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Minghui Zheng

Technology and Green Hospitality - 0 views

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    Green technologies can save energy, improve customer service, and enhance working efficiency. First, through tracking customers' activities and purchases, hotel can gather their information and then improve customer service. Second, providing entertainment equipment and resources such as checking out through a "channel" on the TV, can improve guest services. Third, using key card or other ID tags can make transaction cashless, which is also good for security. Forth, exchanging information through computer system can save a large amount of paper. Fifth, self-diagnosing system can monitor and identify problems and resolve them before customer complaint.
Sasha Bravo

The Future of the Hotel Industry and Social Media - 0 views

  • Unlike many modern industries, most of what a hotel does needs to happen offline. It's hard to deliver room service or make beds with a click. But hotels are experimenting with plenty of other ways to improve service and connect with customers using social media.
  • Here are six ways that social media could make that impact on the hotel industry.
  • A concierge with a Twitter feed could be a powerful thing. Instead of making a single stop at the concierge desk to collect brochures, guests could ask questions before they get to the hotel, from their rooms, or while they're out exploring.
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  • f mobile geolocation features alert a hotel that you are in the building, it creates the opportunity for them to pitch relevant services. Perhaps when you arrive, for instance, management will encourage you to come down to the bar and enjoy a complimentary cocktail.
  • Interacting with customers using Facebook and Twitter can improve customer service. The idea of personalized customer service was also possible with a telephone number. But it's vastly easier with social media.
  • This strategy has successfully recovered previously dissatisfied customers. It also gives Marriott the ability to solve problems for customers as they arise.
  • About two years ago, Wolf asked Marriott's online network what they wanted from their social media interaction with the hotel brands. "I figured the last thing they wanted were deals, that they just wanted to engage," Wolf says. "And they said, no, they wanted deals.”
  • Fairmont and Omni Hotels & Resorts are two examples of chains that tweet or Facebook last-minute special offers in hopes of unloading their unbooked inventory.
  • Social media can make it easier for both large brands and small independent hotels to tell their stories. In the case of large brands, hotels have the opportunity to highlight individual properties. Potential Hilton guests, for instance, can check out videos of each Caribbean hotel on YouTube.
  • Smaller companies can use social media to reach their customers without a national advertising budget. Many hotels use Twitter, for instance, to communicate promotions and remind customers what they're about.
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    this article is very interesting, going over the future of hospitality and social media. It goes over 6 major changes they believe are affecting hospitality directly. The one that i found interesting is the use of twitter as a concierge as well as a method to improve costumer service. I never thought about the ability to use this technology as a concierge with the ability to have access to hotel services!
Claire Conway

HTNG Announces Series Specifications to Improve Guest Satisfaction and Front-office Efficiency :: Hotel News Resource - 0 views

  •  Guest room devices can now provide updates about their operational status.  If a device fails, or reports an issue within the guest room, the hotel PMS system can know immediately.  Hotel staff can then address the issue, ideally before the guest discovers the problem.
  • If a guest experiences a service issue, you can now easily share that status with other management and operational systems, so that personnel can respond appropriately.
  •  Point-of-Sale charges can now be seamlessly made to guest folios even when the connection to the property management system is unavailable.
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    This article discusses the advancement in software technology for Hotel Technology Next Generation. HTNG is a self funded nonprofit organization that consist of members from hospitality companies and technology vendors. They have created a few programs that will help hotel management be more efficient when it comes to guest issues. The first program, Intelligent Guest Room Version 2.0, alerts the hotel staff when certain devices in guest rooms are malfunctioning. This will allow the device to be fixed prior to the customer noticing its malfunction which will result in better customer satisfaction, since everything will be operational in their room. They also created Customer Profile Specification Version 3.0 that helps generate guests' profiles. These profiles keep track of any issues the guest has experienced so the management team can assist them and follow up with the issues. Point of Sale 2.0 allows payments to be processed even if the PMS system is down. Being able to still process payments even though system is down will make it easier for the user to work. Hotel management should always be researching and aware of what technology is available for their company.  Incorporating systems that can help provide better customer service will always be a plus for management. The software that HTNG created seems to be well advanced and will definitely be an improvement. 
TIAN LIU

Lessons from Apple & Google Teach Operators to be Leaders in Hospitality | Top Stories | | Hospitality Magazine (HT) - 0 views

