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The best guest-facing technology to install at your hotel - SiteMinder - 1 views

www.siteminder.com/...acing-technology-install-hotel
shared by jwilc019 on 20 Sep 20 - No Cached
  • and ease of use when it comes to the technology within their room. For international travellers, this holds especially true.
  • five types of in-room technology your guests will love:
  • 1. High-speed wifi for your hotel guests
  • ...12 more annotations...
  • Guests expect speeds to be on par with what they use at home.
  • It’s also important to make sure wifi is free. Charging a fee for internet is often a big factor in travellers choosing one hotel over another. 2. Hubs of technology to boost your room experience
  • 3. Netflix and YouTube for guest entertainment
  • . Smart technologies for guest comfort and luxury
  • Smart thermostats
  • smart lighting
  • changing the position of the bed, or opening and closing blinds.
  • Mobile door keys
  • Texting services for hotel concierge and services
  • By 2021 the number of people using messaging apps to communicate will reach 2.5 billion.
  • At no point do they have to leave their room or wait on hold during a call.
  • expect virtual reality (VR) to continue its rise with further progress. Guests will be eager to get a feel for potential destinations before they go, to further enhance their decision making.
  • jwilc019 on 20 Sep 20
     
    This article addresses a few essential guest facing technologies that hotels need to be competitive in the modern marketplace. Hotels must provide free hi-speed Wi-Fi and tech hubs/charging stations both in rooms and throughout the property. Guests are seeking more streaming options because this is how the view content at home. Guests feel "high-class" when staying in Smart Rooms and perceive more value, which can justify higher rack rates. Guests appreciate the ability to text a concierge or order services via text. These all speak to the increased level of comfort that people feel in using technology and the need to provide guests with the means to maintain their tech comfort while travelling.
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11 Ways Mobile Technology Could Change Hotel Experience - 7 views

www.hospitalitynet.org/...4054500.html hotel technology travel hospitality
shared by Jennifer Beatriz Hernandez on 20 Jan 12 - No Cached
  • It is opening a variety of delivery mechanisms for personal guest services that are affordable, efficient and easy to use.
  • Hotel Room Keys - Technologies already exist that allow guests to safely use their mobile device as a room key by sending an encrypted signal to the guest's cell phone that is unique to each user.
  • Room Service – With the use of apps, you won't be tethered to your room in order to get room service
  • ...2 more annotations...
  • Thermostats, Light Switches and more – All-in-one systems already exist, allowing guests to have central control of media, lighting, temperatures and more
  • Loss of revenue from one mobile device inspired change might lead to new and creative ways to reach the hotel's bottom line because of another change
  • Marla Baldomero on 20 Jan 12
     
    Great article summarizing various elements a mobile device can be used for in a hotel. Mobile devices are becoming a priority in younger generations & are often used not just for phone calls, but also text messaging, web searching & games. It's no surprise they are now being used to check in at hotels, pay bills & order room service. Cell phones provide guests a unique customer service that is inexpensive, quick & simple to use. Using mobile devices as room keys is an example that will save the hotel money in not having to purchase thousands of room keys & having to deal with replacement cards for guests. There are several benefits to utilizing mobile devices in the hospitality industry, but there are also drawbacks. Guests may choose to play games on their phone or watch movies on their phone's screens instead of paying to watch a movie on the hotel's television or attending activities offered by staff. This reduces the face-to-face customer service that many hotels are recognized for. It may take away from the hotel's superior guest service if a request does not go through the mobile device or it malfunctions when a guest is trying to enter their room. Whether or not hotel managers like it, mobile devices are becoming popular among guests & should be implemented.
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  • Jeremy Fairley on 20 Jan 12
     
    Great article, and it will be interesting to see how over time, the industry evolves to adapt mobile technology on property. While it creates opportunities for hotels and guests respectively it will also create opportunities for hackers and those who have malicious intent with the sensitive types of data. As soon as hotels figure out ways to make this work, hackers will figure out ways to crack the system. I think the industry would have to work with cell phone network providers as well as hardware providers to ensure that these devices and transactions can remain secure.
  • Jordan Failing on 30 Jan 12
     
    This article discusses how technology is changing the experience you have while staying at a hotel, by making it much easier for the guest. The article specifically address 11 areas in which technology is changing the whole experience. First is a mobile wallet, which will make paying the bill a breeze, by wirelessly sending credit card information directly to the hotels computer. Next, how about using your smart phone as a room key, as well as using it as the in room phone, connecting you to the front desk anytime any place. Or using it to order room service, and having it delivered to you anywhere on the property by using your phones location services. Next the article discusses virtual concierge desk, which can be scattered around the property, making it easy to make dinner reservations without having to wait in line. And the last main points that are discussed are controlling the temperature, lighting, and in room entertainment from an app on your smart phone, letting you turn off and on lights from bed, and changing the temperature before you even get back to the room. And one day when you forget your smart phones power cord and think your taking a step back in time, because you cant use any of the new technology, no worries their will be one in the room.
  • Jennifer Beatriz Hernandez on 06 Feb 12
     
    Mobile technology is constantly changing the way we do everything. Smart mobile devices dictate how we live our lives and how we travel. Here is a sampling of eleven items that may be drastically different in some hotels of the near future: 1. Currency 2. Hotel Room Keys 3. In-Room Phone 4. Concierge Desk 5. Room Service 6. Front Desk Attendant 7. Printed Hotel Promotional Material 8. Alarm Clocks 9. In-Room Entertainment 10. Thermostats, Light Switches and more 11. Power Cords
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Recognizing-events_4.0.pdf - 1 views

