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This article about proximity marketing does description in the potential revenue for retailers, hotels, casinos, and connections with consumers that encourage more guest loyalty.

Some argue that the GDS is a fair system. It it does enable travel agents and clients to access travel data, make price comparisons, access special rates and book travel. The big 3 Travelport, Amaadeus, and Sabre do generate billions of dollars of global travel sales for travel providers. The fact is though that the current system is old, dating back to the 60's, has serious flaws, and can be hacked. It is also biased as travel agents bookings are swayed by the airlines they have preferred agreements with, which can skew the equation away from the traveler's best interests. Having 3 Big players with a virtual travel monopoly is not an ideal situation. Carriers are fighting back and airlines are changing strategy. Tension between airlines and the GDS caused by disputes has European airlines exploring models outside the GDS. To make the changes successful they cannot be restricted by outdated systems, old technology or financial burdens.

It discusses the high fees of the GDS and the fact that their system needs to be upgraded. Also, the challenges airlines face with paying those fees and ways the airlines are making additional revenue without having to pay fees to the GDS.

Due to the high fees some airlines were or are paying to the GDS companies, they are re-thinking their strategy to get more revenue out of the passengers, in order to mitigate the lost of revenue for not being anymore in an open GDS market like Amadeus. Amadeus knows they are the big gorilla in the market with a 44% of the share, compared to Sabre or Travelport, the other two leaders in the GDS market.

Founded in 1999, Despegar went public in 2017 and now operates in 20 countries. Despegar's unique competitive levers combined with Best Day's expertise in wholesale hotel offerings and destination services, will further enhance the value proposition. Best Day also has strong partnerships with leading travel vendors.

This article discusses the strategy of drive direct booking for attracting the millennial travelers. There have 5 key insights into the millennial market and the ways to gain the revenue for the hotels. The hotel has to learn how to drive direct bookings through technologies. Market trends are changing fast, especially in hospitality industry. Thus, the hotel owners need to focus on finding the strategy that can help themselves to gain the income. The big benefit of direct booking is hotels can pay less to maintain our own brand website than pay OTAs and other third parties. First of all, the internet is the key that can help the hotel growth the demand. According to the U.S. Census Bureau, Millennials have overtaken Baby Boomers as the America's largest generation. Hotel owners have to know that 90% of millennials go online every day. Thus, we have to move our attention to online as well. Second, hotels can take advantage of search engines. Almost everyone would like to use the search engines every singer day. For example, "Just Google it" has become a common refrain for the younger people. No matter search hotels, restaurant or airplane tickets. That is the best way they must be used. Just like the article mentioned "hotels should focus on quality, not quantity" of their website. Third, mobile phone or smart phone, the best hotel for the Millennials, that must be the hotel can provide the best technology in order to help them to save times. For example, my favorite hotel in Las Vegas is Aria. They provide the smartphone check out and check in service. Customers would like to choose the online service in order to avoid the line. Last, video marketing and social media. I believe the video can attract customers rather than the pictures. The article mentions that "2016 is going to be the major year for video on mobile". For customers, social media is the best way to let them know the hotels better. They will read the feedback from other travelers.

PCI Compliance for HOTELS: What you need to know (PCI-DSS)

Thanks for the summary. It's comforting to know that countries in Europe are getting on board with being PCI compliant, one less thing to worry about when using credit cards internationally for booking, shopping or entertainment.

According to this article the technology of facial recognition is expected to grow tremendously by 2022. Also, mentioned industries such as homeland security who has been using this form of technology since 2015. When comparing the 2D and 3D technology, 2D technology is more widely used due to its low cost and ease of use. The use of 3D technology has its place in the industry as well due to its ability to recognize facial features more accurately than 2D technologies.

This article is about how restaurants can use new and creative ways to minimize the impact of COVID-19. Specifically it gives some great ideas and context around cleanliness, flexibility in reservation policies, identifying cost saving opportunities, and unique ways of driving revenue.

