Group items tagged

Mercea, D. (2012). Digital Prefigurative Participation: The Entwinement of Online Communication and Offline Participation in Protest Events. New Media and Society, 14(1), 153-169. Retrieved March 25, 2012, from Sage Journals Database. http://nms.sagepub.com.dbgw.lis.curtin.edu.au/content/14/1/153.full.pdf+html In this article, the authors aim to identify the use of computer-mediated communication prior to two offline protests, to determine the role and impact it plays on participants. Social media evidently played a strong role in the recent Arab uprising, but unlike the environmental protests studied in this article, there was a widespread urgency for change influencing the use of online resources. The study included FanFest, an environmental festival supporting change in Romania, and Camp for Climate Change, a traditional and direct style protest involving damage to property and blockades, in the UK (p.158-159). FanFest was considered a low-risk event, and Climate Camp was deemed a high-risk event (p.158), due to the level of activism involved. This article is valuable as it determines a correlation between individuals not associated with any activist organizations and their involvement preceding offline events. The idea that potential activists are more likely to attend low-risk events was reinforced, as a large percentage of people who attended FanFest fit this category (p.159-160). The online organization of the festival attracted new participants, as people were able to discuss the event online and collaborate, by offering suggestions to improve future festivals (p.163). The event aimed to engage the public in environmentalism, rather than demand change, like Climate Camp. This enabled people to freely discuss ideas online, without needing to meet in person. This contrasts with Climate Camp, as many participants d

In this article Mercea (2011, p. 155) observes how computer-mediated-communications are contributing to "participation in protest events run by social movement organisations". He aims to study specifically what role online communication plays in the relationship between online and offline environments in relation to activism. This article ties in well with the Kony 2012 campaign I am currently observing and has strong links to an article I read called 'Online Activism' by Guobin Yang. In the two cases Mercea presents, the power of the crowds mediated through computer-communication allows online activism to occur (Yang, 2009, pp. 33). Through interactions on Web 2.0 outlets, Social Movement Organisations have become a force for social change (Mercea, 2012, p.156). Mercea and Yang both agree on the idea that organisations that utilise Web 2.0 platforms are more successful at harnessing crowds, and in doing so promote discussions, real life meeting points, and ultimately plan towards a groups next step in action. The Invisible Children organisation is classified as a 'Social Organisation Movement' and is a prime example of how computer-mediated-communication combined with Web 2.0 platforms facilitates participation. Interactions on Web 2.0 outlets have allowed the Invisible Children's Kony 2012 campaign to become a force for social change. The Kony 2012 campaign reinforces Mercea's observation that interactions online can encourage activism to cross over into the offline environment. The Invisible Children's action plan, focused for April 20th 2012 dubbed 'Cover the Night', enables audiences to actively become involved with the campaign offline while engaging with it online. The success of the Invisible Children's campaign can be pin-pointed to how it was aimed at a particular audience, reinforced by social media platforms, and most importantly how it has harnessed Web 2.0 tools to deliver the mission of the Kony 2012 campaign, to make J

Catone, J. (2012). Relax: Twitter's New Censorship Policy Is Actually Good for Activists. Mashable. Retrieved March 23, 2012 from http://mashable.com/2012/01/27/twitter-censorship-activism/ This news article from the online news site Mashable takes a look at the announcement that Twitter will now censor tweets on a country-by-country basis, and argues that this is actually a good thing for online activists. This is contrary to the widespread backlash that has been made against Twitter with users pledging to boycott the service over its new censorship rules. The author points out that Twitter has always been subject to takedown requests, and that this was on a global scale so that if a tweet or user was removed it had to be done for everyone in the world. The author believes it is a lot better that "now, Twitter can remove that tweet in that country, but allow the world to see it". His rationale is that everyone outside of the offending country can still see the tweets, and that if Twitter were to refuse a takedown notice from an oppressive regime it could have its service totally blocked for all users in that country. The fact that Twitter has pledged to increase its transparency in dealing with takedown notices strengthens his argument. I agree with the author on this and find this an especially useful resource as it provides links to circumvent Twitter's technology in an effort to get around censors, and arguments that this new change could even allow the message of censored activists to be more powerful.