diigo.com/0i3yqb
shared by marble_bird on 22 Jul 20 - No Cached
  • The purpose of this research is to explore and define the digital maturity of events using the Industry 4.0 model (I4.0) to create a definition for Events 4.0 (E4.0) and to place various relevant technologies on a scale of digital maturity.
  • These surveys and the thorough literature review that preceded them allowed us to map the digital technologies used in events to levels of a digital maturity model.
  • This study has responded to calls from the academic literature to provide a greater understanding of the digital maturity of events and how events engage with digital technology.
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  • We found that engagement with technology at events and delegate knowledge satisfactorily coexists for and across a number of different experiential levels. However, relative to I4.0, event research and the events industry appear to be digitally immature.
  • Events are in the midst of rapid social and technological change. With a growing variety of technological means, the industry is fast-paced and increasingly delivered to a discerning consumer market while finding ways to connect with consumers through technology
  • Digital technology is the thread of the fabric of organisations (Li et al., 2018). It is an increasingly important part of how they engage with their customers.
  • Moreover, engagement with events as fans, spectators, delegates or organisers can be augmented with digital technology by improving access and sociability capabilities, refining the personalisation of events, and thereby creating enhanced experiences.
  • As we advance into what many in business and academia consider to be a fourth industrial revolution, the capacity to control and exchange data electronically has extended our ability to create, edit, maintain, transmit and retrieve information.
  • I4.0 can be described as the digitisation and automation of the manufacturing environment. It also creates digital value chains to enable the communication between products, their environment and business partners. Digital applications have impacted the tourism sector too giving rise to ‘Tourism 4.0’
  • The events industry is an ideal environment to benefit from the implementation of a widespread digitised approach with numerous organisations empowering managers and improving the overall event experience with the integration of extensive ICT practices and systems.
  • With the more widespread adoption of digitalization in event delivery and as the supply chains of all events become intertwined with technology, we can learn how the digital maturity of events in the 21st century is shaping event management and event control.
  • The team set out to answer the following research questions: RQ1. Can digital maturity in events be defined? If so, RQ2. How should the levels of digital maturity of events be classified with regard to the digital maturity of the events industry and the development of event management theory?
  • Successful events are no longer measured by simply achieving a respectable attendance, a great deal more engagement is manifest through digital technologies
  • Successful events require organisers to create something that is considered by those who attend as a valuable and memorable experience (Pizam, 2010; Tung, 2011). Creating memorable event experiences can be described as being dependent on a number of factors including creating regular attendee engagement, providing appropriate activities, relevant subject matter, topical and contemporary focus and targeted to a sizable receptive audience.
  • technological factors being one of the most important areas of demand for companies along with the implementation of I4.0. SMEs (Small to medium enterprises) are [lagging] behind in developing strategies to implement new solutions.
  • The development of digital maturity in events can be compared to smart tourism, which Gretzel et al. (2015) expressed as a logical progression from traditional activities. Smart tourism is characterised by an ability to transform large amounts of data into enhanced tourist experiences and increased destination competitiveness thanks to the interconnection of the different stakeholders through latest ICT advancements
  • As the components of I4.0 become more prevalent in the events industry, much value can be obtained from understanding how businesses are adopting new levels of digital engagement in order to engage their audiences
  • it is prudent to suggest that the survival, and future success of events can depend upon digital maturity and transformation
  • owever, dealing with digital maturity requires careful attention as Neuhofer (2016) urges caution advising that applied technology solutions have proven to have the ability to create or destruct the value of the experience.
  • I4.0 therefore acknowledges the impact of connected computers with the key constituents being cyber-physical systems, the Internet of Things, cloud computing and cognitive computing
  • highlighted that the use of communication networks globally has risen dramatically and become ubiquitous due to the rise of smartphone ownership. This has been fuelled by social media, apps and faster broadband speeds to create a networked society
  • By combining the Internet of Things data and big data (extremely large data sets that may be analysed computationally to reveal patterns, trends and associations, especially relating to human behaviour and interactions), event managers are able to create a competitive advantage.
  • As event companies develop new and innovative ways to connect, the events themselves are absorbing aspects of I4.0 at every stage of the process; pushing the boundaries of event experiences far beyond the physical world
  • They are used to promote events before, during and after delivery and are used to gather data and inform decision-making. Generating responses from an event can be achieved using a number of methods and through both qualitative and quantitative data.
  • With the advent of big data and analytics, new sources of valuable data are available to guide decision-making processes in a more informed manner. Businesses were once looking at historical data, but advances in database technology and system processes have led to near real-time data collection and analytics
  • Failure to adopt aspects of digital technology does not necessarily suggest a poor experience or the end for those businesses less digitally mature; not every event business relies on this kind of data support to survive. Instead, this research provides an opportunity to better understand where event businesses do engage and more importantly, how communication between non-digital and fully integrated individuals/businesses can be improved.
  • Digital maturity and transformation today differs from previous periods as it not only provides the change in the main business processes but also reveals the concepts of smart and connected products through service-driven business models
  • Our analysis begins with an attempt to uncover the potential challenges, on-going developments and various strategies that will provide the events industry and academics with a forward-facing approach to the growth of technology within events. By including industry professionals and academics, the research contributes to bridging the gap between practise and academia.
  • Because the research and empirical data collection includes industry perspectives, we believe this research will provide value to event managers, marketers and practitioners around the world who wish to understand more about the digital maturity of events.
  • After conducting the social media analysis (1), it became evident that the discussions appeared to be around topics that utilise digital technology rather than the technology itself. Furthermore, and probably a reflection on the value of the group, a lot of the data included questions about understanding the topics rather than providing usable information to our research.
  • We did not have detailed information about the precise characteristics of the individuals who contributed to the dataset of posts. However, to an extent, their roles listed in LinkedIn were informative. These included events consultants, social media managers, marketing professionals, EventTech managers, CEOs at tech companies and events students.
  • Although this response rate of 52 academics may be considered low, this did allow for the creation of the initial insights into the E4.0 concept and crucially it provides a starting point to better understand the levels of the developing digital maturity model.
  • The most referenced themes were social media, marketing, apps, GDPR and mobile. The top 14 themes are shown in Figure 1 below.
  • The results of the thematic analysis reveal the most pertinent events and technology topics in this group in the time period specified. The most common topics were social media and marketing. Marketing appeared alongside other topics as a verb, a noun and an adjective. This certainly influenced its prominence.
  • This statement reinforces the knowledge and general use of social media during events. Mobile and event apps were recognised as presenting opportunities to enhance events and were considered to be a permanent part of events.
  • Carefully managed and fully integrated data and digital systems including social media, apps and CRM create digital value chains to enable the communication between events, their environment, and business partners.
  • Event organisers invest heavily on social media engagement and expect a great deal in return through social media retweets, tagging and sharing of images. However, it is just as important to understand if delegates consider technology at events that important.
  • Our expert respondents were asked if they considered the events industry to be at the cutting edge of technology. Responses were largely supportive of the suggestion that it is. 64% agree, 22% neither agree nor disagree and 14% disagree.
  • Online registration/digital booking was very familiar with 65% ‘extremely familiar’ with the technology.
  • The survey also collected a selection of qualitative data as respondents were asked to if there were any specific examples of connected/digital technology considered to be essential to the delivery of an event that had not been discussed in the survey. Significantly, 23% answered no to this question.
  • With regard to the digital maturity of the events industry affecting the development of event management theory, the literature review indicates that academics are making contributions to theory and a broad understanding of digital technology exists.
  • industry appears not to be digitally mature. Also, our findings suggest that relative to I4.0 not all events are digitally mature. Therefore, the ‘digital immaturity’ of the events industry may be having some effect on event management theory
  • It became evident from the survey that many respondents suggested they were not familiar with technology that they would all have experienced.
  • The results from the survey suggest that widespread academic understanding of technology at events is extensive. Some digital technology is considered routine, while other comprehensively used technology appears to be unfamiliar to the end user.
  • The growing digital maturity levels form the foundation for E4.0 and will contribute to what Gerbert (2015) described as greater efficiencies and changing traditional relationships among suppliers, producers, and customers.
  • Therefore, satisfaction from the event comes down to providing delegates with the right communication levels they need to complete their individual objectives. This can range from the most basic social engagement to the gathering or observation of big data. Events are evidently a melting pot of experiences and goals and not all of them demand the highest levels of technology to complete.
  • Artificial intelligence has the ability to provide events with endless systems that sense, learn and decide throughout the delivery process though many gaps exist.
  • The data also indicates that there is good knowledge across all types of digital technology. This is reassuring for the development of education as the events industry embraces digitalisation
  • However, as more value is placed on the use of digital technology and events mature through greater access to technology, we see the emergence of an E4.0 era.
  • Thus, this model anticipates that events will grow in their digital maturity to level E3 and E4. Thus, digital technologies may become sufficiently embedded so that data related to one element of an event will be used to inform other elements of an event in real time
  • Online registration and wearable technologies such as delegate smart badges are superficial digital experiences and only considered as a process rather than as a fully perceived digital experience.
  • Our findings indicate that digital communications have enabled a shift in the content of events, marketing and the use of social media as a communication tool before, during and after the event.
  • On the limitations of our research, one might argue that engagement with technology, or indeed lack of it, does not provide evidence of the immaturity of digital technology in events. However, the digital maturity model that we propose is principally informed by the literature on digital technology and events.
  • This research has provided a revealing perspective on the use of digital technology in events. It has built on theory that has been previously developed in this and similar subjects of research, such as business and tourism. From this, the research can claim a number of contributions. It (i) provides an empirical investigation into how event businesses and individuals engage with digitally technology at events, and (ii) it provides a definition of E4.0 and other preceding levels that contribute to digital maturity.
  • Our research has shown that event delegates are aware of the ability to communicate in a reciprocal process with technology rather than through a linear/top down process. This in itself is evidence of E4.0. Furthermore, this research highlights how industry is continually striving to optimise the delegate/event relationship through apps and other technology. The industry’s on-going mission to create deeply flexible communication opportunities is eliminating the possibility of gaps in the communication process in order to optimise delegate engagement at events.
  • A broader discussion on potential issues such as IT & data security, skill-sets, expensive production costs and outages; these are significant problems within internet and cloud-based technology. Furthermore, the emerging topic of E4.0 itself requires both conceptual and empirical development.
  • This research has shown that there remains a great deal to discover about the use of technology at events and many opportunities exist for further research from academics and practitioners working together to provide mutual benefits for both industry and education.
  • marble_bird on 22 Jul 20
     
