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khadija2050

50 Facilities Management Tips and Best Practices - Camcode - 0 views

  • Cut night site lighting. “Depending upon how your site lighting is operated and circuited, you can create an ‘economize mode’ for overnight when the site is at its lowest occupancy. Keep perimeter site lighting on around your property and all entrances and main drives lit.
  •  Replace older lighting with LEDs. “Memorial Sloan-Kettering Cancer Center chose LEDs to replace existing lighting in a parking garage open 24/7, halving the garage’s power consumption. Meanwhile, Mediapolis Community Schools in Mediapolis, IA, also embarked on a retrofit of LED exterior lighting.
  • Implement a sustainable facility design plan. “Sustainable design is more attainable and affordable than it’s ever been, especially when you think in terms of years instead of days and weeks. It’s also worth noting that sustainable design is very well favored among the public, which is an extra incentive for companies interested in reinforcing their reputation as socially responsible and environmentally concerned
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  • Know the total cost of all facility work done both directly and indirectly. “To the untrained eye, the facilities maintenance arm of a business appears to be a black hole of cost. The costs of these FM services add up, and unless discrepancies arise, that is where most of the business analysis ends. However, facilities maintenance managers, who are privy to all of the nuances that make up eac
  • h work order, understand the complexities and overhead involved in this sector of business.
  • Consider less obvious improvements that impact facility energy use. “Some energy-related projects will be more or less hidden from the users and primarily pursued to reduce energy demand, such as chiller and fan-unit upgrades. Such projects may end up providing the building users with better temperature control, but this is not the primary goal of the upgrade
  • Operational changes such as reducing the hours of HVAC and lighting operation, and changing setback temperatures, which require very little expenditure (if any at all) do not directly affect user experience, but can produce large reductions in electricity loads. In general, working with the building operations team to reduce energy use can produce impressive reductions in loa
  • his allows building and facility management professionals to determine whether the cost to improve a particular element of a building or a system in it against the cost savings over the same period. If the cost of an upgrade over its lifetime offers an advantage over the building operational costs it will save, then it’s generally considered a good investmen
  • “Finding the right suppliers to maintain your facilities can be difficult and time-consuming. From janitorial services, to groundskeeping and maintenance supplies, ensuring suppliers are providing apples-to-apples quotes, developing contracts with clear service levels, and validating that supplier quality
  • “Boilers today can reach efficiencies of up to 96 percent using condensing technology; however, a typical building, including new buildings, uses atmospheric type boilers which, for all intents and purposes, are only slightly more advanced than a science lab Bunsen burner. This technology is reliable and it works, but it is expensive to operate
  • An energy audit systematically identifies and develops opportunities to help reduce energy use in an institutional or commercial facility and, as a result, decrease building operating costs. Focusing the audit is imperative for maintenance and engineering managers.
  • “Commercial kitchens are high energy users, consuming roughly 2.5 times more energy per square foot than any other commercial space, according to the US Environmental Protection Agency (EPA).  Of that, as little as 40% is used in the preparation and storage of food, says the UK’s Carbon Trust; much of the wasted energy is dispersed into the kitchen.
  • All commercial buildings are insulated; building codes make it mandatory to insulate up to  a certain level. Unfortunately, because most buildings are put up under strict guidance to budgets, they are usually put up with only the minimal amount of insulation
  • Develop performance measures for your PM process with an emphasis on measuring the amount of PM that is work completed compared to all other work. Total PM hours should be the highest percentage of all the department’s maintenance work. This goal might seem impossible, but over time, it is very achievable
  • “Preventative maintenance is all about planning, plain and simple. Every piece of equipment or machinery at your disposal or under your care should have a schedule of what type of maintenance it requires and when it requires that check-up.
  • “Failure modes are defined as “how something fails.” Let’s use a flat/membrane roof to show an example of what a failure mode is. On a flat/membrane roof, one failure mode may be “penetration of roof membrane,” and the causes of this failure mode could be many. Knowing the failure mode(s) of a specific maintainable item such as a membrane roof and its causes can be key to early detection of roof failure (not meeting the intent of the end user) so the repair can be made before it affects an operatio
  • “Catch small problems now before they become big ones. Addressing small details can add up to huge improvements in appearance and functionality. Ask your facilities services provider, janitorial company
  • You may schedule preventive maintenance based on meter readings on an equipment. However, equipment meters usually do not differentiate between work time and idle time
  • Greasing the rack and pinion of a beam saw, for instance, can cause grease and saw dust to solidify inside the gears over time, eventually preventing them from moving. If you’re unsure which tasks are beneficial to each piece of equipment, ask your equipment representative.”
  • Having spare parts and supplies around the time of a major preventive maintenance schedule is absolutely critical. Asset management software allows you to check the availability of the spare parts for dates when the work orders are due. This report can help you identify parts that are insufficient for the required work orders in the future. If you know which parts you are falling short on, you can order them in advance from suppliers rather than waiting till re-order limits are reached
  • “Appropriate repetition and reinforcement are necessary. The average person is bombarded with more than 300 messages while at work, and multiples of that outside of work, Finney says. Getting a message to land with an audience might take as many as 12 repetitions, in some cases, he says
  • Let’s get together: when you’re designing your facilities, design social spaces for your employees. These might be lunch or break rooms, games rooms, gyms, or even community gardens.
  • While other managers may work to manage clients or staff, your job is to manage facilities and all that occurs in them. Your corporation’s physical assets are just as important as your human resources, and you are the expert in this field. Whether it’s collating data or contributing to the organization’s bottom line, your input is a valuable part of corporate decision-making
  •  “Workplace inclusion has to be clearly defined before any initiatives can be pushed forward. One useful definition of an inclusive office is a workplace in which all staff are treated with respect and have equal access to resources and opportunities. Facility managers should build on this high-level description to create an idea of what concepts like equal access, diversity and fairness look like in their own facilities
  • Space costs money. Knowing that we are moving towards a working environment consisting of virtual or mobile workers, investing time in developing new workplace designs that can suit these new ways of working while increasing space utilization rates can result in impressive cost savings
  • Performing facility maintenance and engineering tasks is like sailing among icebergs. What technicians can’t see will sink them — or their facilities. Thermal imaging technology gives technicians the ability to see the unseen, making it easier to spot failing motors and electrical components,
  • This concept is broadly used to describe our attempt to formally identify in-house talent in many of our labor shops. We identify talent through a competitive selection process based on potential vs. skills and promote our selected personnel to the worker and helper level while training them to achieve appropriate full mechanic level with associated certifications/licenses
  • This directly leads to the client receiving a more fit-for-purpose solution and ultimately receiving greater value which grows a greater relationship.
  • In other words, there has to be a compelling reason based on our mission for why we would submit budgets for anything.” By presenting specific information on how and why you’ve chosen your budget numbers, you can help the C-suite see that your budget is well within reason
  • When you automate the work order process, you remove human error associated with it. Essentially, you’re taking the people out of the process and ensuring nothing gets missed or overlooked
  • “There are many different software options out there than can aid FMs in organizing and streamlining their everyday tasks. This ranges from software designed to help manage all maintenance activities to logging and tracking facility visitors for security purposes. 
  • uch smart sensors, operating costs are dramatically reduced, productivity is enhanced, and occupants’ comfort is improved.
  • “One of the most exciting features of Facilities Management software is the ability to manage heating and cooling remotely, or set a programmable thermostat to move set temperatures up or down throughout the day. Facilities planners love the ability to analyze and explore energy use from heating and cooling systems
  • “Maintenance and facilities administration systems must frequently abide by national and global regulatory requirements. All maintenance administrators face occasional random or audits inspections by regulatory authorities. Maintenance software enables you to prove regulatory conformity and decrease the amount of paperwork and preparation that is needed for an audit.
  • KPIs allude to opportunities and errors in your company. Paired with the Internet of Things (IoT) and energy management systems, KPIs can be used to highlight missed maintenance tasks, greater traffic area of your business or problems with machinery
  • “Closely monitoring energy and water use to reduce building-operating costs is another benefit. By allowing owners to monitor and analyze the performance of multiple systems—air-conditioning levels, lights on automatic dimmers, water usage
  • “A feature that’s gaining a lot of ground is using facial recognition technology to let people in and out of the building. It’s more secure than key fobs or cards, and unlike cards and fobs, you can’t forget your face at home. It’s like batting a triple, or killing three birds with one stone
  • You cannot do your job properly without the correct information. If you don’t have proper records on the state of your facilities, you can’t do your job as a facilities manager.
  • “A surprising number of facilities managers have no true system in place for managing their space.  More than a quarter of everyone interviewed – 28 percent –
  • . It may help significantly with compliance with various industry standards, such as HIPAA in the healthcare industry and Sarbanes-Oxley in the financial field. It can help to document best practices for avoiding accidents, or in the worst case scenario,
  • This method identifies how critical a piece of equipment or maintenance task is to your business and will ultimately show you where it should land in your prioritization process
  • Smartsheet is a spreadsheet that you share with your co-workers, but its features go far beyond Excel. This tool combines the traditional spreadsheet with project management tools, templates, and forms and allows you and your colleagues to access spreadsheets on mobile devices and work on them collaboratively
  • The business world is increasingly embracing a larger remote workforce. Offices are used as areas to collaborate, develop, and design new ideas. The day-to-day work can be, and often is, done from home
  • “Another possibility for cutting costs, say experts, is not just moving staff around, but moving work around also. This means carefully examining all outsourcing contracts to see if they can be scaled back and the work completed by in-house staff
  • “Verify assets from a minimum of two data points, such as the barcode and the item’s serial number.
  • After collecting data and developing a maintenance schedule for your assets, you need to plan for the long-term maintenance of your asset inventory
  • However good asset management and maintenance planning is, there comes a time when an asset reaches the end of its useful life and should be disposed of.
  • “If you’re trying to get a handle of your documents, the first thing you should do is an asset assessment. Detail the condition of all the main equipment and systems, and document those conditions
  • Strategic asset management integrates key relationships between planning and delivery activities.
  • Maximize your use of vertical cubic footage by placing seasonal products or those that move less frequently in harder-to-reach vertical storage areas
  •  
    the article highlights how companies can benefit from sustainable design and gives tips on preventive maintenance
Le Chai

Event Planning - Technology Solutions - 5 Technologies Event Planners Can't Live Withou... - 5 views

  • 5 Technologies Event Planners Can't Live Without
  • our top five technologies for event planners are no surprise
  • 1. Smartphones
  • ...54 more annotations...
  • This is the most obvious technology we can’t live without. Let’s be honest—-most of us are glued to our smartphones and our favorite apps 24 hours a day.
  • Chances are, if you walk around a convention center or hotel lobby, you will see people with their heads down, tapping away furiously on their smartphones
  • How did we ever find time to accomplish everything before smartphones came into existence?
  • your event management system with a customer relationship management (CRM) system such as Salesforce,
  • the benefits of the SaaS (software as a service) delivery model are becoming increasingly apparent.
  • These applications are advantageous to planners because they allow us to access all details and execution aspects of an event from any web-enabled device—be it a computer, smartphone, or iPad
  • With SaaS cloud apps, just provide end-users with reports-only access to what they need and nothing more. 
  • integration options available to planners, you are now blessed with the ability to link up your event management system with a customer relationship management (CRM) system such as Salesforce,
  • 2. SaaS Cloud Apps
  • With all of the information you  could ever need to access right at your fingertips through event management applications, you can ditch the millions of pieces of paper and now access contracts, registrations, room blocks,
  • Live and virtual events are about giving the attendee a choice as to how they spend their time
  • “webinars on steroids.” Live and virtual events are about giving the attendee a choice as to how they spend their time.
  • virtual events save the planner and attendee time, money, and resources.
  • virtual events save the planner and attendee time, money, and resources.
  • Virtual events are a great way for planners to fill seats at a cost that won’t make anyone wince.
  • This is the best tool in the box for improving future events.
  • 4. Social Media and Viral Marketing
  • Did you know that one out of three consumers is online for three or more hours per day? Or that 90 million tweets are sent out daily? What about this one: One of every eight minutes spent online is spent on Facebook
  • Some of the best traction you will get is from people sharing interesting tidbits they may have learned and enticing others to learn more
  • Today is the day of the iPad and the tablet, and a more simplified life.
  • 3. Virtual Events
  • In a world where everyone is always on the run, our top five technologies for event planners are no surprise—but what these tools can accomplish might impress you.
  • our top five technologies for event planners are no surprise—but what these tools can accomplish might impress you.
  • our top five technologies for event planners are no surprise—but what these tools can accomplish might impress you.
  • our top five technologies for event planners are no surprise—but what these tools can accomplish might impress you.
  • our top five technologies for event planners are no surprise—but what these tools can accomplish might impress you.
  • our top five technologies for event planners are no surprise—but what these tools can accomplish might impress you.
  • our top five technologies for event planners are no surprise—but what these tools can accomplish might impress you.
  • our top five technologies for event planners are no surprise—but what these tools can accomplish might impress you.
  • Smartphones
  • Chances are, if you walk around a convention center or hotel lobby, you will see people with their heads down, tapping away furiously on their smartphones. 
  • Whether the ubiquity of these devices is a blessing or a curse, the fact is, event professionals and participants alike would be lost without them.
  • SaaS Cloud Apps
  • SaaS (software as a service) delivery model
  • These applications are advantageous to planners because they allow us to access all details and execution aspects of an event from any web-enabled device
  • Additionally, with all of the integration options available to planners, you are now blessed with the ability to link up your event management system with a customer relationship management (CRM) system
  • Virtual Events
  • Virtual events are a great way for planners to fill seats at a cost that won’t make anyone wince.
  • Often complementing physical events, virtual events save the planner and attendee time, money, and resources.
  • There is word that the economy is making a recovery, but many of us have yet to see it.
  • Social Media and Viral Marketing
  • Did you know that one out of three consumers is online for three or more hours per day? Or that 90 million tweets are sent out daily? What about this one: One of every eight minutes spent online is spent on Facebook. 
  • So this should be a no-brainer
  • This marketing can come from either you or your attendees. Allowing attendees to share things that they like and getting them involved in hyping your event is a great way to spread the word. 
  • iPads and Tablets
  • Today is the day of the iPad and the tablet, and a more simplified life. 
  • When combining tablets with mobile event applications, planners can also communicate in real-time with participants and share or update information in seconds. Never leave home without one! 
  • 1. Smartphones
  • This is the most obvious technology we can’t live without. Let’s be honest—-most of us are glued to our smartphones and our favorite apps 24 hours a day. We get nervous when we can’t find the phone, and we feel phantom vibration rings. Chances are, if you walk around a convention center or   hotel lobby, you will see people with their heads down, tapping away furiously on their smartphones
  • Virtual Events
  • SaaS Cloud Apps
  • Social Media and Viral Marketing
  • iPads and Tablets
  • . Smartphones
  •  
    The author of this article, Tara Thomas, summarizes the top five technologies for event planners. The first technology that she mentions is smart phones. She writes that this is the most obvious technology that event planners can't live without. Planners can do things like set alarms, look up information, communicate instantly, and use social media to promote the event. The second technology that Thomas mentions is SaaS cloud applications. Software as a service allows planners to access all details and execution aspects of an event from any web enabled device, eliminating printed or emailed reports. Thirdly, Thomas talks about virtual events. Virtual events save the planner and the attendee valuable time, money, and resources. Thomas next talks about social media and viral marketing. Using sites like Facebook, Twitter, and LinkedIn to share event details is a great way to communicate to a very large group of people. The fifth and last technology that Thomas speaks of is Ipads and tablets. Through event management applications, planners have all of the information they could possibly need right at their fingertips. Ipads and tablets also make it possible to communicate in real time if needed.
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    I think this is a great article. I am a Marketing Manager but do events at my restaurant as well and even for me I need my smart phone at all times to look up stuff in emails or even have a remote log-in to my computer to check a contract if needed. Event planners really do need all of these technologies at all times and people may view it as rude to be on your phone at all times but in reality they are just doing their jobs to make your life easier and less complex.
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    "5 technologies event planners can't live without" was a unique read. The article begins with the number one technology the author designates as not being able to live without which are smartphones. Event planners are constantly in need to update their events, use the latest applications, set alarms for all events , look up phones number instantly by vendor and so on. What is then questioned is the systems in place before smartphones were introduced. Number two on the list is SaaS cloudapps better known as software as a service applications that are vastly on the rise. SaaS cloudapps enable meeting planners to access details and other aspects of events from any web device such as a smart phone or ipad. This is also valid with the ability to link event management systems to customer relationship management systems (CRM).Number three is Virtual events. The article presents many positives in hosting "webinars or live events" that include saving time, money and available resources. The meeting planner can fill "seats" easier and measure improvement for future events. Number four is social media and viral marketing. This is a major deal for event planners because not only they have the ability to market their events but attendees market for them: before, during and after. The article presents statistics about twitter, facebook and linkedin which support why social media and viral marketing are keys to success for event planners. Last but not least, listed as number five are Ipads and tablets. These devices simply allow event planners to have a bundle of information at their fingertips. In summary, event planners are constantly on the go and will always strive for perfection even during crunch time. Technology enhancements have allowed event planners to become more efficient and better resources for their clients.
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    This article list five technologies event planners cannot live without, including the smartphones, SaaS Cloud Apps, virtual events, social media and viral marketing, and iPads and tablets. With more and more people adopting smartphones, ipads and tablets, event planners should look into purchasing a mobile event app for their attendees to use at their event. This not only reduces paper waste, it also reduces the high costs involved in printing event guides and brochures for the event. It is essentially a virtual event guide that's available in the palm of the attendee's hands.
  •  
    In a world where everyone is always on the run, our top five technologies for event planners are no surprise-but what these tools can accomplish might impress you. 1. Smartphones This is the most obvious technology we can't live without. Let's be honest--most of us are glued to our smartphones and our favorite apps 24 hours a day. 2. SaaS Cloud Apps In today's quick and chaotic world, the benefits of the SaaS (software as a service) delivery model are becoming increasingly apparent.With SaaS cloud apps, just provide end-users with reports-only access to what they need and nothing more. 3. Virtual Events There is word that the economy is making a recovery, but many of us have yet to see it. People are quickly catching on to the benefits of virtual events, or as we like to call them, "webinars on steroids." Live and virtual events are about giving the attendee a choice as to how they spend their time. 4. Social Media and Viral Marketing Sharing event details on Twitter, LinkedIn, and Facebook is hugely beneficial because of the range of attention you can garner. People show up at events they've heard about, think good things about, and understand the value of. 5. 5.iPads and Tablets Tablet computers are revolutionizing the event-planning industry. The day of the binder stuffed with event details and spreadsheets is coming to an end. Today is the day of the iPad and the tablet, and a more simplified life.
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    This article provides readers with basic information about the advanced five technologies event planners can not live without.Including smartphones,Cloud apples,Virtual Events, Social media and ipads.
  •  
    Here are the 5 espects for event planers development. In my opinion, the most important one in next several years is the smartphones. This is the smartphoe time. It make our life easy and convenient. If we do have an apps for event planning for smartphones, and make a good market planning, it will help the company find lots of potential customers and expanding the business not only on the computer internet.
  •  
    This article discusses how technology can assist in event planning. It lists the five technologies that can sincerely facilitate event planners with their day to day tasks and responsibilities. The five technologies include smart phones which are life savers when it comes to trying to find phone numbers, respond to email inquiries, and keeping a clear and adequate schedule. The Saa S Clould App lends a hand to event planners so they can link up their systems for customers using software as a service tool. Third, they discuss virtual events, which give key data and facts about events and help the planner and client save time, money, and resources. The forth technology is social media and viral marketing which is enormously helpful and saves money. As a final point, ipads and tablets save paper and are of assistance to event planners to be more structured.
  •  
    This article highlights the 5 technologies that are vital to the success of event planners. The first piece of technology that event planners cannot live without are smartphones. With the introduction of the smartphone, event planners can now do mutliple things at once while on-the-go. While moving from event to event, event planners can check their emails so they are not overwhelmed, review and add postings to social media pages, and check their to-do lists for the day. The second piece of technology that are key for all event planners are SaaS Cloud Apps. With these new cloud systems, event planners can now access any information and details about an event from any web-based product making life a whole lot easier. The third piece of technology are virtual meetings. With the cost of travel increasing everyday virtual meetings gives event planners the opportunity to hold events online saving them time, money, and resources, as well as getting immediate feedback from attendees. The fourth piece of technology is social media marketing. With the popularity of Facebook, Twiiter, Instagram, etc going through the roof, event planners are taking advantage of this by being able to have access to a wide variety of potential clients. The last piece of technology that is vital to the success of events planners is IPads and Tablets. No longer will event planners have to deal with file cabinets and binders filled with contracts and invoices. Now, event planners can do everything through a tablet and keep their business more organized. http://www.successfulmeetings.com/Event-Planning/Technology-Solutions/Articles/5-Technologies-Event-Planners-Can-t-Live-Without/
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    Nowadays, there are 5 technologies that event planners cannot live without. They are smartphones, saas cloud apps, virtual events, social media and viral marketing, as well as ipads. With a smartphone, the event planner can respond to emails in time, add new postings on the event page, etc. Saas cloud apps allow the event planners or guests get the event details from any web-enabled device. Virtual events is an effective way for organizers to get the data for future events. With social media, event planners can share their experience through twitter or facebook, which is a great way to spread the market. With ipads and tablets, one can make contracts, register or other things online.
  •  
    This article discuses how these 5 technologies help to make planning events easier. 
  •  
    This article picked five technologies that event planners must have, and they are smartphones, SaaS Cloud Apps, virtual events, social media and viral marketing, and iPads and tablets. In detail, the arthor mentioned event planners should link up the event management system with a customer relationship management system such as Salesforce. Also, when talked about the virtual event, the author mentioned it can help to save time, money and resources, and it is a high recommonded tool for improving future events.
  •  
    This article was about the 5 technologies event planners can't live without. These technologies are: smart phones, SaaS cloud apps, virtual events, social media and viral marketing, and finally iPads and tablets. Smart phones are important to the daily activities of an event planner because they are able to look up phone numbers, response to emails, update a status on a social media site, review or add to lists for events, and so much more all on the go. SaaS cloud apps let planner take advantage of accessing all devices and execute aspects of an event for any web enabled device. With SaaS cloud apps you are also able to link up your event management system with a customer relationship management system. Virtual events allow planners to fill seats at a cost that won't cost a burden. Social media and viral marketing allows event planners to market themselves and get event details to different consumers. iPads and tablets get rid of the need for a large heavy binder stuffed with event details. Now event planner can carry a tablet that allows you to access anything you need. In conjunction with the SaaS cloud apps you can also access contracts, registrations, and room blocks and also link up a CRM system as mentioned before. The technology advances we have now let event planners do even more on the day to day, but also make it easier for them to do so.
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    The article lists five technological necessities that used by the event planners. They are smartphones, SaaS cloud apps, virtual events, social medial and viral marketing, ipads and tablets. All of these technologies can save time and costs for the event planners. What`s more, they provide a more simplified life for the human beings. 
lvela051

