Skip to main content

Home/ CIS Focal Issue/ Group items tagged buy now

Rss Feed Group items tagged

Filter: All | Bookmarks | Topics Simple Middle
Maria Gurova

Rentals Delivered By Drone Could Make Ownership Obsolete | TechCrunch - 0 views

techcrunch.com/...rvana-brought-to-you-by-robots

Technology ownership Amazon Prime Air robotics Economy

shared by Maria Gurova on 04 Dec 13 - No Cached
  • Today, the most convenient way to have access to something you want is to own it and keep it where you live. That's because the process of having something delivered is too costly, cumbersome, and slow to do every time you need it.
  • Still, people don't want things soon. They want them NOW. A 30-minute Amazon Prime Air is the closest approximation of “now” we've seen yet.
  • Yet the greatest impact of robotic delivery might not be owning things quicker, but rather not having to own them in the first place. That's because once you can have something approximately now, the functional difference between ownership and rental disappears
  • ...3 more annotations...
  • Maybe we'll 3D print what we currently buy. And there will always be things too big to be conveniently shlepped around. But eventually, I'd bet it won't be humans delivering the pizzas, tools, electronics, clothes, and many other things we buy or borrow today.
  • We might buy less stuff and all objects would spend more of their existence being used rather than in a closet, so we wouldn't have to manufacture as many copies of things
  • Perhaps most exciting of all is what the transition from owning to sharing could mean for our psyches
Maria Gurova

Instagram to ramp up efforts to lure small businesses - FT.com - 1 views

www.ft.com/...44-11e5-846f-79b0e3d20eaf.html

Social Media social networks Economy monetization ad market maker movement entrepreneurship digital advertising one-click purchase buy now micro-moments Hyper Consumerism accessibility big data manipulation Technology advertising to kids

shared by Maria Gurova on 08 Feb 16 - No Cached
  • When we launched ads two years ago, ads were available in just eight countries. In September, we opened for business in around 200 countries
  • Facebook’s global sales team was beginning to push Instagram’s advertising to small businesses, providing them with the ability to target marketing at particular users
  • that international expansion was a priority, with 75 per cent of its more than 400m users based outside the US
  • ...7 more annotations...
  • it has said that its second-largest market outside its home country is Brazil, where it has about 29m users. On Monday, it announced that it has 9m users in Germany and has previously said that it has more than 14m users in the UK
  • Analysts only just started releasing their estimates last year, suggesting the app could generate between $1.2bn and $2bn in sales in 2016
  • Instagram’s monthly active user base could reach up to 520m by the end of 2016.
  • Instagram launched an advertising format that allowed marketers to include links to their products and websites. The so-called “carousel adverts” allow a brand to display several images at once and use a “learn more” button to lead consumers to its own sit
  • the company had no immediate plans to introduce a “Buy” button, similar to the one that Facebook has been trialling. Retailers want the group to introduce functions that will allow users to purchase products seen through the app
  • Instagram is attractive to advertisers partly because of its popularity with hard-to-reach teenagers.
  • A lobbying push by big technology groups, including Facebook, helped to water down the proposed ban. National governments will now be able to reduce the age at which personal data may be used to 13
  • Maria Gurova on 08 Feb 16
     
    Instagram is now focusing on leveraging more of the parent company resources to increase app's monetization through ad sales. Therefore making their ad features available on the international markets and focusing on the smaller companies and entrepreneurs 
isoldatenkova

Human Contact Is Now a Luxury Good - The New York Times - 0 views

www.nytimes.com/...an-contact-luxury-screens.html

Technology education science social kids

shared by isoldatenkova on 10 Apr 19 - No Cached
  • The rich have grown afraid of screens. They want their children to play with blocks, and tech-free private schools are booming. Humans are more expensive, and rich people are willing and able to pay for them.
  • classes have been replaced by software, much of the academic day now spent in silence on a laptop. In Utah, thousands of children do a brief, state-provided preschool program at home via laptop.
  • And children who spent more than two hours a day looking at a screen got lower scores on thinking and language tests,
  • ...3 more annotations...
  • Human contact is becoming a luxury good.
  • Tech companies worked hard to get public schools to buy into programs that required schools to have one laptop per student, arguing that it would better prepare children for their screen-based future.
  • In Silicon Valley, time on screens is increasingly seen as unhealthy. Here, the popular elementary school is the local Waldorf School, which promises a back-to-nature, nearly screen-free education
Maria Gurova

Mattel Unveils ThingMaker, A $300 3D Printer That Lets Kids Make Their Own Toys | TechC... - 0 views

techcrunch.com/...-lets-kids-make-their-own-toys

Technology Play learning creativity 3D Printer made by me maker movement customization personalization toys Physical vs Digital UGC play pattern transformation of play accessibility affordability

shared by Maria Gurova on 16 Feb 16 - No Cached
  • Mattel unveiled its new, $300 3D Printer, the “ThingMaker,” which will allow children to print their own toys at home
  • While there are affordably priced 3D printers available today, the software that works with them can sometimes have a learning curve that can hinder adoption. With the new application, live now on iOS and Android, the goal was to make it easy enough for anyone to design their own toys – even younger children
  • The idea isn’t just to print an object and be done, however – instead, kids will print parts that can be assembled to form larger creations, like dolls, robots, dinosaurs, scorpions, skeletons, bracelets or necklaces, for example
  • ...1 more annotation...
  • This process can take anywhere from 30 minutes for a small item, up to overnight (e.g. 6 6 to 8 hours) for a larger toy
  • Maria Gurova on 16 Feb 16
     
    Mattel presented a new affordable toy that allows kids to build their own toys at home using a kids-friendly app that is easy to use for a novice and a home 3D printer. The spread of this technology might put pressure on the traditional toy market and create opportunity for IPs owners to allow kids interact with their favorite franchise in the whole new way
1 - 4 of 4
Showing 20▼ items per page