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Storytelling: digital technology allows us to tell tales in innovative new ways. As the tools available to publishers grow more sophisticated, it's up to us to experiment and see what sticks. [...]Stories are memory aids, instruction manuals and moral compasses. When enlisted by charismatic leaders and turned into manifestos, dogmas and social policy, they've been the foundations for religions and political systems. When a storyteller has held an audience captive around a campfire, a cinema screen or on the page of a bestseller, they've reinforced local and universal norms about where we've been and where we're going. And when they've been shared in the corner shop, at the pub or over dinner they've helped us define who we are and how we fit in. Human experience is a series of never-ending, overlapping stories bumping into one another in expected and unexpected ways.[...]

"I've been blogging for a period of time but no one's reading my blog" is a refrain I often hear on BlogChat. Help, how do I get my blog to take off?

Specifically, these museum guides are an outgrowth of a recent podcasting trend called "sound seeing," in which people record narrations of their travels - walking on the beach, wandering through the French Quarter - and upload them onto the Internet for others to enjoy. In that spirit, the creators of the unauthorized guides to the Modern have also invited anyone interested to submit his or her own tour for inclusion on the project's Web site, mod.blogs.com/art_mobs. (Instructions are on the Web site.)