.
  •  
    A hotel PMS is often defined as the software used to manage bookings, room rates, check-in/check-out times, and much more. However, through the years, hotels' PMS has evolved to better allow for a seamless guest experience. For example, with an advanced PMS, front desk is capable of directly notifying housekeeping employees what rooms need what service and any specifications they might have. In addition, PMS has evolved to be a cloud-based software. This means that hotels can keep up to date with the newest version of the PMS, they lower IT costs, they can more effectively influence room rates and better manage expenses along with income, and they allow them to keep track of all guests and their specific requests to keep the experience perfectly personalized for them each time they come to visit.
  •  
    This articles talks about how the PMS programs are being redefined by new technologies that not only enhance the productivity of the hotel it self but has millions of positive effects, event towards a more ecological and eco friendly environment.
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    This article first introduces the definition of PMS. Traditionally, PMS was defined as a platform that enabled a hotel or group of hotels to manage front-office capabilities. But with the development of science and technology, the function of PMS has been extended. Hotels can get many benefits from PMS, such as improving room management efficiency, more convenient management of customer data, and so on. This article also introduces the advantages of cloud-based PMS over traditional PMS. Such as faster updates, avoiding excessive costs in the IT department. Cloud-based PMS may be an important development trend for PMS.
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    Hotel PMS is a critical business operations system which enables a seamless guest experience. PMS is not just limited to in house; cloud base PMS provides the same benefits with more features.
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    Hotel PMS is extremely important when it comes to hotel management. It provides a seamless experience for not only guests but employees. It provides easier guest check in and out, data that includes accounts receivable, and also helps with maintenance and housekeeping. PMS systems are cloud based and is expensive but will be worth it over time.
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    We look at how the software Oracle is beneficial to a Hotel's PMS system. This software is the middle man between the customer and proving service
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    This article tell us what is PMS and what benefits it can brings to the hotels operation. Automating daily operations and administrative tasks is an important part of achieving customer satisfaction as it helps provide reliable and quality service time after time. A hotel is a complex system that encompasses the activities of many departments, and every operation must be tracked
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    More than a "platform that enabled a hotel or group of hotels to manage front-office capabilities", modern PMS is "a critical business operations system that enables hoteliers to deliver a seamless guest experience" by integrating many other systems. PMS offers many kinds of benefits to hoteliers, including improving housekeeping services and revenue management. The deployment of PMS is also a consideration. While most PMS systems were on-premise, there do have cloud-based ones that reduces cost in an innovative way. It also helps in enhancing customer lifetime value and increase RevPAR and ADR.
Jennifer Koren

Investment in Hotel Technology Pays Off with Increased Group Revenue - Charmed by Hospi... - 5 views

