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Maria Gurova

Research Says Screen Time Can Be Good For Your Kids - Forbes - 0 views

  • Still, most parenting wisdom continues to portray television as an evil mind-rotting demon. The fear of ‘screen time’ is so deeply ingrained in our collective imagination that an irrational opposition between outdoor play and media consumption is taken for granted. Many parents believe the choice is either/or: indoors or out.
  • most storytelling is interactive. We consume most of our media through internet connected devices. And technology is so adept at providing ‘adaptive feedback’ that it proves to be an exceptionally effective teaching tool. In fact, a recent SRI study shows that game based learning can boost cognitive learning for students sitting on the median by 12%.
  • Joint media engagement refers to spontaneous and designed experiences of people using media together, and can happen anywhere and at any time when there are multiple people interacting together with digital and traditional media.
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  • describes the rules and restrictions we put on screen time. Some of these restrictions limit time, other restrictions filter content.
  • Restrictive Mediation
  • Unlimited access to media becomes one of the markers of adulthood.
  • Instructive Mediation describes what happens when we talk to our kids while watching a movie or playing a video game with them. Make it a teaching opportunity
  • Instructive mediation is key for raising kids that are critical thinkers and intelligent adults in a media saturated world–kids who know how to THINK about the media they consume.
  • Social Coviewing is when you watch something with your kids but don’t necessarily talk about it. This is what happens in a movie theater.
  • This is what happens when I watch Phineas and Ferb with my kids.
  • Parallel play is kind of like multitasking. I can be typing on my Chromebook next to my son while he’s playing minecraft. We engage in peripheral conversations, some tangential, and some directly related to the game he is playing.
  • Asymmetrical joint media engagement
  • While interacting with me online, I hope they learn good web etiquette. I’m teaching them lessons about propriety and social media. They see the kinds of things I write in emails and chats.
Anton Vorykhalov

REDEF ORIGINAL: By Obsessing Over the Present, Big Media has Forgotten its Past and End... - 0 views

  • By Obsessing Over the Present, Big Media has Forgotten its Past and Endangered its Future (But it’s Not Too Late)
  • When it comes to digital-era investments, Disney has certainly been the most active of the major media companies (though IP represents more than 80% of total outlays). Over the past decade, the House of Mouse has bought the largest YouTube Multi-Channel Network (Maker Studios), a mobile gaming company (Playdom), several multi-media storytelling platforms (Marvel, LucasArts, Pixar), become Vice’s largest outside shareholder, doubled down on technology-driven theme park experiences (MagicBand, VR), established an annual fan expo (D23), formed an accelerator program with TechStars (Disney Accelerator) and launched an ever-expanding sandbox video game at the cost of more than $125M (Disney Infinity)
  • For the past 20 years, television networks have reaped more than $1T inflation adjusted revenues and $300B in net cash flow thanks to what was sown throughout the 1980s and early 1990s (most cable networks took years to hit cumulative net profits, with several market leaders accumulating hundreds of millions in losses doing so). But the harvest is coming to an end. Crop rotation is not a waste; it’s an essential investment in forward productivity.
alexbelov

How the internet is disrupting politics - Vox - 0 views

  • But thanks to the internet, that hasn't stopped Bernie Sanders from putting up a serious fight. He was able to leverage his online support to raise $73 million from 1 million donors in 2015 — most of whom gave small amounts. He raised another $20 million in January and $40 million in February, with an average contribution size of $27.
  • But one safe bet is that the media of the future will be even more decentralized than today's media. It will be easier than ever for voters dissatisfied with the status quo to find each other, organize, and back political outsiders willing to champion their concerns.
  • the political process finally feels the full impact of the internet revolution, it will be "more like a phase change than just an incremental shift." The Trump and Sanders campaigns might seem like a dramatic change from the status quo, but the internet's political revolution is just getting started.
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    Political campaigns become decentralised and independent of traditional media and elites. Candidates collect large sums online for their election campaigns, new channels, like social networks, allow them to gain support of the masses. The old media still works but its influence rapidly weakens.
alexkozh

Future scenarios for the TV and video industry (strategic foresight by Deloitte) - 1 views