    This article covers a study performed to determine the digital maturity of events. The research conducted reveals that the majority of industry professionals are aware of technology in events. The study ultimately finds that events have a low digital maturity, but high potential for advancement. The article also addresses the limitations of the study performs and agrees that additional research should be performed to determine the relevance of technology in the events industry while acknowledging that digital engagement is not necessary or conducive to every type of event.
  • hankunli on 24 Jul 20
     
    This article has discovered the fact that the event industry was digitally immature. It also introduced a new concept which is called E4.0 into the academic literature. The article is meaningful since it has filled a gap in the literature relating to events and digital maturity and responded to some of the calls for research. The authors were also planning to make further research on E4.0, events, and digital maturity. They have mentioned that the studies on E4.0 itself were also requiring deeper research.
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How Restaurants Can Leverage Smart Checklists  | Hospitality Technology - 2 views

hospitalitytech.com/-can-leverage-smart-checklists
shared by esuarezrijsdijk on 30 Aug 20 - No Cached
  • esuarezrijsdijk on 30 Aug 20
     
    Restaurants that implement smart checklists can increase internal accountability and consistency by having processes and standards be viewable and actionable across management. Data can be accessed and analyzed in real time, allowing for corrections to be made before the problems arise.
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Impersonally personal: Guest connection through technology | Hotel Management - 0 views

www.hotelmanagement.net/...-connection-through-technology management mobile tech technology hospitality hotel software business travel green
shared by Lymaris Collazo on 06 Sep 20 - No Cached
  • After an estimated $28 billion dollar sector bleed through COVID-19, hoteliers and hospitality professionals are facing record challenges. The first is the challenge of adaptation. Increased health and safety demands have created new barriers to normal operation. Most barriers require more staff or more capital, and with the concurrent decreased revenues and restrictions on personnel, owners are left at an impasse.
  • Next comes the challenge of maintaining client connections. Public concern has skyrocketed, motivation to safeguard finances is at an all time high, and maintaining physical distance compromises customer care to no end. After decades of perfecting the art of personalized guest interactions, the path forward is daunting and unclear.
  • Smart tech makes it possible to execute new health and safety protocol without needing more staff or impossible capital.
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  • Smarter Cleaning Solutions One of the more intuitive applications, technology offers huge potential to solve the greater need for thorough cleaning and dependable sanitation without obliterating profit margins or compromising the safety of the janitorial team. From product design to virtual checklists, many tech vendors have stepped up to offer their services in this arena.
  • Pure employs a seven-step process to equip any space with purified, allergy-free air and ensure complete elimination of invisible toxins.
  • LightStrike’s Germ-Zapping Robots are another great example of tech-improved safety. Used first by the Westin Houston Medical Center Hotel, the robots can be used to sanitize guestrooms and common areas, reducing the threat of the virus.
  • Smart tech solutions can be integrated into personalized guest technology, whether at the time of check in or during their stay, allowing guests to learn as much or as little about the precautions their host is taking. With the option to request more attention in certain areas, cleaning can, for the first time, be a customizable experience.
  • Most bookings are made online and the check-in process is moving in the same direction, with many hotels investing in facial-recognition technology.
  • Some platforms can integrate with any access-control system, allowing it to be part of a more personalized guest experience.
  • Concierge apps are becoming standard, and most hotels are extending in-app offerings to include unlocking the doors, contacting room service, and ordering from the hotel restaurant. The Solay Mobile App is allowing guests to book pool chairs or beachside reservations ahead of time and from a distance. The same philosophy can be applied to gym use, pool time, and restaurant management.
  • Social Media and Social Good Social media is the best avenue to keep potential guests informed and motivated.
  • many hotel owners have stepped up to be of service where they’re needed, and they’ve used various forms of social media to spread the word about their offerings. 
  • Industry leaders are capitalizing on smart solutions, using new technology to rise to new demands and foster deeper client connections. Far from impersonal, tech offers new ways to offer a tailored guest experience. As a permanent part of the new industry normal, smart tech should be embraced and pursued as another opportunity to excel in guest accommodations. 
  • Lymaris Collazo on 06 Sep 20
     
    The article is about how technology solutions can be a great investment and reduce capital to face the challenge of "new normal" adapatation and safety demands. Using technology such as as self-check-in, digital key, robots for sanitation of public areas, and social media to promote could result in less payroll costs and maximize revenue.
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Amazon's new smart shopping cart lets you check out without a cashier - The Verge - 0 views

www.theverge.com/...odland-hills-store-cashierless
shared by rhera004 on 12 Sep 21 - No Cached
    • rhera004
      rhera004 on 12 Sep 21
       
      Would this really be more cost effective?
  • “[The Dash Cart] has a ring of cameras, a scale, and computer vision and weight sensors to determine not just the item, but the quantity of the item,
  • When you finish shopping, Amazon says dedicated Dash Cart lanes let you just exit the store without dealing with payments or waiting in a checkout line.
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  • touchscreen and
  • s
  • detect what items you’re placing inside
  • the Dash Cart
  • checks you out digitally
  • Whole Food
  • Amazon Go
  • Instead, this is your standard, everyday grocery store, only it has smart Amazon-made grocery carts for you to use
  • There’s also the privacy question, and whether the Go format’s tracking and surveillance approach is maybe not as palatable as a smart shopping cart a consumer must opt in to use.
  • So the device can handle up to about two bags of items, but it can’t do a full cart quite yet.
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Smart hospitality-Interconnectivity and interoperability towards an ecosystem - Science... - 0 views

www.sciencedirect.com/...S0278431917301974
shared by jblan183 on 25 Oct 21 - No Cached
  • The Internet brings boundary-less business environment and a strong competitive market. The oversupply of tourism suppliers, especially in the hotel industry, forces hoteliers to be innovative and creative and to find ways to differentiate and give prominence to their hotel among the large number of competitors.
    • jblan183
      jblan183 on 25 Oct 21
       
      Using the "smartness" of the internet through interoperability and interconnectivity, the tourism industry can enable hospitality organizations to develop their competitiveness through better understanding of customers and market conditions and develop their decision making processes.
  • Technology in hospitality not only acts as a tools to improve operation efficiency and effectiveness (Yu and Lee, 2009) but also co-create customer experiences (Neuhofer et al., 2015), improve organisational performance (Melián-González and Bulchand-Gidumal, 2016), and disseminate marketing information (Okumus, 2013). Electronic marketing campaigns now shift its focus to cocreate through social media. Customers’ pre-purchase and on-site behaviour are influenced by the context posted on online platforms (Buhalis and Foerste, 2015).
    • jblan183
      jblan183 on 25 Oct 21
       
      This can be proven with the preferences of the guests in terms of making reservations. According to EuroStat, "In marketing and distribution statistics have shown that 59% of the travel reservation are made online," indicating "strong customer desire for online platform reservations" using online travel agency websites "as the key information and booking source for hotel reservations," as studied by Yacoue and Fleischer.
  • Based on the related literature on smart network and application interoperability and interconnectivity, this study proposes an integrated smart hospitality network which includes sensors (for collecting external data), cloud computing (big data storage and processing), and intelligence applications that enables automated operations to support intelligent business decisions with minimum customization of communication protocols.
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8 Disruptive Hotel Technology Trends to Watch in 2021 - 6 views

hoteltechreport.com/...hotel-tech-trends-2021 technology hospitality hotel Software travel solution Tech business
shared by ldevaul on 17 Jan 21 - No Cached
  • For those of us keeping an eye on technology in hotels, it can be difficult to discern what trends are here to stay and what trends are simply a marketing stunt.
  • Venture capitalists are finally starting to recognize the opportunity to invest in tools and platforms that allow hotels to capture new levels of hotel operations efficiency and revenue growth.
  • Cloudbeds offers an all-in-one suite of tools, including a property management system, channel manager, booking engine, and revenue manager, growing revenue and automating workflows at more than 20,000 properties.
    • ldevaul
      ldevaul on 30 Aug 21
       
