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berkley7

Why a Global Distribution System (GDS) is important for the success of hotel firms - Bl... - 0 views

  • There are many aspects that hotel companies need to consider when they are creating their business, and one of them is how to distribute details about their firms.
  • allows travel agents to access hotel rates and availability as well as prices for flights, trains and rental car companies in real time
  • GDSs have been influential in shaping the modern travel market and still have an effect in this modern digital age
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  • Hotel firms are always looking for ways to promote their business, so that the general public learn about their products and brand. A GDS is exactly what a hotel business needs to link up with to get its firm noticed.
  • The general idea is accommodations will receive a higher amount of reservations if their details are easily available to share with travel agents and the public. A GDS is crucial to independent hotels that can benefit hugely from being associated with one to achieve a greater amount of online bookings.
  • loyal guests
  • directly book on the site
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    The following article gives and inside look to the importance of Global Distribution Systems and how they're important for the success of hotel firms. The systems works as a tool to reach customers easily and gives the information needed to allow travel agents to access the best prices provided. Although the hotel industry would prefer for their customers to book directly through their website so that they do not have to pay the fees associated with Online Travel Agencies - GDS is still a beneficial platform to gain attention and promote their business. Once they have returning/loyal guests, this is when the hotel industry strives to encourage them to book directly to their site to increase overall revenue.
Xu Wang

Emerald | Have human resource information systems evolved into internal e-commerce? - 0 views

