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samara hartnett

Phone-Wielding Shoppers Strike Fear Into Retailers - 2 views

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    In this article there are real world examples of how mobile technologies are being used within the four walls of a bricks and mortar retail store. The article interviews two different people and investigates their use of Smartphone technologies while shopping for retail goods. It proves valuable not only because of its direct reference to mobile technologies in the hands of consumers, but for the first time we can begin to see the evolution in mobile device information sourcing. Although both the consumer and producer are slowly realizing these capabilities, it is fair to say that the ongoing process of experimentation reflects mobile device adolescence. There are connections between reoccurring themes such as changing business models, changing consumer behavior and the evolving development of mobile applications that are best understood when put into practice. More specifically just how could information be used and integrated into the everyday conditioning of mobile devices? One example as illustrated in the main focus of this article, are applications that are used in store by Smartphone owners in order to compare prices on stocked items. However depending on Smartphone user location settings retailers can push additional information to shoppers already sourcing product information from competitive brands. This reference to retailers also utilizing mobile technologies and information distribution is equally as valuable and shows a shift in business practice that surpasses traditional discount models. Bustillo, M., Zimmerman, A.(2010, December 15) Phone-Wielding Shoppers Strike Fear Into Retailers. [Web log post]. Retrieved from http://www.retailgeeks.com/wp-content/uploads/2010/12/2010_1215_Phone-WieldingShoppersStrikeFearIntoRetailers.pdf
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    Yeah a good article pointing to a great opportunity for retailers. The big insightful learning from e commerce prior to this trend was that you did not have to be the lowest priced or the best quality. You just had to be most accessible with a good website, good shopping process, and let people pay. The early adopters were willing to sacrifice price and quality to get convenience. With the trend in this paper pointing towards the vast majority joining the automated shopping process now retailers will be able to more easily offload all their dead stock and the need for genuine end of season sales will be reduced. The retailers with good sales skills will make bigger profits. I see a trend here were businesses that do not keep up with online opportunities will go out of business. Is it possible for the immigrant bakery that has a competitive advantaged based on good quality and hard work to survive? With no website and a cultural belief that hard work wins business possibly they can survive when there is a local community that does not consult a phone to make a choice. Right now supermarket price dumping on bread is doing more damage to private bakeries than any social media app. When other varaiables come in that add to a drain on cash flow like increased rent, more mouths to feed, increased competition, etc then I see this brings increasing reasons to force people to start using social media to seek more business. Just like domain names. You buy one or two you will use for your business and then you buy 5 or 10 for defensive reasons. The last thing you want is to put a great effort in to developing your online position to then have someone buy a similar domain name and pour money at SEO and capture your market. www.carlislebakery.com.au as a prime web address could be undermined by www.carlisebakery.com if you do not buy them both. So the same is with social media. You might not be motivated to get more business but you are forced to the table to protect y
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    This article isn't about the common definition of mobile crowd-sourcing where data from crowds is aggregated. Instead, Bustillo and Zimmerman describe how mobile technology has brought about a shift in the consumer-retailer relationship which is "threatening to upend the business models of the biggest store chains in America." The article describes how in the past, American retailers (and I'll be bold enough to say retailers in other developed nations as well) could get away with selling items at inflated prices because consumers had no easy way to determine whether those prices were reasonable. Now, the article explains, the ability to compare prices with a smartphone has ushered in a "new era of price transparency". The article paints a bleak picture for the future of retailers who can't or won't make their prices more competitive. Articles like this highlight the fact that our increasing use of smartphones is heralding some fundamental changes in the way we live. And despite not fitting the normal discussion on mobile crowd-sourcing, changes in market dynamics like those described in this article are entirely due to the behaviour of crowds. After all, retailers depend on a crowd of consumers to buy their products, so when technology enables that crowd to shop smarter, it's no surprise the retailers feel a little anxious. The article doesn't mention any effort on the part of the retailers to aggregate data from online consumers in order to better market their products, however with web analysis software this is easy enough to do, and I suspect it's happening. So the transparency works both ways: the consumer has newfound clarity on prices, whilst the retailer gains clarity on consumer behaviour. This article, along with the Wisdom of Crowds Wikipedia article, has me considering mobile crowd-sourcing as a powerful means of market regulation. This could be a theme of my essay for module two.
samara hartnett