Safety Security and Loss Prevention During Hospitality Emergencies - Disaster Recovery ... - 0 views

  • Emergency preparedness should be a major part of the hospitality managers’ duties; they must work side by side with other tourism organizations to be prepared well to assist and save the lives of the tourist before, during and after the catastrophic events, and should adopt an updated effective emergency plan.
  • Safety and security are classified as the most important factors in the hospitality industry. Pizam et al., (1997) argued that safety and security are the most important factors to the tourist, and the first in mind when planning to travel.
  • The effective usage of safety surveillance such as closed circuit television (CCTV), electric emergency generators, body guards, fire extinguishers, fire sprinklers, emergency lights will maintain the security procedures adopted by the hotels to ensure their guests' safety, and updated emergency plans to confirm the emergency preparedness and effective planning to overcome the potential risks.
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  • Furthermore, it is important to consider the proper dress for the security staff to be in line with the hospitality management philosophy.
  • Safety is a term which relates to protecting guests and staff within the hotel from the potential hazards, injury, and death by dealing with dangerous materials and different kinds of accidents. In contrast, security regards the protection of property from criminal accidents and terrorist activities.
    • lvela051
       
      Main goal with safety.
  • Providing the highest levels of safety standards and security ensures good marketing for the hotels by preventing an accident before it becomes a major issue causing loss of life and property.
  • effective information system and being well prepared for emergencies could prevent or minimize loss for the hotels.
    • lvela051
       
      Preparedness helps to know the situation better.
  • four-phase model to plan for the crisis and to deal with the emergencies; this model proposed reduction, readiness, response, and recovery phases to deal with the crisis.
  • Many practitioners imply that regarding the technology evolution in the last decade, Information Technology has become a fundamental part of the hospitality industry,
    • lvela051
       
      The use of technology is becoming a part of how to prevent the problem.
  • the importance of an updated emergency plan
    • lvela051
       
      things change over time, its important to continuously update the plan.
  • The hospitality industry is one of the most vulnerable industries to crises.
  • is vulnerable to both internal and external emergencies.
    • lvela051
       
      Need plan for both to be prepared.
  • updated regularly, and a direct communication system should be employed to respond to and overcome the crisis.
  • The importance of continuous emergency training for the employees is also emphasized.
  • ole of the media, information, and the social media should be reviewed and evaluated continuously
    • lvela051
       
      With the use of technology becoming a bigger factor, its important to have someone assigned to handle the media.
  • causing negative impacts not only for the hospitality players, but also for the tourists and the local community.
    • lvela051
       
      It affects more than just the establishment.
  • biometric technologies could ensure the hotel security and increase the effectiveness of hotel information systems. This will reduce the costs, improve management of the employee and guest activities, and improve the ability to recognize the criminal activities.
  • Preparedness and an updated emergency plan with managers' awareness will help the hospitality industry to provide the necessary resources, as well as effective training to avoid or minimize risks. Safety surveillance and security systems are very important to save guests' lives and hospitality properties. These factors can also be used as a marketing tool for guests and meeting planners. Finally, it's very important to understand the crisis emergency frameworks to mitigate effects and be well prepared before the crisis strike, and furthermore, to minimize losses during evacuation when the disaster happens.
    • lvela051
       
      What can be done.
  • susceptible to epidemics movements,
    • lvela051
       
      Word of mouth is a big marketing tool that can either hurt of help an industry.
  • Hotels should issue a check-list concerning a hotel’s vulnerability to emergencies caused by natural disasters (hurricanes, earthquakes, tsunamis) or man-made crises (terrorist attacks, explosions, fires, spill, food poisoning).
  • This will transmit a positive image: hospitality may gain a lot by using its safety and security as a marketing tool to attract more tourists to the destination.
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    This article was very interesting and it was about how safety security is very important to the hospitality industry. This article also explained how a study shows the safety and security systems work in the hospitality industry. They also said that it is very important to update the emergency plan because you never know when something going to happen in the hotel and you always have to be ready for anything. This study just showed how an effective information system could prevent and being well prepared can definitely help prevent any emergency.
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    The article is a study that was conducted in regards to the security management within a hotel and how an effective security system can help in preventing accidents or emergencies from occuring. The main priority of a hotel or any establishment, besides the service provided, is having an effective emergency plan set in place to be able to respond and overcome a crisis. International hospitality being a focus over the recent years, has suffered crises, risks, and disasters causing negative impacts on tourism and the community. Hotels should "issue a check-list concerning a hotel's vulnerability to emergencies caused by natural disasters (hurricanes, earthquakes, tsunamis) or man-made crises (terrorist attacks, explosions, fires, spill, food poisoning)." Another part of the plan is to focus on the loss prevention aspect of a hotel by implementing information technology to secure or improve security. On technology mentioned was biometric to increase the hotel information system and also to help reduce cost and improve the way we recognize criminal activities. With the hospitality industry being one of the most vulnerable industries to crimes and disasters, it is important to recognize, improve and update the plans set into place to ensure accurate information. While it's impossible to say that these preventions are going to stop these problems from happening, it can help other learn about the proper steps to handling these situations. I personally think that as much as employers suggest different way, it's the job of the loss prevention team in every industry to construct a plan that address as many issues and conduct trainings that would help to prepare us for these occasions. Trainings are going to be the best way to properly analyze a problem and improve on the emergency plan set.
ravicka

The future is here for the Hospitality Industry - 2 views

  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry.
  • ...88 more annotations...
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry.
  • . The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • . The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • . The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • . The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • . The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • . The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • . The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • . The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • . The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • . The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business. Two more things I really look at are how the hotels can sweat their assets better by using technology and how operational efficiency can come in through it.”
  • The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry.
  • The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business. Two more things I really look at are how the hotels can sweat their assets better by using technology and how operational efficiency can come in through it.”
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business. Two more things I really look at are how the hotels can sweat their assets better by using technology and how operational efficiency can come in through it.”
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business. Two more things I really look at are how the hotels can sweat their assets better by using technology and how operational efficiency can come in through it.”
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business. Two more things I really look at are how the hotels can sweat their assets better by using technology and how operational efficiency can come in through it.”
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business. Two more things I really look at are how the hotels can sweat their assets better by using technology and how operational efficiency can come in through it.”
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business. Two more things I really look at are how the hotels can sweat their assets better by using technology and how operational efficiency can come in through it.”
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business. Two more things I really look at are how the hotels can sweat their assets better by using technology and how operational efficiency can come in through it.”
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business. Two more things I really look at are how the hotels can sweat their assets better by using technology and how operational efficiency can come in through it.”
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business. Two more things I really look at are how the hotels can sweat their assets better by using technology and how operational efficiency can come in through it.”
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business. Two more things I really look at are how the hotels can sweat their assets better by using technology and how operational efficiency can come in through it.”
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business. Two more things I really look at are how the hotels can sweat their assets better by using technology and how operational efficiency can come in through it.”
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business. Two more things I really look at are how the hotels can sweat their assets better by using technology and how operational efficiency can come in through it.”
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business. Two more things I really look at are how the hotels can sweat their assets better by using technology and how operational efficiency can come in through it.”
  • With the global economic recovery and growing profile of domestic as well as international travelers, innovative technology is a must for the hospitality industry. The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • With the global economic recovery and growing profile of domestic as well as international travelers, innovative technology is a must for the hospitality industry. The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • With the global economic recovery and growing profile of domestic as well as international travelers, innovative technology is a must for the hospitality industry. The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • With the global economic recovery and growing profile of domestic as well as international travelers, innovative technology is a must for the hospitality industry. The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • With the global economic recovery and growing profile of domestic as well as international travelers, innovative technology is a must for the hospitality industry. The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • With the global economic recovery and growing profile of domestic as well as international travelers, innovative technology is a must for the hospitality industry. The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • With the global economic recovery and growing profile of domestic as well as international travelers, innovative technology is a must for the hospitality industry. The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • With the global economic recovery and growing profile of domestic as well as international travelers, innovative technology is a must for the hospitality industry. The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • With the global economic recovery and growing profile of domestic as well as international travelers, innovative technology is a must for the hospitality industry. The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • With the global economic recovery and growing profile of domestic as well as international travelers, innovative technology is a must for the hospitality industry. The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • With the global economic recovery and growing profile of domestic as well as international travelers, innovative technology is a must for the hospitality industry. The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • With the global economic recovery and growing profile of domestic as well as international travelers, innovative technology is a must for the hospitality industry. The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • With the global economic recovery and growing profile of domestic as well as international travelers, innovative technology is a must for the hospitality industry. The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • With the global economic recovery and growing profile of domestic as well as international travelers, innovative technology is a must for the hospitality industry. The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • With the global economic recovery and growing profile of domestic as well as international travelers, innovative technology is a must for the hospitality industry. The sector needs to take a proactive stance in implementing technological advances, while continually striving to build levels of service quality and guest loyalty to the boot.
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business. Two more things I really look at are how the hotels can sweat their assets better by using technology and how operational efficiency can come in through it.”
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business. Two more things I really look at are how the hotels can sweat their assets better by using technology and how operational efficiency can come in through it.”
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business. Two more things I really look at are how the hotels can sweat their assets better by using technology and how operational efficiency can come in through it.”
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business. Two more things I really look at are how the hotels can sweat their assets better by using technology and how operational efficiency can come in through it.”
  • This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry. This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry. This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry. This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry. This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry. This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry. This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry. This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry. This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry. This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry. This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry. This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry. This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry. This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry. This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry. This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry. This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry. This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry.
  • From reservation to checkout, technology aids communication and streamlines the entire guest experience. It not only expands revenue options but also helps maintain operational efficiencies for the industry. This has created a willingness amongst the industry players to harness technology in order to ramp up service levels and efficiencies in the Indian hospitality sector. Meanwhile, with the customers getting highly tech savvy, an increasing number of them expect the hotels to meet their technological needs. This has further necessitated the industry to employ efficient technology tools.
  • The use of information technology in the hospitality industry has grown leaps and bounds over the past two decades, making it a catalyst for the growth of this sector.
  • Emphasizing the same, Sukesh Jain, VP, Enterprise Business, Samsung India highlighted, “Technology comes in handy when we talk about personalization. There are a lot of technological tools, products and services available which people worldwide are using.
  • Mr Sukesh Jain focused on the preferable advantage of customer loyalty aided by technology and said, “The overlying principle or advantage that comes out of use of technology is the customer loyalty which is fundamental to any business.
  •  
    Manali Jaggi in his article "The future is here for the Hospitality Industry," highlights the importance and the benefits of Hospitality companies investing in Information Technology. He stressed that from the first point of contact; reservation to the guest's departure the role technology plays and the fact that it "expands revenue options and maintains operational efficiencies for the industry." He reported that Sukesh Jain, VP Enterprise Business, Samsung highlighted that "Technology comes in handy when we talk about personalization," which is the type of experience one aims to provide to the guest. This provides the guest with an increased customer service experience which in turn leads to customer loyalty which can only lead to financial rewards for the company. He concluded by stressing the point that the Hospitality industry must take a "proactive stance in implementing technological advances."
kjeewan