  • Hotels, conference centers and other meeting venues are increasing group business with new technology, and it isn’t just a hotel app. To invest in the property’s overall capital, hoteliers are creating cool technology tools that market venues, increase group business and enhance the guest experience. Technology is just another way hotels are winning group business and marketing a hotel or conference center. What are some of these new hot tools for leisure and business travelers?
  • Investment in Hotel Technology Pays Off with Increased Group Revenue Tuesday, July 10, 2012 by Sarah Vining Hotels, conference centers and other meeting venues are increasing group business with new technology, and it isn’t just a hotel app. To invest in the property’s overall capital, hoteliers are creating cool technology tools that market venues, increase group business and enhance the guest experience. Technology is just another way hotels are winning group business and marketing a hotel or conference center. What are some of these new hot tools for leisure and business travelers? Virtual concierge service on guest room TVs At Hyatt Hotels with in-room HD TVs by Roomlinx Inc., guests are able make service requests, check email/weather, use the Business Center, print documents, and receive customized messages from meeting planners. Service requests like housekeeping and in-room dining are instantly sent through the system, improving the venue’s departmental efficiency. All of these virtual functions are hoped to appeal to new markets and drive group business. More efficient billing In the article, “Insert IACC blog post title URL” we learn that in 2012, meeting and group planners are prioritizing finance as very important during in their planning process (which made the top 10 list for the first time). Hotels making large investments in revenue management systems are taking advantage of new features that automate and process data to improve efficiency and increase revenue for properties. Virtual business centers Socialization through technology and food and beverage outlets is increasing revenue for TRYP by Wyndham in the NYC Times Square South property. Google TVs and access to Google Chrome laptops near the Gastro Bar in the hotel’s lobby offers guests an opportunity to enjoy a dining experience with the comfort of complimentary technology use. On-staff IT team When planners were surveyed, reliability was listed as a top concern of IT services in the white paper “What Do Planners and Trainers Really Want in Their Meeting Service?” All IACC-certified conference centers are required to have an on-site IT team to ensure technology functions properly. Now, the need for a knowledgeable IT team that really understands technology and can cater to individuals and group business is spreading to other hotel markets.   These impressive technology tools improve the guest experience and lead to a quick return on investment, especially in F&B. As we move beyond the discussion of required hotel Wi-Fi services, there will be a focus on technology amenities that provide the same comforts of home or the office. To increase group business, hoteliers are comfortable with this investment knowing there’s a return on investment with generated buzz/venue marketing and satisfied guests. Want to learn about other ways hotels are using technology to build relationships? Check out Enhancing Your Social Networking Site with a Social Concierge! to maximize social media and connect with guests, attendees and planners!
  • More efficient billing
  • ...19 more annotations...
  • Service requests like housekeeping and in-room dining are instantly sent through the system,
  • ensure technology functions properly.
  • Virtual concierge service on guest room TVs
  • On-staff IT team
  • Virtual business centers
  • To invest in the property’s overall capital, hoteliers are creating cool technology tools that market venues, increase group business and enhance the guest experience.
  • Virtual concierge service on guest room TVs
  • These impressive technology tools improve the guest experience and lead to a quick return on investment, especially in F&B.
  • On-staff IT team
  • Hotels, conference centers and other meeting venues are increasing group business with new technology, and it isn’t just a hotel app. To invest in the property’s overall capital, hoteliers are creating cool technology tools that market venues, increase group business and enhance the guest experience. Technology is just another way hotels are winning group business and marketing a hotel or conference center.
  • Virtual concierge service on guest room TVs
  • More efficient billing
  • As we move beyond the discussion of required hotel Wi-Fi services, there will be a focus on technology amenities that provide the same comforts of home or the office. To increase group business, hoteliers are comfortable with this investment knowing there’s a return on investment with generated buzz/venue marketing and satisfied guests.
  • On-staff IT team
  • Virtual business centers
  • To increase group business, hoteliers are comfortable with this investment knowing there’s a return on investment with generated buzz/venue marketing and satisfied guests.
  • Technology is just another way hotels are winning group business and marketing a hotel or conference center.
  • These impressive technology tools improve the guest experience and lead to a quick return on investment, especially in F&B. As we move beyond the discussion of required hotel Wi-Fi services, there will be a focus on technology amenities that provide the same comforts of home or the office. To increase group business, hoteliers are comfortable with this investment knowing there’s a return on investment with generated buzz/venue marketing and satisfied guests.
  • Hotels making large investments in revenue management systems are taking advantage of new features that automate and process data to improve efficiency and increase revenue for properties.
  •  
    Hotels developing High IT technology have taken a great deal of advantages from it which makes prosperous business and better customer service with high efficiency and goal-achieving process. In this article, it proclaims some prevailing high-techs used in hotels. Such as the In-room HD TV in Hyatt properties. It provide almost all the online computerized services accommodating customers with document-printing service, in-room dining service, restaurant reservation service, and even the email-checking, weather checking service. The on-staff IT team would oversee the IT application over the whole property, including upgrading, maintaining, and functioning. the impressive technology tools would be inevitable trend developing hotel industry.
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  •  
    "Investment in Hotel Technology Pays Off with Increased Group Revenue Tuesday, July 10, 2012 by Sarah Vining Hotels, conference centers and other meeting venues are increasing group business with new technology, and it isn't just a hotel app. To invest in the property's overall capital, hoteliers are creating cool technology tools that market venues, increase group business and enhance the guest experience. Technology is just another way hotels are winning group business and marketing a hotel or conference center. What are some of these new hot tools for leisure and business travelers? Virtual concierge service on guest room TVs At Hyatt Hotels with in-room HD TVs by Roomlinx Inc., guests are able make service requests, check email/weather, use the Business Center, print documents, and receive customized messages from meeting planners. Service requests like housekeeping and in-room dining are instantly sent through the system, improving the venue's departmental efficiency. All of these virtual functions are hoped to appeal to new markets and drive group business. More efficient billing In the article, "Insert IACC blog post title URL" we learn that in 2012, meeting and group planners are prioritizing finance as very important during in their planning process (which made the top 10 list for the first time). Hotels making large investments in revenue management systems are taking advantage of new features that automate and process data to improve efficiency and increase revenue for properties. Virtual business centers Socialization through technology and food and beverage outlets is increasing revenue for TRYP by Wyndham in the NYC Times Square South property. Google TVs and access to Google Chrome laptops near the Gastro Bar in the hotel's lobby offers guests an opportunity to enjoy a dining experience with the comfort of complimentary technology use. On-staff IT team When planners were surveyed, reliability was listed as a top concern of IT serv
  •  
    ARTICLE SUMMARY Hospitality industry is not only using technology to improve customers' experience but also to improve the bottom line as well as increase group use of the property. Hotels operators and owners are increasingly using conference centers and other meeting venues to attract business groups, seminars and conferences with new technology, and it isn't just a hotel app. Many of the branded hotels such as Hyatt Hotels with in-room HD TVs by Roomlinx Inc. are using the technology to allow guests to make service requests, check email/weather, use the Business Center, print documents, and receive customized messages from meeting planners. Hotels are investing in technology to provide these services and to compete effectively.
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    Due to the market segment of the Groups, hospitality industry has focused on the IT investment on Groups. And there are some technologies for leisure and business travelers like virtual concierge service on guest room TVs, more efficient billing, virtual business centers, and on-staff IT team.  All these implements can benefit hotels and customers with a convenient, reliable, and profitable outcome. Besides that, it is super cool. 
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    Nowadays, technology becomes one of the most important issue in hospitality industry. More and more hotels are going to pay more attention to their technologies such as APP application. Besides those technologies benefiting leisure travelers, investment in hotel technology also pays off with increased group revenue. Conference and convention become important parts in hotels, which means lots of meetings or events are choose to be held in hotels and lots of hotels decided to target their markets as convention directly. As in this article, it is talking about creating cool technology to increase the revenue based on group business. It stated Hyatt Hotel as an example to put virtual concierge service on guest room TVs, which is object to attract new markets as well as group business. What's more, an on - site IT team are going to be required in order to ensure hotels' technology functions properly. Having this kind of IT team, any questions can be responded fast. Therefore, investment fo those kinds of technology not only can bring more new markets or customers but also lead to quick return on hotels' investments, especially in F&B. 
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    I don't understand where this document will print if you don't have a printer with you? Will it print at the front desk somwhere? What if it's confidential information and how secure is this system? If you put more technology and have it be so accesible even when your having a meal you would have to hope that dinners continue to order otherwise you'll never be able to turn the table. Also, some dinners must not be as savy as others and won't like this idea of being able to do everything from the TV in your Hotel room. I know I wont even use the feature at the end of the day I dont feel like playing with tech. Others may want to escape tech because they have been around all through the work day, it may feel like you never stop working.
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    This article talks about the benefit of investing hotel technology. As it mentioned, technology is another way of gaining group business and marketing the hotel and meeting center. Here are four of these new popular tools for travelers. They are Virtual conceirge service on guest room TVs; More efficient billing; Virtual business centers; and On-staff IT team. For the Virtual conceirge service on TV, guests can do many things and request services through this system immediately. It can improve not only the departmental efficiency, but customer satisfaction as well. By using the virtual business center, cutomers can enjoy a dining experience. These impressive technology tools improve the guest experience and lead to a quick return on investment, especially in F&B. To increase group business, hoteliers are comfortable with this investment and they know that there's a return on investment with generated buzz/venue marketing and satisfied guests
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    This is an interesting and useful article that reminds me of the importance of new technology investment in hotels' conference centers and other meeting venues. Technology has become an efficient method in winning group business and marketing a hotel. There are several new hot tools for leisure and business travelers. For instance the virtual concierge service on guest room TVs, efficient billing, and virtual business centers. If a guest is able to make service requests, check email, use the Business Center, print documents and receive customized messages from meeting planners through an in-room HD TV by Roomlinx, the whole departmental efficiency can be improved and the guests' satisfaction can be enhanced to a higher level. This is useful to attract business travelers who care about these areas of service and it also leads to a quick return on investment too. When the discussion of hotel Wi-Fi services has been outdated, the topic of investment in technology amenities that provide the same comforts of home or the office is becoming another focus in hotel industry.
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    This article introduces some new technology applied in the hotel. Nowadays, the hotel will adopt some new technology to attract more and more guest. Like the article said, "technology is just another way hotels are winning group business and marketing a hotel or conference center". The article introduce the Hyatt Hotels adopt the virtual concierge service on guest room TVs that offer a good service for guest and try to appeal to new markets and drive group business. The article also involves the revenue management system that the hotels are investment can help the hotel deal with data effective and increase revenue for properties. The new technology that the hotel applied will not only improve the guest experience but also can increase the revenue of the hotel.
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    Further analyses of our data suggest that as industries become more competitive, the effect of IT on profitability increases. IT investments also had a greater effect on profitability in the service sector than in the manufacturing sector. A possible explanation for this finding is that services allow greater IT-enabled customization and professionalization. One key takeaway from our research: All other things being equal, executives should accord higher priority to IT projects that have the potential for revenue growth over those that focus mainly on cost savings.
  •  
    Hotels, conference centers and other meeting venues are increasing group business with new technology. To invest in the property's overall capital, hoteliers are creating cool technology tools that market venues, increase group business and enhance the guest experience. There are some of these new hot tools for leisure and business travelers. 1. Virtual concierge service on guest room TVs 2. More efficient billing: Hotels making large investments in revenue management systems are taking advantage of new features that automate and process data to improve efficiency and increase revenue for properties. 3. Virtual business centers: Socialization through technology and food and beverage outlets is increasing revenue for hotel.
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    This article examines the new technology that hotels are investing in. In room concierge, billing ease, on- staff IT team, and virtual business center all make the hotel guests experience more comfortable and easy. Whether traveling for business or pleasure, the new technology is worth investing in for these hotels.
kelseybarton

Why ecommerce should inspire your hospitality customer experience - Insights - 3 views

  • In hospitality, guest experience is everything.
  • while ecommerce and hospitality are somewhat removed from each other, their delivery of customer experience is two sides of the same coin.
  • AI chatbots like BotXO can resolve a staggering number of complex customer service issues. Complaints, order queries, product information, and more can all be resolved without a customer support team member ever needing to get involved.
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  • A web-based chatbot can provide prospective guests with up-to-date booking information, advice on local amenities, estimated prices, and so on.
  • Content is the lifeblood of ecommerce businesses
  • A strong content marketing strategy transforms your hotel website into a go-to hub for guests to help them research, prepare, and plan their trip. Consequently, you provide an expansive customer experience that caters to all your guests’ needs in a single space.
  • A frequent criticism that holidaymakers have about booking hotels online is that the booking system itself is confusing. Too many options, contradictory choices, an arduous process make for such a taxing experience that the traveler needs another holiday to get over it.
  • The best ecommerce websites are those that provide a streamlined checkout with a simple, linear process and as few choices as possible. Keep your booking process as bare as possible.
  • Social media is a core component of strong customer experience. It’s rapid, conversational, and works on platforms where your guests are active most, communicating to your target audience with speed and personality.
  • building a personal rapport between the brand and the customer.
  • social media serves as a crucial stepping stone towards offline customer experience. The interactions you have with your customers online serve as an incentive to book with you, and form another facet of your brand personality.
  • Social media is customer service, digitized.
  • Customer experience is many different things to industries. But inspiration can be found everywhere if you look, and ecommerce is no different.
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    (Part 1 of 2) This eInsights article reminds us how important exceeding guest expectations can be in making a guest's stay memorable. Both hospitality and ecommerce need to be able to deliver exceptional guests service, and we are in a society now where that is very much possible. The article goes into detail about how automated service can improve a guest's experience. It suggests that AI play more of an active role in the industry, as AI has created things such as chatbots that can resolve problems and provide efficient service. eInsights continued the discussion by expressing that, "Content is the lifeblood of ecommerce businesses." Content is something that, if utilized properly, can strengthen customer-brand relationships. Tools such as blogs or hotel websites can be used to communicate unique information to guests and then guests can use the tools to create their entire trip seamlessly. It is much better for hotels to keep their websites and navigation channels simple. Guests expects a quick experience and "a streamlined checkout with a simple, linear process and as few choices as possible." Guests are already overwhelmed with the hustle and bustle of their daily lives, so they do not want vacation planning to be complicated as well.
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    (Part 2 of 2) The final point that the articled discussed was about the importance of social media and how it can make for an even better guest stay. We are in a world where we can learn all about a guest's needs or preferences and can communicate with them before they ever step through the lobby doors. Being in the hospitality industry, we get to take this one step further and actually have the human element as part of the scenario as well. Online social interactions are "a valuable touchpoint between you and your customers, one that delivers a breadth of benefits for customer experience." When we utilize these properly, we can make an enhanced, enjoyable guest experience. Ecommerce and the hospitality industry work hand-in-hand to create a unique, memorable guest experience each and every stay.
jessielee214

