LBA Hospitality Partners with M3 Accounting +
Analytics to Enhance Accounting Processes and Increase Efficiencies
July, 31 2013
M3
Accounting + Analytics
Seeking to update and streamline
accounting processes for its 70-plus Southeast properties, Dothan, Ala.-based
Larry Blumberg & Associates, Inc. (LBA Hospitality) recently announced an
expanded partnership with M3 Accounting + Analytics, the national leader in
hotel-specific accounting software, operations reporting, and business
analytics.
“If we are to continue to be an industry leader, we must have the ability to
meet the requirements of our stakeholders and provide accurate, real-time and
relevant information for our management team and owners,” said LBA President
Beau Benton.
LBA sought the ability to swiftly handle budgets, forecasts, and reports, and
to dissect business data, all while insuring that the back-office accounting
platform functionality was state-of-the-art and industry-specific.
In choosing M3, Benton cited how the company integrates accounting, business
intelligence, and reporting, while eliminating most redundancy, software
investment and annual hardware/software maintenance. In addition, Benton and LBA
were looking for continual and automatic upgrades, backup and disaster
protection, and minimized downtime.
LBA is implementing the full suite of M3 products: accounting through the AccKnowledge platform, time,
attendance and labor management through the newly released RightTime
solution and LaborWatch, and payroll
services through RightPay. The
company will also continue to use M3
Link business intelligence reporting, as LBA will be expanding it to bring
financial data, operating stats, Smith Travel feeds and guest satisfaction data
(including verbatim responses) into one completely customizable dashboard.
LBA, which launched its business by developing a Sheraton Inn in 1973, is
rapidly growing its management business and securing more and more agreements
from sophisticated owners and investors.
Scott Watson, M3 Vice President of Sales & Marketing, said, “While our
core product remains our accounting solution, we’ve continued to evolve and
offer new products and services that meet the current and future needs of the
hospitality industry. It is truly exciting that our product platform will help
Beau and LBA achieve the aggressive growth they are anticipating over the next
five years.”
The implementation and training process for all LBA properties is expected to
be complete by December 1.
About LBA Hospitality
Based in Dothan, Ala., LBA Hospitality is a hospitality management company
focused on maximizing return, safeguarding assets and enhancing value. Founded
in 1973, the company now manages 70 properties throughout the Southeast, from
Texas to Virginia. More information is available at http://www.LBAHospitality.com.
About M3 Accounting + Analytics
M3 is the national leader in hotel-specific accounting software, operations
reporting, business intelligence and analytics, processing more than $8 billion
in financial transactions for more than 3,000 properties. M3’s integrated suite
of hospitality accounting products includes: AccKnowledge,
Link, payroll and labor management services, and document imaging and
retrieval – all designed to help provide hotel operators, owners and managers
unsurpassed access to the information they need in the most integrated and
cost-effective manner. The company was founded in Gainesville, Ga. in 1998, and
also has a base of operations in Tampa, Fla. More information is available at www.M3AS.com.