Biometric Identification in Hotels and Casinos - 0 views

  • Biometric applications are particularly useful at the places where a lot of customers, members or visitors enters or exits a facility, or require identification or verification.
  • A hotel guard may not force guests to prove their identity, but what when there is a no guard and just a fingerprint scanner, where you need to put your finger to open the door?
  • Since hospitality employees are not expected to be too rigid, this part can be shouldered on biometric technology. Customer issues at hospitality outfits may sometimes be ego-driven, but showing ego to a machine is of no use and customers understand that.
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  • On the other hand, hotel room access based on guest biometrics provides an integrated solution that is connected with the hotel management systems. Since there is no need to card, keys or any other form of possession, there is no fear of losing them or getting them stolen. Biometrically logged entry exit presents strong proof that only guest entered the room and no one else.
  • They can also be provided with access to assigned hotel facility in the package like pool or casino, which are also secured with a biometric access method like fingerprint recognition. The underlying system also keeps record of guest’s whereabouts and generate reports when needs, e.g. at the time of billing, checkout or audit.
  • Managing preferences of returning guests beforehand give them an idyllic experience and more business to the hotel in long run. This can be efficiently achieved with a hotel management system equipped with biometric ability. Preferences of a guest can be associated with their biometric identifiers, which are instantly fetched when they scan their biometrics in future check-ins and hotel staff can surprise them every time they visit.
  • A biometric powered check-in can give guest the experience they want and deserve. Registering their biometrics (for example, fingerprints) and enabling access to the room in the hotel management software will give them frictionless access to their room and concentrate on the next thing they want to do.
  • Biometrically secured entry / exit to a service / facility area will require guests or members to scan their fingerprint or face to enter the facility and will log the time spent in the facility area.
  • It also prevents any outsiders from using hotel facilities such as pool or casino that are reserved only for guests.
  • At the time of billing, a guest may insist on not availing a service that has actually been availed and forgotten. Biometric based entry and exit records present authentic proof of services availed.
  • biometrics is not just about customer convenience or security, it can be deployed for in-house applications like employee attendance, time tracking and to improve payroll efficiency. Keeping track of employee in and out timings brings in payroll transparency and managers can make sure that employees are being paid for the hours worked and not for breaks. It also curbs time theft and timesheet manipulation within an organization. Time theft and timesheet manipulation is a disastrous activity, in which an employee misinterprets amount of time she has put to complete an assignment or a project. When done on purpose, the time is spent in personal or other activities unrelated to the work and logged in payroll system, putting burden on company funds. A biometric based clock-in and out system can eliminate the possibility of timesheet fraud as employees have to be present to clock in or out time, they ask someone else to do it for them.
  • The biometric guest ID and preference tracking system facilitates keyless entry for guest rooms, eliminating the need for cards or keys. It facilitates automated check in fingerprints kiosks, whereby guests can check in with a simple touch of their finger. Billing becomes dramatically easy and reliable and customers can be reliably charged with biometrically authenticated logs of their entry and exit to facility area.
  •  
    I decided to do further research on Biometrics software in hospitality because we use it at the Four Seasons where I work in the Residences department. Biometrics is a technology that scans your fingerprint and grants you access to areas designated by management. This is useful in residences and hotels because as an owner or guests, only you will have access to your apartment or room. The article mentioned how as technology evolves, there is a debate as to whether guests will want to give their fingerprint. Too much security could be seen as a nuisance but too little security puts guests at risk. Having a Biometrics system in place at a hotel ensures that only hotel guests are patrolling the property or floors with rooms. Another interesting aspect is using Biometrics to remember returning guest preferences such as floor height, food choices, allergies, etc. This system could be put into place at check-in so that right away the front desk knows the guest is returning and can be made aware of their past preferences. Benefits of Biometrics mentioned in the article is not having to deal with room key cards, added security on property, seamless check-ins as well as even paying for items on property. A guest might not even need to take their credit card around because they can just use their fingerprint to pay at the pool, gift shop, etc. Behind the scenes, Biometrics is important as well. A hotel can use Biometrics to track employee attendance, clocking out for meals and to ensure only employees are accessing closed off areas of the property.
  •  
    Biometrics can be used by companies for employees to clock in and clock out to ensure timesheet accuracy. It can be used by companies as a security measure so that guests are where they are permitted to be. It can be used for easy check in and billing and payment verification if there are issues. Biometrics can also be used as a way to collect guest information for example their preferences.
artandmer

Hospitality unions have spent a decade fighting to protect workers, bu - 1 views

  • cheap gadgets might bring new problems
  • The hospitality industry is in the process of introducing remote panic buttons in an effort to address the widespread issue of violence and sexual assault against hotel staff
  • 20,000 hotel properties in Canada and the United States have committed to providing an estimated 1.2 million employees with Employee Safety Devices
  • ...15 more annotations...
  • all housekeeping staff to carry a panic button device on them at all times
  • low-quality versions of the technology that pose significant privacy and security risks to the people who carry them. Weak password protections and a lack of encryption leave users vulnerable to cyberattacks, which could render the devices unusable—or, worse, be used to invade hotel employees’ privacy
  • 58% of hotel workers and 77% of casino workers have been sexually harassed by a guest. Nearly half have had guests answer the door naked or expose themselves, and nearly 15% have been cornered.
  • casino giants MGM Resorts International and Caesars Entertainment agreed to equip nearly 38,000 hotel staff with safety devices during contract negotiations
  • the CEOs of a number of major hotel chains—including Hilton, Hyatt, IHG, Marriott, and Wyndham—joined the pledge
  • Safe but insecureThe discovery of vulnerabilities in certain versions of this technology may pose a potential challenge
  • lack of encryption that compromised the device’s security
  • the software powering the tracker was hosted on a cloud-based service, which it used to communicate with a mobile application. But the cloud software didn’t require any authorization. A hacker could connect to the service and “instruct any tracker in the world to do things,” he explains.
  • Among the vulnerabilities a hacker could exploit are the ability to see the real-time location of users and to gain access to built-in microphones and cameras
  • That poses a problem for the hotel industry, Hron believes, because establishments not  bound by union or legislative requirements may buy inferior devices without vetting them properly, merely to satisfy new regulations. “Each hotel is buying these devices themselves—it’s not like some central authority is giving these devices to hotels,” he says. “My guess is [some are] going to buy a cheap device, and in this case, it’s pretty reasonable to think that there aren’t any analysts doing security checks on them.”
  • The lack of clear legislation also leaves workers vulnerable in jurisdictions that don’t explicitly ban employers using the devices to track the movements of hotel staff
  • technology isn’t capable of real-time tracking because it runs on WiFi and Bluetooth Low Energy, or BLE, and only transmits a signal when activated. Other devices that utilize GPS or WiFi connectivity, however, have the ability to transmit real-time location data on an ongoing basis
  • “The technology has to work every time, but the product only works if the right policies, procedures, and personnel are put in place that allow the system to function as a system
  • While the initial reason for the solution was to address sexual assault, there are other things that happen to housekeepers in hotel rooms as well,” says Ogle. “We’ve had team members that have had medical issues themselves, or found guests in rooms with medical conditions that were asking for assistance
  • Providing precise location data to first responders in the event of an emergency actually has the potential to save lives, but the technology will only be adopted if users believe it is being used appropriately
  •  
    The major hotel chains are influencing legislation and also now requiring employee safety devices (ESDs) to make the workplace safer for employees (i.e. room service attendants or housekeepers) who find themselves alone in guest rooms with ill-intentioned guests. ESDs can also be appropriate for large resorts with beach personnel, activities personnel, or other positions that find themselves in enclosed, or remote areas with less security. Not every hotel has a security department that can constantly monitor cameras and ESDs. Will these devices present more strain on hotel wireless networks? That depends. Hoteliers need to consider whether these devices will be provided by or monitored through their keylock vendor, through their guest room entertainment vendor, or through a wireless provider. Could there be a benefit to an ESD interface with the PMS? I'm not finding an obvious answer. Hotels, varying in room count, are providing ESDs that range from whistles to wireless to BLE or RFID enabled. Hotel owners and management companies have the responsibility to research the most appropriate solution for their hotel without undermining the safety and privacy of their employees and their hotel networks.
pattyjoe10

6 Lesser Known Uses of Beacons in Restaurants | News | Hospitality Magazine (HT) - 1 views

  • allowing customers to order ahead
    • pattyjoe10
       
      Beacons allow customers to order-ahead of time. It attracts a different clientele and allows us to gain others because of a shorter or no waiting time. Like an express line. But they have to make sure the order is left ready by the time customers arrive.
  • consumers today value personalized, contextual mobile engagement, built around their current location, interests and buying preferences.
  • 80% of consumers prefer receiving personalized, context-aware branded content through their mobile app.
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  • Therefore, it is highly likely that, merging mobile marketing efforts with iBeacon technology could result in higher click-through, quicker conversion, more sales and greater loyalty.
    • pattyjoe10
       
      Technology has taken a huge toll on society and business now a day. If our business is keeping itself updated with technology, could mean we are at the top of our game. 
  • Q app
  • busy a restaurant is at a particular time
  • real-time information
    • pattyjoe10
       
      Beacons also allow customers to know exactly how much people are at that exact time at the restaurant or business, and thus waiting time, if any.
  • not overwhelm users with notifications
  • deep understanding of the value offered to customers and deliver it in the best way possible.
    • pattyjoe10
       
      I believe this is one of the most challenging for businesses. Customers (as myself) hate when we get attacked by too much notifications.  If it were useful in anyway or if it called my attention every now and then, buy companies apparently don't pay attention to how customers may feel.  It is very important to use the access wisely and give out information customers really want. Offer what they are looking for, by personalizing.
  • delivering personalized deals and messages
    • pattyjoe10
       
      Attract customers by promoting events or special offers. People like a place they can see as happy and fun. Also, who doesn't like discounts.
  • prevent boredom
  • offer customized discounts for first-time customers, encouraging them to come back often
    • pattyjoe10
       
      I believe this is one of the best efforts to retain and gain customers. Reward the customer who passes by every now and then, with personalized dishes; and reward  first time customers by attracting them with discounts specifically for them.
  • deliver custom menus to valued customers based on previous orders and visit history
  • awarding crawlers
  • ollect massive amounts of untapped data
    • pattyjoe10
       
      Another must. Keep track of everything to better improve employee wages and specifics of customers that are out-and-about.
  •  
    Technology has taken a huge toll on society and business now a day. If our business is keeping itself updated with technology, could mean we are at the top of our game. This article briefly  demonstrates how Beacons can help improve your business by providing how, when and where are customers behaving. For example, Beacons allow customers to order-ahead of time. It attracts a different clientele and allows us to gain others because of a shorter or no waiting time. Like an express line. But  it may become a challenge if the business doesn't know how to ensure a time-effective preparation before customers arrive. Beacons also allow customers to know exactly how much people are at that exact time at the restaurant or business, and thus waiting time, if any. Another advantage would be "push-customized notifications". I believe this is one of the most challenging for businesses. Customers (as myself) hate when we get attacked by too much notifications.  If it were useful in any way or if it called my attention every now and then, but companies apparently don't pay attention to how customers may feel.  It is very important to use the access wisely and give out information customers really want. Offer what they are looking for, by personalizing. It also helps to attract customers by promoting events or special offers and notifying via beacons. People like a place they can see as happy and fun. Also, who doesn't like discounts? A fifth advantage, and as I believe to be one of the best ways to retain and gain customers, is to reward the customer who passes by every now and then, with personalized dishes, and reward first time customers by attracting them with discounts specifically for them. And finally, another must consider, is that beacons help keep track of everything (all happening at a specific given time) to better improve employee wages and specifics of customers that are out-and-about.
  •  
    Technology has taken a huge toll on society and business now a day. If our business is keeping itself updated with technology, could mean we are at the top of our game. This article briefly demonstrates how Beacons can help improve your business by providing how, when and where are customers behaving. For example, Beacons allow customers to order-ahead of time. It attracts a different clientele and allows us to gain others because of a shorter or no waiting time. Like an express line. But it may become a challenge if the business doesn't know how to ensure a time-effective preparation before customers arrive. Beacons also allow customers to know exactly how much people are at that exact time at the restaurant or business, and thus waiting time, if any. Another advantage would be "push-customized notifications". I believe this is one of the most challenging for businesses. Customers (as myself) hate when we get attacked by too much notifications. If it were useful in any way or if it called my attention every now and then, but companies apparently don't pay attention to how customers may feel. It is very important to use the access wisely and give out information customers really want. Offer what they are looking for, by personalizing. It also helps to attract customers by promoting events or special offers and notifying via beacons. People like a place they can see as happy and fun. Also, who doesn't like discounts? A fifth advantage, and as I believe to be one of the best ways to retain and gain customers, is to reward the customer who passes by every now and then, with personalized dishes, and reward first time customers by attracting them with discounts specifically for them. And finally, another must consider, is that beacons help keep track of everything (all happening at a specific given time) to better improve employee wages and specifics of customers that are out-and-about.
  •  
    Creative and a bit scary application of existing technologies. Much like Facebook Messenger, when do we cross the line between convenience and forfeiture of privacy? As part of the industry, the responsibility falls to us to manage the line in favor of our guests. They will know when it has become too much, and we will know very soon after when business evaporates. Provide friendly, targeted service without being too invasive. Remembering orders and having them ready on time is fine. Sending a pop-up message every time the guest passes by in a cab may be a bit much. Consider how many Starbucks messages you could receive in any major metropolitan area. Without proper care, we could be giving a whole new meaning to the word Spam.
ysuarez123

New app rates restaurant noise levels - 0 views

  • Consumers can use social media to rate a restaurant’s food, ambiance or speed of service. Now a new app will allow diners to rate the noise levels at their favorite eatery.The iHEARu app officially launched on Tuesday in San Francisco, the first city in what promoters hope will become a global network to help consumers find “ear-friendly” public places
  • More than 20-percent of the U.S. population has some hearing loss, and one in three people over age 65 have disabling hearing loss, she noted. But noise levels are also a concern for any guest looking to have a quiet business meeting, for example, or for a group looking to hear each other speak.
  • Users can open the app in any restaurant and map it, then press a button to make a recording to determine sound levels. Users can also add comments about their own subjective experience and share it through Facebook or social media.
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  • The app is not designed to punish loud restaurants, but to give consumers crowd-sourced information about the most “ear-friendly” venues or best timing for finding a quiet spot.
  • Someone looking for a brunch spot, for example, could see how noise levels compare at 11:30 a.m. at a rated venue, compared with noon or later, Tremblay said.
  • In addition, restaurants can be certified as ear friendly based on commitment to certain practices, such as being willing to turn down music on request, having rooms or tables in quieter areas, using acoustical tiles or other sound-absorbing materials, sound isolation, table placements or other noise-reducing practices and, of course, being rated well by the app.
  •  
    Being in the food and beverage side of hospitality I tend to post mostly restaurant technology, this one specifically caught my eye as the restaurant I just recently left in New Orleans would always get complaints about how loud it was. With the new app iHEARu, users can measure the decibels in a restaurant as well as track how it changes at different times throughout the day. The app could help users find places to have business meetings, take someone who is hearing impaired, or even help families find a welcoming restaurant if they have younger kids or just patrons in their party who tend to be a bit louder. With the overgrowing effects of social media reviews on restaurants I found this rating system to be mostly beneficial. This would only lower the number of things a guest has to potentially complain about or upset other guests. Often diners don't realize how important noise level is to their experience until is it something that upsets them. Personally if I was going out with just my mom or sister, I might want something quieter so we could catch up, but if we are going out with my entire family we better pick a loud restaurant so we don't get dirty looks when we are inevitably yelling across the table. This app essentially helps all kinds of diners find the right fit for them.
jackyreis

The Role of Green Technology in the Sustainability of Hotels Essay - Free Argumentative... - 2 views