      This is definitely something to look into. SaaS programs, nowadays, are super robust and offer so much data and opportunity for large and small businesses.
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  • Despite being one of the largest and most dynamic segments of the US and global economy, penetration of cloud-based technologies in the segment remains incredibly low, and the vendor landscape remains tremendously fragmented on a global basis,” says Matt Melymuka, co-founder and partner at PeakSpan Capital.
    • ldevaul
      ldevaul on 30 Aug 21
       
      This is very interesting...one of the largest industries and they are the slowest to invest in cloud-based technologies. A lot of companies clearly prefer to print everything and leave an actual paper trail!
  • Life House, a tech-first hotel experience, shows proof-of-concept: that hotels that invest in technology drive higher revenue, better guest reviews, and a higher star-rating.
  • Hotels use Zingle’s messaging tools to deliver five-star service at scale; Medallia’s investment in Zingle gives hotels the opportunity to provide frictionless guest service and streamline time-consuming interactions, such as check-in.
    • ldevaul
      ldevaul on 30 Aug 21
       
      I'm sure companies who invested in this program during the height of pandemic were very thankful!
  • Hotels are catching on, adding convenience through streaming, voice activation, guest-room tablets, and food ordering tech.
    • ldevaul
      ldevaul on 30 Aug 21
       
      The guest room tablets that can order room service and manage the operating system in the room is a game changer. Hotel Mousai in PV Mexico has this installed in all of their suites and it was super impressive!
  • White labeling is a practice in which a product – in this case, hotel software – is manufactured by a third party and uses branding by the purchaser, or marketer, so that the end product appears to have been produced by the purchaser.
  • An API, application programming interface, is simply a messenger of data between applications. APIs allow your various hotel technology tools and programs to work together, connecting your RMS to a PMS, or your PMS to your upsell software, or your business intelligence software to your PMS. An API makes your technology user-friendly and efficient; when your tools work together, you capture each platform’s full capabilities.
    • ldevaul
      ldevaul on 30 Aug 21
       
      This is super useful! When all of your software can speak to each other it improves productivity so much!
  • For instance, feeding data from your PMS into a business intelligence tool leads to real, operational data to analyze trends and provide recommendations for better marketing campaigns, smarter staffing decisions, seasonal trends, and market competition. Hotels that are comfortable using APIs can automate tasks that take up much of their employee’s time with manual data entry.
  • On-demand convenience dominates our lives, and guests expect this level of ease from their hotel experience as well.
  • Oaky, one of the industry’s leading upselling tools, raised a Series A funding round of $9.5 million led by PeakScan Capital. Oaky’s appeal to investors stems from the app’s data-driven approach to driving incremental revenue. Their deep understanding of customer behavior makes Oaky one of the top-rated upselling tools on the market today.
    • ldevaul
      ldevaul on 30 Aug 21
       
      This would be great for hotels who are struggling to increase their revenue.
  • Hilton is taking a different approach, partnering with Netflix to allow guests to control their streaming straight from the Hilton Honors mobile app.
    • ldevaul
      ldevaul on 30 Aug 21
       
      This is genius! Definitely will be trying this at my next Hilton stay.
  • As far as voice-activation, Volara is leading the way in providing a thoughtful, Alexa-esque guest-room solution. Volara integrates with the most popular work order management systems so that guests can make requests and get confirmation when the item or service they need will be delivered.
  • And for savvy marketing managers, tablets provide a new channel through which to send targeted, automated messages generating $5,000 per month in additional revenue.
    • ldevaul
      ldevaul on 30 Aug 21
       
      This is great for hotel marketers! Proving their value and having the company invest in tech that shows an huge ROI. Love this!
  • 2nd Kitchen is a godsend for hotels without a kitchen on-site: guests can order room service from restaurants near your hotel, taking care of care of orders, menus, payment, fulfillment, and customer support for your property.
  • Hotels are a prime target for hackers. “Only about 25% of all U.S. businesses, including hotel operators, are fully compliant with current data security best practices. That means that three out of four are not and are potential disasters waiting to happen,” reported one cybersecurity expert.
    • ldevaul
      ldevaul on 30 Aug 21
       
      This is definitely worth exploring more!
  • Numerous high-profile malware attacks on the hotel industry have led to hundreds of millions of guests’ data being compromised and millions of dollars in damage. Just this February, MGM Resorts revealed they were the target of a massive data breach that compromised personal information for more than 10.6 million guests. Files leaked in the MGM attack included information on celebrities, chief executives of technology companies, reporters and government officials, according to Skift.
  • Expedia and Booking have taken some pretty big hits in recent months.
  • Why the dive in stock price? There are two factors outside Coronavirus that are impacting OTAs. First, hotels are getting better at capturing direct bookings. Hotel tech like direct booking platforms, metasearch ad managers, and messaging integrations help properties draw more visitors to their site and convert more direct bookings, circumventing the high OTA commissions in the process.
  • Secondly, Google has entered the travel market in a big way. Google has expanded from traditional AdWords to include hotels everywhere via its Hotel Ads product.
  • 5G may be getting all the buzz, but for property owners, WiFi 6 is much more relevant. WiFi 6 is the term used to describe the next iteration of Wifi, a faster, more efficient connection enabled through new technologies. WiFi 6 is about 30% faster than our current WiFi.
  • With WiFi 6, your property can leverage in-room technology to provide better service, driving positive guest reviews and repeat business. Smart thermostats, smart speakers, and smart locks will all perform better with the adoption of WiFi 6 over the next five years.
  • Investors in Oaky already recognize this next insight: data has become the world’s most valuable resource. The sooner you start to mine guest data for better customer insights, the better positioned your property will be against your competition.
  • Data can fuel smarter marketing campaigns, inform your pricing, and help you capture a higher market share than your competitors by knowing your guests on a deeper level.
  • Earlier this year, Revinate launched the hotel industry's first Guest Data Platform to aggregate, clean and deliver rich guest profiles for hotels and property groups of all sizes. The platform combines data from multiple sources to provide a complete picture of a hotel’s guests, delivering the information needed to increase guest satisfaction scores, direct bookings, and ultimately, profit.
  • Brands in the alternative lodging sector include Stay Alfred, Sonder, The Guild Hotels and to some extent groups such as Selina and OYO. 
  • The biggest distraction or barrier these next-gen hotels face is that they’re taking the wrong approach to tech. The companies that win will be the ones who stop acting like tech companies – using buzzwords like AI and virtual concierge – and focus on being more innovative and agile real estate businesses than traditional market players today. Those that succeed will be tech-enabled businesses; not tech businesses.
  • Smart hotel rooms use technology to allow guests to personalize their stay experiences.
  • Technology is becoming more important to hotel operations because it can deliver increasingly high value for hoteliers and guests.
  • The most important software in the hotel industry is the property management system, which acts as “mission control” for hotel operations. Hoteliers use a PMS to manage reservations, check guests in and out, and handle billing.
  • While exciting technologies present new options for hoteliers to enhance their offerings, these new innovations also mean hoteliers must focus on data security and continued training when implementing the technology that guests expect.
  • ldevaul on 30 Aug 21
     
