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alexbelov

Facebook's Messenger Bot Store could be the most important launch since the App Store |... - 0 views

  • Today, Facebook Messenger has 800 million monthly active users – more than 100 times the number of iPhone owners when Apple launched the App Store. Messenger’s current active user base exceeds even the total number of iPhones ever sold. Messaging apps now have more active users than social networks.
  • If and when Facebook announces a Bot Store, it will mark the “end of the beginning” of a new era: messaging as a platform. Conversational user interfaces are about to change the way billions of users interact with the world around them.
  • Pavel Durov announced the expansion of the Telegram Bot Store and Ted Livingston staked out Kik’s claim to be the WeChat of the West. By the end of the year, Slack had announced the Slack App Directory, supported by an $80 million fund to fuel the growth of the ecosystem, and Google was rumored to be developing its own chatbots.
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  • 2016 would be “the year of conversational commerce”, but the Messenger bot platform will inevitably extend far beyond commerce.
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    Facebook is developing chatbot platform for its messenger. It will open new opportunities for online businesses, including conversational commerce. Message bots will become new apps and challenge existing industries.
Oleg Batluk

Digital media may be changing how you think: New study finds users focus on concrete de... - 0 views

  • Using digital platforms such as tablets and laptops for reading may make you more inclined to focus on concrete details rather than interpreting information more abstractly
  • wake-up call to how digital media may be affecting our likelihood of using abstract thought
  • Reading comprehension and problem solving success were affected by the type of platform used.
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  • For the abstract questions, on average, participants using the non-digital platform scored higher on inference questions with 66 percent correct, as compared to those using the digital platform, who had 48 percent correct
  • On the concrete questions, participants using the digital platform scored better with 73 percent correct, as compared to those using the non-digital platform, who had 58 percent correct
  • it's crucial to recognize the role that digitization of information might be having on this important aspect of cognition
zolotarev

Q1 2019 Social Trends - eMarketer Trends, Forecasts & Statistics - 2 views

  • “We plan to build this [platform] the way we’ve developed WhatsApp: focus on the most fundamental and private use case—messaging
  • WeChat Pay and Tenpay (Tencent’s business-oriented payment platform) accounted for 38.8% of the total amount spent via mobile payments in China during Q3 2018
  • games were the most popular category of miniprograms, used by 42% of WeChat miniprogram users in China
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  • and then build more ways for people to interact on top of that, including calls, video chats, groups, Stories, businesses, payments, commerce, and ultimately a platform for many other kinds of private services,” Zuckerberg wrote.
  • Advertisers worldwide will continue to shift spending from the News Feed to Stories, slowing ad revenue growth for Facebook in 2019. Stories monetize at a lower rate than the News Feed.
  • More social commerce: Facebook is likely to expand its “Checkout on Instagram” to new countries and companies throughout 2019.
Maria Gurova

Facebook will give video makers a cut - 0 views

  • "There's a certain class of content which is only going to come onto Facebook if there's a good way to compensate content owners for that,"
  • "We've recently rolled out the business model for this. We'll give a revenue share on a portion of the views to content owners
  • To grasp the scope of change unraveling in content creation, which is increasingly fragmented, consider all the mobile apps on your smartphone.
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  • Studies consistently show users thumb through only a handful of apps on a regular basis
  • This is why tech bellwethers — from social media platforms such as Facebook to traditional hardware companies like Apple — are churning out news products, designed to court and engage audiences to their brand-ecosystems.
  • Facebook plans to announce the launch of Notify, a standalone news app, the Financial Times reports. Featured content will come from media partners including Vogue, The Washington Post and CBS.
  • Professional content already is splintered across content creators and technology platforms
  • Apple News, for iOS 9. The mobile app aggregates news from a wide range of sources into a mobile-friendly format,
  • Twitter Moments is a feature on Twitter that links tweets in a traditional story format, from beginning to end.
  • Snapchat has been partnering with publishers for Snapchat Discover. The app, widely popular with millennials, includes a "Discover" feature that showcases stories from publishers including Vice, People, CNN and National Geographic
  • For example, with instant articles Facebook directly hosts outside publishers' articles on its social network — and Facebook pockets the traffic
  • Facebook on Wednesday also said its daily video views have reached 8 billion, though some tech analsyts including Pfeiffer wonder if a single view is measured by only a few seconds on an autoplay setting.
  • Facebook in fact is testing its own, site-specific video hub, as Re/code has reported.
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    social media is rapidly moving towards serving as a one-stop destination for all consumer media needs 
nrybakov