This article is of relevance to my chosen topic (the Anonymous online activism group) as it deals with Twitter and the way oppressive governments seek to deal with it's collaborative and organisational power. Mansfield-Devine (2011) discusses how Anonymous use Twitter heavily as a method of collaboration during their activism operations. Though the article says otherwise, if Twitter's censorship were to inhibit this kind of collaboration this could affect the way in which Anonymous organises itself. The reliability of the source is reasonable. Mashable may be a somewhat sensationalist online news website at times, but this article in particular has many links within allowing one to see the sources behind various claims. The article is of considerable relevance to the topic of online movements as it deals with threats to online activism. Twitter itself is subject to pressure to silence of voices of dissension in certain rendering Twitter less useful for activism purposes. I found the article somewhat useful. It highlights that Twitter impervious to control and censorship. It also highlights that Twitter is a powerful tool for organising uprisings and political movements. This article is quite valuable to the overall collaborative resource development project as it is reasonably reliable, deals with the collaborative potential of Twitter and highlights some of the threats to online movements. Mansfield-Devine, Steve. 2011. "Anonymous: Serious threat or mere annoyance?" Network Security 1: 4-10. http://dx.doi.org.dbgw.lis.curtin.edu.au/10.1016/S1353-4858(11)70004-6

Prior to reading this article, I had not been aware of Twitter's new censorship policy related to each individual country. After reading the title of the article, I failed to see how censorship on Twitter could possibly be considered to be a good thing for activists so I was interested to see the writer's arguments. I definitely agree that Twitter's opting to censor certain tweets is the more desirable outcome than a whole country be denied access to the site. Twitter's approach to censorship, something that they don't seem to be able to avoid on some level, has been handled in the best way possible given the circumstances. I believe that transparency of the 'take down requests' has real potential to alleviate some of the frustration users may feel when they notice that something that was there yesterday is suddenly gone today. This method of publically displaying the reason why something has been removed seems to work well for YouTube in similar censorship cases, particularly in relation to copyright cease and desist claims.

Petray, T.L. (2011). Protest 2.0: Online Interactions and Aboriginal Activists. Media, Culture and Society, 33(6), 923-940. Retrieved March 25, 2012, from Sage Journals Database. http://mcs.sagepub.com.dbgw.lis.curtin.edu.au/content/33/6/923.full.pdf+html This article conveys, that while it is necessary to utilize the tools made available by the digital age, they "should be used to enhance offline activism, rather than to replace it" (p.936). The author has studied an Aboriginal community in Townsville, and the difficulties that activists have faced in gaining momentum in a digital space. Unlike the young tech-savvy protestors in the Arab uprising, or the destructive youths in the London riots, the participants in this community are older and not comfortable with new technology. In this remote community, emails have been favoured when conveying information and organizing meetings online (p.927). However, this has caused difficulties in the disjointed fragmentation of messages, as well as, interfering with a culture that values visual storytelling over the written word (p.930; 927). Similar to, Climate Camp in the UK, the community may have benefited from using some Internet tools, however, face-to-face meetings were found to be more effective when collaborating and organising events. To further their presence online, the group created a Facebook page, allowing people to donate money and support them. However, the lack of success in gaining political momentum is linked to the participants and the current nature of online activism. Whilst the page can facilitate collaboration and organisation, it lost its momentum in the lack of group activity and recent updates (p.933). Due to the current nature of online activism, people can simply 'like' a page or sign a petition to show their support towards a cause, with little to no effort (p

Whilst I totally agreed with the concluding points of this article I found it very hard to identify just which topic this article had the greatest relevance to. It is a reliable source as it is associated with the James Cook University and the author has positioned themselves within the community they are researching. I could draw similarities with one of my articles, Public Radio's Social Media Experiments: Risk, Opportunity, Challenge, (Levenshus, 2007) in that they both reference a resistance to social media opportunities. The reasons for this 'resistance' in both articles could be put down to a lack of knowledge, resource allocation and institutional culture or 'cultural explainations' (Petray, 2011, p. 927). The understanding that 'push-button activism' was more of a feeling of evolvement rather than the translation of any 'real participation', supports the articles offer of a resolution. Any negative ideals about cyber-activism are squashed by the simple resolution of combining offline infrastructures with the online and not just relying on either one. Overall I thought this article was a breath of fresh air. Whilst I realise that 'cyber-activism' has been in the spotlight a lot lately due to the Kony 2012 campaign, I was delighted to read an article that turns its attention to local activism. Aboriginal cultures have always maintained my interest and just recently I viewed the 'Tall Man' exhibition that dealt with the Palm Island death in custody referred to in the article. It had a profound affect on me. I also appreciate that preserving oral histories and the rite to communicate in ones own language has deeply embedded social issues within Australia. This is another reason why this articles direct referencing of Aboriginal activism is refreshing and of great value. Equal access to social technologies is so very important in closing the digital divide both globally and locally. As the article points out only '25%' of the globe have such access (P

