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Jocelyn Workman

Social Media and Disasters: Current Uses, Future Options, and Policy Considerations - 17 views

This CRS (Congressional Research Service) Report for Congress by Lindsay, provides an organisational perspective of how social media have been and might be used to improve emergency response and re...

Net308_508 Twitter social media community collaboration Wikipedia Crowd

ianzed

Making the News: Movement Organisations, Media attention and the public agenda - 18 views

This article very loosely relates to my focus on Anonymous. Although not particularly relevant to my focus, it does provide a decent contextual setting for explaining why Anonymous receives so much...

Net308_508 collaboration community Crowd participatory

samara hartnett

Public Radio's Social Media Experiments: Risk, Opportunity, Challenge - 4 views

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    I have centered my approach to the main theme of Mobile Phones and Crowd Sourcing on both the Radio and Retail industries. With the acknowledgment that Mobile Phones, Crowd Sourcing and Social Media are all connected through the creation and distribution of information, this article further explores the individual adoptions or resistance to associated practices relating to the main theme. The article 'Public Radios Social Media Experiments' (Levenshus, 2007) proves itself very useful in its ability to pin point relevant conclusions regarding the role of the audience, the nature of online communities, the use of associated tools and reasons of reluctance towards industry integration. Although this article responds directly to Radio the points of analysis can also be applied to the Retail industry. These conclusions referred to the transformation of listeners/consumers into potential sources of information and the ability of audiences/consumers to contribute and reveal an unexpected wealth of knowledge. It is here that the connection to information obtained by crowd sourcing on social media platforms is supported and the seamless integrated of mobile devices into this process could be assumed. The article also surmises that social media and crowd sourcing strategies are essential to the future of public broadcasting. This should also be considered with reference to Retail. There are explanations as to why resistance to social media opportunities may occur. For example, resistance is due to the lack of knowledge, resource allocation and institutional culture (Levenshus, 2007). But above all the article describes online communities as organic, dynamic and having lives of their own (2007), giving us a valuable base with which to analyse the role of mobile devices in sourcing information. The provisions of such analytical conclusions help to develop a better understanding of the overall affects to industries such as Radio and Retail as they reconsider busi
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    Thanks for the heads up Dean - the link loads fine in a new tab for me... Have I done something wrong in my post do you think?
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    I have been a big fan of listening to podcasts for years from http://www.abc.net.au/radionational/ . I subscribe to them in Facebook. So I have seen how they have slowly improved how they engage with the public. So your example I think is a good one for an industry that previously just has synchronous communication and now because of Social Media has A Synchronous to leverage its value. What has happened for radio has good lessons for those business owners that think business has got tougher. Radio previously had an audience/users that was "out there" and many other businesses have an audience that is "in here." Regardless of how the audience/client is connected/contacted then this touch point can be leveraged and value added by social media. The Curtin University Gym has users that are "in here" and whilst people are in the gym using the equipment they can see TV's that include advertisements for Physiotherapy etc. This is a basic form of social media interaction, The user arrives and the TV delivers. The Gym also has a Facebook page that they seek to have users or all of Curtin University to like. Maybe they also make use of Flickr and other social mediums that all adds up to adding value to the business through indirect advertising and awareness creation. So the point I am trying to make is that if you have "in here" users then you ought to connect with them whilst they are in the gym with as much social media as is acceptable. Can the Endomodo App be given a Curtin University Brand/Logo so that the many users can utilise? If not then the Curtin Gym can make use of Endomodo Groups so that the elderly classes can better network and collaborate etc. The more connected a business is with its client base then the more value it can deliver to them and the more revenue that business can collect from advertisers in the case of a radio station. A supply busines
Dean Strautins

Internet Based Collaboration and Organisation in Education Institutions - 20 views

I will post not much to try to draw these papers to the top of the list in an attempt to attract comment as it now is listed as 85 of 86 posts.

