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Contents contributed and discussions participated by mandalysha

mandalysha

How Hotels Can Drive Increased Revenue and Loyalty By Offering a Reciprocal Value Excha... - 1 views

  • As privacy concerns related to data capture reach a fever pitch, consumer data – perhaps better described as the critical currency which powers personalization – is becoming a protected commodity.
  • Over time, privacy and personal data protection concerns began competing with consumer desire for a data-driven, personalized experience.
  • Industries like hospitality, which rely on retrieving traveler information to curate more relevant messaging, offers, experiences, and loyalty rewards, must adjust their approach.
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  • Data is valuable, and it’s due time for hotel operators to establish a two-way value exchange that incentives guests to readily share their information to unlock a heightened experience.
  • hotels cannot offer a great guest experience without prioritizing data protection and transparency; one tier of service (personalization) cannot come at the expense of another (privacy and consent)
  • If hotels elevate their efforts to meet guests’ expectations for customized offers and experiences, and treat personalization as a strategic priority, they will see immediate benefits that deliver long-term results.
  • 80% of consumers are willing to share personal data to earn loyalty program benefits. 70% of consumers are willing to share their data to receive special discounts and offers. 71% of consumers will shop more often with brands or retailers that personalize their communications.
  • Next-generation technology sets the stage for this dynamic by allowing hospitality brands to offer their guests data control and value in a seamless, scalable fashion.
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    With privacy being a concern in the hospitality industry, hotels are incentivizing a customer sharing information with a heightened personalized experience. Customers are willing to share personal data to earn loyalty program benefits, receive special discounts and offers, and will shop more often with those brands that personalize their communications.
mandalysha

Is Sustainability Green Washing or Green Blushing in the Hospitality Industry? - 1 views

  • As more travelers have become aware of sustainability and its benefits, many sectors within the hospitality industry such as travel, hotels, airlines, transportation, retail, etc tend to modify their products to be sustainable
  • Annually, $218 billion of food is wasted in the United States. That represents roughly 1,250 calories per person, per day
  • the hotel industry annually produces 13.6 million tons of waste per year that including soaps, detergents, plastic bottles, and cups, etc
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  • Whereas hotels focus on efficiency and cost reduction on large scale, for instance, many hotels have removed their keycard systems for check-in and check-out because it’s a plastic card and replaced it with contactless check-in using guests’ smartphone apps
  • many countries have come up with recycling measures in place where hotels such as Marriott International, Accor, Hilton, IHG, etc are aware and adhering to recycling procedures. Hence, marketing campaigns and programs such as zero waste, and net zero by 2050 concepts have been introduced by many hotels
  • electric vehicle charging stations are added for guests with electric or hybrid cars which acts as a competitive advantage for many hotels globally
  • automation and AI are used significantly where hotels have become futuristic in big cities. For example, the hotel room automatically turns off all electricity if the guests leave the room, and smart showers limit the length of showers to a pre-set time, alerting users when their time is almost over
  • hotels have also introduced solar panels, energy Star-rated heating, and cooling systems, water recovery and recycling systems, etc
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    With travelers becoming more aware of sustainability and its benefits, many sectors within the hospitality industry are modifying their product to be sustainable. Using green computer technology like contactless check-in rather that key cards which overproduces plastic for the key cards used. Hotels are also using automation and AI like having an automatic power shut off when a guest leaves their room and smart showers limiting shower length.
mandalysha

How Biometrics Helps Modernize the Hotel Guest Experience | - 0 views

  • biometrics links a user’s I.D. and credit card or payment card info with individual biometrics data like a photo or fingerprint. Hotels can easily identify guests before they arrive and apply the same profile data at other points throughout their stay
  • Many hospitality providers and hotels are using biometrics technology to verify user identity and secure payment information for a variety of guest services: in-room tablet apps, premium on-screen entertainment services, high-speed internet service, and access to amenities like the pool and gym
  • The streamlined ID process frees up staff so they can spend more time and resources on other activities, allowing them to fully commit to their role as hosts
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  • For companies that already have a content management system or guest platform, it’s easy to integrate secure optical character recognition in the form of biometrics facial recognition technology that matches a face with an ID to generate a QR code
  • Case in point: Hoteza, an interactive, guest-facing platform, is using biometrics to verify photo-based identification for mobile check-in. Over 500 hotels around the globe including Hilton, Radisson, Wyndham, Kempinski, IHG, and Accor look to Hoteza’s cloud-based content management system for online check-in solutions, Internet Protocol Television (IPTV), mobile and in-room tablet apps, digital signage, and high-speed Internet access
  • Biometrics not only helps recognize users when they attempt to log in to the hospitality guest platform, but it also reduces operational costs by enabling self-service capabilities
  • Hotels and resorts each offer a unique personalized experience when greeting customers as they walk in the door, but if there is one common thread in the industry it’s that hospitality professionals constantly go the extra mile to create a superior experience. Biometrics is advancing that by blending familiarity and ease-of-use with modern, secure, and innovative technology
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    Biometrics usage in the hotel sector have been ramping up. Biometrics links a user's I.D. and credit card information with biometrics like a photo or fingerprint and this tech can be used throughout the hotel for things like in-room purchases and access to the gym and pool. Using biometrics allows the hotel staff to focus on being hosts.
mandalysha