  • Hospitality leaders need to become pioneers.  Let’s iterate, take bold risks and be okay with failing fast so we continue to progress and deliver on improving travel experiences.  The next generation of travelers is looking for the creative thought leaders to anticipate needs that travelers don’t even know they are looking for yet.  
  • 1) Add a new product, feature or service into your portfolio every year. 2) Change what you’re doing or who you partner with. Are you successfully operating in Mexico? Add Central America. Cater to the business traveler? Go leisure. 3) Kill the product, then do one better. Not making money in F & B? Close it out at one location and perfect concierge service. 4) Eliminate some of the laborious and outdated notions of a traditional hotel.
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    The article was talking about how the hospitality firm can learn something from other industry, technology. As we all know the leader of the IT industry are Google and Apple inc. What is the most successful strategic to attract the customers? Through the article we can obviously find out the chrisma of the product is the most significant thing they have, the customer always expect some new things and improve at their new product, next version, this is the most important point of them to catch the customers' attention.  For the hotel industry, their have a lot similar things with technology area. The invariable system can not have any attraction in modem life, the hospitality leaders need to find out what is wrong with current system and operation and then find the solution. They should substitute some fresh thing for the old one, looking forward for the performance of new version, so the customers will have more increase in greenness and exception of the  new product in the future.
Lu Zhang

E-Commerce News: E-Commerce: Headless Commerce Lets the Product Sell Itself - 0 views

  • Achieving success with digital e-commerce requires a new way of doing things and new level of commerce functionality. The living nature of digital content -- the fact that the product itself and thus the customer can always remain connected to the producer, retailer, publisher or distributor -- enables a powerful new paradigm for a rich, ongoing customer relationship.
  • With digital content, the sale is not over when the transaction is complete. The customer's entitlements live on and must be managed: upgrades sold or authorized, subscriptions terminated or renewed, device or user assignments changed. This management of the digital relationship between seller and customer is not only necessary; it also opens doors to continued revenue and enhanced customer satisfaction.
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    This article discuss about the new approach selling digital products. By this approach the seller will rapidly maximize revenue and earn high customers satisfaction. The digital products, such as software and game, are different from the physical goods e-commerce for the intangible trait. Therefore, the seller don't need to use the traditional sales approach, such as item-based. Instead, in order to increase the revenue and build perpetual relationship with customers, the seller can sell the digital products by various ways or steps, for instance, one article of a e-book at a time, the right to make copies of a game, and time-based rentals of a magazine. When visitors are looking for their products, instead of recommend a specific product, seller should provide a set of related products according to options that visitors choose. This sales approach might need a new technology to manage the website and a platform that support flexible operation. Overall, digital goods seller can take advantage of the special traits of digital content and change the sales way develop loyalty and maximize the revenue.
Allen Lok

McDonald's Corp. debuts new packaging featuring QR codes | Latest Headlines content from Nation's Restaurant News - 0 views

  • McDonald’s Corp. will replace all carryout bags and fountain drink cups with new packaging featuring quick-response, or QR, codes, to convey nutritional information for its food.
  • Text of the caloric and nutritional disclosures will be translated into 18 languages.
  • QR codes broaden access to McDonald’s nutritional information by pulling up specific online content on a smartphone Web browser once the user snaps a photo of the code with the phone’s camera.
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    Mc Donalds is now taking another step towards technology use and providing nutritional information via QR codes. Customers can scan a QR code located on their bag and be directed to a web site that list the nutritional content of their food. This is another way McDonalds is "trying" to be more health conscious with its Customers and the meals that they serve. Way to go McD's. I think this technology is beneficial in several ways: 1- the obvious of providing Customers with needed nutritional information 2- it is more convenient as it allows the company to make changes to the menu items and update nutritional information without having to reprint all the associated materials 3- possible marketing opportunity to print QR codes to win prizes As a side tip I think other companies should embrace this technology and instead print the QR code on the customer receipt with data corresponding to only items they ordered.
Marcos Oliveira

Mobile Restaurant POS Technology Helps Payment Flexibility - QSR magazine - 0 views