Google announces Stadia, its cross-platform game streaming service - 0 views

  • The service will let you play all manner of computer games streamed from Google‘s data centers to your devices running the Chrome browser or ChromeOS platform, or even your TV with a Chromecast Ultra plugged in. You won’t need any additional hardware to run Stadia, and you won’t need to install anything to play games. As Google VP Phil Harrison noted in an interview with Eurogamer, “Anywhere where YouTube runs well, Stadia can run.”
  • Rather than treat Stadia as an entirely standalone service, Google sees people using it from and with YouTube. That means your starting point with Stadia could be a game trailer on the video platform, or a live stream of a tournament; you could simply hit Play on either video stream and start playing – solo or with others – within a few seconds.
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    New Service from Google that allows users to play games streamed from Google on any possible devices. That may potentially attract more audience to the other Google products (YouTube especially).
alexbelov

What Brands Should Know About Facebook Messenger Chat Bots | Digital - AdAge - 1 views

  • Brands like Disney have worked with tech firms like Disney-backed Imperson to create chat bots on Facebook's Messenger service so people can have conversations with computerized versions of characters like ABC's "The Muppets" star Miss Piggy without needing to staff an actual human on the other side of the conversation.
  • it creates a new kind of engagement, which is around messaging person-to-person like most messaging platforms but also person-to-business or person-to-brand or person-to-publisher
  • It expands the platform beyond just personal communication
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  • We actually were, I think, one of the first customers who actually requested this API
  • Imperson provides technology that knows how to automate this conversation in a realistic way, so the user believes he is speaking with a character or even the actor doing the character
  • I think there are a few different reasons why today it's more relevant and more attractive. We are taking familiar figures like celebrities; it's not just a chat bot that you speak with for the sake of your artificial intelligence curiosity. This is an entertainment experience. People chatting with Miss Piggy enjoy the experience as if they were chatting with the real Miss Piggy. In order to create the interaction, we were working with Disney people and Disney writers who actually write for Miss Piggy and make sure it's a completely authentic conversation.
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    Disney beta-tests Facebook's chatbot platform: chat with real Miss Piggy.
zolotarev

Britain Proposes Broad New Powers to Regulate Internet Content - The New York Times - 1 views

  • Britain is proposing sweeping new government powers to combat the spread of violent and extremist content, false information and harmful material aimed at children.CreditHenry Nicholls/Reuters
  • Australia passed a law last week that threatens fines for social media companies and jail for their executives if they fail to rapidly remove “abhorrent violent material” from their platforms. New Zealand is also considering new restrictions.
  • In Singapore, draft legislation was introduced last week that supporters said would restrict the spread of false and misleading information.
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  • Germany last year began prohibiting hate speech
  • The rules would apply to social media platforms, discussion forums, messaging services and search engines.
  • Western democracies
  • are becoming more willing to intervene.
Maria Gurova

Microsoft HoloLens: Real life holograms unveiled as part of Windows 10 - News - Gadgets... - 0 views

  • Microsoft unveiled a new hologram platform today as part of its new operating system
  • The holographic software is built into Windows 10 already, the company said. Though Microsoft is working on its own hardware, the platform will also work for other virtual reality software like Oculus Rift and Google Glass
  • Microsoft executive built a virtual flying drone, which the company then showed could be 3D printed. Alex Kipman, who helped lead the project, called it “print preview for 3D printing”.
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    Microsoft tackles the field of VR headsets 
alexbelov

Future of messaging apps - 3 views

  • users of the messaging app WeChat can order food, call a taxi, check their bank balance and even shop flash sales of limited-edition goods. And for the user, the experience is just like texting a friend.
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    Messengers are becoming a platform for B2C communication offering a new retail experience and allowing to order goods, get special offers or discounts, check or top up balance, book tickets, or schedule activities. Businesses start using AI and language processing technologies to automate communication with their customers.
Irina Marchenko

G20's Young Entrepreneurs are Increasingly Interested in Digital Technologies but not H... - 0 views