Reference: Levenshus, A. 2007. Public Radios Social Media Experiments: Risk, Opportunity, Challenge. Retrieved from http://www.centerforsocialmedia.org/sites/default/files/public_radio_report3.pdf

Youtube acts as a place that enables users to access media, create, connect, collaborate and share between other Youtube users. This article explores how Youtube provides community space through technology that facilitates music creativity by the users. The article is divided by two sections; firstly, the relationship of art and technology will be examined and reflected on appropriate literatures, the other section will analyse a case study of an amateur musician who consumes music and ideas, recreates and shares back this 'art' work. Through Youtube, masses are able to view and listen digitalised artwork and the technological revolution enable users to play, reconstruct and share innovative ideas. Thus this action has created democratisation of art where previously artworks were constrained by institutions and now the artwork politic has become bias. The case study included in this article covers many aspect on how a user utilise Youtube to collaborate online. Firstly, Youtube as a medium has the ability to connect communities of users with similar interest. Secondly, Youtube enables users to combine talents and create a piece of work even though the creators live in different geographical area. Thirdly, difficulties that affecting the production were discussed: time differences constrain, physical distance between creators, file size, different Internet access and privacy of creators. The factors mentioned is similar to the three properties of digital networks explained by Sassen (2002), which are: decentralized access, simultaneity and interconnectivity. Youtube enable the producers to promote themselves by distributing their creation to the crowd. The audience has become the 'jury' to give feedback on how they perceive the work and may become producer recreating new original work and supplementing the existing one. This made the communication and ideas to circulate within the online community.

Resource: Cayari, C. (2011) "The YouTube Effect: How YouTube has Provided New Ways to Consume, Create, and Share Music." International journal of education and the arts, July 2011, 12(6). Available online at http://www.ijea.org/v12n6/ Additional reference: Sassen, S. (2002), 'Towards a Sociology of Information Technology', Current Sociology, May, 50(3): 365-388 available online at http://transnationalism.uchicago.edu/infotech.pdf

Digital Maoism, by self-confessed ranter Jaron Lanier, provides an alternative (and quite contentious) view on collaboration and the way it is used in Wikipedia. Unlike Reagle Jr, who suggests that collaboration can be successful with the correct cultural infrastructure (Reagle Jr, 2011, para. 103), Lanier argues that the best way to achieve successful collaboration on the web is to always cherish the individual over the collective (Lanier, 2006, para. 68). He expresses his frustration with the inaccuracies of his own Wikipedia page and speaks about the work of collaborative communities (or as he calls it, collectives) on wikis more generally, with disgust (Lanier, 2006, para. 33). Lanier argues that, "[h]istory has shown us again and again that a hive-mind is a cruel idiot when it runs on autopilot. Nasty hive mind outbursts have been flavoured Maoist, Fascist and religious, and these are only a small sampling" and that, "[i]f wikis are to gain any more influence they ought to be improved by mechanisms like the ones they have worked tolerably well in the pre-Internet world" (Lanier, 2006, para. 65). Lanier's essay is an interesting resource to view when thinking about collaboration and 'the wisdom of crowds' theory (Surowiecki, 2004, p. 5), and how this applies to Wikipedia. Lanier, a computer scientist and regular writer on the topic of computers and Internet-based technologies, portrays a controversial viewpoint that differs from much other writing on the topic. While I don't agree with most of Lanier's outspoken views which are often unsubstantiated, I think that there is some merit in the suggestion that there needs to be at least one individual, (as well as the correct infrastructure, as other theorists suggest), to guide the work in collaborative organisations. I also think this resource is useful as it is so far removed from other writing on this topic, which often glorifies the collective, allowing you to think about the topic in another way.