  • Throughout the life of hotels— from building construction, operation, maintenance and evolution—the environmental issue is the wasteful consumption of vast amount of resources such as water and energy and accumulation of air, soil and water pollution in a built environment. The unique service function and operations of hotel result to a stronger ecological impact when compared to other buildings used for commercial purposes. (Bohdanowicz, Simanic & Martinac, 2004)
  • It is imperative for hotels to construct buildings, design their facilities, operate, and refurbish structures in a way that causes the least possible harm to the environment. (Straus & Gale, 2006)
  • Protection of the environment through eco-friendly practices by hotels involves a radical change in operations and a long-term impact, which makes this a sustainability-driven strategy
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  • The growing concern over sustainability in the business sector led to developments in innovative environment friendly processes and tools collectively called green technology
  • Green technology enables the eco-friendly practices of business firms.
  • The concept of sustainability emerged in the field of natural sciences in recognition of the scarcity of natural resources and the need to rationalize usage to secure sufficient resources for future generations (Kirk, 1995).
  • The concern of sustainability is ensuring the continuation of the well-being of people and protection of the environment from wasteful use or destructive activities.
  • The implementation of sustainability plans involves innovative methods and tools accessible to hotels and responsive to the multi-dimensional issues including impact of operations on the environment experienced by hotels. Green technology understood as eco-friendly tools and processes or environment friendly products support the successful implementation of sustainability plans in the hospitality industry.
  • 1.      Minimized pollution and rational energy and water consumption. 2.      Respect for culture and tradition. 3.      Community involvement in the hospitality economy. 4.     Consideration of quality instead of quantity in terms of the visitors to tourist destinations. 5.      Economic benefits redound to the community. (Robertson, 2007)
  • In relation to environmental sustainability, there are also considerations for inclusion into the sustainability plan of hotels to ensure that they meet environmental compliance (Butler, 2008)
  • However, even if sustainability planning is a tedious task, the expected outcomes are long-term and compelling because this determines the continuity or viability of hotels, firms whose future survival depends on sustainability (Butler, 2008).
  • 1.      Scale and distribution of operations in a given area. 2.      Hotel demand and means of alleviating the negative effects. 3.      Protection of key assets historic buildings, townscape or coastline. 4.     Contribution to other related areas such as economic development and cultural preservation. (Sharma, 2004)
  • Since the sustainability of hotels spans multidimensional aspects, the contribution of hotels to other areas such as employment or job creation also supports its sustainability.
  • Green technology received recognition as an aspect of human society and therefore part of sustainability. In a sustainability panel of representatives from the hospitality industry, sustainability as a strategy meant addressing today’s needs without adversely affecting tomorrow’s needs (Knowles, 2008).
  • Examples of product enhancement are energy saving appliances and fixtures such as fluorescent instead of incandescent lights or intelligent air conditioning systems that regulate room temperature depending on the presence of its occupant
  • The extent of reduction of waste varies since this could range from minimal to significant decrease in the volume of waste generated, capacity of landfills, and transportation needs. By benefiting the environment, economic benefits also accrue. (Billatos & Basaly, 1997)
  • dopting waste management processes and tools accrues financial, economic, and environmental benefits for hotels.
  • Key to these activities is the ability to harness the full functional value of materials and product components at the least possible additional processing cost for recovery and reuse. (Billatos & Basaly, 1997)
  • First is design of recycling or the cost-effective manner of recovering and reusing materials. The design provides support during the disposal stage to ensure low added cost for recovery. Second is design for disassembly encompassing the methods enabling the minimization of cost in segregating reusable materials. This leads to savings that accumulate when design interventions are made during the stages of material selection and assembly that already separates reusable materials
  • Third is toxics management comprised of the activities of controlling and eliminating toxic materials that are innate components of products such as cadmium or lead. Excessive levels of these toxic materials are hazards to health and the environment. (Billatos & Basaly, 1997)
  • Environmental benefits include reduced accumulation of waste and lesser risk of soil, water and air contamination of toxic production. (Billatos & Basaly, 1997)
  • Pollution prevention involves the elimination of processes in manufacturing that cause pollution. This requires change by redesigning the production process in a manner that prevents the accumulation of harmful by-products or the redesign of the finished products so there would be no use for processes that result in hazardous by-products. The prevention of pollution in production design exacts capital investments but the cost of redesign is deemed less when compared to the cumulative cost of controlling pollution, which would likely increase with new regulations imposing more active methods of pollution control. (Billatos & Basaly, 1997)
  • Green technology as a process and a collection of tools addresses four objectives, which are a) waste reduction, b) materials management, c) pollution prevention, and d) product enhancement (Billatos & Basaly, 1997). There are processes and tools specifically targeting any one, some or all of these objectives so that the appropriate choice depends on the priority of hotels.
  • The technological development of product enhancement innovations is escalating and promise greater functions for business establishments. (Billatos & Basaly, 1997)
  • Utilizing product enhancement technologies influence the sustainability of hotels in terms of savings on operating cost, lesser pollution and waste in the built environment, and value creation for environmental conscious customers (Yaw, 2005).
  • Overall, green technology supports the sustainability of hotels by decreasing a wide range of economic and non-economic costs to support the financial viability of hotels in the long-term and conserving the natural environment on which the hospitality industry depends for the continuity of business. By adopting green technology, hotels gain processes and tools it can use to secure its sustainability.
  • A range of energy saving technologies is available to the hotel industry. These technologies could make hotels green buildings by targeting various areas for energy saving.
  • One is electric heating pumps as alternatives to conventional electric boilers or condensing/non-condensing boilers requiring gas to run. The use of this green technology by a hotel in Hong Kong with a rooftop swimming pool showed a reduction in energy consumption by 26.5-32.5 MWh and a reduction in greenhouse gas emissions by 12,000 kg. When computed over a ten-year period, using this technology would save the hotel HK$226,400 in energy cost savings. The hotel can earn back the cost of adopting this technology in two years. (Chan & Lam, 2003)
  • Building designs able to harness alternative sources of energy comprise green technologies that support the sustainability of hotels. Solar panels continue to gain function in energy saving for hotels (“Building in a green edge,” 2008) although the payback period is longer than expected, the energy saving potential extends to the long-term. The use of building designs that harness natural light such as skylight atriums that do not use artificial lighting during the day are also green alternatives for hotels (Kirby, 2009).
  • Another direction of green technology for the kitchen is the reuse of exhaust heat from the kitchen by harnessing the heat from the exhaust or condensing hot air to produce steam for use in cooking. This is a means of recycling energy. However, this involves the integration of the design in the structure of the kitchen or the building itself, which means greater investment. (Higgins, 2008) Nevertheless, further innovations in this technology could enhance practical value for hotels.
  • In other areas of hotels such as rooms and bathrooms, e-sensor systems and LED lights comprise green technology options. E-sensor systems apply to different systems such as lighting and air conditioning. The e-sensors have the capability to change automatically the lighting or air conditioning settings depending on the area of the room where there are people or temperature changes in the room. LED lights offer greater energy savings than fluorescent lights so this represents the third generation in lighting technology. (Kirby, 2008) Systems thinking in energy management comprise a promising green technology in saving on energy costs (Sobieski, 2008).These technologies are widely available and accessible to different hotels. The energy saving is experienced in the short term and the payback period is shorted. The problem with this is hotel guests tampering with the system leading to added cost for repairs. This means that awareness and information dissemination are important for the effectiveness of these technologies.
  • Another green technology for rooms is the biodegradable key cards. These have the same life span as the conventional key cards except that these are biodegradable or recyclable. (Gale, 2009) These require little cost with high environmental impact.
  • This involves the placement of water treatment plants that recycle water used in baths for flushing in toilets. (Edwards, 2004) These comprise viable and accessible water conservation practices that would contribute savings on the cost of water to rationalize the consumption of water as a scarce resource.
  • One is the conscious involvement of hotels in the protection of the environment since the nature of the business of the hospitality industry and the closely connected industries such as tourism heavily rely on the soundness of the natural and socio-cultural environment for business
  • The other is the investment in environment protection in a manner that secures economic and financial as well as a range of non-monetary benefits for hotels in the long-term (Vermillion, 2008).
  • Energy consumption is also a benchmark of the eco-friendliness of hotels
  • The water conserving technologies provide the process and tools for hotels to achieve this benchmark.
  • Waste and pollution management are also benchmarks of the ecological involvement of hotels.
  • Green technology takes the role as an enabling process and tool for hotels to become sustainable.
  • With hotels competing to maintain its customer base and pull customers to shift to the hotel’s services, green technology could become an enabler for hotels to become competitive.
  • Investing in green technology enables hotels to significantly cutback on operating cost. This enables hotels a wider profitability margin and room to offer promotional prices to attract more customers (Jones, 2002).
  • Green technology has taken a central role in the sustainability of hotels. The concept of sustainability of hotels involves the aspects of environmental protection and business viability.
  • The use of green technology also contributes to the viability of business firms in terms of financial standing and non-financial competencies in the long-term. Going green attracts the niche market of environment enthusiasts that contribute to sales. Using the range of green technologies available would also result in savings from operating costs in the long-term, which increases the profit of hotels and gives them flexibility to invest in marketing activities.
  • It is a sound strategy for hotels to consider green technology as a process and a collection of tools in support of sustainability goals.
abroo041

Proximity Marketing | What is Proximity Marketing? - 0 views

    • abroo041
       
      This website discusses what proximity marketing is, who uses it, the target market, and how a proximity marketing plan is created and implemented. Proximity marketing is the use of cellular technology to market to mobile device users within a certain radius of a business. Almost every business uses proximity marketing in different ways. A restaurant might use it to advertise a new promotional meal, while an airport may use it to provide maps and promote their destination to tourists. The target market is anyone with a mobile device. Knowing your goal of marketing is the first step in creating a proximity marketing plan. Understanding the quick nature of these marketing advertisements and tailoring them to provide the most essential information and attract the viewer, all within a short message, is also important to successful marketing.
  • Locations such as shopping malls, large retail outlets, and trade shows, where consumers are generally planning to spend at least an hour or two, are prime areas for a proximity marketing campaign.
  • Proximity marketing helps companies and service agencies do just that
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  • Proximity marketing—also sometimes called hyperlocal marketing—uses cellular technology to send marketing messages to mobile-device users who are in close proximity to a business.
  • While the audience is limited to those in the proximity of the business and those using its Wi-fi or Bluetooth signal, the message is very user friendly and reaches those most likely to visit a store. Who employs Proximity Marketing?
  • Major retailers, such as Ikea or Macy’s, can send store maps and coupons or offers to apply for their credit card or to enroll in their loyalty or rewards programs. Hotels can inform guests about on-site events and promotions or can offer to enroll them in loyalty or rewards programs. Restaurants can send special menus/daily specials, coupons, offers for loyalty programs, or perhaps send trivia questions or other games to help them pass the time while they wait for their table to be ready. Shopping malls can offer a proximity marketing benefit to their tenants by putting together a package of coupons or offer a discount at any mall retailer. Travel hubs such as airports and public transportation centers can provide maps or display ads that can be sold to local tourist destinations. General information about a product or service can be delivered through proximity marketing even if the fixed location of the business or service agency changes
  • This makes just about every consumer with a smart phone potentially susceptible to a proximity marketing campaign, particularly younger, tech-savvy shoppers who are more likely to own smartphone and use them while shopping.
  • With mobile devices becoming a staple of modern society and the preferred way of accessing digital content, today’s successful marketing professionals will need to understand how to connect successfully with mobile consumers.
  • One of the key benefits of proximity marketing is that its messages reach a high percentage of potential customers who are in the area.
  • The main purpose of the proximity marketing plan is to connect with customers while they are near your business or service and spur them into action
  • In the case of mobile messaging, it’s important to consider adding an opt-in component to your campaign.
  • More and more, customers value control over the messages they receive and desire privacy from unwanted solicitations
  • Mobile devices are made for short messages and quick interaction, and there is intense competition for the attention and time of the mobile device user. Therefore, in developing a proximity marketing plan, messages must be sharpened and honed to be as clear, concise, and impactful as possible.
  • If the goal is to drive as much traffic as possible to the business and maximize sales that day, then an electronic coupon or special offer might be the best strategy. If the store has a high turnover rate, the goal may be to make a connection with customers by offering them incentives to return.
  • The digital and interactive nature of most proximity marketing campaigns provides the advantage of real-time data collection of response and success rates. If a message is failing to connect, it can be easily and quickly adjusted.
Juan Du

Accounting technolog Used in the Hotel Industry | - 5 views

  • Hotels rely on different tools, including their accounting software, to increase their effectiveness and make them more competitive in their core business.
  • Hotels can decide to purchase accounting software dedicated solely to one function or can invest in enterprise software. Some chains have opted to outsource their accounting operations to major computer companies and accounting firms.
  • The percentages of room-rate vacancy and seasonal trends are evaluated and measured against the best establishments to assess hotel performance.
    • Juan Du
       
      Hotel managers are often faced a lot of problem to deal with the accounting system. Now hotel manager can manage all of the accounting responsibilities by use hotel accounting technology. Using Web-based hotel accounting software can save your business money . The functions covered in all of the accounting systems.
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  • Decisions governing selection of accounting programs depend on multiple factors including the uses of the accounting programs.
  • Hotel managers are often faced with the challenge to propose and procure the appropriate technology and software to run their operations.
  • This article describes major factors to weigh in selecting accounting software for the hotel industry.
  • Decision Criteria Used in Selection Process: Major factors identifying selection of accounting programs used in hotels are: ---Annual revenue ---Budget ---Location ---Multiple sites ---National or international location ---In-house vs outsourced operations
  • Accounting software is crucial in measuring and tracking the hotel's profitability.
  • Functions covered in accounting software programs include: --Accounts payable --Accounts receivable --Budgeting --Cash management --General ledger --Sales analysis --Payroll --Procurement --Order entry --Fixed assets --Inventory management
  • Accounting software is used to track the profitability of hotel operations and identify trends in the hospitality industry.
  • This article describes major factors to weigh in selecting accounting software for the hotel industry.
  • Decisions governing selection of accounting programs depend on multiple factors including the uses of the accounting programs.
  • Hotels rely on different tools, including their accounting software, to increase their effectiveness and make them more competitive in their core business.
  • Accounting software is used to track room-rate revenues and identify any discrepancies that require remediation and corrective actions.
  • Accounting software is used to track the profitability of hotel operations and identify trends in the hospitality industry. Careful consideration of the purpose, functionality and desired results from accounting software must be taken prior to selection and purchase.
  •    This article describes major factors to weigh in selecting accounting software for the hotel industry.
  • Accounting software is used to track the profitability of hotel operations and identify trends in the hospitality industry. Careful consideration of the purpose, functionality and desired results from accounting software must be taken prior to selection and purchase
  • How to Select Hotel Accounting Software:     Decisions governing selection of accounting programs depend on multiple factors including the uses of the accounting programs
  • Decision Criteria Used in Selection Process: Major factors identifying selection of accounting programs used in hotels are: ---Annual revenue ---Budget ---Location ---Multiple sites ---National or international location ---In-house vs outsourced operations
  • Accounting software incorporates the widely used Generally Accepted Accounting Standards (GAAP) and focuses on key measures unique to the hotel industry, such as revenue per room (RevPar)
  • Accounting software encompasses multiple functions of a hotel's operations, ranging from data mining to running financial reports.  Functions covered in accounting software programs include: --Accounts payable --Accounts receivable --Budgeting --Cash management --General ledger --Sales analysis --Payroll --Procurement --Order entry --Fixed assets --Inventory management
  • Print this article DartUtils.loadGoogle160 = function() { dmjs.runInlineAd = true; $('.AdUnit160').hide(); $('.AdWrapper').addClass('no160'); }; dartAds.renderiFrameAd([{ sz: '160x600' }], 160); How to Select Hotel Accounting Software:    Decisions governing selection of accounting programs depend on multiple factors including the uses of the accounting programs
  • Hotels rely on different tools, including their accounting software, to increase their effectiveness and make them more competitive in their core business.
  • Hotels can decide to purchase accounting software dedicated solely to one function or can invest in enterprise software. Some chains have opted to outsource their accounting operations to major computer companies and accounting firms
  • Accounting software is used to track room-rate revenues and identify any discrepancies that require remediation and corrective actions.  The percentages of room-rate vacancy and seasonal trends are evaluated and measured against the best establishments to assess hotel performance.
  • The hospitality industry has had steady growth, with increasing demands for internal controls and financial accountability.  Accounting software is crucial in measuring and tracking the hotel's profitability
  • Areas of Functionality in Hotel Accounting Software
  • Areas of Functionality in Hotel Accounting Software
  •  
    This article describes accounting software functions within the Hotel industry. The article states that "Accounting software is used to track the profitability of hotel operations and identify trends in the hospitality industry". It is said that when selecting accounting software, you must identify what results you are looking for from the software; and also the functions that you are able to receive. You must also understand the needs of your property, and industry. The article also discusses various decision criteria, which is a part of the selection process. Some of these criteria's that you must look out for are: annual revenue, budget, location, multiple sites, national or international locations, in-house verses outsource operations. I love the fact that this article also discusses the functions of hotel accounting software. Some of those functions that were stated are: account payable, account receivable, and payroll. The article also brought up some trends about hotel and lodging accounting software. One of the trends that stand out to me was the fact that some companies hand over their entire accounting responsibilities to major accounting companies or, accounting firms; this is referred to as outsource. Having a accounting software is a very beneficial asset for a company.
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  •  
    This article talks about the importance of choosing the right accounting software for hotels. Hoteliers need to take into consideration the purpose, functionality and desired results before selecting accounting software which "is used to track the profitability of hotel operations and identify trends in the hospitality industry." In order to select a hotel accounting software it has to match the needs and functions of the premise. Some of the most important factors in the selection process are annual revenue, budget, location, multiple sites, national or international location, and in house vs. outsourced operations. "Accounting software encompasses multiple functions of a hotel's operations, ranging from data mining to running financial reports." Some of the major functions in accounting software are accounts payable, accounts receivable, budgeting, cash management, general ledger, sales analysis, payroll, procurement, order entry, fixed assets, and inventory management. The hospitality industry is reporting increasing demands for internal controls and financial accountability therefore is very important that hotels select the right accounting software because is in charge of keeping records of the hotel's profitability. In addition accounting software reports room rate revenues and discrepancies and use the Generally Accepted Accounting Standards.
  •  
    Accounting software programs are essential to the hospitality industry because it helps organize and keep track of the hotels operations and its profits. It's important to select the right accounting software that will help tie in the needs and concerns of your hotel. The significant factors to look upon in choosing the best program for your business are annual revenue, budget, location, multiple sites, national or international location, and in-house verses outsourced operations. Accounting software incorporates multiple roles of a hotel's operations such as data mining and running financial reports. Hotels can choose to purchase accounting software devoted exclusively to one purpose or can invest in enterprise software. The hospitality Industry counts on the different tools, as well as their accounting software, to increase their usefulness and creating them to become more competitive in their central business.
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    I believe one of the most critical items missing from the selection process when purchasing accounting software is the need have interface with the PMS system. This would be a more integrated approach for the smooth transition of front and back of house operations.
  •  
    Marcia, you are right! Its a very important idea, to have interface with the PMS system. As for the main topic of this discussion accounting is a step for understanding the factors which influence your business positevly and negatively, in order to use proactive or reactive strategy. Some things that should theoretically work in your business can actually be unsuccessful, so financial data analysis is a key for problem-defining and therefore for finding solution.
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    This article gives some useful hints on how to choose an accounting software for your hotel business and what are the tips and tricks. There are lots of accounting software packages in the market which has a number of different options but the point is that each of these features will match a specific  need.  
  •  
    This article is about choosing the correct accounting software for the hotel industry. Through different types of software you are able to track the profitability of a hotel.
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    This article is about how a hotel should choose their accounting program. There are many things to consider when choosing the right program for your institution. It is not just what is more cost effective, but what does it include and are they things your hotel needs. It is like a PMS system, you get some basics, but you also may need to be able to add more options, or none at all. Another factor when selecting this program is the size of your hotel. If it is one hotel or a chain. Accounting software is crucial in measuring and tracking a hotel's profit. In conclusion, when hotel management buys an accounting program, they must analyze the software, and not just buy the first one they come across.
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    This particular article discusses the need for accounting software programs within the hospitality industry. These programs can do just one thing or be all-encompassing, such as an enterprise program. Accounting programs still have to follow the Generally Accepted Accounting Principles (GAAP), which regulate the accounting industry. They help track the profitability of the company, amongst other things. Additionally, hospitality companies must be very careful in choosing the right program. These programs can help managers run a business more effectively but it has to be matched with the right program. There is also the option of outsourcing the accounting function to a third party, which could save a lot of time and money down the road. Erica
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    Hotel software is designed for all areas of hotel operation including property management, accounting, GDS reservations, central reservations, reception, POS, spa/club/golf management, guest management, inventory management, yield/revenue management, accounting, and web site design. Small hotel software is available for properties with less than 100 rooms and focuses on basic front and back office functions and/or reservations and guest management. One of the major types of hotel software used by the hotel/motel industry is accounting programs. Accounting software is used to track the profitability of hotel operations and identify trends in the hospitality industry. To select good accounting software for the hotel depends on multiple factors including the uses of the accounting programs. Accounting software incorporates the widely used Generally Accepted Accounting Standards (GAAP) and focuses on key measures unique to the hotel industry, such as revenue per room (RevPar). Knowledge experts should be familiar with both general accounting rules as well as industry specific guidelines.
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    This article describes major factors to weigh in selecting accounting software for the hotel industry. And Major factors identifying selection of accounting programs used in hotels are: ---Annual revenue ---Budget ---Location ---Multiple sites ---National or international location ---In-house vs outsourced operationsThe hospitality industry has had steady growth, with increasing demands for internal controls and financial accountability. Accounting software is crucial in measuring and tracking the hotel's profitability. And besides the normal functions, the advanced accounting software can be used to track room-rate revenues and identify any discrepancies that require remediation and corrective actions. The percentages of room-rate vacancy and seasonal trends are evaluated and measured against the best establishments to assess hotel performance.
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    The article demonstrates that accounting software in hotels is used to track data of hotel operations, to make future decisions and some other functions related to finance and daily operations. So hotels should consider several aspects while establishing accounting software. Such factors affecting decisions are like: Annual revenue, Budget, Location, Multiple sites, National or international location and In-house vs outsourced operations. Regarding the trend of accounting system, the article says that accounting software can make the hotels more competitive and more effective.
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    The article describes major factors to weigh is selecting accounting software for the hotel industry. Accounting Software is used to track the profitability of hotel operation and identify trends in the hospitality industry. Hotel industry carefully finds out what will be a great functionality and result before purchasing accounting software. First of all, selecting hotel accounting software and the uses of the program. Secondly, identifying the selection of accounting program, used in the hotel. For example, annual revenue, budget, location, multiple site, etc. The article discusses the function of hotel accounting software. Some of the functions are hanging from data mining to running financial report. Also, the article discuses about lodging accounting software, one of the example that they used is that they really on different tools including their accounting software to increase their competitive in their core business. The article talks about accounting Software Metrics in the hotel industries. They use this Metrics by tracking room rate revenues and by doing the room- rate vacancy and seasonal trends. Having the accounting software in hotel is very important for the industry
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    The hospitality industry has had steady growth, with increasing demands for internal controls and financial accountability. Accounting software is crucial in measuring and tracking the hotel's profitability. Accounting software is used to track the profitability of hotel operations and identify trends in the hospitality industry. So it's important for hotel manager to choose the suitable accounting software. This article tells how to select hotel accounting system properly. Including the decision criteria used in selection process, areas of functionality in hotel accounting software and standards used for accounting and auditing in hotel industry, etc.
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    Hotel managers are often faced a lot of problem to deal with the accounting system. Now hotel manager can manage all of the accounting responsibilities by use hotel accounting technology. Using Web-based hotel accounting software can save your business money . The functions covered in all of the accounting systems.
Jennifer Koren