Collaboration in Higher Education

theresia sandjaja

Social Interaction and Co-Viewing With YouTube: Blending Mass Communication Reception a... - 0 views

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    This article examines on various factors of uses and gratification on why people utilise media in Youtube. First factor is motivation, where the writers believe that the media behaviour is goal directed and purposive. This motivation is part of the central concept in acquiring media within online space. Youtube technology enable the user to satisfy interpersonal needs and communicate their opinion to others thus creating social bond between users. Secondly, the activity factor explained that Youtube provides a medium to facilitate activities to audience before, during and after media exposure. This activity can influence how audience perceive certain (media exposure) through social interaction. Last factor, which is affinity, described how Youtube enable users to select various channel of media for their own interest. For example, active users tend to create their own video and share with the public, while the less active users may only need to find information or entertainment. These factors relates well with the reading by Wasko (2005), which examine why online users voluntarily contribute knowledge and ideas to help others in online environment.  Following the factors above, the writer also includes the study on user background characteristics that shape their activity on Youtube. This characteristics including: social activities and interpersonal interaction, locus of control where belief is reflected to control events, sensation seeking and innovativeness. The study is based on the quantitative research to support their hypothesis. 
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    To conclude the article, there was an argument that previously, researchers believed the Internet would blur the lines between mass and interpersonal communication. Through the analytical data that were included, the writer argued that the new social networking sites would blend the mass and interpersonal communication.
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    The link above only provide first page free sample. For complete version of this reading please access through Curtin Library catalogue Source: Haridakis, P. & Hanson, G. (2009) 'Social interaction and co-viewing with Youtube: blending mass communication reception and social connection'. Journal of Broadcasting & Electronic Media, June 2009, 53(2), p.317 (19) available online through Curtin Catalogue. Additional reference: Wasko, M. M. & Faraj, S. (2005), 'Why Should I Share? Examining Social Capital and Knowledge Contribution in Electronic Networks of Practice', MIS Quarterly, 29(1), p. 35-57.
Jocelyn Workman

Yates, D & Paquette, S. (2010) Emergency knowledge management and social media technolo... - 2 views

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    This article looks at the value of social media as a knowledge management platform for managing emergency responses by organisations to disasters, based on a case study of the 2010 Haiti Earthquake. The US was a major stakeholder in coordinating the emergency response to this humanitarian crisis and had, prior to this event, relied on manually intensive and centralised knowledge management systems. This was the first time the U.S. Government "relied on social media to coordinate knowledge and action between cooperating agencies" (p. 7). Data was gathered by one of the participating authors assigned to AFCAT (U.S. Air Force Chief of Staff's Crisis Action Team) to configure social media tools. SharePoint, newly introduced to the organisation, provided a new basis for knowledge sharing. Previously, the only opportunity for staff to find out what others were doing was during information briefings. The SharePoint platform supported mechanisms for knowledge sharing within the team, and Haiti specific wiki pages were developed by participating agencies using a common government MediaWiki platform. Together, these social media tools increased the flow and form of knowledge as they allowed knowledge to be: o shared - it was now visible and accessible within and between agencies o reused as new knowledge o verified and usefulness rated o removed duplication of effort o facilitated collaboration and cooperation between groups Conversely, this study found that the uncontrolled uploading of information to wikis required organisations to put systems in place to manage and monitor the content of wikis. Accuracy of information for emergency response by organisations is critical. This peer reviewed article provided a theoretical framework for social media as it applies to disaster management. I found it took several readings to absorb the content and it was difficult to work out what social media tools were actually created beside wikis.
Dean Strautins

How organisations framed the 2009 H1N1 pandemic via social and traditional media - 5 views

This paper dazzles me with non stop cramming of terms and references. I simply can not hold all those reference points in my head at the one and same time to be able to come up with insightful lear...

