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Enrique Rubio Royo

Personal Branding Brand-Yourself.com Blog - 0 views

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    Brand-Yourself.com isn't just a blog. It is a platform to build, optimize and promote a remarkable web presence that advances your career. It is for professionals, the unemployed, the underemployed, and entrepreneurs who want to tap the power of the social media. 1. Build an effective personal professional website and online profiles that portray you in the best light possible 2. Optimize your website, your profiles and your content to be at the top of Google when people search your name 3. Promote your personal brand online in the right places, monitor who's talking about you and use social media to connect to the people who can advance your career
Enrique Rubio Royo

Implementing Enterprise 2.0 : some examples - Social Media In Learning - 0 views

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    "Implementing Enterprise 2.0 : some examples"
Enrique Rubio Royo

Law Practice Magazine :: A LAWYER'S SOCIAL NETWORKING TOOLBOX: TUNING UP YOUR ONLINE BU... - 0 views

  • LinkedIn, Facebook and Twitter are incredibly cost-effective venues for growing relationships and promoting your law practice
  • lawyers approach social networking to market their practices
  • There are lots of tools available to help
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  • Let’s explore some of the best ones for the “big three” social networking sites for lawyers: Twitter, Facebook and LinkedIn.
  • Taming Twitter
  • is a great way to network with other lawyers and potential clients interested in a given practice area.
  • an enormous number of tools have grown up around Twitter to augment and improve the user’s experience. Here are four ways to augment your use of Twitter, along with tools to get you there.
  • Once you start following more than a few people on Twitter, it can quickly become chaotic.
  • Organize your streams into groups
  • you need a way to organize your Twitter stream.
  • Third-party applications that allow users to create groups make quick work of imprinting order on the chaos. These applications let you organize your stream by your relationship to the Twitterer (e.g., family, friends, work colleagues) or by subject (e.g., law practice management, New York Yankees). You can even create a small VIP group for the people whose tweets you never want to miss.
  • Go multimedia.
  • the ability to send photos and videos change the way you can use Twitter.
  • TwitPic, which is free and easy to use, is our choice for photo sharing on Twitter.
  • to allow you to send videos to Twitter
  • TwitVid
  • Use Twitter to publicize your blog
  • Twitter can be an excellent avenue for publicizing your blog. Posting a short, simple tweet that says “New blog post at [insert blog name here]” followed by a link to the blog post is all that’s required. The authors are both bloggers who track our respective blog stats somewhat obsessively, and Twitter is often one of the biggest sources of traffic to our blogs.
  • There are several third-party applications that automate the process offeeding these short updates, including the blog URL, to Twitter.
  • Twitterfeed
  • Carry it in your pocket.
  • For many busy professionals, the number one objection to Twitter is “I just don't have time for it!”
  • There are many hyperbusy and productive people who use Twitter. The key is realizing that Twitter isn't something you make time for—it’s something that you fit into time slots that become available.
  • To capitalize on the small windows of time that become available in life
  • you must have Twitter available in your pocket. Which means the solution is to get a tool that lets you access it from your smartphone.
  • The options depend on your model of phone.
  • Figuring Out Facebook
  • Facebook (www.facebook.com) is a more complex social media site
  • it provides a means to extend your brand and demonstrate your ability to produce a deliverable service through relationship building.
  • Achieving that aim, however, requires using the correct tools on the site to focus the right content on the right people. Here are some tips and tricks to get the most out of Facebook.
  • Control where the information flows
  • Unlike Twitter, Facebook will open up your life (and your family and your old college friends) to the world unless you seize control. Consequently, you need to distinguish between people that get to share your life and those that don't. You do this by creating a “list” under the News Feed column on the left-hand side of your Facebook home page. For example, you can create one list for “Friends and Family” and a separate one for “Professional” contacts. Once you've created a list, you can then restrict the list members' access to certain types of information.
  • Test your restrictions by going to the top of the Privacy Profile page, where you can use the “See how a friend sees your profile” button. Very enlightening.
  • Monitor your Wall.
  • Go to Settings, Account Settings and then Notifications, where you tell Facebook to notify you (by e-mail or SMS) about what, when and where things are added to your Wall. Also, make sure that you know when you have been tagged in a photo, just in case you don’t like the view.
  • Remember Google in your privacy shield
  • At the Search menu, you can set your Facebook search visibility, which determines what content may be searched internally and, separately, you can choose whether to allow search engines to see your Wall.
  • Feed your blog post to your profile.
  • Facebook also allows you to extend the reach of your blog
  • by feeding your blog posts to your profile page.
  • You can do the same thing for your Twitter posts.
  • Try a more business-centric focus if you like.
  • If you believe your Facebook presence should be more about your law practice as an entity than about you personally, you should use the Business Page feature.
  • An alternative to a Facebook Business Page is the Facebook Groups option.
  • Living with LinkedIn
  • networking community that is targeted specifically to professional users
  • It offers excellent integrated applications for building your brand name and promoting your expertise, including the ability to create your own communities within the community. Here are the keys to using it successfully.
  • Develop a great profile.
  • profile that emphasizes your strengths and minimizes your weaknesses.
  • Be bold but truthful
  • Spread your message using the integrated applications.
  • The applications give you a number of opportunities to demonstrate your interests and your expertise
  • Get and give recommendations on the site
  • Actively participate in groups.
  • Using Your Time Slots to the Best Advantage
  • Last but not least, remember that social networking never stops. So, to stay in the game from wherever you are, you should go mobile with Facebook and LinkedIn. Based for your phone mode
  • There you have it—a whole list of great tactics for improving your social networking projects to get the most out of your online business development efforts. As they say, if you only have a hammer, every problem looks like a nail. Use the tips and tools covered here and you’ll see a whole lot more in the social networking world.
Enrique Rubio Royo

