ORG 2.0

first in terms of marketing and PR activities

social media for a variety of purposes across the organization

Ideally, companies at the integration stage not only use social media across departments but also ensure that efforts and information are coordinated.

“Las empresas, para crecer, tendrán que hacerse más pequeñas”

Nada nuevo, pero lo que parece que está cambiando es la decisión de lo que queda dentro y de lo que queda fuera

La lógica parece decir

Even as Social Media has quickly become integral to corporate communications strategy, it also presents a very, very new model, with new challenges. As in any new endeavor, questions arise about ethical boundaries

tendencias

que tienen que ver con el imparable impacto de la economía digital y la web 2.0 en todas las organizaciones y en especial en la gestión de los Recursos Humanos.

1. La selección de empleados se realizará en las redes sociales.

The increasing complexity of our work is a result of our global interconnectedness. Today, simple work is being automated (e.g. bank tellers). Complicated work (e.g. accounting) is getting outsourced. Complex and creative work is what gives companies unique business advantages. Complex and creative work is difficult to replicate, constantly changes and requires greater tacit knowledge. Tacit knowledge is best developed through conversations and social relationships. Training courses are artifacts of a time when information was scarce and connections were few; that time has passed. Social learning networks enable better and faster knowledge feedback loops. Hierarchies constrain social interactions so traditional management models must change. Learning amongst ourselves is the real work in social businesses and management’s role is to support social learning.

Horizontal networking often creates dissonance in the vertical enterpriseThe vertical structure of knowledge did not foresee the coming of horizontal networking tools now shaping today’s workplace.

Today, there's a lot of chatter about bottom-up versus top-down, the collective wisdom of the organizational crowd, and various related themes.  However, there’s also ongoing dissonance or competition between the methods behind structured and defined organizational forms and activity and the growing world of hyperlinked flows in which knowledge and meaning are built layer by layer, exchange by exchange (all those hyperlinked interactions that increasingly make up what we call "knowledge work") as enabled by social computing.

Web 2.0 tools present a vast array of opportunities—for companies that know how to use them.

The heaviest users of Web 2.0 applications are also enjoying benefits such as increased knowledge sharing and more effective marketing. These benefits often have a measurable effect on the business.

a measurable effect on the business

the emerging trends in Web 2.0 adoption.

the survey’s core questions

networks do not "play by the rules" because they are intrinsically too fluid and self-organizing for that

Let's look at 4 laws of social networks, realizing that there may be galaxies more beyond these.

Setting up a social network for manager training

The first task is to establish a design for the social interaction. This must come before technology selection, so that the limitations of the technology do not drive or constrain the interaction.

Why consider a social network for manager training?

"Working smarter is the key to sustainability and continuous improvement. Knowledge work and learning to work smarter are becoming indistinguishable. The accelerating rate of change in business forces everyone in every organization to make a choice: learn while you work or become obsolete."

This resource looks at 30 ways to use social media to find things out on the Social Web keep up to date with new content on the Social Web build a trusted network of colleagues communicate with your colleagues share resources, ideas and experiences with your colleagues collaborate with your colleagues improve your personal and team productivity

The social learning revolution has only just begun. Corporations that understand the value of knowledge sharing, teamwork, informal learning and joint problem solving are investing heavily in collaboration technology and are reaping the early rewards.

Why is social learning important for today’s enterprise?

All organizational value is created by teams and networks.

“Mantenerse activo, aprendiendo y buscando oportunidades, es fundamental para afrontar una situación como la actual. Es preciso entender cuáles son las oportunidades reales de trabajo en función del mercado y de las propias capacidades, y estar preparado para un reciclaje, un cambio radical en la actividad”.

En general, las empresas valoran positivamente que el candidato sea activo: ya sea trabajando en algo que no está directamente vinculado con su perfil o aprovechando el momento de desempleo para mejorar su CV”

figura del asesor de carrera

Long-term trends reshaping the consumer landscape in France have implications for other developed countries too.