  • With smartphones getting smarter, smaller, and speedier all the time, concurrent advances in mobile point-of-sale technology are presenting restaurants with the opportunity to make their POS systems mobile.
  • There are now numerous POS platforms that leverage the iPhone and other mobile devices, including Android-powered smartphones and tablet computers like the iPad, so that restaurants can process payments in the field with a credit-card reader
  • Traditional POS has been very regimented and costly, but mobile is very adaptable, not only in terms of payment but in terms of marketing tools from an ever-growing number of third parties.”
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  • While mobile POS is often touted as a boon to full-service restaurants—it can allow customers to pay at the table through a credit-card reader attached to a mounted iPad, for example, and waiters can log orders on a smartphone that zip back to the kitchen at 4G speed—the technology also has service-oriented benefits for quick serves
  • Beyond mobile POS’s value as a portable cash register is its potential as a conduit for invaluable consumer insight. Whereas restaurants are able to glean very little personalized information from credit-card transactions, they can learn a lot when customers use the mobile payment apps or opt in for an array of alerts and updates via their smartphones.
  • The mobile POS … allows us to capture valuable data that gives us a better idea of our customers’ spending and buying habits
  • mobile POS platform called Sage Payment Solutions for processing credit cards
  • Smartphones open up very exciting opportunities when it comes to business-consumer communication
  • As mobile POS technology evolves, an operator will be able to send coupons to opted-in customers’ phones based on their shopping habits or geographic location.
  • the potential of mobile POS far outweighs the peril. The technology is in its infancy, and new developments are on the horizon. These include near-field communication, which allows smartphones to share data with other devices that are in close physical proximity, and EMV cards, which have microchips that allow them to interface with mobile phones.
  • “mobile technology is in the first inning
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    With smartphones evlving and getting smarter, smaller and speedier it is allowing for advances in mobile point-of-sale technology especially in the restaurant industr. There are now numerous POS platforms that support both iPhone as well as android. Tablets and iPads are also supported so that restaurants can process payments in the field with a credit card reader. Traditionally POS have been very costly and structured; now with mobile technology the flexibility is convenient, fast and user friendly. New applications allow restaurants to store customer spending patterns without retaining their personal credit card information. the use of smartphones also opens up very exciting opportunities when it comes to business-consumer communication. Restaurants can send text messages containg discounted coupons to their establishments. The key is to not over do it as customers may become annoyed with too many text messages. This article delat mainly with the restaurant industry but did mention the evolution of technological advances with the use of smart phones. Form personal experience I have used my iphone and ipad to conduct credit card transactions utilzing squareD which provides free of charge a mobile credit card swiper that is connected to the microphone port of either the iphone or Ipad. there is not monthly contract or fee. The only charge is 2.5% per settled credit card transaction and the amount is automatically deducted from the batched amount and within 1-2 business days the funds are deposited directly into ones checking/savings account. This is convenient, fast, and easy. I have been able to secure payment right on the spot instead of either handling cash which is always a ahzard or the risk of accepting checks. the use of smartphones and tbalets have revolutionozed the way business is being conducted making it fast, easy, and convenient to both cutomer and busoness owner alike.
Yue Li (3011472)

Keeping Guests Safe: Hospitality, Political Unrest and Terrorism - HFTP Connect - 0 views

  • Installing bullet proof glass in secure areas, lower level windows, and in some cases, hotel shuttles. Installing riot shutters in areas where civil and political demonstrations occur, or are likely to occur. Installing reinforced doors. Building panic rooms or highly secure suites for high risk guests, such as politicians and celebrities.
  • Adding additional wiring for back up phone
  • systems and having satellite communications available. Hiring only law enforcement trained guards and engaging government
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  • response systems. Using Explosive Detection Animals to monitor public areas, sleeping floor hallways, etc. Building secure mailrooms with small X-ray machines Adding access control systems and next generation CCTV to monitor “back of the house areas.”  In some cases, these feature motion controls, facial recognition and more. Increasing the amount of staff training to respond to suspicious situations and guest concerns. Installing crash rated fencing and pop up barriers.
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    Because of the global terrorism and political unrest, hospitality as a vulnerable target must take action to prevent terrorism. One big problem is how to keep customers and employees safe without ruin customer's experience. This is said because customers in the United States pay less attention to security while enjoying their vacation. Therefore, it is the responsibility of the hospitality industry to make sure that their customers are safe. There is a couple of ways to protect customers under terrorism. For example, using biometric technology to recognize and monitor suspicious person. Using explosive detection animals to monitor public areas, and installing crash rated fencing and pop up barriers, etc.
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    Yes, I like this article very much. It would certainly protect guest from not only hurricanes but thrown objects, or any other intruder coming through the window. The problem is statiscally speaking, most break inns occur through the front door or forced entry..
Long Jin

