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damanigoode

Technology in Hotels: 8 Trends to Watch in 2020 - 0 views

  • Despite all the innovation that has taken place in the sector over the last decade, there remains massive, untapped opportunity and potential in many categories within the hospitality arena.
  • Life House, a tech-first hotel experience, shows proof-of-concept: that hotels that invest in technology drive higher revenue, better guest reviews, and a higher star-rating
  • Most revenue management systems focus on reporting and data visualization; the addition of white label software to the backend of an RMS can improve price optimization, letting hoteliers spend their time on higher value tasks and strategic revenue management.
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  • Hilton is taking a different approach, partnering with Netflix to allow guests to control their streaming straight from the Hilton Honors mobile app.
  • 2nd Kitchen is a godsend for hotels without a kitchen on-site: guests can order room service from restaurants near your hotel, taking care of care of orders, menus, payment, fulfillment, and customer support for your property.
  • There are two factors outside Coronavirus that are impacting OTAs. First, hotels are getting better at capturing direct bookings. Hotel tech like direct booking platforms, metasearch ad managers, and messaging integrations help properties draw more visitors to their site and convert more direct bookings, circumventing the high OTA commissions in the process.
  • With WiFi 6, your property can leverage in-room technology to provide better service, driving positive guest reviews and repeat business.
  • The sooner you start to mine guest data for better customer insights, the better positioned your property will be against your competition.
  • Data can fuel smarter marketing campaigns, inform your pricing, and help you capture a higher market share than your competitors by knowing your guests on a deeper level.
  • The companies that win will be the ones who stop acting like tech companies – using buzzwords like AI and virtual concierge – and focus on being more innovative and agile real estate businesses than traditional market players today. Those that succeed will be tech-enabled businesses; not tech businesses.
  •  
    This article from HotelTechReport.com focuses on 8 software and tech related trends in the hospitality industry. Software as a Service (SaaS), Application Programmable Interfaces (API), Online Travel Agencies (OTA), and WiFi6 are some of the featured technologies whose impact on competition, innovation, security, and revenue growth are explored. The article begins by acknowledging that despite a great deal of technological innovation in the past decade, there is a great deal of unrealized potential when it comes to more effectively leveraging technology and data to improve efficiency, increase revenue, and remain competitive in the industry.
yijingyang

RMS Announces Technology Integration with M3 Hotel Accounting Software - 0 views

  • RMS, a leading cloud-based property management system provider, announced today a partnership with M3, the leading cloud-based financial platform in the hospitality industry, to offer clients seamless hotel management solutions.
  • Hotels and resorts using M3 accounting and analytics technology can now
  • integrate their property management data from RMS for greater insight into operational performance.
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  • automated, daily transfer of critical financial data and property statistics
  • Built by hoteliers, exclusively for hoteliers, M3 is a powerful cloud-based financial platform and services company serving the hospitality industry that drives cost savings, revenue enhancement and business insight
  • M3 touts a 95 percent customer retention rate without contracts.
  • the platform works seamlessly with other key systems and tools in the hospitality industry and offers robust accounting and financial analysis across entire portfolios with optional operations and time management features
  • M3's professional services team provides on-demand support for hotels of any size by offering a full range of customized accounting solutions to scale with a hotel's needs.
  • , RMS provides customizable, cloud-based technology for single and multi-property hotels and resorts. Fully equipped with a comprehensive suite of modules, RMS enables hospitality properties to increase revenue and streamline operations, allowing staff to spend more time attending to guests' needs.
  •  
    This article discusses the new partnership between Hotel Software companies RMS and M3. RMS is one of the industry's leading cloud-based property management systems, meanwhile, M3 is a hotel accounting software. Also, a cloud-based software, M3, was created by hoteliers, for hoteliers. This partnership creates a new level of immersion for properties that adopt the two platforms. Unrivaled communication between the two systems would generate more detailed reports and analysis combing the two largest databases used on property: the property management system and the accounting software system.
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    RMS and M3 announced the cooperation to launch the cloud-base financial platform. This system will be able to integrate and transmit property management data from RMS and daily key financial data and property statistics of the M3 platform to help companies make more accurate decisions.
biancafavilli

How Cloud-based Hotel Software is Changing the Industry - 8 views

  • Couple that with the fact that in the next two to three years hoteliers are expected to invest seven to eight percent more on cloud technology
  • Additionally, increased accessibility, greater profitability, and user-friendly dashboards make cloud-based software enticing for hoteliers
  • For starters, cloud-based hotel software has the ability to host a property management system (PMS) from a remote location, allowing hoteliers to access their property data from anywhere in the world with an internet connection. This feature is unique to cloud-based software and eliminates the need for hoteliers to be physically present at their property to be able to check in on daily management operations.
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  • Cloud-based hotel software has been shown to boost productivity, efficiency, and cost-effectiveness
  • Additionally, through the centralization of operations, hoteliers can eliminate the need for on-premise servers at each property
  • In fact, the hotel group, Triple C Hotels and Resorts, reported a 60% savings on software costs when they switched to Cloudbeds’ cloud-based hospitality software
  • For example, Cloudbeds hospitality software implements periodic auto-logoff features that require users to re-enter their password, two-factor authentication for an added level of user verification, and automatic removal of guest credit card data after 14 days
  • The high-level security standards followed by cloud-based hotel software is due in part to its rigid compliance with PCI requirements.
  • Unlike locally installed software, one of the more attractive elements of using a cloud-based hotel software system is the ability to adapt, grow, and integrate with future trends
  • Unlike conventional hotel software models that require hoteliers to purchase licenses and hardware, cloud-based hotel software is sold as a service that enables clients to add on as many or as few tools and features as needed.
  • In fact, a study by Frost and Sullivan showed that businesses can cut IT costs in half by implementing cloud-based computing solutions to customer support.
  • ability to host a property management system (PMS) from a remote location, allowing hoteliers to access property data from anywhere in the world with an internet connection. This feature is unique to cloud-based software and eliminates the need for hoteliers to be physically present at their property to be able to check in on daily management operations.
  • Eliminate the need for manual data sharing and processing
  • Give staff more mobility and accessibility around the property
  • next two to three years hoteliers are expected to invest 7-8% more on cloud technology
    • cleon087
       
      This could be a determination if a hotel succeeds. It is important to not lag and instead adapt to the times.
  • an spend more time attending to guests
  • ransitioning to a cloud-based hotel software solution can seem like a daunting task at first
    • cleon087
       
      Not all bosses are even comfortable with technology to begin with so it would be difficult for them to spend the money to transition.
  • Accelerate hotel check-in / out
    • cleon087
       
      People value fast check in, especially someone that came to the hotel on a business trip and just wants to get to their room.
  • Eliminate the need for manual data sharing and processing
    • cleon087
       