7 Things Every Hotel Management Professional Should Know | Cvent Blog - 0 views

  • To achieve that balance, a hospitality professional must understand this most important audience, beginning with two fundamental objectives:
  • Create an excellent event: This includes making registration easy, managing the event properly, and creating a unique experience. Remember, attendees are spending valuable time and money to participate – make it memorable so they want to come back the next time.
  • Achieve the company’s business goal: Perhaps the point of the event is to train employees, or network around emerging trends. Maybe it’s a regional get-together designed to rally the sales troops for the next quarter.
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  • Complex Events
  • by Oxford Economics, around 1.5 billion people participate in business events every year, across more than 180 countries. Global business events generate over $1 trillion in direct spending, and supported 10.3 million direct jobs globally.
  • 2. The value of events
  • To understand planners’ goals and expectations for the event they’re tasked with creating, let’s start with the basics. Events generally are categorized by size, purpose, and type — all of which are increasingly dependent on a technology footprint and a digital experience.
  • 3. What makes an event: size
  • Understanding the basic mechanics around an event can help clarify the planner’s approach, and improve communication.
  • "Simple" Events
  • Defined as small, repeatable meetings with “simple” requirements such as basic audio/visual facilities, these events are usually limited to 100 or fewer participants.
  • Midsize Events
  • Larger meetings rely on technology, and require a robust marketing effort to attract attendees. Planners handling these more complicated events want fully branded websites, advanced registration options, and the ability to send targeted emails to their various attendee segments.
  • Small Events
  • The number depends on the area, but as a general rule a small meeting is between 100 and 250 attendees.
  • Forty-three percent of planners in Cvent’s Planner Sourcing Report cited live music and entertainment as their top strategy for building memorable experiences.
  • Planners tasked with arranging large-scale events need an array of solutions that help manage cost and risk, optimize the experience, and measure business impact — including ROI. 
  • 4. What makes an event: point and purpose
  • One can only imagine the chaos of a meeting without a point or purpose!
  • For venue managers, understanding the purpose of an event is critical in helping planners design the right experience, from registration to conference space needs and room management.
  • For Profit
  • The key is in keeping costs as low as possible without sacrificing the experience.
  • Corporate
  • Planners arranging a corporate event will likely need help driving attendance to sessions, generating leads, and tracking ROI.
  • Membership Growth
  • Associations and consumer groups rely on member events to raise funds and recruit new members. So it makes sense that planners are acutely interested in driving attendance.
  • 5. What makes an event: the experience
  • The popularity of events is due to the quality of the experience — one that’s a good measure more than a speech and a presentation.
  • 1. Why events matter
  • Live Entertainment
  • A Quality Keynote Experience
  • There’s also an emerging desire for shorter sessions and more interaction with the expert — before and after the keynote. Perhaps most of all, keynote speakers must be able to use real-world examples to support their data.
  • Food and Beverage
  • The trends underscore a preference for locally-sourced and creative, exotic cuisine. Consider that more attendees have dietary restrictions, requiring hotels and caterers to be accommodating and flexible.
  • 6. What makes an event: technology that puts everything together
  • Innovations such as virtual reality grab the headlines, and for good reason: according to a Consumer Technology Association survey in 2017, 77% of U.S. consumers are interested in purchasing VR equipment.
  • Branded Websites
  • Websites that promote the brand to attendees also create anticipation for the coming event experience. More practically, these websites help ease registration, check-in, and more.
  • Room Block Management
  • Venue managers who expect planners to use spreadsheets to manage room blocks risk losing business.
  • Digital Check-in Desks
  • Digital signs, self-service check-in kiosks and on- demand badging are increasingly expected as part of a smooth and easy event registration experience.
  • Real-Time Surveys
  • Branded Mobile Event Apps
  • This technology can expand the influence of the event to at-home registrants, and is effective at showcasing event space to planners.
  • Data Dashboards
  • We all prefer our mobile devices, and that doesn't change during an event. Attendees want instant access to agendas, updates, and networking.
  • Artificial Intelligence (AI)
  • Chatbots are popular with planners and hoteliers because they provide answers in real-time, and do so without much staff oversight.
  • Radio Frequency Identification (RFID)
  • RFID makes it easier for planners to collect data, such as surveys and session attendance.
  • 7. What makes an event: technology in the moment
  • Today, exceptional experiences also include a healthy amount of technology. From easing a time-consuming process, enhancing a stay or improving the level of interest or interaction with a topic, technology is at the forefront of helping planners create exceptional in-event experiences
  • To put it simply: if your guests are sitting idle and passively listening, then their energy and engagement is sure to decrease.” The great opportunity is to instill a sense of excitement and enthusiasm in your events through the connective power of technology.
  • Websites: It’s not just for registration. A good event website can drive engagement before, during, and after the event through interactive content, video and images.
  • Room Block Management: Helping every participant register quickly and efficiently gets the event off to a great start; it’s also a great way to offer upgrades and package offers to attendees
  • Virtual Reality (VR):
  • At-a-glance analytics provide quick insights that can help optimize events and offerings.
  • Augmented Reality (AR): Digital interaction is the name of the game, and that's exactly what AR does: Have attendees use their phones to transform your venue with visual effects.
  • Beacons: Few solutions are better at connecting events and mobile devices. Period. At events, Beacons improve communication, push updates, and promote targeted content — all through Bluetooth.  
  • Planner Expectations Around Technology
  • Technology has indelibly changed the hospitality industry. Professionals on both sides of the meetings and events ecosystem — planner and supplier — now expect technology to power their events and increase efficiency.
  • The Value of Technology
  • That finding reflects an emerging requirement for venue managers to stay abreast of the application of technology in order to provide a best-in-class experience for planners. Some of the significant benefits planners and hoteliers can expect to achieve include improved engagement, increased revenue, an improvement in managing costs, and greater ROI insights.
  • After the Event: What Attendees and Planners Want
  • Event attendees are also hotel guests. So, in addition to their expectations for a memorable event, they’re also looking for amenities and options during off-hours.
  • Doing that takes more than spa services and local tour packages. By keeping the connection alive, there’s an opportunity to build an ongoing relationship. This makes it easier for planners to return to your venue for the next event.
  • Put your hospitality management professional learnings into practice
  • With all that goes into an event – the sourcing, logistics, and managing of hundreds of issues – what most planners want is for attendees to walk away satisfied and rewarded for spending time at the event. Post-event special touches, from a relaxing spa treatment to a simple survey and “thank you,” send them on their way with an unforgettable final impression
  •  
    This article gives some ideas on how to successfully host an event. Events are important and valuable to the hospitality industry. An excellent event includes making registration easy, managing the event properly, and creating a unique experience. Events can be divided into "Simple" Events, Midsize Events, Small Events and Complex Events. The size of the event will affect the planning of the event. The main points and purpose of the event are also factors to consider when planning the event. Time should have a clear theme, while considering the company's profits. Finally, applying the current technology to the event to create an unforgettable experience for customers is also essential for a successful event.
  •  
    This article talks about the detail about a professional way to make a good event. It lists seven necessary points. Also, showing the point of view and example to make the reader easy to understand.
kelseybarton

Technology Innovation (and Other Trends) in the Hotel Events Space Shaping 2020 | - 0 views

