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Contents contributed and discussions participated by carlatj

carlatj

5 Ways Biometrics Could Change the Hospitality Industry | RoomKeyPMS - 0 views

  • Biometrics aren’t just used to enhance the guest experience. They can also help create in-house efficiencies as well, such as with a biometric-based system to track when employees
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    Rapid Check-in, Easy & secure payments, Personalized Guest Experience, Quick Payment all sounds really good but there's other uses, tracking employees.
carlatj

Why the U.S. is Terrible at Recycling Electronics | Digital Trends - 0 views

  • E-waste in the United States is out of control.
  • You may assume America has to at least be on par with the rest of the first world when finding a forever home for computers, phones, and printers, but you’d be wrong.
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    "Maybe it's easy to ignore the huge percentage of vintage gadgets that wind up torched in dicey scrap heaps in developing countries". This article was written on Feb-27-2020. The problem we saw on the old video is still very much a problem now, only bigger.
carlatj

In-store proximity marketing: experimenting with digital point-of-sales communication |... - 0 views

  • Of the total number of customers having noticed the screen, only a relatively small proportion also reports having noticed the ad itself (cf. H2). Likewise, of these participants having noticed the ad, only a proportion is able to recognize (H3) or recall (H4) the specific ad content. Finally, of those who are able to recall the ad, only a proportion reports PI (H5) or actually did purchase the promoted product
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    This paper was published in the International Journal of Retail & Distribution Management. A study done "in-store proximity marketing: experimenting with digital point-of-sales communication". At the time of the study, 2017 people were not very engaged in the advertise or promotion offered. Maybe with the updated technology of 2021 Proximity marketing can be more effective.
carlatj

E-Marketing via Augmented Reality: A Case Study in the Tourism and Hospitality Industry... - 2 views

  • In many cases, e-marketing has become an essential ingredient to an existing or potential business enterprise related to the tourism and hospitality industry.
  • AR technology is a reality simulation by computer-generated visuals where a user can experience a reality in a virtually created environment. AR brings two widely diverse dynamics: personal exclusivity perception and a sensory experience that is commonly multidimensional.
  • The use of AR technology in marketing is seemingly less expensive than conventional marketing approaches. Print-based advertising and marketing campaigns are relatively more expensive and require continuous investment of resources.
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    AR technology has been around for many more years than thought. This type of technology is helping the hospitality industry launch a very effective e-marketing campaigns, where AR advertising is cheaper than traditional print-base marketing as well as generating more revenue for the operator.
carlatj

What is a Global Distribution System (GDS)? 2022 Guide for Hotels - 3 views

  • Did you know you could book a flight, tour operator, car rental or hotel room in real-time via electronic GDS systems since the 1960s? You may be thinking, “hmm… online travel agencies like Expedia and Booking.com aren’t that old, are they?” But years before the OTAs gained prominence, global distribution systems provided real-time access to hotel and flight inventory for travel agent service providers across the world. 
  • Does the GDS still serve a purpose when travelers can easily book directly with the airline or hotel? In many cases, yes, the GDS still delivers value, especially for airlines and corporate travel companies. Airlines still distribute their inventory to OTAs via the GDS, and corporate travel planners continue to use the GDS to find corporate rates.
  • The GDS industry has come a long way since the 60s; while Sabre is still a major player, several GDS companies operate today. The major global distribution systems for travel reservations include: Amadeus is the world’s largest GDS, accounting for about 40% of GDS transactions, and it’s especially popular in Europe. Though many of these reservations are for airfare, it’s still a powerful tool for hotels, with over 600,000 hotels connected. Sabre is the second-largest GDS, accounting for about 35% of travel agency bookings. Around 175,000 hotels are connected to Sabre, but its portfolio in North America is larger than its competitors. Travelport GDS  owns systems called Galileo, Worldspan, and Apollo. Travelsky is a state-run GDS in China.
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    A brief history of the GDS gives us a glimpse of the important this technology which as been around for over 50 yrs. Although it has evolved, the consumer has evolved with it but the basic idea still prevail and still very much in use.
carlatj

Cloud Computing in the Hospitality Industry | Some Interesting Facts | SOEGJOBS - 1 views

  • Cloud Computing in the hospitality industry has already started to play a crucial role. May it be SaaS in the Hospitality Industry or infrastructure-related services; the cloud is sure to play even a bigger role in future.
  • Cloud Computing is definitely one of the biggest innovation in the hospitality industry and for almost every other industry
  • So, now you see the opportunities your hotel business can have in terms of shifting some or all of your software services to the cloud and saving huge on costs. Plus, cloud computing gives you more flexibility
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    Cloud computing is proving to be the way to go. It's pros are much more than the cons, this including the financial saving any company can have by implementing cloud computing. "95% of people have used the cloud in some way or the other but are not aware of it." Cloud computing is becoming essential for hospitality, specially hotels and resorts, because of the flexibility it provides the business. Also because people are becoming used to certain services that are only possible because of cloud computing. Benefits of cloud computing can be allowing clients to check-in and out without having the need for a front desk clerk. This alone saves time and money for the business and guest alike.
carlatj

Let's Talk About Disruptive Travel Technology | TTS - 0 views

  • There is plenty of media buzz about start-up companies like Airbnb and Uber. These two start-ups are among a growing number of technology-driven service providers that are changing the nature of leisure and corporate travel.
  • Airbnb
  • From the travel industry perspective, Uber and Airbnb remove travellers from the regular “inventory” of hotel rooms and car rentals. From the oversight perspective, these services are being scrutinized to determine whether they violate various safety, insurance, tax, pricing, and liability laws.
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    A quick look at the ways Airbnb and Uber are disrupting the structure of lodging and traveling. From the oversight perspective, these services are being scrutinized to determine whether they violate various safety, insurance, tax, pricing, and liability laws. The peer-to-peer (P2P) is already making major disruption in the industry by sharing of resources like sharing a car and/or a rented house.
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