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The Hotel Industry and its vendors are acknowledging and taking a keen revenue advantage, because their customers are supporting a green environment focus. This green economic revolution has impacted the $90 billion dollar Hotel industry. The article describes a hotel in Austin Texas profoundly in regards to their property having the "largest solar system in the continental U.S.". The hotel goes as far as creating their motto, which gear guest towards a green environment focus; their motto states "Environmental consciousness in action." The hotel grows its own food and vegetables, in which they serve the guest with, and they also give some of their produce to local food banks. The hotel guest often brag about how well they slept in the night, this might be caused by the toxic free chemical environment they are in. The lodging have refrained from using chemical pesticides 20 years ago, which may have added to the result of guest sleeping well; stated the general manager. The Ritz-Carlton program "Jean-Michel Cousteau's Ambassadors of the Environment program" was originally for the children that were staying on the Kapalua in Hawaii. The children enjoyed it so much, and their parents became very inquisitive; that the program emerged into the entire property focus. This program gives guest the opportunity to have involvement with the native forest; native nature walk and the hotel also harvest a native garden. This is almost the same idea as the hotel located in Austin Texas. There are many valid reasons for the reason why the Hotel Industry should be green conscious. The Green Hotels Association states that "Companies with proactive environmental strategies will make 4 percent higher investment, 9 higher sales growth and 17 percent higher operating income growth than companies with poor environmental practices.". If I was a general manager, this would be one of my main concerns and focus. Going green is cost effective, but the ending

nowadays, more and more hotels attending to join the green army. one of the most important reason is this kind of hotel will have a better market. because of the education level of the guests, their invironmental awareness become stongly. so the guests want to do more to make a contribution the the environment protection. on the other hand, the customers all knows that even the price of the green hotel is higher, but it is more health and safe. it will make them feel better and have a good experience in the hotel. as we know, a good experience is the final goal of hotel. so, the green hotel must have a bright future.

The green economic revolution is impacting the $90 billion U.S. hotel industry. There is an opportunity to increase revenue and market share by "going green". Habitat Suites in Austin, Texas is a leader in this area. The hotel's motto is "Environmental consciousness in action." Habitat Suites has an environment that is free of chemicals, has the largest hotel solar system, and uses their own organic fruit and vegetable garden for food in the hotel. Due to this environmental consciousness, the customers are reacting positively. Commenting on how great they slept, due to the ecologically fresh rooms. Many hotel chains are jumping on the green revolution bandwagon. At the Ritz-Carlton, Kapalua in Hawaii, they started an environment program that was originally designed to provide fun for kids. But after positive feedback from the children, this has grown from just learning about local marine life to educational nature walks. These walks go through Maui's native forests and a garden that grows native foods and has community engagement in order to preserve their island's culture and environment. The food that is grown in the native garden is used in the hotel to provide guests with a healthy dining experience. Because of this, it has increased guests' reason to eat at the hotel and is 15 percent of the hotel guests' revenue stream. This environmentally friendly program increases the possibility of repeat business and attract new travelers who search for these types of experiences. A report published by the Green Hotels Association states, "Companies with proactive environmental strategies have a 4 percent higher return on investment, 9 percent higher sales growth and 17 percent higher operating income growth than companies with poor environmental track records." Even non-hotel-industry entrepreneurs are realizing business opportunities in the green vacation industry. Patricia Griffin, president of the Green Hotel Association, started the associatio

This article emphasizes the positive and negative aspects of the hospitality industry adopting to sustainable practices. It recognizes that this industry is in the business of making money, while appoints the importance of doing so conscientiously, respecting the environment. It shows the steps that the organizations should take on its journey to action. I believe that sustainability should be a business imperative and not a lifestyle choice, as the sustained interest among consumers in tourism products and services are continuously increasing. That should be beneficial for the organization, positively affecting the operating revenue.

The article discusses the many ways the IT world is finding new ways to be sustainable in the hospitality industry. Changing the way a hotel runs by introducing e-mails to guest and other companies to reduce the paper flow or allowing guest to do mobile check-ins can reduce a lot of paper waste. Also, having guest use their phones as key cards for their rooms can aid in avoiding wasting and needing to create key cards. By hotels having an energy saving system, they reduce electrical waste by having computers on low power consumption mode. One main thing the article mentioned that I personally see a lot of hotels doing is digital advertising. Instead of relying on paper advertisement, hotels rely heavily on ads on social medias, facebook, google, and third party vendors.