  •  
    (1 of 3) This Hotel Technology News article discusses the various technology advancements in Hotel Event Planning and what their effects were predicted to be for 2020. As the article states, "With each passing year, events seem to get bigger and better, boasting exciting new technology, catering to attendees' needs in finer detail, and bringing guests together in unique venue spaces for a variety of occasions." The event industry continues to grow as people continue to desire more unique, memorable experiences. Event planners struggle with advancing their experiences, but with the help of technology they are able to continue to grow each year. This process starts with the booking experience and Venue Management Technology has gained popularity in creating seamless booking experiences. "Whether marketing to a transient guest, event attendees, or a corporate group, hoteliers and event planners are in the business of meeting and exceeding expectations." With venue management technology, event planners are able to make memorable experiences starting with the booking of the venue all the way until days after the event. Venue management platforms provide everything to the event planners at their fingertips.
  •  
    (2 of 3) The article continues on to discuss that while large events are extremely lucrative, venues must make sure to consider smaller events as well. "Ensure your venue space is equipped for events and meetings of various scale, and work closely with planners to ensure an attentive, personalized experience while bringing their event or meeting to life." Meetings are going to continue to grow so venues must continue to adjust and be equipped for anything a consumer might desire. This may include non-traditional events or venue spaces as well. While classic hotel convention spaces may not be as popular anymore, hotels are challenged to utilize and market their space differently to attract new consumers. With the event industry, as with any segment in hospitality, the ultimate purpose is to leave lasting impressions on guests. In recent years, the use of technology has been great in assisting this idea. Venues who have mastered creating a memorable experience have often done so by "using new-age features and platforms to create a frictionless event, engage attendees on a deeper level, and create meaningful, memorable experiences." Venue management tools are also used in making these experiences for guests. The article left readers with three takeaways. The first being that venues need to utilize technology to make them more effective in areas such as RFP response and the way that they offer their services. The second takeaway is that businesses need to evaluate their current technology partners and make sure to choose a partner that will allow them to best create memorable events. The final key takeaway is that venues must increase conversions and improve venue listings with things such as real-time availability and strategic pricing.
  •  
    (3 of 3) This article was very interesting in its description of the technology used in the event industry and predictions for the future of events. It is quite apparent that this article was written at the beginning of 2020, though. I do believe the event industry was headed in this direction, but, as with the rest of the hospitality industry, I believe events will see a massive decrease over the next few years and then pick back up in the future. Due to the risks associated with Covid-19, consumers are not finding in-person meetings or events necessary. Many organizations have resorted to digital meetings and cancelled any events, causing a huge loss for the industry. I believe that as the rest of the industry recovers, events will slowly follow and eventually make their way back to their pre-pandemic predictions.
rrodr658

How Virtual Reality (VR) can Enrich the Hospitality Industry - 3 views

  • Through this, users can experience a virtual recreation of different aspects of travel, from the flight, to arrival, to some of the key sights.
  • These tours can be made available on hotel websites, allowing guests or potential guests to take a look at their hotel room, or other parts of the hotel, before they book or before they arrive.
  • allowing customers to look for flights, compare hotel prices and book rooms through a virtual reality headset.
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  • Within the hospitality industry, VR has become particularly important, because of the amount of information the average customer needs before they will actually book a hotel room. Rather than reading through descriptions, which may or may not be trustworthy, it offers customers the chance to experience things for themselves.
  • Virtual reality is a computer technology, which utilises images, sounds and physical sensations to make users feel as though they are physically present in a virtual world. Virtual reality technology typically makes use of VR headsets and this equipment enables users to look around and immerse themselves in a digital environment.
  • Virtual reality, or VR for short, is one of the biggest emerging technology trends and the business world is gradually coming to terms with the various opportunities it provides. For those in the hospitality industry, virtual reality has particular appeal, because it can digitally transport potential customers to a hotel or travel destination.
  • While many of the applications of modern virtual reality are entertainment-based, businesses are increasingly getting to grips with VR’s potential as a marketing tool, delivering important information to potential customers in a way they can actually experience, and stimulating multiple senses in the process.
  • allows customers to experience a virtual recreation of a room within a hotel, or take a look at one of the nearby attractions. Essentially, this allows the hotel industry to benefit from the type of ‘try before you buy’ marketing
  • Virtual reality hospitality strategies can help to improve the quality of experience provided at almost every stage of the customer journey. Yet, this can be taken to the next level by embracing the metaverse
  • allow customers to experience nearby attractions once they have arrived, adding to the hotel experience itself.
  • is one of the biggest emerging technology trends, and the business world is gradually coming to terms with the various opportunities it provides.
  • Virtual reality is a computer technology, which utilizes images, sounds, and physical sensations to make users feel as though they are physically present in a virtual world. Virtual reality technology typically uses VR headsets, enabling users to look around and immerse themselves in a digital environment.
    • rrodr658
       
      VR definition/explanation
  • allows customers to experience a virtual recreation of a room within a hotel, or take a look at one of the nearby attractions. Essentially, this allows the hotel industry to benefit from the type of ‘try before you buy’ marketing
    • rrodr658
       
      VR experiential marketing
  • Virtual Travel Experiences
    • rrodr658
       
      one of the main reasons how VR is being used in hospitality and tourism. VR travel experiences such as tours.
  • Trainees can improve their housekeeping skills in realistic virtual settings and gain valuable insights through interactions with lifelike avatars. VR allows trainees to learn from mistakes, even serious ones, without the anxiety of real-world effects.
    • rrodr658
       
      VR used as a training tool to help staff improve and refine their skills. It allows for virtual simulations to happen and practice possible outcomes.
  •  
    Virtual Reality is enhancing the way travelers can decide if they want to book their hotels, by allowing them to take virtual tours of the hotel or experience local attractions via virtual trials, some of these examples include checking out local beaches, even simulated scuba diving. Some of these 36o videos are truly remarkable and I can see how this can encourage guests into booking their trips because it certainly makes me want to try all of these activities.
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  •  
    This article discusses the ways VR is utilized in the hospitality industry. It then goes to explain how potential clients can have virtual visits before actually booking.
  •  
    The article is providing examples for the technology of Virtual Reality (VR) and its ability to boost the hospitality Industry. VR has been used more as an entertainment tool but it is now progressively seen as an useful and important marketing tool, as it delivers life like experiences through stimulation of the senses.
  •  
    Virtual reality is a computer technology, which utilizes images, sounds, and physical sensations to make users feel as though they are physically present in a virtual world. For those in the hospitality industry, virtual reality has particular appeal because it can transport potential customers to a hotel or travel destination. The full potential of virtual reality within the hotel industry is only just being recognized.
  •  
    This article goes over how VR/AR is currently impacting the hospitality and tourism world. The main reasons for its big impact on the industry and how the technology is being applied. It mentions examples and touches a little bit on the metaverse topic. It also has a separate article that explains further on AR & AI in the hospitality industry.
brobb009

Crafting a Smart Guest Experience with Hospitality Technology | Hotel Business - 2 views

  • With more than 96% of modern hotel guests carrying smart devices, the obvious next step is ensuring that you provide your guests with a smart experience.
  • anticipates your guests’ needs.
  • mobile strategy should include a strong social media presence, direct digital messaging, and in-app chat.
  •  
    This article informs us on the anticipation and expansion of the smart guest experience. This explores more than an app. This experience would seamlessly connect all software and technologies to provide the smart guest experience. This would allow guest to communicate, personalize, maximize and enhance their overall experience .
  •  
    Thank you for sharing this. I think it is important for hotels to accurately anticipate guests' needs and provide them with services that will make their stay more comfortable. As the article stated providing our guest with remote check-in and -out, mobile key, direct messaging and in-room technologies will increase guest engagement and satisfaction.
  •  
    It is an interesting approach to the guest experience, social media relations and use of mobile technology. The option to stay in touch with the guests via direct message will improve the guest experience by far and expedite guest requests. This will also set hotels apart from one another.
claudecole

