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After weeks of speculation and rumors, Google has officially pulled back the curtain on what they have come to call Project Glass - a pair of augmented reality glasses that seek to provide users real-time information right in front of their eyes.

The Zaphat (pronounced like Zap Hat, not Zafat) is a new line of fashion apparel where the logo on the accoutrement acts as the target for an iOS/Android app that uses Augmented Reality to transform the wearer into an avatar of their choice.

If you've passed through Waterloo station today, the likelihood is that you've already spotted the giant M&S Valentine's Day billboard. Hopefully, you will have experienced Katya - the model on the billboard - come to life by downloading a Smartphone app called 'Aurasma Lite', and received a little extra Valentine's Day inspiration whilst making your commute!

GlassUp is a prototype pair of augmented reality specs that does not include a camera. It's currently seeking funds to start manufacturing on Indiegogo. The glasses are designed to allow the wearer to receive text-based messages and updates overlaid over the central portion of their field of vision - so while they intrude on the wearer's vision, they can't be accused of intruding on the privacy of the people around them.