Public Radio's Social Media Experiments: Risk, Opportunity, Challenge - 4 views

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    I have centered my approach to the main theme of Mobile Phones and Crowd Sourcing on both the Radio and Retail industries. With the acknowledgment that Mobile Phones, Crowd Sourcing and Social Media are all connected through the creation and distribution of information, this article further explores the individual adoptions or resistance to associated practices relating to the main theme. The article 'Public Radios Social Media Experiments' (Levenshus, 2007) proves itself very useful in its ability to pin point relevant conclusions regarding the role of the audience, the nature of online communities, the use of associated tools and reasons of reluctance towards industry integration. Although this article responds directly to Radio the points of analysis can also be applied to the Retail industry. These conclusions referred to the transformation of listeners/consumers into potential sources of information and the ability of audiences/consumers to contribute and reveal an unexpected wealth of knowledge. It is here that the connection to information obtained by crowd sourcing on social media platforms is supported and the seamless integrated of mobile devices into this process could be assumed. The article also surmises that social media and crowd sourcing strategies are essential to the future of public broadcasting. This should also be considered with reference to Retail. There are explanations as to why resistance to social media opportunities may occur. For example, resistance is due to the lack of knowledge, resource allocation and institutional culture (Levenshus, 2007). But above all the article describes online communities as organic, dynamic and having lives of their own (2007), giving us a valuable base with which to analyse the role of mobile devices in sourcing information. The provisions of such analytical conclusions help to develop a better understanding of the overall affects to industries such as Radio and Retail as they reconsider busi
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    Thanks for the heads up Dean - the link loads fine in a new tab for me... Have I done something wrong in my post do you think?
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    I have been a big fan of listening to podcasts for years from http://www.abc.net.au/radionational/ . I subscribe to them in Facebook. So I have seen how they have slowly improved how they engage with the public. So your example I think is a good one for an industry that previously just has synchronous communication and now because of Social Media has A Synchronous to leverage its value. What has happened for radio has good lessons for those business owners that think business has got tougher. Radio previously had an audience/users that was "out there" and many other businesses have an audience that is "in here." Regardless of how the audience/client is connected/contacted then this touch point can be leveraged and value added by social media. The Curtin University Gym has users that are "in here" and whilst people are in the gym using the equipment they can see TV's that include advertisements for Physiotherapy etc. This is a basic form of social media interaction, The user arrives and the TV delivers. The Gym also has a Facebook page that they seek to have users or all of Curtin University to like. Maybe they also make use of Flickr and other social mediums that all adds up to adding value to the business through indirect advertising and awareness creation. So the point I am trying to make is that if you have "in here" users then you ought to connect with them whilst they are in the gym with as much social media as is acceptable. Can the Endomodo App be given a Curtin University Brand/Logo so that the many users can utilise? If not then the Curtin Gym can make use of Endomodo Groups so that the elderly classes can better network and collaborate etc. The more connected a business is with its client base then the more value it can deliver to them and the more revenue that business can collect from advertisers in the case of a radio station. A supply busines
samara hartnett