  • Human resources (HR) have been a well-established function in organizations for decades,
  • the department was typically perceived by many organizations as a “necessary evil,” that is to say, as an essential but in no way profitable or advantageous element,
  • even at the current time HRIS is not limited to technological elements alone, such as computer hardware and software applications, but also includes the people, policies, procedures, and data required to manage the HR function.
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  • Nevertheless, these well-accepted attributes of HR have been challenged in the past few years, as several indicators reflect fundamental changes within the HR function,
  • although little has changed in this function over the past decades, there are growing expectations that HR will improve corporate competitive advantages by adding real measurable value to the organization.
  • The apparent difficulties in upgrading HR to a strategic position in organizations result in missed opportunities especially in hospitality and tourism, where the human capital has substantive potential to improve the competitive advantage of enterprises, particularly due to the growing competitiveness of the industry, as well as the centrality of the human element in the delivery of hospitality products and services
  • The second change in contemporary HR which, interestingly, is closely related to the previous one, is the growing trend of incorporating advanced information technology (IT) in HR practices.
  • There is extensive evidence to the growing transfer of HR functions to digital formats, as can be seen in the growing popularity of human resource information systems (HRIS) among organizations. HRIS is currently perceived as one of the important factors influencing the role of the HR function, as well as the workplace as a whole. Although in many aspects, technology remains under-utilized in HR functions (Jones and Hoell, 2005), recently its effects have begun to be evident in many organizational aspects,
  • Furthermore, it is widely argued that the adoption of HRIS is likely to promote HR to the awaited position of strategic partner in the organization. The main reason for this is that by using HRIS, HR professionals can improve their performance by gaining better knowledge of the organization and its employees, thus facilitate participation in strategic planning and implementation. In addition, by improving the efficiency and effectiveness of the HR day-to-day administrative tasks, HRIS allows the HR staff to dedicate more time to strategic decision making and planning, which consequently provides more value to the organization to enhance its position within it
  • modern HRIS make optimal use of internet and web capabilities for performing their tasks
  • successful HRIS support the planning and implementation of managerial key processes in the organization, such as executive decision making, technology selection, interdepartmental integration, and organizational reporting structures.
  • Intranet-based employee self-service (ESS) provides employees direct access, mainly through a web browser but also through a centralized kiosk, to personal HR-related information. Thus, the employees can individually handle transactions that used to be carried out by HR personnel,
  • Both MSS and ESS create a trend of delegation of responsibilities and activities that were once considered to be the domain of HR professionals and administrative personnel, directly to employees and managers
  • HRIS was seen mostly as a special form of office automation systems, the emphasis being on reducing costs and staff while making the standard HR tasks more efficient
  • In addition, in today's workplace the HR tasks have become more complex, along with organizational trends such as globalization, consolidations, strategic partnerships, and greater than ever governmental and regulatory reporting requirements for employees.
  • Therefore, from the administrative perspective, by providing powerful computing capabilities, HRIS are changing and improving procedures and processes that were carried out less efficiently before,
  • the automation of routine transactions provides HR professionals with time to perform strategic functions related to the human capital
  • HRIS allow the firm to be proactive in HR planning, by giving managers a constant flow of employee information
  • since HRIS can significantly improve the way employees and managers communicate with each other through various communication channels, this improves the flow of information and expertise throughout the organization, thereby enhancing the firms' strategic capabilities
  • Another prominent perceived characteristic of the HR function has been its reliance on relatively low-tech methods in implementing its tasks
  • Although HRIS can provide both administrative and strategic advantages, it should be noted from the onset that they are usually expensive systems to purchase and implement. Designing and implementing customized HRIS, adapted to the specific needs of the organization, will significantly enhance its functionality, but will result in increased software and hardware costs, as well as time-to-deployment
  • the initial costs of developing such HRIS are high,
  • In order to reduce the costs of HRIS, an organization can purchase off-the-shelf applications composed of HR database programs, aimed at meeting the general needs of HR functions
  • These findings point to the vital need of the HR function to provide evidence of the effectiveness of HRIS, for the purpose of attaining the executive management support for the change.
  • for a successful implementation of HRIS, it is no less important to obtain the support of managers and employees in the organization. Although modern HRIS offer clear advantages to managers, through the use of MSS, for better management of their staff, the implementation of such systems is likely to be followed by a certain level of resentment on the part of the managers. Since MSS transfer the responsibility of performing employee HR-related transactions from the HR staff to the direct managers, many of them are frustrated since they feel that additional administrative tasks are being imposed on them
  • Another relatively common problem, concerning both the implementation and the flowing management of HRIS, is the question of who is in charge of the system. Since the successful development of HRIS requires the input of both the IT and the HR departments, it is not uncommon for disputes over areas of responsibility to break out between these departments.
  • Other territorial conflicts around HRIS may arise when departments feel that the system expropriates some of its authorities; for example, the payroll department might resist HRIS that combines payroll functions. A possible solution to such a problem can be the establishment of cross-functional teams that run HRIS projects
  • the implementation of HRIS raises both ethical and legal issues that need to be addressed by the organization. First, the use of relational database technology provides access to more detailed employee information than ever before.
  • Second, HRIS usually contain private information on the employees, while the access to this information is often allowed to employees outside HR, as well. As a result, some employees feel that their private lives are not protected adequately.
  • The hospitality industry is characterized by a higher turnover rate than other sectors of the economy
  • Traditionally, HR in organizations has utilized low-tech methods in recruitment.
  • Internet recruiting benefits both the organization and the job seeker's perspectives (Pearce and Tuten, 2001; Singh and Finn, 2003). The benefits to the recruiters include: Cost savings, as it is significantly cheaper to advertise on the internet than in a newspaper. Compared to the use of professional search firms (also known as headhunters) the amounts saved are even higher. Recruiters generally receive more applications, which results in a greater pool of candidates from which to choose. Recruiters may receive applications faster, often even on the same day a position is announced. Improved ability to target a specific audience, thereby decreasing future turnover. Time saving, as more unqualified or unfit applicants can be eliminated, through online contact, in the initial phases of the recruitment process.
  • On the other hand, internet recruitment is not without limitations.
  • Once the recruitment process has ensured a large pool of applicants to choose from, the next phase is to select the most suitable candidates.
  • Traditionally, these selection methods involve the visit of the candidate to the organization or, to a lesser degree, to an assessment center, for interviewing, pen-and-paper testing, or situational testing, including group dynamics.
  • The use of advanced technology allows the selection process to complete the widespread online recruitment methods.
  • Nevertheless, the main impact of technology in selection procedures is in relation to employee interviewing and testing.
  • Anderson (2003) broadly described the prominent technology-based selection procedures, along with an assessment of their acceptance and effectiveness.
  • Adequate training is essential in providing quality services, yet traditionally hospitality organizations have not invested adequate resources in training their employees (Conrade et al., 1994). Most of the knowledge and skills of hospitality employees is transferred through on-the-job training,
  • However, as noted by Collins (2004), delivery of organized and structured training programs in the hospitality industry is a constant challenge, mainly because of the size and geographical dispersion of the workforce, as well as the extensive resources – financial, work, and time – needed to establish in-house training programs.
  • Although technology-based training methods have been available for a long time, the hospitality industry has usually lagged behind other sectors in adopting them.
  • Web-based training (WBT) can deliver courses nationwide or worldwide at all time zones to any connected computer, and is easy to update and monitor.
  • Effective performance evaluation plays a critical role in the successful implementation of organizational strategy and in gaining a competitive advantage. Therefore, in addition to important HR decisions that greatly rely on performance evaluation, such as promotions, outplacements, dismissals, many organizations link performance to compensations and rewards. As noted by Bowley and Link (2005), a performance-based compensation plan, often known as “pay-per-performance,” should reflect the organization's goals.
  • the traditional methods, based on a disconnected blend of discrete applications, spreadsheet programs and paper-based systems, to communicate goals, track employee performance and manage compensation, are insufficient in the contemporary challenges of linking performance evaluation to organizational strategy (Bowley and Link, 2005). Yet, although sophisticated HRIS were developed to meet these contemporary challenges, Ensher et al. (2002) found little effect of HRIS on the process of performance management among HR executives, who still rely on paper-and-pencil administration and hard copy documentation of employee evaluation.
  • Nevertheless, CPM has drawbacks that are highly relevant to a service industry such as the hospitality industry (Miller, 2003). The main concern that CPM raises is that reliance only on quantitative criteria is likely to lead to the neglect of more qualitative aspects of performance.
  • Consequently, an effective CPM must be followed by the establishment of an employee development plan, designed in collaboration with his/her supervisor. The second application of technology in appraisal management is online evaluation and appraisal software (Miller, 2003). In contrast to the aforementioned CPM, in these cases technology facilitates delivering performance feedback, rather than generating the actual evaluation outcome.
  • 360° feedback,
  • In addition, evaluation software packages can be used as stand-alone applications or as an integral part of the organization's HRIS, which offers computerized standard evaluation forms. The use of user-friendly software in evaluating employees allows managers to focus more on the contents of the evaluation, rather than on the forms.
  • Therefore, the use of computer software programs allows better coping with these challenges, while saving time and money.
  • While the organization enjoys the reduced need for complex bureaucracy, the employees enjoy better control and enhanced anonymity, as there is no need for dealing directly with HR staff on personal financial matters.
  • The use of HRIS has significant impact on the current affairs between the management and the employees, as well as the characteristics and the environment of the contemporary workplace. From the administrative perspective, through the HRIS the managers and the employees have access to relevant information on employee work rules, policies, and regulations on issues like privacy, illegal discrimination, and work diversity. In addition, the HRIS can assist discharged or displaced employees in finding alternative employment, by providing links to career counselors, training programs, and information, all of which are required for a successful and effective job search
  • technology has changed the nature of the workplace and employer-employee relations more fundamentally than just providing more accessible information.
  • Traditional e-commerce technology provides product/service, promotion, placement, and pricing strategic initiatives to external constituents through the use of extranet platforms merged with intranets (for instance, customer relationship management). HRIS technology provides the same initiatives through the use of intranets merged with extranet platforms (for example, recruitment). Thus, HRIS technology may be considered to represent internal e-commerce systems, which are crucial to the alignment of HR functions within strategic initiatives aimed at sustainable competitive advantages.
  • The evolution of HRIS platforms provides a range of tools for use by enhancing employee-employer relationships. The full service range of HRIS functions brings human capital closer to the strategic direction of the organization.
  • However, the technology is merely a tool that may enhance strategic alignment.
  • There is also evidence from the literature that a disengagement of the HR function from strategic initiatives exist in many hospitality enterprises.
  • It is common knowledge that the hospitality industry is labor intensive with many points of intimate service interactions of long duration. HR will produce sustainable competitive advantages for those firms that include the HR function in a united strategic direction.
  • The literature identifies the advantages of aligned human capital as a means to accomplishing sustainable competitive advantage for enterprises.
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    This article is a research paper did by Amir and Beer-Sheva. The purpose of this paper is to discuss the impact of technology on the human resources function in organizations, in general, and in hospitality firms, in particular. At the beginning, it introduced the role of human resources department in organizations for decades. And the trend or changes in contemporary human resources. Then it came out that we cannot skipped the effect of technology on the HR function, especially in tourism and hospitality industry. So, next it gave the definitions of HRIS by introducing technology. And list some advantages and challenges of using HRIS. In the end, it listed how technology put infusion across HR function, including recruitment, selection, training, performance evaluation and compensation, payroll, benefits and pension administration, labor relations and outplacement.
Grant Beck

