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Contents contributed and discussions participated by Deborah Fromer

Deborah Fromer

IATA Chief Cites GDS Partner Role, But Remains Critical - 0 views

  • While remaining critical of GDSs, IATA director general Tony Tyler sounded a somewhat less combative tone toward “our global distribution system partners” during his keynote speech at the IATA annual general meeting in Beijing.
  • Giovanni Bisignani, who retired as director general last year after 10 years in the post, made the GDS industry a frequent target of his famous “Basta!” moments over segment fees.
  • More recently, Tyler has excoriated GDS companies for what he called a failure to meet the changing needs of airlines as they adopt new merchandising methods.
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  • Our global distribution system partners help us to sell 60% of our tickets,” he said. “Beginning four decades ago, when these systems were created, their cutting-edge technology expanded our distribution horizons.”
  • But are blocking innovation
  • Open AXIS messages were in turn donated by Farelogix, the company that developed American Airlines’ Direct Connect technology.
  • GDSs, which are built on operating systems dating from the 1970s, have not been able to facilitate innovation like we have seen in other industries.”
  • multimillion dollar airline product investments “cannot break free of product descriptions limited to booking classes like F, C, or Y and their derivatives. And personalized offers based on availability, customer needs, preferences or histories are effectively impractical.”
  • IATA is working on new distribution standards to enable airline product differentiation, he said. Those standards are based on XML messaging schema adopted as “standard” by Open AXIS, the U.S. organization that promotes XML as the ideal technology connection linking airlines with distributors.
  • “XML standards and customer-friendly interfaces are the new cutting edge, facilitating revolutions in how the world does business.
  • IATA will define the foundation standard this year
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    The International Air Transport Associate (IATA) at their annual general meeting in Beijing have had enough with the outdated Global Distribution Systems technology. The new Director General Tony Tyler indicated that in the 70's the system was cutting edge technology expanding distribution for airlines but years later the technology lacks innovation and must be brought up to date with airline product differentiation. This can be done by adopting new standards through XML messaging schema. Farelogix has donated XML through Open Axis, an organization that promotes the XML technology for linking airlines with distributors, similar to the technology that American Airlines has been using. IATA indicates that this year they will define the foundation standards in partnership with the GDSs, a necessary progression.
Deborah Fromer

Efforts Focus on Helping Veterans Find the Right College - US News and World Report - 0 views

  • A high school senior at the time of the September 11 attacks, Paul Szoldra joined the Marine Corps shortly thereafter and, for eight years, served in countries around the world, including a deployment in Afghanistan.
  • he faced an unexpected challenge: finding a college to attend afterward
  • [Find out how to take virtual college tours.]
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  • Despite the abundance of information on the Internet, Szoldra found more marketing sites
  • than actual guidance
  • Unsure of what factors to consider, Szoldra looked to expensive schools with small student populations—two marks of quality, he assumed. 
  • he's advising other college-bound service members to ditch his parameters in favor of attributes that will directly affect veterans, such as credits for military service, a community of veterans, and advisers certified by the Department of Veterans Affairs. 
  • To reach more college-bound service members, Szoldra created CollegeVeteran.com, an advising website, and started a Change.org petition for a ranking of colleges that best provide for veterans.
  • Currently, misleading marketing targeted at veterans pervades the Internet, he says, and may persuade those on the GI Bill to choose schools, including some for-profit institutions, that may not be right for them. 
  • It's a cause President Obama has taken a stand on as well. According to a press release from the White House in late April, deceptive marketing includes recruiting "veterans with serious brain injuries and emotional vulnerabilities without providing academic support and counseling; encourag[ing] service members, veterans, and their families to take out costly institutional loans rather than encouraging them to apply for Federal student aid first; ... and not disclos[ing] meaningful information that allows potential students to determine whether the institution has a good record of graduating service members, veterans, and their families and positioning them for success in the workforce." 
  • In an executive order, Obama announced a plan to target those types of online recruiting and to more effectively provide veterans with good information
  • Obama's order "will require that colleges participating in the military and veterans education benefit programs do more to meet the needs of military and veteran students by providing clear educational plans for students [and] academic and financial aid counseling services with staff that are familiar with the VA and D[epartment] o[f] D[efense] programs." 
  • A VA-certified representative working with the college students is a key factor in veterans' success, Szoldra says.
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    This article deals with the necessity to assist military veterans through all the internet marketing on colleges. Veterans or soon to be veterans can find it very hard to weed through all the internet information there is on colleges and which is the best for you to choose. One Marine veteran Paul Szoldra had this problem, he thought a good college would be one that was expensive with a low population, therefore a low student to teacher ratio, not true. To assist other veterans trying to locate a college that is suitable and is not looking for the monies that the GI Bill will provide the institution he created CollegeVeterans.com and created Change.org an online petition to rank colleges that best provide for veterans. President Obama has also pass an executive order to address these veteran issues at institutes of learning making it mandatory to have certified veteran advisers that will lead and insure veterans are not taken down a wrong path with their education benefits or other federal benefits vice more costly loans or funding to the veteran. Some more important factors that a veteran should do is research the institute they wish to attend, e-mail the veteran representative at the institute to get some insight on the institute, there is nothing like communicating with someone who know and cares about you and will help you to avoid the marketing pitfalls, and last look for institutions that have veteran assistance, look for the institute offering military credit towards education in the field you wish to enter.
Deborah Fromer