Social Media: A New Frontier for Retailers? - 6 views

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    As with any critical research involving new technologies the acknowledgment of a 'lack of concrete academic scrutiny and scientific evidence' (Boria et al, 2008) is important. In this article it acts as a timely reminder that mobile devices are still a currently evolving technology. This point serves the reader well when they are trying to position the use of mobile devices and their abilities in sourcing information. There are a number of important points highlighted throughout the article that are directly linked to this evolution. Firstly the evolving role of the consumer that is emerging empowered, sophisticated, critical and well informed. Secondly the developments towards effective leveraging and deriving value from social media-based tools and thirdly the continual shift in consumer behavior away from 'corporate communication' and towards 'peer reviews', ultimately affecting buyer intentions (Boria et al, 2008). Taking the fore noted current evolution of mobile devices into account, a small suggestion that we are 'in the process of replacing phones…' (Boria et al, 2008) all together, can be best understood with reference to traditional mobile technologies. They could not access the Internet. Although this is the only direct reference to a mobile device there is extensive analysis into the sourcing of information by consumers. With out mentioning the Smartphone but accepting its general mainstream adoption, it is easy to assume that consumers sourcing and contributing product information could do so easily from their mobile devices whilst in the act of shopping.
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    Reference: Boria, Constatinides and Romero. 2008. Social Media: A New Frontier for Retailers?. Retrieved from http://www.utwente.nl/mb/nikos/publications/ecpapers/constantinidessocialmedia.pdf
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    This article is beneficial because it touches on key issues relating to the retail industry's lack of adaptation and understanding of online technologies. It highlights the future potential of online shopping, identifies non-adaptation of new technologies as a threat whilst pointing out the potential risk in adopting them. There has been a lot of media coverage about this topic in recent months and whilst this paper was written in 2008 it is not until now that many retail giants are utilising online platforms, take David Jones for example. The study mentions the lack of academic resources relating to Web 2.0 technologies, this is similar to the Twitter paper by Burton & Soboleva, 2011 where there is also little research relating to understanding the real value in the adaptation of Twitter by businesses. "Lack of concrete academic scrutiny and scientific evidence is a warning to businesses to be cautious when engaging in Social Media as marketing tools." (Boria et al, 2008). The article also mentions that retailers could misjudge available tools. This to me expresses the uncertainty that many had and might still have in jumping into these technologies and that there may be a general notion of not understanding their real value. Overall the shift in power from the organisation to the consumer is evident and the ubiquitous nature of the Internet through mobile usage adds to this shift. Crowd sourcing here plays a part because consumers have access to other consumers' opinions and recommendations. Web 2.0 is key, when a consumer has a question others can answer it, instead of the business itself, consumers trust other consumers. An attempt of crowd sourcing by retailers is also is evident here, examples are shown where retailers have tried to get customers to become co-producers or creative contributors, this also serves as a way to create stronger customer engagement. Additional referenc
Jarrad Long

TxtEagle Raises $8.5 Million To Give 2.1 Billion a Voice - 7 views

http://techcrunch.com/2011/04/12/txteagle-raises-8-5-million/ (I'm doing mobile phone crowd-sourcing) While most people would associate mobile crowd-sourcing with the developed world (after all,...

Net308_508 crowd-sourcing participatory sensing collaboration

started by Jarrad Long on 24 Mar 12 no follow-up yet
Jarrad Long

Become a Citizen Scientist - 10 views

http://www.nxtbook.com/nxtbooks/imagine/20110506_DMI/index.php?startid=10 (I'm doing mobile phone crowd-sourcing) This article describes a suite of participatory sensing apps developed at UCLA th...

Net308_508 collaboration crowd-sourcing participatory sensing

started by Jarrad Long on 24 Mar 12 no follow-up yet
Jocelyn Workman

http://www.usip.org/files/resources/SR252%20-%20Crowdsourcing%20Crisis%20Information%20... - 1 views