References Lanier, J. (2006). Digital Maoism. Retrieved from http://edge.org/3rd_culture/lanier06/lanier06_index.html Reagle Jr, J.M. (2011). Good Faith Collaboration. In J.M. Reagle Jr, Good Faith Collaboration: Culture of Wikipedia (Online Edition, Chapter 3). Cambridge, MA: The MIT Press. Retrieved from http://reagle.org/joseph/2010/gfc/chapter-3.html Surowiecki, J. (2004). The wisdom of crowds: Why the many are smarter than the few. New York, NY: Doubleday.

Digital Maoism is a rumination on the direction of online collaboration. Lanier examines this from a self reflexive viewpoint which begins with an examination of his own self as constructed by users on Wikipedia. In doing this he looks at online collaboration not through the empirical standpoint of participation, but the deeper reflection of having been 'produced' by it. The inconsistencies in the online record of his life introduce his perspective of measured criticism toward collaborative networks which increasingly attempt to function as overarching meta-narratives. Larnier's tone is personal, his perspective artistic rather than academic, he relates his arguments in language which brings it to life, "it's important to not lose sight of values just because the question of whether a collective can be smart or not is so fascinating. Accuracy in a text is not enough. A desirable text is more than a collection of accurate references. It is also an expression of personality." Seeing in Emily's introduction that Larnier was a "self-confessed ranter", I was a little concerned as to how balanced the article would be. He is a bit of ranter, but such is his passion for the subject, and I would say that it is a fair and insightful critique on online collaboration. Larnier's main thrust is reaffirming the importance of the individual as conscious participants within networks of online collaboration: aware of their own value as part of a diverse group rather than drones in a 'hive'. The relevance of this essay is its recognition that online collaboration is not smart merely by aggregation, that users must be empowered in their own beliefs for the group to benefit from the multiplication of which.

Steal this Film is a documentary about bittorrent culture centred around the story of the Swedish torrent tracking website The Pirate Bay. In telling their story, the Pirate Bay members relate quite early on that they are not only a filesharing website but also an organisation for free speech. We see bittorrent organisations as situated within the wider context of media piracy and filesharing networks as clandestine organisations that must be diffuse in order to evade detection by anti p2p groups. The Pirate Bay's struggle against media outlets is elevated to a battle against American cultural hegemony. Within this context Kent's (2011) reading of the swarm as a simulacra of group identity can be seen as a defence - a tactic - as deCerteau (1984) puts it for the weak to re-appropriate the power of the strong. Filesharing is a form of protest. By publicising their struggle, The Pirate Bay build a bridge between physical and virtual communities. The film features spontaneous interviews with people on the street."The internet is too big, you can't fight it, (27mins)" says a girl with blue hair. Is she referring to the network of computers which make up the internet, or the strength of communities which practice filesharing, the linkages and solidarity of people across the world? This footage awakens the reader's conceptions of a link between physical and virtual activities, online collaboration breeds a solidarity between users which can echo beyond the activities of the swarm. We see bittorrent used not solely as a method for obtaining entertainment but as a vehicle for ideological struggle. The faces in the movie are conspicuously youthful and one sees that they collaborate not only in terms of files but also in ideas and viewpoints. We see bittorrent as a tool for worldwide collaboration/change. References Certeau, M. (1984), The Practice of Everyday Life. University of California Press, Berkeley. Kent M (2011), 'Strangers in the Sw

Steal this Film, is a short 30-minute documentary that looks at the social politics and debate about file sharing and the bit torrent client, focusing on Swedish torrent tracking website The Pirate Bay. The documentary outlines how file sharing and copyright is a touchy subject within American laws, and through the documentary we are able to hear differing opinions on who is right and who wrong. The various people that are interviewed who are involved with the Pirate Bay take a 'us against the world' approach and make it clear that technically they aren't doing anything wrong, and through the power of free speech they are making their voice heard. Numerous youths are also interviewed and each seem to be of the copyleft opinion that what they are doing is almost some sort of activism, and believe that these torrent communities are un-able to be stopped. I would also have to agree with this as a 'Pirate' myself and also through the learning that I have undertaken while at university, that this excuse by the Movie/Music industry that they aren't being hurt through piracy is totally utterly false and I think as one of the speakers in the video says "We aren't going to wake up one day and find that all music artists have died because of Piracy". In fact I would go as far to say that because of this cry-baby outlook by these industries that the bit torrent and file-sharing communities have been strengthened because of it.