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    Four possible scenarios of video industry: 1) Universal supermarket (few digital platforms with 100% content, AI based special selections for users), 2) Content endgame (content owners withdraw content from plarforms, develop D2C approach), 3) Revenge of the broadcasters (media holdings win their shares by partnerships with telecpms and offering local content, global content exist on digital platforms), 4) Lost in diversity (multiple content creators, multiple content distributors
al_semenchenko

Visual Perceptive Media - BBC R&D - 1 views

  • Imagine a world where the narrative, background music, colour grading and general feel of a drama is shaped in real time to suit your personality.
  • Visual Perceptive Media is a film which changes based on the person who is watching the video. Rather than drawing on sensor data to profile the environment, it focuses on the user themselves. It uses profiled data from a phone application to build a profile of the user and their preferences via their music collection and some personality questions.
Maria Gurova

Meanwhile in the Future: Everybody Is Reviewed in a Reputation Database - 2 views

  • Recently, an app called Peeple got a whole lot of attention for trying to be the Yelp for Humans
  • But what would it be like if we lived in a world where everything you do is subject to a rating doled out by a combination of machines and other people?
  • Michael Fertik, the founder of Reputation.com and the author of the book The Reputation Economy, talks on the episode about all the ways that brands and companies are already compiling your information into a profile that helps them make decisions about you. Linkedin, AirBnB, Uber, they’re all gathering what Fertik calls your “digital exhaust” to learn more about you
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  • So what makes Peeple different from say AirBnB where you rate your tenants? Jeff Hancock, a professor of communications at Standford, says it comes down to turning your interpersonal relationships into transactions.
  • But in 15 or 20 years, all those reputation systems might be combined. And they might totally dictate your life: what jobs you get, what insurance you’re offered, who you date, where you live
  • Fertik predicts that in just five years, companies won’t post jobs, but rather plug in their desires into a database to find the right person. Jobs will come to you, he says. But part of that selection process will probably include parameters outside someone’s direct qualifications
  • If financial success, personal success, housing, food options, all that is tied into this reputation system, the people who have the understanding and the money to make that reputation system work for them will succeed
al_semenchenko

Gamasutra - Exploring a future of 'transmogrified reality' game design - 0 views

  • many developers are concerned about the dangers (physical, mental, or cultural) of asking their audiences to strap on a vision-obscuring headset for hours at a time. 
  • Long-time game designer and current Google game design chief Noah Falstein's personal favorite is "transmogrified reality" --  an approach to game design that relies on new 3D-sensing phones and tablets, combined with inexpensive head mounts, to seamlessly integrate the virtual with the real.
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    There are still many challenges for designers to adopt capabilities of VR and be able to deliver compelling product. One of the solutions requires much more than just a VR headset. Noah Falstein presents his concept of "transmogrified reality". An environment filled with various devices that work together to create new user interactions in VR-world that are not just possible, but also convenient.
Maria Gurova

Instagram Testing 3D Touch Ads - 1 views

  • says the move by Instagram is part of an ongoing initiative to add more e-commerce features to the platform, as well as more ways to display and interact with products
  • "Mobile commerce is definitely a space we are looking at closely.
  • Instagram has become increasingly more interested in advertising and has deployed a variety of new products and ad formats for advertisers.
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    Instagram is testing tools that might make it the e-comemerce platform of the future
alexbelov

Audible's new Channels audio content subscription service is a bet on a voice-powered f... - 0 views

  • Amazon-owned Audible announced a new service called Channels today, one that differs from its typical audiobook business in offering more bite-size content from original content producers, as well as recordings of news stores from NYT, WSJ, The Washington Post and others. The original programming will be rolling out over time, covering comedy, investigatory journalism (think Serial) and talk shows – which is really Amazon applying the Netflix/Prime Originals model to audio content.
  • The potential Amazon and Audible sees in Channels is the same potential that many others have been picking up on in podcasts. Podcasts present a way to provide multi-genre, opt-in entertainment to consumers with relatively low cost of entry, and unlike most other types of media, it can be consumed concurrent with other activities.
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    Amazon-owned Audible announced a new service called Channels today, one that differs from its typical audiobook business in offering more bite-size content from original content producers, as well as recordings of news stores from NYT, WSJ, The Washington Post and others. The original programming will be rolling out over time, covering comedy, investigatory journalism (think Serial) and talk shows. It's similar to podcasts, which provide multi-genre, opt-in entertainment to consumers with low cost of entry, consumed concurrent with other activities.
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