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    You Tube Need to Know | Crisis mappers: Mobile technology helps disaster victims worldwide | Uploaded by PBS . Retrieved 20 March 2012 http://www.youtube.com/​watch?v=xW7Vt5iunWE This YouTube presentation tells the story of how crisis mapping came to be a source of critical and timely support to Haitians requiring aid following the 2010 devastating earthquake. It is a remarkable example of resourcefulness, voluntary collaboration and use of social media to assist with the humanitarian aid response. The video includes a live interview with, Patrick Meier, head of Ushahidi, a not-for-profit organisation, who explains that within hours of the news of the quake reaching the world, he knew that it would be a real challenge to get information from people on the ground in Haiti. Based on the Haitians high mobile ownership (85%) he worked out that texting a message would be the best way to find out who needed help. He arranged for a local phone company to provide a number for emergency texts. The number is advertised on the radio as 90% of the population has radio access. A call was put out on Facebook to locate volunteers who could translate messages from Haitian Kreyol to English. These messages are then forwarded to Boston where a voluntary group of students plot the location on an online map. The online location is then forwarded to the US response group coordinating the distribution of aid. Within hours help is sent. I came across this video when sourcing materials and was impressed with the professional presentation, the inclusion of a Haitian recipients experience of receiving aid after texting the number he heard on the radio, and interviews with major stakeholders. Further searches of Patrick Meier verified the story. Crisis mapping was also used during the Libyan crisis to bring aid to victims. Crisis locations were extracted from posts for help on Facebook and Twitter and plotted by volunteers
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    (My commentary is actually against the PDF that's linked to, rather than the YouTube video. Reference at the end). This report, commissioned by the United States Institute of Peace, examines the role of Ushahidi, a crisis-mapping platform, in the relief effort following the 2010 earthquake in Haiti. It highlights the ability of crowd-sourcing to provide a more reliable account of what's happening in a disaster situation than traditional intelligence gathering means which don't engage the local population. It begins by describing the challenge that rescuers faced when sourcing their intelligence from media reports, which tended to focus on isolated incidents of violence, wrongly spreading the idea that violence was commonplace and leading the rescue teams to delay their rescue efforts. The report accuses the media of deliberately producing exaggerated reports, which may be true, but even the most ethical journalist can only report on what he or she experiences - if he or she sees or hears about a violent incident, the resulting report will almost certainly give the impression of violence. For the most objective and detailed picture of the state of a crowd, the largest possible portion of that crowd needs to have a voice - something an individual journalist could never facilitate. That's where Ushahidi proved a valuable tool. By aggregating SMS messages, email and social media communications from those in distress, it allowed rescuers to direct assistance appropriately. In addition to crowd-sourcing the conditions of those in distress, Ushahidi also incorporated other forms of crowd-sourcing - maps were sourced from the World Bank, Yahoo!, GeoEye and the U.S. government to provide geographic information, and staffing power was provided by a vast team of volunteers. This gives the case study a lot of depth. Heinzelman, J. and Waters, C. (2010) Crowdsourcing Crisis Information in Disaster-Affected Haiti Retrieved 2 April 2012 from http://www.us
Jarrad Long

Nericell: Rich Monitoring of Road and Traffic Conditions using Mobile Smartphones - 5 views

http://research.microsoft.com/pubs/78568/Nericell-Sensys2008.pdf (I'm doing mobile phone crowd-sourcing) Written by three researchers from Microsoft Research India, this article explores the idea...

Net308_508 collaboration crowd-sourcing participatory sensing

started by Jarrad Long on 24 Mar 12 no follow-up yet
Jocelyn Workman

Conflict and Disaster Management in a Hyper-connected World - 18 views

Collins article is a useful resource as it discusses the need to increase hyper-connectivity in civil-military responses, with government and non-government organisations engaging with the wider ne...

Net308_508 collaboration social media disaster volunteering crisis movements microvolunteering communication twitter texting technology

Oliver Hennessey

Moldova's internet revolution: Analyzing the role of technologies in various phases of ... - 0 views

