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Hanlu Hu

E-Commerce for the Hospitality Industry | The Moscow Times - 6 views

  • E-commerce has been defined as "the buying and selling of products and services by businesses and consumers over the Internet."
  • Accelerating Internet usage worldwide The Internet is the lowest cost hotel-booking channel Most travelers research hotel reservations on the Internet Social media and online hotel reviews are an increasingly important decision factor The web is the preferred media source for travel information, favored 17:1 over television and 6:1 over newspapers and magazines.
  • Adding real time search functionality to your site, capability to generate user reviews, launching contests helps to build fresh content and quality links
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  • Heavy graphics, animation and flash demos cause your site to perform slowly. Sites that are built keeping these guidelines in mind will deliver better user experiences, will perform better on search engines, and ultimately drive higher ROI.
  • As things stand now, mobile queries represent about 10% of all queries made on Google. People are using mobile devices to conduct searches, as well as share content, connect with friends and browse the web
  • Embracing social media. 93 percent of social media users expect companies to have a social presence. 85 percent of social media users want companies to interact with them on social sites. A well-planned social initiative can turn fans into brand evangelists.
  • The Internet has consolidated itself as a very powerful platform that has changed the way we communicate, and the way we do business.
  • The growing importance of e-commerce in the modern hospitality industry has created an urgent need for simple solutions to manage companies' online presence. Now that each hotel is involved in e-commerce, why is hotel e-commerce so important today?
  • We forget that the human brain can only consume limited information. It is important to take a holistic approach and prioritize information. Good web site architecture and organized content improves site usability and its efficiency when used with search engines.
    • yan xie
       
      It is true that we always forge how many information the human brain will take at once. Although the e-commerce is the good way for customers to know the new products and new service from the hotels, sometimes the hotels provide so much information to customers. It lets customers confused and does not know what the specifice products can meet their requirements. And sometimes, they feel some hard to understand your service so that they give up hotels service or new products to choose the one they are familiar. So how to make e-commerce usability and efficiency is a new point, which the hospitality industry company need to consider.
  • make sure your ad groups are made up of tightly knit keyword themes and that those keywords are reflected in your ad copy; ensure that your landing pages clearly reflect the offer promoted in the ad copy and includes clear calls to action and conversion factors.
    • yan xie
       
      As the point two mentioned, the customers cannot get so many information at once, and they also cannot search lots of information at once. So the keyword themes is also another important thing for company to do the promotion and ads. This ads need to have the keywords to clearly reflect the offer promoted for customers. In this way, the customers will catch the information as possible as they can.
  • Top e-commerce sites are continually testing new things. It's the only way to achieve continual improvement.
    • yan xie
       
      To do the continually testing new things is always a best development way for the developing company. If the company cannot test the new things in their e-commerce sites and e-commerce process, the e-commerce of this company will be far away from other companies. Company need to have the innovation to make some new things for their e-commerce and do the test all the time to select the best way for the business and customers' expericence.
  • hospitality industry has always been among the first to capitalize on new technologies
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    The hospitality industry along with the resourcefulness of the Internet has allowed the Russian hospitality industry to benefit and grow with the technology of e-commerce. E-commerce is defined as "the buying and selling of products and service by businesses and consumers over the Internet". This technology is significant due to its beneficial factors of lowering costs, accessibility, decision-making, and media exposure. As well, the article provides for methods and advice regards effective strategies to utilize the Internet. Primarily, the speed of the website's functionality is essential, along with providing compatibility of browsers, thus, allowing for a better experience for users. The information in the website should be efficient, allowing for real time search whether using a mobile phone or a computer. It was informative to read the multiple functionality, that social media is playing in the hospitality industry regards the exposure and marketability. E-commerce has change the market of goods and services, from a tangible experience to digital experience, through the use of online shopping estimated at $228 Billion in 2010, a third derived from the purchase of travel and flight websites, thus, demonstrating the importance of the Internet in relation to consumerism.
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    This article talks about why hotel E-commerce is essential today and how to go about having E-commerce work for your business/hotel. The article says, "The internet has consolidated itself as a very powerful platform that has changed he way we communicate, and the way we do business." This is the reason why businesses need to utilize the internet. According to the article these are the reasons that hotel e-commerce is important today: the internet is being used worldwide, the internet is the lowest cost hotel-booking medium, the internet is used, by travelers, to research hotels and their reservations, the internet is the home of social media and hotel reviews and the internet is preferred 17:1 over television and 6:1 over newspapers and magazines for travel information. It would be at a hotel's detriment if they do not utilize the internet and e-commerce. It isn't enough to use e-commerce for business but there must be an upkeep. It is extremely beneficial to research or monitor how customers and potential consumers are seeking information and what attracts them to a site. According to the article, e-commerce strategies that would 'help get the best from the internet world' are: 1. Search-friendly website design 2. Improving Conversion and Usability 3. Paid Search 4. Real time Search 5. Mobile Device Market 6. Social Media 7. Testing
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    This article mentioned why the ecommerce important for the hospitality industry. And also there are more things they hospitality industry companies need to know. Although the e-commerce is the good way for customers to know the new products and new service from the hotels, sometimes the hotels provide so much information to customers. It lets customers confused and does not know what the specific products can meet their requirements. And sometimes, they feel some hard to understand your service so that they give up hotels service or new products to choose the one they are familiar. So how to make e-commerce usability and efficiency is a new point, which the hospitality industry company need to consider. As the point two mentioned, the customers cannot get so many information at once, and they cannot search lots of information at once. So the keyword themes is also another important thing for company to do the promotion and ads. This ads need to have the keywords to clearly reflect the offer promoted for customers. In this way, the customers will catch the information as possible as they can. It is true that we always forge how many information the human brain will take at once. To do the continually testing new things is always a best development way for the developing company. If the company cannot test the new things in their e-commerce sites and e-commerce process, the e-commerce of this company will be far away from other companies. Company need to have the innovation to make some new things for their e-commerce and do the test all the time to select the best way for the business and customers' experience.
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    This article discusses about the application of e-commerce in hospitality industry. Internet has become a very powerful tool for customers when they are planing their travels. As the same time, it has become an important media for hotelierss to improve their businesses. Internet can provider a lot of online sources to customers when they make any dicisions. And how to make your web site become more competitive and attract more customers is the topic of this article. First of all, a good design for the web site is the most important thing for hotelierss. And the download speed is the basic factor. Quick download speed brings a good experience to users, and improves the ranking in organic search. Secondly, improving usability needs to be focused on by hotelierss. Large imformation may not be took in by users. You need to make your customers seethe most important information first. In other word, you need to prioritize your web site and make the imformation more understood. Paid search and real time search are also focused on by the author. Sometimes, paid search can make your hotel more compelling on the search engine. And some tips have been given in this articel to help the hotelierss to maximize conversions. Real time search is similar with paid search, and it needs compelling fresh content and quality incoming links on the web site. Maps, photo galleries, videos and press releases are creative ways to distrivute content on different channels. With more mobiles customers using, mobile represent about 10% of all queries make on Google. Hotels can exand the mobile market and improve the download speed of their site by avoid heavy graphics and flash, making their site is mobile compatible. Social media is in the same condition with mobile. Customers need more connections on social sites, so they want companies to interact with them through the social media. The last point is testing. Every new thing needs a lot of tests. It can provides changes and improvement for
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    The article discusses power of internet and how different it is from magazine and television ads. "In terms of time your travel websites are available for are accessible for a longer period of time, the flexibility that the content can be changed without asking someone,if you have a content management system." Also travel websites will help your business potentially reach a wider audience. Another big advantage of having a travel website is it's availability even when your business is closed or no one is available to answer your phone. Everyone knows that there are so many time zones, and the visitors can come from any part of the world. So having a travel websites gives your travel business visibility for all 365 days of year 24x7.
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    In hospitality industry, customers are constantly seeking new sources of information to help them make decisions before purchasing services. E-commerce in hospitality industry is about the online buying and selling services. And it's become such an important source for the company and customer. Hospitality businesses are all involved in the trend. Smart hoteliers need to keep a sharp focus on the fundamental shift in ways customers are seeking information and channels that drive maximum return on investment. This article listed several basic e-commerce strategies that will help hoteliers to get the best from the Internet world.
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    As new technological advances are being made, the hospitality industry has always been among the first to capitalize on new technologies. The term e-commerce has been defined as the buying and selling of products and services by businesses and consumers over the internet. Now that hotels are involved directly with e-commerce it becomes even more important today because of the accelerating internet usage worldwide,the internet is still the lowest cost channel for booking, many travelers make their travel decisions via the internet. Embracing social media, 93% of social media users expect companies to have a social presence and 85% of social media users want comoanies to interact with them on social sites. A well-planned social iniative can turn fans into brand evangelists. This article dealt mainly with a brief introduction of what e-commerce is in terms of its defining and what it means to the hospitality industry. With more and more people utilizing the internet each day, the potential to have a person book a hotel room greatly increases. Several search engines have advertisements relating to many hotel companies offering specials and customers will see these ads and book. With more technological advances bound to come into play, its only a matter of time before the practice of e-commerce is taken to another level.
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    Over the last decade the population of Internet users has increased rapidly. The hospitality industry has always been among the first to capitalize on new technologies. E-commerce has been defined as "the buying and selling of products and services by businesses and consumers over the Internet." With hotel e-commerce, the landscape of the hospitality industry is forever changed. Online sales are an important part of the business. The growing importance of e-commerce in the modern hospitality industry has created an urgent need for simple solutions to manage companies' online presence. Now that each hotel is involved in e-commerce, reasons why is hotel e-commerce so important today may because the accelerating internet usage worldwide, the Internet is the lowest cost hotel-booking channel, and social media and online hotel reviews are an increasingly important decision factor.
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    E-commerce has become more and more important in our daily life, because many customers today prefer to use internet to help them make decisions. In hospitality industry, e-commerce also plays an important role, as internet is a very cheap and convenient booking channel and many people use the internet intensively. There are many e-commerce strategies for hoteliers, such as making friendly web site design, embracing social media, etc. As e-commerce has so many advantages, I think e-commerce is an opportunity for hoteliers to grasp. It is important for hoteliers to use different strategies to get the best from the internet world.
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        This article introduced the function of ecommerce and the ecommerce effect for the hospitality industry. The author listed some important reasons about why hotel ecommerce is so important:1)Accelerating Internet usage worldwide.2)The Internet is the lowest cost hotel-booking channel. 3) Most travelers research hotel reservations on the Internet. 4)Social media and online hotel reviews are an increasingly important decision factor. 5) The web is the preferred media source for travel information, favored 17:1 over television and 6:1 over newspapers and magazines. This article also listed some basic e-commerce strategies that will help hoteliers to take advantage of ecommerce from the Internet world. 1) Search-friendly web site design.2) Improve conversion and usability 3) Paid search. 4) Real time search - natural ranking.5) Mobile.6) Embracing social media. 7) Test, test, test. Top e-commerce sites are continually testing new things.      In a summary, the author suggest smart hoteliers need to keep a sharp focus on the fundamental shift in ways customers are seeking information and channels that drive maximum return on investment. Moreover, hoteliers have to constantly learn and look for ways to harness the power of new developments and trends.
ryanrodgers2014