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    The recommendations summarized in a final Summit communique primarily focus on the following: *Need to develop digital infrastructure. Young entrepreneurs are the most active group in terms of both starting up businesses and using the latest digital technology to help run the business and optimize business processes; *Importance of developing educational programs for entrepreneurs, advancing the entrepreneurial culture, and streamlining government funding for "green" technology studies; *Need to ease the tax burden in the fields of scientific-technical programs and social entrepreneurship, namely the taxes imposed on employers and employee income tax; *Access to funding for startups and emerging companies. Ensuring funding on easy terms, changing banking requirements, developing rules for new forms of funding, including cross border online platforms, investors' and entrepreneurs' networks.
zolotarev

Google Glass still exists: Meet Google Glass Enterprise Edition 2 - 0 views

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    Google announced a new version of Google Glass. Glass Enterprise 2 is powered by the "Qualcomm Snapdragon XR1 platform. The company says, "This enables significant power savings, enhanced performance, and support for computer vision and advanced machine-learning capabilities." Google VR/AR lead Clay Bavor has claimed ownership of Google Glass on Twitter, so now it seems the same group that brings you ARCore and Google Daydream VR goggles will be in charge of Google Glass.
Maria Gurova

Instagram Testing 3D Touch Ads - 1 views

  • says the move by Instagram is part of an ongoing initiative to add more e-commerce features to the platform, as well as more ways to display and interact with products
  • "Mobile commerce is definitely a space we are looking at closely.
  • Instagram has become increasingly more interested in advertising and has deployed a variety of new products and ad formats for advertisers.
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    Instagram is testing tools that might make it the e-comemerce platform of the future
zolotarev

Behind Airbnb's bet on show business to hook travelers - 0 views

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    Airbnb Inc, has ambitions to develop a slate of original shows to whet customers' appetite for travel. Airbnb has batted around ideas for creating or licensing mini-series and documentaries about travel, and shows featuring Airbnb homes, guests and hosts. The company is considering streaming films and shows through its app as well as through other video platforms. Original shows could also entice customers even before they have decided where to go on vacation
Maria Gurova

YouTube's Grand Plan to Make VR Accessible to Everybody | WIRED - 0 views

  • Today, YouTube is unveiling 360-degree virtual reality videos and a virtual movie theater for all YouTube videos, available to anyone with a Google Cardboard headset. The goal is to “democratize virtual reality” and “bring VR to everybody
  • social network is now seeing 8 billion daily video views. Facebook itself recently debuted 360 video. And the social networking giant owns Oculus,
  • But Facebook, its biggest competitor, is rapidly encroaching on YouTube’s turf.
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  • expects that library of content to grow “very rapidly,” especially as the company works with YouTube creators to get more VR content up on the platform
  • According to Variety, these YouTube stars are even more influential among US teens than Hollywood celebrities.
  • The one stumbling block is that not that many people have the equipment to experience VR. Google says some 1 million folks already own the Cardboard viewer
  • it’s convenient that the company is launching these virtual reality features right before The New York Times ships 1.3 million Google Cardboard sets this weekend, as it debuts its new VR documentary, “The Displaced.”
alexbelov

Oculus announces new social features to help personalize VR experiences | TechCrunch - 0 views

  • Starting tomorrow, users on the Gear VR platform will be able to create their own user profiles and search for friends by username who they can interact with in virtual space.
  • Social Trivia, which will allow you to hang out with buddies’ avatars in a social space and compete in trivia battles. Users will also be able to create VR chatrooms of sorts with Oculus Social where they can watch videos together from Vimeo or Twitch.
  • retty soon we’re going to live in a world where everyone has the power to share and experience whole scenes as if you’re just there right there in person
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  • Alongside this launch, Oculus announced a new multiplayer game that makes use of some of these new social features.
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    Gaming and social media market landscape will very soon change a lot thanks to virtual reality.
Vladimir Antonov

