Group items tagged

Our industry is afflicted with shiny object syndrome, a focus on the new tools, without thinking about the content that will drive it. As we mature and the tools make it easier to share information, companies need to be extra sensitive to the content that will be shared, both that's created by the brand, and the customer.

 I am constantly advocating for other school leaders and educators to embrace this powerful tool to improve communications, enhance public relations, establish a positive brand presence, grow professionally through the formation of a Personal Learning Network (PLN), increase student engagement, and discover a world of opportunity.

"The idea of social business is to apply social software to improve and accelerate how work gets done on the inside of the firewall. Whereas social branding -- blogs, wikis, bookmarks, videos, message boards, Facebook, Twitter, and similar tools -- is increasingly being used by companies to communicate with the external world, what's often missing is the application of those same tools and techniques to create an open, supportive culture internally."

"And as the number of social networking sites grows, so does the number of services that are created to measure, track and monitor those services. What's a marketing professional to do? To help you cut through the clutter, here are the 10 must-use social media tools that can not only help you make sense of your social media efforts but make them more effective."

The Man Ring is a luxury piece of jewelry that hides an assortment of useful tools including a bottle opener, a saw and a comb.

This is the site I mentioned last Friday. It is an interesting organizational tool. David Allen is listed several times in the site--check under Community.

List of tools used to support online conversations.

" Today's "Hot Topics Wednesdays" episode is devoted to Pinterest. We have already talked about this social network (see below) that allows you to visually organize anything by pinning images on various boards. Now, how can you use this popular tool in your classroom?"

Great ideas! I see a lot of possibilities...with others courses, not mine :(

"Think of these interactions the next time you confront a reluctant client. Instead of touting Twitter in general, instead emphasize the importance of reaching new and savvy stakeholders using the platform. Instead of evangelizing for a blog, show how blogging can generate leads. Instead of pointing to videos gone viral, explore video tools that will help your client develop a brand identity."

Free Screen Sharing and Online Meetings

It's hard to use the Internet anymore without being watched. Tracking cookies follow your every move, so advertisers can figure out what to sell you. Social networks keep you constantly signed in, in part so they can see what other websites you visit. Phone and tablet apps may be gathering information about you, including your contacts list or your camera roll.

"If This Then That" Put the internet to work for you.