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Doris Reeves-Lipscomb

The Connected Workplace | Harold Jarche - 0 views

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    blog by Harold Jarche on the Connected Workplace, 4.15.2013 Excerpts: "Implicit knowledge is best developed through conversations and social relationships. It requires trust before people willingly share their know-how. Social networks can enable better and faster knowledge feedback for people who trust each and share their knowledge. But hierarchies and work control structures constrain conversations. Few people want to share their ignorance with the boss who controls their paycheck. But if we agree that complex and creative work are where long-term business value lies, then learning amongst ourselves is the real work in organizations today. In this emerging network era, social learning is how work gets done." ..."Personal knowledge management (PKM) skills can help to make sense of, and learn from, the constant stream of information that workers encounter from social channels both inside and outside the organization." ..."Collaboration skills can help workers to share knowledge so that people work and learn cooperatively in teams, communities of practice, and social networks." ..."Leaders need to understand the importance of organizational architecture. Working smarter in the future workplace starts by organizing to embrace networks, manage complexity, and build trust."
Doris Reeves-Lipscomb

It's not about knowledge transfer | Harold Jarche - 0 views

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    Blog by Harold Jarche, April 30, 2012. This excerpt IMO justifies why women (and everyone else!) needs to know how to work in social networks to learn and to help others learn and apply their "capacity for action" in their workplaces and elsewhere. They can transform their workplaces through enriched learning practices. They may not have the HR title but they can still role model organizational learning on a small scale at least. Excerpt: "Individual learning in organizations is irrelevant, as work is almost never done by one person alone. Knowledge, Senge said, is the capacity for effective action (know how) and it is the only aspect of knowledge that really matters in business and life. Value is created by teams and mostly by networks of people. While learning may be generated in teams, this type of knowledge comes and goes. Learning really spreads through social networks." Excerpt: It shows that the company never gave any thought to organizational learning. ■Are employees narrating their work in a transparent environment? ■Does the daily routine support social learning? ■Is time made available for reflection and sharing stories? "Narrating their work in a transparent environment," "support social learning," and "reflection" are all linked to other resources.
Doris Reeves-Lipscomb

AACRAO - SEM Newsletter - Transparency: The Millennial Mindset's Effect on Your Web 2.0... - 0 views

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    Article on web 2.0 marketing to millennials by Strategic Enrollment Management February 2009. "Although we are not going to dedicate our article to a recap of millennial marketing, we do want to reinforce the importance of understanding the millennial mindset before you begin to build your Web 2.0 plan. Consider that 64 percent of your audience (teens 12 to 17 years old) are reported to engage in at least one type of online content creation, up from 57 percent just four years ago. Understanding what they are doing online allows our plans to be more comprehensive and effective and fully integrated into a successful enrollment plan. There is even an emerging classification of teenagers using a host of technology options for dealing with family and friends, including traditional landline phones, cell phones, texting, social network sites, instant messaging and e-mail. These "super communicators" represent about 28 percent of the entire teen population (Guess 2008). And possibly the most interesting statistic to watch comes out of Noel-Levitz's "E-Expectations: The Class of 2007" report, which claims that 43 percent of high school juniors have a profile page designed for use in researching colleges (Lenhart & Madden 2007). This all means that if you are not already participating in an active use of online marketing you are overlooking a large group of your audience. Frankly, they are keenly aware of marketing, and as marketers we need to understand their mindset to build effective plans to reach and educate them. We cannot expect that they will conform to marketing as it has been done in a traditional way. Tools of the Trade: Components to Consider The goal of any Web 2.0 is to inform and connect. Simply stated, the tools you choose should work to reinforce that goal and integrate with the other tools of the trade you are using. Enrollment managers who know their audience understand the need to consider a variety of marketing options, from traditional adve
Lisa Levinson

The Leonard Lopate Show: Social Physics: How Good Ideas Spread - WNYC - 0 views

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    The new science of social physics which is about the way human social networks spread ideas and transform those ideas into behaviors. Alex Pentland has a new book: Social Physics: How Good Ideas Spread: The Lessons from a New Science that explores the patterns of information exchange in social networks, the ways humans are like bees, and how networks large and small can be tuned to increase exploration and community engagement.
Doris Reeves-Lipscomb

Key Takeaways from My #BlogHer13 Social Media Leadership Talk on July 26 & July 27 | Au... - 0 views

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    Mother lode of social media leadership ideas from BlogHer Conference, July 2013, from Ananda Leeke's talk Seven archetypes of social media leadership: creativista, empirista, empowerista, enchanista, evangelista, flowista, lifestylista Excerpt: ) The Digital Sisterhood Leadership Project has identified 12 key leadership roles that women in social media are currently playing. They include the roles of: Advocate Community builder Content creator Content curator Educator Influencer Mentor Motivator Promoter Social do gooder Storyteller Thought leader
Doris Reeves-Lipscomb