E-marketing in the hospitality industry - Digital Doughnut - 1 views

  • The online marketing is doubtless one of nowadays most powerful advertising methods. All companies, and notably in the Tourism and Hospitality industry, are fiercely competing to lead and overwhelm the online space in order to shift market shares from competition, increase their online traffic and make more profits. In addition, International hotel chains are considerably reducing their offline marketing budgets year on year for the benefit of the online ones.
  • Social Media websites such as Facebook, Twitter, YouTube,… possess the advantage that they can spread any information or update posted rapidly to a very wide audience. Furthermore, sharable videos (i.e. choosing an engaging storyline and telling it with compelling visuals) constitute an amazing tool that keeps users’ attention and subtly persuade them along the way words can’t.
  • Content optimization for Search Engine: While the website’s content should match the guests’ search criteria, many hoteliers fail in making their websites a dumping ground for content to end up with websites that generate very poor value to guests and very low business opportunities.
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  • However, as emails and/or e-newsletters might be unsolicited, senders should either offer recipients an opt-out option or get their prior consent (opt-in). In fact, experience shows that permission-based email marketing is one of the most cost-effective and efficient marketing tools available.  
  • Interface design:Adjustment of the web content for screen sizeso that users can comfortably access content in an intuitive way on a smaller screen and benefit from all functionalities on a mobile device (hotel search, access to reviews, bookings, payments, etc.).
  • This makes search engines one of the most effective tools in driving targeted traffic to a hotel’s or destination’s website. In the hospitality sector, hoteliers have two options with regard to SEM: Search Engine Optimization (SEO) or sponsored search:
  • A successful e-marketing strategy should comprise a set of specific e-actions that help hoteliers reach their planned objectives. These e-actions can be grouped into the following five main sections (A to E):
  • E-marketing is also known as Internet marketing, web marketing, online marketing or digital marketing. It is growing at a dramatic pace in the hospitality industry and is significantly impacting the business behaviors since it drives more revenue than traditional marketing.  
    • ryanrodgers2014
       
      The hospitality industry is constantly evolving. A recent report by Adobe Digital Insights showed that 61% of leisure arrangements are made online. These statistics go on to show that in order for your hotel business to thrive, you need to put emphasis on digital marketing.
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    This article is meant to show the different types or e-marketing for the hospitality industry. It also goes on to explain how they can be used in the industry. I also enjoyed the most popular ways to use these tools. With technology moving at a fast pace, e-marketing is the next best way to market and to attract customers.
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    This article talks about how the E-marketing has grown drastically in the hospitality industry. It says how the E-marketing is having a huge impact in the business behavior because it is bringing way more revenue to the business. One of the e-action that help hoteliers reach their planned objectives is search engine marketing. Most pf the people that goes on the internet uses search engine to find information about hotels online. Mobile advertising is growing very fast since the connectivity speeds have improved and screen resolutions have advanced. Email advertising is also a great powerful e-marketing tool that companies use to put their business out there. This just help creates direct revenue for all type of guest. If a company want to succeed In e-marketing, they have to make sure that their online space is well managed and that everything is under control.
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    E-marketing is also known as Internet marketing, web marketing, online marketing or digital marketing. It is growing at a dramatic pace in the hospitality industry and is significantly impacting the business behaviors since it drives more revenue than traditional marketing.
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    E - Marketing will eventually take over any other type of marketing in the future. As we all know its a big trend and businesses need to keep up.
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    This article explains the importance of emarketing. It is explained in detail the important factors and uses of emarketing. There are many forms emarketing can take, and having knowledge of each form is helpful for many in the hospitality industry and other industries that can benefit from emarketing.
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    "A successful e-marketing strategy should comprise a set of specific e-actions that help hoteliers reach their planned objectives. These e-actions can be grouped into the following five main sections"
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    This article not only recognizes the important role of e-marketing in the hospitality industry but also explains the different categories that allow hoteliers to reach their goals. Each of these categories has its own particular way to promote the firm and each of them is equally important to fully reach the potential of the e-marketing. We are witnessing a new marketing era and the hospitality business can benefit from it immensely.
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    The article titled " E-Marketing in the hospitality industry" emphasizes that the Internet Marketing is growing in the Hotel industry and it it has contributed in generating more revenue than other traditional marketing strategies. There are several actions Hotel owners can take to achieve their marketing objectives, this includes Search Engine Marketing (SEM), Search Engine Optimization (SEO), Sponsored search, Social Media marketing, Mobile advertising, Email advertising, and Display advertising. According to the author this actions will allow companies to compete and gain market share, increasing their online traffic and ensuring that their online space is under control and properly managed. Moreover, I believe as it is mentioned in the article that the fact that most hotels had implemented Web 2.0 services had allowed them to transform their websites content becoming a social platform where customers share their photos and content. This together with Mobile and Social media marketing are powerful tools in Hotel marketing.
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    Throughout this article Mohamed Derouiche, discussed how there are six main sections/ "e-actions" to a successful e-marketing strategy. 1. Search Engine Marketing (SEM): "SEO attempt to improve a website's organic (i.e. non-sponsored) search rankings in Search Engine Results Pages (SERPs) by increasing the content's relevance to search terms." 2. Sponsored search: "Sponsored search corresponds to search ads that allow a hotel /chain to be included in the sponsored results of a search for selected keywords." I am sure everyone has noticed a sponsored or an ad link once you search something on Google. 3. Social Media Marketing: "Social Media websites such as Facebook, Twitter, YouTube,… possess the advantage that they can spread any information or update posted rapidly to a very wide audience. " 4. Mobile Advertising with this you can- "Study of people's behavior: This aims at the examination of "when", "where" and "why" people use Smartphones and tablets to better understand their booking trend, needs and expectations." 5. Email Advertising: "Email advertising, also known as email marketing, is considered as a powerful e-marketing tool for hoteliers since it creates direct revenue opportunities for past, present and future guests." I'd consider this one of the most effective ways to advertise because everyone has an email that they check often and with an email online a text message you can include a lot more information and pictures on popular destinations. 6. Display advertising: "Display advertising conveys its advertising message visually using text, logos, animations, videos, photographs or other graphics." This is another popular method in my opinion because people like to see things not just read about it. Nothing makes you want to go on a trip more than seeing a picture of a beautiful beach while you are in the cold weather or rainy season.
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    This article describes the various ways in which the hospitality industry uses e-marketing. This article begins by offering other terms used to refer to e-marketing. The hospitality industry is significantly adopting the use of e-marketing, which is influencing business behavior and earning more revenue than the traditional marketing. The article states that a successful e-marketing strategy should comprise a set of specific electronic actions that have the potential to help the industry reach its planned objectives. The article describes these actions into five sections that include search engine marketing (SEM), social media marketing, mobile marketing, email marketing, and display advertising. Search engine marketing is being used in the industry because a large number of internet users use search engines to find information about tourist destinations making search engines as an effective tool for driving traffic to a hotel's website. Social media marketing involves the use of social media websites helps in spreading information to a large audience and interacting with them online. Mobile advertising is also part of e-marketing, and has been significantly adopted by the industry as the use of mobile devices is high in the industry and most people use them to access online content. The industry highly uses email marketing as it helps in creating direct revenue opportunities for the past, present, and potential clients. Display marketing is used in the industry to send adverting message to target clients using text, videos, animations, and logos.
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    E-marketing is a tool used by nearly all businesses nowadays. It is through this form of marketing that we are able to spread our word across the globe. When E-marketing, it is important to invest in search engines so that your products, in our case our restaurants and resorts, appear first. Our marketing can appear in the form of ads and pop ups, but also in emails. A big one is using social media platforms such as twitter, youtube and instagram.
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    Interestingly this article is back from 2014 and back then there was a different perspective on the capabilities of e-marketing as it was rather new to the world of hospitality. Comparing this article to the present just shows how much the experience has brought us and how much e-marketing truly benefits and expands our industry. Through e-marketing we can reach customers we never thought or even imagined of reaching out to.
anonymous