Net308_508 community social media Crowd participatory technology

Oliver Hennessey

Encouraging Political Participation in Africa: The Potential of Social Media Platforms - 0 views

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    Chatora, A. (2012). Encouraging Political Participation in Africa: The Potential of Social Media Platforms. Institute for Security Studies. Retrieved March 22, 2012 from http://www.iss.co.za/uploads/15Mar2012SocialMedia.pdf This situation report is from the Institute for Security Studies (a pan-African applied policy research institute based in South Africa), and examines the role of social media in facilitating political participation. It uses as its catalyst the recent popular protests dubbed the 'Arab Spring' to explore the possibility of an 'African Spring' protest movement. The report includes case studies on several African countries highlighting difficulties faced by different countries utilising social media, which includes historical experiences, institutional arrangements and socioeconomic and political conditions. Of note are the actions taken in Cameroon where the government blocked the Twitter service for ten days during the Arab Spring protests for reasons of 'national security', and in Uganda when the 'walk-to-work' protests were successfully initiated by protest groups making use of social media such as Twitter, the government suspended the use of social networks causing 'walk-to-work' protests to lose their momentum. The report concludes that despite the severe challenges facing Africans in taking up social media, that ultimately "engaging with these platforms will allow citizens to circumvent the wide range of tactics used to stifle public opinion". I find this report to be a valuable resource as it explores the current environment, requirements, and limitations within Africa for movements to successfully incorporate social media such as Twitter into their political protests.
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    This article discusses the potential for political protests in African nations, in light of the recent activism in Arab countries. I found this article beneficial, as it clearly highlights the profound difficulties that are faced in some African nations, and discusses elements that are not covered in other articles related to the topic. An element of particular importance was the consideration of historical context when investigating the potential for political activism, both online and offline. The widespread poverty and clear digital divide between some people in Africa, is of significance as many choose to engage in activities of survival, rather than that of political action (Chatora, 2012, p.4). Computer literacy skills and the willingness of people to disobey controlling governments must also be considered, as people in Angola have shown no signs of retreating from political discussion and the organization of protests online, compared to people in Cameroon and Zimbabwe who are facing various difficulties against repressive regimes (Chatora, 2012, p.9-10). The importance of historical context clearly resonates with the article I discussed - "Protest 2.0: Online Interactions and Aboriginal Activists." The Aboriginal activists were uncomfortable with using new technology, due to a lack of computer literacy, as well as, the evident interference it made with the historical context of communication in their culture, as visual storytelling is favoured over the written word used online (Petray, 2011, p.927). This article adds value to the discussion of political activism as it is of great relevance to the topic and appears to be a reliable source of information. Whilst it does comment on various elements not covered in other articles, it also highlights an area of significance regarding the uptake of social media in African nations - clearly implying that there will be future developments in this area of research. Reference: Petray, T.L. (20
samara hartnett

Radio's Social Media Performance is Pathetic | Mark Ramsey Media LLC - 0 views

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    This article is by Mark Ramsey the author of two radio industry bestsellers. He has extensive experience in broadcasting, both television and radio, and is influential in media research and strategic implementation (Ramsey, 2010). Mark Ramsey states 'Radio can have a huge stake in social media thanks in no small part to our powerful megaphones' (2010). It is with this remark that the rest of the article can be better understood as a valuable resource when discussing mobile devices, crowd sourcing and their importance to radio if it wishes to embrace a new media platform. The ease with which users/ 'audience will give up information' (Ramsey, 2010) and participate in real-time interactions (ie.tweeting or sms stations) highlights a need of the audience to not just listen but join the conversation. Radio is shifting from a once passive 'you push, they consume ' to an active ' you join in, and they share' medium (2010). Although this article skims over any direct reference to mobile devices, it remains relevant because it highlights the driving want of audience participation and the role of radio to 'respect the audience and add value to their lives' (Ramsey, 2010). This shifting relationship is facilitated in large by current developments in mobile device technologies. Traditional forms of media such as radio have to now reconsider how their content is being consumed and respond adequately to their audience. Ramsey, M. 2010. About. Retrieved from:http://www.markramseymedia.com/about/ Ramsey, M. (2010, July 26). Radio's Social Media Performance is Pathetic. [Web log post]. Retrieved from: http://www.markramseymedia.com/2010/07/radios-social-media-performance-is-pathetic/
Tamlin Dobrich