      This saves a lot of time because you wont have to manually record data.
  • customizable
  • In an industry that is always changing, this kind of flexibility is priceless.
  • across multiple properties simultaneously
  • faster for operations, online booking and customer service.  
  • frequent security updates t
  • Cyber attacks and tighter regulations on privacy policies have made the need to protect guest information more important than ever. This topic is a main concern for those considering switching to a cloud-based PMS system since data servers are hosted off premises.
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    Cloud-based hotel software is able to host a property management system from a remote location which therefore allows hotel staff to access data from wherever they are in the world. It is showing positive signs of increased efficiency and overall cost-effectiveness.
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    Cloud-based software is the future of the entire hospitality industry. The benefits of having this software heavily outweigh the cons. It would allow employees to better assist guests with check-in/out processes and it would also give them increased mobility throughout the system, accelerating the services we can offer to our guests. In addition, cloud-based systems allow for better data storage, giving us the tools we need to be prepared for returning guests and their accomodations.
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    Providing the best customer service is the goal of any hotel. It is what attracts your guests to return and suggest your hotel to others. Imagine a software that eliminates the need for hoteliers to be physically present to check on daily management operations or even automate mundane daily tasks, allowing staff to spend more time attending to guests and improving the customer service experience. This software is known as cloud-based hotel software. This software is not sold as a product; it is sold as a service that allows hoteliers to add on as many or few features as needed, making it completely customizable. Cloud-based software is hosted by a vendor's server and gives hoteliers a scalable system that is flexible and easily updated across multiple properties simultaneously. A great key feature to this software is that the system is able to adapt, grow, and integrate with future trends. Flexibility is so important in this generation because new technologies are constantly being innovated and staying up with trends is a great way to satisfy your guests. Cloud-based software has shown to boost productivity, efficiency, and cost-effectiveness. What more could you ask for?
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    The cloud based hotel software is a great addition to he hospitality industry because it gives the hoteliers a chance to be flexible with their stay. It gives the staff member a more relief on updates of property housekeeping status. Cloud based technology gives advantages of moreover frequent updates and enhancements for hoteliers inquiring.
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    This article highlights the benefits of switching to Cloud-based hotel software. One of the highlights is the reduction in cost, by switching it allows employees to focus more on service then repetitive tasks. This is also an attractive deal for hoteliers because they're allowed to check on important data from their house. This software makes it more efficient and soon all hoteliers will have to invest in a innovative software.
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    A general trend is that hoteliers are considering to use cloud-based systems more. Data have proved that hoteliers will invest more in cloud technology. Cloud-based hotel software can provide its users with many benefits like cost-efficiency, increased accessibility, and user-friendly dashboards. Furthermore, it makes remote/offsite information sharing and real-time offsite management possible. With a cloud-based system, staff can spend more time on guests and improving service. For security issues, cloud-based systems upgrades often and therefore reduce the risk of being hacked. Cloud-based systems are also enough flexible to meet the future needs of users. In sum, cloud-based technologies can help the hospitality businesses to deal with the changes better.
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    Hotels are beginning to transition to cloud-based software because they are realizing the great impact it has caused on their business. The article mentioned, "in the next two to three years hoteliers are expected to invest 7-8% on cloud technology". This percentage exhibits how hotels are going to be ran in the future. Cloud-based software has brought positive impact to a hotel business such as "increased accessibility, greater profitability, and user-friendly dashboards". All of these benefits have caused hotels to run their business smoothly bringing back satisfied guests. This software allows check ins/out to be more quick and gives easy access to areas in the hotel for employees. Another gain received by using this software is that its cost-effective. It has been disclosed that a hotel has saved "60% on software costs". Using this software has saved a hotel a lot of money that can be used to satisfied guest more. Security on data is more secured using cloud-based software because the vendors take it seriously making it harder for hackers to retrieve information. Some hotels may halt to install new technology such as cloud-based software but with all the benefits it has given to other hotels, this is going to be the future for the hospitality industry.
mannypjr

Hotel Sustainability: Top 3 Technologies to Implement in 2020 - Hospitality Net World Panel - 2 views

  • PaaS models
  • solar PV systems
  • waste heat recovery
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  • Occupancy sensors
  • room automation
  • Utilities are 2nd highest cost of the hotel
  • a step back t
  • submetering
  • renewable energy
  • technology to reduce food waste
  • Digitize Building-Material Waste
  • Continuous performance monitoring
  • food waste management software
  • research and conservation
  • smart building resources and reducting emission technology
  • waste management
  • Solar Photovoltaic
  • Occupancy Sensors
  • Carbon Measurement Tools
  • work well and efficiently
  • base decisions on more than just capital costs and to realize that embracing sustainability
  • Smart Water Systems
  • better utilisation of your information technology
  • sensor tech
  • smart energy tech
  • social technology
  • low-cost high-resolution monitoring equipment
  • real-time reporting
  • (water and energy)
  • Building Management Systems
  • refrain from rushing to “get the job done regardless of the cost”
  • Food Waste Analysis Technology
  • digital thermostat
  • Renewable energy
  • Internet of Things (IoT)
  • Big Data Analytics
  • Machine Learning
  • data collection
  • food waste
  • “paperless” experience for guests and staff
  • smart green mobility
  • closed-loop technologies
  • truely green energy systems
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    This article asks 21 hospitality experts what their top 3 technologies to implement in 2020 are. Recurring choices include: renewable energy, smart rooms, food waste management, water conservation, and data collection.
mtedd003

Event Technology: The 2019 Guide - 0 views

  • Event technology is any digital tool that helps planners complete tasks pertaining to their work as event organizers. Types of event technology include but are not limited to event marketing software, event management software and mobile event apps.
  • Before event technology, hosting an event was a very manual process. Attendee lists needed to be drafted contact by contact in Excel or on-paper.
  • Today, event marketers have a complex array of technologies to choose from. Everything from marketing to ticket sales to data collection can easily be added to an organized event tech stack.
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  • Things like building websites, increasing event registrations, and email promotion are all made possible thanks to event technology.
  • While some event tools require manual data entry, others might automatically capture information for you. Some tools might perform competing tasks while other might actually work better together.
  • consider your business goals
  • Venue sourcing tools are any event technology program that allows event planners to search, browse, and filter through venue options
  • There are many tools for finding event venues and spaces but here are some options to consider:
  • EventUP allows organizers to directly message venue owners. They have a wide selection ranging from corporate event venues to private dinner party spaces.
  • Your event website is an important digital portal for prospects and attendees to get acquainted with your upcoming affair. Important details, registration and ticketing options, and additional marketing materials are all located here. These tools help you create this important piece of your event puzzle.
  • Tools for event registration offer users different ways to increase and facilitate attendee conversions. Some event registration tools specialize specifically in event registration but can integrate with other event technologies.
  • Event agenda tools help attendees learn about, select, customize and navigate their activities during your event.
  • If you want to drive people to your event, you will need a strong event promotion strategy. It also helps to have the help of event technology that was built just for this purpose.
  • email list segmentation and social media leveraging that turns attendees into brand ambassadors.
  • Getting feedback from event stakeholders is made possible with the help of live event surveys and polls.
  • Software integrations are what ultimately create a seamless workflow for your event planning process. There are three main types: open API integrations, native integrations, and third-party integrations.
  • s the competition within the event technology industry has grown, so too has the importance of providing easy to use tools for event marketers.
  • event ROI (51% according to the 2018 Event Marketing Benchmarks and Trends Report). This means that working towards event ROI clarity is a high priority task for many planners.
  • In addition to increasing labor productivity by 40%, organizers will be able to use artificial intelligence to efficiently allocate and spend their time.
  • Choose wisely.
  • Consider market trends
  • Sort through the noise.
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    Event Technology is constantly being innovated in order to keep up with current market trends. AI is now becoming a future trend in event management software but with so many new technologies for events out there it becomes critical to keep up with also considering ROI. User-friendliness for example reflects both the consumer and the event company. When deciding a new product it is important to consider all the strengths and weaknesses of the product.
nbakir

Hospitality industry more prone to cyber attacks | TravelDailyNews International - 1 views

