The Kinetic Organisation must:
Allow the enterprise to ‘turn on a
dime/sixpence’ changing without pain to adapt to
new threats, opportunities and economic
conditions.
Be well placed to meet its promises to
clients, shareholders and people.
Maintain a flexible cost base and
infrastructure so that it can ‘inflate’ and
‘deflate’ its operations without incurring
penalty costs.
Create a ‘safe’ environment in which people
feel able to contribute and share their
knowledge and innovation. This includes constructively
challenging the way things are done so as to achieve a better end.
Constantly keep its products, services,
people skills, capabilities, processes,
infrastructure and costs under review to make
sure every element of the business always
remains fresh and competitive.
Allow elements within each structure to be
treated and structured in different ways
depending on their risks, activities and the
markets in which they operate.