article_32_vol_5__1_.pdf - 1 views

shared by anonymous on 05 Jun 20 - No Cached
  • Much has changed in the business world since the birth of technology and the subsequent discovery of the world wide web (www) in 1989.
  • Much has changed in the business world since the birth of technology and the subsequent discovery of the world wide web (www) in 1989.
  • According to South African Tourism (2015), more than 180 million bed nights were sold in 2015, making the hotel industry an attractive client of e-commerce.
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  • suppliers and customers meet in a virtual space to perform transactions using Internet technology as it has the potential to add substantial value to business operations and competitiveness of a business.
  • scene of the famous lion-buffalo-crocodile battle watched more than 75 million times on YouTube)
  • e-commerce has not only
  • changed the way business is conducted, but has increased the revenue of organisations tremendously, in particular that of the travel and tourism industry.
  • The top three visited travel sites include Booking.com, Expedia.com and Hotels.com.
  • online travel booking is the specific business-to-consumer (B2C) transaction in the context of online tourism
  • right: © 2016 A
  • understand how the various online sales platforms interconnect.
  • the internet consumer of today assumes all businesses worthy of trade have a website;
  • it is not enough for hotels to rely on their web pages alone for room sales.
  • An aspect of e-commerce revolves around how social media affects a hotel’s online presence, and how it is used as a tool for gaining a notable share in the e-commerce market for hotel room sales.
  • In an increasingly competitive market place, tourism products require an effective distribution strategy for a firm to reach its target tourists and local markets
  • Although the statistic does not identify the specific modes used to make room reservations, it can be presumed that electronic sales made up a considerable percentage as sales method.
  • The Internet is an ideal platform for the tourism industry
  • 1) they are intangible, 2) their production and consumption cannot be separated, 3) they are perishable, and 4) they are seasonal
  • survey conducted in Hong Kong of 249 leisure travellers, 80% searched for hotel information using Web tools, with more than half making their bookings through hotel host websites or third-party websites
    • anonymous
       
      They wouldn't be able to gather this information on technology unless they had the proper technology to do so.
  • Social commerce should be considered broader than the act of sharing shopping experiences with others, as it has challenged and redefined traditional vendor-push business models and marketing strategies (Gonçalves Curty & Zhang, 2013:260-261).
  • E-commerce allows the tourism consumer to purchase tourism products and packages online and act as his or her own travel agent by building personalised travel packages and eliminitaing the need for traditional processes
  • From a hotel business perspective, e-Procurement is a good example of the innovative use of technology in the lodging industry
  • 2B
  • E-procurement can be defined as a business-to-business (B2B) tool that supports the buying process
  • implementing e-procurement has become an important enabler for achieving a flexible and responsive supply chain.
  • An example of e-procurement or a business-to-business transaction would be a hotel selling its rooms to OTAs on a wholesale or commission basis.
  • e-commerce in the modern tourism and hospitality industry is important because the Internet is the lowest cost hotel-booking channel, most travellers research hotel reservations on the Internet, and social media and online hotel reviews are an increasingly important decision factor.
  • there are three most common retail sales channels – brick-and-mortar, catalogue and the Web – across the elements that characterise the shopping and business ownership experience
  • Travel services are categorised into Accommodation and Airlines, as these two components constitute a large part of the hospitality industry.
  • This research study is focused on room sales, therefore the distribution channels used for this purpose will be explained, namely, Online Travel Agents (OTAs) and merchant sites.
  • Today, e-commerce focuses on profitability.
  • challenge for retailers is to attract the attention of the digital natives (consumers who have grown up in the digital world) and persuade them to spend more, as well as to attract digital immigrants (consumers who are presumed to resist new technology or at least have trouble accepting it) to this way of shopping.
  • Social media can increase communication for a website and create brand awareness.
  • a social network is a virtual community, profile site or website on the Internet that brings people together in a central location, to talk, share ideas and interests or make new friends.
  • platforms such as social network services (
  • is one of the main reasons for advancement in Web 2.0 technologies and developments in e-commerce.
  • social commerce providers started their businesses by combining group-buying with selling discount coupons offered from their partners over the Internet.
  • E-commerce mainly helps in the generation of leads, presenting information about the tourism product to the customers, and facilitating the transaction process electronically
  • consumers have become the storytellers and are the new brand ambassadors.
  • social media is driven by word-of-mouth and if done properly can improve positioning in the market
  • e-commerce is still new. Getting (2007), maintain that most online communities are free and are growing at a rapid rate.
  • An online rating site is a system of ranking places, products and services via customer reviews based on past experiences.
  • TripAdvisor is classified as a meta-search engine, which is defined by Webopedia (2015) as a search engine that queries other search engines and then combines the results.
  • the prevalence of traveller reviews had a significant impact on the online sales of hotel rooms and that hotel managers should seriously consider the impact that online reviews of their hotels on these websites have on the consumer.
  • Online channels allow the potential customer to see the location details and compare hotel prices easily, as well as read online reviews which have a wider reach and are less ephemeral than traditional word-of-mouth reviews.
  • Figure 1 further illustrates the direct booking channel guests have to hotels via the Internet.
  • Reservation System (CRS) in the 1960s to the Global Distribution System (GDS) in the 1980s and the advent of the Internet in the early 1990s, the tourism industry has always been confronted with the rise of new technological developments
  • rapid growth of online travel agencies caused traditional indirect distribution channels through tourism intermediaries to decline
  • The Internet has become an integral part of everyday life. In order for businesses to be sustainable, they need to have an e-commerce presence
  • it is a service that can be readily offered to global markets and it can become a trade platform joining suppliers and buyers from around the world
  • with technological advancements, firms are increasingly reaching out to their customers through a variety of channels such as e-commerce, m-commerce and brick-and-mortar establishments. Heinemann and Schwarzl (2010:1) contend online retail today is taking place at a higher level of evolution than in the initial years of e-commerce.
  • there are technical and non-technical aspects associated with e-commerce
  • How can hotels compete in a digital world and what will their future business models look like?
  • an intranet as a private network, operated by a large company or organisation, which uses internet technologies, but is insulated from the global Internet by a firewall (a system designed to prevent unauthorised access). An extranet, however, is an intranet that is accessible to some people from outside the company
  • studies in the tourism and hospitality arena have indicated that ICT is a tool particularly suited to this industry for a variety of reasons.
  • The Internet has become an integral part of everyday life. In order for businesses to be sustainable, they need to have an e-commerce presence
  • The hospitality industry is an ideal trade for making use of e-commerce and the social web.
  • Reputable booking sites such as Booking.com, Expedia.com and Tripadvisor are visited by over 300 million online visitors each month.
  • Internet users have become demanding in their expectations of company presence online.
  • “if I can’t find enough information on your hotel it’s probably not a good choice.”
    • anonymous
       
