Skip to main content

Home/ CIS Focal Issue/ Group items tagged personal data

Rss Feed Group items tagged

Maria Gurova

What Happens When Medical Science Meets Data Science? | Co.Exist | ideas + impact - 0 views

  • If data from personal biometric devices is ever going to be truly useful to researchers, big medical centers will have to pull it into electronic health records (EHRs), de-identify it, and make it public. Without the medical data found in EHRs, like CT scans, X-rays, and blood tests, researchers have little context for wearable sensor data and there is little useful information that can be gleaned from just the raw data
  • Practice Fusion, a popular EHR company, will begin opening up its API over the next year to pull in data from wearable sensors to its platform.
  • Basis, a startup that makes a health sensor-laden watch, is working on the first step: a device-agnostic platform that puts all of a person’s health sensor data into a single online repository.
Maria Gurova

Should You Trust Big Pharma With Your DNA? | Popular Science - 0 views

  • In January, the biotech company Genentech reportedly committed $10 million for access to the DNA of 3,000 Parkinson’s patients and their families. A week later, Pfizer made a similar deal for the genomes of 5,000 people with lupus.
  • A trove of data could give scientists the tools they need to develop gene-specific drug therapies for certain diseases. “We are hoping to ultimately develop Parkinson’s medicines, for example, that actually modify the disease as opposed to just treating symptoms,”
  • “this has the possibility of not only helping us find new cures, but it also helps us create a genuine health care system as opposed to just a disease care system.”
  • ...2 more annotations...
  • Even a small segment of DNA (23andMe looks at 750,000 base pairs out of 3 billion) can reveal a history of illness or predict future risks and be used
  • The 2009 Genetic Information Nondiscrimination Act makes it illegal for employers or health insurance companies to discriminate based on genetic data. The Act doesn’t address who controls data once it’s out there
Oleg Batluk

Will Big Data Be Used to Create Ad Zombies or Digital Assistants? | Gary Eber... - 0 views

  • unable to separate reality (or as "real" as the online world can be, cartoon or otherwise) and the fictional world of advertising.
  • Dr. Domingos' recent article in the Wall Street Journal paints a utopian scenario where consumers are able to wrest control of the personal information stolen by big business and use it to create "digital models".
  • we really need to ask if creating millions of digital models to remove us even further from face-to-face interaction is the right thing to do.
  • ...2 more annotations...
  • Big Brother government is replaced by Big Business.
  • the perils of aggregating vast amounts of personal data in huge centralized repositories of purportedly trusted third-parties.
al_semenchenko

There Are Some Super Shady Things in Oculus Rift's Terms of Service - 1 views

  • If you create something with the Rift, the Terms of Service say that you surrender all rights to that work and that Oculus can use it whenever it wants
  • Oculus can collect data from you while you’re using the device
  • Furthermore, the information that they collect can be used to directly market products to you
  • ...2 more annotations...
  • What’s most worrisome here is that the emergence of VR technology opens up an new type of data for companies to mine en masse which can be collected efficiently. The fact that Oculus, the clear leader in the new VR marketplace, is setting this precedent could be dangerous for the future of the technology.
  • the Oculus Rift is a device that is always on (much like Microsoft’s Xbox One Kinect feature) which leads to further concerns about when the information will be collected.
  •  
    Oculus already gathering much more personal data than were possible before, and owns any UGC created with the help of Oculus.
al_semenchenko

Visual Perceptive Media - BBC R&D - 1 views

  • Imagine a world where the narrative, background music, colour grading and general feel of a drama is shaped in real time to suit your personality.
  • Visual Perceptive Media is a film which changes based on the person who is watching the video. Rather than drawing on sensor data to profile the environment, it focuses on the user themselves. It uses profiled data from a phone application to build a profile of the user and their preferences via their music collection and some personality questions.
anna_nelidova

Head tracker knows what you're doing and helps you multitask | New Scientist - 1 views

  • wearable system that tracks human movements to understand what task you’re doing, how difficult it is, and when you switch to something else. His goal is to help us control our multitasking lives
  • Gathering patterns of data that describe humans doing different tasks has more potential than just helping us work more efficiently.
  • the device could turn your phone to silent or deliver only emergency notifications. It could also tell you when you need to take a break
  • ...3 more annotations...
  • Epps’s team has made a device which straps to a baseball cap that can work out the intensity of a task and when a person switches to another task – just from their head movements.
  • o use the data from wearables to train artificial intelligences.
  • Epps’s team is building a new prototype made from cheap components that can be worn on glasses, which tracks eye movement and speech as well as head motion.
  •  
    A wearable system that tracks head movements could help people to multitask and handle distractions. The data generated by wearables on millions of humans can be useful for learning purposes of robots and AI. 
Ekaterina Yanovskaya

