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Doris Reeves-Lipscomb

5 Social Media Metrics That Matter Now - The BrainYard - - 0 views

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    Interesting blog post by Debra Donston-Miller on importance of social media metrics, April 4, 2012 1. Quality of fans/followers (organically targeting connections as followers react, reveal interests) 2. Social demographics (language, countries, age...) 3. Most popular pages, posts, and tweets 4. Page views and click-throughs (what gets read and shared) 5. Conversion (buy something, sign up for something, consume something
Doris Reeves-Lipscomb

The Lazy Person's Guide to Social Media Management - 0 views

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    Article by Joanne Fritz at About.com Nonprofit Charitable Orgs on managing social media. She suggests "high activity on a limited # of networks." She uses Twitter (#1), Facebook, Google + (because it is growing rapidly and counts a lot toward SEO), and Hootsuite as her dashboard for social activity. Also recommends sharing reciprocity as indicated below: "I generally try to maintain a ratio of one for me to two or three of everyone else. One recent blog post suggested using the rule of quarters: 25% your content, 25% interaction, and 50% others' content. Of course, there is a reason for that. It's called reciprocity. When I promote someone else's blog posts or articles, that someone is likely to return the favor. When someone else endorses my work, that is much more effective than when I do it. My system for sharing revolves around my RSS Feed (I use Google Reader). The key to success with RSS is to get into the habit of checking it often. Otherwise it becomes a mess. "
Doris Reeves-Lipscomb

Social Enterprise: Online Learning and Support :: Ventureneer :: - 0 views

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    interesting website called Ventureneer by Geri Stengel. Like the paragraph: "Leading a social enterprise requires the melding of all the skills of a business owner and of a nonprofit leaders. It's another level of knowledge that teaches you how to juggle the social enterprise triple bottom line: people, planet, and profit. "
Doris Reeves-Lipscomb

How The World Uses Social Networks (Insanely Detailed Infographic) - 0 views

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    Incredible infographic on social networking around the world located on Edudemic, 1.26.13 What it raises for me: Does being a member of a social network equal proficiency or satisfaction with use? If we already have this kind of saturation, what is the niche for the Studio for fill?
Doris Reeves-Lipscomb

Fix Your Social Media Strategy by Taking It Back to Basics - 0 views

  • Identify your business objectives and target market. Also cons
  • narrowly define whom you want to listen to and communicate with.
  • Create social media content that drives engagement. What is your target consumer looking for? Social
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    good article on using social media to achieve goals
Doris Reeves-Lipscomb

Social Media? Get Serious! Understanding the Functional Building Blocks of Social Media... - 0 views

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    Excellent article by Jan H. Kietzmann, Kristopher Hermkens, Ian P. McCarthy, and Bruno S. Silvestre explaining social media building blocks in Business Horizons (2011) 54, 241-251. Like the honeycomb image of social media functionality in particular.
Doris Reeves-Lipscomb

8 Questions Answered By Popular Social Networks - Edudemic - Edudemic - 0 views

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    interesting take by edudemic.com on social networks and what they capture/express through your participation or as they put it: "the questions lying behind social media" Facebook: What are you studying right now? Twitter: What would you recommend studying? LinkedIn: This is what I've studied YouTube: Here is a video lesson that i enjoyed Pinterest: Here are things I've learned and where I learned them Spotify: What do you listen to? Scoop It: What do you want to learn most? Learnist: What are the next steps and resources?
Doris Reeves-Lipscomb

Are you an integrator of your social feeds or not? « Yap 3.0 - 0 views

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    Interesting blog post by Robin Yap on whether to integrate different social feeds/accounts. IMO, it justifies my keeping Facebook separate from my other social media feeds that I use for different purposes.
Doris Reeves-Lipscomb

Using an ESN for social learning (upcoming social online workshop) | Learning in the So... - 0 views

  • This is not a traditional course, where I provide all the content and then test you on it! It is a social experience hosted in a private Yammer group, where each week you are invited to work on a practical activity and then share your thoughts and your work with the rest of the group. Nothing is compulsory, but you will find that the more you “work out loud” with the other participants, the more you will get out of the workshop. Even showing “raw” examples of your work is valuable for others to see, it doesn’t have to be a perfect product. And of course, it is also helpful to comment on each others work as well as consider how their ideas might work within your own organisation. You will probably want to commit a couple of hours a week for this workshop, but once again it is up to you how much time you devote to it, and also when you do the work.
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    Jane's advert for her next workshop where she explains what the course is and isn't.
Doris Reeves-Lipscomb

elearn Magazine: Creating Instruction for Ubiquitous Learners: Three paradigm shifts th... - 0 views

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    Article by Timothy Stafford, November 2014, eLearn Magazine. Reports on study of 25 instructional designers who had at least three years of experience in p.i. design and one year of implementing social media into their instructional design platforms. Most interesting to me is the equal weight given to 3 learning theories to drive design and very broad definition of social media (which I agree with). Conclusion "Learning is shifting, but in many ways it is the foundations of learning that are having the most profound effect on contemporary instructional designers. Defining social media, digital literacy and learning, knowing, and expertise are only the tip of the iceberg for the future of learning within digital environments."
Lisa Levinson