      BOTTOM LINE
  • E-commerce is expected to reach global sales of $1.5 trillion by 2018 (Statista, 2016), and therefore hotels in CT will need to increase their presence on the internet, not only on booking sites, but also on the social web in order to receive a sizable share of electronic sales.
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    This article talks about where the internet has brought us in the business world and where it is taking us. There are other articles included to support the idea that hospitality businesses need the internet inorder to successfully reach out to and market toward customers. Along with the idea that if a business does not have an online presence,that, is an untapped stream of revenue. As well as the combined business efforts that go into delivering a flawless product to its customers via the web. There were two case studies that took place in order to understand the role e-commerce has played and will potentially play in the hospitality industry.
Yaping Li

E Business Strategy -e commerce business strategies | Economy Watch - 1 views

  • E Business Strategy can be summarized as the strategies governing E Businesses through calculated information dissemination.
  • E-business diverges from the traditional sphere of business by speeding up the business activities and giving a totally new dimension and definition to businesses worldwide be it whether partnerships, joint ventures or large corporations.
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    This article gave us a highlight information of e-business strategy, E business has been added as the latest domain in business and has become a must-have in the highly competitive technology driven open market. E Business Strategy can be summarized as the strategies governing E Businesses through calculated information dissemination. E-business can help company reach to the international market and use minimal cost. There have some E-business models, such as MRP (Material Requirements Planning), EDI (Electronic Data Interchange) or ERP (Enterprise Resource Planning). And e-business strategy would general included : supply chain management, customer service and customer relationship management, inventory and service management integration and tactical operations alignment.
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    From this article, the-business plays an important role in today's world. By the e-business, the trade can be made on the internet. It is very convenience for the global businessman who can reduce the cost and make more profit. The supply chain management and email marketing are the essential features of the e-business. With the help of the e-business strategies, the wholesalers and retailers can handle with different products. They can discuss the price, quantity and other detail information on the internet. Else, the trade can be observed by the internet that will offer a good environment for the businessman. In addition, the effective e-business can make sure the customers will have a good service. And it also can avoid the unnecessary purchase steps and expenditures.
jireh93

The Advantages of E-Business | Chron.com - 0 views

  • Cost-Effective MarketingWith an e-business, all of your marketing efforts end with one goal—to drive target traffic to your business website.
  • Most of these online marketing efforts are very low cost or free, so an e-business allows for highly cost-effective marketing strategies.
  • Flexible Business HoursE-business breaks down the time barriers that location-based businesses encounter, according to eCommerce Education. Because the Internet is available 24 hours a day, seven days a week, your business never closes. An e-business can literally be making money while you are fast asleep.
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  • Eliminates Geographic BoundariesAn e-business also allows you to broaden your reach. An online business can reach customers in the four corners of the Earth. As long as someone has an Internet connection, you may be able to reach and sell your product or service to these visitors to your business website.
  • Reduces Transaction CostRunning an online business reduces the cost per transaction because it takes less manpower to complete an online transaction.
  • Low Overhead CostsRunning an e-business cut back or out most of the costs involved in running a physical location. E-businesses have less expensive phone, rent and utility bills than businesses with physical locations
  • Some e-businesses do not require any additional space and can be run out of your home, which you are already paying rent for or your mortgage payment.
  •  
    The article written by Kristine Loretta, details five key benefits of why business owners should launch themselves into the e-business market. 
  •  
    Due to the growth and advancement of technology, businesses have been able to grow in ways bigger than ever before. As we all know, e-commerce has become more popular today and is taking over many industries now. In this article, it discusses how this trend of e-commerce is extremely innovative and is proven to be a good alternative to the normal ways of business is usually conducted. Just to name a few things, conducting business via the internet saves tons of money. Customers are now able to shop and add items directly into a virtual cart instead of it been a paper trail of the items that are attempted to be purchased. Also, in addition what was mentioned above, e-commerce has opened up new and better channels for communication that can occur faster. Convenience is another key role that e-commerce plays in this. "No longer do people have to wait for stores to open". Patrons can now shop whenever they want to due to online shopping and have the items shipped directly to their home. Which leads me to say that this also is way that reduces cost and save money, especially for small businesses.Last but not least, without a doubt, it is pretty evident that e-commerce create different and many avenues of ways for money to be made. All in all, e-commerce is relevant in today's industry and many other businesses and these are the advantages that allow for it to thrive as it does.
natyangel

Is Your E-Commerce Platform Ready for the Next Disruption? | E-Commerce | E-Commerce Times - 0 views

  •  
    This article discusses how it is difficult for many businesses to get into the e-commerce world the same way Amazon is. It also explains how to develop a successful e-commerce strategy. Every business is trying to achieve the same success that Amazon has, but businesses are struggling. In the article it states, "the e-commerce strategies most retailers employ don't address the root causes of their problems. Their strategies don't address customers' needs, so their customers go elsewhere." This simply means that businesses are trying to fix their issues with different solutions. They are not going into the e-commerce industry with all the right reasons. Some fashion businesses are addressing the customer need for affordable fashion better than other businesses. In order for businesses to tackle the e-commerce world, they must follow the steps stated in the article. Step 1: Identify the targeted customer segment - Businesses need to have the ability to target each customer segment differently based on interests. Step 2: Identify customer needs of the targeted segment - understanding customer needs is one of the most important steps. Step 3: Develop strategies to meet those needs - strategies need to be put into action to be able to satisfy customer needs. Step 4: Enable with technology - It is highly recommended that companies use the right technology when starting their online business. They could either partner with other sites such as Amazon, or use different technology (software) to create it themselves. In the end, businesses need to solely understand the customer needs above all else. Understanding needs will lead the business to know how to sell their products/services online. Businesses will be able to take over the e-commerce world when they apply these simple steps to conduct strategies.
ivonneyee

Modern Management Technologies in the Hospitality Industry - 2 views

The article talks about how it's worth investing in proximity marketing to increase the speed of a customer's decision, increase engagement, and eloyalty. The article states that marketers who know...

xwang023

Future trends in hotel e-business - 0 views

  • One of the top strategies for hotel e-business is evolving from selling to engaging the customer
  • To succeed, hoteliers need to fulfill the experience expected by customers, not just think of them as heads in a bed
  • Another strategy is engaging the customer through social computing, which Harteveldt calls the fifth generation of electronic distribution.
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  • in Europe, online travelers are “more likely to consume than create social computing content
  • Tomorrow will look very different from today
  • e-business succeed
  • To truly engage digital travelers, hotel e-business must evolve from channel to gateway, from single purpose to all encompassing, and from functional to fulfilling
  • “Travelers are an ideal group for mobile-based services and activities
  • more demanding consumers
  • more complex distribution channels
  • changing business models where companies must give more but expect less in return
  • an emphasis on technology and richer content
  • a change in the structure of hotel e-business
  • strive to simplify; put distribution at the heart of your planning process; recognize the need for capital expenditures on new technology; and add the social agenda to your agenda, before the environmentalists and regulators do it for you.
  • globalization and localization
  • Any business needs to think about both
  • A globalization strategy needs careful planning
  • Shaping customers expectations is becoming crucial as customers look for an ‘experience’ rather than just a room
  • The traveler’s experience was very much the focus of the Web 2.0 panel. Consumer generated conten
  •  
    This artical is takling about future trends in hotel e-buinsee. In the artical one of the top strategies for hotel e-buiness is evolving from selling to engaging the customer, the way is hoteliers need to fulfill the experience expected by customers. What's more, they can engage the customer through social computing. Then this artical is talking about how to get succeed in hotel e-business, to truly engage digital travelers,hotel e-business must evovle from channel to gateway, from single purpose to all encompassing, and from functional to fulfilling. What's more, this artical show five important trends affecting hotel e-business. They are more demanding consumers; more comples distribution channels; changing business models; emphasis on technology and richer contemt; change in the structure of hotel e-business. Last this artical is talking about we need to think about both globalization and localization in any business.
natalieemmanuel

Alibaba has solved the one problem Amazon can't: B2B e-commerce - Fortune - 2 views