Smart Hotel Technology & Proximity Marketing | Optimove - 0 views

  • Use automated check-in courtesy of geofencing. By utilizing geofencing – a virtual ‘fence’ around a specified location – hoteliers can provide guests with the option to check in as soon as they’ve landed (or when they’re nearing the hotel) by sending a push notification to their smartphone that takes them to the relevant check-in screen in the hotel’s app. 
  • So when a guest has checked in, and for the duration of their stay, beacon technology can detect when guests are near their room via their smartphone and unlock the door
  • Once in their room, that same technology can deliver all manner of wonderful a-ha moments – from switching on the lighting when guests enter, to turning on the air-con, to setting just the right room temperature
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  • An immersive guest experience creates loyal customers, expanding the reach of your brand as they share their experience, and helping increase revenues as a result.
  • t’s never been more critical to reach customers with hyper-personalized content – aka, the right offer, at the right time, and in the right place.  
  • Location-based marketing also provides opportunities to partner with local businesses and take advantage of geofencing so when guests are nearby, say, a local restaurant around dinner time,
  • Check-out courtesy of proximity marketing is the perfect opportunity to give your guests a frictionless send-off, and if you’re smart, an offer or two to help them remember you by
  • Using beacons, hotels can provide their guests with digital maps that track their location in real-time, and deliver them to their desired destination, minus the frustration.
  • Proximity marketing enables the savvy hotel brand not only to stand out in an ultra-competitive marketplace but to build valuable, meaningful connections with customers that foster loyalty over the long term.
  • 74% of guests value hotels/resorts that customize messaging and offers 88% of guests want a hotel app that delivers a personalized CX 
  • Immediate conversions by engaging customers when they’re most likely to respond. Better app engagement, enabling hoteliers to ship relevant, valuable messages that guests want to receive – when they want to receive them. Increased retention – by shipping hyper-personalized content, app users are more likely to hang around to see what’s coming next. 
  • 95% of guests believe their chosen hotel should be making efforts to introduce them to local culture (I-AM) 
  • the entire in-room experience can be elevated from mediocre to marvelous via the humble beacon, helping to make the guest experience memorable and elevating the chances that they’ll be back next year.  
  • But there’s another benefit to location-based check-in. As well as providing a hassle-free experience for guests, the use of location-based technology means hotel staff can be notified when guests are on their way, giving them the opportunity to prepare for their arrival (being there to ‘meet and greet’, having room keys available if required, or even having a welcome drink at the ready for that ultra-personal touch!). 
  • Beacons inside hotel rooms can identify when guests are back at base, and, coupled with additional insights courtesy of your analytics platform, provide the perfect offer for in-room services.
  • More and more hotels are using geofencing and beacon technology to help guests find what they’re looking for via their smartphones
  • The optimum guest journey is made up of many delightful aha-moments, which when woven together create the ultimate travel experience.
  • Responsive, personalized, valuable interactions that meet individual needs, and introduce them to new experiences. Location-based targeting can help deliver these critical micro-moments.  
  • he important thing to remember? Yep – personalization. If your analytics tell you that a guest was a frequent spa-user during their vacation, you could send them a voucher for spa products to take home with them. Just a thought.
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    Proximity marketing is a hotel's current powerful tool for elevating guests' experiences. It is imperative for a hotel to have a fun, interactive, and easy-to-use app that creates a better stay for its guests. Some benefits include geofencing, room entry and room controls, and hotel navigation. These factors all go hand in hand in creating a seamless and memorable hotel stay.
  •  
    This article goes into detail about the utility of proximity marketing in terms of adding guest experience within the hospitality industry. It also details how guest retention can be increased by the ability to use analytical data in order to gain insights on guest trends allowing for a memorable personal touch. Another major point made within the article details the importance of hospitality companies promoting local experiences outside of the venue itself and proximity marketing allows for local businesses and attractions to be highlighted.
lflor087

7 Applications of Augmented Reality in Hospitality Industry | Analytics Steps - 1 views

  • augmented reality it works in enhancing the experience and satisfaction of the customers. 
  • The prime concern of this industry is the best customer experience while providing their services.
  • Augmented Reality or AR is an interactive experience or enhanced version of the real world to be presented in a more understandable way with the help of computerized tools.
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  • can open up various opportunities for a better and smooth customer experience.
  • enhance the physical surroundings by making them more interactive. 
  • stay rooms can have a 3-dimensional display feature on the portal so that the visitors can have a look at them in a realistic way while they are booking
  • extended information provided to them for further detailing enabling them in better choices and decision making by having a 360 degrees virtual tour before being physically present.
  • make the maps more reliable and informative but will make the visits more convenient and informative for the customers. 
  • this is not just a tool to provide a better customer experience, this can be used by the management to maintain the guests and give out accurate instructions and details on the AR-based portal. 
  • This technology is predominantly being used in the hospitality industry to make the people exploring the premises have various wireless connectivity opportunities using their smartphones only. 
  • can help in getting details about the guest and their preferences and choices.
  • This will help in generating a personalized experience for the guest as well as make the process of allotment convenient for the staff. 
  • The users can get related information about the machines and areas under maintenance and also about the estimated time taken in resuming the facility so that they can feel transparent enough with the inconvenience.
  • can call for room service or whatever they need in a rather uncomplicated and hassle-free way in the language of their choice. 
  • Hospitality is a service-based deal.
  • The hotels can enable augmented reality-based games in their premises to keep the visitors engaged and entertained throughout.
  • Augmented Reality or AR is an interactive experience or enhanced version of the real world to be presented in a more understandable way with the help of computerized tools.
  • digital tools like - animations, graphics, sounds, etc. to be able to create an amalgamation of the real and the virtual worlds to be able to get a detailed view of what is present or the necessary information related to it which is put on. 
  • can be accessed via smartphones and internet-based devices. This can be done via scanning a barcode printed on real-life items to get an artificial view of them or by applications specially crafted for specific purposes.
  • 1. Interactive Hotel Rooms 
  • Also augmented reality-based interfaces are capable of providing a lot of information to the guests or to the staff that they might need, this makes the process as easy as pointing the camera to a real thing which might then connect to the related server to fetch the required information. 
  • Augmented reality can be used by hotels to enhance the physical surroundings by making them more interactive.
  • The stay rooms can have a 3-dimensional display feature on the portal so that the visitors can have a look at them in a realistic way while they are booking a room or seeking to grab a service. 
  • 360 degrees virtual tour before being physically present. 
  • 2. Map Features 
  • Hotels and resorts around the tourist hub can have this feature where the visitors can point their smartphones to a map to get a view of the other places of interest and their timings with other details nearby
  • 3. Gamification 
  • The hotels can enable augmented reality-based games in their premises to keep the visitors engaged and entertained throughout.
  • Hotels can engage in games like treasure hunts by taking them to a virtual platform, improvising the features as per their discretion which can be played on their premises.
  • 4. Beacon Technology
  • Beacon Technology works by the Bluetooth-based interface somehow connected to the concept of augmented reality which allows the people operating to send related information when the users are in specific locations. 
  • This technology is predominantly being used in the hospitality industry to make the people exploring the premises have various wireless connectivity opportunities using their smartphones only. 
  • 5. Guest Recognition
  • guest recognition can become the catalyst in providing relatively better and convenient services to them.
  • Augmented reality-based applications can help in getting details about the guest and their preferences and choices. IoT based cameras can be used in connectivity with the AR setup working by providing the details about the guest and their previous stays, the services they took, room preferences, food preferences, etc.   
  • 6. Maintenance Information
  • The users can get related information about the machines and areas under maintenance and also about the estimated time taken in resuming the facility so that they can feel transparent enough with the inconvenience.
  • 7. Translation Facilities 
  • In such a case augmented reality can come to the rescue, for instance, the guests can point their smartphones at the various texts and guides or even the hotel menu, for instance, to get the related information with the option to choose from multiple languages.
  • Examples of AR in Hospitality   Starwood Hotels uses beacon technology to send the virtual keys to the guests which helps them in unlocking the room using their phones.   Holiday Inn has this feature where the guests can point their smartphones to see the realistically virtual depictions of famous celebrities in the hotel.   Premier Inn has rooms with maps installed in them enabling guests to point their smartphones at them to have information about the nearest points of attraction.    The Mansion uses AR-based brochures to display its accommodation facilities to its guests. 
  • AR can be put to use combined with other technological dimensions like IoT, big data, and virtual reality to maximize usage. Also, this is not just a tool to provide a better customer experience, this can be used by the management to maintain the guests and give out accurate instructions and details on the AR-based portal. 
  • e most hassle-free ways
  • ces in th
  • The host and guest mutual interaction seek to deliver and get the best servi
  • Hospitality is basically an umbrella term for multiple guests and host-based services like hotels, motels, resorts, restaurants, theme parks
  •  
    Augmented reality is flooding the hospitality industry with its many features. As stated in the article, "AR is an interactive experience or enhanced version of the real world to be presented in a more understandable way". Anyone is the hospitality industry knows and are aware of the convenience and satisfaction AR/AI/VI brings to both the guests and businesses. A great example mentioned is the article is how AR can aid travelers from out of the country where there is a language barrier. This provides an untroubled trip, and not to mention a safer trip for someone in a new country. A feature we are seeing a lot now-a-days and many hotels using is 3D models of their rooms and amenities. This allows the guest to tour and experience the hotel without even stepping foot in the hotel yet. AR/AI/VR provides a realistic experience as well as aids in collecting data for businesses and creating better and even personalized experiences.
  •  
    This article delves into numerous different uses augmented reality (AR) could have in hotel properties. AR is an interactive experience and/or enhanced version of the real world. AR has the abiliy to mobile with internet connection and cell phones. This article suggests interactive hotel rooms, maps, or even guest recognition. They even mentioned how Holiday Inn will allow for cameras on phones to show celebrities in the hotel or even Starwood Hotels utilizing beacon technology to send keys to guests smartphones.
nadiatc

