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isoldatenkova

Сбербанк получил патент на умный холодильник - Афиша Daily - 1 views

daily.afisha.ru/...hil-patent-na-umnyy-holodilnik

Technology CIS ecosystem

shared by isoldatenkova on 06 May 19 - No Cached
  • Запатентованный компанией холодильник оборудован датчиками и камерами, которые должны следить за состоянием и количеством продуктов и передавать эти данные владельцу через специальное приложение.
  • умный холодильник — один из проектов подразделения.
isoldatenkova

What McDonald's Latest Acquisition Means for Marketers - 0 views

www.entrepreneur.com/...332239

Technology Economy

shared by isoldatenkova on 27 Jun 19 - No Cached
  • McDonald’s recently announced that it is acquiring personalization software vendor Dynamic Yield, for a reported $300 million or more. This “supersized” deal took many of us who pay attention to the personalization space by surprise. But the underlying message behind the deal shouldn’t surprise anyone: personalization matters. It’s undoubtedly worth investing in.
  • This is what McDonald’s is planning to do with its latest acquisition. It is planning to understand what each person is interested in ordering based on a number of factors such as the weather or what he has started to order, decide in the moment what menu options are relevant to that person, and respond with those options in a seamless way.
  • McDonald’s acquisition shows us that forward-looking companies are prioritizing personalization and putting it at the very center of their CX strategy — even those you might not expect. It shows us that personalization is not just about a single digital channel like a company’s website or email campaigns. It can truly be integrated anywhere.
Oleg Batluk

ВЕДОМОСТИ - В России чаще всего в мире предпочитают работу личной жизни - Kel... - 0 views

www.vedomosti.ru/...94-kelly-rabotu-lichnoi-zhizni

CIS HR Russia work life balance

shared by Oleg Batluk on 05 Apr 16 - No Cached
  • Баланс между работой и личной жизнью сегодня занимает одну из лидирующих позиций в списке требований, предъявляемых соискателями к работе
  • Россия по этому параметру находится на первом месте с конца.
  • овышением конкуренции на рынке труда о личном комфорте многие готовы забыть
  • ...1 more annotation...
  • Судя по результатам исследования, при выборе работы россиян чаще представителей других стран заботит размер зарплаты
Oleg Batluk

Why millennials want to quit their jobs | Reuters - 1 views

www.reuters.com/...l-millennialjobs-idUSKCN0V71X6

CIS Social HR Russia retention crisis burnout

shared by Oleg Batluk on 05 Apr 16 - No Cached
  • Sixty percent of millennials, ages 22-32, have changed jobs between one and four times in the last five years, according to State Street Global Advisors
  • it's clear that millennials won't stay with companies for money alone
  • Like many members of her generation, Davis has the requisite side hustles
  • ...2 more annotations...
  • millennials ages 18-34 make up the largest percentage of working people who look at other job opportunities
  • have chosen not to undertake a task at work because it conflicted with their values
  • Oleg Batluk on 05 Apr 16
     
    60% of millenials regularly change jobs as money is not the ultimate goal
Oleg Batluk

Office Space: Your last status update may cost you a shot at a new job | Reading Eagle ... - 0 views

www.readingeagle.com/...y-cost-you-a-shot-at-a-new-job

CIS Social afordable monsters facebook survey

shared by Oleg Batluk on 05 Apr 16 - No Cached
  • A new survey from OfficeTeam reveals the top social media mistakes that could cost professionals an opportunity when interviewing for a new job
  • Forty-five percent of HR managers agreed that negative, inappropriate or offensive comments are the most common social media faux pas that eliminate candidates from the running
  • the greatest offense is posting or being tagged in inappropriate, risque or questionable photos
  • ...6 more annotations...
  • a lack of social media activity or presence is the greatest offense
  • no credit is bad credit
  • Social media profiles should be seen like a credit score
  • Candidates should change the way they handle their accounts
  • excess of photos may give the impression of an inflated ego and off-put hiring managers
  • Always remember to untag yourself from any photos that may raise eyebrows
  • Oleg Batluk on 05 Apr 16
     