5 Nonprofit Technology Trends to Watch in 2014 - 0 views

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    From Nonprofit Tech for Good blog, 1/11/14 Interesting to see how this list meshes with the list from 2015 from the business and not for profit side. Top of the list is mobilizing online communications and fundraising campaigns. Although not free and costly to small not for profits, social media and responsive designs for websites, blogs, and e-newsletters will become common. Flat design - making sure everything is optimal for mobile is crucial. Donate buttons on social media sites. Google Wallet will be integrated into Google+ pages. Already on YouTube Channels that participate in YouTube's nonprofit program. Live reporting on social media of org events, maturation of mobile fundraising apps, and increased employment opportunities in new media jobs in the nonprofit sector are the other 2014 trends.
Lisa Levinson

10 Goals for Nonprofit New Media Managers for 2015 - 0 views

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    Blog from Nonprofit Tech for Good 1/5/15 10 processes to turn into goals for the year including: Write LinkedIn Recommendations and endorsements; Add cause awareness days; experiment with at least one new social network; download and study nonprofit mobile apps; refresh your social media training; experiment with crowdfunding; host or participate in a tweet chat; create a social media fundraising success spreadsheet; take an Adobe Photoshop class; take regular breaks from technology
Doris Reeves-Lipscomb

10 things to remember about social learning (and the use of social media for learning) ... - 0 views

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    Excellent blog post on supporting and encouraging social learning, Jane Hart, March 23, 2012
Doris Reeves-Lipscomb

Hear and now: social media listening for operational decision-making - NixonMcInnes - 0 views

  • Social media listening is not a new idea. But it’s usually done in the interests of marketing, reputation, research or customer service. Here – from a serious government body – is recommendation that organisations could use social media listening as real data to inform and assist with operations. It’s recognition that the data shared online, in realtime, by passengers, has more value than as mere reputational currency or customer service fodder.
  • How much useful information is being offered that might not be formally addressed to an organisation’s Twitter or Facebook presence?
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    blog post by Clive Andrews at NixonMcInnes, creating meaning in business. 9/26/2013 on using immediacy of messages being shared on social media to make operational choices.
Lisa Levinson

Sharing, Gifting, and the Moral Evolution of the Social Web - Medium - 0 views

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    got to this through Stephen Downes's Daily. This blog by Tim Rayner makes a distinction between sharing and gifting on social networks. He considers gifting as sharing with a purpose. Mindful sharing as opposed to sharing for sharing's sake. His argument is that gifting is the real power of social networks.
Doris Reeves-Lipscomb

Why What You Learned in Preschool Is Crucial at Work - The New York Times - 0 views

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    article by Claire Cain Miller titled "Why What You Learned in PreSchool Plays Well with Others" or "The Best Jobs Require Social Skills" on how jobs require both socializing and thinking. Technical skills can be automated but social skills can't.
Doris Reeves-Lipscomb

What Men And Women Are Doing On Facebook - Forbes - 0 views

  • While women often use online social networking tools to make connections and share items from their personal lives, men use them as means to gather information and increase their status.
  • three-quarters of women use online communities to stay up to date with friends and family, and 68% use them to “connect with others like me.”
  • Women are online solving real-life issues.
  • ...4 more annotations...
  • Girls learn to build relationships by sharing social information. Boys learn to compare and compete with others, always striving for more success.”
  • use each other as resources
  • Today, women are still more likely to be forthcoming and verbose than men, she says, a difference that is reflected online.
  • men leverage social media for broadcasting their ideas and skills vs. women who find connections with others by sharing the ups and downs of their daily lives.
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    article by Jenna Goudreau, Forbes staff, April 26, 2010 on how women are more social and specific action oriented while men are more strategic in their use of blogs, networks, etc.
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    article by Jenna Goudreau, Forbes staff, April 26, 2010 on how women are more social and specific action oriented while men are more strategic in their use of blogs, networks, etc. 
Doris Reeves-Lipscomb

A Sherry Turkle Rebuttal: In Defense of the Active Social Voice: Associations Now - 0 views

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    Ernie Smith, AssociationsNow,argues for tweets and other social media to bring people closer, while Sherry Turkle, MIT, was saying that we spend too much time on social media. It's not either or but both imo.
Lisa Levinson

Community Manager musings: A web of skills "held in tension", rather than a skills whee... - 0 views

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    Social learning leadership skills web discussion, and how this web is a "much more helpful way of understanding the roles (and tensions) of those in positions of social leadership." Original skill web at: "http://wenger-trayner.com/all/social-learning-leadership/"
Doris Reeves-Lipscomb

Interesting Social Media Statistics for Businesses | Nicole Elmore - 0 views

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    Slideshare presentation by NicoleElmore on social media--interesting stats on social media usage
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