Luxury Hotel Transforms Guest Experience Through Technology - Cisco - 0 views

  • The hotels’ target market consists of highly accomplished, technology-savvy guests who expect the world’s best business tools, room amenities, and business services.
  • They envisioned using advanced video, collaboration, and networking technologies to create a unique and exciting experience throughout the property, delighting leisure travelers and providing world-class collaboration capabilities for business travelers.
  • The venture would require exquisitely coordinated interactions between high-bandwidth wired and wireless networks, multiple business video and collaboration applications, and endpoints such as video displays and IP phones.
  •  
    The JW Marriott Marquis Miami and Hotel Beaux Arts Miami are three Marriott hotel brands that have been combined as the setting to create a revolutionized guest experience experience with the use of technology throughout the property. Not just technology here and there, but rather technology as the primary provider of the experience. This is evidenced by the conference room amenities: Virtual Meetings by Marriott, mobile video concierge, world's largest video powered by Cisco, digital signage, and wireless IP phones for guest use (which allow guest to order room service, check the weather, special offers, etc.). The goal and vision of the property is to allow guests to experience the advantages of technology to interact with other guets, co-workers, and hotel employees, in hopes that they will enjoy new ways to communicate, as well as have more fun. The hotel has already experienced several benefits and other favourable results: a one-of-a-kind experience for guests, effective marketing of hotel services, operational efficiency from working with one vendor, and increased guest safety thanks to 70 surveillance cameras deployed throughout public areas of the property and monitored by Cisco, who will notify hotel personnel immediately of any emergencies.
vmorr026

Technology in the hospitality industry - exploring the very latest trends - 3 views

  • Nowadays, hotel guests who travel with devices such as phones, tablets and computers no longer see Wi-Fi as a perk, but as a must-have when they check in at a hotel. Hotel guests expect to be able to connect to the internet seamlessly and without too many interruptions, leading hotels to invest in better, faster Wi-Fi infrastructure so that people can do business and use their technology devices with ease when they book their stay. Hotels are also starting to move away from user pay models. In the past, hotels could charge exorbitant rates and guests knew they would have to pay if they wanted to go online. Installing and maintaining a hotel-wide wireless network may be coupled with costs, but many leading hotel groups have started to install high density Wi-Fi and started to offer in-building mobile phone coverage as guests have come to expect these services during their stay (not only for themselves, but also for their guests if they are hosting a conference or function at the hotel). It might not yet be financially feasible for hotels to completely abandon the user pay model, but many of them are re-thinking their current infrastructure and pricing models.
  • Technology is advancing at a faster pace than ever before, and this is changing both the expectations of patrons as well as the way in which the hospitality industry conducts its business. Some of the trends in industry are leading to great improvements and savings for hospitality industry companies; while some are changing how hotel developers plan their buildings, infrastructure, management structure and staffing requirements.
  • Near field communication (NFC) technology is the next-generation short-range high frequency wireless communication technology that gives users the ability to exchange data between devices.
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  • This technology is also ideal for self check-ins by guests at hotels as well as the next trend in this article: smart room keys.
  • Hotels will increasingly install smart room access systems that allow guests to unlock their doors by simply swiping their phones across a keyless pad on the door. Starwood (owner of the Sheraton, Weston and “W” hotel chains) has already upgraded 30,000 room locks across 150 hotels with this system and Hilton will be implementing a similar system at 10 of their US properties this year. In 2016, they will be deploying the smart room key technology globally. This technology will mean that guests don’t have to worry about picking up keys and front desk staff won’t have to issue new keys in the event that a guest loses their room key. Another innovative way to offer a keyless experience is through fingerprint-activated room entry systems and retina scanning devices. Retina scanning is even more accurate and secure than fingerprint scans and hotels like the Nine Zero Hotel in Boston have already installed an iris scan system in place of key cards to control access to the hotel’s presidential suite.
  • Some hotels are already offering more futuristic experiences, with robots delivering any items ordered through room service to a guest’s door. A boutique hotel that is nestled between Apple’s headquarters and other tech companies, called Aloft Cupertino, has a robot butler called Botlr that is able to move between the various floors of the hotel in order to take items such as toothbrushes, chargers and snacks to guests. These types of digital systems not only make it easy for hotel staff to deliver items to guests, but it also offers a forward-facing digital experience to people who stay at the hotel. Infrared scanners are now also used to minimise disruptions relating to housekeeping (which is a common complaint from customers). Instead of hanging a ‘Do Not Disturb’ sign on doors or having cleaning staff wake up traveling guests with knocks and phone calls, hotel staff can take a more innovative approach by using infrared scanners that will detect body heat within a room and tell cleaning staff that they should rather come back later if the room is currently occupied.
  • Digital conference facilities Besides being able to offer high density Wi-Fi for conferences and meetings, hotels also need to be able to offer access to audio-visual (AV) and digital facilities for conferences. While the amount of AV and digital equipment that goes into a typical conference room is fairly minimal, staging companies are often hired for various projects in order to equip the facility as required.
  • Mobile communication and automation In many airports, it’s no longer necessary to stand in a queue to check in and people are expecting the same kind of easy, technology-driven check-ins at hotels. Guests want to be able to do everything from checking in at a venue’s automated kiosk to ordering room service with a digital device instead of standing in queues and moving around the hotel premises to order food.
  • Cloud services Being able to provide entertainment on tap and mobile content has led to the trend of hotels investing in cloud services. While hotels want to be able to offer digital content, they don’t necessarily want to invest in IT infrastructure and IT staff, making cloud computing the ideal solution.
  • Feedback on social media Technology has infiltrated almost every aspect of our lives and hotel developers need to realise that almost any person checking in at a hotel, resort, spa or lodge, will have a smartphone in their pockets.
  • Converged LANs to support multiple services Converged local area networks (LANs) will also help hotels to create more intelligent buildings. A variety of computer-based building services can be automated in order to control lighting, refrigeration, air-conditioning and heating. Besides reducing energy consumption, converged LANs can also be set up to provide a smarter, more personal experience. If a guest is known to prefer his or her room temperature at 18°C with the lights dimmed to 65%, for example, this can be programmed before the guest checks in at the hotel.
  • Integrated, seamless experiences Technology doesn’t mean that customer experience can only happen online and through devices, check-ins and online comments. All of these experiences need to be part of an integrated, dynamic system so that the guests’ experiences are at the forefront of the marketing and  operational team’s mind.
  • Marketing, management and hotel developers can no longer work in silos and these technology trends are giving them the opportunities, tools and solutions they need to create memorable experiences that can lead to positive change and growth in the industry.
  •  
    With technology evolving and changing at a fast pace it is changing both what consumers expect and how the Hospitality industry responds to these expectations as well as how they do business themselves. The article highlights the many trends in the Hospitality industry. These trends include the improving and overhauling of a Wi-Fi network, conference rooms that offer Audio visual equipment, Smart room keys and many other different trends.
  •  
    In today's world we are surrounded by technology; however, sometimes we do not realize the extreme of which we are surrounded by until we stop and look around. The Hospitality industry is quickly adapting to the technologically world we live it. I read an article written by Jeff Robinson, Technical Director for Aurecon titled "Technology in the hospitality industry - exploring the very latest trends". This article was beyond interesting because it touched on some on the way technology has already changed the hospitality industry and ways it will be changing it for the future. Robinson tells us in his article that "some of the trends in industry are leading to great improvements and savings for hospitality industry companies; while some are changing how hotel developers plan their buildings, infrastructure, management structure and staffing requirements". This means its not only about the bottom dollar, but the experience of each guest when they stay at the hotel. Robinson also states the obvious fact that travelers these days do not see Wi-Fi as a perk, but more of a must have. Full access to audio-visual is also on the must have list especially for business meetings and conferences. What I found most interesting from Robinson's article was the introduction of the Near Field Communication (NFC) technology. This technology give you the ability to share information from a short-range frequency wireless communication. This technology is also ideal for self check-ins by guests at hotels as well as smart room keys.(Robinson) Hotel room keys have come a long way. From an actual key, key card in which you insert, to a key card you simply pass close to the reader and now the birth of the smart key. "Smart room access system allow guests to unlock their doors by simply swiping their phones across a keyless pad on the door.". (Robinson) Now how awesome is that. Robinson also talks about other new technology just as the future of hotel in room entertainment, hotels offering
  •  
    It has been well described and defined that technology impacted the hospitality industry in which it has advantage and disadvantages. The update and development of software creates a change in the business. This justifies that better software leads to better customer service. For this development has given most business opportunity to grow as they give them better tools.
patrick021

