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This article by Michael Toedt on "Data privacy matters in the hotel industry" speaks on the approaches that can be taken to protect guests' data and their privacy since these practices increase guests' trust and loyalty to companies. Accordingly, it is vital for hotels to securely store guests' information. Thankfully, CDM systems make it much simpler for hotel staff to manage data-related requests from clients, such as updating personal details. They also enable one-click deletions, preventing data disputes.

Apple announced Monday during their WWDC21 conference privacy-focused features and apps that will be coming for devices that have iOS15 or MacOS Monterey operating systems. These features include no tracking pixels which means the mail app will run images through proxy servers to defeat tracking pixels that tell marketers where and when messages were opened. Another feature will be private relay which hides users IP addresses which are used to infer location. Hide my email is another new privacy feature that will allow iCloud subscribers to create temporary anonymous email accounts to use instead of their real email address. Another new privacy feature is app privacy report which will tell you which servers apps are connected to as well as how often the apps use the microphone and camera.

This is an interesting article that is written by a Data Privacy Lawyer. He outlines the complexity of data privacy in travel given that there are so many different interpretations of what it means in different countries. He also highlights that when privacy might be violated by another individual, there is almost no recourse.

Several states have implemented some form of biometric privacy laws, with the gold standard coming from Illinois. Illinois' BIPA allows for private enforcement, stiff fines, and paying of attorney fees. BIPA prohibits collection, capture, purchasing or receiving a customer's biometric identifier/information. Safeguarding this data is perhaps more important than any other because it cannot be easily changed, if at all. Current lack of federal law and a patchwork of local regulations means that businesses and employees must be knowledgeable of rules and rights that affect them.

The problem of the security in the internet is always risky for companies. Even though the customer trust the companies, but acctually, the companies sell your information without ask you if you want to share your information. For me, the organization for keeping the customers' information secured is useful and make sense, but I don't believe any companies want to pay for such service. They want to get income through selling the customers' information to other for comercial using. However, if the government make policy and establish law for protecting the customers information, it will be different. I think it will become a trend to promote. 

A scholarly review of journal articles related to the international hospitality industry's approach to managing privacy data. (unfortunately unable to add highlights due to it being on the Emerald website). It includes a review of privacy definitions, summarizes existing research on this area, and concludes that for an industry so much targeted by those looking to violate individual's privacy, there is a surprising lack of research on the topic.

This article discusses research that shows four hotel technology challenges in 2019. These challenged include Interoperability, Data Management, Security & Privacy, and Responsiveness. It argues that hotel management should be aware of these technologies because they can either help or hinder your business.

This is an excellent article that explores that businesses in the hospitality face in their day to day running. The challenges that the article points out identifies include the interoperability of hotel technology systems, the management of data, the security and privacy of data, especially in the current era of cloud computing, and the responsiveness of hotel technologies. Although hotel technologies improve guest experience and foster efficiency in hospitality companies, such challenges may adversely their efficiency, and thus, adversely affect guest experience.

This article discusses what we talked about this week in regards to the different types of technological disruptors in the hospitality industry. It discusses data management issues, privacy issues, and how responsiveness can be improved within hotels. This article will be useful for future research as I look more into artificial intelligence within the hotel industry.

The international regulation for Internet can change whole industry even whole world. Due to the prevalence of internet, the regulation of telecommunication can play an important role for the field.  However, like normal privacy, internet privacy can be treated as the same way. Nowadays, only after getting a warrant from a judge can a police coerce internet service providers (ISPs) to hand over a person's email. 

This was about the risks in the hospitality and tourism industry when it comes to big data and analytics. Big data is so important in the hospitality industry because it's how companies know who to cater to and with what and how. In addition to the importance of big data, there are risks that come with it. A few risks are data leaks, hackers, etc. Companies invest money in their systems so these things are avoided.

This article is extremely important. I feel like everyone should read it because it goes hand in hand with what we have learned this week in class. The topic of cyber security is something that people need to shift paradigms. This article brings us great points about the digital era we live in. since everything we do in business now a days has to do with technology, it is important to have security and trust in this. With the increase reliance on this technology comes a higher risk. The article brings up that awareness levels of cyber security and data privacy issues are growing at a steady pace. It is extremely important that in the hospitality industry, Businesses think about trust, confidence and brand health and reputation. This highlights the fact that it doesn't matter if security systems are costly, in the long run if something goes wrong that will end up being the most costly. The article mentions that there will be a regulation established by the EU called General Data Protection Regulation (GDPR). The purpose of the GDPR is to put people back in control of their personal information and to improve how entities look after personal information while it is in their custody. In conclusion, this gives companies a competitive advantage.