    This article takes a deep dive into the emerging tech trends in 2021. They briefly touched on how SaaS is slowly taking over the traditional PMS and how venture capitalist can't get enough of these programs. Another honorable mention in this article is the explosion of guest room tech such as streaming services, voice activation, and guest room tablets. OTAs that have traditionally been top dogs when it came to hotel bookings are slowly declining and big data is becoming super insightful to hoteliers. This article touches on so many avenues of tech and it's definitely a must read!
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What are the hospitality trends for 2022? | By Jordan Lillis - Hospitality Net - 0 views

www.hospitalitynet.org/...4107562.html hospitality trends marketing technology
shared by mmorr116 on 22 Nov 21 - No Cached
  • With so many people viewing and booking your hotel via mobile, it’s crucial you invest in the right technology that will allow your guest’s experience to be as seamless as it would be on desktop – even more so if possible!
  • In 2023, it is projected that there will be over 295 million mobile internet users. Currently, approximately 83% of the US population are mobile internet users. Give them a flawless booking experience or lose potential guests at your peril.
  • As well as mobile, using smart technology products to personalise your guest experience will be crucial.
  • ...1 more annotation...
  • Other smart technology will also be helpful in enhancing the guest experience. Things like offering wifi throughout your property
  • mmorr116 on 22 Nov 21
     
    With the expected boom of mobile internet users, investing in the right technology for eMarketing and proximity marketing will be key in personalizing guest booking and experience. Using smart technology products (wearables etc.) will also create competitive advantage.
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How COVID-19 has accelerated tech adoption in the hotel industry | Hotel Management - 0 views

www.hotelmanagement.net/...d-tech-adoption-hotel-industry hotel industry technology adoption
shared by jsmiranda22 on 11 Nov 22 - No Cached
  • exponential technology.
  • refers to both the rapid improvements in cost and performance
  • Smart capacities and services that were previously considered add-ons to the guest experience will quickly become requirements in the post-pandemic hospitality space.
  • ...12 more annotations...
  • Investing in integrated online booking platforms that help to supplement staff efforts and create a seamless, personalized experience is the best way to ensure the guest has a positive brand experience
  • Hoteliers are using app platforms to track spaces used by guests and ensure a thorough sanitation before their next use
  • Integrated app platforms can help guests order room service or a morning coffee, reserve a spot out on the pool deck or communicate virtually with a staff member for instant assistance
  • Reward programs are meant to incentivize returning business without alienating first-time customers, or overemphasizing the different levels of guest perks.
  • A personalized guest app can offer different levels of accommodation.
  • Their choices and preferences could be logged as data and shared with the staff to help personalize their next stay.
  • Wearable technology has gained in popularity as a way to monitor guest activity, manage contact tracing, and help control the spread of the virus
  • also offers valuable feedback for consumer analysis
  • The more that guests are able to be tracked and recognized, the more they deserve to know their data is safe.
  • App platforms should have a section detailing which guest operations remain completely private, the rules and regulations regarding the use or sale of customer data, and the consequences that apply if any rules are breached.
  • Accelerated adoption of technology will transform the hotel sector at a rate even more extreme than once predicted
  • Smart tech will offer benefits to customers and staff alike, elevating the guest experience and making new levels of personalized hospitality possible.
  • jsmiranda22 on 11 Nov 22
     
    *The hotel industry has incorporated exponential technology for its improvements in cost and performance -an implementation that evolved rapidly during the pandemic that hasn't been seen before. *Smart technology has offered benefits to customers and staff while elevating the guest experience on a personalized hospitality way.
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The Latest Technology Trends in the Hospitality Industry in 2022 - 4 views

www.revfine.com/gy-trends-hospitality-industry Hospitality Technology Hotel
shared by slain006 on 13 May 19 - No Cached
knare002 and ryanbonifas liked it
  • In particular, biometrics is being used to usher in a new age of seamless authentications, and this could benefit hotel processes and customer purchases.
  • In the future, this technology is also likely to allow for completely seamless purchases, with payments being authenticated by touch.
  • the Hilton robot concierge ‘Connie’, which uses speech recognition and AI to respond to queries from customers and intelligently learn from interactions.
  • ...39 more annotations...
  • Chatbots are able to understand simple questions and provide answers almost instantaneously, taking the burden away from customer service staff and improving the experience for customers. Meanwhile, AI’s uses extend into other important areas for hotels too, including data analysis.
  • More and more, hotel websites are using 360 degrees imaging technology to allow virtual reality users to experience rooms in their hotel before they book.
  • Within the hotel industry, big data allows businesses to identify trends, which can be used for revenue management purposes.
  • The ‘Internet of Things’, or IoT, involves extending internet connectivity to everyday objects, devices and appliances. These devices can then collect data and communicate or interact over the internet, turning previously unintelligent devices into ‘smart’ devices, which are often semi or fully autonomous.
  • Unlike VR, which places users in a digital environment, augmented reality is about enhancing the real-world environment through information overlays.
  • The use of this technology is typically intended to either make life easier for a business’s employees, or to improve the overall experience for hospitality customers.
  • increase automation and ease the workload for staff
  • payments are possible even if customers do not have their wallets with them
  • improve the accuracy of work
  • This means failing to keep up could provide rival companies with a significant competitive advantage
  • widespread adoption of voice search, augmented reality, artificial intelligence
  • Contactless payments
  • coronavirus pandemic has accelerated some behaviours
  • save money as well as time
  • smart speakers in hotel rooms
  • Contactless Payments
  • Voice Search & Voice Control
  • Robots in Hotels & Restaurants
  • Recognition Technology
  • Chatbots
  • as customers now demand swift answers to questions at all times of the day.
  • Virtual Reality
  • During the COVID pandemic, those working in hospitality marketing have a particularly good opportunity to capitalise on virtual reality technology and gain an edge on rivals, because it provides customers with the ability to experience elements of a hotel or to see the layout of a restaurant prior to booking.
  • Mobile Check-In
  • WiFi 6
  • Internet of Things (IoT)
  • collect data and communicate or interact over the internet, turning previously unintelligent devices into ‘smart’ devices
  • Augmented Reality
  • Cybersecurity
  • Big Data
  • cleaning purposes
  • 30 per cent faster,
  • NFT Marketing in Hospitality Industry
  • Voice search is a growing technology trend within hospitality because a growing number of guests or customers are turning to voice search in order to find hotels, restaurants and cafes, so it is worth taking the time to properly capitalise on this
  • have become more popular in retail settings, while mobile check-ins have emerged in hotels, restaurants and airports.
  • Technological advances have played a significant role
  • . Aside from speeding up payments and improving customer satisfaction, contactless tech is also easily compatible with loyalty programmes.
  • the rise of robotics and the use of robots to carry out tasks traditionally performed by humans.
  • d chatbot will answer the most common questions without the need for any human involvement.
  • rakiasimon on 13 May 19
     
    This article is about the top emerging technology trends within the hospitality industry. It was actually pretty interesting to read about certain trends that I had never heard of before, such as augmented reality. My main takeaway from this article is that hotels are focusing more and more on incorporating bigger and better technology as we delve deeper into the technological era.
  • ...4 more comments...
  • hchiebooth on 16 May 19
     
    When hotels steer towards a sole focus on technology based functions and customer service, I feel that they are missing they mark entirely. The personalized, human experience becomes absent. Technology is great and it is fascinating to see how it is implemented. Technology was initially designed to be a tool help support people and their job functions, not takeover. Additionally, by having robots act as a concierge or chat bot it takes jobs away from hospitable people, who if given the opportunity, would have the ability of exceeding guest expectations.
  • anonymous on 02 Jun 19
     
    great article, the latest technologies are interesting and a little exciting but worrisome. The idea or the overall meaning behind hospitality is the human touch. Humans are able to be host and be hospitable but a robotic machine that is able to check you in or give you information on locations to visit doesn't strike me as warm. But these new creations are being implemented and some people actually likes them. Since it is seen as advancement.
  • dsada005 on 17 Jan 20
     