    Social media profiles are now seen like a credit score by HR specialists making applicants consider changing their social network life
Oleg Batluk

Your First Impression Starts On Social Media | Judy Mann - 0 views

www.huffingtonpost.ca/...media-footprint_b_9606156.html

CIS social crystal knows facebook affordable monsters social media audit digital footprint

shared by Oleg Batluk on 05 Apr 16 - No Cached
  • gather up a first impression of who you are before job interviews
  • your social and digital footprint
  • it's actually no different than the impression you leave someone with the first time they meet you in person
  • ...4 more annotations...
  • The social media exchange is a one-way push of non-verbal cues -- good and not so good -- and you probably don't know who has seen what and who has decided what
  • sites like Crystal Knows that takes your social media footprint and makes assumptions about who you are, how you are, and the best way to communicate to you, and sums it all up into one profile
  • social media audit of yourself
  • What would mom or grandma say? Or how about your boss?
Maria Gurova

What Happens When Millennials Run the Workplace? - The New York Times - 0 views

www.nytimes.com/...millennials-mic-workplace.html

Social HR trends Generation Conflict Millennials Workforce shifting organizational structure flexibility accessibility openness ME Brand self-branding

shared by Maria Gurova on 05 Apr 16 - No Cached
  • Maybe this is because I’m young, but, like, I don’t think that there is a lot about my personal life that I wouldn’t want to incorporate into what I’m doing professionally,”
Maria Gurova

15 Mind-Blowing Stats About Generation Z - 1 views

www.cmo.com/...-stats-about-generation-z.html

Technology Social Generation Conflict Gen Z Workplace

shared by Maria Gurova on 07 Apr 16 - No Cached
  • Gen Z shares the entrepreneurial spirit of Millennial innovators: About 72% of current high-schoolers want to own their own businesses, and 76% hope they can turn their hobbies into full-time jobs.
  • Gen Zers influence $600 billion of family spending.
Maria Gurova

From Netflix to full immersion: how the future of cinema lies in our handhelds | Film |... - 2 views

www.theguardian.com/...vod-streaming-future-of-cinema

Theatrical Technology entertainment immersion Immersive Experience 360-degree video Storytelling VR in-home vs in-theatre In-Theatre Experience interactive screen fights fly-off-the-wall-film-making Netflix premium format IMAX

shared by Maria Gurova on 02 Jun 16 - No Cached
  • Unlike films made for the silver screen, an internet film doesn’t need to contain something for everyone
  • But the internet is different. As viewers are watching alone, films can be made exclusively for certain fanbases and still be confident of finding an audience.
  • in the eyes of a conservative family, the company should stand for wholesome entertainment, but to a 20-year-old city-dwelling college graduate, it should be more edgy. It’s unlikely these two demographics would go to the cinema together, while they almost certainly won’t be streaming the same content.
  • ...8 more annotations...
  • Cinemas probably aren’t going to die out any time soon, but they may well host different kinds of films than laptops and phones in the near future.
  • Netflix’s chief content officer is open about this, saying that watching a movie online is like seeing a sports game broadcast on TV rather than being at the stadium
  • A distinctive form of film is also emerging on phones: 360-degree movies were developed by Google
  • When you watch it, you realise that this software blurs the boundary between films and games: although, strictly speaking, you are not playing anything; you are participating in the experience.
  • The technology gets really interesting when it comes to documentaries. Director Chris Milk has used virtual reality to make films about a refugee camp in Jordan and a mass protest in New York.
  • Fundamentally, this is taking out the middle man in that process, and making you feel as if you were actually there.
  • Call it fly-off-the-wall film-making
  • traditionally it is the director’s job to tell the audience what to look at, in this approach directors don’t exist, only “creators”
Maria Gurova