This article highlights the importance of announcing a security breach quickly, and explains the argument on whether it needs to be carefully analyzed before releasing the breach. It explains the importance of releasing the understanding of a hack as quickly as possible to maintain people's information (i.e. bank information) safe.

PCI DSS compliance to privacy to data security

The best way to protect airplanes isn't through improved technology such as full-body scanners but through profiling and questioning of passengers, some aviation security experts say. But such a move is an extremely controversial one that opponents say would violate travelers' privacy and could unfairly target some passengers for more-intense screenings.

This artical piont out the best way for airport security is profiling travelers. Considering privacy concerns, in my opinion, not all consumers will accept this non-technical. Maybe for frequent fliers, they like this non-technical approach. Because that this approach provides conveniences to them and helps them save time. Frequent fliers do not need to line in a long queue, and then take off clothes, and shoes, as well as opening their luggage for check. However, as for normal fliers, considering privacy concerns, they may mind providing background information to airlines, since they don't know if it is safe.

Earlier his week I learned about Proximity Marketing and I am not certain if I like the idea.  According to this article written by Romanov, Proximity Marketing "combines the digital and physical worlds in a new way, offers many advantages to both consumers and retailers. It's an agile ad strategy that allows merchants to make changes on the fly to improve message effectiveness and reach sales targets on specific items. It provides amazing consumer insights." Sounds like a great concept; it uses mobile devices, which most people have, to send an alert once shoppers are within range advising that bargains are available.  The consumer then has the choice to accept (or not) the message, which could be a simple discount or even an interactive game.  The consumer's privacy is protected as it is at no cost to them.  This can potentially increase retailer sales, at a lower costs, and produces data on consumer buying habits.  Win-Win. The issue I have with this is the overall multitude of alerts received from various retails.  I am not concerned about privacy issues; it is more of an annoyance issue. 

I actually like this idea because I shop aimlessly. When I'm in the radius of a sale I get excited!!. It makes it easy to choose which store I will go into. It will be great if you can turn the alert on and off. On days I'm not shopping I don't want the alerts to go off. That can be distracting and annoying.

Marriott's data breach in 2018 exposed the information of over 500,000 guests including names, addresses, and passport numbers - leading to a class-action lawsuit and falling share values. The California Consumer Privacy Act, taking effect in 2020, gives Californians the right to know what information is collected about them and where this information goes. Amazon, Facebook, Google, Microsoft, Twitter, Uber, AT&T and Verizon are lobbying against the CCPA, but data-security regulations are being enacted regardless to protect customers against these breaches.

This article mentions the many benefits and consequences of proximity marketing. For instance, there are policies regarding allowing access to one's location that many users are unaware of. Uber for many months allowed the drivers to still have the user's location even after a couple of minutes of dropping them off. They changed this months later, but these kinds of things coming to light makes customers want to leave their location off. Proximity marketing is great for learning more about who shops at our businesses and even to entice the consumer to shop more frequently, but many people would prefer to avoid it.

This article tells about how important the security features are for the event registration software and apps. The authors tells what security ensuring procedures have to be implemented in the apps, what kinds of information should the attendees agree to before signing up and the regulations that have to followed by the event planners using the event apps.

This article is a piece of nice introduction on how to protect event information security with apps. It gives us an insight of how event planners can set the registration system and limit access of the participants to protect privacy. Besides the settings and consideration of the system (app) itself (like the provider of the app and their policies) and the privacy policies, this article also mentions other considerations like Wi-Fi security, employee training and limited information access.

The article breaks down Data Privacy in the Travel Industry. It explains how the pause due to the pandemic is a good time to address security concerns. The article covers examples in the cruise sector, the airline sector and the hotel sector. It also warns companies that it shouldn't collect what it cant protect.

With privacy being a concern in the hospitality industry, hotels are incentivizing a customer sharing information with a heightened personalized experience. Customers are willing to share personal data to earn loyalty program benefits, receive special discounts and offers, and will shop more often with those brands that personalize their communications.

Even though we are aware that generally, individuals are more inclined to do things when there are benefits to them, this new exchange of data for access to certain benefits has now placed that transaction at the forefront of my mind. This is because schemes are not being applied to secretly obtain customers' personal data, but rather the customers are willing to share them. This exchange is beneficial to guests since they earn travelers' consent, unlock richer experiences, better service, and high long-term loyalty. In my opinion, this is a fair trade. Thanks for sharing this article on "How Hotels Can Drive Increased Revenue and Loyalty By Offering a Reciprocal Value Exchange with Guests."