Kony 2012: The Template for Effective Crowdsourcing? - 25 views

A very interesting article that I believe presents a good basic understanding of the topic however being a Wordpress blog I would argue that it may not be a perfectly reliable or an unbiased source...

Net308_508 collaboration Crowd social media kony 2012 crowdsouced interventions

owen_davies

BitTorrents and Family Guy: teenage peer group interactions around a peer-to-peer Inter... - 22 views

This particular paper looks into the bit torrent community while focusing on the popular American Cartoon-Comedy Family Guy. The article looks into how bit torrent is able to make downloading and s...

Net308_508 Crowd bittorrent

Jocelyn Workman

Expecting the Unexpected: The Need for a Networked Terrorism and Disaster Response Stra... - 14 views

Stephenson and Bonabeau's article (2007) proposes an alternative strategic approach for emergencies that utilises the concepts of 'swarm intelligence' and 'netwar' (2007, p. 2), a combination of co...

Net308_508 collaboration community social media Twitter Wikipedia Disaster Management Crisis Response

Victoria Jobling

Digital Prefigurative Participation: The Entwinement of Online Communication and Offlin... - 0 views

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    Mercea, D. (2012). Digital Prefigurative Participation: The Entwinement of Online Communication and Offline Participation in Protest Events. New Media and Society, 14(1), 153-169. Retrieved March 25, 2012, from Sage Journals Database. http://nms.sagepub.com.dbgw.lis.curtin.edu.au/content/14/1/153.full.pdf+html In this article, the authors aim to identify the use of computer-mediated communication prior to two offline protests, to determine the role and impact it plays on participants. Social media evidently played a strong role in the recent Arab uprising, but unlike the environmental protests studied in this article, there was a widespread urgency for change influencing the use of online resources. The study included FanFest, an environmental festival supporting change in Romania, and Camp for Climate Change, a traditional and direct style protest involving damage to property and blockades, in the UK (p.158-159). FanFest was considered a low-risk event, and Climate Camp was deemed a high-risk event (p.158), due to the level of activism involved. This article is valuable as it determines a correlation between individuals not associated with any activist organizations and their involvement preceding offline events. The idea that potential activists are more likely to attend low-risk events was reinforced, as a large percentage of people who attended FanFest fit this category (p.159-160). The online organization of the festival attracted new participants, as people were able to discuss the event online and collaborate, by offering suggestions to improve future festivals (p.163). The event aimed to engage the public in environmentalism, rather than demand change, like Climate Camp. This enabled people to freely discuss ideas online, without needing to meet in person. This contrasts with Climate Camp, as many participants d
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    In this article Mercea (2011, p. 155) observes how computer-mediated-communications are contributing to "participation in protest events run by social movement organisations". He aims to study specifically what role online communication plays in the relationship between online and offline environments in relation to activism. This article ties in well with the Kony 2012 campaign I am currently observing and has strong links to an article I read called 'Online Activism' by Guobin Yang. In the two cases Mercea presents, the power of the crowds mediated through computer-communication allows online activism to occur (Yang, 2009, pp. 33). Through interactions on Web 2.0 outlets, Social Movement Organisations have become a force for social change (Mercea, 2012, p.156). Mercea and Yang both agree on the idea that organisations that utilise Web 2.0 platforms are more successful at harnessing crowds, and in doing so promote discussions, real life meeting points, and ultimately plan towards a groups next step in action. The Invisible Children organisation is classified as a 'Social Organisation Movement' and is a prime example of how computer-mediated-communication combined with Web 2.0 platforms facilitates participation. Interactions on Web 2.0 outlets have allowed the Invisible Children's Kony 2012 campaign to become a force for social change. The Kony 2012 campaign reinforces Mercea's observation that interactions online can encourage activism to cross over into the offline environment. The Invisible Children's action plan, focused for April 20th 2012 dubbed 'Cover the Night', enables audiences to actively become involved with the campaign offline while engaging with it online. The success of the Invisible Children's campaign can be pin-pointed to how it was aimed at a particular audience, reinforced by social media platforms, and most importantly how it has harnessed Web 2.0 tools to deliver the mission of the Kony 2012 campaign, to make J
michelangelo magasic