Investment in Hotel Technology Pays Off with Increased Group Revenue - Charmed by Hospi... - 5 views

  • Hotels, conference centers and other meeting venues are increasing group business with new technology, and it isn’t just a hotel app. To invest in the property’s overall capital, hoteliers are creating cool technology tools that market venues, increase group business and enhance the guest experience. Technology is just another way hotels are winning group business and marketing a hotel or conference center. What are some of these new hot tools for leisure and business travelers?
  • Investment in Hotel Technology Pays Off with Increased Group Revenue Tuesday, July 10, 2012 by Sarah Vining Hotels, conference centers and other meeting venues are increasing group business with new technology, and it isn’t just a hotel app. To invest in the property’s overall capital, hoteliers are creating cool technology tools that market venues, increase group business and enhance the guest experience. Technology is just another way hotels are winning group business and marketing a hotel or conference center. What are some of these new hot tools for leisure and business travelers? Virtual concierge service on guest room TVs At Hyatt Hotels with in-room HD TVs by Roomlinx Inc., guests are able make service requests, check email/weather, use the Business Center, print documents, and receive customized messages from meeting planners. Service requests like housekeeping and in-room dining are instantly sent through the system, improving the venue’s departmental efficiency. All of these virtual functions are hoped to appeal to new markets and drive group business. More efficient billing In the article, “Insert IACC blog post title URL” we learn that in 2012, meeting and group planners are prioritizing finance as very important during in their planning process (which made the top 10 list for the first time). Hotels making large investments in revenue management systems are taking advantage of new features that automate and process data to improve efficiency and increase revenue for properties. Virtual business centers Socialization through technology and food and beverage outlets is increasing revenue for TRYP by Wyndham in the NYC Times Square South property. Google TVs and access to Google Chrome laptops near the Gastro Bar in the hotel’s lobby offers guests an opportunity to enjoy a dining experience with the comfort of complimentary technology use. On-staff IT team When planners were surveyed, reliability was listed as a top concern of IT services in the white paper “What Do Planners and Trainers Really Want in Their Meeting Service?” All IACC-certified conference centers are required to have an on-site IT team to ensure technology functions properly. Now, the need for a knowledgeable IT team that really understands technology and can cater to individuals and group business is spreading to other hotel markets.   These impressive technology tools improve the guest experience and lead to a quick return on investment, especially in F&B. As we move beyond the discussion of required hotel Wi-Fi services, there will be a focus on technology amenities that provide the same comforts of home or the office. To increase group business, hoteliers are comfortable with this investment knowing there’s a return on investment with generated buzz/venue marketing and satisfied guests. Want to learn about other ways hotels are using technology to build relationships? Check out Enhancing Your Social Networking Site with a Social Concierge! to maximize social media and connect with guests, attendees and planners!
  • More efficient billing
  • ...19 more annotations...
  • Service requests like housekeeping and in-room dining are instantly sent through the system,
  • ensure technology functions properly.
  • Virtual concierge service on guest room TVs
  • On-staff IT team
  • Virtual business centers
  • To invest in the property’s overall capital, hoteliers are creating cool technology tools that market venues, increase group business and enhance the guest experience.
  • Virtual concierge service on guest room TVs
  • These impressive technology tools improve the guest experience and lead to a quick return on investment, especially in F&B.
  • On-staff IT team
  • Hotels, conference centers and other meeting venues are increasing group business with new technology, and it isn’t just a hotel app. To invest in the property’s overall capital, hoteliers are creating cool technology tools that market venues, increase group business and enhance the guest experience. Technology is just another way hotels are winning group business and marketing a hotel or conference center.
  • Virtual concierge service on guest room TVs
  • More efficient billing
  • As we move beyond the discussion of required hotel Wi-Fi services, there will be a focus on technology amenities that provide the same comforts of home or the office. To increase group business, hoteliers are comfortable with this investment knowing there’s a return on investment with generated buzz/venue marketing and satisfied guests.
  • On-staff IT team
  • Virtual business centers
  • To increase group business, hoteliers are comfortable with this investment knowing there’s a return on investment with generated buzz/venue marketing and satisfied guests.
  • Technology is just another way hotels are winning group business and marketing a hotel or conference center.
  • These impressive technology tools improve the guest experience and lead to a quick return on investment, especially in F&B. As we move beyond the discussion of required hotel Wi-Fi services, there will be a focus on technology amenities that provide the same comforts of home or the office. To increase group business, hoteliers are comfortable with this investment knowing there’s a return on investment with generated buzz/venue marketing and satisfied guests.
  • Hotels making large investments in revenue management systems are taking advantage of new features that automate and process data to improve efficiency and increase revenue for properties.
  •  
    Hotels developing High IT technology have taken a great deal of advantages from it which makes prosperous business and better customer service with high efficiency and goal-achieving process. In this article, it proclaims some prevailing high-techs used in hotels. Such as the In-room HD TV in Hyatt properties. It provide almost all the online computerized services accommodating customers with document-printing service, in-room dining service, restaurant reservation service, and even the email-checking, weather checking service. The on-staff IT team would oversee the IT application over the whole property, including upgrading, maintaining, and functioning. the impressive technology tools would be inevitable trend developing hotel industry.
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  •  
    "Investment in Hotel Technology Pays Off with Increased Group Revenue Tuesday, July 10, 2012 by Sarah Vining Hotels, conference centers and other meeting venues are increasing group business with new technology, and it isn't just a hotel app. To invest in the property's overall capital, hoteliers are creating cool technology tools that market venues, increase group business and enhance the guest experience. Technology is just another way hotels are winning group business and marketing a hotel or conference center. What are some of these new hot tools for leisure and business travelers? Virtual concierge service on guest room TVs At Hyatt Hotels with in-room HD TVs by Roomlinx Inc., guests are able make service requests, check email/weather, use the Business Center, print documents, and receive customized messages from meeting planners. Service requests like housekeeping and in-room dining are instantly sent through the system, improving the venue's departmental efficiency. All of these virtual functions are hoped to appeal to new markets and drive group business. More efficient billing In the article, "Insert IACC blog post title URL" we learn that in 2012, meeting and group planners are prioritizing finance as very important during in their planning process (which made the top 10 list for the first time). Hotels making large investments in revenue management systems are taking advantage of new features that automate and process data to improve efficiency and increase revenue for properties. Virtual business centers Socialization through technology and food and beverage outlets is increasing revenue for TRYP by Wyndham in the NYC Times Square South property. Google TVs and access to Google Chrome laptops near the Gastro Bar in the hotel's lobby offers guests an opportunity to enjoy a dining experience with the comfort of complimentary technology use. On-staff IT team When planners were surveyed, reliability was listed as a top concern of IT serv
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    ARTICLE SUMMARY Hospitality industry is not only using technology to improve customers' experience but also to improve the bottom line as well as increase group use of the property. Hotels operators and owners are increasingly using conference centers and other meeting venues to attract business groups, seminars and conferences with new technology, and it isn't just a hotel app. Many of the branded hotels such as Hyatt Hotels with in-room HD TVs by Roomlinx Inc. are using the technology to allow guests to make service requests, check email/weather, use the Business Center, print documents, and receive customized messages from meeting planners. Hotels are investing in technology to provide these services and to compete effectively.
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    Due to the market segment of the Groups, hospitality industry has focused on the IT investment on Groups. And there are some technologies for leisure and business travelers like virtual concierge service on guest room TVs, more efficient billing, virtual business centers, and on-staff IT team.  All these implements can benefit hotels and customers with a convenient, reliable, and profitable outcome. Besides that, it is super cool. 
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    Nowadays, technology becomes one of the most important issue in hospitality industry. More and more hotels are going to pay more attention to their technologies such as APP application. Besides those technologies benefiting leisure travelers, investment in hotel technology also pays off with increased group revenue. Conference and convention become important parts in hotels, which means lots of meetings or events are choose to be held in hotels and lots of hotels decided to target their markets as convention directly. As in this article, it is talking about creating cool technology to increase the revenue based on group business. It stated Hyatt Hotel as an example to put virtual concierge service on guest room TVs, which is object to attract new markets as well as group business. What's more, an on - site IT team are going to be required in order to ensure hotels' technology functions properly. Having this kind of IT team, any questions can be responded fast. Therefore, investment fo those kinds of technology not only can bring more new markets or customers but also lead to quick return on hotels' investments, especially in F&B. 
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    I don't understand where this document will print if you don't have a printer with you? Will it print at the front desk somwhere? What if it's confidential information and how secure is this system? If you put more technology and have it be so accesible even when your having a meal you would have to hope that dinners continue to order otherwise you'll never be able to turn the table. Also, some dinners must not be as savy as others and won't like this idea of being able to do everything from the TV in your Hotel room. I know I wont even use the feature at the end of the day I dont feel like playing with tech. Others may want to escape tech because they have been around all through the work day, it may feel like you never stop working.
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    This article talks about the benefit of investing hotel technology. As it mentioned, technology is another way of gaining group business and marketing the hotel and meeting center. Here are four of these new popular tools for travelers. They are Virtual conceirge service on guest room TVs; More efficient billing; Virtual business centers; and On-staff IT team. For the Virtual conceirge service on TV, guests can do many things and request services through this system immediately. It can improve not only the departmental efficiency, but customer satisfaction as well. By using the virtual business center, cutomers can enjoy a dining experience. These impressive technology tools improve the guest experience and lead to a quick return on investment, especially in F&B. To increase group business, hoteliers are comfortable with this investment and they know that there's a return on investment with generated buzz/venue marketing and satisfied guests
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    This is an interesting and useful article that reminds me of the importance of new technology investment in hotels' conference centers and other meeting venues. Technology has become an efficient method in winning group business and marketing a hotel. There are several new hot tools for leisure and business travelers. For instance the virtual concierge service on guest room TVs, efficient billing, and virtual business centers. If a guest is able to make service requests, check email, use the Business Center, print documents and receive customized messages from meeting planners through an in-room HD TV by Roomlinx, the whole departmental efficiency can be improved and the guests' satisfaction can be enhanced to a higher level. This is useful to attract business travelers who care about these areas of service and it also leads to a quick return on investment too. When the discussion of hotel Wi-Fi services has been outdated, the topic of investment in technology amenities that provide the same comforts of home or the office is becoming another focus in hotel industry.
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    This article introduces some new technology applied in the hotel. Nowadays, the hotel will adopt some new technology to attract more and more guest. Like the article said, "technology is just another way hotels are winning group business and marketing a hotel or conference center". The article introduce the Hyatt Hotels adopt the virtual concierge service on guest room TVs that offer a good service for guest and try to appeal to new markets and drive group business. The article also involves the revenue management system that the hotels are investment can help the hotel deal with data effective and increase revenue for properties. The new technology that the hotel applied will not only improve the guest experience but also can increase the revenue of the hotel.
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    Further analyses of our data suggest that as industries become more competitive, the effect of IT on profitability increases. IT investments also had a greater effect on profitability in the service sector than in the manufacturing sector. A possible explanation for this finding is that services allow greater IT-enabled customization and professionalization. One key takeaway from our research: All other things being equal, executives should accord higher priority to IT projects that have the potential for revenue growth over those that focus mainly on cost savings.
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    Hotels, conference centers and other meeting venues are increasing group business with new technology. To invest in the property's overall capital, hoteliers are creating cool technology tools that market venues, increase group business and enhance the guest experience. There are some of these new hot tools for leisure and business travelers. 1. Virtual concierge service on guest room TVs 2. More efficient billing: Hotels making large investments in revenue management systems are taking advantage of new features that automate and process data to improve efficiency and increase revenue for properties. 3. Virtual business centers: Socialization through technology and food and beverage outlets is increasing revenue for hotel.
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    This article examines the new technology that hotels are investing in. In room concierge, billing ease, on- staff IT team, and virtual business center all make the hotel guests experience more comfortable and easy. Whether traveling for business or pleasure, the new technology is worth investing in for these hotels.
paige rosenberg