  • Incredibly, many businesses today still buy and sell supplies and materials with paper invoices, faxes, and checks. It’s a huge opportunity on which the two largest e-commerce companies in the U.S., eBay and Amazon, have not focused. Both companies run marketplaces, but they specialize in consumer-facing goods, not wholesale items and business supplies. Amazon has been running AmazonSupply, a wholesale site, in beta for two years, as CEO Jeff Bezos promotes increasingly flashier schemes around drone delivery, TV shows, mobile phones, and publishing.
  • But there is one true giant in the category: Alibaba, the Chinese retail darling that last week revealed plans for a $21.12 billion initial public offering, which has dominated in B2B e-commerce. I was reminded of this over the weekend while listening to Planet Money’s entertaining explainer of the Alibaba wholesale market. Through Alibaba.com and 1688.com, the company provides to people everywhere access to the Chinese supply chain. This means tinkerers, builders, entrepreneurs, and small businesses can order custom motors and parts from Chinese factories without having to travel there, find a scout, and forge a relationship with a manufacturer before doing business.
  •  
    In the year2000 it was predicted that B2B e-commerce would be a trillion dollar market. However, what actually happened was underwhelming compared to the predictions previously made as the market only made about $559 billion. Surprisingly, most businesses still buy and sell products the "old fashioned" way using fax, paper invoices and paper checks. The big question is, why aren't the large e-commerce companies, including Ebay and Amazon, banking in on this market? Amazon has been testing a wholesale site called AmazonSupply for about two years. However, much like Ebay, Amazon specializes in selling consumer-facing goods. There is one e-commerce company who is dominating the market. Alibaba is a Chinese retail giant that is leading the B2B e-commerce world. Alibaba has succeeded by opening up the world of international suppliers to companies without having to form a relationship with the manufacturer before purchasing supplies. By using Alibaba as a mediator between businesses and suppliers, businesses can buy products in bulk without actually having to travel to China to do it. Alibaba has given businesses access to many manufacturers that they most likely otherwise would not have access to.
  •  
    In the year2000 it was predicted that B2B e-commerce would be a trillion dollar market. However, what actually happened was underwhelming compared to the predictions previously made as the market only made about $559 billion. Surprisingly, most businesses still buy and sell products the "old fashioned" way using fax, paper invoices and paper checks. The big question is, why aren't the large e-commerce companies, including Ebay and Amazon, banking in on this market? Amazon has been testing a wholesale site called AmazonSupply for about two years. However, much like Ebay, Amazon specializes in selling consumer-facing goods. There is one e-commerce company who is dominating the market. Alibaba is a Chinese retail giant that is leading the B2B e-commerce world. Alibaba has succeeded by opening up the world of international suppliers to companies without having to form a relationship with the manufacturer before purchasing supplies. By using Alibaba as a mediator between businesses and suppliers, businesses can buy products in bulk without actually having to travel to China to do it. Alibaba has given businesses access to many manufacturers that they most likely otherwise would not have access to.
  •  
    For an individual shopper, Alibaba has also created Ali Express, which gives an individual access to the same staggering number of products at near wholesale prices. They do indeed appear to have broken the code on B2B sales while still providing availability to the consumer. Win-win.
garz14

What Can We Do About the Growing E-waste Problem? - 3 views

    • tcale003
       
      China recently banned other countries from sending e-waste to them. E-Waste is comprised of many toxic materials such as lead, mercury, cadmium and beryllium which are very harmful to people and the environment. Many new technologies for biodegradable electronics are being looked at and there is even an EcoAtm in some U.S. states for people to recycle their small electronic devices.
  • When China banned 24 kinds of solid waste last September, countries such as the U.S., the United Kingdom, Australia, and Japan realized they had a big problem. Until last year, China accepted 70 percent of the world’s electronic waste—discarded computers, cell phones, printers, televisions, microwaves, smoke alarms, and other electronic equipment and parts.
  • After China stopped accepting this e-waste out of concern for its environment, Europe and North America began shipping more of it to Southeast Asia—but now Vietnam and Thailand, whose ports have been overwhelmed, are curbing imported e-waste as well.
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  • In 2016, the world’s population discarded 49 million tons of e-waste
  • It’s estimated that by 2021, that number will grow to more than 60 million tons.
  • Electronic devices are made of a complex mix of materials that include gold, silver, copper, platinum, palladium, lithium, cobalt and other valuable elements.
  • But electronic devices also comprise toxic heavy metals like lead, mercury, cadmium and beryllium, polluting PVC plastic, and hazardous chemicals, such as brominated flame retardants, which can harm human health and the environment.
  • A recent study in China found that mining copper, gold and aluminum from ore costs 13 times more than recovering the metals through the urban mining of e-waste. The state of e-waste recycling Recycling e-waste is practiced both formally and informally.
  • mally.
  • As a result, many companies and countries illegally export their e-waste to developing countries where recycling is cheap
  • Research has found that inhaling toxic chemicals and direct contact with hazardous e-waste materials (even in some formal e-waste recycling settings) result in increases in spontaneous abortions, stillbirths, premature births, reduced birth weights, mutations, congenital malformations, abnormal thyroid function, increased lead levels in blood, decreased lung function, and neurobehavioral disturbances. Moreover, e-waste toxins contaminate the air, soil and groundwater. In the face of these health and envir
  • n the face of these health and en
  • onmental hazards, however, many people in developing countries earn a living by dismantling, refurbishing, repairing and reselling used electronic devices.
  • In addition to its health hazards, informal recycling can pose security risks, because while formal recyclers in the U.S. usually require wiping devices clean of data, informal recycling does not.
  • Criminals search e-waste for credit card numbers and other financial information.
  • In order to reduce e-waste, manufacturers need to design electronics that are safer, and more durable, repairable and recyclable. Most importantly, this means using less toxic materials.
  •  
    This article introduces what is e-waste and the main reason for the surge in e-waste. It also introduced the current recycling status of e-waste and the harm caused by the informal recycling of e-waste, such as heavy metal poisoning and financial information leakage. In addition, measures to address the proliferation of e-waste were also discussed.
  •  
    It has become necessary for more proper and formal recycling of e-waste as it is economical and environmentally beneficial for companies. China decided to accept less e-waste from other counties and as a result there is more e waste going to other countries in south east Asia damaging their environments.
lvela051

KOOVS' co-founder launches India's first B2B e-commerce platform for the hospitality se... - 0 views

  • The e-marketplace aims at transforming the B2B hospitality procurement space for buyers as well as suppliers across the country
  • widest catalogue of choicest items with curated shopping experience and secure collaborative space for suppliers & buyers.
  • more than a decade of experience in business management, product development and cross-platform technologies.
    • lvela051
       
      Important to have someone with experience guiding the project. Helps also with business planning.
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  • the real strength of this platform is the way it handles and streamlines the industry supply chain.
  • Talks are on with hotel aggregators for providing curated procurement portal to cater to their specific needs.
    • lvela051
       
      Aims to increase the exposure of the site.
  • helping them define and scale product, harvest technologies and streamline operations.
    • lvela051
       
      Knows how to get started with an e business.
  • improving demand prediction for suppliers and simplifying the process of product discovery and supply chain management.”
    • lvela051
       
      Besides bringing suppliers and buyers closer, helping the demand and supply chain management is a priority for the business.
  • Avinash Garg – a hospitality management veteran who brings with him over 35 years of experience in the Hospitality Industry.
    • lvela051
       
      Knowledge is power.
  • Amit is very positive about the future of hospitality industry and shift to e-procurement.
  • the companies that have adopted the e-commerce route saw a 51% increase in their revenues and a 49% increase in profits.
    • lvela051
       
      Helps to increase the popularity of the site. Seems to be working for the better of those companies that are adapting to using the site.
  •  
    The article goes over the different ways that an Indian company is creating an e commerce platform to transform the way business is done. It goes over the benefits, challenges and impacts that are faced when trying to launch the platform, which is becoming more widely used. With technology providing a bigger platform for the industry, the e marketplace aims to help improve the way suppliers do business, by making it easier to manage sales. The article pointed out that companies who have started to implement the e-commerce have seen 51% increase in revenue, which is remarkable. With all that being mentioned the article does briefly mention how the use of this business aims to provide ways to bring suppliers and buyers to improve the way business is conducted. How the supply chain is handled seems to be the biggest priority of the platform. With e ecommerce being such a major market, the ability to capture the online market is important. I think that the article does not touches upon several points that need be focused on, such as website design and security. Having an operational website that is easy to read and directs the consumer to what they are exactly looking for is one an aspects that affects the way a company does business. I these cases, the quality is as important as the quantity of information that is being given. I went ahead and took a tour of the site and seems easy to use, which is important. The site is generating revenue sales, but with more sales creating more information being stored. Having the ability to adapt to higher volumes of personal information creates a security issue, that would need to be addressed if not handled correctly.
mannypinto