The Restaurant of the Future: 12 tech predicitons - 1 views

  • The Restaurant of the Future: 12 tech predictions
  • New developments in machine learning and artificial intelligence, twinned with more efficient and effective data capture, look likely to have a significant impact on the restaurant world in the coming years
  • Companies such as tech giant Acrelec, for example, are harnessing artificial intelligence and machine learning to provide menu recommendations based on other factors. In Acrelec’s case, its technology learns what menu items are typically purchased together to give customer more intelligent recommendations
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  • Developers are also already working on digital menus that change depending on the user. So, for example, a customer who has shared data about their allergies or diet choices, such as being vegan or vegetarian, will only see menu items that meet this criteria
  • Restaurant groups including SSP, Big Table, Boparan Restaurant Group and Din Tai Fung are among those trialling robotic waiters designed to support staff members with tasks such as delivering food and clearing tables
  • As recruitment challenges continue to bite, more restaurant groups are likely to look to automation for help
  • Could machine learning stop restaurant operators avoid opening the wrong venue in the wrong place? That’s the pitch from US company Borne, which uses artificial intelligence (AI) to analyse a wide range of data points to help predict the viability of a concept in a particular location
  • The company says that through ‘superior analysis and pattern identification’ its The Borne Report service can reduce restaurant failures by eliminating what most would agree is the root cause of closures - the wrong site in the wrong place
  • intuitive technology that automatically adjusts aspects such as lighting, volume and music tempo in a restaurant based on a number of important factors, such as that offered by tech company Startle
  • Tech start-up Karakuri has developed an ‘automated frying solution’ that can integrate with existing systems to drop fries and other items when required. As well as labour savings, the company says food waste is reduced thanks to portion control technology that ensures fry baskets are filled with the right amount of product to match demand
  • The company even considers the likely mood impact of music using a model of neuro-typical responses to individual tracks
  • Startle also provides digital signage and can set rules that change what’s on the screens depending on the weather or footfall, such as ice cream promotions during heat waves, or hot drinks during cold spells.
  • Chris Sanderson, founder of shiftworking marketplace limber, believes that apps such as his will give rise to the ‘portfolio career’.
  • employers embracing tech to pull from a larger pool of staff and lower the barrier to entry for new joiners
  • The pitch of apps such as limber is that they can help hospitality businesses connect with a growing generation of talent who are looking to work more flexibly and help them hire
  • As the global hospitality industry looks to combat crippling staff shortages, robotic fry cooks are now being deployed back-of-house
  • The US is leading the way, with burger brands including Jack in the Box and White Castle experimenting with burger flipping robots and Panda Express having rolled out a robotic wok
  • According to Startle, increasing the bass of music has been proven to make listeners feel more confident and increase levels of dopamine
  • Acrelec’s QTimer 2.0 which, during busy periods, can automatically switch to a simplified menu and recommend items that are quicker to prepare and guide customers to make a decision more quickly to avoid a back-up of traffic
  • Biometrics looks set to further shake up how payments are made, with fingerprints more likely to become the norm than facial recognition, which is generally considered less reliable
  • Yet many brands, particularly those with a global reach, are already seeing the metaverse as the next big thing in both marketing and customer experience, including in the hospitality sector
  • For the restaurant of the future, sustainability will be more than just a buzzword related to the procurement of ingredients. Instead, it will refer to much-wider remit of considerations to help operators reduce the pressure on their bottom line
  • Energy control devices that can communicate with different kitchen units and regulate their power supply are likely to be key in helping restaurants reduce their energy costs. “Such technology will be able to cut down on peak demands,” explains Threlfall. “These devices could help restaurants reduce their total electrical costs by between 5% and 25% and decrease peak power consumption by 20% to 40%
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    In this article, BigHospitality describes 12 tech predictions that will take place in the restaurant sector. With advances in AI, robotics, and payment technology, the impact will effect the restaurant space to shift towards adopting these technologies for everyday use. Such technologies are: harnessing AI to provide menu recommendations depending on user, robotic waiters and kitchen equipment, intuitive dining rooms, and using biometrics for payments.
mandalysha

