The Museum of the Future » Timing is everything - When do people consume your... - 1 views
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Axel Vogelsang on 04 Dec 10With the rise of new media a paradigm shift has occurred in the time when people "consume" museums. In the old days people would pick a specific moment to visit a museum. Maybe dress up a bit, make it a day out. On an average they would pick two, maybe three moments a year to spend time with museums. Nowadays, using Twitter and Facebook, we try to make people interact with museums twenty-four seven. They don't even have to be dressed to "visit" a museum.