E-Commerce Innovations With Applications for Hospitality - 0 views

  • With a variety of online visitor tracking tools out there, hotels and similar businesses can monitor individual customers when they visit their site, and tailor their offers and recommendations based on their behavior.
  • Almost every industry has their buyer personas, and the hospitality industry is no different. You’ve got your once-a-year family travelers, your regular businesspeople, and so on. Once these buyer personas are created, hotels and casinos can tailor their marketing efforts to reach one
  • the traveler’s journey is complicated, and can very from person to person. It means that there is much more competition online, and hospitality industries have to compete to get shoppers’ attention
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  • One such avenue is through retargeting. This is the process whereby shoppers who have visited a website are displayed adverts for that site even after navigating away from it. It can also be employed when a shopper adds a product or service to their cart, but then abandons it before paying.
  • With recent advances in 360-degree photography, hotel websites can now offer virtual tours of their rooms and venues. This lets any potential customers to see first-hand (almost) where they will be staying before booking.
  • one of the most simple tactics is to use ticker counters to denote how many rooms are available for certain dates, with the number steadily decreasing as they get snapped up. Urgency is a powerful motivator of action, and a countdown is perfect for conveying that.
  • As ecommerce grows ever more popular, online businesses are given more and more options to capitalize on psychological triggers to turn potential customers into sales. There are a number of these available out there, from storytelling, to building a sense of community.
  • Ecommerce is also a great medium for utilizing social proof. This is the leveraging of user-generated reviews and testimonials to convince dithering customers to commit to a purchase. By sharing customer sentiment in emails or on websites at the point of sale, brands can head off any concerns that shoppers might have with authentic testimonials.
  • The arrival of ecommerce has transformed the way thousands of industries do business
  • From retail and finance to construction and agriculture, more and more businesses are embracing the ecommerce boom
  • Ecommerce is opening up new avenues for businesses all over the world across a variety of industries. Hospitality has a lot to gain from adopting new technology and ecommerce innovations. Use smart tech to help you market experiences. And don’t forget to invest in data and personalization to drive up conversion rates
  • Ecommerce is opening up new avenues for businesses all over the world across a variety of industries. Hospitality has a lot to gain from adopting new technology and ecommerce innovations. Use smart tech to help you market experiences. And don’t forget to invest in data and personalization to drive up conversion rates.
  • Improved customer experience, targeted advertising, streamlined marketing processes — the benefits for brands are almost endless.
  • commerce is opening up new avenues for businesses all over the world across a variety of industries. Hospitality has a lot to gain from adopting new technology and ecommerce innovations. Use smart tech to help you market experiences. And don’t forget to invest in data and personalization to drive up conversion rates
  • Today’s consumers are increasingly demanding a more personalized service in their ecommerce experience.
  • London’s Strand Palace Hotel offers their guests such an experience, with the option of navigating through their restaurant, cafe, lounge, gym and more, all without ever even setting foot in the hotel.
  • VR is already being experimented with by a number of big-name brands.
  • Another innovation offered by ecommerce is selling to segmented buyer personas. These are imagined creations of your most common types of customer, built on consumer data that takes into account how and why they shop with you.
  • This is a useful technique employed by a number of online stores.
  • allowing them to target anyone who abandoned their cart before paying by displaying relevant ads and sending emails with special offers and discounts. By ‘chasing’ consumers as they browse the web, online businesses can ensure that they follow up on any missed sales.
  •  
    This article provides a detailed account of the variety of ways that E-Commerce can be used within the hospitality industry. With the advent of the Internet and new and improved technology, it has become much more imperative for companies to remain competitive in this space. From VR to targeting, as well as online tracking, there are a variety of tools that hospitality firms can employ to attract customers via the Internet. As the Internet is the primary resource that people utilize to shop for hospitality products such as hotel rooms, airfare, etc... it is incredibly important for companies to remain on the cutting edge in regards to their marketing online and attracting and retaining customers.
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  •  
    This article talks about how e commerce is opening up new roads for organizations everywhere throughout the world for many different industries. The hospitality industry has a ton to pick up from embracing new technology and web based innovations such as e commerce. By utilizing such technology, this has helped hotels offer virtual tours, generate more reviews, and create more online businesses by marketing experiences. As applications such as TripAdvisor, Amazon, Expedia and many many more, these have created a more personalized hotel shopping experience and has aided in tracking a traveler's booking journey.
  •  
    E-commerce as a standalone concept is one that has revolutionized all business done throughout the world. However, when it comes to hospitality, it becomes more and more intricate. Innovations within the scope of the hospitality industry have made it very easy to track a potential guest and lead them to our resort/hotel/theme park/restaurant, etc. If a guest is looking for a romantic getaway repeatedly on our site, then we can better tailor a search for them so they can enjoy quality time with each other. This is done through the use of what are called cookies. Cookies are small files that are saved on your browser when you first start searching on any given site. These files allow companies to use target marketing and aim at you, knowing what you like. Another great way that e-commerce has evolved for us here in the hospitality industry is that we can now offer our guests virtual reality tours of our rooms and commodities from the comfort of home. This allows us to show off our properties while the guests decide without having to make the trip beforehand.
  •  
    Applications today has made the hospotality industry florish. It has given the industry several opportunities such as a better hotel shopping experience, selling to buyer personas, tracking buyer history, and virtual reality tour of the hotel.
  •  
    The hospitality industry is faced with numerous responsibilities when it come to the satisfaction of guest. with the tremendous acts of growth within trends it is often difficult for vendors to keep up with the trends. some of the new trends that are being introduced include personalized features which is playing a major role today. Another major trend is now called virtual reality. I think this trend is a great addition to the industry because it allows customers to virtually place the item in their home to see if it fits their style. Also with the pandemic situations with can help with the idea of social distancing .
  •  
    The innovations of e-commerce with application in hospitality is becoming a growth trend for this industry. Many more guests are interested in the experience of personalized attractions and the creativity of what brands has to offer. Many merchants are creating a tool that allows the software to remind shopper/guest about what left in the carts to reduce the number of missed sales.
cpaez007

New technology coming to cruise ships in the next few years | Miami Herald - 2 views

  • Wristbands, which open doors, come for an additional price but are free for children.
  • The app will also have facial recognition to allow crew to identify passengers. Other features include way-finding navigation — like Google Maps for ships, — the ability to make purchases, request services, book excursions and plan daily activities in-app. The MSC for Me app will also offer suggestions based on guest preferences.
  • The Miami-based cruise line announced earlier this month a new Cruise Norwegian app that will allow passengers to check in ahead of their vacation, book excursions, make dinner and show reservations, and purchase drink packages or other amenities. Unlike the Carnival or Royal Caribbean versions, the app doesn’t change the physical embarkation process, but it does offer the option to go paperless with the documentation needed to go aboard.
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  • Like Norwegian, it will rely heavily on an app component, that, like Carnival, will also be available on interactive screens around the ship, in addition to mobile devices and stateroom TVs. And, like Royal, MSC will have a smart watch with geo-location that is also connected to the app.
  • In January, Carnival revealed the result of an 18-month project aimed at making the cruise experience more intuitive. Instead of largely relying on a smart phone, the company chose to build a “medallion.” The quarter-sized, two-ounce disc contains passenger information, incorporates geo-location services and is personalized with each cruiser’s name and sail date. It can be carried in pockets or worn on wristbands or pendants for an additional cost.The medallion interacts with the whole of the ship, which will be retrofitted with thousands of sensors and interactive screens, and miles of cable.
  • In the short-term, those innovations will looks like this: Guests will check-in through facial recognition technology — not check-in counters, thus eliminating lines. On board, passengers will be able to sign up for excursions, order drinks and make dinner reservations from a new Royal Caribbean app that also will enable crew to find passengers based on facial recognition. The app will partner with Royal’s WOW Bands, similar to Disney’s MagicBands, to open stateroom doors. And, thanks to RFID tags on luggage, guests will also be able to track the progress of their bags to their rooms. As with Carnival, the more passengers interact with the technology, the better equipped the app will be to offer meaningful recommendations.
  • For example, as guests approach their stateroom doors, the door senses the medallion and unlocks it for them. A digital photo wall senses a passenger’s approach — thanks to the medallion — and adjusts to show the cruiser his or her vacation pictures. After a guest requests a drink, either on an interactive screen, a smart phone or other device, crew can find that passenger wherever he or she is on the vessel because of the geo-location in the medallion.The operating system behind the medallion is Ocean Compass, an online vacation profile that passengers create before sailing, where they input their preferences; during the trip, they can add information via onboard screens and personal devices. Crew can also access passenger profiles in Ocean Compass, allowing them to offer relevant suggestions and address passengers by name.
  • Beyond that, Royal Caribbean plans to add virtual reality and augmented reality into the passenger experience. These concepts might transform cabin interiors with images of a starry night or a peaceful sunset displayed on screens on the walls, ceiling and floors. It could also transform dining by introducing virtual reality glasses that can transform the venue into a new landscape based on the cuisine passengers are eating.
  • But with the new technology will likely come privacy concerns. Much of the software cruise lines are introducing also involves capturing passenger information and using it to curate suggestions about what to do.
  • It’s already happening. In 2014, Starwood Hotels announced plans to start using smart phones as hotel keys, with the help of an app and Bluetooth connection. Hilton this year discussed plans to build a “Connected Room” in 2018, which will allow guests to control features of the room through an app, including lighting, entertainment and temperature.
  • It elevates the experience for everyone, not just the highest paying passengers, and not just on its best and newest units. I think it will become the norm...eventually the cruise industry and, not just the cruise industry, but other places, other tourism [entities].
  • The technology aims to ease irritations: the long lines to embark or disembark, crowded bars, the impersonal feeling of a mass congregation of people.
  • Carnival Corporation, Royal Caribbean Cruises, Norwegian Cruise Line Holdings and MSC Cruises — have all come out with tech that promises to make cruising a less cumbersome experience. Most of it incorporates facial recognition and geo-location.
  • In the next five years, the new normal in cruising is going to be a better-connected voyage that will largely do away with lines and waiting — some of the factors that deter travelers from cruising to begin with.
  •  
    The article revolves around new technological concepts that the main cruise lines are adding to the cruising experience. While they have heavily focused on the ships hardware, they want to implement new software that will make the experience more enjoyable and simpler for guests to enjoy. Carnival, would like to implement a "medallion" called the Ocean Compass, that is crossover between the Disney Magic Band, and the band seen at the Universal Volcano Bay water park. It fits the Disney aspect, because it holds information,can open doors, and links guest pictures to the technology. It is similar to Universal, because it informs guests of when to attend something, so that they do not have to wait in a line. Royal Caribbean, likes the band idea that Disney presented, and wants to make bands of their own, that have similar functions that the Ocean Compass from Carnival has. In addition, Royal Caribbean wants to expose their guests to Virtual Reality. They hope to create an immersive experience for their guests, from the comfort of their rooms. Norwegian and MSC are mostly developing smart phone applications, that allow guests to check-in, book excursions, and open rooms. It is obvious that Disney developed a great idea with combining a "magical" band and phone application. The concept is so successful, that other players want to utilize the same formula. Let us see how well it works in the cruising industry.
jbrit055