7 Tech and Travel Trends That Will Shape the Hotel Industry in 2023 | By Nicole Dehler - 0 views

  • Rising energy costs and persistent inflation will continue to affect guests and hotels alike
  • Many hoteliers are turning to technology to ameliorate some of these pressures. Native-cloud-based PMS platforms, for example, can deliver more power and reliability than traditional on-site PMS platforms
  • 87% of hotels are experiencing a staffing shortage
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  • Many hoteliers are turning to technology to add flexibility in hiring, make up for staffing shortages
  • Mobile and kiosk-based self-check-in can be deployed to deliver a convenient and personalized welcome experience with only a skeleton front desk staff
  • Similarly, mobile automation can complete a number of time-consuming administrative tasks, while mobile communication can streamline communication between the front and back-of-the-house, by instantly alerting employees when a room is ready or out of order
  • 2023 will continue to see the rise of blended travel models such as bleisure travel, remote working and digital nomads
  • Investing in a PMS that includes the options for hourly or day-use rates allows a hotel to cater to busy airport travelers, or remote workers
  • Leveraging mobile and kiosk-based check-in and mobile Point-of-Sale (PoS) systems allow hotels to deemphasize the front desk, and transform the lobby into a more communal space for dining, co-working, and socializing.
  • With almost two-thirds of internet traffic originating from mobile devices, hoteliers would be well advised to select a booking engine that is fully optimized for mobile
  • According to McKinsey, 82% of Americans are using some type of digital payments
  • Hotels have taken notice, and have deployed comprehensive payment facilitation platforms that can deliver a secure and seamless payment experience for guests while preserving the mobile-first nature of their stay
  • Savvy hoteliers will leverage an ecosystem model of technological investment, where foundational platforms like the PMS and CRS utilize flexible open-API systems to integrate as many potential third-party applications as possible, with no additional costs to the user
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    This article describes 7 travel and tech trends that are shaping the hotel industry this year. With labor shortages and growing inflation, hoteliers are turning to technology to relieve some pressures like using a native-cloud-based PMS platform, using mobile and kiosk-based self check-in, and using a a more consolidated payment processer that can deliver a more secure and seamless experience for guests.
mandalysha

CBRE: How hoteliers are controlling communications costs | Hotel Management - 0 views

  • A new report from CBRE analyzed the costs of phone and internet service within the information and telecommunications systems department of nearly 3,000 hotels
  • The report, which examines data from 2015 through 2019, found a significant upward trend in telecom-related expenditures.
  • the data also revealed a steep decline in revenue generation from charges for phone calls and internet access
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  • From 2015 through 2019, total operating expenses increased at a compound average annual growth rate of 2.2 percent at the properties in the study
  • During this same period, the hotels’ cost for telecom service increased at a CAGR of 9.7 percent
  • As part of efficient cost control, organizations within the industry are undergoing IT audits
  • the cost of internet service increased at an average annual pace of 16.1 percent
  • The 9.7 percent combined CAGR for telecommunications cost is more than three times the CAGR for any other individual hotel department cost during the same five-year period
  • Telecom costs increased the most in the upper-midscale (CAGR 21.5 percent) and upscale (CAGR 13.9 percent) chain scales
  • Individually, the cost of phone service rose by a CAGR of 5.7 percent
  • organizations are upgrading certain technologies
  • consolidating telecom vendors across portfolios
  • Owners may be able to upgrade a Dedicated Internet Access to current market pricing—saving 20 percent in the process—while improving the speed capabilities by 200 to 300 percent
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    A report from CBRE analyzed the costs of phone and internet services within the information and telecommunications systems department of nearly 3000 hotels. There is an upward trend in telecom-related expenditures with a decline in revenue generation from phone call charges and internet access. Three ways to control these costs are undergoing IT audits, consolidating vendors across portfolios, and upgrading technologies.
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