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    The article by, a financial policy author, explains in detail the extent of cyber-attacks in the hospitality industry. The article explains that the hospitality industry is more prone to cyber-attacks, given the nature of information most of the organizations generate daily in their operations. The article explains that most organizations in the hospitality industry may not be aware that they have already been hacked. The article emphasizes the importance of internal audits and the critical evaluation of cyber footprints in hospitality organizations to minimize cyber-attacks. The author of the article delves into the cybersecurity risk factors in the hospitality industry and reports about the UAE IAA members' seminar which was aimed at sharing information and networking with a focus on building cyber-resilience against cyber-attacks. The article shows the prevalence of cyber-attacks in the hospitality industry noting that each stolen data record costs an average of $148 with the average cost of a cyber-attack being valued at over 3 million dollars (Karantzavelou, 2020). The article quotes a statement by the Jumeirah group chief internal audit officer who asserts that protection against cyber threats should be the DNA of every organization, and they should be continuously on the lookout for potential threats and ensure adequate protection. Members in the seminar advised on the importance of having internal auditors to provide assurance, suitable frameworks, and to set up controls to mitigate key cybersecurity risks. The article explains that hotels are prone to Cyber-attacks since they collect varied, valuable and sensitive customer information. The article also cites a cyber-breach in 2018 where up to 500 million customer details and passport information was compromised in an international hotel chain for up to four years continuously without detection (Karantzavelou, 2020). At the bottom line, contributors in the seminar explain the importance of cybe
davidclark33

Coronavirus cybercrime can attack your restaurant system, too | National Restaurant Association - 0 views

  • Protecting your business from a data breach is a constant struggle, and it’s even more important during a disaster.
  • Eliot, director of education and strategic initiatives for the NCSA, says cyber incidents and attacks, such as coronavirus-themed email phishing scams, increased as much as 300% to 350% in the first quarter of 2020 and adds that cyber scammers are now trying to target restaurant companies in particular.
  • Cybercriminals have mostly directed malicious emails at telework employees or people donating time and money to those impacted by coronavirus. “We're seeing a huge increase of cyber-related scams promoting coronavirus information or relief efforts. “It’s a big issue.”
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  • The PCI Security Standards Council claims that since March, malicious virus-related reports are up 475%. The reason for the uptick is that cybercriminals are trying to take advantage of rapid changes to the payment-card data environment. In addition, 41% of small businesses have said they’ve suffered breaches costing more than $50,000 to fix.
  • Contactless payment is one of the big changes within the payment data environment. Several restaurant companies – from chains to independents – are offering it because it reduces customers' physical interaction with the restaurant's POS system. As part of this move, some businesses have eliminated credit-card PIN numbers.
  • Eliot says malicious email is usually the easiest way for cybercriminals to access your networks. The emails typically show up as urgent requests for sensitive information, often pretending to be from the Small Business Administration or the Centers for Disease Control and Prevention. When the intended victim types in his or her credentials and clicks on a specific link or downloads an attachment, criminals are in.
  • Anyone looking for easy-to-implement security tips can try these six to start. Reduce areas where payment-card data is stored. The best way to protect against a data breach is to avoid storing any card information at all. With many small operators offering curbside pickup and accepting payment over the phone instead of through face-to-face transactions, it’s important they train employees not to write down payment card details. Instead, have them enter numbers directly into a secure terminal. Use strong passwords. Using weak and default passwords is one of the leading causes of payment data breaches among businesses. Effective passwords must be strong and updated regularly. The most recent guidance is: the longer, the better. Think of it almost as a “passphrase” rather than a password. Use it in the form of a sentence, but mix in different characters within the phrase. It’s much harder to break a long passphrase than it is a short, complex password. Weak and vendor default passwords often result in small business data breaches. Also, don’t repeat your passwords. Update your software often. Criminals look for outdated software to exploit flaws in unpatched systems. Timely installations of security patches are crucial to minimizing the risk of a breach. Whenever updates are available, use them. They will improve performance and close out some of the vulnerabilities cybercriminals are searching for. Enable two-factor authentication. It's so important for restaurateurs, especially where their POS systems or any of their sensitive databases are concerned, to have two-factor or multi-factor authentication enabled. If an instance where credentials are stolen occurs, there will be a second layer of verification the operator can rely on to potentially reduce the chances that information will be breached. Segment your networks. If you are going to store payment data, make sure your POS system has its own separate, secure network. Do not store sensitive documents on public cloud services such as Google Docs or DropBox. If you’re going to store sensitive documents, house them in an encrypted, locked down location.   Be hyper-vigilant. Criminals are going to try to take advantage of this pandemic situation as much as possible. You can protect yourself by not giving out sensitive information, especially within unsolicited emails. Don’t click on links you’re not expecting and do everything in your power to protect all sensitive information.
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    This article is about data breaching and cyber crime in the restaurant business. The article specifically talks about the increase in cyber crime during a crisis, and in this case, a pandemic. It talks about contactless payment as a great form of protection for restaurants as well as customers. At the end of the article, it lists six easy to implement security tips.
nbakir

Visioning PMS On-Premise & Cloud Technology in The Post COVID Era | By Warren Dehan - Hospitality Net - 0 views

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    Ideally, Maestro explores the operational features and functionalities underutilized and yet very critical, especially in this COVID era. Among such quality is the idea of reporting capabilities (Dehan, 2020). For example, through this feature, the guest's data becomes essential in making various decisions by management and the staff. This includes knowing when the guest is arriving, budgeting, and congestion at the front office. In this sense, it becomes effortless to determine the requisite measures to minimize physical contact. Equally, to eliminate the physical contact between the guest and the staff, Maestro provides integrated technological infrastructures such as touchless tools and mobile apps (Dehan, 2020). This system is set to perform very many functions. For instance, "Online web and mobile guest registration/check -in, online prepayment portal, express mobile check-out…." Besides, using a mobile key ensures that the guest is exempted from the contact at the front desk. All these efforts are meant to create contactless interaction between the staff and the guest and thereby enhancing the safety both the staff and the customer. Further, the article identifies data control and security as a significant element for using the cloud for PMS (Dehan, 2020). While using the private cloud, such as Maestro, it's the IT system that takes care of the data without a third-party having access or control of such information. This becomes fundamental in enhancing customer confidentiality and security in the process. The on-premises PMS, misses this feature as it's the customer taking care of their data Moreover, the article identifies internet connectivity as one of the fundamental challenges of using the cloud for PMS. That, it submits, "For those operating in remote areas, the cloud is wrong platform for the environment" (Dehan, 2020). Such outages are demeriting since they result in the disruption of the flow of services and time-consumin
ryanrodgers2014