The Future of Hotel Security - AOL Travel News - 1 views

  • Technology is opening new doors to hotel safety
  • Yet more card-free security systems are on the way
  • eventually new security measures will become such a part of our everyday lives that they will become the norm.
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  • Systems that track the other qualities that make each human unique are in development as well.
  • here are some systems being explored that can allegedly sniff someone, and also systems that can recognize the pattern of blood veins on a human being which are apparently unique to the individual,
  • new thing is contact-less Smartcards and RFID (Radio Frequency Identification) cards that need just be waved to allow room access.
  • Kimpton's 190-room Nine Zero Hotel in Boston was the first hotel to install a biometric iris scanner back in 2004
  • we navigate hotels is set to change in the blink of an eye. Or the swipe of a cellphone. Or the print of a finger. With futuristic systems like scent and iris scanners and digital facial-recognition, hotel security is being taken to the next level. #plain_module { width: 590px; height:170px; border: none; float:left; margin:0px; font-size:12px;} #plain_module img {border:none; width: 13px; height:14; border: 0px; margin:0px; } #plain_module .mini_main { margin: 0px; padding:0px; width:585px; height:220px; repeat scroll 0 0} #plain_module .mini_item_header {padding:10px 0px; margin: 0px 0px; font-size:16px; color: #555555; border-bottom:1px dotted #CCCCCC;} #plain_module .mini_item {padding:5px 0px; margin: 0px 0px;} #plain_module a { color: #49A3CA; text-decoration:none; } #plain_module a:hover { color: #F98419; text-decoration:underline;} span.gray {color:#949494;} .mini_main li{list-style-type: none;background-image: url(http://www.aolcdn.com/travel/bullet);background-repeat: no-repeat;background-position: 0 1px;padding-left: 10px;}
  • Those plastic key cards that once seemed so innovative will soon go the way of the actual key
  • "In addition to Radio Frequency Identification, there are also systems that use a smartphone, such as an iPhone,"
  • When a guest checks into a hotel and provides their phone number, they get an encrypted sound code via text message
  • Many industry watchers are keeping an eye on Houston's largest hotel, the vast 1,200-room Hilton Americas–Houston. The hotel has a facial recognition system that can identify and track guests, employees, and even suitcases
  • 1,200 rooms worth of luggage in transit, the system makes it a lot easier to find lost or misdirected bags.
  • Returning guests will be recognized and greeted by nam
  • "Hospitality all over the world has become more aware of past vulnerabilities that they might have had and have closed these holes by more in-depth training and awareness of guests and staff," he says. "In today's society, all travelers are becoming interdependent on each other for safety and security."
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    This article talks about the future trend of the hospitality security, which is technology is opening new doors to hotel safety.  The author introduces some different technologies such as Contact-less Smartcards and RFID that hotels like New York's Plaza Hotel are currently using. Finger print or cellphone wipe technology is also used instead of card, which should be more safe. Some hotels even use video-capture systems to make sure the security is perfect. After introducing these technologies, the author also talks about the privacy issues. Because some customers are not willing to be on cameras. However, though some of them are concerning about this issue, an expert predicts that new security measures will eventually become such a part of everyone's everyday lives that he or she will become the norm. All in all, this article gives us the trend that more and more technologies will be used for hotel security in the future.
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    I think PR representatives should address the privacy controversy surrounding radio frequency identification technology with a safety campaign. This may help consumers realize that they are not in the privacy of their own home when they are in the hallways of hotels and cruise ships and the cameras/tracking could help protect them. As long as the data collected is not misused these technologies will continue to be present in these locations.
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    It's pretty important for the hospitality industry to present these new technologies as wonderful security measures. People could be put off by knowing they have to swipe their finger to get into a bathroom. The success of these technologies depends on effective marketing and proven security measures that ensure collected information about a traveller will not be used in unethical ways.
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    Interesting article it is. Security is always the big issue for hospitality. I would like to stay in a hotel that is using finger print as the key card of the hotel because i believe that is much safer than cards that anybody can access my room by using the card.
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    In this article all of the new trends for hotel security are described and examples of where they are being implemented are given. Thanks to technological innovations hotel safety is heading into a whole different level. Now key cards are being change to more sophisticated ones that need just to be waved to open a room door. In the near future it is expected for these cards to be used as a payment method and to check-in and check-out. In the U.S biometrics technology is starting to be used by a small number of properties not only for guests to access their rooms but for employees. Facial recognition systems with the ability of tracking guests and employees are also being implemented. This system helps to improves customer service as it helps to really understand guest's preferences, as enormous amount of information can be extracted as they are constantly being monitored. Other technologies are also being developed. The most amazing ones are the systems that track other unique human characteristics as the way a person walks or it's DNA.
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    The technology of hotel changes very fast, such as swipe of a cellphone or print of a finger, or the contact cards that need just be waved to allow room access. It is like the cruise world's one card system, these cards may soon make hotel stays easier by allowing guests to pay for services, as well as to check- in and check-out, through a single device. If customers lost their cards on cruise, the radio frequency identification and smartphone will provide customers their code via text message, so they can play back the code to unlock your room door. But more card free security systems are on the way. If you want to get into your room at New York's SoHo Loft , you are going to have to lift a finger. The Nine Zero Hotel in Boston us the technology to make the property safer all round ,that means non-staff members and intruders can not access the property. Systems that track the other qualities that make each human unique in development as well. The Houston's largest hotel has a facial recognition system that can identify and track guests and an annual $16 million payroll ,the system offers benefits such as employee time theft monitoring and prevention for the hotel. But with 1200 rooms worth of luggage in transit the system makes it a lot easier to find lost or misdirected bags The Wolfe feels that in addition to the biometrics and high-tech methods currently being deployed ,one of the greatest security measures of late is actually low tech.
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    The full name of RFID is radio-frequency identification. RFID is the use of a wireless non-contact system that uses radio-frequency electromagnetic fields to transfer data from a tag attached to an object, for the purposes of automatic identification and tracking. Some tags require no battery and are powered by the electromagnetic fields used to read them. Others use a local power source and emit radio waves (electromagnetic radiation at radio frequencies). The tag contains electronically stored information which can be read from up to several metres (yards) away. Now RFID in hospitality industry as a tool is used for improving service quality, customer satisfaction, market share, and profitability. As the new technology apply into hotel security, the hotels change their ways in the blink of an eye, or the swipe of a cell phone, or the print of a finger. With futuristic systems like scent and iris scanners and digital facial-recognition, hotel security is being taken to the high level and some of the luxury hotels begin to use RFID system. Usually customers will worry about lose the card of hotel. Then they can not open the door and even need to pay extra money to buy a new card. But now security systems in some hotels do away with cards altogether. Because of RFID system, customers can use the iPhone connect with the system. When a guest checks into a hotel and provides their phone number, they get an encrypted sound code via text message. Guests can play back the code to unlock your room door.
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    i think there are some factors to consider. Customer Service - Many opportunities for "great" customer service are lost if guest and employee interaction is diminished. In many cases, the front desk staff give the first impression that a guest experiences. This first "experience" can be crucial for referring the guest to other property amenities, i.e. spa, restaurants, lounge, pool, attractions, etc. Often, the front desk staff are acting as the concierge and resolvers of guest issues.
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    this article talks about new technology that is being implemented throughout out US and the world. Old key cards are now going to be replaced with even older standard keys or the radio frequency identification card that can be waived in front of the door to gain access. Also, there is a technology that will sent an encrypted sound text to guest;s cell phone, which when played back will open the door.  It talks about technology that tracks all employees, guests and their luggage.  There are several concerned that travelers have about their privacy, but article stated that it all depends on the type of the traveler.  Also, the face recognition technology used in Houston's largest hotel remembers guests names and when they return, guests are greeted by name.  Article concludes that even with all this technology, the best security is provided through interdependence of travelers and employees.  
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    Technology in the hotel travel and tourism industry will be changing drastically in the near future, from the swipe of a cell phone, print of a finger, facial recognition, iris scanners, security is going to be taken to the next level. the plastic key cards will soon no longer exist. Radio frequency I'd cards are the new thing, where guest will use this for preferences for everything, from charging things to your room, preference of floor type to pillow choice, chick in and out etc. systems that track the other qualities of a person instead of using a key or card are in development as well. There are research going on how to open the door and. Lose wi just the persons walk and movements. Some people think these new security technologies are awesome, while some think they are not, people dont want to be watched 24/7while on vacation they just want to enjoy there stay. But in today's society all travelers are becoming interdependent on each other for safety and security.
abroo041

Must-Know Event Technology Trends for 2020 | Social Tables - 3 views

  • In addition to speeding up registration time, incorporating RFID technology into events will help with both qualitative and quantitative data analysis, thereby making it easier for planners to target what worked during their event and what didn’t.
  • Though event apps are admittedly helpful, they now have a new hurdle to face. Producing an application to be used for one event is costly, time consuming, and inefficient, as users must learn how to interact with the app for each new event attended. Phone storage space is very important to consumers. Many are hesitant to download an application that they will only use once. Thus, event apps that can continue to deliver value to customers beyond the date of the event itself, are going to become a huge trend.
  • RFID also has the potential to allow attendees to become more engaged with the event across various social platforms.
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  • Menu options, travel directions, appointment updates, facial recognition software and contact information are just the beginning of the very real ways that event planners will soon be able to use wearable tech.
  • Event technology trends aside, the number one thing for any event professional to remember, is to let your tools work for you, rather than the other way around. The purpose of implementing advanced technology is to make your life, and the life of those whom you plan events for, as easy as possible.
  • 5G will also make it more feasible to incorporate the cutting-edge into event experiences.
  • Projection mapping is the act of creating an augmented reality experience with the help of projectors.
  • this visual technology proves to be an efficient and cost effective way to create optical illusions in nearly every location.
  • event technology adoption can increase attendance by 20%, increase productivity by 27%, and decrease costs by as much as 30%.
  • branded apps provide limitless opportunities to interact with consumers right on their own phones
  • Apps can be customized to appear as if they were created specifically for events or stays, while offering functionality that serves to enhance and personalize the attendee experience.
  • Planners can utilize branded multi-use apps to connect with attendees and engage them on a variety of levels before, during, and after the occasion.
  • Event spaces can create customized apps to enhance experiences and share things like helpful facts, historical tidbits, and even the personalities of their unique employees,
  • Because they’re often cloud-based, these programs also provide accurate, customizable, and collaborative project planning that’s accessible by all managing parties
  • With event diagramming software, both event planners and venues are able to map everything out visually
  • provides helpful tools like drag-and-drop diagramming, 3D walkthroughs, and seating software on a single platform.
  • Hotels especially can use apps in this way, allowing guests to control their rooms from their phones and even communicate with chatbots to find nearby attractions.
  • Projection mapping5GBranded multi-use appsEvent diagramming
  • It also opens up new possibilities for app developers to push the boundaries of current event tech trends
    • abroo041
       
      The world of technology is advancing every day. As technology grows and advances, so does its use in the events industry. This blog post discusses some of the technological advances that have made their debut in the events industry and how they can improve an event, how they help the event planner and venue, and even shows us examples of how they are used in real life. It gives statistics on how these technologies have benefit events. For example, when the blog post speaks about gamification, it mentions that "gamified events see a 44 percent increase in engagement". The post is not only suggesting to us that adding gamification is a good idea for future events, but it shows us how well gamification works.
  • Knowing event technology trends—and adopting the most valuable ones—gives planners and venues the competitive advantage
  • Studies show that using event technology can increase attendance by 20 percent and increase productivity by 27 percent. 
  • Each match automates personalized actions, such as printing a badge with the attendees name, sending an email with a scannable lunch voucher, and finalizing a swag bag for their ticket-tier (no sense creating swag bags for no-shows).
  • The technology speeds event check-ins, improves security, and helps businesses at tradeshows collect more valuable leads by tracking attendee visits to booths.
  • can also use facial recognition to watch for crowd flow bottlenecks and collect session attendance data so you know what worked—and what didn’t.
  • The ability to support advanced tech like facial recognition makes venues more attractive to corporate planners. The technology also allows automation at certain access points, which means lower manpower requirements and lower costs. 
  • Properly integrated apps add value to events, providing attendees with more opportunities for networking, interaction, and engagement with peers, speakers, and exhibitors.
  • Offering tech to support projection mapping provides bang for the buck. There’s no need to physically construct or deconstruct any part of your exhibit hall to add this fun, popular technology to your toolbox and draw more events. 
  • This visual technology is an efficient, cost-effective way to create optical illusions on anything—from cars to landmarks to stages.
  • With tradeshow or conference maps, speaker bios, and schedules in the event app, there’s no need for bulky information packets. Push notifications in the apps help keep attendees informed and on schedule. Planners can also use apps to personalize the event agenda through live polling and attract event sponsors with the option of targeted attendee surveys.  
  • Event spaces can create customized apps to share helpful info like maps, historical tidbits, and even the personalities of their unique employees
  • Easy-to-use 3D event diagramming software provides accurate, customizable, collaborative project planning regardless of venue design or size.
  • Give clients peace of mind and leave nothing to chance on the big dayUpload a floor plan to work with, so you know the diagram is to scaleTake clients and stakeholders on 3D ‘fly throughs’ to clarify your visionPlan seating charts and manage attendees’ meal choices or other preferencesHelp staff easily identify and accommodate VIPs and guests with special requests
  • Sales reps can collaborate with planners in real time, share variations on the event proposal, and visually portray upsells.
  • Attendees can use this tech to follow slide presentations, participate with quizzes and polls, take notes, and engage in text-based Q&A. They can also view graphs, tables, videos, and other content; and follow website and social media links. 
  • Any speaker can keep an audience attentive and engaged with this technology, leading to good reviews and a successful event.
  • Supporting second screen tech for presentations is much less expensive than making physical upgrades that aren’t in the budget. 
  • This data underscores the importance of social media sentiment analysis in monitoring your brand and messaging, keeping an eye on competitors, and making improvements to services during and after events.
  • Tracking attendee activity on social media during an event provides actionable data to help you make adjustments in real-time
  • Replenishing food and beveragesEasing show floor bottlenecksDriving session attendanceAddressing technology issues (mobile apps, Wi-Fi, or audio/visual)
  • Venues can social media sentiment to promote popular services and learn where there’s room for improvement:
  • Wristbands and smart badges using near-field communication (NFC) chips keep disruptions and lines to a minimum, thereby increasing attendee productivity and engagement.
  • Access different event areasExchange information with peersReceive exhibitor marketing materialMake cashless purchases
  • Wearable tech helps you speed-up check-in, control access, and monitor attendee behavior with less staffing. It also improves ROI for exhibitors, who can drive attendees wearing the tech to visit a booth of interest based on an individual’s profile.
  • On-site staff can use real-time data to learn when they need to offer overflow rooms or investigate security breaches, such as non-VIP guests in restricted areas. 
  • Indoor wayfinding helps attendees navigate exhibit halls with ease,
  • gather useful attendee behavioral data, send leads to sales team members in real-time, and build attendee profiles to send targeted messaging
  • You can also incorporate proximity advertising options as a value-add for exhibitors and sponsor
  • Post-event, you can utilize IPS data to see where attendees spent their time visiting booths and attending presentations.
  • Adding hotel bars, restaurants, spas, gift shops, and other amenities to the location map can help drive additional revenue during events while improving the attendee experience
  • store attendee admission information on their person, helping to detect fraud and streamline access
  • Attendees can review their travels throughout a tradeshow and see who they interacted with, while exhibitors are notified in real-time when sought-after prospects come into their booth.
  • Planners can generate pop-up directions for attendees based on their location at an event instead of investing in producing/shipping/replacing physical signage
  • validates your event and highlights improvement opportunities by tracking session popularity, length of attendee visits to exhibitor booths, and strong tradeshow traffic.  
  • RFID and beacon technology helps security and general event staff do their job better in real-time, which is essential for building trust and streamlining crowded events
  • event planners are turning to venue sourcing platforms to connect with the perfect site for their particular event.
  • discover detailed venue layouts, capacity ranges, and on-site services
  • Venue platforms offer exceptional ROI and generate more leads through improved discoverability.
  • Convey elements that make your venue uniqueShowcase your event spaces visually with accurate floor plans, 3D diagrams, quality photos, and videosLeverage the success of past events with testimonials and social media accolades
  • artificial intelligence (AI) tech is using badge scans, social media info, and other behavioral data to match attendees with people they should meet or seminars they may want to attend. 
  • Instead of taking-up significant time pre-event and on-site manually recommending seminars, exhibitors, and sponsors to attendees, AI can do it for you—even in real-time—based on their profiles and preferences captured during registration. 
  • it requires transparency and advance notice about how you may use data submitted by attendees. 
  • Attendees entering the geofenced area triggers predetermined actions, such as event check-in, push notifications, or advertising related to the event. 
  • Planners can sell geofencing to exhibitors and sponsors to reach attendees at events, or even promote their event on attendee devices at a competing event under a separate geofence. You can also provide attendees with a better experience via seamless registration and check-in, along with automatic app downloads as soon as they walk on-site.
  • provides analytics, both post-event and in real-time to help you better understand things like the duration of an attendee’s time at an event and overall peak attendance. 
  • Hotels can serve ads promoting their brand, facility, and services to attendees at events
  • once a prospect visits an event website, ads for that event will appear on any subsequent websites the prospect visits, in the form of website banner ads, search engine results, and pop-up or push ads on mobile apps. 
  • Event marketing teams should develop relevant and creative ads with clearly visible event dates to convince prospects who have visited an event website, but haven’t yet registered
  • venues can use it to generate return visits from event planners
  • retarget attendees during events with offers for in-house services like food and beverage, spa, and discounts on extending their stay.
  • Gameplay creates an immersive attendee experience, while generating leads and booth visits for exhibitors via quizzes, scavenger hunts, and trivia on mobile apps.
  • Gameplay fosters a sense of common purpose; creates an environment of collaboration and trust; facilitates easier communication; and boosts attendee confidence. You can also gather information about attendee engagement and interests via game choices.
  • Promoting the use of gameplay on-site showcases a venue to organizations looking for facilities supporting team building exercises as well as immersive attendee experiences.
  • Event technology is a term used to describe all of the digital tools and software used in the events industry. Everything from check in & registration, to diagramming, to social media tools, and more can be considered event technology.
  •  
    RFID, event applications, wearable technology, virtual reality, and social media are upcoming popular uses for event planners. With RFID event planners are able to keep better track of the guests attending the event as well as keeping them more involved. I first heard of this a few months ago when attending an event and it described that a chip with RFID was placed inside the wristband-type ticket. For me, the most interesting thing is the wearable technology! Imagine an event where you can have directions given to you or a layout of the event right on your wrist! Also, the watch can notify you of events happening within an event or you can see order your food or see the menu. To know that soon enough it will be a norm for everyone to have some type of wearable technology and that event planners can truly get the guests involved through this use is exciting.
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  •  
    This article discusses five major event technology trends. The first is RFID, which can assist in registration time but even more important is being used to gather both qualitative and quantitative data analysis. This kind of data acquisition is great because it allows for planners to analysis, study and understand what worked and didn't work for their events. The second is multi-use apps. These apps allow the event to incorporate important aspects like activities, scheduled break down, and speaker info all at once. Additionally these apps allow attendees to socialize with other participants, and expand their network. The other technologies are some that can definitely change the industry once they are fully integrated. These include: wearable technology, virtual reality, and social media.
  •  
    Nowadays the event planning becomes more and more popular. With the development of event planning, we have 5 event technology trends shaping the future of event planning. The first on is RFID-radio frequency identification. In addition to speeding up registration time, incorporating RFID technology into events will help with both qualitative and quantitative data analysis, thereby making it easier for planners to target what worked during their event and what didn't. In this way, it will be easier to foster repeat attendees. The second one is multi-use apps. It's easy to use apps to solve problems. event apps that can continue to deliver value to customers beyond the date of the event itself are going to become a huge trend. The third one is wearable technology. Like google glasses should be a trend in the future. Facial recognition and contact information make the event planning more easier. The fourth one is VR. VR is a great way to up attendee engagement during events. The last one is social media. Social media will be a really important trend. Social media is more than likely the way that investors and sponsors will advertise your event.
  •  
    This article introduces four new advances to technology that help ease the process of event planning. Projection mapping, 5G, Branded multi-use apps, and event diagramming.
  •  
    This article shares the technology innovation with meeting/convention operations and how these technology help offer better guest satisfaction.
marble_bird