This article discusses the IT green movement that has been in action since the rise of technology and ways on how IT can go green. Some opportunities in the green IT movement include the following: - Using IT responsibly and effectively to reduce water, energy, and paper consumption. This gives IT teams to take advantage of a few technical enhancements within their hotels to provide key cards available on smart phones, email to reduce paper, and digital signage. - Deploying effective technology practices such as Energy Star compliance to shut down computers automatically after periods of inactivity and server virtualization. This would mean for everything to be on one common server, and companies can save money on computer hardware and power consumption. - Tackling e-waste and deploying recycling technologies to reduce environmental waste and impacts. This could be implementing by introducing a safe recycling system for used hardware. - Digital marketing practices. This could be like using digital media to save money or using social media to encourage guests about the green practices that the hotel is implementing. - Marketing strategies to report and promote green practices. This could be having the business properly use marketing strategies to target these environmentally conscious market and find ways to promote green practices to this market segment. These are all very effective ways for IT teams to go green within their hospitality businesses. These green IT projects will need approval from top management and investment in time and resources.

Green information technology(IT), referred to as green computing, is a term used to describe the application of automated resources in an efficient manner. Green IT originates with system manufacturers producing environmentally friendly products and encouraging users to adopt eco-friendly practices such as reducing paper usage through minimal printing, operating more efficiently with power management,and exercising proper recycling habits.As global information technology environmental standards continue to expand, it is highly likely that guidelines governing product life span, power consumption and recyclable resources will be in the forefront.

I highlighted in blue the sections I was most interested in, I found the passage about reducing faxing and photocopying to be most interesting. There is no reason to be so reliant upon these when you can send attachments through your smart phone. Hotels and other properties can unplug these machines to save money on the electric bill. There are otherways to be paperless, for example.The article I spoke of was about how hotels can limit the need to priint itemized bills and reciepts, all charges can be posted right to the mobile app on the smart phone. The mobile app on the smart phone will even unlock and lock your room doors and allow enterance to the spa and fitness center. There won't be a need for plastic room keys anymore either.

In hospitality industry, IT technology brings many benefits to us, but it is also a source of pollution when disposing of broken technology. There are many advantages of green IT movement such as reducing energy, water, paper, environmental waste and impacts, etc. Although it has many benefits, green IT projects need support from company's top leaders in both time and resources. The ROI of green IT is a little bit longer than other types of projects, but it has upside potential and intangible benefits. Green IT practices are not contrary with making money, so hoteliers should take measures to lead the organization on its journey to green action.

In the United States, hotels represent more than 5 billion square feet of space, nealry 5 million guest rooms and approxiamtely $4 billion in annual energy use. As of January 2010, there were only 40 hotels that were LEED certified. The acronym LEED stands for Leadership in Energy and Environmental Design. LEED is a voluntary, third party green building certification program that awards points to buildings depending on their sustainable practice being implemented which includes building improvements, environemntal footprint and water and energy use. LEED was developed by the U.S. Green Building Council, a nonprofit organization. Its main purpose is to provide building owners and operators with a basic framework for developing and implementing sustainable practices. The first hotel to ever be certified according to LEED criteria was the Proximity Hotel in Greensboro, NC. This hote received Platnium status for being able to recycle 87% of its construction debris, purchasing 40% of the building materials and 90% of its furniture locally. Installation of 100 solar panels, use of geothermal energy for the restaurant's refrigeration equipment and instllation of a Regenerative Drive model for its elevators made the Proximity Hotel a benchmark hotel. There are several practices that can make a hotel conserve energy and make it sustainable such as using flourescent lightbulbs, offering linen and towel reuse programs, paving parkig lots with highly reflective materials or open grid pavers, installing high-efficiency plumbing fixtures, landscaping with native plants and using local materials and goods. These will not necessarily lead to LEED certification but will definitely earn points towards obtaining that accredidation. The use of sustainable practices not only helps conserve the environment but also saves money in the long run. Through water conservation techniques, recycling and linen and towel reuse programs, the hospitality industry wins two-fold,

Optima Go Green allows hotels using the Optima Hotel Management Solution property management system to go the extra mile and reduce the total amount of paper used by implementing Optima green solutions. The Optima Go Green solution includes features such as advance up to 24hours before using a smart phone; guest checkout allowing the guest folio to be viewed via an iPad; scanning of IDs to save time and ensure accuracy, managerial reports being able to be directly sent to the appropriate manager without having the need of being printed; allowing managers to check rate strategies and availability online on their smart phones. The maon concept of Optima goGreen is a cost effective solution which is all about managing documents without wasting time and space. This article tied in with the previous weeks discussion about green initiatives. A hotel's priamry office expense is paper and toner. By printing less we are drastically saving money by not having to waste paper. Storage is also cut down because the need of storing paper is eliminated. In such a tech savvy world, this is definitely the way to go.

