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Nancy O'Laughlin

Converting Social Networking Skills to Social Business Savvy -- Campus Technology - 1 views

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    "The idea of social business is to apply social software to improve and accelerate how work gets done on the inside of the firewall. Whereas social branding -- blogs, wikis, bookmarks, videos, message boards, Facebook, Twitter, and similar tools -- is increasingly being used by companies to communicate with the external world, what's often missing is the application of those same tools and techniques to create an open, supportive culture internally."
Sharron Lennon

RetailWire Discussion: Sephora Gives Itself a Makeover - 1 views

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    use of Pinterest
Mathieu Plourde

How to Make Your Distance Learning Classroom PINTERESTing? 10 Ideas for Using PINTEREST - 1 views

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    " Today's "Hot Topics Wednesdays" episode is devoted to Pinterest. We have already talked about this social network (see below) that allows you to visually organize anything by pinning images on various boards. Now, how can you use this popular tool in your classroom?"
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    Great ideas! I see a lot of possibilities...with others courses, not mine :(
Brenda Shaffer

UD Proxy Login-UD journals - 1 views

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    You have requested access to an electronic resource that is restricted to current University of Delaware students, faculty, and staff because of a licensing agreement. If you are a current University of Delaware student, faculty, or staff, you can access this electronic resource from off-campus by using the proxy server.
Brenda Shaffer

LinkedIn Success With LinkedInfluence Course - 1 views

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    Interesting video article concerning use of LinkedIn.
Mathieu Plourde

Facebook Adds "Good Enough" File Sharing To All Groups. Dropbox Should Worry About Growth - 1 views

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    "Today Facebook begins rolling out file sharing to all Groups, and while it's got many restrictions, it could be good enough to limit the long-term growth potential of cloud storage / file sharing services like Dropbox, iCloud, and Google Drive."
Mathieu Plourde

WOM, UGC Much More Trusted Than Email, Social Media, Advertising - 1 views

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    Word-of-mouth (WOM) recommendations from friends and family and user-generated content (UGC) are sources most trusted for information about the products people want and need, according to a new report by Nielsen. Among consumers surveyed in North America: 90% trust (completely or somewhat) the recommendations they receive from friends and family. 68% trust consumer opinions posted online. 61% trust editorial content such as newspaper articles.
Jo Kallal

TheBrain :: Mind Mapping Software, Brainstorming, GTD and Knowledgebase Software - 1 views

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    This is the site I mentioned last Friday. It is an interesting organizational tool. David Allen is listed several times in the site--check under Community.
Mathieu Plourde

The Law of Shitty Clickthroughs - 1 views

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    After months of iterating on different marketing strategies, you finally find something that works. However, the moment you start to scale it, the effectiveness of your marketing grinds to a halt. Sound familiar? Welcome to the Law of Shitty Clickthroughs: Over time, all marketing strategies result in shitty clickthrough rates.
Mathieu Plourde

Tesco: Homeplus Subway Virtual Store - 1 views

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    Virtual shopping with qrcodes.
Brenda Shaffer

Twitter - 1 views

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    Sarah Van Aken is spreading her story via Twitter
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    Most of her links are failing... Not great for helping people get in on the action: http://www.savafashion.com . UPDATE: her site is back up...
Mathieu Plourde

The Educator's Guide to Instagram and Other Photo Apps - 1 views

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    "Why? It's fun! Easy! I can quickly share photos taken on my iPhone when I'm out and about! Or have fun editing photos and sharing from my camera on my iPad! And in the process I'm learning more about photography, photo editing and other Instagram users. Here's my advice to help you get started or get more out of using Instagram. "
Mathieu Plourde

Texas innovative QR codes - 1 views

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    "Manor SmartCode project placed City of Manor SmartTour QR Codes around the City. The City Secretary for City of Manor explained to QRMe that QR codes have been placed on historical markers, old buildings, The city hall, parks, city vehicles, business cards and other items of interest."
Mathieu Plourde

Zappos.com - 1 views

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    What happens when consumers don't go to the store anymore? Zappos is a good example to analyze!
Mathieu Plourde

15 Case Studies to Get Your Client On Board With Social Media - 1 views

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    "Think of these interactions the next time you confront a reluctant client. Instead of touting Twitter in general, instead emphasize the importance of reaching new and savvy stakeholders using the platform. Instead of evangelizing for a blog, show how blogging can generate leads. Instead of pointing to videos gone viral, explore video tools that will help your client develop a brand identity."
Mathieu Plourde

Using Social Media for Fashion (Mathieu's preso) - 1 views

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    This semester, I have been asked to be a guest speaker in the "FASH325 Multimedia Fashion Presentations" course, one section taught by Sharron Lennon and the other by Brenda Shaffer. This post is a placeholder for materials and links related to this special appearance, that, I hope, can be of general interest to readers of this blog.
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    Home base for Mathieu's presentation. Slides and links.
Mathieu Plourde

ifttt - 1 views

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    "If This Then That" Put the internet to work for you.
Mathieu Plourde

Ten types of social media complaints - 1 views

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    "Before preparing to tackle the wide array of topics, questions and issues that your customers will pose, it's important for the social media team to understand the different types of complaints and work out how to respond to each."
Mathieu Plourde

10 Reasons Why Google Plus is Better than Facebook - 1 views

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    Facebook = People. Facebook is the way to learn what's going on in the lives of people you already know. Google+ = Passions. Google+ enables you to pursue your passions with people you don't know.
Mathieu Plourde

The Zaphat Can Turn You Into A Zombie…Sorta - 1 views

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    The Zaphat (pronounced like Zap Hat, not Zafat) is a new line of fashion apparel where the logo on the accoutrement acts as the target for an iOS/Android app that uses Augmented Reality to transform the wearer into an avatar of their choice.
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