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I believe this is an example of logos. The argument is based on the economy and what happens when we have a strong dollar vs. a weak one. The outcomes are known because of oil demand, foreign exchange, and other things. There are numbers, figures, and percentages included to strengthen the point. This is using logic to get an idea across.

Here's another video clip displaying a form of rhetoric. This time, the video appeals to the pathos form. Even though the clip has no spoken audio, the message is very clear. The creator of the video decided to use an approach that makes the viewer feel a sense of guilt. The somber sounding string ensemble playing over footage of chickens, cows, and pigs is enough to make anybody think twice before biting into their next cheeseburger. This form of rhetoric may be he most effective of the three varieties, because of its ability to make a deep-rooted connection with the viewer through their emotions.

This website is an example of pathos. It invokes a feeling within the reader. It is designed to make women laugh and to make men feel worse about themselves. Which are both obvious emotions. In my opinion, there are no examples of ethos involved for the reputation of the author or of the person or subject being talked about. There are no examples of ethos except to say that "studies have been done". There is also usage of biased words, such as "plump patron" to create more humor and emotion.

This Gatorade website is an example of ethos because it gives back up to support the product. This site gives its readers the satisfation that if Tiger Woods, a well known athlete, drinks this drink, it has to be good.

This video is a clip from the band Coheed & Cambria's live DVD entitled The Last Supper. I believe the video clip serves as a good example of ethos. In the video, you can clearly see that the band has the full attention crowd, and they appear to approve of the band's performance. Because Coheed & Cambria was the headlining act at this show, it's likely that the majority of the crowd was there specifically to see Coheed & Cambria. Had there been another band on stage, it's possible the reaction from the crowd may have been entirely different.

This video clip is an advertisement for a vacuum packaging product called the Food Saver. The video provides a good example of the logos form of rhetoric. The woman in the video provides multiple reasons for why the viewer should purchase the Food Saver. She explains that the product can prolong the life of foods, reseal opened food bags, be used to store eating utensils, and most importantly, save the buyer money. Even though the viewer has most likely never seen the woman in the advertisement, they are captured by her claims and the evidence that supports it.

This is an example of ethos because the argument is mostly driven by what people think of the candidates reputation. There are poll numbers and percentages, because all the candidates want you to choose them because they think they are the best one for the job. This argument relies on values, the idea of change, race, and other sensitive issues that apply to one party or the other. Around this time of year when there are elections we are bombarded by ethos, combined with pathos and attempts at logos.