5 Ways Social Changes How We Work - The BrainYard - InformationWeek - 0 views

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    blog post by Donston-Miller, June 4, 2012 on how social changes how we work 1. website home pages (home pages less of a destination, Facebook timeline becoming more important) 2. Email--with built-in IM systems on Twitter, LinkedIn, and Facebook, email less important. Google+ users get tight integration on communication tools 3. Help desk call centers--moving to discussion forms on social networking platforms 4. Resumes-- "Now, social networks are basically living resumes. Or, looked at another way, you are your resume; what you post, how you interact, what you share, who your friends and followers are, and more all combine to demonstrate your value to a company." 5. PBXes--enterprise wide phone systems are affected by Skype and online chat and messaging features
Doris Reeves-Lipscomb

Infographic: 9 Simple Ways To Calculate Facebook And Twitter Success - MarketingThink b... - 0 views

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    Blog post by Gerry Moran, 3.9.13, at Marketing Think on how to calculate your Facebook and Twitter success Excerpt for how B2B brands need to use social media: Amplify: Increase the awareness of the brand story and solutions. Engage: Drive customer and prospect engagement with related content. Convert: Provide a way for the customer to convert interest after they become aware and have consumed enough content to move to the next step in the buying journey. To help you understand if you are reaching your goal, it is important for you to understand the right questions to ask to get the right social media measurement. Marketers need to map key social metrics to strategic questions vs. just measuring and blindly reporting how a channel performs.
Lisa Levinson

Mightybell Is Just Another Social Network Inspired By AOL Chat Rooms. Wait, What? | Fas... - 0 views

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    from Fast Company.com Explanation of Mightybell and interview with Gina Bianchini about why she created it. Again, the focus is on groups. "Today, the number of social networks available to us means there's a surfeit of places to come together online--we share aspirational photos on Pinterest, photos from our lives on Instagram, news on Google+, Internet happenings on Tumblr, and everything else on Facebook. But with so many channels to work with (waste time on?), the things we want to say are easily drowned out in noise, making it hard to establish genuine, intimate relationships with groups of people who aren't close friends and family. Sure, you can like a photo or retweet a clever one-liner as gestures of social solidarity, but they don't go far in making connections that count. Which is why Gina Bianchini, founder of new social network Mightybell, thinks it's time for an AOL chat room renaissance. Collaboration and action in intimate circles could be her competitive advantage."
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    More on Mightybell
Doris Reeves-Lipscomb

Social Media Time Management - 1 views

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    Slideshare by Amer Naslund on Social Media Time Management, 21,658 views Has a great social media slide on how time should be divided between listening, measuring, creating, etc. Suggests unplugging, routines, communication and expectations, leverage tools, etc. Like slide on Social Media Maturity
Doris Reeves-Lipscomb

Social Caffeine Infographics - 1 views

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    Pinterest site by Lori Taylor who puts up a lot of social caffeine infographs on social marketing, social media, and infographics.
Doris Reeves-Lipscomb

How internal social networks boost workplace innovation - Microsoft for Work - Site Hom... - 0 views

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    Blog post by Microsoft for Work, May 19, 2014. Excerpt: "Social, collaboration, and communication tools give your employees the power to get work done anywhere, on any device. Instant messaging tools can connect colleagues for immediate answers, while sharing documents lets workers collaborate in real time on projects. Giving employees a place to voice seemingly crazy ideas can, in the end, help your business capitalize on new opportunities and deliver better customer experiences. As long as you have policies in place for internal and external social media, your organization can expect the same high level of work, while raising the bar for innovation. And remember: Implementing social solutions doesn't have to be complicated. You can seamlessly weave too"
Doris Reeves-Lipscomb

Facebook remains top social network, Google+, 2nd, and YouTube, 3rd - 0 views

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    Interesting (very positive!) assessment of the value of Facebook for lawyers to connect socially using the largest social network in the world by Kevin O'Keefe, May 16, 2013. Google+ comes in #2 in terms of worldwide use (not as popular in U.S. but very popular elsewhere), Twitter at #4, and LinkedIn follows Twitter as the fastest growing network (if one excludes the intervening Chinese social networks).
Doris Reeves-Lipscomb

Bridging Social Technologies and Sustainable Development: Social Squared | Beth's Blog - 0 views

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    Look at the "SOCIAL" acronyms--collaboration shows up in both. Guest blog written by Kriss Deiglmeier, ED of the Center for Social Innovation at Stanford, appearing on Beth's Blog on 2/28/12. Believe these help define WL Studio's raison d'etre.
Doris Reeves-Lipscomb

A Nonprofit's Legal Counsel Is The Social Media Manager's Best Friend! | Beth's Blog - 0 views