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    Lysenko, V., Desouza, K. (2011). Moldova's internet revolution: Analyzing the role of technologies in various phases of the confrontation. Technological Forecasting & Social Change 79 (2012) 341-361. Retrieved March 23, 2012 from http://www.sciencedirect.com.dbgw.lis.curtin.edu.au/science/article/pii/S0040162511001223 This research article published in the journal 'Technological Forecasting & Social Change' analyses the role played by online collaboration and organisation tools in Moldova's revolution of April 2009. It specifically details the different technologies used during various phases of the revolution. The research is quite detailed in identifying the different groups involved - dissenters and authorities - with statistics and case studies breaking down the timeline and dynamics of the revolution. Overall the researchers found that: "1) the protesters organized their initial mobilization through social network services (SNS) and short message service (SMS); 2) Twitter was mostly used during later phases of the revolution - the active street protests and the subsequent information war - for communication about the conflict both locally and globally; and 3) through skillful use of new Internet-based ICTs, it is possible to conduct a successful revolution without noticeable prior offline organization". I chose this article as it highlights the power of Twitter as an organization tool through its involvement in providing a communication platform for the dissenters to organize street protests and then update from the ground what was happening. It also shows Twitters strength as a collaborative tool for movements with the involvement of supporters outside of Moldova tweeting about the revolution.
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    I love this article as it relates to the Orange Revolution. I am also a proud protester of a post Orange Revolution protest in New Europe (Latvia) where I had personal exchanges with MP's in a New European country - read here http://balticguide.ee.klient.veebimajutus.ee/index.php?s=1&n=110&a=4161 In Latvia there have been many protests and I sought to increase international pressure on the Latvian government through my founding the Australian Chamber of Commerce in Latvia and in many other ways. I even managed to gain the participation of Curtin University honours Business Students that stayed in a remote city of Latvia to assist the council with its plans. The use of mobile SNS was not part of the protests I was aware of and participated in. Friends informed me what was being posted on websites about the time and place of the next protest. This enabled the inclusion of older proud Latvians and this caused the dynamic situation where younger people restrained their physical action in respect of the older participants so they would not get caught up in altercations. Later protests were much more violent. I as a primary source of information about student protests in New European countries can attest to the fact that the use of mobile SNS would have been very helpful and would have increased the momentum of protests. Because of the many protests in Latvia, many of the citizens that would like to see change, are suffering from protest fatigue. Possibly the earlier more effective use of mobile SNS could have made a difference. I blogged http://austchamriga.blogspot.com.au/ and wrote threatening letters to the IMF as well as led by example through organising courses for the youth of Latvia http://www.youtube.com/watch?v=9uBThbeXy9Q I will be back to Latvia to push more for the direction and changes the people want. I am arming myself with information like in this paper and what I learn in the Masters of Internet Communication. What is clear to me is that without a
samara hartnett

Radio's Social Media Performance is Pathetic | Mark Ramsey Media LLC - 0 views

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    This article is by Mark Ramsey the author of two radio industry bestsellers. He has extensive experience in broadcasting, both television and radio, and is influential in media research and strategic implementation (Ramsey, 2010). Mark Ramsey states 'Radio can have a huge stake in social media thanks in no small part to our powerful megaphones' (2010). It is with this remark that the rest of the article can be better understood as a valuable resource when discussing mobile devices, crowd sourcing and their importance to radio if it wishes to embrace a new media platform. The ease with which users/ 'audience will give up information' (Ramsey, 2010) and participate in real-time interactions (ie.tweeting or sms stations) highlights a need of the audience to not just listen but join the conversation. Radio is shifting from a once passive 'you push, they consume ' to an active ' you join in, and they share' medium (2010). Although this article skims over any direct reference to mobile devices, it remains relevant because it highlights the driving want of audience participation and the role of radio to 'respect the audience and add value to their lives' (Ramsey, 2010). This shifting relationship is facilitated in large by current developments in mobile device technologies. Traditional forms of media such as radio have to now reconsider how their content is being consumed and respond adequately to their audience. Ramsey, M. 2010. About. Retrieved from:http://www.markramseymedia.com/about/ Ramsey, M. (2010, July 26). Radio's Social Media Performance is Pathetic. [Web log post]. Retrieved from: http://www.markramseymedia.com/2010/07/radios-social-media-performance-is-pathetic/
Jocelyn Workman

Distributed Networks and Collaboration Following a Technological Disaster - 13 views

Sutton's article discusses the use of Twitter following a technological disaster on 22 December 2008 at the Tennessee Valley Authority's (TVA) Kingston Fossil Plant where a coal waste containment p...

Net308_508 collaboration social media technology twitter community mobilization Wikipedia recovery crisis disaster management organisation microvolunteering

Jocelyn Workman

Expecting the Unexpected: The Need for a Networked Terrorism and Disaster Response Stra... - 14 views

Stephenson and Bonabeau's article (2007) proposes an alternative strategic approach for emergencies that utilises the concepts of 'swarm intelligence' and 'netwar' (2007, p. 2), a combination of co...

Net308_508 collaboration community social media Twitter Wikipedia Disaster Management Crisis Response

Jarrad Long

Sell Your Experiences: A Market Mechanism based Incentive for Participatory Sensing - 14 views

http://www.csee.usf.edu/~labrador/Share/PapersToRead/GameTheory/Incentive%20participation.pdf (I'm doing mobile phone crowd-sourcing) Beyond the technological challenges that face participatory s...