Philippines lags behind ASEAN neighbors in competitiveness as a tourist destination | B... - 0 views

  • THE PHILIPPINES is lagging behind most of its neighbors in Southeast Asia in terms of its competitiveness as a tourism destination, a recent report by the World Economic Forum (WEF) showed, citing insufficiencies especially when it comes to business environment and infrastructure.
  • Based on the Association of Southeast Asian Nations (ASEAN) "Travel and Tourism Competitiveness Report 2012," the Philippines ranks seventh out of the eight ASEAN member countries included in the report.
  • The country
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  • trailed behind Singapore, Malaysia, Thailand, Brunei, Indonesia and Vietnam.
  • In ranking the countries, WEF used three subindices that include several categories.
  • In the second subindex of business environment and infrastructure, the categories are air and ground transport infrastructures; information and communication technology infrastructure; and price competitiveness.
  • The Philippines lagged behind the most in the second subindex.
  • It was, however, offset by the ratings the Philippines got for the other categories in that subindex, which ranged from 2.5 to 2.8.
  • Tourism Secretary Ramon R. Jimenez, Jr. said "the figures are not consistent with the continuous growth (average of 16%) of foreign tourist arrivals." "Be that as it may, we are determined to improve country competitiveness in all aspects," he said in a text message yesterday. -- A. E. Barrameda
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    The World Economic Forum (WEF) has indicated that the Philippines is lagging behind in tourism travel due the lack of business environment and infrastructure. There were four millions visitors in 2011 to the Philippines; but based on a Travel and Tourism Competitiveness Report in 2012, by the Association of Southeast Asian Nations (ASEAN) the Philippines is behind in tourism and one of the reasons is the information and communication infrastructure. It is behind countries like Malaysia and Indonesia ranking very low. The Tourism Secretary Ramon R. Jimenez, Jr. indicated, by text, that the figures don't match the growing tourist arrivals and they will improve their countries' competitiveness in all areas.
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    This is interesting since this country is very familiar with the English language, something Americans prefer when traveling, and the travel by Philippine Americans back to the Philippines is frequent for business purposes, but it seems that helping to build a better communication infrastructure is not on the top of there business agendas.
Deborah Fromer

Ultra-Orthodox Jews rent Mets stadium for huge meeting on Internet dangers - The Washin... - 0 views

  • By Associated Press, Published: May 18 AP NEW YORK — Ultra-Orthodox Jews who believe that the Internet threatens their way of life have rented the New York Mets’ stadium for an unprecedented gathering on how to use modern technology in a religiously appropriate way.
  • “It’s going to be inspiration and education about using technology responsibly in accordance with Jewish values,” said Eytan Kobre, a lawyer who is the spokesman for the event’s organizers.
  • Women will not be permitted at either stadium but the rally will be broadcast live to audiences of women in schools and event halls in ultra-Orthodox neighborhoods. Kobre said live hookups are also being arranged elsewhere in the U.S. and internationally.
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  • The rally is being organized by a rabbinical group called Ichud Hakehillos Letohar Hamachane, which means Union of Communities for the Purity of the Camp. Published reports have put the cost at $1.5 million.
  • But the “seemingly innocuous device of a telephone or a computer” provides an opening to the outside world that the ultra-Orthodox have long shunned, Heilman said.
  • Heilman said many ultra-Orthodox Jews use the Internet for online trading or to run businesses from their homes.
  • The organizers are leaders of ultra-Orthodox sects that reject many aspects of modern life.
  • “The problem of course is that they can’t keep it out because the Internet has become ubiquitous and also important for them,” he said.
  • Television is banned or discouraged
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