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Virtual Reality is enhancing the way travelers can decide if they want to book their hotels, by allowing them to take virtual tours of the hotel or experience local attractions via virtual trials, some of these examples include checking out local beaches, even simulated scuba diving. Some of these 36o videos are truly remarkable and I can see how this can encourage guests into booking their trips because it certainly makes me want to try all of these activities.

Virtual reality is a computer technology, which utilizes images, sounds, and physical sensations to make users feel as though they are physically present in a virtual world. For those in the hospitality industry, virtual reality has particular appeal because it can transport potential customers to a hotel or travel destination. The full potential of virtual reality within the hotel industry is only just being recognized.

This article goes over how VR/AR is currently impacting the hospitality and tourism world. The main reasons for its big impact on the industry and how the technology is being applied. It mentions examples and touches a little bit on the metaverse topic. It also has a separate article that explains further on AR & AI in the hospitality industry.

Global distribution systems work by connecting travel companies (airlines, car rentals, cruise lines) to travel agencies (online or human) who then connect with the interested traveler. By this chain, the travel agent is able to offer real time availability from the companies to the traveller. The benefits of this system are the ability to deliver tons of information direct from the relevant companies, it is convenient for those that use them and easy to track travelling trends and interests. To me, it works like a mass marketing strategy. The content is generated by the owners and instead of enlisting their own man power, they utilize the efficiency and convenience of remote technology to mass distribute. The intended consumer receives the information without ever having to think where it's coming from, but inevitably trusts its reliability. The productivity of this system is something that those in the hospitality industry cannot ignore because this represents moments of the first interaction between the interested consumer and your operation. In order for the information to reach them in a convenient medium. In summary, GDS's help information get from the travel company to the consumer everyday in real time via global networks.

Global Distribution Systems (GDS) are largely responsible for the expansion of the travel industry. They provide the foundation for most internet-based travel services offered globally, and they link the providers of travel services in real-time. To make the travel business more complex and informatics, the GDS system provides global data, pricing, inventory, offers, and real-time availability of flights, hotel rooms, car rentals, and even bus tickets. GDS enables travel agencies and their customers to access travel information, purchase and compare options for reservations, and schedule trips. One of the most essential tools for the travel industry is the GDS system. Global Distribution Systems are server-hosted web platforms that offer worldwide discounts on the booking of travel-related goods like airfares. Amadeus, Sabre, and Travelport are the three main GDSs in the market, and they are connected to more than 650,000 travel agents. Travel agencies depend on GDS's assistance to maximize their own profits because GDS is a direct seller of airline tickets. To increase their revenues and their ability to offer tickets to customers, travel agencies enter into an agreement with GDS and gain access to a listing of fares.

" Benefits of Global Distribution System Global distribution systems are widely responsible for the growth of travel industry and stepping stone of most internet based travel services. Benefits of Global Distribution System for Travel Agents and Tour Operators GDS systems deliver worldwide data, rates, inventory, offers, real-time availability of airlines, hotel rooms, car rental, bus tickets, and many more to make the travel industry more informatics and sophisticated. How Travel GDS Marketplace Is Reshaping the Travel Industry GDS stands for Global Distribution System and it's essentially a central reservation system that allows travel agencies and their clients to access travel knowledge, buy and compare reservations choices and book travel. functions across the world and connects the travel service suppliers or vendors to the travel agencies in real-time, by providing a centralized service that covers the bookings of airline tickets and more. permits travel agents to access, in real-time, availability, feature and costs for airlines and extra travel services worldwide. The leading global distribution systems are Amadeus, Sabre, Galileo, and Worldspan. This permits users to buy tickets from various suppliers or completely different airlines. GDS can link services, rates, and bookings that combine a spread of products and services in travel sectors: e.g., airline bookings. Independent travel agents, travel agencies are now using an increasing sophisticated GDS system to seek out the best travel and accommodation and rates for their clients. Travel Agencies have historically relied on GDS for services, products & rates to produce travel-related services GDS system is one of the most necessary tools for the travel business the system will yield results with real-time pricing and availability comparisons There are 3 major GDS within the market- Amadeus, Sabre, and Travelport here are over 650,000 and travel agents connected via a GDS system Systems enable users to bu

This article talks about how virtual reality and augmented reality and transforming the travel experience within the hospitality industry. Hotels and travel companies are now using devices or using 360 tour of hotel rooms as if guests were actually inside. Also, this is considered a way for customers to try before actually making a booking.

Poker and casino type events are a great target for crime. As the need to secure not only the safety of guests grow, but the protection of a venue and its assets, venues like the Merit Royal Hotel and Casino are constantly upping their game to ensure venue and life safety.