I was taken aback when I went to download 'Steal This Film' and it popped up as a torrent file in BitTorrent. I suppose I wasn't used to, what I perceived as, 'legitimate' content being provided in the form of a torrent. The film stated, "right now ten million people are using BitTorrent" and indeed, at the time of watching, I was also using BitTorrent. One of the things I found admirable, and also a little surprising, was the resilience of the Pirate Bay founders. Even after being raided and shut down by the authorities, their belief in what they were doing, and their advocacy of free speech, was too strong to just let go. I also found the film interesting in its depiction of the various anti piracy campaigns created by Hollywood film studios juxtaposed with the interviews of young people claiming that the amount of money made by Hollywood is "absurd". Even if crew members and writers are suffering at the hands of film piracy, like the people interviewed, I find it difficult to sympathise with Hollywood's view point when you can safely assume that the largest chunk of proceeds made from any film go to the 'talent' and not those people working so hard behind the scenes. Perhaps Hollywood losing money could be considered a positive outcome, as so many subpar films probably should never have been made in the first place. Perhaps having less money to fund any film on a whim will lead film studios to choose their projects more carefully, resulting in the delivery of quality rather than quantity to film consumers.

This article examines on various factors of uses and gratification on why people utilise media in Youtube. First factor is motivation, where the writers believe that the media behaviour is goal directed and purposive. This motivation is part of the central concept in acquiring media within online space. Youtube technology enable the user to satisfy interpersonal needs and communicate their opinion to others thus creating social bond between users. Secondly, the activity factor explained that Youtube provides a medium to facilitate activities to audience before, during and after media exposure. This activity can influence how audience perceive certain (media exposure) through social interaction. Last factor, which is affinity, described how Youtube enable users to select various channel of media for their own interest. For example, active users tend to create their own video and share with the public, while the less active users may only need to find information or entertainment. These factors relates well with the reading by Wasko (2005), which examine why online users voluntarily contribute knowledge and ideas to help others in online environment.  Following the factors above, the writer also includes the study on user background characteristics that shape their activity on Youtube. This characteristics including: social activities and interpersonal interaction, locus of control where belief is reflected to control events, sensation seeking and innovativeness. The study is based on the quantitative research to support their hypothesis. 

To conclude the article, there was an argument that previously, researchers believed the Internet would blur the lines between mass and interpersonal communication. Through the analytical data that were included, the writer argued that the new social networking sites would blend the mass and interpersonal communication.

The link above only provide first page free sample. For complete version of this reading please access through Curtin Library catalogue Source: Haridakis, P. & Hanson, G. (2009) 'Social interaction and co-viewing with Youtube: blending mass communication reception and social connection'. Journal of Broadcasting & Electronic Media, June 2009, 53(2), p.317 (19) available online through Curtin Catalogue. Additional reference: Wasko, M. M. & Faraj, S. (2005), 'Why Should I Share? Examining Social Capital and Knowledge Contribution in Electronic Networks of Practice', MIS Quarterly, 29(1), p. 35-57.

I have centered my approach to the main theme of Mobile Phones and Crowd Sourcing on both the Radio and Retail industries. With the acknowledgment that Mobile Phones, Crowd Sourcing and Social Media are all connected through the creation and distribution of information, this article further explores the individual adoptions or resistance to associated practices relating to the main theme. The article 'Public Radios Social Media Experiments' (Levenshus, 2007) proves itself very useful in its ability to pin point relevant conclusions regarding the role of the audience, the nature of online communities, the use of associated tools and reasons of reluctance towards industry integration. Although this article responds directly to Radio the points of analysis can also be applied to the Retail industry. These conclusions referred to the transformation of listeners/consumers into potential sources of information and the ability of audiences/consumers to contribute and reveal an unexpected wealth of knowledge. It is here that the connection to information obtained by crowd sourcing on social media platforms is supported and the seamless integrated of mobile devices into this process could be assumed. The article also surmises that social media and crowd sourcing strategies are essential to the future of public broadcasting. This should also be considered with reference to Retail. There are explanations as to why resistance to social media opportunities may occur. For example, resistance is due to the lack of knowledge, resource allocation and institutional culture (Levenshus, 2007). But above all the article describes online communities as organic, dynamic and having lives of their own (2007), giving us a valuable base with which to analyse the role of mobile devices in sourcing information. The provisions of such analytical conclusions help to develop a better understanding of the overall affects to industries such as Radio and Retail as they reconsider busi

Thanks for the heads up Dean - the link loads fine in a new tab for me... Have I done something wrong in my post do you think?