Augmented and Virtual Reality in HoReCa - 0 views

  • Recent statistics prove that AR and VR are here to stay
  • under the conditions of isolation extended reality technologies seem like a light at the end of the tunnel
  • AR serves as a tool to enhance the physical environment (for instance, the hotel and its rooms), or reproduce the experience of exploring the location.
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  • Augmented reality helps the hotel staff simplify the booking process by allowing the customer to experience an augmented model of the room.
  • they can be provided with the needed information in a contactless manner at any convenient tim
  • Virtual Reality cannot replace the feels of a real vacation but it can provide a clear understanding of what you should expect.
  • A valuable point for implementing VR is the emotional experience it brings to customers.
  • The joy of the VR experience is doubled by the opportunity to explore the travel destination before they purchase the tickets.
  • 360 video
  • Disabled people have more possibilities to discover new locations than ever before.
  • VR technology allows customers to search for destinations, compare hotels and other accommodations, and finally book rooms using a virtual reality headset.
  • ustomers explore virtual hotel rooms, experience local sights, and book a room effortlessly instead of basic scrolling and clicking on a website.
  • hotels are looking for ways to stand out and surprise their guests
  • Many hotels use virtual reality hotel tours as an opportunity to showcase their hotel rooms via interactive elements.
  • With the help of a smartphone camera, users can see additional information on hotel comfort as well as local benefits.
  • VR journeys can also provide a priceless opportunity to explore the world for people who are unable to travel.
  • VR headsets
  • They are small, wireless transmitters that work through Bluetooth to send signals to other smart devices nearby.
  • In a nutshell, they connect and pass on information to customers when they are in specific locations.
  • a virtual key to guests
  • help guests navigate
  • AR interactivity gives restaurants and other businesses the possibility to deliver digital experiences in a personal way, without risking the health of their customers or employees.
  • AR Food Menu with 3D View
  • AR-menu is not only an entertaining element for clients but also provides them with details like portion size, nutrition information, ingredients, allergens, and the number of people the dish can be served to.
  • AR-filters for social media that show immersive virtual experiences with the restaurant’s dishes.
  • Virtual renderings allow customers to see what their custom orders will look like without coming into the business in person
  • experience marketing
  • to make customers experience the product from the moment they enter the front door.
  • you can provide your customers with an AR experience while they are waiting for their order which makes the waiting time more entertaining
  • For restaurants, it not only helps people get more new customers but also allows restaurants to train their employees
  • Virtual Reality is an appropriate solution for decreasing the cost and improving the speed and productiveness of workers’ education.
  • Virtual Reality technology is promising not only for employees training but also for franchise development and marketing, analytical opportunities, and accelerated employee hiring.
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    This article explained the benefits of AR, VR, and AI in the hospitality and tourism industry in order to enhance guest experiences and create smoother work operations. The implementation of this technology seems to be happening more due to the pandemic and hospitality companies are learning the best ways to use them to match the new needs of guests.
amoon008

Artificial Intelligence for Hotels: 9 Trends to Know | Cvent Blog - 0 views

  • using artificial intelligence for hotels is “not just a matter of gaining a competitive advantage; it’s imperative in order to stay in business.
  • “94% (of C-level executives) reported that artificial intelligence would ‘substantially transform’ their companies within five years
  • 49% of survey respondents say that the hotel industry ranks right in the middle at a grade of “C” for artificial intelligence implementation
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  • Hyperdynamic pricing allows booking engines to automatically search social media, past user data, and even world news to display rates that maximize earning potential.
  • Improve revenue management and help save the environment with energy, water, and waste-monitoring tools.
  • Chatbot translators can quickly identify languages used by website visitors based on their location. They can also translate scripts on the fly and manage simultaneous guest inquiries from all over the world
  • AI is already changing the guest experience across the travel lifecycle, including the on-property experience
  • Artificial intelligence is used in the hotel industry for revenue management, guest experience, and the automation of daily operations.
  • Hotels such as the Radisson Blu Edwardian in London and Manchester use artificial intelligence concierges to check guests in or out, order room service, and answer questions 24/7
  • Consider chatbots for your hotel if you’d like to create consistent guest experiences and free up time for front desk staff to provide the best possible service for guests who are physically present. 
  • Cvent Passkey for Hoteliers uses smart technology to maximize the sales potential of existing business, improve the booking experience, and seamlessly organize all related departments.
  • Machine learning (a subset of AI) makes it easy to automatically collect, store, and analyze data from across a variety of online sources. 
  • "Wow" event planners with products such as Cvent Event Diagramming — an intuitive tool used to create 3D diagrams of event spaces.
  • Hilton and IBM teamed up to create Connie (named after Conrad Hilton), the first in-person customer service robot for hotels. The AI model can learn from guests and adapt over time while answering questions, fulfilling simple booking tasks, and improving its own speech over time. 
  • Hospitality recruiters are using machine learning to hire hotel employees in ways that go beyond the outdated resume model. Using personality profiles of existing team members and gamification-based tests, IHG and other top hotel brands have recruited thousands of employees. 
  • Keep an eye out for the tools, gadgets, and platforms that aren’t available now but are set to create a noticeable impact on the industry
  • Look out for passports with guest health information built in so medical professionals on or offsite can quickly access information such as their medical history, current medications, and allergies in an emergency.  Stay tuned for star ratings for hotel guests so properties can see information about their past stays. Look forward to robots as support staff to help ease the burden of late-night shifts and the effects of a high turnover industry. 
  • While AI robot concierges, room service delivery, and cleaning machines have the potential to replace 25% of today’s hospitality workforce, experiments such as Henn na Hotel in Japan
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    This article mainly describes the current main trends of artificial intelligence in revenue management, guest experience, and daily operations. AI's concierge service, chat robot translator, ultra-dynamic pricing, forecasting utility, team booking software review data collection, intelligent function charts, and intelligent recruitment are the main manifestations of future technological development. Through these artificial intelligence, the hotel can simplify some service procedures, provide more personalized and improve the guest's staying experience. But at the same time, we must also realize that intelligent technology cannot completely replace employees.
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    "AI is already changing the guest experience across the travel lifecycle, including the on-property experience."
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