    This article describes 7 technology trends that we will see soon. 1. Recognition technology - This technology can be used in hotels to scan one's face for room access, or to check-in or out. This technology is already being used in China where they walk up to a stand, scan their face, and they are instantly checked in. 2 . Robots - If you are not aware, Hilton has had a Robot that is named "Connie." Connie can respond to any questions and intelligently learns from human interaction. There is also the first hotel to have a robot-staff. This hotel is located in Japan which the robots act as "front desk, customer information tools and even luggage porters"(Revfine). 3. Chatbots &Artificial Intelligence - Chatbots are a bit like the previous robots I mentioned. They are known from providing answers quickly and effectively. 4. Internet of Things (IoT) - Similar idea to the previous chatbots and robots, the IoT extends internet connectivity to everyday objects and turns them into smart devices. An example of this is internet-enabled thermostats, which adjust room temperature based on check-in or out times, windows being opened, etc.The same concept is being used for lights. 5. Big Data - Big data recognizes trends and can allow travel agents to make recommendations based on the customers age, gender, etc.Big data can also predict hotel occupancy, so they rates can be adjusted accordingly. It can also take into account weather, holidays, etc. 6. Virtual Reality - Virtual Reality can allow one view and book (all in 3D) their next vacation. Starting from the seat on your flight, the exact car you will rent, etc. 7. Augmented Reality - This technology has limitless potential. The video demonstrates a female checking into a hotel where she is changing the environment around her with just a simple click. Her room transforms from a beach to a city within seconds.
  • anonymous on 25 Apr 20
     
    This article covers the new technology trends hitting the hospitality world. I explains why these trends are becoming so popular and how they're changing the hospitality industry. Everything is now technology based.
  • claudecole on 24 Aug 22
     
    This article went into depth about the recent technological innovations being seen within the hospitality industry and how these pieces of disruptive innovation are changing the way hotels operate forever. One of the main catalysts for an increase in the speed of change has been the COVID 19 pandemic. A move to touchless and more hygenic aspects of operations was essential to get businesses back up and running while investments in these innovations lead the way for more and more advancement. These changes are forcing the whole industry to evolve as the pressure to keep up with changes to food and beverage, guest services, and amenities are all being shaken by technological advancement.
  • slain006 on 12 Sep 22
     
    This article talks about the different types of technology created based on the trends in the world of the hospitality industry. Hotels are not trying to continue to be a competitive with technology that appears to clientele. Not only it will entertain guests, but also assist with improving operations and accuracy.
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Google Glass: What Happened To The Futuristic Smart Glasses? - 0 views

screenrant.com/lasses-what-happened-explained
shared by mmdmd99999 on 20 Jul 22 - No Cached
  • Google Glass smart glasses were once slated as the next big thing in tech. While they no longer exist, the technology lives on in future products.
  • Google had been developing smart glasses for multiple years before a public retail version became available in 2014, following a limited-availability run in 2013.
  • Facebook
  • ...5 more annotations...
  • hand-free means of viewing content and performing tasks.
  • $1,500 asking price
  • Google Glass was ultimately a failure
  • here are two major reasons why the product failed from the consumer perspective, and the first was the design.
  • The second reason is the concerns consumers had about the product possibly collecting data from users or being vulnerable to hacking from outsiders.
  • mmdmd99999 on 20 Jul 22
     
    google failed at launching the google glass, but it might make a comeback in 2022
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Advantages Of Cloud Computing For Hotel Industry - 5 views

www.hotelogix.com/...d-computing-for-hotel-industry Hospitality Hotel Technology Cloud-Computing
shared by smend120 on 21 May 20 - No Cached
    • abroo041
      abroo041 on 21 May 20
       
      This article is discussing the benefits of using cloud computing in the hospitality industry, specifically, in hotels. With all cloud computing, the biggest overall benefit is that users no longer have to stress over attempting to maintain their data on their own. This article also goes into detail on how cloud computing can cut costs, improve guest experiences, promote direct booking, and allow industry professionals to work remotely.
  • Now, businesses don’t have to burden themselves by storing data in traditional in-house servers; rather, they can opt for a cloud service that would store their data in secured data centres.
  • Infrastructure as a service (IaaS), Software as a service (SaaS), and platform as a service (PaaS)
  • ...33 more annotations...
  • By making use of cloud computing, as a hotelier, you pay only for what you demand. It specifies that your upfront costs are kept low as you are only paying for the computing power and cloud storage which your hotel actually needs.
  • The need for hardware overload in your hotel is brought down, because of which your electricity bills are also reduced by a huge margin.
  • also shortens the project time resulting in costs cutting and higher productivity.
  • An added advantage of cloud computing is that it frees your staff from their otherwise fixed terminals and lets them work independently and even more efficiently.
  • increased in the speed at which the guests access the products and services, thus only creating seamless hotel experiences for them.
  • Also, one of the major benefits is the real-time update — it makes the process much smoother and cheaper, and saves a lot of time.
  • However, when you put your hotel process and management on the cloud, it provides you with the flexibility to access it and work on it from any part of the world — all you need is a steady internet connection and a smart device (a laptop, or a computer, or mobile phone or tablet.)
  • When it comes to the benefits of cloud computing in the hospitality industry, the list includes enhanced guest experiences, massive reduction in costs, faster services and their seamless access, software and service security, and more flexibility.
  • cloud computing has transformed businesses
  • hospitality industry, cloud computing has done wonders
  • reshaped the structure of the industry
  • from increasing operational efficiency to lowering the management costs.
  • better guest experience and increase the revenue of the property.
  • ringing down costs like energy, hardware and operations
  • increasing inclination towards the use of cloud computing in the hospitality industry, they don’t need to always rely on travel agents all the time
  • hotel check-ins can be done from smartphones or tablets
  • cloud computing has transformed businesses
  • cloud-based services are now replacing the old and traditional systems at all levels. Infrastructure as a service (IaaS), Software as a service (SaaS), and platform as a service (PaaS) have all become the first choice of cloud computing services for many hospitality businesses. And they are all charged up with the amazing benefits of cloud computing.
  • Over the past few years, cloud computing has transformed businesses from across the world, irrespective of their industry. Today, the demand anytime, anywhere access has skyrocketed, and cloud computing is delivering just that — all you need is an internet connection with good bandwidth.
  • businesses don’t have to burden themselves by storing data in traditional in-house servers; rather, they can opt for a cloud service that would store their data in secured data centres.
  • There are several benefits of using the cloud and they have helped several hotels across the world to strengthen up their business — from increasing operational efficiency to lowering the management costs.
  • Advantages Of Cloud Computing For Hotel Industry
  • In the hospitality industry, Cloud Computing is a mixture of PaaS, SaaS and IaaS. It operates on the model of Use, Builds, and Migrate.
  • By making use of cloud computing, as a hotelier, you pay only for what you demand. It specifies that your upfront costs are kept low as you are only paying for the computing power and cloud storage which your hotel actually needs.
  • Hoteliers Can Cut Huge Business Costs With Cloud Computing
  • cloud computing can benefit hoteliers by bringing down costs like energy, hardware and operations. The need for hardware overload in your hotel is brought down, because of which your electricity bills are also reduced by a huge margin. Cloud computing in the hospitality industry also shortens the project time resulting in costs cutting and higher productivity. Hence, if you shift your software services to the cloud, your hotel business would witness a significant number of opportunities.
  • Cloud Computing Leads To Improved & Enhanced Guest Experiences
  • The two main purposes of an efficient and effective hotel PMS are: offer the hotel staff the best set of management tools assist you to ensure the top-notch guest experience
  • An added advantage of cloud computing is that it frees your staff from their otherwise fixed terminals and lets them work independently and even more efficiently.
  • Being on the cloud also means that hotel check-ins can be done from smartphones or tablets and not only through the hotel front desk.
  • Direct Bookings Are Made Easy With Cloud Computing
  • There was a time when hotels used to payout huge commissions for bookings to the online as well as offline travel agencies. However, with the increasing inclination towards the use of cloud computing in the hospitality industry, they don’t need to always rely on travel agents all the time. Hotels can upgrade their hotel website with cloud-powered services such as web booking engine that can be integrated to the hotel PMS. Also, one of the major benefits is the real-time update — it makes the process much smoother and cheaper, and saves a lot of time.
  • Cloud Computing In Hospitality Industry Makes Working Remotely Possible When you as a hotelier is not present in the property, managing the operations gets a little tougher. However, when you put your hotel process and management on the cloud, it provides you with the flexibility to access it and work on it from any part of the world — all you need is a steady internet connection and a smart device (a laptop, or a computer, or mobile phone or tablet.)
  • kenziemoody on 23 Sep 20
     