Five Ways Brands Can Adapt For The Era Of E-Commerce - 0 views

  •  
    This article is very interesting because it talks about how establishments like Sports Authority and Toys 'R' Us are out of business due to e-commerce sites like amazon, ebay, Jet.com and others. It explains how businesses can adapt to an era of e-commerce. The first thing a business can do is to consolidate inventory, in other words have all the inventory in one single pool instead of different channels like brands have done before. The second thing is to establish a two-day shipping network, here the article explains how consumers expect immediate gratification with online orders. We see grocery stores doing this but with faster shipping within hours. The third thing one can do is leverage from an existing e-commerce channels for visibility. A business can sell its products on networks that are already established such as amazon, Jet.com and ebay. The fourth thing a business can do is use brick-and-mortar channels to increase exposure, meaning using physical stores such as Sports Authority and Toys 'R' Us to help increase exposure. It explains that drop shipping to these companies will help sales, 0% of all retail purchases still happen in physical stores. The final thing a business can do is use its resources. It is important to have an e-commerce expert on your payroll to grow the business online which will help in sales and stay on top of the this era. The article finishes by explaining that adaptability is the future of retail, which I believe adaptability is the future for any business. It is important to adapt and keep making things easier and more convenient for consumers.
jiayi017

Can we fix our way out of the growing e-waste problem? - BBC News - 0 views

  • Can we fix our way out of the growing e-waste problem?
  • he 50 million tonnes of e-waste generated every year will more than double to 110 million tonnes by 2050, making it the fastest growing waste stream in the world, according to the author of a UN report.
  • The rare earth elements being mined are currently crucial components in high-tech electronics, but they are hazardous to extract.
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  • "The issue of electronic waste is overlooked, as electronic items that could be fixed easily go to waste instead, contributing to pollution and increasing the demand for components like rare earth elements, which can have a damaging impact on the environment when sourced."
  • But e-waste from discarded electrical and electronic products is only part of the problem. A significant contributor to e-waste is the release of toxins from mining and manufacturing.
  • "But the truth is that one in five people - at best - are going to be motivated to do that, so for the remaining four out of five, we need to put systems in place that are convenient, that match their lifestyles and enable us to get the electronic equipment back... into the next item."
  • "This project allows you to reduce waste, extend the life of objects, and it helps people who cannot afford to get rid of items that have developed a fault," he says.
  • By far the biggest contributors to the level of e-waste are household appliances such as irons, vacuum cleaners, washing machines and fridges.
  • There are rules on the management of e-waste. Sellers of electrical and electronic equipment (EEE) within the European Union must provide ways for customers to dispose of their old household device when they sell them a new version of the same product.
  • "There is the high risk that the pollutants are not taken care of properly, or they are taken care of by an informal sector and recycled without properly protecting the workers, while emitting the toxins contained in e-waste," Prof Williams says.
  • world-wide collections are stagnating or even decreasing
  • In countries where there is no national e-waste legislation in place, e-waste is likely treated as other or general waste. This is either land-filled or recycled, along with other metal or plastic wastes
  • the rapidly-growing "Internet of things" - internet-connected gadgets - is expected to generate e-waste at a faster rate, as connectivity becomes embedded into everyday items
  •  
    How e-waste is being manage in some countries and what people are doing to reduce their impact on e-waste.
  •  
    This article mainly introduces the problems caused by e-waste and related solutions. E-waste not only affects environmental issues such as rare earth elements when it is landfilled or incinerated, but also the mining of its equipment manufacturing also affects the social environment, because a certain amount of emissions may be released in the process. Toxins are a great harm to the environment and the human body. Therefore, with the continuous emergence of e-waste disposal problems, some companies such as Apple and Sony have begun to extend the life of their equipment in recent years, and encourage customers to trade-in for recycling, making a certain effective contribution to the growing e-waste.
kmill139

Why the U.S. is Terrible at Recycling Electronics | Digital Trends - 0 views

  • E-waste in the United States is out of control.
  • You may assume America has to at least be on par with the rest of the first world when finding a forever home for computers, phones, and printers, but you’d be wrong.
  • Those millions of old motherboards and TVs consoles rotting in landfills and warehouses aren’t just eyesores. They amount to a massive health hazard. While electronics waste comprises only 2-3 percent of America’s solid waste stream, the lead, cadmium, chromium, and other materials in aging circuitry account for 70 percent of the hazardous material in landfills, according to an EPA report.
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  • Others go belly up, leaving behind millions of pounds of old gadgets piled in mountainous heaps atop land which has lead levels many times normal.
  • You’re probably not screaming into a paper bag about the $20 billion or so of gold that’s trashed in electronics every year worldwide. Precious metals come and go. But if you care about the soil that comprises the land of the brave, you should start thinking about what happened to last year’s smartphone (even if it’s just sitting in the garage).
  • This list of reasons isn’t exhaustive, but serves as a solid starting point for understanding the United States’ e-waste dilemma and what can be done.
  • U.S. e-waste recycling laws are often outdated or nonexistent
  • Only 25 states (plus Washington, D.C.) have legislation that addresses e-waste recycling. The other 25 don’t have comprehensive programs, and don’t report what happens to the electronics beyond occasional voluntary numbers, says Jason Linnell, head of the National Center for Electronics Recycling (NCER). Federal laws don’t explicitly address e-waste recycling.
  • The U.S. isn’t good at recycling
  • The current level and effectiveness of e-waste recycling depends on which state you live in and whether or not you trust locals to “do the right thing.” The hope for improvement sits with congressional reps, state lawmakers, manufacturers, and gadget freaks (yes, you).
  • Single-stream recycling hasn’t helped
  • Between 2005 and 2014, single stream recycling programs increased from 29 to 80 percent in American towns and cities. During that same time period, material contamination rates increased from 7 to 25 percent.
  • E-waste legislation regularly disappears in Congress
  • This is not the first Congressional session in which similar bills have been introduced and allowed to die like a first grade classroom goldfish on summer break. SEERA currently sits with the house’s Foreign Affairs Committee. Why is it so tough to pass e-waste legislation?
  • The U.S. is an environmental rogue
  • As of late 2018, 186 states and the European Union have ratified it and follow its legal framework. The United States has signed the Basel Convention, indicating an intent to ratify, but is the only developed nation that hasn’t actually done so, which
  • After the initial Basel Convention was adopted in 1989, many organizations said the treaty didn’t do enough to address the disposal of waste from first world countries into the developing world, and pressed for an update, which eventually became 1995’s Basel Ban Amendment. The tweak — which was attacked by many industrial powers, including the U.S., Canada, and Japan — needed three decades before it was accepted by enough countries to go into effect. In August 2019, Croatia became the 97th country to ratify it, which transformed the updated stipulations into international law in December 2019.
  • EPA regulations are incomplete
  • Federal attempts at regulation have stalled, been killed
  • U.S. pushes back against international efforts
  • As a part of the 2003 Waste Electrical and Electronic Equipment Directive (WEEE Directive), the public was guaranteed free recycling services, and conveniently located collection centers. Around the same time, the EU also passed the Restriction of Hazardous Substances Directive (RoHS), aka the “lead-free directive,” which restricts the use of several toxic materials in the manufacture of circuitry and electronic products.
  • In Japan, the Association for Electric Home Appliances requires consumers to help pay for the processing of their goods and manufacturers to set up recycling programs. Electronics recycling has been promoted as such a point of national pride — because Japan is both a huge consumer of gadgets and the country has few indigenous precious metals — that there’s serious talk of making the 2020 Tokyo Olympic metals out of recycled materials. An estimated 80,000 cell phones need to be pulled apart and picked over to complete the plan.
  • State-level e-cycling programs are uneven
  • Certified e-cycling programs are important, but also confusing
  • If you’re the compliance officer who has to make sure the company’s used servers don’t wind up getting tossed in an Indonesian landfill, and you won’t have to nervously answer questions in a “60 Minutes” exposé, you probably want to get that e-waste removed by a disposal team with one of these
  • That all sounds great until you listen to Puckett, who helped create the e-Stewards protocols. He’s one of several people who took part in the development of R2 for over two years and then refused to continue when the proposed guidelines seemed to be too tainted by lobbyists, including ones at the Institute of Scrap Recycling (ISRI), an organization that favors a free market approach over regulation. Puckett and 13 recyclers created e-Stewards, which describes itself as the “the cleanest, most globally responsible standard for e-waste recycling.” He points out that the R2 certification still allows recyclers to export to developing countries. E-Stewards’ doesn’t. R2 recyclers can drop toxic e-waste in landfills or incinerators in the event of “circumstances beyond their
  • Scrap recycling lobby doesn’t like regulations
  • The announcer proudly explains e-cycling is a vibrant industry that adds 20.6 billion to the U.S. economy and supports 45,000 jobs domestically, “safeguarding our environment,” along the way.
  • Can anything be done? Possibly
  • Recycling isn’t the only answer for fewer landfills filled with decaying circuits. Chris Wellise, Chief Sustainability Officer for Hewlett Packard Enterprise (HPE), which installs and recovers tech, emphasizes the importance of designing products for longevity, disassembly, and reuse.
  • “On average, 85 percent of the environmental impacts can be addressed in the design phase,” estimates Wellise.
  • Similar challenges exist for smartphones. Review IFixit’s guide for repairability and you can expect the phones that are easy to disassemble are also easier to refurbish or scrap. In an unusual display of transparency, eco-minded electronics company Fairphone sells spare parts on its site and has visual cues printed on the pieces to help novices figure out where everything goes. In case you’re wondering, it’s possible to make a Fairphone work in America, but most of the company’s sales are in Europe.
  • In 2018, Apple gave birth to Daisy, a robot that can disassemble 200 of the company’s phones in an hour — 1.2 million a year. The company has an installation of the machine in Austin, Texas, and another in the Netherlands. Daisy’s supply chain of used products comes from the company’s in-store trade-in program and a partnership with Best Buy.
  • Pretty awe-inspiring, right? Keep in mind that Apple sold over 217 million phones just in 2018 and has moved 2.2 billion iPhone units since the product line launched in 2007. The two Daisy divisions aren’t even working at capacity. Apple is willing to license the robot technology so any company can use it to disassemble phones, but none have approached them yet.
  •  
    "Maybe it's easy to ignore the huge percentage of vintage gadgets that wind up torched in dicey scrap heaps in developing countries". This article was written on Feb-27-2020. The problem we saw on the old video is still very much a problem now, only bigger.
  •  
    This article was super informative in the realm of E-waste. It covered every aspect of the issue and most definitely is relevant in today's world.
lavendersheshe

