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Contents contributed and discussions participated by Brenda Shaffer

Brenda Shaffer

The Science of Sentiment - 4 views

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    "As a rule, fashionistas are fickle. So when merchants make trend-right buying decisions and the fashion-obsessed open their wallets for the season's must-haves, retailers score fast turns and fat margins. But when retailers get it wrong, stores are awash in markdowns and the bottom line takes a hit."
Brenda Shaffer

Phishing Scams Seen at UD - Educating the UD community about phishing scams - 0 views

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    The website I bookmarked (weavespace) that came to me via e-mail was a phishing scam. I will blog about my learning experience on our wordpress blog.
Brenda Shaffer

Welcome to Collaborative Networks - Log In, Sign Up or Learn More - 1 views

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    I just received this e-mail regarding this social media network.
Brenda Shaffer

Sears' PHD Of Social Media Explains How Brands Can Create Orbits To Pull In Customers -... - 0 views

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    "There is something revolutionary going on, but not in the way people often think. This is about a lot more than generating Likes on Facebook and followers on Twitter. We are in the midst of a fundamental shift from mass communication to mass collaboration. This is the first time in our history that we can work together on a global scale. "
Brenda Shaffer

LinkedIn Success With LinkedInfluence Course - 1 views

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    Interesting video article concerning use of LinkedIn.
Brenda Shaffer

Twitter - 1 views

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    Sarah Van Aken is spreading her story via Twitter
Brenda Shaffer

Anastasia Charbin | LinkedIn - 3 views

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    Provides links to other sites maintained by Stacy such as twitter, linked in, facebook, etc.
Brenda Shaffer

UD Proxy Login-UD journals - 1 views

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    You have requested access to an electronic resource that is restricted to current University of Delaware students, faculty, and staff because of a licensing agreement. If you are a current University of Delaware student, faculty, or staff, you can access this electronic resource from off-campus by using the proxy server.
Brenda Shaffer

Social Gets Down to Business | STORES.org - 0 views

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    F acebook's imminent IPO should put to rest claims that social networking is a short-lived fad. Experts say sites like Pinterest, Twitter and Tumblr, Google+ and Svpply, Instagram and Spotify are reshaping shopping and turning old methods of customer engagement upside down.
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