Nowadays, most hotels are using PMS as their key technology in property management, which referred as the single most important IT application for hotels. PMS works as the central data infrastructure of the hotel, handling the administration of all the guests, their profiles and bookings, as well as the revenues generated. Besides PMS, hotels also use CRS and EPOS to fully maximise the benefits of the system. To obtain the maximum function of PMS, we came up with some ways to solve the problem. Firstly, there are already many PMS providers available on the market that provide various solutions with a large number of functions based on the changing needs of hotels. Many hotels today do not use all the functions of PMS, which will lead to low return on investment of the PMS software. Secondly, hotels are lack of awareness and exploitation of the full range of PMS functionality. This under-utilisation inevitably costs hotel operators in financial terms, as they are paying for functions that they do not use. 

This article talks about the new tool for the hotels to reach out to their customers, an interaction with their guests only through mobile phones. and this shows that the future of hotel marketing is going to evolve even further. One of the reasons why this would be helpful is because of the way everyone communicates today. of all the mobile phones used today, 95% of them have bluetooth, and another interesting statistics is that 98% of guests switch on the television within five minutes of entering their room. hotels customers are primed for information and offers. Proximity marketing enables guest engagement, it offers what the guests want the most. This type of marketing has a tremendous potential of generating revenue, by establishing stronger roots of connection with their customers. So basically it provides instant connection, manage campaigns and transactions in real time, advertise smarter, no delivery fee and no privacy issues. all this along with growing customer acceptance of location based services will open new opportunities for the for proximity marketing, not only for hospitality but for others too.

Changing technologies provide a new way for hotels to interact with guests. Increased interaction engages the customer in a hotels promotion. Exclusivity generates interest and repeat business, and instant measurement gives hoteliers capabilities traditional advertising never could alone - instant customization and measurable reaction at no cost. With technology that allows digital signs to 'talk and interact' with nearby mobile devices, providing mobile users with information and incentives at exactly the time they need them, hotels and advertisers can transform their in-room TV and digital signage into interactive consumer touchpoints. The result is a true consumer interaction, which evolves in real-time. Hotels can deliver branded content to guests within a certain location. Proximity marketing has tremendous revenue-producing potential, allowing hotels to deepen their connection with guests, encourage more loyalty and greatly improve the customer experience: all of these factors combine to make proximity marketing a very effective tool to generate higher ROI for both hotels and their advertisers.

The main focus of my article is about the financial connection between India and the U.S. The article discusses a few key issues about India and their tech support in relation to the U.S. It tells us that "India's burgeoning tech sector is responsible for creating more than 400,000 American jobs, according to a report released Monday that prompted calls from leaders in both nations to reform business practices so the industry remains a bright spot in an often unreliable global economy". The article goes on to list some more interesting statistics. For example, "The new study from the National Association of Software and Service Companies, a trade group representing Indian technology firms, said business deals between firms in the two countries have generated $22.5 billion in tax revenue for the U.S. since 2011". I feel that these two statistics are important because in too many cases, Americans feel that "foreigners" are coming to the U.S. and "stealing" all of our jobs. That is clearly not the case with every situation, as the article points out. The article further explains that India is seeking to ease the process of coming into the U.S. to work. They feel that if they are providing their highly skilled techs to come work here and/or gain their American education here than the process of getting the visa should be much more lax than it is for other countries. I don't know if I agree with that one, but I understand their point.

A report from CBRE analyzed the costs of phone and internet services within the information and telecommunications systems department of nearly 3000 hotels. There is an upward trend in telecom-related expenditures with a decline in revenue generation from phone call charges and internet access. Three ways to control these costs are undergoing IT audits, consolidating vendors across portfolios, and upgrading technologies.

This article covers a study performed on various hotels to determine management's level of IT knowledge and security implementations in relation to the hotel's IT security budget. The article discusses four types of technology impacting the hotel industry and how management responses to trending technology can affect a business, particularly in terms of a data breach and overall security. The study finds that an alarming percentage of hotel managers are not adequately informed on the risks and procedures of IT management and security, and many do not have proper IT security measures in place despite having an appropriate budget.

POS systems have become a key in the hospitality industry. With these invention the hospitality industry, is able to provide the best and efficient service to their guests. Also, POS systems allows to have the correct information on profit, inventory, etc. In the market, we have hundreds of companies that are competing in providing the best prices and services....