This article is all about hotels going green and trying to get LEED certified. The one Boston hotel is doing things like having dual flush toilets, low flow showers, shampoo and conditioner in bulk dispensers, and a roofing material that reflects the sun to save energy costs. Another thing involved with getting LEED certified is getting energy from abouther source, this particular hotel is using the wind. It is expensive to do and doesnt appeal to everyone, hotel managers must figure out whats in the best interest for them and getting people in and out of their hotel.

To add onto Marilyns comment, not only are hotels doing the basics to go green, but a lot of hotels in california are taking the extra step, such as The Kimpton Hotels, and The orchard. They have changed the carpets and wallpaper for lower emission. They added recycle bins in every room in all 40 of their hotels across the country. Lastly, and one of the the additions I find most beneficial is their implementation of key card energy control, where a room key will be needed to activate the electricity in each room, and also shutting all electricity off when they leave.

This article is about how starwood hotels are trying to become fullscale eco-friendly but some are hotels are only greenwashing. This article is stating that it is not enough to use one green practice and call yourself an eco-friendly hotel.

The article discusses the Green Mode and how human activities causing excessive fossil fuel emissions are forcing us to change the way we live and become more eco-friendly. This trend can be seen in the hospitality industry as more buildings are utilizing a green approach. These buildings offer sustainable features such as efficient use of water, energy efficiency, use of recycled materials and improved indoor conditions for better health and comfort. Companies using the green approach create value for occupants and increase property values by offering easier maintenance and lower operating costs. In India, The Indian Green Building Council (IGBC) have produced over 687 projects that have been registered under IGCB green building guidelines. These projects include hotels, hospitals and different factory buildings. Major companies adopting the green mode include Intercontinental Hotel Group, Starwood Hotels, Hyatt and Hilton. The hospitality Industry is beginning to take advantage of the benefits of going green. With energy costs escalating, reduced maintenance and energy saving is becoming increasingly more necessary. 

As the title of the article indicates, Hotels in India have decided to get into green mode. This initiative stemmed from suggestions from the increasing number of "nature loving" guests lodging in their establishments. Consequently, the Indian hospitality industry has realized that adopting an eco-friendly lifestyle would prove to be cost-effective as well as beneficial to the preservation of the environment.

This article emphasizes how imperative it is for hospitality businesses to stay on the cutting edge of technology as a part of their business design and strategy if they want to survive in today's competitive market and remain in it, in the near future. The author expresses that today's hospitality market is being driven by Millennials' "the largest generation in the country's history" who patronize businesses that are socially and environmentally responsible. Armed with this information to capture their targeted market, more and more hotels are now incorporating from inception within their physical blueprint infrastructure that is environmentally sustainable and cost-effective. As well as obtaining Green certifications and implementing sustainable software to reduce waste and minimize leakages. This concept has also been adopted by cruise ship operators to reduce environmental impact through the use of technology.

This article introduces the different initiatives that the hospitality industry is taking with regard to technology in order to align with their target market or a large segment of their market. As being perceived, millennials are sought to be the largest generation in the country's history which leads companies to infer that they have a massive amount of buying power in their hands. Hospitality companies are now making strides to become more environmentally conscious. Some of these initiatives is incorporating LED lights throughout the facilities to reduce energy waste and cut down on costs. Another initiative is incorporating new systems in the guest rooms that enhance the stay while keeping it green like systems that adjust temperatures in the rooms, remotely powered shades, etc. Other companies are even using systems as a tool to help track, measure, and reduce food waste for more sustainable and effective restaurant/bar operations. It is no secret that technology is ever-evolving, and it will continue to develop as new features are discovered.

Article discusses millennials as the largest generation in U.S. history, and the speed at which technology progresses. In addition to paying attention to millennials' purchasing decisions, other industries must also meet their financial expectations. Many brands are taking steps to become more sustainable in the hospitality industry despite its reputation for producing massive amounts of waste.

This article takes a look at 3 to 5 star hotels in Zimbabwe and South Africa and their environmentally friendly practices. Research shows that the hotel industry has a huge impact on the environment and the use of natural resources. The hotel industry has been negatively impacting the environment by consuming large amount of energy and water, and by producing large amounts of waste. The government has been demanding that hotels implement green practices, these are methods and products that do not negatively impact the environment. The results from the data collected from these two countries showed that none of the hotels had a written green management policy. Even though some of the hotels insisted that there is a green management policy in effect, it was not written down. It is important for policies like this to be written so there is a clear understanding of what is expected.