I have been a big fan of listening to podcasts for years from http://www.abc.net.au/radionational/ . I subscribe to them in Facebook. So I have seen how they have slowly improved how they engage with the public. So your example I think is a good one for an industry that previously just has synchronous communication and now because of Social Media has A Synchronous to leverage its value. What has happened for radio has good lessons for those business owners that think business has got tougher. Radio previously had an audience/users that was "out there" and many other businesses have an audience that is "in here." Regardless of how the audience/client is connected/contacted then this touch point can be leveraged and value added by social media. The Curtin University Gym has users that are "in here" and whilst people are in the gym using the equipment they can see TV's that include advertisements for Physiotherapy etc. This is a basic form of social media interaction, The user arrives and the TV delivers. The Gym also has a Facebook page that they seek to have users or all of Curtin University to like. Maybe they also make use of Flickr and other social mediums that all adds up to adding value to the business through indirect advertising and awareness creation. So the point I am trying to make is that if you have "in here" users then you ought to connect with them whilst they are in the gym with as much social media as is acceptable. Can the Endomodo App be given a Curtin University Brand/Logo so that the many users can utilise? If not then the Curtin Gym can make use of Endomodo Groups so that the elderly classes can better network and collaborate etc. The more connected a business is with its client base then the more value it can deliver to them and the more revenue that business can collect from advertisers in the case of a radio station. A supply busines

Chatora, A. (2012). Encouraging Political Participation in Africa: The Potential of Social Media Platforms. Institute for Security Studies. Retrieved March 22, 2012 from http://www.iss.co.za/uploads/15Mar2012SocialMedia.pdf This situation report is from the Institute for Security Studies (a pan-African applied policy research institute based in South Africa), and examines the role of social media in facilitating political participation. It uses as its catalyst the recent popular protests dubbed the 'Arab Spring' to explore the possibility of an 'African Spring' protest movement. The report includes case studies on several African countries highlighting difficulties faced by different countries utilising social media, which includes historical experiences, institutional arrangements and socioeconomic and political conditions. Of note are the actions taken in Cameroon where the government blocked the Twitter service for ten days during the Arab Spring protests for reasons of 'national security', and in Uganda when the 'walk-to-work' protests were successfully initiated by protest groups making use of social media such as Twitter, the government suspended the use of social networks causing 'walk-to-work' protests to lose their momentum. The report concludes that despite the severe challenges facing Africans in taking up social media, that ultimately "engaging with these platforms will allow citizens to circumvent the wide range of tactics used to stifle public opinion". I find this report to be a valuable resource as it explores the current environment, requirements, and limitations within Africa for movements to successfully incorporate social media such as Twitter into their political protests.

This article discusses the potential for political protests in African nations, in light of the recent activism in Arab countries. I found this article beneficial, as it clearly highlights the profound difficulties that are faced in some African nations, and discusses elements that are not covered in other articles related to the topic. An element of particular importance was the consideration of historical context when investigating the potential for political activism, both online and offline. The widespread poverty and clear digital divide between some people in Africa, is of significance as many choose to engage in activities of survival, rather than that of political action (Chatora, 2012, p.4). Computer literacy skills and the willingness of people to disobey controlling governments must also be considered, as people in Angola have shown no signs of retreating from political discussion and the organization of protests online, compared to people in Cameroon and Zimbabwe who are facing various difficulties against repressive regimes (Chatora, 2012, p.9-10). The importance of historical context clearly resonates with the article I discussed - "Protest 2.0: Online Interactions and Aboriginal Activists." The Aboriginal activists were uncomfortable with using new technology, due to a lack of computer literacy, as well as, the evident interference it made with the historical context of communication in their culture, as visual storytelling is favoured over the written word used online (Petray, 2011, p.927). This article adds value to the discussion of political activism as it is of great relevance to the topic and appears to be a reliable source of information. Whilst it does comment on various elements not covered in other articles, it also highlights an area of significance regarding the uptake of social media in African nations - clearly implying that there will be future developments in this area of research. Reference: Petray, T.L. (20