Smart Hospitality: 7 ways technologies are reshaping your business - 0 views

  • The personalisation is a key. Exploit solutions, smart applications to build individualized rooms that adapt to the needs of the customers. Thanks to artificial intelligence technology plus databases, you can do that easily. Not only can you create guests’ profiles to remember their likes/dislikes and preferences, but also you can improve your service by providing a better experience
    • lavendersheshe
       
      Personalisation has become the most important trend in hospitality in the modern times. E business strategies like Smart Apps have been able to meet the requirements of customers and fulfill individuality as well as uniqueness to there experiences.
  • Digital keys ensure hassle-free and more secure entry and exit for your guests – every digital key generated is unique and completely non-reusable
    • lavendersheshe
       
      Digital keys is not only an E business strategy but also a sustainable one. Sustainability is another trend that is very significant to consumers.
  • Using the special hotel applications, AR/VR technologies, your guests can discover their options before even booking.
    • lavendersheshe
       
      This kind of E business strategy makes it more easier for a future customer to make a fast decision in purchasing your services.
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  • That makes virtual concierge a must-have for modern hotels. The AI-powered application allows hoteliers to offer conversational assistance and give prompt replies to the queries all day and night
  • Smart devices like occupancy sensors, smart ventilation, air conditioning systems, thermostats, other suchlike technologies can increase the resale value by reducing costs.
    • lavendersheshe
       
      E business strategies also help in making large scale operations especially in big hotels more efficient.
  • The energy savings from IoT technology also include smart lighting solutions to utilize for a better understanding of your energy needs, automation of consumption, adaptation to current occupancy.
  • Thanks to the IoT solutions, you can forecast your maintenance needs according to the system usage and eliminate failures resulted in reducing costs.
  •  
    E business strategies like Smart Apps, digital keys, virtual concierge services, smart energy management systems, IoT technology etc. have shown to fulfill effectiveness and efficiency in business operations and achieve customer satisfaction. The hospitality industry is being transformed in this digital era and it is important that hospitality businesses implement E business strategies or solutions to achieve better results in doing business.
krehman

Impact of E-commerce on the Hospitality Industry - 0 views

  • E-commerce solutions are varied, and seller, buyer compatibility with it is necessary to work with a chosen one.
  • It facilitates local community access to tourism market and minimises the financial information leakage. It links local communities and hospitality industry directly with the tourists. It could help building up local finance along with the national foreign exchange. It increases small enterprises by directly marketing the local products and industries anywhere in the world.
  • t monitors, evaluates, creates faster transactions, empowers the participating communities, makes information interchangeable through organised and flexible web services. It
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  • he hospitality industry and leisure industries are widely regarded as being extremely competitive and fast moving.
  • It facilitates local community access to tourism market and minimises the financial information leakage.
  • E-Commerce has brought revolutionary changes in tourism and hospitality industry.
  • Local communities get a direct share in the income while traditional cultures, social structures of the hosts get appreciated and extraordinary skills make a come back.
  • More information leads to more influx of tourists that might result in environmental imbalance and deprivation of local livelihood, creating a long-term crisis for locals.
  • Hospitality is a booming industry all over the world today and through Internet, selling their hotels, facilities offered, picturesque backgrounds, food, comforts, cultural attractions, social functions, religious peculiarities are showcased without much expense or difficulty.
  • ation details, with other much needed competitive and quality information. Through Hospitality industry, it develops economies, improves trade competitiveness, expands scope and arena, and facilitates people to have direct access to the marketing destinations.
  • It monitors, evaluates, creates faster transactions, empowers the participating communities, makes information interchangeable through organised and flexible web services.
  • Yes, there are many. It gives unnecessary and complete personal information of the tourist, which might not be appreciated in an underdeveloped part of the world.
  • Hospitality industry has to be thoroughly aware of its own labour market and its problems.
  • Economic, social and technological factors have created a highly competitive business environment in which customers are becoming more powerful, Turban and King (2003, p.25). The highly professional search machines make this possible for them.
  • becoming a steadily bigger part of life without our realising it.
  • E-commerce website should offer a stimulating experience with reliable information that could motivate the customer. Easy Channelling and navigating the customers to full portfolio of all necessary and essentially correct information is very important.
  • It is essential to keep in mind the local environmental sensibilities. Applying the concept of e-commerce for tourism and hospitality has become the most natural outcome in recent years.
  • They could directly talk, write, book and pay for their stay much in advance, with all information about reaching, being welcomed, how and where, meeting points, weather, forecasts, dangers, attractions and day-today itineraries intact with them months in advance.
  • Internet can offer buyer-seller information, eliminate expenses, improve business, and can give clear loc
  •  
    Face of consumerism through e-commerce has radically changed in the last few years. Buying or selling through Internet and online shops depending on websites, has become an ordinary part of consumer life today. Higher expectations, less tolerance, more demanding and choosy customers are becoming more common. 
  •  
    With the development of society, economy as well as technology, customers are becoming more powerful, they have higher expectations, less tolerance, more demanding. In this situation, high quality and professional E-Commerce is needed in more fields. E-commerce solutions are varied, which provide the buyers, sellers, providers more opportunities to run business activities efficient. Revolutionary changes have occurred in tourism and hospitality industry by E-Commerce. In recently years, more agents and organization make the applying of E-Commerce as one important choice to be outstanding. It owns many valuable advantages. It facilitates agent access to market and minimizes the financial information leakage. It provides any agents chances to connect market all over the world. When travelers arrival the destinations, they need huge information, service, facilities, market cash and so on, which all can be obtained by internet. And also, for Hospitality industry, it develops economies, improves trade competitiveness, expands scope and arena, and facilitates people to have direct access to the marketing destinations. What is more, it monitors, evaluates, creates faster transactions by the flexible web services. Thus all the process can be created, facilitated, and monitored by E-Commerce. Absolutely, there are also many disadvantages in E-Commerce. Some information in it may be incorrect or unnecessary. People give important information via internet, so the security problems can't be avoided at any time. If over population come to the destinations, customers may not satisfy the service or the local nature may be damaged. Hospitality industry has to be thoroughly aware of its problems.
  •  
    This article tackles what E-commerce is in relation to businesses all of the world in the modern day but especially what is occurring in the hospitality industry. How now a days many people are looking to book travels online and the specificity's they are looking for can be featured through the internet. Through these websites provided by companies bookings could be made directly without a third party making the plans or making payments from customers. What's most interesting about this article is about is how it is self realizing and it also highlights the negatives e-commerce can have with the consumer (i.e. too much information given about a destination). But, it does tie in the end how it is a very positive step forward for all business alike and can create more revenue than before e-commerce existence.
Michael Anthony