The Future Of Cinematic Pleasure: 3D Movies & Beyond - Hongkiat - 1 views

www.hongkiat.com/...future-of-3d-movies

Theatrical 3D 4D screen fights premium format Visual Spectacular Smell-O-Vision Technology multi-sensory exprience

shared by Maria Gurova on 02 Jun 16 - No Cached
  • Non-intrusiveness aside, another reason why the idea of not having to wear special 3D movie glasses is so welcomed is because we want to see images in 3D with our naked eyes (or with our glasses or contacts) where we just don’t feel “artificial”.
  • we would naturally be more intrigued by otherworldly universes which we don’t encounter in our daily lives, and thus crave to experience them in their fullest glory (i.e. in 3D or 4D).
  • “Otherworldly” here applies to the many computer-animated, Sci-Fi and any other movies where their settings are not what you see every day (e.g. Titanic and Avatar
  • ...2 more annotations...
  • physiological arousal: eliciting moviegoers’ “fight or flight” responses. This is the same adrenaline rush we crave whenever we watch horror films to give ourselves a good scare.
  • Optimistically speaking, 4D films should have much more potential within and opportunities to exploit since they have the other four senses to pick and augment on
Maria Gurova

AMC Could Allow Moviegoers to Use Cellphones Inside Theaters to Appeal to Millennials - 2 views

mic.com/...aters-to-appeal-to-millennials

Theatrical devices second screen In-Theatre Experience Millennials My Smartphone My Precious AMC Theatres

shared by Maria Gurova on 02 Jun 16 - No Cached
  • AMC Theaters issued a statement on Twitter saying that due to the negative response, it will not proceed with the plan to allow cellphones inside its theaters: "With your advice in hand, there will be NO TEXTING ALLOWED in any of the auditoriums at AMC Theaters. Not today, not tomorrow and not in the foreseeable future."
  • "When you tell a 22-year-old to turn off the phone, don't ruin the movie, they hear 'please cut off your left arm above the elbow,'" Aron told Variety. "You can't tell a 22-year-old to turn off their cellphone. That's not how they live their life ...
  • and one way would be taking "specific auditoriums and make them more texting friendly." 
  • ...1 more annotation...
  • "Given that so many of today's moviegoers are passionate about preserving the purity of watching movies undisturbed in our theatres, there is no specific timeframe as to when we might introduce such a test, if ever,"
  • Maria Gurova on 02 Jun 16
     
    in the attempt to satisfy Millennial consumer AMC tried to allow texting and using the smartphones during shows. Twitter reaction was outrageous and they have changed their mind, but say that they might reconsider this policy in the future or maybe not
Maria Gurova

The Movie Theater of the Future Will Be In Your Mind | Tribeca - 1 views

tribecafilm.com/...-movie-theater-is-in-your-mind

Theatrical Technology Immersive Experience entertainment multy-sensory experience neuroscience adjustable entertainment Adaptive Storytelling Storytelling Digital vs Physical blured reality

shared by Maria Gurova on 03 Jun 16 - No Cached
  • Merging SEGA technology and BBC Earth content, the new attraction takes visitors on a multi-sensory journey to explore animals and nature through sight, smell, touch and sound.
  • The venue includes one of Japan’s largest screens (131 ft W x 26 ft H) with remarkable visual and sonic resolution and 12 separate walk-through entertainment zones
  • evolve into large-scale public attractions becoming urban theme parks, where cinema is only part of the experience
  • ...4 more annotations...
  • The merging of real and projected worlds will produce a seamless experience – a complete illusion of being part of a film.
  • A truly dramatic change will come once scientists discover a way to manipulate senses directly through the brain. That is when cinema will quite literally start to merge and replace real life
  • One will be able to choose between real-life exploration or a fictional quest with chosen characters. Since memories will be recorded, one would be able to include anyone they have ever encountered, including favorite celebrities or fictional heroes.
  • Just as 3D films are only exciting for the first few minutes, characters, events and conflicts will continue to drive cinema of the future.
Maria Gurova