Roche2016_Article_RecreationalDivingImpactsOnCor.pdf - 0 views

shared by marble_bird on 07 Jul 20 - No Cached
  • Recreational diving on coral reefs is an activity that has experienced rapidly growing levels of popularity and participation.
  • the potential role of dive impacts in contributing to coral reef damage is a concern at heavily dived locations. Management measures to address this issue increasingly include the introduction of programmes designed to encourage environmentally responsible practices within the dive industry.
  • Coral reefs are a threatened, but globally important ecosystem, providing key services to local communities such as coastal defence, sediment production, and fisheries benefits
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  • The role of dive supervision was assessed by recording dive guide interventions underwater, and how this was affected by dive group size.
  • Over recent decades, tourism activities benefiting from the pleasing aesthetics and biodiversity of coral reefs, primarily SCUBA diving and snorkelling, have experienced rapidly increasing numbers of participants globally
  • We found evidence that the ability of dive guides to intervene and correct diver behaviour in the event of a reef contact decreases with larger diver group sizes. Divers from operators with high levels of compliance with the Green Fins programme exhibited significantly lower reef contact rates than those from dive operators with low levels of compliance.
  • Damage to corals on dived reefs often occurs as a result of skeletal breakage, particularly in branching species (Guzner et al. 2010;H a s l e ra n dO t t 2008). Tissue abrasion can also result from diver contact (Hawkins et al. 1999), and a recent study reported a higher incidence of coral disease in areas heavily used for recreational diving
  • It is possible that other diver characteristics such as qualification level or dive experience may affect the ability to respond to dive briefings, although several studies have failed to find a correlation between divers’ reef contact rates and experience
  • Due to the difficulties of effectively addressing global stressors, an emerging recommendation is the focus of coral reef management on local scales (e.g. Anthony et al. 2014). A frequent challenge facing managers and policy makers at local levels relates to the maximisation of tourism benefits whilst simultaneously reducing its environmental impacts
  • Alternatively, previous experience and possible affinity and attachment to a specific dive site may influence how closely divers follow pre-dive briefings and affect their behaviour underwater, as suggested by place attachment theory
  • The methodologies which have been developed to minimise the environmental impact of SCUBA diving on coral reefs can be summarised as follows: (1) managing or restricting diver numbers, (2) regulating the locations in which SCUBA diving activities occur, (3) regulating the types of equipment used, and 4) implementing programmes which seek to manage the methods used by the dive industry in providing their services. Restricting diver numbers is based on the concept of a reef dive site’s ‘carrying capacity’; a level beyond which diving impacts become readily apparent.
  • Restriction of SCUBA diving equipment has focused on banning the use of accessories believed to increase reef contacts within marine protected areas such as gloves, muck sticks, or underwater cameras; however, such regulations are often unpopular within the SCUBA diving community
  • Governments and reef managers seek evidence that the effort expended in implementing programmes translates into measurable benefits; however, research into the effectiveness of such programmes at influencing diver behaviour and reducing diving impacts is limited.
  • In this study, we focused on dive operators participating in the Green Fins diving programme at three major dive locations within the Philippines.
  • Nonetheless, levels of dive supervision underwater would intuitively appear to be linked to rates of reef contact, and when examined, the willingness of dive guides to intervene in correcting diver behaviour underwater has been found to significantly reduce diver contact rates
  • Malapascua Island, Moalboal, and Puerto Galera.
  • divers may have been aware that a Green Fins compliance assessment was taking place, but they were unaware that diver contacts with the reef were being specifically recorded. Green Fins environmental assessments and diver observations were conducted simultaneously.
  • Dive guides and guest divers from 44 dive operators participating in the Green Fins programme were followed
  • Diver characteristics with potential to influence underwater behaviour were categorised as the following factors: diver qualification level (three levels), dive experience (five levels), and previous number of dives at site (three levels).
  • Divers were assigned a unique diver number, and then followed and observed underwater for the entire duration of their dive.
  • If the overall group was very large such that the dive guide could not be seen from the rear of the group, the pair immediately behind the dive guide was selected.
  • Compliance with the Green Fins approach was determined by utilising diver contact rates and dive guide intervention rates as at the dependent variables of interest, and by defining dive operators according to those who had received a high score (above the median score) versus those with a low score (below the median score) on the most recent conducted Green Fins assessment
  • The part of the body or item of equipment making contact with the reef was recorded as follows: hand, fin, knee, camera, muck stick (a handheld stainless steel or aluminium rod approximately 30 cm in length) and equipment (e.g. tank, submersible pressure gauges, octopus regulator), and multiple (parts of the body and equipment simultaneously). The time during the dive at which the contact occurred was also recorded.
  • If observable damage (i.e. breakage, obvious physical damage, or injury) occurred as a result of the contact this was recorded, together with the apparent awareness of the diver to the contact, regardless of damage caused.
  • Interventions were defined as an event in which the dive guide intervened in diver behaviour through signalling or demonstrating correct behaviour in order to minimise or prevent contact with the reef.
  • A total of 100 SCUBA divers were observed at three diving locations within the Philippines (Table 1). The majority (72 %) of these divers were male, and diving experience ranged from those completing diving training to those who were instructors elsewhere with experience of hundreds of dives.
  • Following dive completion, divers that had been observed underwater were asked to complete a survey to determine diver characteristics.
  • Most contacts were made with fins (45.5 %, n = 261); however, hands (19.5 %, n = 112) and dive equipment (15.9 %, n = 91) were also major contributors to the total number of contacts
  • Contacts made with a camera (77.7 %) accounted for the highest proportion of contacts which resulted in damage, followed by contacts made with the knee (43.3 %), multiple body and equipment parts (38.2 %), equipment (30.7 %), fins (29.8 %), hands (24.7 %), and muck sticks (23.5 %).
  • A total of 81 interventions were observed (in comparison to 573 reef contacts—see Fig. 4 for the distribution of contacts and interventions);
  • Camera systems were carried by 55 % of divers; camera-wielding divers accounted for 52.7 % of the total contacts made with the reef. Of divers who utilised a camera, 35 % carried a non-specialist compact type and 20 % carried an SLR type within a specialist underwater housing.
  • Mean (±SE) dive time was 49.3 ± 0.42 min. A total of 573 diver contacts with the reef were recorded during all assessed dives.
  • The difference in the frequency of interventions was statistically significant (ANOVA, f = 4.81, P = 0.03)
  • although a significant portion (36 %) appeared unaware of the contact they made with the reef.
  • In addition to overall contact levels, some studies have also quantified reef contacts either as the mean number of contacts per diver over the duration of a dive or the diver contact rate per minute of dive time. The mean contact rates of 5.7 contacts per dive, or 0.12 contacts per min, which we observed at dive sites in the Philippines are lower than those previously reported
  • All divers observed within the present study were diving with operators participating to various degrees in the Green Fins environmentally responsible diving programme.
  • Identifying factors and policy measures which influence SCUBA diver behaviour underwater can help coral reef managers determine where to most effectively focus effort and funding with respect to dive management. In this study, we found that 88 % of the divers observed made at least one contact with the reef at some point
  • Divers who are more conservation aware and who contact the reef less may preferentially choose to dive with environmentally ‘accredited’ dive operators; indeed, this assumption partially drives dive operator participation in such programmes.
  • Underwater interventions by dive guides have been suggested to be the most successful deterrent to diver contact with reefs (Barker and Roberts 2004). In this study, there was no significant difference in the intervention rates between dive centres of high and low Green Fins compliance. Therefore, we cannot attribute the observed difference in diver reef contact rates to differences in intervention rates between these two groups.
  • Studies examining the effect of carrying camera equipment on the frequency of diver contacts with the reef have produced conflicting results.
  • Additionally, the administration of a pre-dive briefing can influence diver contact rates underwater (Medio et al. 1997). The Green Fins programme incorporates the use of a pre-dive briefing that emphasises the importance of refraining from contacting the reef, which would be expected to result in lower diver contact rates.
  • A concern amongst representatives of the diving industry is the use of muck sticks to manipulate animals unnecessarily—pushing animals out of holes for better viewing, stressing animals to show customers their stress behaviour (e.g. an octopus changing colour), and physically breaking hard coral to be used in photographs.
  • When examining the part of the body or dive equipment which made contact with the reef, we found that the majority of contacts were made with fins, in agreement with Krieger and Chadwick (2013) and Rouphael and Inglis (1998).
  • It has previously been noted that dive guides customarily perform different roles at dive locations globally; at some locations, they act primarily to lead the dive group around the reef, whilst at others, pairing with and closely supervising individual divers throughout the course of a dive
  • this suggests that dive guides carry out the closest supervision during the initial phase of the dive and then switch to a ‘dive leader’ role at the front of a dive group.
  • This study provides evidence that the effective implementation of environmentally responsible practices, via programmes designed to reduce diving impacts, may translate to reduced diver reef contacts.
  • Many diver characteristics which might intuitively be expected to impact reef contact rates, such as level of qualification and overall experience, were not significant influencing factors in this study, and high versus low levels of Green Fins compliance did not influence the number of interventions made by dive guides underwater.
  • For continued economic benefit and conservation of Philippine reef dive locations, we recommend that management measures facilitate high levels of compliance with environmentally responsible diving programmes to reduce the impact of diving on coral reefs.
  •  
    This article discusses a study performed at various diving locations in the Philippines to determine whether or not measures taken by Green Fin diving guides were effective in reducing contact with coral reef systems. The study also recorded the average number of contacts with the reef during a dive, as well as the equipment or body part which came into contact with the reef most often, and which actions resulted in the most damage. The study finds that adherence to Green Fin standards or other policies may significantly impact diver behaviors and reduce the level of contact with sensitive coral reefs during SCUBA dives.
marble_bird

The Concept of Comprehensive Tracking Software to Support Sustainable Tourism in Protec... - 0 views

shared by marble_bird on 25 May 20 - No Cached
  • Visitor management of protected areas [1–3] is supposed to keep the tourism intensity below the area limits while respecting the needs of the local economy and community as a multi-faceted goal of participative management [4]. It requires reliable, comprehensive, and detailed data about tourism intensity, including its impacts and practical methods and tools to exploit the data for the purpose of visitor management
  • Visitor management of protected areas [1–3] is supposed to keep the tourism intensity below the area limits while respecting the needs of the local economy and community as a multi-faceted goal of participative management [4]. It requires reliable, comprehensive, and detailed data about tourism intensity, including its impacts and practical methods and tools to exploit the data for the purpose of visitor management
  • At first, a literature review (Section 2) is conducted in the areas of tourism impacts, tourism sustainability , visitor management, tourism modelling and simulations, visitor monitoring and tracking, and the utilization of data about visitors. Specific attention is paid to the promising method of individual tracking, its variants, and the challenges related to its deployment.
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  • The LAC method [12,13], the carrying capacity [2,4,8,10,14–18], tourism sustainability indicators [8,10,19], or visitor management models [2,4,11] are some of the theoretical concepts and methods which the protected area visitor management may use to assess the effects of tourism and tourism infrastructure construction and maintenance.
  • isitor counts can be used to form a model reflecting the dynamics of the destination system, allowing visitor flow simulations
  • However, the quality of such models is critically dependent on the extent, quality, and readiness of the entry data [21]. The use of real-time data in models of destination systems is not common
  • Individual tracking methods are based on satellite positioning (e.g., The Global Positioning System known as GPS, or Galileo), active mobile positioning, Bluetooth positioning, Wi-Fi positioning, or indirect monitoring based on geocoded social media, or photo databases
  • Visitor management of a protected area requires tourism impact estimates depending on its intensity (step 1). Estimates of proportions of various visitor categories depending on days of the week, holidays, weather, or season, or other factors together with expert estimates of specific impacts of these categories of visitors are available
  • The use of visitor monitoring methods is a common part of visitor management practice, however, monitoring is often not implemented
  • systematically enough and data is often available with a significant delay (for example, from oine people counters installed in the terrain or when using data from mobile operators), making the assessment of the destination system state in real-time impossible
  • Correct and ecient data integration requires a systematic and consistent approach. However, a relevant methodology for the utilization of heterogeneous data is not available, which may be one of the reasons why comprehensive visitor monitoring is so rare.
  • the universally applicable concept of an intelligent tour guide for visitor tracking and for visitor characteristics acquisition are introduced in the results section of the manuscript. The ongoing experimental implementation of the proposed concept is mentioned, and relevant challenges are discussed at the end.
  • Gradually, five representatives and experts from protected area management, six destination organization experts, and four geopark experts were involved. None of the protected area experts involved in the research had any previous experience with systematic visitor data integration or with using the concept of the intelligent software tour guide.
  • The brainstorming and focus group were used to raise new ideas, and the Delphi method was used to reach a consensus when needed.
  • The knowledge gathered from experts served as an input for systems analysis, leading to the design of a computer program—an intelligent tour guide for each involved protected area. Namely, use cases, functional requirements, and other characteristics of the software were identified and discussed.
  • Because meaningful visitor flow and visitor impact modelling require suciently comprehensive and accurate data [21], systematic exploitation of all available relevant heterogeneous data about visitors (collected by a variety of methods, each with its specific limitations, e.g., visitor profiles, numbers of sold tickets, counts from sensors, space-time curves of individual visitors) is a recommended [36] and cost-e ective approach.
  • Thus, attention should be paid to the categorization of visitors, including their needs, motivations, limitations, and the resulting patterns of behavior. Such analysis may help to reveal which categories of visitors are desired, e.g., because of their positive impact on the local economy, and which should rather be discouraged from coming
  • The concept is meant to be generic enough to fit a variety of geographic areas (size, protected features of the local nature, local community , tourism intensity , division of roles in participative management between organizations, etc.)
  • The intelligent tour guide has to be:
  • Reliable, accessible, compatible.
  • Personalized.
  • Location-sensitive.
  • Destination-system-aware.
  • Interactive and collaborative.
  • Dialogue-wise.
  • Decently gamified.
  • Regarding human factors, the potential of individual visitor tracking to provide rich and valuable data may be hindered by the low motivation to participate [21,50,51]. Low participation may limit the usability of the resulting data and negatively a ect the e ects of possible attempts to influence the flow of visitors.
  • From the technical side, active mobile positioning provides spatially accurate data collected with a sucient sampling rate, for example, compared to passive localization data automatically recorded by mobile operators. However, still, the low satellite signal in rocks or under the canopy of a dense forest in combination with less-sensitive mobile devices may a ect the quality of the data and even the function of the tour guide.
  • Regarding the interpretation of the resulting data, the bias caused by the selection of participants and the willingness and fitness of members of di erent visitor groups has to be considered. Also, individual tracking may have an unintended influence on visitors’ movement and behavior [49], though the impact and resulting bias is usually acceptably low
  • Ethically and legally acceptable data collection may require the acquisition of informed consent from each participant.
  • An inadequate budget can lead to compromises, e.g., in the project management, analysis, or implementation, a ecting the compatibility, reliability, or usability of the program, or the quality and extent of the underlying model and the set of descriptive data.
  • Experimental verification of the individual tracking method, supplemented by visitors’ feelings and experiences by means of an intelligent tour guide operated in the context of a complex destination application, currently takes place in all involved areas. The application is being carefully designed in harmony with all recommended principles. Namely, a clear distinction is being made between the universal part of the application and area-specific models, configurations, deployment choices, or custom pieces of code.
  • The research team is looking for other possibilities of verifying the concept presented elsewhere in the Czech Republic and the world. Further research will reveal if the concept is truly generally applicable, as hypothesized, or not.
  •  
    This article covers the research behind and design of software implemented in the Czech Republic to monitor visitor activity in protected areas. The software is designed to act as a "tour guide" and keeps track of visitors through satellite positioning. The article discusses the process by which this software would be developed, rationale for its implementation, and consumer data that may be collected through this process that would benefit National Parks and other protected areas. Theoretical questions in regard to human interaction, privacy concerns, and effectiveness of the application in low-service areas are discussed. Though the application requires more research and strict attention to variables, its implementation worldwide could change how sustainable tourism is managed and would provide important information on consumer habits in protected areas.
lflor087