Youtube has lowered the barriers for amateurs to upload their video online, this allows users to share content to large scale of audience. This article explores on how nonprofessional users connect to the mass at many different levels. Based on the quantitative research in this article there are combination of elements that contribute to the usage of Youtube: primary level by identifying the video narrative content from as expressing idea or opinion to displaying skills (music, sports, etc.) and secondary level by analysing the creativity made by the users and whether the production of creativity covey message about the uploader's personality traits.  The first study analyse the varieties of narrative contents uploaded in Youtube. The contents available consist from personal creativity that contain self-made sound and images, remix creativity containing both self made footage and drawing on popular culture, and borrowed creativity that consists third party performances that were rarely edited The study on the second level analyse the personality traits of the uploader which classified into: actual and ideal self when opening their personality to the audience in the online environment.   Youtube producers use their creations to connect socially by uploading their videos and sharing them to the public. This highlighted the needs of 'strong social orientation and the desire to engage in social interaction' within online environment. The collective works available on Youtube has blurred the line between authors and audiences, creators and consumers as well as experts and amateurs. 

Source: Courtois C., Mechant P., De Marez L. (2012) Communicating creativity on YouTube: what and for whom? Cyberphsychology, behavior and social networking. March 2012, 15(3): 129-134. Available online through Curtin Library Since the publication quite recent, to access this reading please go to Curtin Library catalogue and find the article through journal name.

You Tube Need to Know | Crisis mappers: Mobile technology helps disaster victims worldwide | Uploaded by PBS . Retrieved 20 March 2012 http://www.youtube.com/​watch?v=xW7Vt5iunWE This YouTube presentation tells the story of how crisis mapping came to be a source of critical and timely support to Haitians requiring aid following the 2010 devastating earthquake. It is a remarkable example of resourcefulness, voluntary collaboration and use of social media to assist with the humanitarian aid response. The video includes a live interview with, Patrick Meier, head of Ushahidi, a not-for-profit organisation, who explains that within hours of the news of the quake reaching the world, he knew that it would be a real challenge to get information from people on the ground in Haiti. Based on the Haitians high mobile ownership (85%) he worked out that texting a message would be the best way to find out who needed help. He arranged for a local phone company to provide a number for emergency texts. The number is advertised on the radio as 90% of the population has radio access. A call was put out on Facebook to locate volunteers who could translate messages from Haitian Kreyol to English. These messages are then forwarded to Boston where a voluntary group of students plot the location on an online map. The online location is then forwarded to the US response group coordinating the distribution of aid. Within hours help is sent. I came across this video when sourcing materials and was impressed with the professional presentation, the inclusion of a Haitian recipients experience of receiving aid after texting the number he heard on the radio, and interviews with major stakeholders. Further searches of Patrick Meier verified the story. Crisis mapping was also used during the Libyan crisis to bring aid to victims. Crisis locations were extracted from posts for help on Facebook and Twitter and plotted by volunteers

(My commentary is actually against the PDF that's linked to, rather than the YouTube video. Reference at the end). This report, commissioned by the United States Institute of Peace, examines the role of Ushahidi, a crisis-mapping platform, in the relief effort following the 2010 earthquake in Haiti. It highlights the ability of crowd-sourcing to provide a more reliable account of what's happening in a disaster situation than traditional intelligence gathering means which don't engage the local population. It begins by describing the challenge that rescuers faced when sourcing their intelligence from media reports, which tended to focus on isolated incidents of violence, wrongly spreading the idea that violence was commonplace and leading the rescue teams to delay their rescue efforts. The report accuses the media of deliberately producing exaggerated reports, which may be true, but even the most ethical journalist can only report on what he or she experiences - if he or she sees or hears about a violent incident, the resulting report will almost certainly give the impression of violence. For the most objective and detailed picture of the state of a crowd, the largest possible portion of that crowd needs to have a voice - something an individual journalist could never facilitate. That's where Ushahidi proved a valuable tool. By aggregating SMS messages, email and social media communications from those in distress, it allowed rescuers to direct assistance appropriately. In addition to crowd-sourcing the conditions of those in distress, Ushahidi also incorporated other forms of crowd-sourcing - maps were sourced from the World Bank, Yahoo!, GeoEye and the U.S. government to provide geographic information, and staffing power was provided by a vast team of volunteers. This gives the case study a lot of depth. Heinzelman, J. and Waters, C. (2010) Crowdsourcing Crisis Information in Disaster-Affected Haiti Retrieved 2 April 2012 from http://www.us