Future of Film: Even Bigger Screens and, Yep, Cinema Selfies - Hollywood Reporter - 0 views

www.hollywoodreporter.com/...film-bigger-screens-yep-728426

Theatrical Technology cinema screen fights Immersive Experience 3D 360-degree video adjustable entertainment Adaptive Storytelling interactive Barco Escape panoramic screen non-conventional content in cinema

shared by Maria Gurova on 03 Jun 16 - No Cached
  • a new generation of even more ambitious theaters — possibly even including cinema's first holodeck — is waiting in the wings.
  • The first Escape theaters — which will include the Cinemark 18 & XD at the Promenade at the Howard Hughes Center in Los Angeles — will open Sept. 19, showing a special edition of Fox's new young adult thriller The Maze Runner
  • Escape theaters showing The Maze Runner will project the live-action movie on to the center screen, and the side screens will feature additional visual effects
  • ...6 more annotations...
  • "We believe entertainment needs to continue to evolve with a more immersive experience,"
  • Movie screens will continue to morph into ever-wider configurations
  • That footage will be shown in a special 360-degree OmniCam theater installation planned for the FIFA World Football Museum in Zurich. Meanwhile, startup Jaunt is developing a 360-degree camera for use in virtual reality
  • High-tech interactivity also may play a role in the next generation of theaters.
  • They would include a theater where a 3D movie is projected onto a 360-degree dome-shaped screen and real-time facial replacement would be used to project audience members into the action
  • "You'd have a wristband that identifies who you are, and if you elect to, your body and face can be scanned, allowing the attractions to include you in them and allow you to interact with them
Maria Gurova

Imax's Richard Gelfond on Virtual Reality, Woody Allen and Reservations Over Netflix - ... - 0 views

www.hollywoodreporter.com/...gelfond-virtual-reality-898136

Theatrical Technology IMAX premium format Netflix non-conventional content in cinema In-Theatre Experience The Screening Room windowing strategy screen fights VR Immersive Experience content production

shared by Maria Gurova on 03 Jun 16 - No Cached
  • Given Imax receipts typically account for about 10 percent of the average tentpole's box office, studios and top filmmakers frequently shift their release dates to land a big-screen berth
  • Looking forward, the company is making a big push into virtual reality, partnering with Google on a camera, and will launch its first VR space in Los Angeles this year. On the content front, Michael Bay is in talks to create original VR content for Imax
  • Any regrets about partnering with Netflix to release the low-grossing Crouching Tiger 2? I have no regrets about experimenting because, especially with the windows changing distribution patterns, with digital distribution and over‑the‑top alternatives evolving quickly, the industry is going to have to experiment and learn.
  • ...7 more annotations...
  • If someone came to us and said, "Would you launch a TV series in Imax day-and-date?", that's definitely something we would consider
  • We have over 300 theaters open; we have over 200 theaters in backlog [where a theater has been approved and the space designated, but it hasn't been built yet]. We just announced a 10‑theater deal.
  • Wanda, which accounts for the largest number of Imax screens in China, has its own giant-screen technology. Worried? I'm not very worried.
  • If the public wants an experience that's better than a standard 35mm but not as good as an Imax, there's a category they fit in.
  • In 2015, you announced the creation of the Imax China Film Fund to invest in Chinese tentpoles.
  • We can leverage those relationships, plus the Imax technology, plus the Imax release windows, and create value by investing in the right films.
  • We could get into original programming, but we're not going to be a small participant in a $200 million movie. Could I see there being a $10 million or $20 million film that is with an Imax filmmaker who loves Imax and plays well to the Imax audience and has the right ancillary distribution afterward? Yes. That's something we're exploring.
Maria Gurova

The Public Costs of Private Distribution Strategies: Content Release Windows as Negativ... - 0 views

www.project-disco.org/...dows-as-negative-externalities

Theatrical windowing strategy Political policy legal Copyright content production piracy Pirates don't Surrender