Seesmic - 0 views

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    Gestión de 'tweets' por grupos
Enrique Rubio Royo

twitterfeed.com : feed your blog to twitter - 0 views

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    Feed mi blog a twitter, facebook, y otros (de manera rápida, gratis y automática)
Enrique Rubio Royo

TwitVid - Share videos on Twitter - 0 views

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    Para enviar videos a Twitter
Enrique Rubio Royo

Law Practice Magazine :: GROWING YOUR PRACTICE WITH ONLINE VIDEO: 10 TIPS FOR GETTING I... - 0 views

  • Using video to attach a face and a voice to your services can help win the day
  • Let’s talk about how you can break through the noise and speak directly to potential clients by tying video to your site.
  • The Perfect Icebreaker: Adding a Face-to-Face Element
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  • Searching for a lawyer can be a daunting prospect, especially for individual clients, who are often under stress or duress when seeking legal assistance. The best way to calm those feelings of fear and overwhelm is to meet the prospective lawyer in person. Web video makes this possible on a grand scale, enabling you to easily add that face-to-face element to your site.
  • Through video, lawyers can now speak directly to their audiences and showcase their personalities and areas of expertise. It’s an ideal icebreaker and an efficient means of generating the interest and trust needed to compel potential clients to make an appointment.
  • here are 10 tips to help you get the most out of your online video marketing efforts
  • 1. Make sure your video is professionally done.
  • 2. Embed your video on the front page of your site
  • 3. Submit your video to as many outlets as possible
  • 4. Link back to your site.
  • 5. Put potential clients’ search terms in the title.
  • 6. Make your tags and descriptions search engine-friendly, too.
  • 7. Don’t forget your thumbnail.
  • 8. Interact with your viewers.
  • 9. Consider a pay-per-click campaign
  • 10. Add new video content often
Enrique Rubio Royo

Get More out of Twitter with Twitter Apps. (Part 1) | Ozge Karaoglu's Blog - 0 views

  • Twitter is my homepage, I start reading tweets or tweeting before I eat my breakfast, I have a cell-phone so I can tweet with it, I have printed my Twitter ID on my business card, I’ve figured out new ways to shorten words, I cheated on Facebook with all @’s and RT’s, I talk to my friends via Twitter, I read more tweets than I read blogs,  and I’ve already tweeted about this post while you’re still reading it. Am I addicted to Twitter? Yes, absolutely I am! I’m in, on, all over ,it!!and my name is @ozge (on Twitter).
Enrique Rubio Royo

Learning to Learn in the modern Enterprise - 0 views

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    "Learning to Learn in the modern Enterprise"
Enrique Rubio Royo

Development Seed | Technological Solutions for Progressive Organizations - 0 views

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    "Deploying open source software and strategy"
Enrique Rubio Royo

Open Atrium - 0 views

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    Intranet open source basada en apache, php, mysql y drupal.
Enrique Rubio Royo

YouTube - Enterprise Microblogging by Socialtext - 0 views

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    Socialtext: email (cerrado) vs microblogging (micro-conversaciones abiertas), en el ámbito de un grupo(s) u ORGs.
Enrique Rubio Royo

Creating Value from Social Learning - 0 views

  • Social learning — namely, the use of social media in the workplace to foster learning, collaboration, networking, knowledge sharing, and communications — has taken on a kind of religious fervor among learning practitioners during the past couple years. 
  • And not without good reason: It often creates more powerful and enduring learning experiences; it helps people establish and leverage social connections to accelerate the distribution and sharing of experiences, content and guidance; and it allows learners to be more productive, learn faster and work smarter.
  • Value Creation from social learning is more likely to take place when the business context and the learning ecosystem are “optimal.
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  • The Business Context: What sort of influencers in the business context will encourage and help maintain an optimal learning ecosystem?
  • The (Learning) Ecosystem: What sort of influencers in the learning ecosystem will create an effective social learning system?
  • Value Creation: What sort of value creation comes from an optimal business context and learning ecosystem?
  • How “healthy” is your business context and learning ecosystem ? Is social learning creating value in your organization ? Would you like to assess the influencers of social learning and determine how to create more value?
  • a diagnostic tool
  • The diagnostic tool kit has two parts.  The first part is an online survey that captures information about the business context.  Each organization participating in the study is required to complete one business context survey.  The second part is an online survey for employees. 
  • All responses are anonymous and results are not traceable back to individuals.
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    Contexto óptimo de negocio + ecosistema de aprendizaje óptimo = creación de valor
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