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Would you pick your seat based on an app for your next plane ride? Well on KLM you can and Virgin is working on one too. Personally I use that time to relax but if I could use it to avoid an avid stamp collecting chatter box it would be worth it. There may be a small fee and possible sell of personal information to marketers but on a long haul flight sitting next to a like-minded individual might make all the difference in a good vs awkward ride. Very neat! Unfortunately, the fun and celebrations of the Christmas season are often dampened by the stressful experience of holiday air travel. ...

I feel that an app that uses information from social media may be too personal for most. However I do see an opportunity from this idea. Airlines may consider adding an option for their passengers to select if they are travelling for business or pleasure. They could assign seat depending on the purpose of the passengers trip.

To tell the truth, I will try it if it is free to choose people around you. But on the other hand, I think it is hard to implement this system.....

It introduce that as the reservation online, GDS become more and more important. It makes booking tickets more efficiency than travel agents. Global Distribution Systems is a worldwide computerized reservation network which used as a single point of access for reserving airline seats, rooms, rental cars, and other travel related items by travel agents, online reservation sites, and large corporations. From this article, the news is that now advertisers have a new level of sophisticated functionality and transparency for GDS ad placement that is currently unrivaled elsewhere online. Both the ad serving and travel agent hotel shopping environments have been identified and leveraged unique predictive characteristics in travelclick and doubleclick. About the result of the research and corresponding development there are two improvements for advertising on the GDS. The first one is DRU, Dynamic Rate Update, instantaneously inserts a hotel's BAR-specific to actual check-in date-into the ad copy displayed to the audience. And the second one is a next-generation methodology isolates and identifies advertising-enabled travel agencies and measures the hotel booking revenue that they produce in participating GDS. Now the American Society of Travel Agents (ASTA) has been helpful in developing travelclick's DRU and advertising-enabled hotel booking methodology. Because today market competition is very high, best available rates to travel agents for bookings made on the GDS is very necessary.

Yes. I really like the Global Distribution System which makes our life more easier. When I plan for a vacation, I could search the information from the system and choose from different options and make the decision to book tickets and make a reservation in hotels.

Basically the article is talking about how people are starting to fly a lot more now since the economy has improved a little. Domestic travel has increased from 1.9% to 2.4%. The article also talks about how the airlines have compelled the GDS providers to lower their fees before and possible have to force them on doing it again. Which in turn reduces travel revenue for the CDS companies

According to this article the Electronic commerce name as :e-commerce, has been allowing the information to fallow a course through the Internet on a worldwide web without any barriers. The fact that it has an enormous cost saving, It is also consider as an advantage for most companies around the world in the hospitality industry. This article also point how IT has become a trend in the Hospitality industry. Most people tend to look-up and travel information and destination online because it is a faster way, cost effective, time consuming most of the time more reliable than other ways. And with the evolution of the technology nowadays, software, hardware, information management, and telecommunications systems have facilitated the process between companies in the travel industry.

I agree with this article that e-commerce helps the airlines companies to save a lot of money and exceed the guest expectation with a fast and convenience service. Even though; at the beginning the companies has to spend a lot of money to implement the latest technology in order to reach markets around the world, but at the long term this investment will give back to these companies high profit.

I completely agree with the idea that e-commerce allows information to spread through out the internet, essentially, without barriers. This results in a vast potential for reaching a target market. The development of e-commerce will facilitate the growth of the hospitality industry.

1/5 of travel businesses make more than 50% of their revenue from sales outside the GDS booking system, and as they do this, payment transactions are more unreliable and vulnerable opening bigger risks to the customers

Travel Agents are now faced with the situation where they have to utilize all channels to stay afloat. The market has gotten so competitive with more airlines going the direct booking route. Travel Agents now have to be flexible though they face the risk of multiple accounting systems. This could potentially increase the cost of doing business and they may have to input information in multiple system which of course per article may lead to mistakes. GDS may need to look at their approach and some of the fees charged if this trend continues.

The Atlanta Airport Marriott just completed event space renovations that will enable event planners to host any size party/ meeting with the most updated technology. The Georgia hotel features 28,300 square feet of event space, including two ballrooms and 27 breakout rooms. The hotels lobby features a complex monitoring system for flight tracking information and departures by Delta Airlines. Touch screen kiosks have also been installed at concierge stands that will allow planners and people attending events to search for nearby restaurants and attractions. Additionally, the most recent renovation included in the installation of multi-use TV screens in the rooms. The screens allow guests to hook up iPods and other music devices. Guests may also use the new TV's as computer monitors. This connectivity is becoming more common in event spaces and visitor centers. I personally know that similar technology was recently installed in New York City's Central Park. Touch monitors enable park visitors to navigate their way around more efficiently. Additionally, tour guides have been equipped with handheld devices to track visitor usage and access information quickly.