Net308_508 collaboration crowd-sourcing participatory sensing

started by Jarrad Long on 24 Mar 12 no follow-up yet
Jarrad Long

The Wisdom of Crowds - 26 views

This Wikipedia article presents a summary of the 2004 book of the same name by New York Journalist James Surowiecki. Initially it explains Surowiecki's ideas about how crowd intelligence works and ...

Net308_508 Collaboration organisation kony 2012 social media wise crowd wisdom of the crowds

jessica_mann

Japan's social safety net: Facebook's Disaster Message Board - 7 views

This article addressed similar themes to the articles that I included in my own research on collaboration and disaster management. Of particular relevance is the article titled, 'Crisis in a Networ...

Net308_508 collaboration social media technology volunteering disaster twitter facebook crisis mobile phones google Japan community victims

Stephen R

Pastebin: How a popular code-sharing site became a hacker hangout - 2 views

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    Matt Brian, mobile editor for The Next Web, discusses the popularity of pastebin.com among hacking (or perhaps more accurately 'cracking') groups. Brain notes that Pastebin is a tool originally designed for collaboratively editing code, but has since gained popularity among malicious security crackers as a method of releasing stolen data to the public. While there are numerous spinoffs of the simple text-sharing concept, pastebin.com remains the most popular. Searching the pastebin.com website for 'anonymous' or their (now disbanded and arrested) spinoff group 'Lulzsec' reveals a considerable level of Pastebin usage by Anonymous. Manifestos and anouncment seem to be a popular use of Pastebin by Anonymous. For example searching '#opegypt' reveals a list of sites taken down by Anonymous - perhaps it was collaboratively updated while the operation took place? The Anonymous group link to Pastebin.com pastes (or other equivalent websites) through blogs and twitter accounts associated with the Anonymous movement. Brain notes its utility in escaping the 140 character limitation of twitter, whilst still retaining anonymity with minimum fuss. If illegal material was posted on Anonymous blogs such as anonops.blogspot.com, youranonnews.tumblr.com or anonnews.org it would likely violate terms of service and result in blogs being closed. Pastebin.com therefore, provides a suitably nebulous zone for posting illegal content. Brain makes extensive note of the use of Pastebin.com to release sensitive, stolen information to the web. Although the hacking groups mentioned are not always directly related to Anonymous, it highlights the usage of Pastebin.com as a tool for sharing information. Hacker groups could potentially be working on releases or manifestos collaboratively with their peers, although this in not discernible in the final Pastebin product. Brian, Matt. 2011, June 5. "Pastebin: How a popular code-sharing site became the ultimate hacker hangout." The Next Web: Social M
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    This article provides an interesting (if somewhat brief) account of the Anonymous movement, and associated (as well as un-associated) hacktivist networks, using a relatively simple internet tool and altering the intended usage to suit the purposes of the movement. The article focuses mainly on the usage of Pastebin by an offshoot of the Anonymous movement called LulzSec, and how the group was able to use Pastebin to greatly aid their hacktivism efforts (Brian, 2011). Although now disbanded and with most of its members arrested (Apps, 2012), LulzSec very successfully utilised Pastebin for various leaks and links to their efforts of retrieving data from a number of high-profile organizations. This article touches on another example of the confrontational tactics for raising media awareness outlined by Andrews and Caren (2010), and thus the two articles may provide relevant references for discussions relating to the reactions to hacktivist groups such as LulzSec, as well as providing information regarding another tool used by such movements. In terms of my focus on the Anonymous movement, the article may not provide a direct reference to the divides between individuals within the movement based on motivation for activities under the Anonymous movement. The article does however provide a relevant secondary source for additional discussion relating to the way in which particular offshoots of the Anonymous movement operate. Andrews, K., & N. Caren. (2010) Making the News: Movement Organisations, Media Attention, and the Public Agenda. Retrieved from http://proquest.umi.com.dbgw.lis.curtin.edu.au/pqdweb?did=2527572391&sid=1&Fmt=6&clientId=22212&RQT=309&VName=PQD Apps, P. (2012). LulzSec Arrests Hurt Hacker Groups, Anonymous Movement Hard To Kill. Reuters. Retrieved from http://www.huffingtonpost.com/2012/03/08/lulzsec-arrests-anonymous_n_1331982.html Brian, M. (July 5th, 2011). Pastebin: How a popular code-sharing site became the ultimate hacker hangout. Retrieved fr
Stephen R