Understanding Security--Where Does All the Guest Data Go? : Hospitality Law Check-In - 1 views

  • As our reliance on computers and electronic data grows, hotel managers and operators have access to your credit card and other personal data.
  • The challenge for hotel employees is ensuring the security of such data so that guests don’t fear hacking or the unauthorized release of private information.
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    This artical talked about where the customer's data go after he finishes check-in, and over the credit card. The author told that as the reliance of technology, the hotel staff can get the customer personal information. Although the technolgoy is convenience for the customer, it is not safe if the hotel can protect the customer privacy. In author's experience, it has been many cases that some one get the customer's personal information through penetrates the hotel system.  It has been many conferences to discussion the problem while it will be very hard to find a solution. And many guest likely to asking friens or to the customer-driven websites for advice abouth the property, or rely on the reputation of the brands.
rpere092

SUBWAY® Digital Grows Global E-Commerce Capabilities W - 0 views

  • the new team will be dedicated to the expansion and customization of unique e-commerce and omni-channel platforms for the sandwich chain.
  • SUBWAY® Digital is building the framework for a comprehensive digital strategy around the world. With the creation of SUBWAY® Digital, the newest division for SUBWAY® restaurants, the brand is looking to add at least 50 jobs this year, and up to 150 total over the next few years, including five on the new team in Vancouver.
  • “Being the only provider that has deployed online ordering at such a large scale, in multiple countries, has put us in a great position to pursue our mission of providing convenience while bridging the in-store and online experience for brands and customers alike - a real omni-channel approach,” says Jason Strashek, Avanti’s founder and CEO.
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  • “This reinforces our commitment to attracting top technology and digital marketing talent,” said Carman Wenkoff, SUBWAY® restaurants CIO and Chief Digital Officer. “This will bring our commerce platform of enhancing engagement and building loyalty to the next level and will allow us to deliver value to the market quickly.”
  • Avanti Commerce is an Order, Payment and Customer Engagement platform for restaurant chains of all sizes. By empowering the customer to Order & Pay at a time and location of their choosing, restaurants help mitigate capacity constraints while strengthening customer loyalty and driving recurring purchases.
  • The innovative platform extends a restaurant’s storefront through Apps, the Web, and other innovative customer facing channels… Anytime, Anywhere. 
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    This article show cases Subway Digital's recent acquisition of a 20-person team from Avanti Commerce. This team's main focus will be the expansion and customization of an innovative e-commerce and onmi-channel platforms. Apart from that, the team is also developing a new program for in-restaurant kiosks.
cmogu001

Monscierge Receives Patent For Providing Mobile Services To Hospitality Customers - 1 views

  • Hospitality technology company Monscierge announced today the award of a patent for the communication process of receiving and servicing hospitality guests requests through the use of mobile technology.
  • the company’s second U.S. Patent for mobile services provided to hospitality customers, the first having been awarded for providing local merchant recommendations to hospitality guests.
  • Historically, mobile request communication between guests and staff have been made for services such as food & beverage, maintenance issues, additional room items, valet return and even customized guest requirements.
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  • ooking forward to working with other hospitality mobile solution providers and creating a world-class, industry standard of an excellent guest experience, every time.”
  • Monscierge is a global provider of hospitality technology, specializing in mobile and wearables, computer software and lobby devices.
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    This article expounds how Monscierge, a hospitality technology company, continues to exceed expectations for new mobile-based services in the hospitality industry.The article also highlights the fact that this company has achieved this by specializing in mobile and wearables, computer software and lobby devices throughout the world. Monscierge has received the award of its' second patent for mobile services provided to hospitality customers. This allows hotels to receive a request for additional towels from guests using mobile devices, the request reaches a staff member who would then acknowledge the request, provide an estimated time of delivery and complete this delivery. Whereas in the past such requests via mobile devices were only made for services such as food & beverage, maintenance issues, additional room items, valet return and even customized guest requirements. All in all, this company's ultimate goal is to make technology "easy to use, easy to scale, and affordable for hospitality".
Craig S. Wright

Ten Key Principles for Building Customer Loyalty Programs | The European Business Review - 1 views

  • By applying appropriate analytical tools, you can determine what your guests most desire
    • Craig S. Wright
       