It seems the main motivation to implement more eco-friendly practices would be legislation/regulation but I wonder how that would be received? Outside the hotel industry,. I wonder how much focus is generally given to environmental concerns? Interesting research.

This article identifies the importance of green initiatives within operations and how to link them to available BI solutions. By specifically looking at analytics organizations can assess how they are meeting targets and monitor their performance in relation to their "green" goals. This article also discusses considerations related to expanding BI use to include green initiatives.

Company priorities are shifting towards cost savings and becoming more environmentally aware and business intelligence can help to achieve these goals. BI's ability to monitor performance and alert decision makers about changes in behavior makes it a complementary approach to organizations wanting to become more eco-friendly. Although BI applications are well poised to fill this need, businesses still require a roadmap to successfully tie-in their BI use with their green initiatives. Outside of technology adoption and lowering energy consumption, organizations also support social action initiatives and invest in R&D efforts that work towards more environmentally friendly products and internal processes. This in turn has a broader effect on the environment at large. The benefits that expand beyond the organization include what occurs within the company as well. Whether managing recycling programs, reusing raw materials, lowering consumption, etc. businesses require a way to monitor these initiatives and to identify ways of becoming more efficient over time. This is where the use of BI and analytics comes in.

The article discusses the necessity of implementing sustainable and green smart technology in the hospitality industry. It is a trend that will be of utmost important to the millennials traveler where they expect hotels especially to have in place the eco-friendly practices and processes. The article shows how through, green building designs, water conservation, waste management, etc. hotels are making these green changes.

Hotels are definitely in a position to use green technologies to reduce their consumption and waste without compromising customer experience. In addition to environmental benefits, this approach can also improve a company's environmental performance and reduce utilities expenses. However, both external and internal factors can affect a company's decision to adopt these environmental technologies. This study explores some of the factors that might be hurdles for the industry as it tries to move towards a smarter and more sustainable future.

This article discusses the barriers to more hotels implementing green/eco-friendly technology. The main concern most hotel managers have about installing green tech is compromising the experience for the guest. For example, lowflow water heads are eco-friendly and conserve water as well as money, however guests may be displeased with the low pressure. Another large reason for lack of implementation is the little knowledge hotel staff have of green tech in both installation and usage.

"IT solutions can be used to help a hotel to manage its environmental impact (CO2 emissions, energy consumption). Siemens analyses the customer requirements and then implements best-in-class solutions. In addition we provide the required process consulting to establish sustainability reporting within an organization. Here are a few highlights of our "Sustainable Impact" offering: Benchmark customer's own position in sustainability issues vs. competitors and improve own sustainability processes to become best-in-class. Integrate sustainability / energy management into company strategy, organizational framework and corporate behavior Target setting for company-wide KPIs (e.g. CO2) and creation of transparency by setup of IT supported controlling process Support fulfillment of regulatory requirements, voluntary reporting (e.g. GRI, DJSI, CDP) and company positioning (e.g. sustainability report) Manage environmental and other sustainability projects"

in order to keep the green hotel the manger should use the IT solutions. especially in the environment impact, we cannot control the hotel environment sustainability development only by the manual. using the IT solution is fast and convenient. we can use it to analysis and conclude the best solution or advice for the sustainability development of the hotel. we put the data, operation statement and expenses into the system and then the computer can help the hotel to establish the frame for building the green hotel. also we can use the Siemens technology to assign the employees everyday so as to avoid the situation that is over-staff or under staff. moreover we can use the Siemens system to decline the waste of paper, water, energy and so on. This way can save the money and protect the environment.

Nowadays, all hotels are trying to improve their IT with their sustainability efforts. In this article, Siemens has introduced a new system "IT for Sustainability". The new system will help hotels improve energy, resource-efficiency, and save costs in two ways: greening the hotel IT environment and using IT as enabler to lower carbon footprint.

Consumers and hoteliers are focusing more on green technology since global warming, water shortage and other environmental problems are becoming serious. Some surveys revealed that more consumers would like to choose sustainable hotels even they have to pay more for that. Additionally, some hoteliers would budget more on green technologies, such as wireless controllers, new lightening and air conditioning system, etc. Although some eco-friendly technologies may cost more, hoteliers have to think about their social responsibility and long-term development. Considering the above factors, hoteliers should introduce green technology as a foreseeable choice.