Out in the Open: The Tiny Box That Lets You Take Your Data Back From Google | Enterpris... - 0 views

  •  
    The National Security Agency is scanning your email. Google and Facebook are hoarding your personal data. And online advertisers are selling your shopping habits to the highest bidder. Today, more than ever, people are thinking about how to opt out of this madness without quitting the internet entirely.
Maria Gurova

Instagram to ramp up efforts to lure small businesses - FT.com - 1 views

  • When we launched ads two years ago, ads were available in just eight countries. In September, we opened for business in around 200 countries
  • Facebook’s global sales team was beginning to push Instagram’s advertising to small businesses, providing them with the ability to target marketing at particular users
  • that international expansion was a priority, with 75 per cent of its more than 400m users based outside the US
  • ...7 more annotations...
  • it has said that its second-largest market outside its home country is Brazil, where it has about 29m users. On Monday, it announced that it has 9m users in Germany and has previously said that it has more than 14m users in the UK
  • Analysts only just started releasing their estimates last year, suggesting the app could generate between $1.2bn and $2bn in sales in 2016
  • Instagram’s monthly active user base could reach up to 520m by the end of 2016.
  • Instagram launched an advertising format that allowed marketers to include links to their products and websites. The so-called “carousel adverts” allow a brand to display several images at once and use a “learn more” button to lead consumers to its own sit
  • the company had no immediate plans to introduce a “Buy” button, similar to the one that Facebook has been trialling. Retailers want the group to introduce functions that will allow users to purchase products seen through the app
  • Instagram is attractive to advertisers partly because of its popularity with hard-to-reach teenagers.
  • A lobbying push by big technology groups, including Facebook, helped to water down the proposed ban. National governments will now be able to reduce the age at which personal data may be used to 13
  •  
    Instagram is now focusing on leveraging more of the parent company resources to increase app's monetization through ad sales. Therefore making their ad features available on the international markets and focusing on the smaller companies and entrepreneurs 
alexbelov

Google's answer to Amazon's Echo is code-named 'Chirp' and is landing soon - Recode - 0 views

  • A product team at Google is working on a hardware device that would integrate Google's search and voice assistant technology, akin to the Amazon Echo
  • a portable speaker with voice assistant tech
  • voice search and intelligent personal assistance will occupy center stage at the company's splash show
  • ...1 more annotation...
  • And Echo is collecting the type of data — what consumers search for, listen to and buy, and how they talk to machines — that Google loves. Amazon has long been considered a big threat to Google's core business as web and mobile app users go to the online retailer for product searches.
  •  
    Google is working on an intelligent voice assistant device for home.
Vladimir Antonov

Soon, Gmail's AI Could Reply to Your Email for You | WIRED - 0 views

  • what’s called “deep learning”—a form of artificial intelligence that’s rapidly reinventing a wide range of online services—the company is beefing up its Inbox by Gmail app so that it can analyze the contents of an email and then suggest a few (very brief) responses
  • The idea is that you can rapidly respond to someone while on the go—without having to manually tap a fresh message into your smartphone keyboard.
  • system learns to generate appropriate replies by analyzing scads of email conversations from across Google’s Gmail service
  • ...3 more annotations...
  • neural network—a vast network of machines that approximates the web of neurons in the human brain—and this neural network analyzes the information in order to “learn” a particular task.
  • Google’s Smart Reply system doesn’t always get things right. But that’s part of the reason the company provides three potential replies to each email—not just one.
  • The system uses what’s called a “long short-term-memory,” or LSTM, neural network. Essentially, this is a neural net that exhibits something akin to human memory. It can “remember” the beginning of an email as it’s parsing the end—and that helps it, on some level, understand this natural language
  •  
    This technology could be developed further to other areas, to tailored made games for kids for example, that are adopt to each individual gaming style so kids find that games are actually made specially for them what makes their experience really personal and unique.
1 - 12 of 12
Showing 20 items per page