FBI: Beware Of Malware Installed Via Hotel Networks - Forbes - 0 views

  • fake software updates booby trapped with malware that are being pushed through hotel internet connections .
  • malware that are being pushed through hotel internet connections.
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    This article brings to light security threats that are transfered via hotel networks. Fake software updates are used to hide malware which is installed on the computer when the update is accepted. The FBI offers tips on how to avoid being exposed to this after data on several hundred firms was stolen by hackers. The hackers broke into Marriott International Inc.'s records and had access confidential information. This article is important because firms have the responsibility of providing security for the clients as well as themselves. It is important to be aware of threats like this and of how it can be avoided so that the firm isn't put in a bad situation and have to deal with stolen information. With mobile devices and wireless networks becoming more common these types of threats need to be taken into consideration. Most users don't read the fine print or consider where software updates are coming from, especially if it looks like the source is a hotel they are staying at. This makes it even more critical that the hotel is aware of and blocking these threat because claiming that it was done without the knowledge of the hotel may not always be enough and looks badly for the security.
Jing Huang

Wrap-up: Software, Telecom, and Recovery - HBS Working Knowledge - 0 views

  • Venture capital firms ask themselves tough questions these days.
  • Among them: how can they dig out of the dot-com collapse? How should they invest going forward? How should the leader of a firm strike the right note for the future? And is it a field that graduating MBAs should aspire to enter?
  • The software industry has been heavily over-invested in for the last few years, according to panelists at the session "Can Software Recapture Investors' Interest?"
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  • The new thinking is to avoid huge packaged platform suites and focus on spot applications for blocking hackers and preventing online invasion. There is a trend to invest in application and infrastructure hardware, said John G. Simon, a partner at General Catalyst. An opportunity exists, he said, for add-ons and plug-ins that ride on top of ERP systems. "People want to get things in digital form."
  • The best VCs are managing investments the same way in both areas. "We're helping them stay alive during a horrible economic downturn so they can last on a minimum amount of capital during a period in which their top line is not going to grow very much," said Kevin Maroni, of Spectrum Equity Investors. "We're waiting for the cycle to return."
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    Venture capital firms ask themselves tough questions these days. Among them: how can they dig out of the dot-com collapse? How should they invest going forward? How should the leader of a firm strike the right note for the future? And is it a field that graduating MBAs should aspire to enter? According to experts at the conference session titled "From Bubble to Recession: The Current State of the Venture Capital Industry," none of the answers are simple, but a sense of perspective remains one highly valuable commodity. According to Walter Kuemmerle, a Harvard Business School professor who served as panel moderator, the money flow in venture capital may have been down 51 percent in 2001 compared to 2000, but the sum total was still greater than the previous eighteen or so years combined.
Linfan Cai

Hospitality eBusiness Strategies, Inc. (HeBS) | Hospitality-Industry.com - 0 views

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    This is a full-service hotel internet marketing firm. The workers in this firm are responsible for hoteliers to take full advantage of the direct online channel. Customers could connect the hotel's main distribution channel by HeBS' websites. They could provide crucial advice, recommendations and solution for the hotel or travel company. The hotel Internet marketing experts could increase Internet presence and online business while capturing new valuable online markets by using all kinds of methodology and tools. The Internet-based business models and techonologies are achieved. The marketers could be the guests' speakers and presenters. Guests could preferably gain more distributions and informations about hotel events, conferences or tourism events. The hotel internet marketing firm is able to build the better joint.
delaneyverger

Thinking Outside the Vendor RFP Process in Hospitality Digital Marketing | By Jason Price - 0 views

  • Some believe the vendor RFP process allows a hotel company to pick the most qualified service/product provider through an unbiased decision process. Perhaps this is the case for commoditized supplies or services (housekeeping supplies, linens, laundry, etc.) where the RFP process allows for comparing the proverbial "apples to apples."
  • At a typical hotel, who is equipped with the latest best practices in digital technology and marketing to sufficiently and adequately prepare a vendor RFP? Very few hotel companies have the bandwidth and depth of knowledge to adequately identify the digital needs of the property. Nor can they convey the property's needs and wants in the digital space and where it needs to be in 6, 12, 24 and 36 months from now. Lastly, who at the property can afford to devote considerable time to research and prepare a vendor RFP that asks the right questions, conveys the right objectives and provides a solid framework for evaluating and comparing one digital technology and marketing firm to the next?
  • On the hotel side, the typical vendor RFP process easily takes 50+ hours from beginning to end. On the digital technology and marketing vendor side, time to review, respond, and present takes upwards of 25-40 hours. Typically, three vendors compete and with all parties combined the entire RFP process will cost upwards of $15,000-$20,000. Beyond the cost, this process consumes the time and energy of multiple people and departments on an average of every two years for the hotel company.
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  • The traditional vendor RFP process is not suited for evaluating and choosing a digital technology and marketing partner who will be entrusted to guide the hotel in maximizing revenues from the most important distribution and marketing channel in hospitality: the direct online channel (i.e. the property website). Such an RFP process is typically riddled with contradictions and self-selecting biases, and also represents an antiquated method unsuitable for a fast-paced digital world
  • The traditional vendor RFP process cannot provide answers to crucial questions concerning familiarity with industry's best practices, strategic approach to digital marketing technology and marketing, digital technology innovativeness, quality and depth of direct online channel consulting services, etc
  • Common observations on the RFP experience: It serves as a tool to fulfill administrative requirements or to simply "shop around" when in fact the digital marketing/technology firm has already been privately selected. On paper, every digital technology and marketing firm can present itself at its best and can creatively diminish any weaknesses or embellish any strength. The hotel does not know what questions to ask to get to the heart of what the hotel needs. Digital marketing and technology firms can easily make promises and fall short on delivery and meeting expectations. Over-promising and under-delivering has become modus operandi for a number of players in the industry. Properties can get carried away and request proprietary information like methodologies, access to code, and design work as part of the vendor RFP.
  • Some hotel companies never follow up and leave the evaluated vendors in limbo. Oftentimes hotel companies do not give the digital marketing firm adequate time for proposal development, which demands further use of resources or the delay of other key projects. When management changes, the hotel company is more likely to go into a vendor RFP without evaluating the results and contributions of their current vendor, which can disrupt existing relationships and potentially impede the successes to date. Given the arduous process of the vendor RFP process, there could be a sense of entitlement on both sides that could result in a mutually caustic relationship from the onset.
  • Digital agencies may propose lower costs to win the contract and introduce additional fees later only leading to resentment and regret. Hotels will often push needs beyond the original scope in the vendor RFP and use the proposal as leverage to get more services without paying. Not all digital agencies are the same but as mentioned, any agency can demonstrate on paper its superiority to solve any problem and deliver any service. Behind the scenes an agency can outsource and end up costing the hotel twice what is originally proposed in additional fees.
  • Not all digital agencies are the same but as mentioned, any agency can demonstrate on paper its superiority to solve any problem and deliver any service. Behind the scenes an agency can outsource and end up costing the hotel twice what is originally proposed in additional fees.
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    This article discusses how the traditional vendor RFP (Request for Proposal) model is no longer the ideal way to integrate the right technology marketing that a hotel needs. The traditional vendor RFP model is time-consuming and expensive, and with the way that technology is constantly expanding and changing, hotels need to stay up-to-date with technology more and more frequently, which can mean this process is wasting time and money on an ever-increasing scale. Furthermore, it is not always an accurate indicator of the kinds of technology a hotel might need, especially what a hotel might need in the future, and it is difficult to determine who would best be capable of knowing what the property will need or what exactly to ask for in an RFP. The article talks about three alternatives to the traditional model: the Scorecard model, the Digital Marketing Partner Interview model, and the Trusted Partner model. With the Scorecard model, hotels have a checklist of things they need and can check off each point from each potential vendor. With the Digital Marketing Partner Interview model, which is similar to the traditional vendor RFP process, except that the interview focused on finding a Digital Marketing Partner that aligns with the hotel's management philosophy, values, and culture in order to find the right partnership. With the Trusted Partner model, the hotel works with one particular company with whom they share common goals and objectives, and they work together to solve problems and adapt new technology as the hotel's technological needs are manifested over time.
Jia Zhu