E-marketing in the hospitality industry - Digital Doughnut - 1 views

  • The online marketing is doubtless one of nowadays most powerful advertising methods. All companies, and notably in the Tourism and Hospitality industry, are fiercely competing to lead and overwhelm the online space in order to shift market shares from competition, increase their online traffic and make more profits. In addition, International hotel chains are considerably reducing their offline marketing budgets year on year for the benefit of the online ones.
  • Social Media websites such as Facebook, Twitter, YouTube,… possess the advantage that they can spread any information or update posted rapidly to a very wide audience. Furthermore, sharable videos (i.e. choosing an engaging storyline and telling it with compelling visuals) constitute an amazing tool that keeps users’ attention and subtly persuade them along the way words can’t.
  • Content optimization for Search Engine: While the website’s content should match the guests’ search criteria, many hoteliers fail in making their websites a dumping ground for content to end up with websites that generate very poor value to guests and very low business opportunities.
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  • However, as emails and/or e-newsletters might be unsolicited, senders should either offer recipients an opt-out option or get their prior consent (opt-in). In fact, experience shows that permission-based email marketing is one of the most cost-effective and efficient marketing tools available.  
  • This makes search engines one of the most effective tools in driving targeted traffic to a hotel’s or destination’s website. In the hospitality sector, hoteliers have two options with regard to SEM: Search Engine Optimization (SEO) or sponsored search:
  • Interface design:Adjustment of the web content for screen sizeso that users can comfortably access content in an intuitive way on a smaller screen and benefit from all functionalities on a mobile device (hotel search, access to reviews, bookings, payments, etc.).
  • A successful e-marketing strategy should comprise a set of specific e-actions that help hoteliers reach their planned objectives. These e-actions can be grouped into the following five main sections (A to E):
  • E-marketing is also known as Internet marketing, web marketing, online marketing or digital marketing. It is growing at a dramatic pace in the hospitality industry and is significantly impacting the business behaviors since it drives more revenue than traditional marketing.  
    • ryanrodgers2014
       
      The hospitality industry is constantly evolving. A recent report by Adobe Digital Insights showed that 61% of leisure arrangements are made online. These statistics go on to show that in order for your hotel business to thrive, you need to put emphasis on digital marketing.
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    This article is meant to show the different types or e-marketing for the hospitality industry. It also goes on to explain how they can be used in the industry. I also enjoyed the most popular ways to use these tools. With technology moving at a fast pace, e-marketing is the next best way to market and to attract customers.
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    This article talks about how the E-marketing has grown drastically in the hospitality industry. It says how the E-marketing is having a huge impact in the business behavior because it is bringing way more revenue to the business. One of the e-action that help hoteliers reach their planned objectives is search engine marketing. Most pf the people that goes on the internet uses search engine to find information about hotels online. Mobile advertising is growing very fast since the connectivity speeds have improved and screen resolutions have advanced. Email advertising is also a great powerful e-marketing tool that companies use to put their business out there. This just help creates direct revenue for all type of guest. If a company want to succeed In e-marketing, they have to make sure that their online space is well managed and that everything is under control.
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    E-marketing is also known as Internet marketing, web marketing, online marketing or digital marketing. It is growing at a dramatic pace in the hospitality industry and is significantly impacting the business behaviors since it drives more revenue than traditional marketing.
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    E - Marketing will eventually take over any other type of marketing in the future. As we all know its a big trend and businesses need to keep up.
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    This article explains the importance of emarketing. It is explained in detail the important factors and uses of emarketing. There are many forms emarketing can take, and having knowledge of each form is helpful for many in the hospitality industry and other industries that can benefit from emarketing.
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    "A successful e-marketing strategy should comprise a set of specific e-actions that help hoteliers reach their planned objectives. These e-actions can be grouped into the following five main sections"
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    This article not only recognizes the important role of e-marketing in the hospitality industry but also explains the different categories that allow hoteliers to reach their goals. Each of these categories has its own particular way to promote the firm and each of them is equally important to fully reach the potential of the e-marketing. We are witnessing a new marketing era and the hospitality business can benefit from it immensely.
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    The article titled " E-Marketing in the hospitality industry" emphasizes that the Internet Marketing is growing in the Hotel industry and it it has contributed in generating more revenue than other traditional marketing strategies. There are several actions Hotel owners can take to achieve their marketing objectives, this includes Search Engine Marketing (SEM), Search Engine Optimization (SEO), Sponsored search, Social Media marketing, Mobile advertising, Email advertising, and Display advertising. According to the author this actions will allow companies to compete and gain market share, increasing their online traffic and ensuring that their online space is under control and properly managed. Moreover, I believe as it is mentioned in the article that the fact that most hotels had implemented Web 2.0 services had allowed them to transform their websites content becoming a social platform where customers share their photos and content. This together with Mobile and Social media marketing are powerful tools in Hotel marketing.
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    Throughout this article Mohamed Derouiche, discussed how there are six main sections/ "e-actions" to a successful e-marketing strategy. 1. Search Engine Marketing (SEM): "SEO attempt to improve a website's organic (i.e. non-sponsored) search rankings in Search Engine Results Pages (SERPs) by increasing the content's relevance to search terms." 2. Sponsored search: "Sponsored search corresponds to search ads that allow a hotel /chain to be included in the sponsored results of a search for selected keywords." I am sure everyone has noticed a sponsored or an ad link once you search something on Google. 3. Social Media Marketing: "Social Media websites such as Facebook, Twitter, YouTube,… possess the advantage that they can spread any information or update posted rapidly to a very wide audience. " 4. Mobile Advertising with this you can- "Study of people's behavior: This aims at the examination of "when", "where" and "why" people use Smartphones and tablets to better understand their booking trend, needs and expectations." 5. Email Advertising: "Email advertising, also known as email marketing, is considered as a powerful e-marketing tool for hoteliers since it creates direct revenue opportunities for past, present and future guests." I'd consider this one of the most effective ways to advertise because everyone has an email that they check often and with an email online a text message you can include a lot more information and pictures on popular destinations. 6. Display advertising: "Display advertising conveys its advertising message visually using text, logos, animations, videos, photographs or other graphics." This is another popular method in my opinion because people like to see things not just read about it. Nothing makes you want to go on a trip more than seeing a picture of a beautiful beach while you are in the cold weather or rainy season.
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    This article describes the various ways in which the hospitality industry uses e-marketing. This article begins by offering other terms used to refer to e-marketing. The hospitality industry is significantly adopting the use of e-marketing, which is influencing business behavior and earning more revenue than the traditional marketing. The article states that a successful e-marketing strategy should comprise a set of specific electronic actions that have the potential to help the industry reach its planned objectives. The article describes these actions into five sections that include search engine marketing (SEM), social media marketing, mobile marketing, email marketing, and display advertising. Search engine marketing is being used in the industry because a large number of internet users use search engines to find information about tourist destinations making search engines as an effective tool for driving traffic to a hotel's website. Social media marketing involves the use of social media websites helps in spreading information to a large audience and interacting with them online. Mobile advertising is also part of e-marketing, and has been significantly adopted by the industry as the use of mobile devices is high in the industry and most people use them to access online content. The industry highly uses email marketing as it helps in creating direct revenue opportunities for the past, present, and potential clients. Display marketing is used in the industry to send adverting message to target clients using text, videos, animations, and logos.
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    E-marketing is a tool used by nearly all businesses nowadays. It is through this form of marketing that we are able to spread our word across the globe. When E-marketing, it is important to invest in search engines so that your products, in our case our restaurants and resorts, appear first. Our marketing can appear in the form of ads and pop ups, but also in emails. A big one is using social media platforms such as twitter, youtube and instagram.
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    Interestingly this article is back from 2014 and back then there was a different perspective on the capabilities of e-marketing as it was rather new to the world of hospitality. Comparing this article to the present just shows how much the experience has brought us and how much e-marketing truly benefits and expands our industry. Through e-marketing we can reach customers we never thought or even imagined of reaching out to.
bruss031