7 Applications of Augmented Reality in Hospitality Industry | Analytics Steps - 1 views

  • augmented reality it works in enhancing the experience and satisfaction of the customers. 
  • The prime concern of this industry is the best customer experience while providing their services.
  • Augmented Reality or AR is an interactive experience or enhanced version of the real world to be presented in a more understandable way with the help of computerized tools.
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  • can open up various opportunities for a better and smooth customer experience.
  • enhance the physical surroundings by making them more interactive. 
  • stay rooms can have a 3-dimensional display feature on the portal so that the visitors can have a look at them in a realistic way while they are booking
  • extended information provided to them for further detailing enabling them in better choices and decision making by having a 360 degrees virtual tour before being physically present.
  • make the maps more reliable and informative but will make the visits more convenient and informative for the customers. 
  • this is not just a tool to provide a better customer experience, this can be used by the management to maintain the guests and give out accurate instructions and details on the AR-based portal. 
  • This technology is predominantly being used in the hospitality industry to make the people exploring the premises have various wireless connectivity opportunities using their smartphones only. 
  • can help in getting details about the guest and their preferences and choices.
  • This will help in generating a personalized experience for the guest as well as make the process of allotment convenient for the staff. 
  • The users can get related information about the machines and areas under maintenance and also about the estimated time taken in resuming the facility so that they can feel transparent enough with the inconvenience.
  • can call for room service or whatever they need in a rather uncomplicated and hassle-free way in the language of their choice. 
  • Hospitality is a service-based deal.
  • The hotels can enable augmented reality-based games in their premises to keep the visitors engaged and entertained throughout.
  • Augmented Reality or AR is an interactive experience or enhanced version of the real world to be presented in a more understandable way with the help of computerized tools.
  • digital tools like - animations, graphics, sounds, etc. to be able to create an amalgamation of the real and the virtual worlds to be able to get a detailed view of what is present or the necessary information related to it which is put on. 
  • can be accessed via smartphones and internet-based devices. This can be done via scanning a barcode printed on real-life items to get an artificial view of them or by applications specially crafted for specific purposes.
  • 1. Interactive Hotel Rooms 
  • Also augmented reality-based interfaces are capable of providing a lot of information to the guests or to the staff that they might need, this makes the process as easy as pointing the camera to a real thing which might then connect to the related server to fetch the required information. 
  • Augmented reality can be used by hotels to enhance the physical surroundings by making them more interactive.
  • The stay rooms can have a 3-dimensional display feature on the portal so that the visitors can have a look at them in a realistic way while they are booking a room or seeking to grab a service. 
  • 360 degrees virtual tour before being physically present. 
  • 2. Map Features 
  • Hotels and resorts around the tourist hub can have this feature where the visitors can point their smartphones to a map to get a view of the other places of interest and their timings with other details nearby
  • 3. Gamification 
  • The hotels can enable augmented reality-based games in their premises to keep the visitors engaged and entertained throughout.
  • Hotels can engage in games like treasure hunts by taking them to a virtual platform, improvising the features as per their discretion which can be played on their premises.
  • 4. Beacon Technology
  • Beacon Technology works by the Bluetooth-based interface somehow connected to the concept of augmented reality which allows the people operating to send related information when the users are in specific locations. 
  • This technology is predominantly being used in the hospitality industry to make the people exploring the premises have various wireless connectivity opportunities using their smartphones only. 
  • 5. Guest Recognition
  • guest recognition can become the catalyst in providing relatively better and convenient services to them.
  • Augmented reality-based applications can help in getting details about the guest and their preferences and choices. IoT based cameras can be used in connectivity with the AR setup working by providing the details about the guest and their previous stays, the services they took, room preferences, food preferences, etc.   
  • 6. Maintenance Information
  • The users can get related information about the machines and areas under maintenance and also about the estimated time taken in resuming the facility so that they can feel transparent enough with the inconvenience.
  • 7. Translation Facilities 
  • In such a case augmented reality can come to the rescue, for instance, the guests can point their smartphones at the various texts and guides or even the hotel menu, for instance, to get the related information with the option to choose from multiple languages.
  • Examples of AR in Hospitality   Starwood Hotels uses beacon technology to send the virtual keys to the guests which helps them in unlocking the room using their phones.   Holiday Inn has this feature where the guests can point their smartphones to see the realistically virtual depictions of famous celebrities in the hotel.   Premier Inn has rooms with maps installed in them enabling guests to point their smartphones at them to have information about the nearest points of attraction.    The Mansion uses AR-based brochures to display its accommodation facilities to its guests. 
  • AR can be put to use combined with other technological dimensions like IoT, big data, and virtual reality to maximize usage. Also, this is not just a tool to provide a better customer experience, this can be used by the management to maintain the guests and give out accurate instructions and details on the AR-based portal. 
  • e most hassle-free ways
  • ces in th
  • The host and guest mutual interaction seek to deliver and get the best servi
  • Hospitality is basically an umbrella term for multiple guests and host-based services like hotels, motels, resorts, restaurants, theme parks
  •  
    Augmented reality is flooding the hospitality industry with its many features. As stated in the article, "AR is an interactive experience or enhanced version of the real world to be presented in a more understandable way". Anyone is the hospitality industry knows and are aware of the convenience and satisfaction AR/AI/VI brings to both the guests and businesses. A great example mentioned is the article is how AR can aid travelers from out of the country where there is a language barrier. This provides an untroubled trip, and not to mention a safer trip for someone in a new country. A feature we are seeing a lot now-a-days and many hotels using is 3D models of their rooms and amenities. This allows the guest to tour and experience the hotel without even stepping foot in the hotel yet. AR/AI/VR provides a realistic experience as well as aids in collecting data for businesses and creating better and even personalized experiences.
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    This article delves into numerous different uses augmented reality (AR) could have in hotel properties. AR is an interactive experience and/or enhanced version of the real world. AR has the abiliy to mobile with internet connection and cell phones. This article suggests interactive hotel rooms, maps, or even guest recognition. They even mentioned how Holiday Inn will allow for cameras on phones to show celebrities in the hotel or even Starwood Hotels utilizing beacon technology to send keys to guests smartphones.
Tamara Lang

Point of Sale Technology: New Developments - 0 views

  • Hotel
  • A hotels Point of Sale (POS) system is vital to the running of the business and crucial to how a hotelier monitors things like sales, bookings and staff performance. Recent advances in technology have helped to revolutionise the hospitality sector, decreasing service times and increasing the efficiency of sales when completing transactions.
  • The growing trend of a new technology called Near Field Communications (NFC) is hoped to eliminate the necessity for customers to carry money or credit/debit cards to pay their bills. This NFC technology allows consumers to use mobile devices to process all their transactions, for instance by swiping their smartphone across a special kiosk at the counter, with all the information sent to a central processing system for payment.
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    This article was very enlightening on the recent advances of POS technology in the hospitality industry and the new developments that keep evolving. The article presents areas were recent advances have helped to improve the "effectiveness of a business and relationship with their customers". As stated in the article with the use of "cloud-based systems, the latest i-trends and the growth of Near Field Communications", the hospitality industry POS technology will move very far. Three key areas were discussed; "Point of Sale on the move" which referred to using a browser on any mobile device to obtain necessary information while you are on the move or away from the business. The second area was using a POS system on a tablet or smartphone that would be able to provide more useful information than tradition POS systems in a lightweight manner with more flexibility. I can attest to the real need for this advancement because working in an establishment that has the traditional POS systems has proven when there is a problem trouble shooting can be very difficult. A process as simple as getting your technical support team to make changes in your POS system can be a nightmare, when your system does not have updated software. We experienced that issue this week, when technical support attempted to access the system and could not locate the license agreement after hours of searching for a key we found a device that was attached to the printer cable in the back of the CPU. All of the unnecessary time spent on that one event could have been eliminated if some of this new technology was in place. The last area the article referred to is "Marrying POS and NFC". This new development is hoping to eliminate the need for carrying money or credit/debit cards and enable consumers to use mobile devices to process all transactions. I believe this would be very beneficial in the hospitality industry not only from the point credit card fraud but also it eliminate
Sherine Mattison

What is Ecommerce? - 0 views

  • Electronic commerce or ecommerce is a term for any type of business, or commercial transaction, that involves the transfer of information across the Internet. It covers a range of different types of businesses, from consumer based retail sites, through auction or music sites, to business exchanges trading goods and services between corporations. It is currently one of the most important aspects of the Internet to emerge. Ecommerce allows consumers to electronically exchange goods and services with no barriers of time or distance. Electronic commerce has expanded rapidly over the past five years and is predicted to continue at this rate, or even accelerate. In the near future the boundaries between "conventional" and "electronic" commerce will become increasingly blurred as more and more businesses move sections of their operations onto the Internet.
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    "Electronic commerce or ecommerce is a term for any type of business, or commercial transaction, that involves the transfer of information across the internet." This type of commerce includes various types of businesses exchanging goods and services. It is now one of the most important aspect of the internet available to consumers. "Ecommerce allows consumers to electronically exchange goods and services with no barriers of time or distance." As ecommerce expands and continue to grow more and more businesses will adapt to this kind of commerce to reach a wider global market. Consumers or other businesses too will be able to access the goods and services that they would not be able to use in the conventional means of commerce. With proper implementation and monitoring ecommerce would be a faster, cheaper and not to mention more convenient kind of trading goods and services. This will eventually have a greater competitive advantage over more traditional type of commerce
ryanrodgers2014

E-marketing in the hospitality industry - Digital Doughnut - 1 views

  • The online marketing is doubtless one of nowadays most powerful advertising methods. All companies, and notably in the Tourism and Hospitality industry, are fiercely competing to lead and overwhelm the online space in order to shift market shares from competition, increase their online traffic and make more profits. In addition, International hotel chains are considerably reducing their offline marketing budgets year on year for the benefit of the online ones.
  • Social Media websites such as Facebook, Twitter, YouTube,… possess the advantage that they can spread any information or update posted rapidly to a very wide audience. Furthermore, sharable videos (i.e. choosing an engaging storyline and telling it with compelling visuals) constitute an amazing tool that keeps users’ attention and subtly persuade them along the way words can’t.
  • Content optimization for Search Engine: While the website’s content should match the guests’ search criteria, many hoteliers fail in making their websites a dumping ground for content to end up with websites that generate very poor value to guests and very low business opportunities.
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  • However, as emails and/or e-newsletters might be unsolicited, senders should either offer recipients an opt-out option or get their prior consent (opt-in). In fact, experience shows that permission-based email marketing is one of the most cost-effective and efficient marketing tools available.  
  • This makes search engines one of the most effective tools in driving targeted traffic to a hotel’s or destination’s website. In the hospitality sector, hoteliers have two options with regard to SEM: Search Engine Optimization (SEO) or sponsored search:
  • Interface design:Adjustment of the web content for screen sizeso that users can comfortably access content in an intuitive way on a smaller screen and benefit from all functionalities on a mobile device (hotel search, access to reviews, bookings, payments, etc.).
  • A successful e-marketing strategy should comprise a set of specific e-actions that help hoteliers reach their planned objectives. These e-actions can be grouped into the following five main sections (A to E):
  • E-marketing is also known as Internet marketing, web marketing, online marketing or digital marketing. It is growing at a dramatic pace in the hospitality industry and is significantly impacting the business behaviors since it drives more revenue than traditional marketing.  
    • ryanrodgers2014
       
      The hospitality industry is constantly evolving. A recent report by Adobe Digital Insights showed that 61% of leisure arrangements are made online. These statistics go on to show that in order for your hotel business to thrive, you need to put emphasis on digital marketing.
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    This article is meant to show the different types or e-marketing for the hospitality industry. It also goes on to explain how they can be used in the industry. I also enjoyed the most popular ways to use these tools. With technology moving at a fast pace, e-marketing is the next best way to market and to attract customers.
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    This article talks about how the E-marketing has grown drastically in the hospitality industry. It says how the E-marketing is having a huge impact in the business behavior because it is bringing way more revenue to the business. One of the e-action that help hoteliers reach their planned objectives is search engine marketing. Most pf the people that goes on the internet uses search engine to find information about hotels online. Mobile advertising is growing very fast since the connectivity speeds have improved and screen resolutions have advanced. Email advertising is also a great powerful e-marketing tool that companies use to put their business out there. This just help creates direct revenue for all type of guest. If a company want to succeed In e-marketing, they have to make sure that their online space is well managed and that everything is under control.
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    E-marketing is also known as Internet marketing, web marketing, online marketing or digital marketing. It is growing at a dramatic pace in the hospitality industry and is significantly impacting the business behaviors since it drives more revenue than traditional marketing.
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    E - Marketing will eventually take over any other type of marketing in the future. As we all know its a big trend and businesses need to keep up.
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    This article explains the importance of emarketing. It is explained in detail the important factors and uses of emarketing. There are many forms emarketing can take, and having knowledge of each form is helpful for many in the hospitality industry and other industries that can benefit from emarketing.
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    "A successful e-marketing strategy should comprise a set of specific e-actions that help hoteliers reach their planned objectives. These e-actions can be grouped into the following five main sections"
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    This article not only recognizes the important role of e-marketing in the hospitality industry but also explains the different categories that allow hoteliers to reach their goals. Each of these categories has its own particular way to promote the firm and each of them is equally important to fully reach the potential of the e-marketing. We are witnessing a new marketing era and the hospitality business can benefit from it immensely.
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    The article titled " E-Marketing in the hospitality industry" emphasizes that the Internet Marketing is growing in the Hotel industry and it it has contributed in generating more revenue than other traditional marketing strategies. There are several actions Hotel owners can take to achieve their marketing objectives, this includes Search Engine Marketing (SEM), Search Engine Optimization (SEO), Sponsored search, Social Media marketing, Mobile advertising, Email advertising, and Display advertising. According to the author this actions will allow companies to compete and gain market share, increasing their online traffic and ensuring that their online space is under control and properly managed. Moreover, I believe as it is mentioned in the article that the fact that most hotels had implemented Web 2.0 services had allowed them to transform their websites content becoming a social platform where customers share their photos and content. This together with Mobile and Social media marketing are powerful tools in Hotel marketing.
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    Throughout this article Mohamed Derouiche, discussed how there are six main sections/ "e-actions" to a successful e-marketing strategy. 1. Search Engine Marketing (SEM): "SEO attempt to improve a website's organic (i.e. non-sponsored) search rankings in Search Engine Results Pages (SERPs) by increasing the content's relevance to search terms." 2. Sponsored search: "Sponsored search corresponds to search ads that allow a hotel /chain to be included in the sponsored results of a search for selected keywords." I am sure everyone has noticed a sponsored or an ad link once you search something on Google. 3. Social Media Marketing: "Social Media websites such as Facebook, Twitter, YouTube,… possess the advantage that they can spread any information or update posted rapidly to a very wide audience. " 4. Mobile Advertising with this you can- "Study of people's behavior: This aims at the examination of "when", "where" and "why" people use Smartphones and tablets to better understand their booking trend, needs and expectations." 5. Email Advertising: "Email advertising, also known as email marketing, is considered as a powerful e-marketing tool for hoteliers since it creates direct revenue opportunities for past, present and future guests." I'd consider this one of the most effective ways to advertise because everyone has an email that they check often and with an email online a text message you can include a lot more information and pictures on popular destinations. 6. Display advertising: "Display advertising conveys its advertising message visually using text, logos, animations, videos, photographs or other graphics." This is another popular method in my opinion because people like to see things not just read about it. Nothing makes you want to go on a trip more than seeing a picture of a beautiful beach while you are in the cold weather or rainy season.
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    This article describes the various ways in which the hospitality industry uses e-marketing. This article begins by offering other terms used to refer to e-marketing. The hospitality industry is significantly adopting the use of e-marketing, which is influencing business behavior and earning more revenue than the traditional marketing. The article states that a successful e-marketing strategy should comprise a set of specific electronic actions that have the potential to help the industry reach its planned objectives. The article describes these actions into five sections that include search engine marketing (SEM), social media marketing, mobile marketing, email marketing, and display advertising. Search engine marketing is being used in the industry because a large number of internet users use search engines to find information about tourist destinations making search engines as an effective tool for driving traffic to a hotel's website. Social media marketing involves the use of social media websites helps in spreading information to a large audience and interacting with them online. Mobile advertising is also part of e-marketing, and has been significantly adopted by the industry as the use of mobile devices is high in the industry and most people use them to access online content. The industry highly uses email marketing as it helps in creating direct revenue opportunities for the past, present, and potential clients. Display marketing is used in the industry to send adverting message to target clients using text, videos, animations, and logos.
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    E-marketing is a tool used by nearly all businesses nowadays. It is through this form of marketing that we are able to spread our word across the globe. When E-marketing, it is important to invest in search engines so that your products, in our case our restaurants and resorts, appear first. Our marketing can appear in the form of ads and pop ups, but also in emails. A big one is using social media platforms such as twitter, youtube and instagram.
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    Interestingly this article is back from 2014 and back then there was a different perspective on the capabilities of e-marketing as it was rather new to the world of hospitality. Comparing this article to the present just shows how much the experience has brought us and how much e-marketing truly benefits and expands our industry. Through e-marketing we can reach customers we never thought or even imagined of reaching out to.
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