shared by Maria Gurova on 08 Jun 16 - No Cached
  • “copyright extremism” – a term he used to describe extended delays in content distribution, which often result in content reaching foreign markets months after it is released in the United States.
  • Essentially, “extremism” is another way of saying that piracy is more a business model problem than a policy problem. 
  • The strategy of windowing has long been practiced because it is believed to maximize revenue opportunities for a given film.  By giving successive distribution channels exclusive rights to the work, a film distributor aims to extract maximum revenues from licensees in each channel.
  • ...7 more annotations...
  • Even if film distributors were to reject the conventional wisdom of windowing, those windows are jealously guarded by their respective sectors.  The theatrical exhibition window is particularly so
  • announced in September 2014 that they would distribute a sequel to the 2000 hit Crouching Tiger, Hidden Dragon simultaneously via Netflix and IMAX theaters worldwide, movie theater chains swiftly circled the wagons and announced a boycott of the Weinsteins’ film.
  • “value of ownership for the consumer” is a euphemism for “consumer willingness-to-pay.”  The longer a consumer must wait before they can watch a movie on their Netflix subscription, the likelier that consumer is to pay for a DVD
  • numerous industries have attempted to insulate themselves from disruption by persuading lawmakers to prescribe their exclusive industrial role in public laws, including auto dealers and beer distributors
  • windowing has been widely criticized as contributing to piracy, and “leaving money on the table.”  Empirical evidence bears that out.  Content producers are not unaware of this data; their calculus is that the revenues attributable to aggressive windowing (and avoiding friction with their distributors) exceed losses associated with piracy.
  • Windowing alienates consumers and arguably undermines respect for copyright in countries that receive content late
  • In the content distribution example, compensation might involve repayment for government resources expended on attributable piracy, perhaps based on a user-fee model that various government agencies already have.  If the windowed release distribution model generated more revenue than the costs it incurs, it would continue, taxpayers would be made whole, and the externality would be “internalized.”
Maria Gurova

'Snowpiercer's' VOD gamble is paying off | EW.com - 0 views

www.ew.com/...snowpiercer-vod-box-office

Theatrical Economy windowing strategy screen fights

shared by Maria Gurova on 08 Jun 16 - No Cached
  • distributors are usually loathe to discuss VOD specifics publicly. When consumers are used to seeing $60 to $100 million opening weekends for major blockbusters in wide release, VOD numbers, no matter how “good,” look miniscule in comparison. Add on the fact that Snowpiercer is the widest multi-platform release ever, and the tricky exercise of figuring out how to combine theatrical earnings with weekend estimates from digital and cable providers, and the territory gets even more unfamiliar.
  • Snowpiercer earning an estimated $1.1 million from VOD this past weekend, nearly twice as much as the $635,000 it earned in theaters. “From a layman’s perspective these numbers are possibly not that interesting,” admits RADiUS-TWC co-president Tom Quinn. “But from an industry perspective, it’s a game changer.”
  • VOD is both cheaper and more profitable. “That $1.1 million gross is actually worth almost double to me in terms of how it nets out in our bottom line,”
  • ...3 more annotations...
  • VOD—with access to 85 million homes—doesn’t have the same drastic theatrical drop-offs from week to week.
  • Still, a two-week theatrical exclusive is an extremely short window, especially since Snowpiercer opened in only eight theaters and is currently showing at a mere 356 locations
  • “This is completely uncharted territory but it’s 100 percent within the consumer’s control how you want to see this film,”
Maria Gurova

Is it curtains for the big screen? - FT.com - 1 views

next.ft.com/...e8-1c1c-11e6-a7bc-ee846770ec15

Theatrical entertainment in-home vs in-theatre screen fights The Screening Room premium formats windowing strategy Pause pushers tentpole strategy blockbuster

