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In the conference's closing plenary, leading museum thinkers teamed up to participate in formal, Oxford-style debates about thought-provoking questions faced by today's museum professionals. This year's debate topics were: Museums that are not run as businesses will ultimately fail. Engagement with online-only visitors is as important as engagement with those on site.

We provide tools for companies, agencies, shops and business people to reach their clients on the different platforms of the upcoming internet

Design Lessons from Storytellers Alternative Uses of Storytelling The use of storytelling can be found in team-building, training and marketing. A short story may be used as an introduction, so that everybody starts to adjust their mindset to absorb and reflect the emotions and feelings embedded in the story and what comes next. You may find stories in business presentations, carefully written by content strategists, in advertising and, of course, in copywriting. It is easy to see how words and speech in different contexts can tell stories. We are used to reading and hearing stories, but how can you help tell a story with design?

Zusammen mit der absatzwirtschaft - Zeitschrift für Marketing und MarketingIT hat Mind Business Consultants zu den Praxisleitfaden Social Media Monitoring herausgebracht. Der Praxisleitfaden Social Media Monitoring soll Unternehmen helfen die richtige Lösung zu finden, um Web Monitoring-Projekte erfolgreich durchführen zu können.

The Engaging Press Release: Write, edit and publish your press releases, share them with the world, and get engaged like no other in your business!"

"Its short history is this: I worked on it for several years, acquired a high-powered agent, had some brushes with major publishers, then, crickets. Way back when, say, a dozen years ago, a single editor could acquire a book, but today a whole board is usually required to sign off on a project, especially when a big advance is involved. Worse yet, the traditional book-publishing business has fallen on hard times, with layoffs and news that vaunted old publishers such as Houghton Mifflin have literally put the freeze on acquisitions. In short, it's ugly out there, particularly for new fiction writers. "

The heaviest users of Web 2.0 applications are also enjoying benefits such as increased knowledge sharing and more effective marketing. These benefits often have a measurable effect on the business.

Socialnomics09 - May 05, 2010 - Social Media Revolution 2 is a refresh of the original video with new and updated social media & mobile statistics that are hard to ignore. Based on the book Socialnomics by Erik Qualman.

"We need a blog!".  The boss needs to be able to cover their trail, so they require a strategy to go along with it.  The team creates a strategy full of love and happiness, the boss has no clue what it means and three (3) days later…violla!  The blog is in place.

Do you need a business-related story for an upcoming presentation? Click on the topic and read through the post to find one or more stories to tell.

Twitter vs. Facebook vs. MySpace

Twitter vs. Facebook vs. MySpace

Online community and social media are hot areas for business these days, as companies recognize the Internet's potential to deepen customer relationships, share knowledge and strengthen teams. In the nonprofit sector, relationships have always been the key currency:

Since 2000, the Economist Intelligence Unit has assessed the world's largest economies on their ability to absorb information and communications technology and use it for economic and social benefit. The addition this year of Trinidad and Tobago brings to 70 the number of countries covered in the annual e-readiness rankings.

"Die Frage nach dem monetären Nutzen von Social-Media-Aktivitäten wird eine der bestimmenden Fragen des Jahres sein. Immer mehr Unternehmen engagieren sich im Social-Media-Bereich und deren Vorstände wollen Zahlen sehen, denn umsonst sind Social-Media-Aktivitäten nicht, auch wenn sie auf kostenlosen Plattformen stattfinden. Doch Heidi Cohen plädiert für einen anderen Weg: Vergesst den Social Media ROI und schaut euch an, was wirklich wichtig ist!"