      This is critical for the luxury market. Hotel guests provide an abundance of likes and dislikes. With proper technology, we can track not just their spending behaviors, but their physical needs as well. An example of this would be tracking a loyal guest's temp in the room. If they always adjust the temp to a specific degree, then the hotel can anticipate that need for future stays.
  • we now have technology that provides the opportunity to learn about guests as never before
  • The idea here is to create an emotional connection between your customer and all aspects of your business, including your brand and your employees. The greater this connection, the higher the likelihood that your customers will have actual attitudinal loyalty, and not just participate for the rewards.
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  • determine which rewards have the highest value for your customers but also have the lowest internal cost for your company. By doing this, you’ve created a two-way value proposition, in which both parties (you and your customers) believe they have received something of value
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    It is clear that touches that are guest specific will make a guest feel important and at home. It is important that upcoming technologies keep customer convenience in mind as new features are developed.
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    The article talks about how to build guest loyalty. There is one thing I like is that "Establish a two-way value proposition". By doing this, both of the business property and the guests feel like they get something valuable which helps with cultivating guest loyalty. It also give tips for hospitality properties to stand out from other competitors.
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    Completely agree, building special relationship between hotel and customer and having a file of information for each customer can help doing statistic researches and sales increase.
Melissa Krajewski

Cornell Center for Hospitality Research Examines Daily Deals and Sustainability Issues - 0 views

  • A survey of nearly 200 international hotel operators found generally favorable results for those that had offered a daily deal, also known as a flash deal, according to a study posted by the Cornell Center for Hospitality Research.
  • Piccoli and Dev found that Groupon and LivingSocial were the two sites used most heavily by these respondents, and their top reasons for offering a deal were branding, customer acquisition, and boosting occupancy in shoulder periods. Ironically, the hotels that were avoiding daily deals were especially concerned about compromising brand standards.
  • David Jerome, senior vice president of corporate responsibility at InterContinental Hotels Group, three critical myths are (1) that "green" is expensive, when in fact sustainable practices save money; (2) guests do not care about sustainability, when in fact many guests and group planners specifically look for "green" practices; and (3) hospitality firms can wait to implement sustainability programs, when in fact waiting is costing them both money and business.
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    This article comments on the perceived effectiveness of daily "flash" deals distributed through the internet to provoke the usage of services of a hospitality enterprise. It also addresses current industry challenges hotels face with regards to sustainability and corporate social responsibility. The first Cornell study surveyed approximately two hundred international hotels. The results showed half of the hotels have used the e-Marketing "flash" deals technique while the other half abstain siting concerns of brand reputation. However the issue of dissatisfaction from those hotels who use daily deals is also prevalent. The conductors of the study recommend those who use the deals to "start small," clearly define the reason for the deal and examine every aspect of the deal, including limitations, to increase ROI and satisfaction. If the deals are tailored to fit both the hotel and guests' needs they should attract and retain customers. The roundtable discussion then dives into an important branding issue of CSR. It highlights common misconceptions related to sustainability such as going "green" being being costly, guests not appreciating sustainable efforts, and the "wait and see" approach being smart for implementation. With education and communication the hospitality industry can inform their internal and external customers of their sustainable business practices and increase customer acquisition. Rather than being reactive, businesses should be proactive and concentrate on their "long-term brand focus."
Yookyung Kim

Digital Signage Gives Burger Joint a Boost | Case Studies | | Hospitality Magazine (HT) - 0 views

  • Affordable and customizable communication
  • “We are able to share with our customers more products that we have every day because those are the most important products for us,” co-owner Zach Steffens says.
  • Quick solution for quick serve restaurant
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  • “We can show more items. With the daily specials, instead of changing out those plastic letters, we can just upload it and it runs. If we want to change it midday, it’s really easy to do, which is important because we want the majority of our employees’ focus to be on customer service.”
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    The owners of a Culver's franchise decided to install a digital signage to provide more menu information quickly because the menu board couldn't communicate enough with customers for a short time to select menu in the fast food restaurant. The challenge was how the small business owners and franchisee would handle their budget for the investment and added cost.  The problem was solved by selecting EzSign TV from LG Electronics which displays branded messaging and shows broadcast television or input content at the same time. Furthermore, the software offers a choice of more than 50 templates that can be customized with images and text. Therefore, the business can highlight the items with pictures and deliver their daily specials more efficiently.  Installation is easy, and daily specials menus can be replaced by simply clicking. The digital signage looks cleaner than old fashioned menu board, and saves more time to change menus. By implementing a system that requires limited attention from staff, Culver's can focus on customer service and deliver value. That was a good decision adopting a new technology fits in the quick service restaurants.  
Jia Zhu