Anonymous: serious threat or mere annoyance? - 5 views

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    Steve Mansfield-Devine, editor of Network Security, analyses the threat of the Anonymous activist hacking group. In doing so he discusses the collaborative tools used to organise the members of Anonymous into a focussed effort. The tools discussed include the Low Orbit Ion Cannnon (LOIC) and various spinoffs, Internet Relay Chat (IRC) and Twitter. Mansfield-Devine's discusses the Anonymous group's usage of the LOIC as a Distributed Denial of Service (DDoS) weapon. Mansfield-Devine makes a clear point that only with enough users is the LOIC effective, making the effective usage of the LOIC a collaborative operation. The more users collaborating with the tool, the more effective it becomes. Mansfield-Devine discusses how Anonymous members are coerced into participating in an LOIC attack, specifying IRC and Twitter as the main forms of mobilisation of members. His discussion highlights IRC as a primary form of organisation, with Twitter being taking a more secondary role in directing potential participants into IRC channels. Mansfield-Devine does note that Twitter became an integral part of Anonymous organisation when their domain names were taken offline by authorities during Anonymous operations. Tweets were sent out to redirect the Anonymous participants into new IRC chat rooms to continue the attack. Overall, this article concisely covers IRC, Twitter and LOIC based aspects of Anonymous collaboration and organisation. Mansfield-Devine, Steve. 2011. "Anonymous: Serious threat or mere annoyance?" Network Security 1: 4-10. http://dx.doi.org.dbgw.lis.curtin.edu.au/10.1016/S1353-4858(11)70004-6
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    In this article Mansfield-Devine explores the threat of the organisation Anonymous and the collaborative tools they use to organise the group. In relation to this, he specifies that Anonymous uses "Low Orbit Ion Cannnon (LOIC) and various versions, Internet Relay Chat (IRC) and Twitter" as his key tools for facilitating organised attacks on institutions (Mansfield-Devine, 2011, p. 4). This article links to the article 'Kony 2012: The Template for Effective Crowdsourcing?' by Olubunmi Emenanjo, on more than one level, they are both about outside organisations against institutions, and they both undeniably rely on social media and the power of the crowds for the mobilization and facilitation of their actions and recruitment (Emenanjo, 2012). The success of the Kony 2012 campaign and Anonymous's attacks can be pin-pointed to how the organisations are aimed at a particular audience, reinforced by social media platforms, and most importantly how they harnessed networking tools to deliver their messages. However a major difference between the two groups is that the Kony 2012 organisation has a consistent online identity, while Anonymous has anonymity. Little is known about the organisation itself but the tools they utilise (LOIC, IRC, and Twitter) lead us so assume that their audiences engage with the organisation. References Emenanjo, O. (2012). Kony 2012: The Template for Effective Crowdsourcing? Communia. Retrieved from http://stipcommunia.wordpress.com/2012/03/13/kony-2012-the-template-for-effective-crowdsourcing/ Mansfield-Devine. (2011). Anonymous: Serious threat or mere annoyance?. Network Security, 1, 4-10. http://dx.doi.org.dbgw.lis.curtin.edu.au/10.1016/S13534858(11)70004-6
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    Although much of this article is not particularly useful to my focus on Anonymous, this article still raises some interesting notes. The way in which the author plays down the impact of Anonymous' actions towards the end of this article is of particular interest. The author often refers to the disorganized nature of the Anonymous movement, and suggests frequently that although a number of individuals may be involved, automated 'botnets' are often more effective than Anonymous members (Mansfield-Devine, 2011). For my focus, this is the most important part of the article because of the way in which the author neglects to take note of Anonymous members who do more than simply use LOIC and other DDoS attacks. Although it may be true that Anonymous DDoS attacks may not result in significant, long term damage to their targets, the disruption caused by such attacks can often provide enough distraction for Anonymous hacktivists to retrieve data from said targets. With hacktivist groups within movements such as Anonymous being responsible for the largest amount of stolen data in 2011 (AFP, 2012), Anonymous DDoS attacks could pave the way for much more damage to be done to websites than the temporary service disruptions noted by the author of this article. Mansfield-Devine, S. (2011). Anonymous: Serious threat or mere annoyance? Network Security 1: 4-10. Retrieved from http://www.sciencedirect.com.dbgw.lis.curtin.edu.au/science/article/pii/S1353485811700046 AFP. (2012). 'Hacktivists' biggest data thieves in 2011: Verizon. Retrieved from http://au.news.yahoo.com/thewest/a/-/world/13242086/hacktivists-biggest-data-thieves-in-2011-verizon/
Tamlin Dobrich