Vaccine mandates and restaurants: Arizona hospitality groups respond - 0 views

  • The plan mandates that all employers with 100 or more workers must require COVID-19 vaccinations or weekly testing.
  • The president's plan requires companies to provide paid time off for employees to get vaccinated.
  • companies that are not in compliance could face fines of up to nearly $14,000 per violation, CNN reports. 
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  • Employees were given the choice of when to return to work. They were also required to get tested for COVID-19 weekly. 
  • When vaccines became available, Genuine Concepts held a vaccination event at Ladera Taverna y Cocina and encouraged all employees to get their shot.
  • Not all of these shots were given to Genuine employees, as the team extended invitations to other local restaurant and bar employees. However, a large percentage of Genuine's employees were vaccinated at the event.
  • "It's important because if we protect our employees, then it protects their families, our customers and their families, the vendors that go on site to our places and their families," Cramton says. 
  •  
    After a recent announcement by President Biden, new mandates are being put in place requiring any U.S. employer that employs over 100 people to require vaccines within the establishment. This new action plan was developed in response to the widely spreading delta variant and is hopefully going to be curb the infection and hospitilization rates. Although many of the specifics have not yet been revealed, it can be assumed that organizations will be required to maintain current and up to date records of vaccine status for all employees for the coming future.
xrive007

How restaurant POS innovation puts guests in the driver's seat| Webinar | Fast Casual - 0 views

  • The growth of order and payment technology is nothing short of a revolution
  • revolution has been brewing for years, the coronavirus pandemic has exacerbated it.
  • restaurants can prepare for the increasingly contactless and cashless era
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  • post-COVID environment, customer expectations are changing, new labor challenges have emerged and POS now applies to both sides of the counter.
  • 78% of customers are keen to return to the restaurant experience.48% of customers want to reduce wait times by ordering ahead on mobile.66% of customers prefer to order directly from the restaurant.73% of customers prefer cashless payment.
  • One of the biggest impacts of the pandemic was the 40% growth Mastercard experienced in contactless transactions
  • Mobile orders are 20% higher than in-restaurant purchases.
  • Research indicates 54% of casual dining, 48% of family dining and 50% of fine dining restaurants launched QR codes in 2021.
  • 44% of diners prefer to use kiosks at their favorite restaurants, and 71% would rather use a self-service kiosk at QSRs than engage with staff.
  • 70% lift in meal delivery spending.
  • labor shortage, a challenge that preceded the pandemic but has exacerbated it.
  • One of the goals of technology is to give customers more control of the guest experience
  • A POS today should include the following functions: omnichannel experience, integrations and extensions, frictionless checkout, contactless EMV payment and data reporting.
  • The order management system should include a kitchen display system, an order status board, text alerts and a QSR automation interface.
  • The business integration system should include the following: third party delivery, back of house, digital signage, ticketing, stored and loaded value, loyalty, payments and financial systems.
  • Integration of different technology providers is a challenge that many restaurants now have to face
  • "Technology enhances our digital guest connectivity, supports our virtual brand growth and improves our in-restaurant dining experience."
  •  
    In this article you will be able to see the different types of technologies that restaurants have incorporated post-covid.
nashalsiddiqi

AI in Restaurants: How it's Reshaping Restaurant Management | Lightspeed - 0 views

  • Artificial intelligence software that makes restaurant forecasting more accurate and less time-consuming. 
  • From employee scheduling and cutting down on food waste to projecting sales and planning promotions, the benefits of AI are numerous. Ultimately, it helps you minimize labor and food costs and maximize profits. 
  • sales forecasting is a set of processes that restaurants use to project their future sales. For many restaurants, this means looking at the previous year’s sales reports for a specific timeframe and using that as a benchmark for the current year’s sales over the same timeframe
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  • there’s a problem with this process. There are a ton of factors that contribute to sales growth or regression that simply looking at last year’s sales doesn’t give insight into. 
  • Things like the weather, your restaurant’s location, holidays and even local or international events can have a big effect on your sales. 
  • Whether it’s sunny, cloudy, rainy, snowy or warmer than usual, consumers are drawn to certain foods and drinks based on the conditions outside. Based on the food and beverages a restaurant serves, the weather will influence how many customers a restaurant serves on any given day. 
  • it lets you know how many sales you can expect in the future based on that historical sales and weather data. 
  • A study from the World Resources Institute found that for every dollar a restaurant invests into reducing their food waste, they save seven. That’s a 7x return on investment! 
  • By using historical sales data and weather conditions to predict how much inventory you actually need to buy to fulfill customer demand. In doing so, restaurants remove the risk of overspending on cost of goods sold (COGS).
  • Using AI, restaurants can accurately project their sales, inventory and staffing needs for holidays. Instead of guesstimating your sales for events like Saint Patrick’s Day, use artificial intelligence to decipher what (and how much) food and beverages you need to stock up on to fulfill demand.
  • Your restaurant’s location will also affect sales on holidays, and AI can help you predict foot traffic and walk-in customers based on the same historical sales and weather data. 
  • For example, if your restaurant or bar is near a basketball arena and your local team is in the finals, you can expect larger crowds of customers who want to watch the game. If you’re not prepared for that spike in customers, that’s effectively missed revenue. 
  • Rather than guess which menu items attendees prefer, pinpoint your best (and worst) sellers and adjust what you purchase from suppliers accordingly. 
  • AI can help restaurateurs determine what their promotion includes, which maximizes that promotion’s returns. 
  • With AI-powered forecasting, businesses in the hospitality industry can plan and make decisions based on previous sales data and analytics in relation to the weather, their business location and so much more. 
rhera004

Is it safe to go on a cruise during Covid pandemic? 2021 restrictions - 0 views

  • Are cruises safe right now? Experts say they’re ‘a recipe for Covid transmission’Published Sat, Aug 28 20219:30 AM EDT
  • The cruise required vaccination,
  • approximately 96% of all
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  • but nobody was required to present a negative Covid test before boarding.
  • the first such reported death since cruises restarted in the United States in June.
  • Travel of any kind is currently a very high-risk activity
  • And even with safety measures in place, cruises come with residual risks that can’t be ignored, like unavoidable close quarters and potential for breakthrough infections.
  • cruises are challenging environments from an infection-control standpoint
  • indoors
  • touch all kinds of surfaces,
  • you’re restricted to the boat, which can make the outbreak harder to contain and treat.
  • more opportunities for prolonged exposure
  • It’s a good start, experts say 60— but not enough.
  • like wearing masks and maintaining social distance
  • The level of community spread in the place where you live — or, in this case, where a cruise is departing from
  • — significantly affects your risk level.
  • Norwegian Cruise Line sued Florida’s top health official in July, requesting a preliminary injunction to let the company implement its vaccine mandate for all passengers and crew
  • The company won the case earlier this month, with U.S. District Judge Kathleen Williams writing that Norwegian “demonstrated that public health will be jeopardized if it is required to suspend its vaccination requirement.”
  • To make cruises genuinely safe, he says, companies would need to require mandatory two-week quarantines for each passenger and crew member, negative Covid tests 24 to 48 hours before boarding and another negative Covid test immediately after boarding.
  • regain a sense of normalcy by spring 2022. But even then, travel and cruises will likely be high-risk activities.
  • no matter what happens, you’re taking a risk.
  • Then, look for cruises that require vaccination proof and only allow reduced capacity 60
  • always dining outdoors.
  • Are cruises safe right now? Experts say they’re ‘a recipe for Covid transmission’
  • they’re
  •  
    Insight on cruising. Will we be able to cruise anytime soon? How can we make cruises safer?
isabelladlp