    Cloud computing makes sense to work business in a cloud setting. The article states that Cloud computing has "transformed businesses" throughout the world. We learned that a disadvantage of Cloud is the dependence of Internet connection. With Cloud computing, you can share and store data. This can be a better way to run business. We have learned that Cloud computing is more scalable, secure, and reliable. Cloud computing cost less, and you can pay for what you need. Cloud you can customize what you need, to your specific needs. The article even mentions it "lowers management costs." Unlike unintended PMS, which can require maintenance, and be highly costly. We discussed in our video lecture from this past week, how hotel check-ins are being done from smart phones- as this article includes. This is beneficial for enhancing guest experience, and increasing the speed of check-ins. Travel agents have their own way of how they conduct themselves, their business, and the services he or she provides. However, the article shows how with Cloud computing, you would not need to depend on travel agents. Furthermore, Cloud computing can increase sales and revenue for a hotel property. Cloud computing is replacing traditional PMS system's and have a multitude of benefits.
  • garz14 on 14 Mar 21
     
    Hoteliers today are joining in on the trend of the use of cloud computing. Some benefits of cloud computing include the increase of operational efficiency, lowering management costs since the hotelier only pays for what they demand. Energy costs and hardware operation costs are also decreased. It allows for hotel check ins to be done via smart phones and tablets and not just at the front desk upon arrival, and it also allows for hotels to not have to rely on travel agents all the time for bookings which saves them having to pay commission to travel companies.
  • smend120 on 05 Sep 22
     
    No matter the industry, cloud computing has changed organizations all around the world in recent years. Today's need for access at any time and from any location has soared, and cloud computing is supplying it. All you want is a reliable internet connection. Businesses might choose a cloud service that would store their data in safe data centers rather than burdening themselves with traditional in-house servers to store data. At all levels, cloud-based services are now taking the place of outdated and conventional technologies. Many hospitality firms now use cloud computing services offered by infrastructure as a service (IaaS), software as a service (SaaS), and platform as a service (PaaS). And they are all fired up with the incredible benefits of cloud computing. Cloud computing can benefit hoteliers by driving down costs like energy, hardware, and operations. Your hotel's requirement for hardware overload is decreased, which significantly lowers your electricity costs. The hotel sector uses cloud computing to speed up projects, which reduces costs and increases efficiency. An efficient and effective hotel PMS will help you to ensure that your guests receive a first-rate experience and will provide the hotel employees with the best set of management capabilities. Another benefit of cloud computing is that it frees your personnel from stationary terminals, allowing them to work more independently and productively. Due to the cloud, guests may now check in at hotels using their smartphones or tablets as well as the front desk. Working remotely is possible thanks to cloud computing in the hospitality sector. Managing the business becomes a little more challenging when you, the hotelier, are not on the premises. However, putting your hotel management and operations in the cloud gives you the flexibility to access and operate on them from any location in the world.
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Proximity marketing app | Using beacons to reach customers | Location based marketingYo... - 0 views

yogobogo.com/proximity-marketing-beacons proximity marketing
shared by nelson1oliva on 12 Feb 23 - No Cached
  • iBeacons or Beacons are small BLE (Bluetooth Low Energy) devices - small wireless sensors that communicate with Bluetooth-enabled smart devices such as iPhones, Android phones by continuously emitting messages/advertisements or small packets of data through its' BLE transmitter while allowing you to collect information on each smart device. Our in-app features enable you to reach the right customer and push the right message at the right time and at the right location BLE iBeacons for accurate mobile proximity marketing. Analyse customer patterns, dwell times, measure performance, promotions, track conversions and customer retention & loyalty better understand your customers & increase your foot traffic, sales and revenue. Push the right message to the right audience at the right time
  • nelson1oliva on 12 Feb 23
     
    Note: my above post is comprised of highlighted excerpts and intended to be in quotes but the editing tab is not working accordingly. No plagiarism is intended and credit goes to the authors of the posted web page. Nelson AS DESCRIBED ; this is the fundamental problem with the proximity marketing process. The fact that this is some sort of "subliminal" type of messaging through push marketing, that not only send out ads but collectively gathers personal data, should be an area of concern for everyone utilizing a smart device. "Our in-app features enable you to reach the right customer and push the right message at the right time and at the right location BLE iBeacons for accurate mobile proximity marketing. Analyze customer patterns, dwell times, measure performance, promotions, track conversions and customer retention & loyalty better understand your customers & increase your foot traffic, sales and revenue."
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Smart Hotelier's 2012 Top Ten Digital Marketing Resolutions - 0 views

www.hebsdigital.com/...-digital-marketing-resolutions
shared by YUE LI (3325307) on 09 Nov 12 - No Cached
  • YUE LI (3325307) on 09 Nov 12
     
    This article summarized smart hotelier's top ten digital marketing resolutions of the year 2012 and the author analyzed each resolution's situation as well as the action plan in details with an improved outlook for the industry, technological advances, and the usage of mobile devices growing exponentially, opportunities for incremental revenues abound. The top five ones are I will bring social, local and mobile marketing initiatives to the forefront of my hotel digital marketing plans this year, I understand this industry is complex and will work to make sense of a very convoluted digital space/online marketplace, I will continue to account for the continued shift from offline to online, and engage the hyper-interactive travel consumer via multi-channel marketing efforts, I will take advantage of the Mobile Channel, especially in this marketplace where my competitors are behind the times, and Now that I know social media is a customer engagement channel and not a distribution channel in hospitality, I will use Social Media correctly to create "buzz" around my hotel, target receptive audiences, provide customer service and enhance customer experiences. This will ultimately stimulate hotel website visits, interactions and conversions on the hotel website. The sixth to the tenth ones are I will rise to the challenge imposed by the recent Google Panda and 'Freshness' updates, I will decrease dependence on the OTAs this year, adding thousands of dollars in incremental revenues to my hotel's bottom line, I will NOT resort to desperate measures and use social buying and flash sales sites in 2012, I will focus on determining the effectiveness and ROI of my digital marketing campaigns and make smarter use of analytics technology to determine true ROI and campaign effectiveness, as well as test, test, test to achieve better results, and I will partner with savvy digital marketers who know it all and can guide me through this process, so I can drive the most re
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New free software for small hotels B&Bs lodges - 1 views

www.travelmole.com/news_feature.php free software hotels Globa.li online booking
shared by Yujia Xie on 18 Jan 13 - No Cached
  • Globa.li aims to give small, sustainable hotels and operators a fair shot at competing with big corporates for online travel bookings
  • but smaller, owner-run establishments are faced with two BIG problems - they can't get a sustainable rate for their accommodations PLUS it is very difficult for them to manage the ongoing relationship with their guest who will almost certainly be offered lots of different offers ALWAYS pushed on price.
  • bad, too, for the guest - because the amount of money in the transaction is often insufficient to deliver a high level of quality hospitality sustainably.
  • ...4 more annotations...
  • this year there will be over a billion international tourists and up to 5 billion domestic ones.
  • of course a massive opportunity too
  • This is why Globa.li will soon be introducing free software small establishments can use to manage their rates, availability and bookings online, even from smart phones.
  • This technology not only streamlines reservations management, but also allows  properties to be bookable online.  And yes, it's free!
  • Yujia Xie on 18 Jan 13
     