Kony 2012: The Template for Effective Crowdsourcing? - 25 views

A very interesting article that I believe presents a good basic understanding of the topic however being a Wordpress blog I would argue that it may not be a perfectly reliable or an unbiased source...

Net308_508 collaboration Crowd social media kony 2012 crowdsouced interventions

ianzed

Making the News: Movement Organisations, Media attention and the public agenda - 18 views

This article very loosely relates to my focus on Anonymous. Although not particularly relevant to my focus, it does provide a decent contextual setting for explaining why Anonymous receives so much...

Net308_508 collaboration community Crowd participatory

Jocelyn Workman

http://www.cs.colorado.edu/~palen/vieweg_1700_chi2010.pdf - 1 views

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    Vieweg, S., Hughes, A., Starbird, K & Palen, L. (2010). Microblogging During Two Natural Hazards Events: What Twitter May Contribute to Situational Awareness. Retrieved 15 March 2012 from http://www.cs.colorado.edu/~palen/vieweg_1700_chi2010.pdf Individuals affected by the emergency events of the Red River Floods and the Oklahoma Grassfires in North America during the Spring of 2009, posted information about their respective situations via the microblogging service, Twitter. In this study, the authors analyse "situational update" information tweeted by individuals experiencing these hazards 'on the ground' to see how these people used the tweets to inform and develop an awareness of the current situation within their community. Twitter is seen as a commonly used social tool increasingly used for emergency communications "because of its growing ubiquity, communication rapidity, and cross platform accessibility", and are "a place for "harvesting" information during a crisis event to determine what is happening on the ground". From the analysis of collected data, coding was allocated by geo-location, location referencing and situational update information. Findings indicated Tweeters broadcasted similar types of information in both emergency situations, and tweets of high Tweeterers during emergencies were 'content rich' and displayed 'big picture situational awareness', with retweets indicating important updates. This study confirms how individuals facing a crisis rely on social media for their own safety and use the tool for altruistic purposes by providing current awareness of the crisis. In addition, the authors developed a Microblog-Enhanced Situational Features for Emergency outline of information categories for use in emergency response. They suggest this outline be used to assist with the development of system s
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    This article relates to the article by Sutton (2010) because it talks about how micro-blogging in the time of disasters is one of the easiest ways for individuals to retrieve, produce and spread information through social networking sites such as Twitter. Sutton (2010) states that Twitter can bring people together in disasters which not only prompts micro-blogging but also can involve micro-volunteering as well. Online communities such as Twitter are decentralized which brings about self-organization and mobilization of information. The two articles are linked in that they both discuss how micro-blogging during disasters is about how information such as warnings, evacuations and peoples locations is shared online by different individuals in the community. Both articles had images implemented to show the readers where the location was that they were discussing as well as graphs to compare the data that is being focused. This made it very reliable to the topic and the range of references also showed how different perspectives were used in this research. I found the article relevant in showing how Twitter had an impact in disaster management and how micro-blogging can actually make a huge effect on how people communicate during a crisis. The graphs and images in the article were very useful because that provided evidence which complemented the text. The article is very valuable for this project because it shows how Twitter is evolving from being used for just a social medium to disaster management. References: Sutton, N. J. (2010). Twittering Tennessee: Distributed Networks and Collaboration Following a Technological Disaster. Proceedings of the 7th International ISCRAM Conference. Retrieved from http://www.jeannettesutton.com/uploads/Twittering_Tennessee_FINAL.pdf (Accessed 16/03/2012)
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