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    This blog post by Beth Kanter, January 24, 2013, has lots of considerations for working with nonprofits on social media adoption and use. Good links to other resources, too, including legal counsel-type guidance. Raises several issues for me including blending uses of social media (external, face forward kinds of promotional and educational sharing as well as learning with each other, for example) and legal angles to understand, and guidance for volunteers in addition to staff, especially in professional membership associations where members may do far more sharing than staff. A social media policy for a np--professional membership association--with volunteers in addition to or instead of staff doing most of the representation for the organization would need to be explicated as well. We need to understand this thoroughly as we work with organization
Lisa Levinson

Reclaiming Our (Real) Lives From Social Media - NYTimes.com - 0 views

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    Great blog by Nick Bilton in the Sunday NYTimes July 16, 2014 about how social media sucks us in to spend a lot of time on it. Although there isn't data as such, scientists are beginning to wonder if this diversion of our time sucks creativity too. The author ends the piece by saying instead of spending the first hour of the day on social media, he has been reading a book and finding it much more satisfying, enlightening, and stimulating.
anonymous

How To Socialize An Event | LinkedIn - 0 views

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    Guy Kawasaki has an enormous following on Twitter and is recognized as a social media guru. In this article, he describes the steps he took to make a small event stand out on social media. " I learned that it's possible to ensure that an event is covered in social media -- even trending as a hot topic with an event with only 100 attendees -- if you know what you're doing. Here's how."
Doris Reeves-Lipscomb

How Germans Fail At Social Media - The Social Marketers - 0 views

  • Next to the clicks on the links I share in social media, shares (or retweets) of my updates is the second most important metric I monitor (depending on what I am working on, it can be the most important metric). Isn’t that what we are all looking for? Shares by others give my posts and content an additional audience. Posts getting viral (meaning an endless number of people share our post) is the ultimate success in social media – or isn’t it?
  • One of the basic metrics to show success of a Blog, a Tweet or a Facebook post is the number of retweets or shares the post gets. If you want to grow in social media, you have to get yourself and your content in front of a larger audience. One legitimate way to achieve this success is to get your content shared by third parties. Otherwise you will always and forever be talking to yourself and already existing friends and family.
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    Susanna Gebauer talks about Germans but the same misunderstanding may exist here about the usefulness of social media for increasing one's influence. Certainly, the more retweets, followers, favorites, comments we get, the more we get known.
Doris Reeves-Lipscomb

Reaching a viral audience is the next goal for meetings, especially with Millennials | ... - 1 views

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    Very interesting blog post at Meetingsnet.com on how to create a viral spread of ideas/content/connections at meetings. Written by Alison Hall, August 5, 2013. Stresses that millenials, the focus of many women's organizations recruiting efforts rely on social media and technology to get through each day. They are completely connected, which has implications for how organizations need to use content generated in f2f meetings to attract engagement by people well outside the event itself. Excerpt: 12 Tips for Share-worthiness 1. Think from your audience's POV: What will they find interesting? What will help them prove the value of their industry, or their position? 2. Entertain. Infographics, photos, and (appropriate) humor have great pass-along value. 3. Feel good. What will make the world better? Emotional content spreads because it moves people. Find a way to make your content connect on a deeper level. 4. Plan your meeting with the idea that all content (with the exception of content at proprietary meetings) will be shared. 5. Loop in your presenters. Get their key insights ahead of time so you can "lock and load" content that's ready to go in real time. 6. Remember that real-time marketing only works if your audience can connect. Work diligently with your venue to ensure Wi-Fi is accessible and bandwidth is sufficient. Consider (sponsored!) charging stations to keep attendees powered up throughout the meeting. 7. Lead the way. Sharing will be (and should be) organic, but you need to be the guide. Start promoting hashtags and social channels at your event Web site and in your online registration process. On site, brand all event signage with the hashtags and channels. 8. Talk back. Hear what your audience is saying and participate in conversations. Deliver social value back to them by retweeting or sharing their content. 9. Make it easy. All content should have a one-click sharing option. Don't rely on the audience to cut and paste. Videos and phot
Doris Reeves-Lipscomb

Nearly all U.S. doctors are now on social media - amednews.com - 0 views

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    article in Amednews (American Medical News) in September 26, 2011 by Pamela Lewis Dolan. Data already old but interesting. "However, although physicians appear to be embracing social media, they are still feeling their way around it. According to QuantiaMD, 87% of physicians make personal use of social media, but a lesser amount, 67%, use it professionally. And one thing that hasn't changed during those 18 months is the lack of patient-physician communication on social media. One-third of the QuantiaMD survey respondents said they had received a friend request from a patient on Facebook. Three-quarters of the physicians declined those invitations."
Doris Reeves-Lipscomb

Will You Struggle To Find A Job in 2015 Without A Social Media Presence?Blogging4Jobs - 1 views

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    A great summary of why social media presence (LinkedIn, blogging for work and privately) is so important in the search for employment. Blog post by Irene McConell, June 22, 2014
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