The hyper-competitive landscape of travel The heat is on: five online travel trends set... - 0 views

  • Expedia reports that 65% of hotel bookings within this last 24-hour window are via mobile, and 15% for flight bookings. Vegas is a particularly striking example of this last-minute mobile booking trend, with 32% of all bookings coming in via mobile,
  • does this mean that traditional travel companies and online travel companies should
  • rush into launching a mobile app?
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  • there is a risk that firms focus too much on one particular channel at the expense of others
  • what the industry really needs to do now is focus on how the customer got to that point, how they moved through and interacted with each channel, and what role each channel played in getting the customer to book.
  • India, Brazil, and Russia are growing,
  • marketers need to identify those channels that are helping to drive more conversions, or can influence the conversion funnel.
  • Increasingly, revenue management needs to integrate with all the disciplines – sales, marketing, channel optimization, loyalty marketing, and operations.
  • China, where the number of outbound tourists rose by 70% in the first 6 months of 2012.
  • Big data, personalization, and being relevant is key in the marketing battle.
  • By 2020, about 50 million Indians are expected to travel overseas, according to estimates drawn up by Tourism Australia, which has been actively targeting this market.
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    This article gave us a five new online travel trends.Because travel is a hyper-competitive industry, the most pertinent emerging themes in onine travel are considered and experts insights and predictions are provided in the Las Vegas TDS North America event. First trend is the travel industry need be ready for a mobile-only world. Researches indicates that the mobile sales will increase extremely. Because it is expensive to develop mobile app, so traditional travel companies and online travel companies do not such into launching a mobile app in a short term. Convergence, commerce, content and how these impact customer behavior will be an ongoing theme. There is a risk of firms focus too much on one channel, Customers are using a range of different devices to plan, research, book and review their travel experiences.  Revenue management became essential for the business. It needs to integrate with sales, marketing, channel optimization, loyalty marketing , and operations. Think new markets and new customers like China, India, Brazil and Russia. Firms need to be actively targeting this market and make adjustment such as develop local website etc. Last trend is that there are lots of new development in the industry. Facebook start to monetize travel. Google and Apple are also developing their travel related products. This social travel planning tools become successful. Technology develops and standards emerge, mobile bookings may not just be for the last minute.
jazminesnyder

India's Modi Seeks More Investment From U.S. Tech Sector - US News - 0 views

  • India's burgeoning tech sector is responsible for creating more than 400,000 American jobs
  • business deals between firms in the two countries have generated $22.5 billion in tax revenue for the U.S. since 2011
  •  the report should dispel the stereotype that India’s IT sector “takes jobs away from the U.S.”
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  • “neither country can achieve their nation’s economic vision without the other.”
  • easing the process for skilled Indian workers – including college students educated in the U.S. – to be able to obtain visas so they can join American tech companies.
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    The main focus of my article is about the financial connection between India and the U.S. The article discusses a few key issues about India and their tech support in relation to the U.S. It tells us that "India's burgeoning tech sector is responsible for creating more than 400,000 American jobs, according to a report released Monday that prompted calls from leaders in both nations to reform business practices so the industry remains a bright spot in an often unreliable global economy". The article goes on to list some more interesting statistics. For example, "The new study from the National Association of Software and Service Companies, a trade group representing Indian technology firms, said business deals between firms in the two countries have generated $22.5 billion in tax revenue for the U.S. since 2011". I feel that these two statistics are important because in too many cases, Americans feel that "foreigners" are coming to the U.S. and "stealing" all of our jobs. That is clearly not the case with every situation, as the article points out. The article further explains that India is seeking to ease the process of coming into the U.S. to work. They feel that if they are providing their highly skilled techs to come work here and/or gain their American education here than the process of getting the visa should be much more lax than it is for other countries. I don't know if I agree with that one, but I understand their point.
rderonville

Cybersecurity Tactics for a Hotel Industry that's Under Siege | News | Hospitality Maga... - 1 views

