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Mary Zajac

Why a 22-year-old shouldn't be handling your social media - 1 views

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    For those of us born before 1990, the rigours of social media can seem like a chore. Though most business owners would agree that a presence on Twitter, Facebook and Pinterest is a necessity in today's competitive market, the question still looms: Who's going to do all the tweeting and posting and pinning?
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    Interesting article. They may have written the headline just to catch one's attention, but I don't agree that it has to do with your age. I think whomever gets the position of handling the company's social media should be an articulate writer, have strong business etiquette, and a strong understanding of the company's objectives and corporate social responsibility. This can be either a 22-year old or a 50-year old. I don't think age is the question here. Perhaps the headline writer had limited space to work with : )
Natalie Carragher

How mobile is changing ER - 1 views

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    Interesting article about mobile and gaming devices acting as a soother to children in hospital. Can't help but wonder if maybe hospitals should incorporate their own entertainment devices to help alleviate pain.
Derek Kirk

Why these businesses should not be on Facebook, Twitter - The Globe and Mail - 0 views

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    Article that discusses how social media sites like Facebook and Twitter may not be effective for certain businesses that are more successful with traditional marketing tools.
Emily MacIntosh

Tory MP says government should do something about anonymous online comments - 0 views

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    Incredibly relevant given our discussion in class today. I know what I said this morning about not believing anonymous comments to be integral to free speech, but I have to say I'm not at all keen on the proposal of this type of law.
Raman Singh

Top 10 Simple Things Every Computer User Should Know How to Do - 1 views

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    A more informal post, but quite a handy tool for those who share in my issue of computer related ineptitude! Some great tips to keep your computer experience smooth and comfortable. 
Jennifer Lee

The Globe's Great Wall - 1 views

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    An article on how to break down Globe and Mail's paywall. Brings up the question: Should news be geared to the privileged?
Annabel Lee

Should Live Tweeting Be Protected Like Broadcast Rights? - 0 views

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    I think this is a new aspect in the reporter/journalist vs. citizen journalist debate. Really interesting how there is already a policy in place regarding live-tweeting from the athletic department at the University of Washington. "Social media has irreversibly altered the media landscape, and the power relationship between big content brands, individual reporters and fans. But the major money makers - ad-rich TV and radio, in particular - will always, or at least for the foreseeable future, remain in the control of the powerful. So it's best for them to lay off the micromanaging, and accept some bit of change."
Jennifer Lee

Rethinking Assessment - 0 views

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    Came across this well-written blog that says we should change the way students are assessed in the educational system. For instance, changing the way test questions are shaped can allow a student to think critically, test the student's ability to access resources and experts available online and provide them with practical, real-world experience.
Emily Easto

google nexus 4 - 0 views

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    a review of my dream phone. it keeps selling out in what feels like a matter of seconds. probably because you can buy it unlocked without a contract straight from google, and avoid the evil canadian phone companies! i'm very excited for this next step in mobile phones as it should help alleviate the need to sell your soul to rogers every time you need/want a new phone
corinneimpey

4 things PR pros should never say to reporters - 3 views

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    Tthis is a helpful read to squash some bad PR habits.
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    This one really grabbed my attention Corinne! I was really expecting to see the phrase, "I don't know" in there as well, but maybe that one is too obvious. In the few jobs I've had that required speaking to the media, it was really stressed to never say "I don't know," even if you really didn't know how to answer the question.
Mata Loisahf

Social Media "Broken on Purpose" - 0 views

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    When users are not paying for services up front, the publisher must extract a "cost" somewhere. Online, this cost is our attention, our time. We pay for social media with pieces of our lives-whether it's because a blog baits us into reading something or a game tricks us into sticking around long after we should have left-and these bits of life are sold to advertisers, literally, for pennies.
Annabel Lee

Why Marketers Should Be Targeting Social Moms On Twitter And Facebook [INFOGRAPHIC] - A... - 0 views

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    Interesting how this demographic is increasing its presence on social networks. Something to keep in mind for future digital marketing strategies. "Moms social network a lot. How much? Eight out of ten (80 percent) use social media regularly, with 90 percent of those having visited Facebook in the past 30 days, and just over one-third (37 percent) hanging out on Twitter over that same period."
Annabel Lee

Erin Andrews Receives Death Threats From Strange Twitter Troll - 0 views

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    An example of trolls on Web 2.0 platforms and what role should an organization have in response to these incidents? "The dark side of modern fame is revealed once again in a series of strange, twisted messages a Twitter troll has been sending sportscaster Erin Andrews."
corinneimpey

Do Your Slides Pass the Glance Test? - 0 views

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    Some tips for your next PPT! "An audience can't listen to your presentation and read detailed, text-heavy slides at the same time (not without missing key parts of your message, anyway). So make sure your slides pass what I call the glance test: People should be able to comprehend each one in about three seconds."
Jennifer Lee

Technology for Technology's Sake - 1 views

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    While writing my blog, I found this article which backed up an opinion I had about the use of technology. This is a blog written by an elementary school teacher in California. He writes about using technology in the classroom -- that it should be for learning and not for technology's sake. He brings up some interesting examples and scenarios.
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    It's amazing that we repeatedly face this debate. Educators at all levels are continually facing a technologically determinist position from the public, technology companies and policy makers. But the writer of this post illustrates really well, that it's how technology is used that's important. Thanks for the great post.
Zandra Alexander

At Multinationals, Country CEOs Should Be Both Local and Global - Anil Gupta and Haiyan... - 1 views

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    This blog post from the Harvard Business Review fits perfectly into the readings from this past week for PC8005. It speaks to the importance of existing in two systems: local market and global corporation. Great real-world examples are provided.
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