STEAL THIS FILM - 2 views

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    Steal this Film is a documentary about bittorrent culture centred around the story of the Swedish torrent tracking website The Pirate Bay. In telling their story, the Pirate Bay members relate quite early on that they are not only a filesharing website but also an organisation for free speech. We see bittorrent organisations as situated within the wider context of media piracy and filesharing networks as clandestine organisations that must be diffuse in order to evade detection by anti p2p groups. The Pirate Bay's struggle against media outlets is elevated to a battle against American cultural hegemony. Within this context Kent's (2011) reading of the swarm as a simulacra of group identity can be seen as a defence - a tactic - as deCerteau (1984) puts it for the weak to re-appropriate the power of the strong. Filesharing is a form of protest. By publicising their struggle, The Pirate Bay build a bridge between physical and virtual communities. The film features spontaneous interviews with people on the street."The internet is too big, you can't fight it, (27mins)" says a girl with blue hair. Is she referring to the network of computers which make up the internet, or the strength of communities which practice filesharing, the linkages and solidarity of people across the world? This footage awakens the reader's conceptions of a link between physical and virtual activities, online collaboration breeds a solidarity between users which can echo beyond the activities of the swarm. We see bittorrent used not solely as a method for obtaining entertainment but as a vehicle for ideological struggle. The faces in the movie are conspicuously youthful and one sees that they collaborate not only in terms of files but also in ideas and viewpoints. We see bittorrent as a tool for worldwide collaboration/change. References Certeau, M. (1984), The Practice of Everyday Life. University of California Press, Berkeley. Kent M (2011), 'Strangers in the Sw
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    There is no escaping the debate about copyright when studying the Internet. This however is refreshing point of few surrounding the topic. The reliability of the source is sound as long as a viewer is wary of any bias as it is solely from the Pirate Bay point of view. There is a strong representation of a youth culture also. The youth appear tired of being force fed the institutionalized approach to media that had previously existed. As the interviewees comment, the raid on Pirate Bay was clearly a political power play and one that backfired. There is defiance towards America in particular as the documentary presents evidence of its attempt to pressure Sweden into sabotaging those who are 'threatening' Hollywood industries. Copyright laws do not translate across international boarders and for the first time, thanks to this documentary, I could actually see how this might play out in the real world. This is both valuable and useful in the overall understanding of the Bit torrent topic. Of particular importance to me was the statement made by one of the Piratbyran creators, Rasmus Fleischer, stated that they are 'our basic principle is not about building empires' (The League of Noble Peers, 2006). This is the most crucial difference between the Hollywood approach to copyright and the P2P approach to copyright. Just because media is made available for free consumption does not mean that it will not translate into sales on any level. I went away from this documentary feeling that industry producers and distributors need to get creative with their content, listen to their consumers and create a shared experience of shared benefit to both sides of the argument.
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    This roughly thirty minute long documentary, while being a very "copy-left" focussed, helps to place BitTorrent within the context of global politics. It is about "ThePirateBay", one of the biggest BitTorrent trackers in history. ThePirateBay's servers are physically located in Sweden, and this documentary shows how Swedish law has interacted with American and international laws about copyright and file sharing. It uses various clips from many different interviews, including the people central to ThePirateBay but also Swedish citizens seemingly randomly interviewed on the street. It is interesting to note that many of them do seem to have some knowledge about ThePirateBay and also express their support for the site. This sense of community surrounding BitTorrent reminds me of the Australian youths in the "BitTorrents and Family Guy: teenage peer group interactions around a peer-to-peer Internet download community" paper. This documentary highlights the feeling of oppression and resistance to control of media which seems to underlie the communities who use BitTorrent. Combined with the copyright laws, these are worth thinking about because of how they influence the way people use BitTorrent to collaborate, and also how people collaborate to support file-sharing, including by demonstration as seen in the documentary.