Confidentiality in the Hospitality Industry - 0 views

  • No specific laws govern confidentiality in the hospitality industry, but your contracts and policies should clearly dictate what degree of privacy customers can expect.
  • Hospitality businesses routinely swipe customer credit cards and may gain other sensitive financial data, such as a customer's bank account information.
  • If you inadvertently leak this data, you could be legally liable for your negligence, resulting in costly lawsuits.
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  • If your connection isn't password protected, anyone can access the system.
  • And even with a password, computer-savvy network users can gain access to another user's data.
  • Hospitality workers don't have any special legal authority, so they can't physically restrain a customer. Instead, they should call the police if they suspect criminal activity.
  • Your company's confidentiality policy can educate customers about the amount of privacy they can expect.
  • If you promise a customer a specific amount of confidentiality and then break that agreement, you've broken your contract and can be sued.
  • No one can contract to engage in illegal behavior, and if someone is in immediate danger, it's your duty to take steps to protect him.
  • It also establishes guidelines for employees to follow, and a clear policy can even protect you against lawsuits.
  • The U.S. Supreme Court has established that hotel customers have a "reasonable expectation of privacy" in hotel rooms.
  • You can't enter or search a guest's room without her explicit consent, but guests are not entitled to any special privacy
  • As a business owner, you value the privacy of company secrets and procedures, which is why you expect your employees to maintain some standard of confidentiality
  • confidentiality in employment is implicit, regardless of whether employees have signed an agreement.
  • If a member of your staff violates this explicit or implicit agreement, the penalty for breach of confidentiality can be severe and long-lasting.
  • an employee who signs this type of agreement agrees that a violation of confidentiality is also a violation of the employment contract. The penalty for breach of confidentiality isn’t restricted to employees who have signed confidentiality agreements,
  • if you own a computer security company and an employee’s laptop is stolen, and that employee didn’t encrypt sensitive data on that computer per company policy, it could constitute a breach of confidentiality.
  • Healthcare privacy is essential, not only to protect a patient’s right to decide who has access to sensitive information but also to protect doctors and other healthcare professionals from malpractice claims.
  • Theft is a violation of criminal law that in some instances can be punishable by a stiff fine or imprisonment.
  • As a business owner, you would report the theft to law enforcement, and the state or federal government would charge your employee with the crime.
  • Employers will not look favorably on any prospective employees who were terminated due to a confidentiality breach, or convicted of a crime related to that type of violation.
dlevine4195

How 9/11 changed air travel: more security, less privacy - 0 views

  • The worst terror attack on American soil led to increased and sometimes tension-filled security measures in airports across the world, aimed at preventing a repeat of that awful day.
  • The cataclysm has also contributed to other changes large and small that have reshaped the airline industry — and, for consumers, made air travel more stressful than ever.
  • Transportation Security Administration, a force of federal airport screeners that replaced the private companies that airlines were hiring to handle security.
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  • The law required that all checked bags be screened, cockpit doors be reinforced, and more federal air marshals be put on flights.
  • Things that clearly could be wielded as weapons, like the box-cutters used by the 9/11 hijackers, were banned. After “shoe bomber” Richard Reid’s attempt to take down a flight from Paris to Miami in late 2001, footwear started coming off at security checkpoints.
  • Clear, which recently went public, plans to use PreCheck enrollment to boost membership in its own identity-verification product by bundling the two offerings
  • The long lines created by post-attack measures gave rise to the PreCheck and Global Entry “trusted-traveler programs” in which people who pay a fee and provide certain information about themselves pass through checkpoints without removing shoes and jackets or taking laptops out of their bag.
  • , PreCheck asks people about basic information like work history and where they have lived, and they give a fingerprint and agree to a criminal-records check.
  • Privacy advocates are particularly concerned about ideas that TSA has floated to also examine social media postings (the agency’s top official says that has been dropped), press reports about people, location data and information from data brokers including how applicants spend their money.
  • Each new requirement seemed to make checkpoint lines longer, forcing passengers to arrive at the airport earlier if they wanted to make their flights.
  • The TSA is testing the use of kiosks equipped with facial-recognition technology to check photo IDs and boarding passes rather than having an officer do it.
  • co
  • “TSA is an effective deterrent against most attacks,”
  • This summer, an average of nearly 2 million people per day have flowed through TSA checkpoints.
  • “They are there for my security. They aren’t there to hassle me,” Gathings said of TSA screeners and airport police.
  • Those incidents highlight a threat that TSA needs to worry about — people who work for airlines or airports and have security clearance that lets them avoid regular screening.
  • “All those folks that have a (security) badge, you’re right, many do have unescorted access throughout an airport, but they also go through a very rigorous vetting process before they are even hired,”
  •  
    After the terrorist attacks of 9/11 was when the TSA was created. Ever since this point in history security in airport sis a lot stricter and requires certain documentation to travel. Lines are longer, leaving travelers to arrive for their flights earlier. Overall, 9/11 heavily impacted the security world we live in today.
ecast038

Cloud vs On-premise PMS for hotels: which one is better? - CiHMS - 0 views

  • On-premise Property Management System requires a significant number of “on property” hardware compared to the Cloud-based one. It gives the hoteliers total control: data and the system, system configurations, networks, updates, and changes are all yours to decide
  • Running the On-premises PMS means hoteliers must maintain a dedicated server room, which also needs an effective cooling system and an around-the-clock support team to keep everything up and running smoothly
  • With the cloud computing vendors, the PMS providers would be responsible for most of the IT operations expense. The hoteliers can also get the advantages from the cloud computing vendors’ highly available servers, at their optimal performance.
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  • The hidden cost includes hardware server costs, additional IT staff expenses to manage the system infrastructure, maintenance fees (yes, more maintenance fees), and the expenses of other 3rd party software integrations
  • A cloud-based PMS has a much lower entry cost. They charge a fixed monthly subscription model, with a small initial setup fee. No server cost, maintenance fee, extra human resources cost, lower energy bills and is an extremely affordable budget for small and medium scaled hotel businesses
  • Although you can set up your On-premises PMS to be accessed from an off-site workstation or device, remote access can be affected by various factors. Getting real-time data can certainly be challenging, especially not at the speed that cloud-based PMS delivers
  • Undoubtedly, On-premises PMS is still ahead of the Cloud-based system when it comes to the number of integration capabilities, the flexibility of built-in reports that got customized, added over the years. 
  • a security breach can happen, losing your internal data, your brand reputation, revenue loss is unavoidable. 
  • It explains the widespread adoption of cloud-based systems. The only thing you have to hold responsible for is your Internet connectivity which is basic infrastructure any hotel should already have in place. In fact, the switch to cloud-based PMS is not impossible for the existing On-premises system.
  •  
    When it comes to deciding whether you should switch to cloud computing or remain with on-premises PMS, it all depends on your company. Many people fail to see the hidden costs associated with on-premise PMS such as hardware costs, IT staff to manage the infrastructure and expenses coming from 3rd party software integrations. Although on-premises PMS can be more customizable for companies, cloud-based systems are dominating. They reduce costs, are highly accessible in real time, fees are consistent, and are highly secured.
rhera004

Technology in the hospitality industry - exploring the very latest trends - 5 views