POS systems have revolutionized the Hospitality industry. The deployment of these systems have decreased service times and increased efficiency of the orders.As a result, the hospitality industry is able to provide better and efficient services to their guests. Further, these systems help the hosts differentiate themselves from their competition; thereby increasing their market share and improving their revenues. Moreover, these systems help the industry in managing compliance & regulations into their business practices. Hospitality is the act or practice of reception and entertainment of guests with kind and generous liberality. It is a relationship between a guest and a host. The hospitality industry includes hotels, restaurants ,casinos,catering, resorts, membership clubs, conventions, attractions, special events,and other service for travelers and tourists.

POS systems have revolutionized the Hospitality industry. The deployment of these systems have decreased service times and increased efficiency of the orders.As a result, the hospitality industry is able to provide better and efficient services to their guests. Further, these systems help the hosts differentiate themselves from their competition; thereby increasing their market share and improving their revenues. Moreover, these systems help the industry in managing compliance & regulations into their business practices. Hospitality is the act or practice of reception and entertainment of guests with kind and generous liberality. It is a relationship between a guest and a host. The hospitality industry includes hotels, restaurants ,casinos,catering, resorts, membership clubs, conventions, attractions, special events,and other service for travelers and tourists.

Because of increasing demand, China has been one of the fastest developing markets for Meru--an American wireless network provider. The company expects that its revenues in the Asia-Pacific region will double in the next two to three years. The company thinks that China's education industry could be a safe place to find profits and the rapid-growing hospitality industry in China is likely to become another gold mine. It is estimated that China's five-star hotels could exceed 1000 by 2015. However, China has a habit of adopting its own communication standards so that overseas communication network providers seem to have trouble adapting to the different industry standards. Therefore, Meru has reached a decision to cooperate with China's telecom carriers to better develop the market.

Starfleet Research, a leading technology research company has released their 2019 decision guide on how to maximize efficiency on a hotel's PMS. The research company argues that according to emerging trends, it is wise to invest in data analytics and developing strong revenue management strategies. Competition is growing everyday, and in order to have an advantage over the market, businesses need to go past the surface of regular PMS, and utilize those with advanced insight tools. The guide provides hoteliers with unbiased information on choosing the best PMS to beat out competition.

This article describes the potential in the airline industry for practicing revenue optimization based on the data they collect from their customers and using it to tailor their prices. The argument is that these companies already have much of the data stored they just are not currently using it to its full potential in this digital age. The benchmark the author uses is Amazon. This is part 1 of a 2 part series. 

The article basically discusses six different ways how PMS's help shape and make the lives of hotel owners much simpler because they take a way most of the behind the scenes thinking action that is needed to run a fully operational hotel. Which ultimately gives the hotel owner more time to consider ways to satisfy their guests to persuade them to keep coming due to the exceptional customer service that may be given.

Hotels rely on the information that is accessed through different intermediary systems that give each property information on their customers, as well as insight on their comp set. OTAs play a key role in assisting properties generate revenue, they have different processes in place such as pay per clicks or commissions involved when bookings are made through their websites. Marketing plays a key role in both OTAs and a properties direct website. Websites must be user friendly, easily accessible and have the ability to function on a mobile device. Majority of bookings are made online and and increasing amount are being made through a mobile device. Ensuring that each of these platforms creates a welcoming environment for each potential guest maximizes the chances of them booking.

An effective marketing strategy starts with knowing your customers and your goals. it is important to understand how to attract online shoppers, increase conversion rates, and have data mining tools to understand the customer's preferences and booking patterns to be able to develop a long-lasting relationship.OTAs and GDS remain an essential part of the industry, as they provide marketing exposure to a wider range of market segments.

This article examines all of the highlights that using a QR code for your hotel of business establishment.

This article details some of the ways Property Management Systems are expected to grow in the next decade through CRM solutions, analytics, automation, & IoT sensors. These measures will reduce time, increase productivity, increase customer satisfaction, and most importantly generate more revenue.