  • Credit card fraud and identity theft should remain high on the hotel and lodging industry’s radar.
  • Reputational damage and revenue loss from a breach headline not only impact individual edge locations, but the corporate brand as well.
  • POS systems are a weak security point for many networks because they are constantly in use — and aren’t always patched, updated or protected from vulnerabilities as frequently as required. As a result, they can be exploited for the credit card data held on the POS terminals.
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  • n addition to airlines and banks, hotels maintain a rich database of personally identifiable and financial data on file.
  • Hotels need a ‘toolbelt’ of various security technologies that can be used to prevent malicious attacks. A managed firewall is essential, blocking dangerous traffic from coming onto the network and preventing sensitive data from being exfiltrated, or sent, to the hackers.
  • One way to implement these advanced toolsets includes outsourcing to a managed security firm specializing in this type of service
  • If used correctly, hotels could see anomalies that could lead to breaches prior to any damage being done — allowing them to halt hackers in their tracks.
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    Hotels POS systems are at risk for customers. Hackers are using tactics like Phishing and ransomware. Hotels must take action and arm themselves with a "toolbelt" of security options to combat the hackers.
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    This article explores the issues with cyber security in the hotel industry. it is to be taken seriously because customer information is on the line and so is the company's reputation and revenue. Hotels must look into their POS systems because, according to the article, is a weak security point. However, it holds much of the consumer's information like credit card numbers, expiration dates, and etc. The POS system is vulnerable so the secuiry put in place to protect it must be updated. Personal details for hotel guests are stored in many different places in a hotel's many systems. This includes the restaurant, gift shops, billing, facilities, and etc. According to the article, hotels needs a "toolbelt" of various security technologies to prevent malicious attacks. The three mentioned in the article are File Integrity Monitoring, Unified Threat Management, and Security Information and Event Management. Please look into the article to read what each of these systems can do in regards to cyber secuity for the hospitality industry. A good way to implement these tools is to look into outsourcing a managing security firm that specializes in cyber security. This can help minimize and even diminish things that can cause breaches in systems. In my opinion, this article gives solutions to hotels in regards to cyber security. Sometimes installing a firewall or antivirus is simply not enough. A security firm that specializes in this area can be considered. It may be expensive depending on the business to do that, however, it will be even more expensive to have a tarnished reputation for not securing customer information and to deal with lawusuits.
vanessavioli

Choosing the right IT and cloud services provider post-Covid: A guide - Cloud Computing... - 1 views

  • Now, as most economic indicators begin to trend positive, companies are once again ramping up their IT projects. Long term solutions are necessary at the scale required for sustained operations and cost effectiveness.
  • In this article, we look at three options – IT consulting firms, IT outsourcing companies, and cloud systems integrators
  • There’s also the reality that many of the larger consultancies really aren’t positioned to efficiently or cost effectively help organisations implement necessary IT strategies. Their areas of expertise lie in assurance services, taxation, management consulting, advisory, actuarial, corporate finance and legal services, to name a few.
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  • They may have the staff to take on something like a cloud migration or cloud-native application development project. But technology implementation is not a strategic part of their business, so they aren’t necessarily eager to take on these types of projects — particularly if they aren’t of a scale that would allow them to make a sizable profit.
  • They have to rely on proven, repeatable methodology to remain efficient — even if it’s at the expense of better project outcomes for their customers.
  • Companies that specialise in IT outsourcing aren’t faring much better than the big consultancies. While they may be more cost effective than a large professional services provider or consultancy, many potential clients are becoming hesitant about working with them.
  • That’s not to say there still isn’t a place for the large technology consulting firms or IT outsourcing companies. But for companies that want the flexibility, scalability and cost benefits that cloud services provide, working with a company specialising in cloud technologies – as a true, long-time strategic business partner, rather than just a point-in-time technical resource – may be the optimal solution.
  • A viable option may be to go with a mid-sized company that specialises in technology implementation — particularly in the areas of cloud migration and cloud-native app development.
  • Cloud systems integrators are able to be more innovative than larger companies that have no wiggle room for experimentation or exploring new methodologies.
  • These companies develop solutions that can meet current requirements and adapt as those new requirements emerge. For many, their work for a customer is just the beginning of a much longer partnership that will evolve to help that customer continually leverage cloud technologies to meet changing needs.
  • However, many of the cloud-centric companies have chosen to focus their efforts on specific platforms, such as Amazon Web Services (AWS) or Microsoft, enabling them to gain familiarity with and expertise in the many tools and services those particular platforms offer. They can effectively leverage those resources to help their customers implement targeted, effective solutions.
  • Like the large technology consulting and professional services companies, the IT outsourcing companies also tend to rely on standard processes that can be repeated over and over to keep costs down. There’s no room for innovation.
  • Pandemic or not, hiring a big-name IT consulting firm often comes with an equally big price tag. Forgoing work with these higher-priced companies or simply cancelling projects reduces expenditures.
    • vanessavioli
       
      Cost is something that is a very serious part of any technological consideration by management. Will that investment be worth it in the long run and pay for itself. Smaller businesses cannot afford a misstep.
  • Few, if any, industries escaped the effects of the Covid-19 pandemic. Even in the technology sector, where change is a normal part of business, many professional services and technology consulting firms struggled to cope with the disruption.
    • vanessavioli
       
      COVID-19 was/is the ultimate disruptor. It affected every single industry, but affected the hospitality industry in the most profound ways.
  • Yet another potential downside: larger firms tend to be less agile than their smaller counterparts. While they sell innovation to their customers, they are often too big and cumbersome to embrace the new ways of working and thinking that they promote on the consulting side.
    • vanessavioli
       
      It is interesting that it actually takes larger businesses to adapt to new technology, however once again it must come down to cost. Revamping a large company technologically is extremely costly and a very long complicated project.
  •  
    This article provides insight on three various types of IT providers and there methodologies. It definitely emphasizes the benefits of specialized companies that focus on cloud computing as their IT service and business model and their ability to b=continually adapt to the changing environment and their desire to create long term relationships. It also talks about how larger IT companies are more focused on strategy rather than implementation of systems. It also talks about how the larger IT companies are much more focused on their own profit than providing services to the client and how cheaper off shore IT companies basically provide the same services at a lesser quality
Jing Huang

Hospitality eBusiness Strategies (HeBS) to Address Mobile Marketing at HSMAI Conference... - 0 views

  • "Many hoteliers do not fully realize that the mobile Internet is not wireless access to the conventional Internet," said Starkov." The mobile Internet adheres to different rules than the conventional Web.
  •  
    Hospitality eBusiness Strategies (HeBS), the hospitality industry's leading Internet marketing and distribution consulting firm today announces the firm will present at the Hospitality Sales and Marketing Association International (HSMAI) "Revenue Management & Internet Marketing Strategy Conference" in Orlando, FL. HeBS' Chief eBusiness Strategist, Max Starkov, will discuss "Mobile Marketing for Today and Tomorrow" on June 21, 2010 at 9:30 AM at the Orange County Convention Center. 
Xu Wang

Online Hotel Management Software Firm User Base Grows 300% in Six Months - Yahoo! News - 2 views