The hyper-competitive landscape of travel The heat is on: five online travel trends set to explode ... - 0 views

  • Expedia reports that 65% of hotel bookings within this last 24-hour window are via mobile, and 15% for flight bookings. Vegas is a particularly striking example of this last-minute mobile booking trend, with 32% of all bookings coming in via mobile,
  • does this mean that traditional travel companies and online travel companies should
  • rush into launching a mobile app?
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  • there is a risk that firms focus too much on one particular channel at the expense of others
  • what the industry really needs to do now is focus on how the customer got to that point, how they moved through and interacted with each channel, and what role each channel played in getting the customer to book.
  • India, Brazil, and Russia are growing,
  • marketers need to identify those channels that are helping to drive more conversions, or can influence the conversion funnel.
  • Increasingly, revenue management needs to integrate with all the disciplines – sales, marketing, channel optimization, loyalty marketing, and operations.
  • China, where the number of outbound tourists rose by 70% in the first 6 months of 2012.
  • Big data, personalization, and being relevant is key in the marketing battle.
  • By 2020, about 50 million Indians are expected to travel overseas, according to estimates drawn up by Tourism Australia, which has been actively targeting this market.
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    This article gave us a five new online travel trends.Because travel is a hyper-competitive industry, the most pertinent emerging themes in onine travel are considered and experts insights and predictions are provided in the Las Vegas TDS North America event. First trend is the travel industry need be ready for a mobile-only world. Researches indicates that the mobile sales will increase extremely. Because it is expensive to develop mobile app, so traditional travel companies and online travel companies do not such into launching a mobile app in a short term. Convergence, commerce, content and how these impact customer behavior will be an ongoing theme. There is a risk of firms focus too much on one channel, Customers are using a range of different devices to plan, research, book and review their travel experiences.  Revenue management became essential for the business. It needs to integrate with sales, marketing, channel optimization, loyalty marketing , and operations. Think new markets and new Customers like China, India, Brazil and Russia. Firms need to be actively targeting this market and make adjustment such as develop local website etc. Last trend is that there are lots of new development in the industry. Facebook start to monetize travel. Google and Apple are also developing their travel related products. This social travel planning tools become successful. Technology develops and standards emerge, mobile bookings may not just be for the last minute.
Emily Bova

Integrating Tablets and POS Software For Retail - 0 views

  • Good Technology's quarterly data report from July, 2011, shows that the iPad made up 27 percent of all workplace device activations during the quarter, second only to the iPhone
  • a national survey by RIS (Retail Info Systems) News reports that 28 percent of retailers are currently testing tablets in their stores, while 31 percent plan to try them out this year.
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    More and more retail stores are converting to iPad tablets as their POS software. Some stores are using them only for customer internet searches and product display capabilities but many are starting to use them for bigger tasks such as checking inventory and entering product orders. This takes away the need to run back and forth between the stock room and sales floor with pen and paper. As a result, customer service is increased because sales floor presence is greater. Some benefits of order management using the tablets as their POS software are increased employee productivity, reduced out-of-stocks, and more payment flexibility. Now you can use tablets as payment devices with credit cards.  DecisionPoint Systems, a leading provider of mobile and wireless systems for retailers, is now offering an application to help retailers personalize their customers' shopping experience. Aruba Networks has recently presented a new tablet-based software that allows customers to check out from anywhere in the store. Having worked in the retail industry for many years, I think this technology for back-office purposes is very useful. One of my employers had started using tablet technology during my time there and I can attest that it does increase employee productivity. It makes doing inventories, size checks, and ordering management so much easier and faster. Employees are able to stay on the sales floor longer which is especially beneficial in the case of being short-staffed or during shift changes. However, I am a bit skeptical about using these tablets as a form of check out from anywhere in the store. Unless the store has security measures in place for this, it does not seem very theft resistant. Especially in a clothing retailer in which sensors need to be removed. The cashier would have to be carrying around a sensor remover at the time of check-out to make this system really time-saving. 
boyan yuan