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    This film provides various aspects of online file sharing, particularly, in relation to music and movies. The topics discussed in the film include: the difference in copyright laws between America and Sweden, how online file sharing changed the nature of networking within society. The film also presented the contrast of perspectives of online file sharing held by younger consumers as opposed to those of the older producers. In America, major music and film industries regard peer-to-peer file sharing as an infringement to copyright, while in Sweden there is no copyright law for film and music productions that are available in bittorent. A Swedish user disputed that American copyright law should not intervene in other countries because there is no geographical limitation in the Internet. The age gap also highlighted different perspectives, for example, younger users believe in the right to public access while the older producers believe in that commodities (such as music and films) cannot be given to people for free. To argue this, the market of music and film industry cannot outlaw social change. Lastly, the activity of file sharing through bittorent has changed how the way society collaborates to exchange ideas and information. For example, the support to use bittorent is not documented in a fixed website but only transferred through online forums where users collaborate as social groups. This film relates well to the resources I had about Youtube in terms of different perspective based on age. Young people tend to use online media fluently and do not see copyright implications. The movements towards file sharing has become even more apparent, this is shown by social online collaboration is the current method to consume popular media, how the consumer recreate this media and contribute to the mass again.
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    Steal this Film, is a short 30-minute documentary that looks at the social politics and debate about file sharing and the bit torrent client, focusing on Swedish torrent tracking website The Pirate Bay. The documentary outlines how file sharing and copyright is a touchy subject within American laws, and through the documentary we are able to hear differing opinions on who is right and who wrong. The various people that are interviewed who are involved with the Pirate Bay take a 'us against the world' approach and make it clear that technically they aren't doing anything wrong, and through the power of free speech they are making their voice heard. Numerous youths are also interviewed and each seem to be of the copyleft opinion that what they are doing is almost some sort of activism, and believe that these torrent communities are un-able to be stopped. I would also have to agree with this as a 'Pirate' myself and also through the learning that I have undertaken while at university, that this excuse by the Movie/Music industry that they aren't being hurt through piracy is totally utterly false and I think as one of the speakers in the video says "We aren't going to wake up one day and find that all music artists have died because of Piracy". In fact I would go as far to say that because of this cry-baby outlook by these industries that the bit torrent and file-sharing communities have been strengthened because of it.
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    I was taken aback when I went to download 'Steal This Film' and it popped up as a torrent file in BitTorrent. I suppose I wasn't used to, what I perceived as, 'legitimate' content being provided in the form of a torrent. The film stated, "right now ten million people are using BitTorrent" and indeed, at the time of watching, I was also using BitTorrent. One of the things I found admirable, and also a little surprising, was the resilience of the Pirate Bay founders. Even after being raided and shut down by the authorities, their belief in what they were doing, and their advocacy of free speech, was too strong to just let go. I also found the film interesting in its depiction of the various anti piracy campaigns created by Hollywood film studios juxtaposed with the interviews of young people claiming that the amount of money made by Hollywood is "absurd". Even if crew members and writers are suffering at the hands of film piracy, like the people interviewed, I find it difficult to sympathise with Hollywood's view point when you can safely assume that the largest chunk of proceeds made from any film go to the 'talent' and not those people working so hard behind the scenes. Perhaps Hollywood losing money could be considered a positive outcome, as so many subpar films probably should never have been made in the first place. Perhaps having less money to fund any film on a whim will lead film studios to choose their projects more carefully, resulting in the delivery of quality rather than quantity to film consumers.
ruenhongo

Crisis in a Networked World: Features of Computer-Mediated Communication in the April 1... - 9 views

This article relates to "Connected Giving" by Torrey et al. (2007) because they both talk about the two different kinds of communication. In this article, the authors discuss how an "unofficial bac...