This is great, This hotel is certainly utilizing technology that will be most convenient for meetings and events. Multi -use TV screen are very nice. More and more hotels now are investing in Ipod docking stations. Love the idea of the touch screen kiosk at the concierge stand.

What is GDS?Today the travel marketplace is a global arena with hundreds of thousands of buyers (travel agents) and sellers (hotels, resorts, airlines, car rental companies) working together to reserve and deliver the services to the ultimate buyer - the traveler.

Not only does the Better Business Bureau verify legitimate businesses, but this link provides travel tips which are highlighting possible scams and ripoffs that are occurring related to tourism. It is important for travelers to be hyper-vigilant when making purchases not part of everyday lifestyle, such as taking vacations to foreign & unfamiliar places, which makes opportunities for fraud. Local scams are also discussed such as the risk for ripoffs when buying sports or concert tickets as well as counterfeit team items. Fake lodging and cruise scams are also highlighted, all issues which serve to bring awareness that validation prior to purchases of travel arrangements or leisure offers is a critical step to take before making any commitments, or confirming payment. The BBB recommends: 1) Always check the business first through validation with BBB. 2) Pay with a credit card which can be stopped or possibly recovered according to your provider. 3) Ensure you purchase is actually being used for what you intended by ensuring payment is received by cruise line, hotel, or airline being promoted. 4) Get proper confirmation of your booking. (Nuff said), 5) Don't be afraid to ask lots of questions BEFORE MAKING A PURCHASE! If questions are not welcomed, then don't give them your money! 6) Consider investing in travel insurance - a few dollars goes a long way when problems occur. Plan travel insurance into your vacation budget as a necessary purchase. "For more consumer tips you can trust, visit www.bbb.org/us/bbb-news. "

After the tragic events of September 11th, 2001, the travel business was damaged for many years. Profits became much lower in the hotel business, but were not nearly as bad as airline profits. As a result, many larger hotel chains began innovation on their websites in order to streamline promotions, advertising, reservations and bookings. In the hotel industry, there are individuals who create hotel technology platforms and there are IT professionals that make sure they work properly when needed. Some of these IT professionals, for smaller businesses, work from remote locations. At larger hotels, however, they are often times required to be onsite. Onsite IT professionals are an important part of the hotel's staff. Some hotels, however, assign IT duties to hotel management, as well as other key employees, in order to not have to invest the salary of an IT manager. The author of this article, Christine Cadena, states that it is a better idea to invest in an IT manager with specific education and training, than just assigning duties to hotel management. She also touches on how many hotel chains fail to promote education and certification in IT, resulting in hotel managers learning the IT processes by trial and error or hands on experiences. As the hotel industry continues to recover, there has been an emphasis on improving technology onsite. Many hotel managers, however, are lacking the education necessary to help with technological improvement. When hotels begin to invest more in IT education and certification, they should see an improvement in levels of service, as well as profits.

Great Article Matt- I struggle with not having an IT department on site and not being too techie. Its a great advantage when you ring that extension, someone answers and can quickly identify why the credit card machine is not working or the projector has fuzzy lines right before a big conference. Too many times, we find ourselves being place on hold for countless minutes usually 10 or more for someone from support services to identify the problem. I'm a foodservice manager not the IT manager, so talking technology to me is like talking French. If companies invested in a manager with the proper training and skill level to fullfill the position of running the hotel, then the same should be done for IT.

This article is about how technology affects world tourism. Technology plays a major role in tourism and travel and can help to reduce labor costs and bad customer service. On the other hand, because our industry is driven by human interaction too much or misuse of technology can truly hinder service. The article also stated that "technology's growth has allowed worldwide terrorism to to attack the tourism industry". Cell phones can be used to blow up bombs, air conditions, and destroy planes. As leaders in the industry we must decide how far to go with the use technology.

This article describes that Magnuson Hotels will give free PMS to hotels that convert to Magnuson`s franchise conversion brand. It will have no costs and offer 24/7 support and connects. It will also provide mobile and remote access reports and can support by over 400 interfaces. 

Google glass has provided the opportunity to explore more efficient ways to process air travelers. SITA, the air transport's IT provider, has quickly produced the first app to do so with wearable technology. The glasses are worn by the security agent and used to compare and legitimize the security documents used for travel. While the technology is not yet fast enough to be put to practical use and remains quite expensive, it is certain that price and quality will improve in the future and provide value to the air transport industry.