  • According to the company’s independent metrics over half of the mobile usage was with an Apple iPad. The Apple iPhone is the next most frequently used mobile device.
  • The service is emailed to new customers who access the their accounts via a web page. There is nothing to download or install and the typical property can be up-and-running within a few hours.
  • More than a stand alone hotel property management software the Frontdesk Anywhere service includes point-of-sale and connectivity to travel agent sites such as Expedia.com and hotels.com.
  •  
    As the technology develops so fast, this kind of software will be more and more popular through people who want to travel. And this kind of software really brings lots of profits for the firm. What is more, Apple is really a strong company! : )
Hyeyoung Jang

Hospitality eBusiness Strategies to Present at EyeforTravel's Mobile Strategies for Tra... - 2 views

  • Max Starkov, HeBS' Chief eBusiness Strategist will present the session "Mobile Marketing in Travel & Hospitality: the Future is Already Here - an Action Plan for the M-Marketer." Starkov will discuss a range of topics including the Mobile Distribution Channel, why travel marketers should care about mobile, mobile booking sites, an action plan for the travel 'm-marketer', and more. "The mobile Internet has already become a reality and a part of everyday life. Mobile users expect instant access to information and an Internet experience that rivals the one via traditional PCs and laptops -- and hoteliers must respond to this growing demand," said Max Starkov. "What should hoteliers plan for 2010 and beyond? Mobile-ready websites, location-based services, mobile Internet marketing, m-CRM, and mobile apps have already quickly become part of the hotelier's comprehensive Internet strategy."
  •  
    Hospitality e Business Strategies (HeBS), the leading marketing consulting firm for the hospitality industry, today announced the firm will present during EyeforTravle;s mobile Strategies for travel USA conference to be held in Chicago September 16-17. This conference presents about event of the year aiming to educate and inform the travel industry for integration of :mobile" into a comprehensive marketing strategy. According to the HeBS, one of the dominant in mobile strategies in the hospitality industry is the mobile eCommerce recently. It creates and implements mobile-ready websites and mobile internet marketing strategies for the customers. During the conference, Max Starkov will discuss how hoteliers can take advantage mobile channel, how they may implement mobile marketing formats that make the most sense for their hotels, and hoe to apply the latest trends and best practices in their mobile internet marketing efforts so that can realize respectable ROI and incremental revenues growth.
crizz003

Convention Centers: First Up [SIGGRAPH Conference]: EBSCOhost - 0 views

  •  
    This article discusses how a convention manager for a Chicago planning firm keeps the SIGGRAPH convention happy every year the convention takes place. It explains that SIGGRAPH brings in 30,000 to 50,000 graphic artists and software designers to the convention, so it is important that planning company keeps their technology up to date. There is a positive side to SIGGRAPH convention goers, which is they understand that small glitches in technology do occur and they do not get frustrated when those glitches do occur. They had to implement a technology that will occur in real time, so they do not have to waste time inputting information, this is something that the SIGGRAHPH convention required if they were going to continue their business with the planning company. The software they developed allowed for everything to be in real time, all the staff had to do was review to make sure all the registration for their conventions were correct. I think that this article is a great example of why event planning firms should stay up-to-date on technology that will aid them in the planning process and keep clients returning.
kgall030

Hospitality Upgrade | Hospitality Industry Technology Focus 2017 - 0 views

  • more than 70 percent of the respondents indicated that they would be increasing their IT investment in the coming year
  • Most organizations realize that in order to grow their companies and revenues they need to invest in technology and systems that will create operational efficiencies, improve the customer’s experience, and help generate sales.
  • Fewer than 10 percent of the companies surveyed reported that that they would be reducing their IT spend.
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  • With the market continuing to be extremely competitive, revenue management and channel optimization remain key focal areas of investment for publicly traded companies as well as independently owned organizations alike.
  • Enhancements to CRM and loyalty programs are also on the list of investment directives.  A number of responses (almost 70 percent) indicated that they were targeting business intelligence (BI) initiatives for the coming year as part of their technical focus and in an effort to become more strategic in managing the business and targeted revenue focus. 
  • The investment in guest experience technology continues to be strong as hotels attract guests to hotels. There continues to be increased expenditures on key drivers such as improved Wi-Fi service, self-service mobility applications and expanding the in-room offerings.
  • With a number of breaches within the hospitality industry this past year, and other large corporate breaches such as Yahoo headlining the news, this continues to be an area of concern. 
  • With the sophistication of the threats and the possibility of breaches increasing, companies are looking to outsource their information security/cybersecurity requirements to third-party service partners that specialize in countering these risks.
  • in recent years corporations are beginning to understand that investment in human resources is one of the most important assets they have.  A recent Forbes article referenced the Deloitte Global Human Capital Trends Research analysis, which said, 78 percent of business leaders rate retention and engagement as being urgent or important. 
  • While managing Big Data has long been an Achilles heel for most companies, most would agree that there are significant competitive advantages that can be gained from being able to effectively manage the information.  With a number of respondents targeting CRM projects for the coming year, the promise of being able to effectively target individual guest preferences becomes more obtainable.
  • A significant number of companies are continuing to look at transitioning to cloud-based applications for some of their applications.  However, more than 80 percent indicated that they are not ready to transition all of their applications to the cloud. 
  • With more than 70 percent of respondents reporting that they expect an increase in their IT spend this coming year and only 10 percent expecting a decrease, 2017 promises to be a good year for the hospitality technology industry.  Most respondents indicated that their primary reason for investing in new technology was to improve their customer engagement and experience.  This was closely followed by their directive to make operations more streamlined and efficient.
  •  
    This is a very detailed article about the various ways that hospitality firms are utilizing technology and using their capital to invest in IT related projects. A variety of hospitality firms were surveyed to produce this article on ways they plan to invest in IT and the various projects they feel are most worthy of their dollars. Some of the areas that were most noted and listed as worthy of additional IT investment include improving technology to improve financial performance and enhancements in CRM and loyalty programs, guest experience technology and ensuring the guest stay is always seen as paramount, as well as improved information and cyber security technology as well as an increased focus on understanding big data and improving employee engagement. This article is highly detailed in what it analyzes and it lists a long list of potential investments that a variety of companies will be taking on in the future. The focus of this article was on the year 2017, but many of these concepts still apply to the hospitality industry today and well into the future. Many of these things listed are also things we can see that many companies worked on leading to 2018 and continue to work on and it is the companies that put these IT investments at the forefront that will be leading the hospitality enterprises of the future.
natyangel