Net308_508 collaboration community organisation Twitter Facebook Crisis Response Disaster Management

Stephen R

Online Activism - 14 views

My topic of choice is the Anonymous activist group who's activities are often, but not exclusively, enacted online. The online activism by Anonymous is similar to the online activism described in Y...

Net308_508 collaboration organisation crowds china kony 2012 online activism

samara hartnett

Social Media: A New Frontier for Retailers? - 6 views

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    As with any critical research involving new technologies the acknowledgment of a 'lack of concrete academic scrutiny and scientific evidence' (Boria et al, 2008) is important. In this article it acts as a timely reminder that mobile devices are still a currently evolving technology. This point serves the reader well when they are trying to position the use of mobile devices and their abilities in sourcing information. There are a number of important points highlighted throughout the article that are directly linked to this evolution. Firstly the evolving role of the consumer that is emerging empowered, sophisticated, critical and well informed. Secondly the developments towards effective leveraging and deriving value from social media-based tools and thirdly the continual shift in consumer behavior away from 'corporate communication' and towards 'peer reviews', ultimately affecting buyer intentions (Boria et al, 2008). Taking the fore noted current evolution of mobile devices into account, a small suggestion that we are 'in the process of replacing phones…' (Boria et al, 2008) all together, can be best understood with reference to traditional mobile technologies. They could not access the Internet. Although this is the only direct reference to a mobile device there is extensive analysis into the sourcing of information by consumers. With out mentioning the Smartphone but accepting its general mainstream adoption, it is easy to assume that consumers sourcing and contributing product information could do so easily from their mobile devices whilst in the act of shopping.
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    Reference: Boria, Constatinides and Romero. 2008. Social Media: A New Frontier for Retailers?. Retrieved from http://www.utwente.nl/mb/nikos/publications/ecpapers/constantinidessocialmedia.pdf
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    This article is beneficial because it touches on key issues relating to the retail industry's lack of adaptation and understanding of online technologies. It highlights the future potential of online shopping, identifies non-adaptation of new technologies as a threat whilst pointing out the potential risk in adopting them. There has been a lot of media coverage about this topic in recent months and whilst this paper was written in 2008 it is not until now that many retail giants are utilising online platforms, take David Jones for example. The study mentions the lack of academic resources relating to Web 2.0 technologies, this is similar to the Twitter paper by Burton & Soboleva, 2011 where there is also little research relating to understanding the real value in the adaptation of Twitter by businesses. "Lack of concrete academic scrutiny and scientific evidence is a warning to businesses to be cautious when engaging in Social Media as marketing tools." (Boria et al, 2008). The article also mentions that retailers could misjudge available tools. This to me expresses the uncertainty that many had and might still have in jumping into these technologies and that there may be a general notion of not understanding their real value. Overall the shift in power from the organisation to the consumer is evident and the ubiquitous nature of the Internet through mobile usage adds to this shift. Crowd sourcing here plays a part because consumers have access to other consumers' opinions and recommendations. Web 2.0 is key, when a consumer has a question others can answer it, instead of the business itself, consumers trust other consumers. An attempt of crowd sourcing by retailers is also is evident here, examples are shown where retailers have tried to get customers to become co-producers or creative contributors, this also serves as a way to create stronger customer engagement. Additional referenc
Jocelyn Workman

Distributed Networks and Collaboration Following a Technological Disaster - 13 views

Sutton's article discusses the use of Twitter following a technological disaster on 22 December 2008 at the Tennessee Valley Authority's (TVA) Kingston Fossil Plant where a coal waste containment p...