2012 Best Pos System Comparisons and Reviews - 0 views

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    Whether you are looking for a web-based or software-based POS system, you will want it to be a complete package. It should not only improve customer satisfaction, but also meet your needs as a retail business. The following criteria are what we looked for in these systems to meet both points. This article provides 10 Pos systems, and all of them are above good level in experts' and customers' eyes. It offers a detail analysis from hardware aspect which should include a PC or module, display, keyboard and mouse, high-quality cash drawer, barcode scanner, credit card reader, receipt printer and label printer, from the inventory & Other Features that will help track, organize and supply your inventory, from the customer tracking & labels that is quite beneficial to be able to retain customer information for future transactions, from employees & security that has multiple levels of security access and password protection, from help & support that provide training, technical help and warranty.
Ashlee Livingston

Green Marketing: The Benefits of Green Marketing | Hotel Industry Magazine - 0 views

  • enables them to generate additional positive publicity and engage with existing and new target customers.
  • responding to the challenges of the recession and keeping overheads down
  • meant that environmental issues were given a low priority – ignoring the fact that there are often cost savings associated with such things as improved energy and waste management.
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  • 80% of travellers are willing to pay extra to visit an eco-friendly destination or business
  • hoteliers who rely on business trade may be the first to start seeing customers staying elsewhere if they aren’t making any efforts to demonstrate environmental responsibility.
  • greenwash’ accusations
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    This article is an interview with Leigh Tymms from Green Edge Environmental on the marketing benefits of going green. The most beneficial is generating a positive reputation with customers looking to go green. These customers are increasing everyday. According to the article, a report by Travelocity stated that 80% of travelers are willing to pay extra to visit an eco-friendly destination. Basically, more and more guests are taking into consideration the size of a hotels carbon footprint. Although it may be costly originally, in the long run it is also economically beneficial for hotels to go green. Tymms warns that hotels ignoring the green trend in hospitality risk losing customers. And he also suggest that hoteliers make sure they are actually taking steps to go green and not just marketing false claims for revenue gain. 
lumduan roth

2013 POS Trends: The Year of Customer Experience | Retail Trends | RIS News: Business/Technology Insights for Retail, Supermarket Executives - 1 views

  •   Another trend we expect to hit the POS space in full force next year is the integration of more loyalty programs and customized advertising and marketing promotions to engage with customers at each stage of the purchase process; from driving impulse consideration, all the way to the final purchase. Loyalty programs have been picking up momentum for the past couple of years and are now becoming fully integrated into on-site POS systems, both mobile and traditional. With customer loyalty software programs launching in every type of retail venue imaginable, cashiers are able to sign customers up within one to two minutes, meeting the easy and quick transaction consumers' today demand while also reminding them of the added-value offered by the vendor.
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    I have a key chain full of membership cards, tiny ones. I have Wallgreen Balance rewards card, Salon Centric professional store card, PetSmart PetPerks card, Winn Dixie Grocery store card, my vehical elite member card, and my gym membership card to name a few. I think those business (retails) got me. I can't resist their benefits even though I know they try to get my money. It's nice to get a discount here and there, and it really makes shopping fun and keeps me coming back for more with coupons and stuff. I think having a customer loyalty program within POS systems is a great idea especially when enabled via mobile devices.
Yanqiu Li

The Importance of Web Presence in Hospitality Industry - eTourism Blog - 0 views

  • The arrival of the Internet has increased the opportunities to boost the accommodation industry.
  • Well-informed of the far reaching importance of the web, they are motivated to create more awareness of their industry, on top of getting more bookings online.
  • Online marketing renewed the tourism industry. Social bookmarking, mobile marketing, Web 2.0, online communities and all others have all added up to the change in the impact of the hospitality industry.
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    This article mainly presents an opinion about the importante of webstie in hospitaltiy industiry. It is now becoming the new energy to greatly motivate  hotels.  As the increasing needs of online booking from website, hoteliers have to put more weight on it so that it effectviely meet customers' demands. More video and photos of hotel details are included website to make cutomers vividly learn the hotels they gonna choose. This E marketing tool allows hotels to provide more visual experience to cutomers and capture the target customers in time. Instead of traditional marketing hoteliers use int the early time, Web technology, enable to get more atttentions from customers with fewer employees, reducing labor cost, posters cost and any other advertising cost, which increases revenues of hotels. Also it it provides a more convenient way for hotels to communicate with both clients and customers.
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