How IT Can Go Green | Top Stories | | Hospitality Magazine (HT) - 1 views

  • In the world of information technology (IT), the green movement is taking shape.
  • Technology is a tool to provide solutions, but regrettably, technology can also be a source of the problem due to factors like energy consumption and the environmental impacts when disposing of obsolete or broken technology (i.e., e-waste).
  • Like any business initiative, green IT projects will require strong commitment from an organization’s top management and investment in time and resources at all levels.
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  • The environmental focus is here to stay and must be embraced.
  • Clearly, hotels and resorts are in the business of making money, but they must do so in a conscientious manner
  • The focus on sustainability or "going green" is quickly becoming a major trend. But let’s face it, being environmentally conscious is the right thing to do, and it should be a business imperative for everyone. After all, a significant portion of the hospitality and tourism industries rely on the natural beauty and desirability of destinations: beach resorts, mountain ski lodges and canyon-land ranches
  • Deploying effective technology practices such as Energy Star compliance to power down computers automatically after periods of inactivity and server virtualization: This means having applications which share a common server rather than each application hosted on a separate server.
  • There are numerous opportunities for IT professionals to take leadership roles in helping their organizations to adopt sustainable practices.
  • Using IT responsibly and effectively to reduce energy, water and paper consumption: Energy management systems are effective at controlling guest comfort while saving energy consumption and costs.
  • Tackling e-waste and deploying recycling technologies to reduce environmental waste and impacts: Many electronic firms offer responsible recycling programs for used hardware. Technology can also be utilized to assist in the recycling process
  •  Digital marketing practices: Using digital media instead of print media is a great way to save money while reducing the impact on the environment. By tapping into social media, you can let guests be involved in green practices and spread the word virally about all the good the organization is doing
  • There is a growing environmentally conscious market, a profitable segment to tap
  • .    Educate employees and guests to improve awareness of environmental issues and green practices in your organization and the industry.
  •    Conduct an energy audit to see where and how energy is being consumed and to establish a baseline. Continue these audits on a regular basis.
  • Seek suggestions from employees and guests, and offer rewards for ideas that get implemented.
  • Celebrate and market key successes
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    This article emphasizes the positive and negative aspects of the hospitality industry adopting to sustainable practices. It recognizes that this industry is in the business of making money, while appoints the importance of doing so conscientiously, respecting the environment. It shows the steps that the organizations should take on its journey to action. I believe that sustainability should be a business imperative and not a lifestyle choice, as the sustained interest among consumers in tourism products and services are continuously increasing. That should be beneficial for the organization, positively affecting the operating revenue.
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    The articles describes, how technology helps a hospitality firm in conserving non renewable resources. It focuses on sustainability of hospitality industry. The article describes one interesting point, educate the employees and the guest, employees and guest are the pillars of any hotel. If they understand the concept of going green, it would be easy for the organization to conserve energy. use of E marketing by the hotels has reduced the use of paper, which mean many trees are being saved from getting cut. Use of recycle bins by the firms makes people aware of the waste which an be recycled should be disposed off separately. The use of tablets in the rooms is another way which the hospitality firms have adapted to go green, it not only saves paper but also gives a new amenity in the rooms.
  •  
    The emphasis on sustainability and going green is everywhere, including hospitality and tourism industries. Within the scope of information technology, there are numerous opportunities to becoming greener and more sustainable both in the short and long term. First, using IT responsibly and effectively to reduce energy, water and paper consumption are advantageous and can also be seen as consumer driven. For instance, if a hotel offers a guest the convenience of controlling temperature through their smartphone or using their smartphone as the room key, not only is the hotel becoming greener but also the guest will appreciate these value added features. Instilling technology practices such as Energy Star compliance will lead to less consumption. Additionally, addressing the issue of e waste and creating recycling technologies to reduce environmental waste and impact adds on to the sustainable strategy. Lastly, with the growing environmentally conscious effort, creating marketing strategies to promote green practices improves the company's image, increases awareness on becoming more sustainable, and educates the public on becoming greener. It takes time, as employees need to be trained in order to become aware of environmental impacts (such as printing less paperwork and shutting off a printer when idle), track energy consumption, and instill these behaviors on a day to day basis. According to this article, it was noted that " for many guests, particularly Millennials, environmental stewardship is a key topic that resonates with them. It has become one of the decision-making criteria used to select companies in which they do business, including hotels and resorts". I believe that sustainability and the promotion of green practices is not a fleeting trend, but rather it is a change in mindset in which younger generations appreciate this adopted conscientious value.
  •  
    The article discusses the many ways the IT world is finding new ways to be sustainable in the hospitality industry. Changing the way a hotel runs by introducing e-mails to guest and other companies to reduce the paper flow or allowing guest to do mobile check-ins can reduce a lot of paper waste. Also, having guest use their phones as key cards for their rooms can aid in avoiding wasting and needing to create key cards. By hotels having an energy saving system, they reduce electrical waste by having computers on low power consumption mode. One main thing the article mentioned that I personally see a lot of hotels doing is digital advertising. Instead of relying on paper advertisement, hotels rely heavily on ads on social medias, facebook, google, and third party vendors.
  •  
    This article discusses the IT green movement that has been in action since the rise of technology and ways on how IT can go green. Some opportunities in the green IT movement include the following: - Using IT responsibly and effectively to reduce water, energy, and paper consumption. This gives IT teams to take advantage of a few technical enhancements within their hotels to provide key cards available on smart phones, email to reduce paper, and digital signage. - Deploying effective technology practices such as Energy Star compliance to shut down computers automatically after periods of inactivity and server virtualization. This would mean for everything to be on one common server, and companies can save money on computer hardware and power consumption. - Tackling e-waste and deploying recycling technologies to reduce environmental waste and impacts. This could be implementing by introducing a safe recycling system for used hardware. - Digital marketing practices. This could be like using digital media to save money or using social media to encourage guests about the green practices that the hotel is implementing. - Marketing strategies to report and promote green practices. This could be having the business properly use marketing strategies to target these environmentally conscious market and find ways to promote green practices to this market segment. These are all very effective ways for IT teams to go green within their hospitality businesses. These green IT projects will need approval from top management and investment in time and resources.
lavendersheshe

Cybercriminals are capitalizing on coronavirus fears, security firm warns - CBS News - 0 views

  • A leading cyber security firm says criminals and a group affiliated with China are capitalizing on growing fears over the coronavirus, leading to a spike in malicious online activity.
  • "They've been sending people emails to prey on people's fears and open attachments
    • lavendersheshe
       