This is an extremely interesting article as it focuses on the ways in which wikis have excelled in enticing people into contributing and exciting them about making contributions. Businesses and organizations can learn a lot from this article as it also illustrates ways in which a wiki can be used to increase the rate, amount and quality of contribution. The precise nature of Wikipedia is one of the greatest advantages it has over other information sources. People looking for information find their topic and the information provided is in a formatted style that is maintained throughout the site. The limited security measures on Wikipedia allow people to contribute what they wish with minimal restrictions. The question is however can a wiki such as Wikipedia be used effectively to add value and increase collaboration within a business environment? Wikipedia does allow users to contribute information and remove the barriers and restrictions of both geographic and social status. This can allow bias or ill-informed information to be present in articles. Within a business structure there is little to no chance of purposely misleading information being presented to the articles. This does remove one of the major problems that Wikipedia faces as the integrity of information is assured. So with this in mind does a wiki remain a great resource for collaboration within a business environment?

Overall, this article provides a nice summary of how businesses and corporations can employ wikis in their knowledge production, highlighting some of the advantages and disadvantages and discussing some troubleshooting problems. Yeo (2010) notes that an added benefit of using wikis in businesses is that multiple people can work on a document at once, allowing multiple editors to work on different sections of the wiki at the same time. However where companies may struggle is with the layout and formatting of the page. Hasan and Pfaff (2006) note that IBM, the Disney Corporation, and British Telecommunications are just some of the major corporations that have successfully implemented the use of wikis into their business structure. The Shell Corporation is yet another business that has successfully employed the use of wikis in their organisation (Hendrix & Johannsen, 2008). Similarly, the revision history and ability to track editing changes made to pages is a common advantage running across all of these studies. Although this article offers a nice description of how wikis can be used in businesses, it does not delve into the world of knowledge management and using wikis as a knowledge sharing platform, as discussed by Hasan and Pfatt (2006). They also fail to provide strategies to motivate employees to make use of the wiki and participate in knowledge contribution, as mentioned by Hendrix and Johannsen (2008). Nevertheless, the article makes us aware about wikis and how they can be incorporated in businesses, noting some of the advantages and limitations. Additional References: Hasan, H., & Pfaff, C.C. (2006). The wiki: an environment to revolutionise employees' interaction with corporate knowledge. OZCHI. 11(24-26). Pp377-380. Retrieved 19th March 2012 from http://www.ozchi.org/proceedings/2006/sessions/short-papers/social/hasan-p377.pdf Hendrix, D., & Johannsen, G. (May 16th, 2008). A knowledge sharing and collaboration platform. Inside Knowledg

This article related to my topic discussed about how Wikipedia as one of the popular online collaborative encyclopedias allows everyone to write and read its article for free and there are large numbers of businesses all around the world who edit and publish its articles (Yeo, 2010). According to my own studies, Wikipedia will be good for small businesses? Wikipedia as a popular online community can help small businesses to have an article there. Of course, everyone can make a page in Wikipedia, but, having a page for businesses can bring more customers for them, for example, Zip's Drive-In has article in Wikipedia which gives information to people about its fast foods. Tekserve, sales Apple products in New York, has a Wikipedia article to gives beneficial information about their new products and absorb them on their own blog. Or even "Hollywood-based Roscoe's House of Chicken and Waffles" has article in Wikipedia (Mcgee, 2009). But why businesses want to have an article in Wikipedia? They can have great exposure of their new products: when a company has article in Wikipedia that means more people all over the world can read their information that brings them more exposure. They can manage their information and their through Wikipedia and people know Wikipedia as a trustable resource. Moreover, Wikipedia gives permission to businesses to update their articles, and with the help of Talk page they can read customers wishes and suggestion (Mcgee, 2009). However, businesses must aware there in Wikipedia there will be some angry customers and they may edit their articles, so, businesses should aware to correct any untruthful information which added by others and it is a truth that monitoring can be very time-consuming for them (Mcgee, 2009). Mcgee, M. (17 september 2009). Should a small business have a Wikipedia article? Available online at: http://www.smallbusinesssem.com/should-small-business-have-wikipedia-article/2311/