I chose this article because it has good examples of how AR and VR has the possibility to change the guest experience in the hospitality industry. It also talks about beacon technology that has been used by companies for marketing purposes. Using bluetooth technology and by placing small devices through out a hotel property, hotels can send signals to guests devices that generate suggestions or things to do, places to eat or even to have digital keys for their rooms

Augmented reality is flooding the hospitality industry with its many features. As stated in the article, "AR is an interactive experience or enhanced version of the real world to be presented in a more understandable way". Anyone is the hospitality industry knows and are aware of the convenience and satisfaction AR/AI/VI brings to both the guests and businesses. A great example mentioned is the article is how AR can aid travelers from out of the country where there is a language barrier. This provides an untroubled trip, and not to mention a safer trip for someone in a new country. A feature we are seeing a lot now-a-days and many hotels using is 3D models of their rooms and amenities. This allows the guest to tour and experience the hotel without even stepping foot in the hotel yet. AR/AI/VR provides a realistic experience as well as aids in collecting data for businesses and creating better and even personalized experiences.

This article delves into numerous different uses augmented reality (AR) could have in hotel properties. AR is an interactive experience and/or enhanced version of the real world. AR has the abiliy to mobile with internet connection and cell phones. This article suggests interactive hotel rooms, maps, or even guest recognition. They even mentioned how Holiday Inn will allow for cameras on phones to show celebrities in the hotel or even Starwood Hotels utilizing beacon technology to send keys to guests smartphones.

Hertz introduces iphone apps to deliver extended travel experience to customers. The app is called My Explore, including 11 major cities in U.S. with most travel information. Each city app includes six categories: explore, Top Must See, Events, Favorites, Tours and neighborhoods. Those probably cover major needs during traveling.

This article shows the importance to bring software and tourism industires together. As the development of tourism technology, more and more hotels and tour agents start to use different kind of software to increase the ratio of online deals. It uses specific examples which Thai software firms hope they can offer software solutions to every point in the tourism ecosystem. In this way, Thai tourism businesses will gain benefits from getting the right software solutions to help tourism indury grow.

This article is based on the new trend of traveling & what the travel agents need to stay aware of. Climate change and global warming is on the rise and the majority of the people are starting to make a change. Yes, people are switching vehicles to fuel efficient but are starting to recycle a lot more but people are also changing their traveling motives. Instead of spending a week in the sun at a luxury resort, travelers are wanting more of a cultural experience and yearning to learn about other ways of life. There is a shift in activities which people are starting to take up. A more personal and low key tour of a family or small village is the ideal excursion now. Travelers are also taking into account the carbon emissions they are producing while traveling to their destination. Traveling by train or boat is making a come back instead of flying or driving.

There is an information technology revolution that changed not only the economies of countries but also companies of all sizes everywhere. The development of information technology has become a very important component for the competitiveness of companies. The IT revolution has a big impact on the tourism industry and its management. Services are bought before time of their use and away from the place of consumption. Easy access to information and marketing are keys to the success of companies in the tourism industry. Computerized networks and electronic distributions have caused structural changes in the tourism industry. Computer Reservation System (CRS) is a data base program that helps tourism organizations to manage their inventory and make it accessible to their distribution channels partners. Airlines, hotels chains and tour operators are examples of users of the Centralize Reserve System. The growth of tourism demand has only been possible with the use of powerful CRSs. It has helped with: * Easy access for consumers * Transparency of information * Easy to compare information and choices * Greater degree of flexibility * Travelers can book reservations at the last time The growth of tourism supply has also benefited from Computer Reservation System: * CRS is used to manage inventory * Expansion of tourism enterprises globally * Sell products globally * Flexibility in prices * Improve competitive advantage Internet has increased the interactivity between consumers and suppliers. It enables businesses to custom make and facilitates services. The World Wide Web helps distribution of multimedia information. Tourism enterprises will be able to communicate directly to their consumers and custom made the product according to their needs.

Northwind launched its Maestro iPad Xpress Check-In App at HITEC 2012. The system offers personalized mobile check in and check out with remote access. The system is able to perform all the functions of a wired terminal anywhere a wireless signal can be found. It offers personalized up sell and room changes as well as credit card payments which are PCI compliant. The app can also check in large groups who are attending a conference or a tour group.

A resort and club in Boca Raton introduces a Boca Meet 360 degrees meeting app-- this app features a virtual site tour of the resort, its meeting facilities, accommodation styles, leisure activities and amenities. The app also provides 15 key points of interest to meeting and weeding planners-- this is a wonderful use of an app that I think a lot of conference centers and hotels lack for instance, the feature includes a video and photo galleries, property maps, meeting space with spec and floor plan, 360-degree tours of guest rooms and an interactive meeting planning tool and contact information.

Nicole, I completely agree with your statement that this is a wonderful use of an app and technology as a whole. In this fast-paced world of technology, hotels need to keep up. This interactive guest technology is just the way to do this. It really enhances the guests' experience as well as increases overall convenience. I posted an article similar to yours and it really summed it up by saying that guests are able to do many things on their own now. This technology could really change the way hotels operate and hotel service for the better.

It seems they are really customizing the guest experience by offering guests the opportunity to take advantage of their relationship with Live Nation. I like how they get the guests involved in promotions by offering them a cash code, a benefit of being an SPG member.