Pirate Bay gets 'Stream It' option for in-browser viewing (Wired UK) - 1 views

  • A new browser plugin for Windows and Mac computers has turned The Pirate Bay into the world's biggest streaming site
  • plugin lets people stream torrents embedded in webpages without needing to use an external client or download the torrent itself
  • A new 'Stream it!' button has appeared alongside existing options to download, although the feature is still in beta with poor image quality and slow speeds the main issues.
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  • Unlike conventional torrent downloads, the service is easy to use and lets users start watching pirated films and TV shows in seconds
  • The streaming add-on works by finding enough peers to stream content without buffering. Existing torrent streaming services used HTTP, which quickly became too demanding on bandwidth
  • By launching on The Pirate Bay, the service has instantly become one of the world's largest online streaming platforms, albeit one completely based on piracy
  • The team behind Torrents Time claimed that ad server integration was "coming soon". And if Torrents Time can make money, and dodge almost inevitable legal take-downs, it could be here to stay
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    seems we'll have legal online movie theatres and pirate ones, who'd gain more users in the future?
Maria Gurova

Google: The new GE: Google, everywhere | The Economist - 0 views

  • Its latest purchase is Nest Labs, a maker of sophisticated thermostats and smoke detectors: on January 13th Google said it would pay $3.2 billion in cash for the firm. Google’s biggest move into hardware so far is its $12.5 billion bid for Motorola Mobility
  • With Google’s collection of hardware businesses, the common factor is data: gathering and crunching them, to make physical devices more intelligent.
  • Packed with sensors and software that can, say, detect that the house is empty and turn down the heating, Nest’s connected thermostats generate plenty of data, which the firm captures.
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  • This month Samsung announced a new smart-home computing platform that will let people control washing machines, televisions and other devices it makes from a single app. Microsoft, Apple and Amazon were also tipped to take a lead there, but Google was until now seen as something of a laggard.
  • it is likely to do what it did with driverless cars: take a technology financed by military contracts and adapt it for the consumer market.
evgeny lavrov

Google's Got a Plan to Make the Mobile Web Less Slow | WIRED - 0 views

  • it’s clear that in the future, tech companies—not publishers—will be the chief distributors of the news we consume.
  • Google’s AMP
  • is a continuation of that trend
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  • AMP aims to ensure that web content loads just as instantly, and looks just as sleek as it would in a native app.
  • This is about making sure the World Wide Web is not the World Wide Wait
  • The hope, among publishers, is that faster, cleaner content on the web will drive engagement. Attention spans on the web are short, after all, and there are plenty of other articles to read.
  • Google is opening this format to all publishers
  • It will also be interesting to see how Facebook responds to the news
  • While Facebook is onboarding publishers one by one
  • But now, more than ever, these platforms are not only determining what news matters to us, they’re determining the best way to present and publish it, as well
alexbelov

'Top universities to offer full degrees online in five years' - BBC News - 0 views

  • Founded in California four years ago, Coursera has become one of the world's biggest providers of "massive, open, online courses" - known as Moocs. The online platform has 20 million students following courses from about 145 prestigious universities and institutions around the world.But most of the online courses have been short units that give students a certificate, rather than a full degree or credits towards a degree.
  • Coursera has announced a partnership with the US State Department to help refugees to access online courses to improve their job chances, such as English language lessons or computer coding.It would remove any costs from studying, such as fees for certificates showing the completion of courses.
  • EdX is offering a range of online courses from Arizona State University - and if a student passes eight of these, costing $200 (£150) each, it counts as the equivalent of a first year at university.
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  • Coursera has launched two online postgraduate courses with the University of Illinois, at a much lower price than their conventional counterparts.
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    Leading universities will offer fully accredited undergraduate courses online within five years, says the founder of a leading US online university network.
anna_nelidova

MediaCom clients could benefit from emotion tracking tech | The Drum - 0 views

  • Realeyes last year received a near £3m grant from the The European Commission help develop its technology, which claims to track the ‘likability’ of brand’s marketing efforts by measuring people’s emotions via standard webcams as they watch video content.
  • Tools such as Realeyes allow us to get behavioural information upfront, so we can optimise and measure content before launch.
  • This enables us to deliver more effective video and more efficient distribution, making the message more impactful and delivering increased business advantage for our clients
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  • MediaCom will integrate the Realeyes platform into it’s central content hub and apply it across its client roster including brands such as P&G, Coca Cola, GSK, Shell, Sony Mobile and Volkswagen
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    Incorporation of emotion measurement technology into content testing and media planning.
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