  • Digital conference facilities
  • hotels also need to be able to offer access to audio-visual (AV) and digital facilities for conferences.
  • If a hotel has extensive conference facilities, network design becomes critical to ensure indoor mobile phone coverage, Wi-Fi connectivity, VoIP, real time location services (RTLS) and internet protocol television (IPTV)
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  • When investing in digital apps for check-ins, room service and other customer-oriented digital interactions, hotel operators are investing in systems and technologies that can personalise the experience for guests, including a guest’s name being displayed on the welcome desk at a digital check-in station;
  • hotel staff can take a more innovative approach by using infrared scanners that will detect body heat within a room and tell cleaning staff that they should rather come back later if the room is currently occupied.
  • NFC technology can also be used to personalise a guest’s experience at a hotel or resort.
  • A boutique hotel that is nestled between Apple’s headquarters and other tech companies, called Aloft Cupertino, has a robot butler called Botlr that is able to move between the various floors of the hotel in order to take items such as toothbrushes, chargers and snacks to guests.
  • Near field communication (NFC) technology is the next-generation short-range high frequency wireless communication technology that gives users the ability to exchange data between devices.
  • Retina scanning is even more accurate and secure
  • than fingerprint scans and hotels like the Nine Zero Hotel in Boston have already installed an iris scan system
  • Marketing, management and hotel developers can no longer work in silos and these technology trends are giving them the opportunities, tools and solutions they need to create memorable experiences
  • 81% of respondents wanted access to mobile video content at hotels and 55% said that mobile content availability at a hotel would influence where they choose to stay.
  • Being able to provide entertainment on tap and mobile content has led to the trend of hotels investing in cloud services.
  • gives hotels the flexibility to expand and adjust their IT needs along with business growth
  • Cloud computing is becoming the norm and we will continue to see hotel groups replacing their legacy IT infrastructure with cloud solutions.
  • take full advantage of technology in this space is using it to communicate how well they are doing (in real time) with respect to their various environmental initiatives (such as real time electricity/water usage reporting, etc.)
  • local area networks (LANs)
  • building services can be automated in order to control lighting, refrigeration, air-conditioning and heating.
  • Besides reducing energy consumption, converged LANs can also be set up to provide a smarter, more personal experience.
  • Another innovative way to offer a keyless experience is through fingerprint-activated room entry systems and retina scanning devices.
  • Installing and maintaining a hotel-wide wireless network may be coupled with costs, but many leading hotel groups have started to install high density Wi-Fi and started to offer in-building mobile phone coverage as guests have come to expect these services during their stay (not only for themselves, but also for their guests if they are hosting a conference or function at the hotel).
  • While the amount of AV and digital equipment that goes into a typical conference room is fairly minimal, staging companies are often hired for various projects in order to equip the facility as required.
  • Guests want to be able to do everything from checking in at a venue’s automated kiosk to ordering room service with a digital device instead of standing in queues and moving around the hotel premises to order food.
  • investing in a check-in/cocierge app requires a small initial investment and can lead to greater efficiency and savings as hotel staff are able to focus on customer service and property developers don’t have to create large static reception desks at each entrance and hotel location.
  • can transfer data at up to 424 kbits/second and the communication is enabled when two devices touch each other, which makes mobile payments (by touching the smart phone to a credit card) an instant, secure process.
  • this technology could also be used to track loyalty points from a guest’s use of the conference facilities or room service.
  • Infrared scanners are now also used to minimise disruptions relating to housekeeping (which is a common complaint from customers).
  • All of these experiences need to be part of an integrated, dynamic system so that the guests’ experiences are at the forefront of the marketing and operational team’s mind.
  • Starwood (owner of the Sheraton, Weston and “W” hotel chains) has already upgraded 30,000 room locks across 150 hotels with this system and Hilton will be implementing a similar system at 10 of their US properties this year. In 2016, they will be deploying the smart room key technology globally.
  • This technology will mean that guests don’t have to worry about picking up keys and front desk staff won’t have to issue new keys in the event that a guest loses their room key.
  • The hotel room’s television, radio and clock are taking a backseat as travellers use their own technology to keep themselves entertained.
  • Many companies in the hospitality industry are already using social media to their advantage as guests check-in on location-based social media apps, tweet about their experience on Twitter and share their holiday photos with friends and followers on Instagram and Facebook.
  • his shift has led to many hotel and leisure groups developing active social media monitoring and communication strategies in order to stay on top of what’s being said about them online
  • Hotels will increasingly install smart room access systems that allow guests to unlock their doors by simply swiping their phones across a keyless pad on the door.
    • rhera004
       
      This section is talking about designing effective conference facilities/ ensuring your hotel/ facility can accommodate clients technological needs. My thought on this is how can we in the hospitality field accommodate this when we do not yet know the scope of need. We do not know what is to come. Ex. Roads in Europe are incredibly narrow as no one knew cars would be a thing in the future. It's crazy to think buildings and infrastructure can also become obsolete.
  • medical facilities;
    • rhera004
       
      Super important given the state of things
    • rhera004
       
      This freaks me out a bit b/c of devices which can aid people in stealing your credit card information in close proximity to you.
  • For example, advertising can be targeted based on gender and age (so if a child walks by a digital sign in the lobby, the advertisement can change to promote a local theme park or the hotel’s kids club
  • hanging a ‘Do Not Disturb
    • rhera004
       
      Eco-friendly option. I like this!
    • rhera004
       
      Wireless = More sanitary. No one really thinks about the amount of hands that have been on room key cards...
    • rhera004
       
      This may be a hard sell for some people. Ex. Conspiracy theorists etc.
  • almost any person checking in at a hotel, resort, spa or lodge, will have a smartphone in their pockets.
    • rhera004
       
      Social Media is such a powerful advertising tool as well. Have clients work for you. This can also be dangerous if your facility is not running at 100%
    • rhera004
       
      Can be creepy- but will definitely optimize guest experience.
  • hen processes should be put in place to ensure the right person follows up by communicating with the guest and solving the problem at the hotel.
  • ead to positive change and growth in the industry.
  • l
  • computers no longer see Wi-Fi as a perk, but as a must-have when they check in at a hotel.
  • computers no longer see Wi-Fi as a perk, but as a must-have when they check in at a hotel.
  • I
  • t might not yet be financially feasible for hotels to completely abandon the user pay model, but many of them are re-thinking their current infrastructure and pricing models.
    • rhera004
       
      Bluetooth speaker system connectivity would be a good idea for hotel rooms.
  •  
    The article lists the varies new technology that are becoming more and more of the norm in modern hotels. The first and most important is WIFI. Ten years ago every hotel you went would make you pay for WIFI nowadays guests look for hotels that offer free wifi. Conference facilities are a big thing in larger hotels but they need to be digital. Everyone has a mobile device so making as much as possible available on a guests mobile phone will go a long way. Entertain and clod services are all new technologies being used in hotels as well. Of course social media is a huge part of our day to day world.
  •  
    This article talks about how technology is affecting the hospitality industry. There have been several small technological advances in the industry. Recently, advances have been skyrocketing, especially in the hotel sector. Hotels have been updating their technology year after year striving to stay relevant. Businesses are looking for Digital conference facilities for their conferences/meetings. Where skype and zoom calls can be conducted in a business fashion. There are also hotels that are looking to put in finger scanning devices for room access and infrared scanners for staff members to monitor room activity. This article has several other fantastic advances in technology that could be used in the hospitality industry as a whole.
  •  
    Technology evolves everyday it keeps getting better and making lives even easier. Guests are attracted to hotels who have the latest technology. This week I saw in social media a friend of mine is currently in Las Vegas and her room had an Echo Dot and she was asking Alexa to turn off the lights and close the shades. That got my attention and is proving the point on how the Hospitality industry has to be at the very top of the latest technology trends.
ldeur001