      It is important to be careful on opening suspicious emails and rely on watching the news to learn about the coronavirus updates. Opening such emails and downloading attachments can launch a harmful virus into your system and lead to your computer being hacked
  • China-based adversary known as PIRATE PANDA uses major news events as a lure to implant malware that allows remote access to a victim's computer network
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  • Another group, identified by CrowdStrike as MUMMY SPIDER, is using the coronavirus theme in an "email thread-hijacking technique" that "ultimately led victims to download malware
  • The security firm said the strategy can be used to steal financial information or login credentials, and expanded to other targets
  • CrowdStrike also reported a surge in queries from companies who anticipate employees will work from home over the next three months, which can leave company data more vulnerable
    • lavendersheshe
       
      If employees work from home then an organization has less control over the security of online systems and exposes the company to more risk.
  •  
    Cybercrime has been on the rise since the outbreak of the coronavirus and hackers are capitalizing on the fact that people are now more concerned about protecting themselves and their loved ones. It is important to be more aware now as an organization in making sure that employees are informed on safety measures on using systems when there at home, using the needed resources in increasing cyber security and backing up important information.
rroll027

5 Ways Technology Has Changed the Accounting Industry - 0 views

  • Access to faster software that can perform more complex functions, as well as interconnected technology has made accounting both easier and more efficient. Indeed, organizing financial information, analyzing data, and measuring economic activity has never been simpler
  • Cloud computing makes e-format documents from the web easier to collect and use.
  • You can synchronize files across multiple platforms. Your files are secure and automatically backed up on the cloud.
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  • If there’s one aspect of accounting that professionals dread the most, it’s the very tedious and tiresome task of compiling and computing data. However, with the advancement of technology, you can now do all that with just a click of a button
  • More specific and value-adding roles are now up for grabs, and skilled accountants can provide more high-level specialty services. These may include data analysis and interpretation, providing financial planning advice and business consulting services, and more involvement in your company’s ongoing operations.
  • Because accountants and clients alike are able to access real-time data remotely, both parties can simultaneously view, edit, and comment on their statements. Then, they can convene and discuss in whatever manner is most convenient—including web-hosted video conference
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    Accounting is considered the oldest industry known to man but with the advent of technology, the role of accountants and their firms' operations have changed dramatically: cloub-based systems, have afforded the industry the opportunity to transform their role to being more client focus and offering more consultancy services than computing which is done more efficiently and quickly
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    This article looks at some of the ways that technology has changed the day to day running of businesses, particularly in accounting. The author explains that the use of cloud-based systems has streamlined information in accounting firms and provided convenient storage and access. Technology has also changed the roles of accountants and improved the efficiency of client transactions. Such developments have improved the efficiency, performance, and productivity of accounting firms.
da7327

Thomson ReutersVoice: How Technology Is Disrupting Accounting -- And Why The Industry M... - 1 views

  • It’s hard to believe the impact that technology has had on all of us, including the accounting profession.
  • Over the years, accounting firms got on board with websites, which allowed them to market differently and far more effectively. Personal client portals were introduced by Thomson Reuters in 2001, effectively eliminating geographic constraints for firms. With portals, they could serve clients 24x7, regardless of location, and communicate and collaborate far better than they could previously. The Web, mobile and social media have had an enormous impact on how firms can operate today. Social marketing has proven to be very effective in many firms. Audits have changed radically. Now they can be done online, with content also accessed online. We can research anywhere, anytime as well.
  • The next 20 years will see even more dramatic change for the profession. Artificial Intelligence (AI), cognitive computing/machine learning, natural language processing and blockchain are the hot topics today – of course, converging with big data.
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  • True business analytics will come into play – given the amount of data we’ll be able to collect and the machine assistance we’ll have – to put real meaning around the data and guidance for our business clients.
  • The concept of the continuous, real-time audit will come into play, and we’ll be assisted in our judgments – although the human element won’t entirely disappear. Fraud detection will be easier and far faster. Blockchain will move the auditor’s role away from having to check transaction data, and it will be used to test audit assertions as well.
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    This article describes how technology will affect accounting system, and the reason to adapt new technology. The world has been dramatically changed over 20years. Paper was dominant back in 1990' but now most jobs are done by computer and Internet, and furthermore, the monthly fee for the Internet has been going down a lot. Everyone in the world enjoys the advantages of the Internet, and job efficiency increases. Especially, this article said technology will impact accounting profession a lot in the future. When we consider the current technology development in accounting area, the Web, mobile and social media have had a huge impact on company's operation. This article introduces that artificial intelligence(AI), cognitive computing/machine learning, natural language processing and blockchain will be adapted highly in next 20 years. For example, tax systems will guide us through the calculations and highlighting review section, and provide advice. A Huge amount of data will be collected and generate real meaning about the data and guide the business. Furthermore, continuous and real-time audit will be available. Fraud detection also will be faster and easier. As can be seen here, the profession will evolve very rapidly in next 20 years, which means it will be completely different from what we see today. This disruption challenges us to catch up with the fast pace of change but the potential of new technology provides opportunity, so adjustment for new pace is needed.
yijingyang

Another POS breach at White Lodging - will EMV save the day? | PhocusWire - 0 views

  • White Lodging has been hit by another POS breach which has affected travelers who made purchases at its restaurant and bar operations within 10 hotels.
  • The company is clearly trying to reduce its continued vulnerability,
  • we took various actions to prevent a recurrence, including engaging a third party security firm to provide security technology and managed services. These security measures were unable to stop the current malware occurrence on point of sale systems at food and beverage outlets in 10 hotels that we manage.  We continue to remain committed to investing in the measures necessary to protect the personal information entrusted to us by our valuable guests. 
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  • The vulnerability remained even after hiring a third-party security firm, which is something of concern to any hotel brands seeking to deploy additional security measures and analysis by third parties.
  • The thieves pretty much had everything they needed to make fraudulent purchases off guests' cards, and were able to access this for over 7 months.
  • The key to successfully managing the risks is to regularly monitor systems for any breaches and updating to the latest software.
  • But the Washington Post did some research that shows a rapid recent increase in fraud across the European continent.
  • White Lodging has been transitioning its POS to tokenization, which replaces sensitive information such as the card number with a non-meaningful token for transmission.
  • Even so, tokenization is an effective means of protecting sensitive transaction data.
  • EMV is the technology that is supposed to make credit card fraud more difficult.
  • Beyond that, insurance is available to protect against costs for data breaches — a solid measure of last resort that reduces the financial burden of a data intrusion.
  •  
    POS breach at White Lodging, huge important personal information was stolen and was able to access for over 7 months. White Lodging hire third party security firm to protect customers.The key to managing the risks are keeping monitoring systems and updating software. Besides, insurance is available to protect against costs for data breaches.
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