    This article mainly talks about a new free software called Globa.li for small hotels. For the smaller establishments, they can not only get a sustainable rate, but also it is hard to manage the relationship with their customers. Globa.li can help these kind of hotels to have a good situation when they compare with big corporates for online bookings. This software can manager the rates, availability and bookings online, even from smart phones. It even can book online for properties.
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Hotel Technology Trends Revolutionising the Industry | Hotel Industry Magazine - 6 views

www.hotel-industry.co.uk/...s-revolutionising-the-industry Hardware and Software
shared by Donald Wojciechowski on 23 May 13 - No Cached
  • These benefits are not reserved for just large international chains: the low capital expenditure investment for mobile hardware and much reduced software costs mean that mobile is a viable option for small independent properties, looking to develop customer service as a competitive edge
  • Cloud / Software as a Service (SaaS)
  • Software delivered as a service, rather than held on premise is already a mainstream technology topic and despite being a new concept in the hospitality sect
  • ...12 more annotations...
  • As hotel technology trends continue to develop at a relentless pace
  • Mobility
  • Mobile is the new face of computing as devices such as tablets and smartphones revolutionise the way we interact with technology.
  • investment
  • 3. Social
  • For any hotel to not at least monitor social media is tantamount to willingly flying blind.
  • Personalised Systems
  • Customers expect their experience within a hotel to be totally personalised
  • Integration
  • Globalisation
  • This means that the technology systems in use – especially those in large chains – must account for the global perspective.
  • All of these trends have already brought about a profound change in the hospitality industry – and they will continue to disrupt and redefine operations.
  • Paulette Grant on 23 May 13
     
    The article highlights new advances in technology trends that has captured the attention of numerous businesses in the UK due to the significant reduction cost and savings that can be achieved. The trends include cloud computing which businesses view as a low initial cost or capital investment to undertake. Eliminating the need for hard drives storage, maintenance, and giving way to quick upgrades and updates of an It system. A company's main goal is to provide the best products and services at the lowest cost, and if cloud computing creates this ease of burden without compromising the quality of products and services offered to guests then transitioning to this new technology remains one of the best and newest innovation as the savings will undoubtedly add to the company's bottom line. Smart phones, tablets and other mobile devices has definitely revolutionize the way people communicate and hotels in the United States, China the UK and other parts of the world are capitalizing on this mobile trend as a way to improve customer service. Whether it may be making reservations, or checking in and out of hotels from any location without having to wait in long lines at the front desk. Mobile computing is definitely a way to save cost, and time. It's important to note that this trend does not only benefit huge companies but it's a viable option for small businesses who definitely wants to position itself as a company offering the best and most unique service. Social media is extremely paramount for business exposure and that's why hospitality companies continued to capitalize on this growing phenomena. From Trip Advisor which informs potential guests about the facilities, products, and services to Facebook or Twitter which not only help to market or promote the company's products and services but these are great resources and tools for companies to capture and address comments or concerns that can potentially put the business in a negative light.
  • Donald Wojciechowski on 25 Jul 13
     
    This article discusses hardware and software trends in the hospitality industry. Article discusses six points that are having a major effect on the hospitality industry. The first area is the definite shift from software held in-house to software used in the cloud. The article estimates that around 85% of all inquiries are from companies that are looking to use the cloud for software needs. The second item article discusses his mobility. The use of devices such as tablets and smart phones are revolutionizing the way people interact with technology this is also revolutionizing the hospitality industry. The third area that the article discusses the social media and the profound impact it has had has had on the hospitality industry. Article points to trip advisor who has become one of the major sources of information for people researching holidays travel, hotels and leisure facilities. The fourth area in which hardware and software is changing hospitality industry is the feeling of a personalized experience. People are expecting that their experience within the hotel to be personalized and technology is helping the industry personalized their experience. The fifth area is the integration of the hardware and software from the many specialized facilities within a property. Traditionally golf spas have operated their own individual software system now that software system is integrated into the overall properties software system. The last area of hardware and software trends that is changing industry is an area of globalization. Properties will need to adapt their two different management approaches to survive in high levels of economic uncertainty. Consequently, brands with large chains must look at their business from a global perspective.
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How Smart Devices Will Change Hotel Technology - 0 views

lhonline.com/...s_change_hotel_technology_0216 smart devices hospitality techonology hotel
shared by olaya5 on 23 Jan 13 - No Cached
  • ZigBee technology is just one new piece of a giant puzzle. Imagine you’re on a business trip and you have your WiFi device(s) of choice with you. You log onto your home security system and notice your garage door is open. With just one touch on your WiFi device you can close that door.
  • Smart Check-In
  • Time For Dinner
  • ...3 more annotations...
  • What About the Future
  • Computer eye tracking isn’t new. It’s available in the military, in specialized industries, for disabled people, etc., but these systems cost millions of dollars. To have it on your laptop is just fantastic
  • Think of what this technology will mean for your industry.
  • olaya5 on 23 Jan 13
     
    Zig Bee technology in hotels is happening right now in some hotels that has been installed. This articles talks about the new techonology that let the user have control of almost everything. In the case of hotels, it will let staff to monitor guestrooms, public areas, and any place through their devices as long as they have internet conection. This techonology can go through walls, furniture, cabinets, and human body. An interesting feature of this is that it will eliminate the future use of batteries.
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Camera At The Cash Drawer? Mobile POS and Cash Transactions - 0 views

pointofsale.com/...pos-and-cash-transactions.html Technology
shared by Dongyun Oh on 20 Feb 13 - No Cached
  • Dongyun Oh on 20 Feb 13
     
    New technology brings new capability. Within the retail POS hardware industry, new technology is driving change in retail hardware platforms. Cloud-based software, coupled with the emergence of powerful and feature-rich mobile devices, offers new possibilities for retailers to better serve and engage their shoppers at the Point of Purchase. Typical construction of a Point of Sale cash register is centered on a PC workstation. These cash register systems are often positioned in one or more fixed locations in the retail store. They might be served by an array of peripheral devices: a touch display, a customer pole display, a handheld scanner, a receipt printer, and a cash drawer. These peripheral devices are typically configured with serial or USB interfaces and connect to a port on the PC workstation dedicated to each device. Software developers engage each device through OPOS or native DLLs drivers created by the hardware manufacturer. In this setting, a shopper is compelled to queue up at the cash register and stage their goods for itemized sale. By contrast, software functionality and mobile device technology allow a retailer to bring the Point of Sale transaction to the shopper at their Point of Purchase. In this way, a retailer can increase shopper loyalty by providing a more convenient, more personalized, and more interactive transaction experience. A purpose-built Point of Sale solution can be developed from the ground up for the mobile transaction faster than ever. Hardware manufacturers are creating new solutions to support this trend. By selecting hardware that maximizes the benefits of a mobile transaction, a retailer can significantly improve system performance and significantly reduce the total cost of the system. However, the current PC-centric workstation architecture presents several technical challenges as a retailer chooses to deploy a mobile POS solution. Consider this example: A mobile credit transaction performed on a smart phone
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Hospitality & Tourism - 0 views

books.google.com/books technology Hospitality physical plant IT
shared by ketie005 on 20 Nov 16 - No Cached
  • ketie005 on 20 Nov 16
     
    Physical plants are very important in the hospitality industry and it's one of the factors that determine customer satisfaction. We live in a world where sustainability and smart room technology start changing the guest's expectation. Along the fact that the hospitality facilities have to look great, the physical attractiveness, they also have to be safe and that's where sustainability and smart room technology come in. The maintenance of a facility depends on how sustainable and smart a building is.
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