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Victoria Jobling

Protest 2.0: Online Interactions and Aboriginal Activists - 1 views

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    Petray, T.L. (2011). Protest 2.0: Online Interactions and Aboriginal Activists. Media, Culture and Society, 33(6), 923-940. Retrieved March 25, 2012, from Sage Journals Database. http://mcs.sagepub.com.dbgw.lis.curtin.edu.au/content/33/6/923.full.pdf+html This article conveys, that while it is necessary to utilize the tools made available by the digital age, they "should be used to enhance offline activism, rather than to replace it" (p.936). The author has studied an Aboriginal community in Townsville, and the difficulties that activists have faced in gaining momentum in a digital space. Unlike the young tech-savvy protestors in the Arab uprising, or the destructive youths in the London riots, the participants in this community are older and not comfortable with new technology. In this remote community, emails have been favoured when conveying information and organizing meetings online (p.927). However, this has caused difficulties in the disjointed fragmentation of messages, as well as, interfering with a culture that values visual storytelling over the written word (p.930; 927). Similar to, Climate Camp in the UK, the community may have benefited from using some Internet tools, however, face-to-face meetings were found to be more effective when collaborating and organising events. To further their presence online, the group created a Facebook page, allowing people to donate money and support them. However, the lack of success in gaining political momentum is linked to the participants and the current nature of online activism. Whilst the page can facilitate collaboration and organisation, it lost its momentum in the lack of group activity and recent updates (p.933). Due to the current nature of online activism, people can simply 'like' a page or sign a petition to show their support towards a cause, with little to no effort (p
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    Whilst I totally agreed with the concluding points of this article I found it very hard to identify just which topic this article had the greatest relevance to. It is a reliable source as it is associated with the James Cook University and the author has positioned themselves within the community they are researching. I could draw similarities with one of my articles, Public Radio's Social Media Experiments: Risk, Opportunity, Challenge, (Levenshus, 2007) in that they both reference a resistance to social media opportunities. The reasons for this 'resistance' in both articles could be put down to a lack of knowledge, resource allocation and institutional culture or 'cultural explainations' (Petray, 2011, p. 927). The understanding that 'push-button activism' was more of a feeling of evolvement rather than the translation of any 'real participation', supports the articles offer of a resolution. Any negative ideals about cyber-activism are squashed by the simple resolution of combining offline infrastructures with the online and not just relying on either one. Overall I thought this article was a breath of fresh air. Whilst I realise that 'cyber-activism' has been in the spotlight a lot lately due to the Kony 2012 campaign, I was delighted to read an article that turns its attention to local activism. Aboriginal cultures have always maintained my interest and just recently I viewed the 'Tall Man' exhibition that dealt with the Palm Island death in custody referred to in the article. It had a profound affect on me. I also appreciate that preserving oral histories and the rite to communicate in ones own language has deeply embedded social issues within Australia. This is another reason why this articles direct referencing of Aboriginal activism is refreshing and of great value. Equal access to social technologies is so very important in closing the digital divide both globally and locally. As the article points out only '25%' of the globe have such access (P
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    Reference: Levenshus, A. 2007. Public Radios Social Media Experiments: Risk, Opportunity, Challenge. Retrieved from http://www.centerforsocialmedia.org/sites/default/files/public_radio_report3.pdf
jessica_mann

Japan's social safety net: Facebook's Disaster Message Board - 7 views

This article addressed similar themes to the articles that I included in my own research on collaboration and disaster management. Of particular relevance is the article titled, 'Crisis in a Networ...

Net308_508 collaboration social media technology volunteering disaster twitter facebook crisis mobile phones google Japan community victims

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