6 Elements Obsolete in the Hospitality Industry - 2 views

  • Guest expectations has always been the focus of industry leaders in hospitality and food service. Today, the hospitality consumer is tech savvy to an historically unprecedented degree.
  • Through mobile options for their guests, leading hotel chains including Marriott and IHG are making the traditional front desk line-up unnecessary.
  • The guest experience of going directly to the room without having to line up to check in and to check out in the same way becomes a given as the old paradigm disappears.
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  • An important trend that’s driving the industry is guest empowerment to manage the order process themselves in their own time without necessary staff intervention.
  • Mobile ordering plays a significant role in this area. So does the growing presence of kiosk technology
  • UberEats, Door Dash, GrubHub
  • here are some negative effects of these models as well, with some third-party apps taking a debilitating chunk of the profits in exchange for their services.
  • Allowing customization of menu items is a part of the increasing emphasis on personalization of the hospitality industry overall.
  • accurate reporting that allows organizations to manage menus based on the trends of what guests want and apply changes across all locations simultaneously.
  • it is becoming more and more important for organizations to remove the barriers for visitors to make payments according to their native preferences, particularly as cash payments continue to be rivaled by digital payments globally.
  • walled garden of information that was disconnected from the whole
  • With the increasing prominence of cloud technology, mobile applications, IoT, and a myriad of other technologies whereby data is collected and managed, that earlier model is fading out.
  • Creating an accessible, visible, and open environment that more easily connects to strategy is the clearer road to staying competitive.
  • Emerging technology and the culture developing around it continues to drive the evolving expectations of guests.
  •  
    Hospitality consumers are only getting more and more tech savvy, therefore, businesses must meet their patrons' standards and expectations when it comes to preferences, efficiency, convenience and speed. Examples we experience daily are mobile ordering at a restaurant, online/kiosk check in at a hotel, food delivery apps and more.
  •  
    Being able to customize to the consumer and their needs is a game changer and with data analytics available today this is becoming more of a reality and could soon be a consumer expectation as we want content and experiences that are relevant to us.
  •  
    The more technology is evolving into the world of business the more human interaction is less needed. parallelly, customer expectations keeps getting higher every year. some consumers tend to look for more personalized service, this is very difficult to provide through technology solely, till now at least, human interaction is essential to keep up with guests expectations.
teresastas

What Is Planned Obsolescence? Major Tech Companies Rely On It - 1 views

  • A new regulation in France called the French repairability index requires a variety of tech products to publicize repairability scores, meaning the planned obsolescence behind major tech companies is finally coming to light.
  • This planned obsolescence business model is the foundation of many consumer industries, from fashion (especially in fast fashion) to shaving (ever hear of the razor and blades business model?). But one of its most interesting applications is in technology.
  • France launched the French repairability index. As part of this new program, France is now requiring manufacturers to clearly disclose repairability scores next to prices for five types of products: laptops, lawnmowers, smartphones, TVs, and washing machines.
    • teresastas
       
      I think this is a mandate that will help consumer's make better choices when it comes to purchasing tech. If something like this were to come to the US it would help consumers make more informed decisions.
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  • Samsung products’ scores range from 5.6 to 8.2, as reported by Le Monde. As part of the French repairability index, Samsung actually published a free repair manual for its Samsung Galaxy phone, which should help customers avoid having to pay for a repair or replaceme
  • Microsoft’s website shows its scores for a variety of Surface laptops, which range from 3.7 to 4.1.
  • According to Apple’s French website, the company gave all varieties of its iPhone 12 a 6 out of 10; its iPhone 11 models all scored either 4.5 or 4.6; and its MacBook Pro computers scored between 5.6 and 7, meaning Apple’s scores top out around a C-. 
    • teresastas
       
      I am not surprised by these scores at all for Apple their business model is based off of Planned Obsolescence.
  • The new French repairability index forces tech companies to be more transparent about how easy it is to repair their products. With mounting piles of e-waste polluting the Earth, rampant injustice in the cobalt mining industry, and labor law violations in overseas tech factories, forcing tech companies to make products easier to repair (and therefore create less of a demand for more new products to be made) could do a lot of good. 
    • teresastas
       
      This is an important step in trying to eliminate e-waste but with technology moving and changing the way that it is I don't know if being able to do repairs or updates will make too much of a difference.
  •  
    This article addresses the French reparability index which is a relatively new implementation that started in January of 2021, It requires that reparability scores are posted on some major tech products in France in hopes of slowing down planned obsolescence and eliminating tech waste. France is the first country to implement such as mandate and it bringing to light the notion of planned obsolescence to the general public. This article shares some of the major tech brands scores and how they are fairing against their competition.
ldeur001

What is Network Redundancy and Why Does It Matter? - 0 views

  • The underlying concept of redundant networks is simple. Without any backup systems in place, all it takes is one point of failure in a network to disrupt or bring down an entire system. Network redundancy is the process of adding additional instances of network devices and lines of communication to help ensure network availability and decrease the risk of failure along the critical data path.
  • All valuable data should be backed up regularly, preferably in another location. A good data center location strategy maps out the best places to replicate and store data so it can be easily accessed in the event that other redundant systems fail and the main network goes down. By using more than one data center, companies can ensure that even if some disaster occurs, they will be able to carry on with minimal disruption.
  • Colocation data centers regularly conduct tests to assess the integrity of their backup systems and redundant networks. They can test different connections by physically disconnecting hardware to make sure failover occurs as anticipated. If things do not go as planned during testing, data center managers then create an after-action report that lists the items they need to fix as a result of the testing. They also create a procedure to follow for both automatic and manual flip over. 
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  • For many companies, their networks are the primary point of contact for delivering products and services to their customers.
  • A network outage, then, whether it's caused by equipment failure, an unexpected cyberattack, or some form of human error, can be devastating for a business. Every moment of system downtime translates into very real financial losses in the form of lost revenue, diminished brand reputation, and missed opportunities.
  • Network redundancy is the process of adding additional instances of network devices and lines of communication to help ensure network availability and decrease the risk of failure along the critical data path.
  • Without any backup systems in place, all it takes is one point of failure in a network to disrupt or bring down an entire system. Redundancy in networks helps to eliminate single points of failure to ensure better network stability and uptime in the face of events that would otherwise take the network offline.
  • fault-tolerant redundant system provides full hardware redundancy, mirroring applications across two or more identical systems that run in tandem.
  • Ideal for any operations in which any amount of downtime is unacceptable
  • A software-based redundant system, high availability uses clusters of servers that monitor one another and have failover protocols in place.
  • there is a brief loss of service while the backup servers boot up applications.
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    Network redundancy is the process of adding network devices and other instances of communication lines to help ensure network availability and reduce the risk of failures on critical data paths. One of the first steps in the network redundancy plan is to create a network strategy that reviews the existing infrastructure. A high-quality hosted data center should have an extensive backup system to ensure that it is always available. All valuable data should be backed up regularly, preferably in another location. By using multiple data centers, companies can ensure that even if certain disasters occur, they will be able to proceed with minimal losses. In addition, a well-maintained UPS system ensures that the server can be switched from power to backup generator power without losing any data or applications.
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    A network outage whether it is due to a cyber attack or simple human error can be devastating to a company. It makes them look very bad, damaging their reputation, and can cost the business millions of dollars. Network Redundancy can help ensure network availability and decrease the risk of failure. There are 2 forms of redundancy. Fault Tolerance where there is a mirrored backup system that takes over with no loss of service, and High Availability where the backup servers take over and restart applications that were running on the failed server.
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