Even though the GDS had reformed the distribution system of the travel industry, will it continue to grow and update it's current model to upkeep the growing age of tourism? The International Air Transport Association (IATA) is looking for newer ways to revolutionize the travel industry. Tony Tyler, IATA CEO, feels that the Global Distribution System (GDS) is lacking upgrades and says "the GDS model is too clunky to adapt easily to the emergence of trends". As a result, the IATA is working on a new distribution capability (NDC) that will enable the industry to become on trend with online retailers and transform distribution. However, the GDS will still play an important role in aiding the NDS to get there. Tyler spoke at the SITA Air Transport IT Summit in Belgium, asking the IT partners to help innovate the air transport industry. He also explained that the IT already did and will continue on doing a great job with facilitating the operational efficiency.

This article talks about how there is a serious concern in the hotel industry when it comes to credit card and identity theft. They talk about how all the major brands in the hotel industry were all victims of highly publicized, major breaches in the last year alone. Also, including airline and banks, hotels maintain a wealthy amount of database of personal and financial data. For example, with new technology systems being created, POS systems are a weak security point for many networks because they are constantly in use and are not always updated or even protected from vulnerabilities. The article talks about personal details for hotel guests are frequently stored in a variety of locations including restaurants, facilities, and government buildings, so hackers have a greater possibility to access your personal information. The bigger hotels are in more danger because of the volume of guests that come in and out of the location. Smaller hotels should be concerned not just about their security but also by ransomware, an increasingly favorable tactic to extort hoteliers by hackers who encrypt the hotels data making it inaccessible until ransom is paid for. I believe hotels need a toolbelt of various securtiy technologies that can be used to prevent future malicious attacks. I think by managing and implementing a firewall is essential which helps get rid of dangerous traffic from coming onto the network and preventing sensitive data from being hacked.

MOD 10: This article discusses the main tactics of cyber hackers that target hotels. Point of sale (POS) systems are easy targets for hackers due to their constant use during operation hours and because of that their security measures aren't always up to date. Hotels have large data banks since they're storing consumer profile information such as home addresses, phone numbers and credit card numbers. There's a large risk when it comes to security breaches within franchises because they have access to their parent company's regional, national and global systems. If their systems are hacked and breached, then that puts the whole system of the brand at risk. Security breaches within a system can also damage a brands reputation with the public. According to the article, "Recent major breaches at Fortune 500 companies and household names across the retail, restaurant and hotel sectors demonstrate that anti-virus, anti-malware and firewalls alone are not enough to secure businesses from the ever-evolving threat landscape." Smaller properties are even at a greater risk because not only do they have to monitor their compliance with PCI but also monitoring their security systems for their database and PMS system. Some of the recommended software's that should be used by hotels looking to be proactive with their company's cyber security is File Integrity Monitoring(FIM), Unified Threat Management(UTM), and Security Information and Event Management(SIEM).

This article explores the different tactics hotels should use after a cyber attack. The article mentions several different type of attacks such as Phishing when hackers trick customers into giving up their login credentials. Ransomware, when hackers encrypt data making it unusable and inaccessible for the hotel. Not one solution but rather companies should be equipped with a series of technologies from firewalls to file monitoring programs. Some of these technologies, like SIEM requires an intelligent IT team to have the capabilities of analyzing and monitoring the reports produced. This may be more difficult for smaller businesses to implement and maintain.

The article focuses on various past decade information technologies which significantly changed the way the hotel industry controls and manages operation. Information technology security is controlling access to sensitive electronic information so only those with a legitimate need to access it is allow. There are three main objectives for information technology security these are confidentiality, integrity and availability of data.While many technologies have been utilized, some newer technologies have emerged in the literature , practice and many of them impact the hotel's security. Australia joins security crackdown on tech in the Middle East airport. Airline passengers flying from the Middle East to Australia faced an increased scrutiny and potential delay with the introduction of new electronics screening processes in three major transit airports. In addition, Instagram added two factor authentication to the photo and video sharing social network, which increase there security measures for their 600 millions users.

This article was a great read, especially in conjunction with the others that were provided this week. It offers additional history on the GDS, where and why it was put together and how it evolved over time. I definitely enjoyed reading it for added knowledge on a topic that I was unaware of prior to this Module.

All of the big three global distribution systems were still expanding as well as increasing productivity and revenue as of June 2014. Amadeus, Sabre and Travelport have each made significant moves in the hospitality industry, although primarily for airlines.