This article deals with the necessity to assist military veterans through all the internet marketing on colleges. Veterans or soon to be veterans can find it very hard to weed through all the internet information there is on colleges and which is the best for you to choose. One Marine veteran Paul Szoldra had this problem, he thought a good college would be one that was expensive with a low population, therefore a low student to teacher ratio, not true. To assist other veterans trying to locate a college that is suitable and is not looking for the monies that the GI Bill will provide the institution he created CollegeVeterans.com and created Change.org an online petition to rank colleges that best provide for veterans. President Obama has also pass an executive order to address these veteran issues at institutes of learning making it mandatory to have certified veteran advisers that will lead and insure veterans are not taken down a wrong path with their education benefits or other federal benefits vice more costly loans or funding to the veteran. Some more important factors that a veteran should do is research the institute they wish to attend, e-mail the veteran representative at the institute to get some insight on the institute, there is nothing like communicating with someone who know and cares about you and will help you to avoid the marketing pitfalls, and last look for institutions that have veteran assistance, look for the institute offering military credit towards education in the field you wish to enter.

"The first role on the internet in the hospitality industry is online booking." With the increase in use of online booking sales of travel related goods and services in the hospitality industry has soared. "In the past, travel agents were the most common source of booking hotel rooms and travel components." The use of the internet has changed this as more and more travellers are booking online. "Another role of the internet is the use of it as a marketing tool." Hotels are able to market themselves; when the internet is used they will be able to set up their own websites where they will be able to showcase the aesthetics of the property and the services offered. This could attract a lot of online users. The customers would be able to see virtually what they are about to purchase. This type of technology also allows the business to reach customers globally. This in turn allows the business to have an idea about the kind of customers they are catering to. Since businesses would be using less of travel agents, there would be some savings and so they would be able to offer customers more competitive rates, there an increase in sales.

Nowadays global distribution systems interconnect almost everything within the hospitality industry, from hotels to car rental companies and travel agencies. There are four major GDS available: Amadeus, Galileo, Sabre and WorldSpan. Some of the advantages provided by GDS are their availability (99,9% of the time), their response times (up to a fraction of a second), their multiple booking capability, as well as their top of the line architecture. On any given day, a GDS will be capable of accessing over 50000 hotels and approximately 1000 airlines. Through GDS systems, people are able to book various hotel rooms, tours, airline seats, cruises and even limousines.

As you might know there are three learning styles - Visual, Auditory and Kinestetic. People use all three modalities to receive and learn new information and experiences. However, one of these styles is normally dominant and it defines the best way to remember new information. More then 90% of information we get by vision so visual effects are a great way to receive higher productivity in your business. Basicly, the consumer is searching for two things: an escape from routine and new experiences. So if you use more unusual, bright, vivid pictures, videos and/or 360 tours to show on your website and other visual effects which will imply on idea of new, unexpected experience the customer will be surprised and really attracted by your service. The results can be enormous. « -- Total unique visitors to the hotel website will increase an average of 13%. -- Rich content click-through (to booking engine) rates 4 to 5 times more than static images. -- Rich content generates post-impression activity (return visits) rates twice those for non-rich content and 46% more sales for those activities compared to non-rich content. -- The bounce rate (number of visitors abandoning site after viewing only one page - homepage orlanding page) improves by more than 5 percentage points.» And all of the above is not just statistics it's a power of psychology and online marketing.

I definetely agree with this article. Older advertising outlets such as as magazines and television spend insane amounts of money to create visually stimulating advertisements. Those types of media have a much more captive audience than internet source have. Super Bowl commercials have to be memorable and stimulating, or their viewers will leave the room for more chips, but they do have their thirty seconds of air time. On the internet, a company may have 3 seconds and other advertising is present on the same page at the same time. To compete in this new higher level of competition, websites have to work extremely hard and be highly innovative. Visua effects are definetely a valuable tool.

This is a really great article! Visual marketing aids and 360 tours really give the customer a sense of comfort in the product, service, and/or experience they are paying for.

Websites are becoming more and more interactive as technology develops, and this is no different for the hospitality industry. Customers are now looking for easy to access information from lodging locations. They are looking for 360 degree tours of the rooms and guest suites. Lists of all amenities and easy to find customer reviews, opinions, and ratings. This article explains the rapid growth of information technology in the hospitality industry with a main focus on an operations web presence. Consumers are constantly browsing the web to compare locations and can most definitely lean towards staying at a hotel where the website features an extensive amount of photos, videos, and virtual tours.

The total online transaction for both inbound and outbound tourism have add up to USD 1,200 million for Peru tourism industry according to National Chamber of Tourism (Canatur). The website has played an important role with a small investment of USD 20,000 can compete with either any tour operator or country's most important operators. The Foreign visitors will continue generate 15 percent more from last year which is forecast to be USD 3.800 million. The reason for a large amount of online tourism transaction is because of the growth of the Peruvian economy increase the number of foreign investment.