More and more people are deciding their hotel accomodations based on how eco-friendly they are. This is forcing hoteliers to make changes to their hotels so they can be competitive with the other green hotels.

In the article, "Green and Eco-Friendly Hotel Amenities" it talks about how many different hotels are doing their part and keeping the planet green. The first place that the article talks about is the Mayakoba, Riviera Maya, it uses no motorized vehicles instead the guests can use electric golf carts or electric boats to ride around on the nine miles of canal. "Each resort also has an onsite biologist to lead educational boat tours through the lagoons." At the Palmer House Hilton in Chicago they built a rooftop garden to provide fresh vegetables and herbs for the hotel's restaurant, they are also considering making space to put several beehives, this will lead to a natural approach of producing honey. One of the most interesting and easy ways to stay green was at the Calistoga Ranch in Napa Valley; they have sheep that eat the grass replacing all lawnmowers and on top on that, their manure helps fertilize the soil. It's a win, win solution! In New York they have a restaurant called Habana Outpost and you really have to work for your food, literally. At this restaurant you have ride a bike that powers the eatery blender and if they generate up to 100 watts of energy, they will earn a free meal, such an amazing and creative idea! This "is part of the hotel's larger commitment to eco-friendliness, which includes a CO2-neutral building, solar panels, and groundwater-based heating and cooling systems." At Jicaro Island lodge in Nicaragua, they used all of they wood from trees that were knocked down in Hurricane Felix and they also use a good majority of their wastewater that is recycled to irrigate the trees and plants. Before reading this article, I never knew that so many hotels were doing their part at staying green and I'm surprised by all the new and unique ways that they have come up with, it gives me hope for the future!

This article talks about the Emirate of Dubai and how its Department of Tourism is making great strides toward expanding standards that support the idea of green tourism and environmental responsibility. Dubai is sponsoring a program called "Together for a Green Environment" to help educate hospitality industry professionals about the importance of sustainable tourism. Through a series of workshops and seminars people were able to better understand the challenges facing them and come up with solutions to address these problems. A large concern was simply a lack of awareness and knowledge regarding sustainable and green efforts, an issue which is being addressed through the program. The initiatives have proven successful and CO2 emission has decreases by almost 20%. The article proves how areas around the world like Dubai are increasingly consciences of the importance of "going green."

This is a great article that provides tips on how to use green practices within the IT realm. It starts by giving statistics on how much energy can be consumed by equipment, and also how much electronic waste can be done when not reusing or recycling such equipment. There is tips on how to increase efficiency with your technology and also providing tips on how to properly purchase needed equipment. Another set of tips covers reducing the running costs of office equipment and reducing e-waste by the 'reduce, reuse, and recycle'. Lastly, developments for green technology and equipment are provided for us. My opinion is that this article is very informative and should be read by all hoteliers to look into and apply the tips given. Showing the statistics paints a great picture for the reasons why we should be going green with technology.

The Hotel Show has put it focus into green initiatives and businesses that present the products to help businesses in the hospitality sector to "go green." The show brings in businesses and hosts seminars that help hospitality-based businesses make their "green" contribution by buying products and conducting practices that yield results like reducing energy output.

This article discusses a couple of ways in which hotels are extending themselves to go green. Specifically the article lists three ways in which these hotels are initiating themselves into going green, which are through low water consumption Power saving, and solid waste disposal. The article also discusses energy efficient lighting.  Along with discussing these processes, the article explains that its not easy to be green in this sector, but the hotel industry now has a new environmental conscience. This being great for hotels. its one step in opening a new way to help get our environment back to where it needs to be and with there being such a large scale of hotels why not get them in the best order that we can get them. 

As the article states"The hotel industry has long been associated with excessive waste: using powerful chemicals for cleaning and wasting energy for maintenance rather than being environmentally friendly. Moreover and as result of tourism industry growth, the demand for resources from the hospitality sector has exponentially increased. However, the new popularity of Eco Tourism has encouraged hotels to adopt new green practices that allow them to reduce their negative impact on the environment" The hospitality industry can help improve the environmental problems we are going through at the moment by simply adding: low water consumption, power saving, energy-efficient lighting and solid waste disposal. Furthermore, the guest are starting to become more aware and loyal to brands that are making changes to become green and there is where eco tourism starts and its getting bigger. In the future, all hotels will have to follow the LEED requirements which makes them follow certain rules to help reduce energy and go green. This will help the hotel managers and industry save money and at the same time help the environment.