Benefits of E-Marketing over Traditional Marketing - 0 views

  • E-marketing is the best way to stay ahead in today’s highly competitive business world.
  • No initial investment: How much would it cost you to create an account on social networking sites like Facebook, LinkedIn and Twitter, and post some updates on those accounts? This is one of the major benefits of e-marketing; you can easily reach millions of potential customers without burning a hole in your wallet.
    • Michael Anthony
       
      Yes, I agreet this is a certainly a cost effective method.
  • Extensive reach: By renting an advertising banner beside a highway, you can only count on people who drive on that road to cast a glance at it.
  • ...1 more annotation...
  • E-marketing has replaced traditional marketing globally, and given its advantages, it will likely enjoy a tremendous success rate in the future as well.
  •  
    EMarketing is the ability to market your products or services with Internet capabilities. In other words, it includes emailing, websites, follow-up, and every other marketing approach. Through computer/Internet capabilities, small business owners that embrace eMarketing will save themselves hours of time. With eMarketing, business owners can automate nearly all of their business management functions. That means that eMarketing capabilities are taking care of the day-to-day tasks small business owners and their employees would normally be engaged in. eMarekting also has some other benefits. E-marketing eliminates the printing and postage costs of direct mail and is substantially less expensive than other traditional forms of advertising. Customers opt in to receive your news via email. E-marketing is affordable, so you can advertise more often.
  •  
    EMarketing is the ability to market your products or services with Internet capabilities. In other words, it includes emailing, websites, follow-up, and every other marketing approach. Through computer/Internet capabilities, small business owners that embrace eMarketing will save themselves hours of time. With eMarketing, business owners can automate nearly all of their business management functions. That means that eMarketing capabilities are taking care of the day-to-day tasks small business owners and their employees would normally be engaged in. eMarekting also has some other benefits. E-marketing eliminates the printing and postage costs of direct mail and is substantially less expensive than other traditional forms of advertising. Customers opt in to receive your news via email. E-marketing is affordable, so you can advertise more often.
anonymous

E-Business: The New Management Challenge - A Peer-Reviewed Academic Articles | GBR - 2 views

  • The Internet is turning business upside down and inside out.
  • This article will examine the roots of this e-business movement and the key challenges it creates for managers who must move rapidly to adapt to the new competitive forces of the network era.
  • Fed-Ex was an early mover in implementing this concept when it initiated the service that allowed customers to track their packages on the Web.
  • ...23 more annotations...
  • E-business is an evolutionary step in the convergence of the business process redesign movement
  • By linking retail data directly to the manufacturing site
  • lowering inventory costs and eliminating the risk of stale products on the retailers’ shelves.
  • The Web now provides a new channel of distribution that allows producers who formerly had to go through retailers to reach the end user directly.
  • new online stores have, in turn, increased demand and the number of users, putting pressure on traditional retailers to create an e-commerce presence as well.
  • Management Issues
  • Developing a corporate climate for adapting to the network era.Understanding customer expectations.Analyzing the firm’s ability to manage information technology.Recognizing the time frame in which these changes must be made
  • “anytime, anywhere;”
    • anonymous
       
      Tis is defiantly the mentality of people raised around technology. If I can't get what I want , when I want, then I DO NOT WANT IT.
  • new pragmatic issues to address
  • Providing security for the customer is crucial,
  • Fraud is higher in cyberspace than in traditional retail and harder to detect.
  • the Net is giving rise to numerous “infomediaries” – some of whom play the role of “information broker” or “market maker” and others who perform information-handling tasks.
  • eWallet acts as an information-handler by providing online purchasers a way to automatically provide their information to any vendor.
  • almost all E-business success stories are characterized by new ventures whose founders recognized the vulnerability of going concerns that were not adapting to these opportunities.
  • E-commerce continues to expand consumer choice by providing the tools for them to switch suppliers instantaneously, including the ability to quickly and easily make price comparisons.
  • Web technology is characterized by rapid breakthroughs in software and hardware.
  • application solution providers (ASPs) who offer an opportunity for firms to outsource their IT management.
  • benefits include the option of developing a number of applications concurrently instead of being limited to in-house resources
  • experience with Internet initiatives has been the urgency to develop and implement competitive Web strategies.
  • Similarly, Barnes and Noble took a “wait and see attitude” toward Amazon and now finds itself having great difficulty in increasing its market share of Web sales.
  • the cost barrier to entry in the web market is virtually zero
  • small new companies do not have a formal infrastructure through which strategic ideas get squandered.
  • The management task is to leverage these opportunities quickly to sustain or enhance competitive advantage.
  •  
    This article talks about the importance of having an online presence. It is imperative that businesses leverage their business opportunities online before they are gone. It talks about key issues managers deal with during this network era. Such as "understanding customer expectations", "analyzing a firm's ability to manage information technology" and moving quickly enough to implement the changes necessary to actually benefit the company. In 2020, if businesses do not have an online presence they might as well not exist. Especially when customers have a "right now" mentality. This article helped me understand the issues that are arising with companies not being involved in e-business.
tkasischke

E-Commerce for the Hospitality Industry | News | The Moscow Times - 0 views

  • The hospitality industry has always been among the first to capitalize on new technologies. Costumers are constantly seeking new sources of information to help them make decisions before purchasing services.
  •  
    E-business is taking over one business segment at a time. In the last few years, hospitality and e-business have been going hand and hand. Hospitality is always trying to stay on top of trends and even more with e-business. E-business does not seem to be slowing down but only getting bigger with our industry. Most of our hotel and restaurant reservations are all via Internet. As well, most people search to find the perfect place to travel and book a hotel by using the Internets search engine. Hotels need to find the right channels on the Interest that our guests are using in order to get the most out of our e-business world.
Kai Zhang

Opportunities in today's hotel e-business | ehotelier.com News Archives - 1 views

  • One of the top strategies for hotel e-business is evolving from selling to engaging the customer
  • Another strategy is engaging the customer through social computing, which Harteveldt calls the fifth generation of electronic distribution
  • The sixth generation for electronic distribution is mobile technology. Mobile phones are becoming ubiquitous in many countries.
  • ...6 more annotations...
  • "To truly engage digital travelers, hotel e-business must evolve from channel to gateway, from single purpose to all encompassing, and from functional to fulfilling
  • The "pillars of business and commerce are out of alignment today," observes Ball. From the credit crunch to high energy prices to food prices, changes are happening at a faster pace
  • Some of the opportunities center around the five important trends affecting hotel e-business. According to Ball, these trends are: more demanding consumers; more complex distribution channels; changing business models where companies must give more but expect less in return; an emphasis on technology and richer content; and a change in the structure of hotel e-business.
  • Globalization is here to stay as evidenced by changes in demographics and affluence. For instance, Russia is becoming the biggest European market while India, China and other Asian countries are emerging as important markets, too. In all of these regions, there's a huge rise in an affluent middle class who will be interested in travel.
  • Shaping customers expectations is becoming crucial as customers look for an 'experience' rather than just a room. The more compelling the experience for the customer, the more satisfied the customer will be
    • Charlie Barrett
       
      Trends in hospitality are moving toward an enphasis on technology driven social media. In all areas where hospitality business want to be successfulthey are becoming more interactive with the consumers through social media. The ebusiness is a great tool for marketing and distribution. The use of technology and ebusiness leads to globilazition with distribution. this is the perect aid to marketing in the lobal market. The target market must expand in this changing economy. Guests are now looking toward a total package versus a room. Ebusiness and interaction makes that possible.
  •  
    This article introduces some strategies that hotels can use to enhance e-business. Evolving from selling to engaging the customers and engaging customers through social computing is recommended. Also, hotels should pay more attention to the mobile technology. I think it is really necessary for hotels to focus on e-buiness today, because it may help to identify problems and get more information, then get more profit. Besides, it is a must-do thing under this competitive and globalized environment.
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