shared by Maria Gurova on 01 Jun 16 - No Cached
  • According to the National Association of Theatre Owners, US movie attendance peaked in 2002 and has been steadily declining ever since. To compensate, theatres have rolled out new technologies such as 3D, Imax and premium large-format cinemas, raising their ticket prices and thus keeping the box office at record-breaking levels
  • The majority of us are increasingly staying home.
  • At Cannes this year, the studio with the most films in competition
  • ...10 more annotations...
  • was not one of the big studios, but the streaming service Amazon.
  • But blockbusters have a design flaw: their marketing costs are enormous — opening a movie typically costs anywhere from $20m — and they spend less and less time in cinemas. To take a recent example, ticket sales for Batman v Superman: Dawn of Justice dropped by an astonishing 68.4 per cent on its second weekend
  • “What you’re going to end up with is fewer theatres,” George Lucas said during a panel at the University of Southern California in 2013. “Bigger theatres, with a lot of nice things. Going to the movies is going to cost you 50 bucks, maybe 100.”
  • “Fifty per cent of Americans did not step into a movie theatre last year, and of the 50 per cent that did go into a theatre, 95 per cent of them went to one or two films,”
  • He argued that a film will come out in cinemas for 17 days — three weekends — which is where 98 per cent of films make 95 per cent of their revenues anyway. On the 18th day, the film will be available everywhere and you will pay for the size: a movie screen will be $15, a 75-inch TV will be $4, a smartphone will be $1.99.
  • Arguably, it’s more visual than television. It has our full attention: each frame must pull its weight in terms of narrative and spectacle. That is why it is a director’s medium: it envelops us. TV comes to us, into our homes, casual, familiar, favouring habit-forming episodic narratives. That is why it is a writer’s medium. The big screen glamorises — its stars are the stuff of myth; the small screen is more like a member of the family
  • And something like The Avengers, it’s too much fun laughing with the audience. These things are communal experiences.
  • But then many film-makers would argue that movies should be consumed differently from music: a song is a song wherever you play it, whereas films were built for the big screen.
  • “I don’t think that experience is going to die,” says Obst, “although I do worry that eventually we will all be inside on our huge computer screens, watching all of the different types of entertainment together
  • Nothing breaks the spell of the movie more instantly than the pause button.
Maria Gurova

James Cameron on the Future of Cinema | 40th Anniversary | Smithsonian - 1 views

www.smithsonianmag.com/...on-the-future-of-cinema-983659

Theatrical Technology entertainment moviegoing content production talent Storytelling

shared by Maria Gurova on 01 Jun 16 - No Cached
  • The technology has changed but the basics of the job haven’t. It is still about storytelling, about juxtaposing images, about creating a feeling with images and music. Only the technical details have changed
  • I think there will be movie thea­ters in 1,000 years. People want the group experience, the sense of going out and participating in a film together
  • I think it will be standard in 4 years, not 40. We will have a glasses-free technology in five years at home and three years for laptops. The limiting factor is going to be content. You can’t rely on a few films a year for this. It is going to have to be 3-D broadcast sports, scripted television, non-scripted television and reality television
  • ...1 more annotation...
  • Hollywood is also the place for filmmakers who want to make movies for a global market. China and Russia make films for their own markets, but I don’t see the likelihood of those places replacing Hollywood
  • Maria Gurova on 01 Jun 16
     
    James Cameron believes that despite of exciting new technology - making movie is and will always be about the story. also he is certain that going to watch a movie together is a shared group experience that audience will still be looking for in the future, no mater how advance the in-home technology will be
Oleg Batluk

Khaled Naim on eSports governing body : CalvinAyre.com - 0 views

calvinayre.com/...sports-governing-body-bl-video

social eSport regulation

shared by Oleg Batluk on 31 May 16 - No Cached
  • create “FIFA-like” body
  • establishing associations is key to professionalize the whole eSports industry
Oleg Batluk

Studio Wildcard: 'We're the anti-eSports eSport' | Develop - 0 views

www.develop-online.net/...0220445

social eSport gaming VR

shared by Oleg Batluk on 31 May 16 - No Cached
  • Multiplayer Online Survival Arena – is something the team believes offers a truly unique experience.
  • ost eSports are really regimented, there are rules you have to know to play the game and there is a much more different mindset behind a controlled match. Whereas for us, there’s not really rules – it’s a sandbox and anything can happen.
  • In our first three tournaments, we watched a lot of people get killed by monkeys and piranhas, and there were all sorts of random things happening. And yet the same person won all three tournaments – for us, that validated everything because there’s obviously a skill to being prepared for whatever scenario happens
  • ...2 more annotations...
  • t’s much more entertaining to watch a sport like this where you don’t have to know what the rules are
  • We’re starting some VR projects around Ark
  • Oleg Batluk on 31 May 16
     
    Multiplayer Online Survival Arena is a new eSport concept with tournament with no fixed rules where anything can happen
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