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Wendy Freeman

Map: How New York Tweeted During Hurricane Sandy | Co.Design: business + innovation + d... - 1 views

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    Interesting little article offering interpretation about twitter patterns during "Superstorm" Sandy. I noticed similar patterns following the event. Even though the storm really seemed to be hitting Delaware more directly, most of the information on social media was coming from Manhattan.
Annabel Lee

Why Marketers Should Be Targeting Social Moms On Twitter And Facebook [INFOGRAPHIC] - A... - 0 views

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    Interesting how this demographic is increasing its presence on social networks. Something to keep in mind for future digital marketing strategies. "Moms social network a lot. How much? Eight out of ten (80 percent) use social media regularly, with 90 percent of those having visited Facebook in the past 30 days, and just over one-third (37 percent) hanging out on Twitter over that same period."
Caroline Carter

The $1.3 Trillion Price Of Not Tweeting At Work | Fast Company - 0 views

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    Guess what? According to this article, "among CEOs of the world's Fortune 500 companies, a mere 20 have Twitter accounts." This article explores the business case of social media, beyond just a soft PR tool. P.s. If you're not familiar with it yet, Fast Company is an incredible website. I highly encourage you to poke around. I gets tons of great info/inspiration/new ideas from this site. Hope you enjoy!
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    .A very topical article for next week's class in "The Virtual Organization" regarding the changing workplace due to digital technologies.Suprisingly, this article reveals that only 20 of the world fortune 500 companies have twitter accounts. Enjoy. 
Mary Zajac

VP Debate and Twitter - 1 views

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    I am very interested in the political debates leading up to the U.S. presidential election, and thought this was a good article about the most recent VP debate and twitter.
mila_falkenstein

FBI uses Twitter, social media to look for securities fraud - 0 views

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    It is interesting how social networking sites are completely intertwined with issues of privacy - and here specifically security fraud related to hedge funds.
mila_falkenstein

'Facebook' Trends on Twitter as Privacy Concerns Go Viral - 0 views

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    Facebook crops up on the top trends this week due to privacy concerns. It is interesting how crucial this topic seems to be to Facebook users, yet people are at the same time willing to post private and personal information to their profiles not knowing where that information may ultimately flow.
mila_falkenstein

Twitter in legal spat with data reseller - 0 views

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    Related to issues of privacy and selling information we tweet. This issue has now reached debate in court.
Wendy Freeman

Marketing Strategy: Communications Strategy: Business Strategy: FrogDog: Article: 2012 ... - 1 views

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    Re: "The next big thing" this study suggests that only 58% of businesses have a social media strategy. Twitter is apparently on the way down. Pintrest and Tumblr are on their way up.
Raman Singh

@BarackObama gets 'Four more years' and a Twitter record - The Globe and Mail - 2 views

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    "Within an hour that tweet was being discussed, as the most popular tweet of all time, garnering more than 300, 000 retweets" 
Annabel Lee

Employee Use Of Social Media Is On The Rise (And Twitter Leads The Way) [INFOGRAPHIC] - 0 views

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    Interesting how use of social media is becoming less frowned upon in the work environment especially in the fields of marketing, PR, customer service etc. What are your social media habits in the workplace?
Jelena D

Sandy's Biggest Twitter Troll Apologizes -- Daily Intel - 1 views

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    This article relates back to the issue of trolls and online identity/authenticity.
Brian Tran

Icelanders Help Draft a New Constitution Using Facebook and Twitter - 0 views

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    On Saturday evening, Iceland took an important first step toward rewriting its constitution, as the majority of population of the small island nation voted in favour of using a crowdsourced draft as the basis its new constitution.
Annabel Lee

Twitter's New Look Puts Photos First In Redesigned Profiles, Updated Apps - 0 views

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    Another example of how technology is always moving forward and if you haven't caught up, it's easy to fall behind.
Annabel Lee

Twitter Upgrades Highlight Larger Trend - 0 views

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    This article is written by Jason Cassidy from this year's graduating MPC class. He touches on how social media platforms are becoming more visually focused. Also, there is an increasing "mobile-first strategy" mentality - that websites and applications are being developed on mobile platforms before a compatible desktop version is available. "Images get consumers thinking, stimulate conversations and motivate actions and purchasing decisions."
Samantha Campana

"Cool" in the Time of Twitter | Marriage 3.0 | Big Think - 0 views

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    I initially thought this article would point me in a different direction, but after reading it I think we are able to see cool equate to technology. In fact, while I was reading I tried to change all the "cool" words for "technology" and I still got the same message. In our society we measure coolness by your technology integration. Geek is chic.
Mary Zajac

Why a 22-year-old shouldn't be handling your social media - 1 views

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    For those of us born before 1990, the rigours of social media can seem like a chore. Though most business owners would agree that a presence on Twitter, Facebook and Pinterest is a necessity in today's competitive market, the question still looms: Who's going to do all the tweeting and posting and pinning?
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    Interesting article. They may have written the headline just to catch one's attention, but I don't agree that it has to do with your age. I think whomever gets the position of handling the company's social media should be an articulate writer, have strong business etiquette, and a strong understanding of the company's objectives and corporate social responsibility. This can be either a 22-year old or a 50-year old. I don't think age is the question here. Perhaps the headline writer had limited space to work with : )
Caroline Carter

Khan Academy: The man who wants to teach the world - Telegraph - 0 views

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    This article is about Salman Khan - the founder of a non-profit online school. His aim is to create the first, free world-class virtual school. 
Annabel Lee

Should Live Tweeting Be Protected Like Broadcast Rights? - 0 views

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    I think this is a new aspect in the reporter/journalist vs. citizen journalist debate. Really interesting how there is already a policy in place regarding live-tweeting from the athletic department at the University of Washington. "Social media has irreversibly altered the media landscape, and the power relationship between big content brands, individual reporters and fans. But the major money makers - ad-rich TV and radio, in particular - will always, or at least for the foreseeable future, remain in the control of the powerful. So it's best for them to lay off the micromanaging, and accept some bit of change."
Alex Hill

Social Media's Role In Understanding and Influencing Reputation - 1 views

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    This article is about how social media can influence a company or brand's reputation negatively or positively. The author gives examples of social media backlashes based off of a misguided tweet or one customers posted grievance.
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