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Industry Pros Predict What Event Catering Will Look Like in the Future Post-Coronavirus... - 0 views

  • mostly convert to small-plate, chef-attended stations.
  • or ready-made plates will be up for grabs along with individually wrapped silverware.
  • in general, is too popular with too many to totally disappear.
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  • industry to rise to the challenge to reinvent how we present and serve our menu items.
  • Wolfgang Puck Catering introduced its “vertical buffet.”
  • “Bento boxes would offer a fully curated meal for each guest that is appetizing for both the eyes and stomach. ...
  • passing hors d'oeuvres on large boards such as surfboards and pizza peels “so you don't come face-to-face with someone.”
  • more food trucks will be pulling up to events. “This protects both the kitchen, the staff, and the guests from cross-contamination.”
  • smaller groups in larger venues to accommodate that six-foot radius.
  • all types of events will require more spacing.
  •  
    Food buffets will change, the amount of spacing required will change & social distancing will be in play; this will definitely play out in the events planning industry, as well.
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6 0cBenefits 0c 0cof 0c 0ca Food & Beverage 0cPOS 0c 0cSystem 0c 0c 0c - 1 views

  • An effective POS solution for restaurants, bars or food service at attractions, entertainment and leisure venues can streamline a restaurant’s activities, saving time processing orders and money due to potential human error and customer loss.
  • The great thing about restaurant, entertainment or fun center POS systems now is that as they revolve around cloud-based software, the costs to upgrade to update is much lower as the equipment is already there and ready to go.
  • Once you’ve set up your entertianment POS or fun center POS system you must transfer your menu into the POS software to enable your servers to quickly record the customer’s order and allow for the customer to be charged the correct amount. To make the most out of the inventory management you will additionally have to record existing levels of stock, and how much each item on your menu depletes the respective products within your inventory. This will also mean that you must consistently update the inventory levels when they are replenished.
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  • Waiters have continuous mobility around the restaurant, while clearly communicating and recording orders. This gives the customers the convenience of table side ordering, whilst also allowing the orders to recorded and distributed seamlessly.
  • Another great benefit of using a entertianment POS or fun center POS system is that it avoids a lot of human errors in the communication between the waiters and the kitchen or bar staff. The cloud based system means that the orders are clearly recorded for the staff, forgoing any potential penmanship or shorthand issues.
  • Inventory management is another great feature of the entertianment POS or fun center POS system and it will allow your business to keep up to date with its inventory levels and knowing exactly when to restock their goods.
  • Through the continuous tracking of your levels of inventory, you’ll be able to identify trends in how each of your individual levels of stock are used in specific times. Not only can this aid in the planning and managing of stock, but it will also identify which products are popular within specific times of the year. This is valuable information and can be effectively utilized through your promotion and marketing, enticing more people to your family entertainment centre.
  • A entertianment POS or fun center POS system with a modern payment processor can allow your business to stay up to date with the majority of businesses, accepting credit cards and allowing customers to use their tap and go cards or functions like Apple Wallet and Google Pay. A entertianment POS or fun center POS system will also greatly improve the overall speed of the checkout process, making hard copies of orders expendable and recording them digitally in real-time.
  • Theft control may not seem like a particularly pressing issue, especially if your products are behind the counter and require customers to order and pay for them before accessing them. Regardless, a entertianment POS or fun center POS system will make you aware of any potential issues of theft through tracking what is ordered and what is paid for.
  • It is important to have set measures for staff to follow in recipes, which allows you to see how much inventory is actually left compared to how much should be left based on the inventory management system.
  • it can also be utilized in the building of customer relationships. Collecting customer details, namely an email address, will mean that you can communicate with past customers after their visit.
  • Managing an entertainment business requires a great deal of organization throughout all levels of the business. POS systems offer a great range of benefits aiding in the simplification of many business processes, from inventory management to staff management.
  • Clearly managing time clocks, scheduling which employees work each shift, keeping payroll up to date are all tasks entertianment POS or fun center POS can potentially assist with.
  •  
    In this article the food and beverage POS systems are described and discussed. The author explains why POS systems are important for the restaurants and entertainment centers, how to build those systems, how much would it cost to the businesses and what POS is exactly. Other than that, the benefits of installing POS systems are pointed.
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Virtual events keep restaurant customers engaged and can boost sales - 0 views

  • Virtual events are the new norm, and for those who do it right, there is an eager audience waiting to engage.
  • essential to operate in the virtual space effectively to ensure restaurants and bars stay relevant and top of mind
  • It has kept me engaged and it has kept our guests engaged with us.” 
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  • The model of the ‘Zoom happy hour’ is dead
    • anonymous
       
      AHAHA yes. Please yes.
  • “People are missing experiences. So, think about what your guests want. If you’re a regular at a restaurant, and they say ‘we are gonna teach you the secrets behind some of our signature dishes along with some great wine pairings,’ that could be meaningful.
    • anonymous
       
      Like Stephanie Izard's Goatceries. So smart to engage in a new way
  • As best as you can, try to figure out who your audience is. I knew that I had to aim at folks who were looking at quarantine as a time to explore their passions. My classes are quite reasonably priced, but they, and the wines that accompany them, are definitely more expensive than many wine drinkers would be interested in, and I'm fine with that. I feel very confident that I can deliver a class experience that makes people feel very good about the $25-$35 they've spent on a 90 minute class.”
  • Zoom classes with my staff where we covered the history of different spirits,
  • I realized I could repurpose them and tailor them for consumers.
  • Anything they tasted during the classes, I offer for retail sale afterwards,”
  • Be well versed on the content, and more importantly, set expectations for your panelists,”
    • anonymous
       
      Like teaching
  •  
    With restaurants having to go dark to most of their customers, it has become essential to reinvent and find a way to connect through online events. Using newer technologies like Zoom, Tock, and other social media platforms, closed restaurants and bars can find a way to connect and engage their customers, and sometimes even find a profit in it. In this article, we follow the path of a wine bar owner who closed his doors early on. He then moved to zoom classes for his servers, and decided to tailor them to his consumers. Now, he offers virtual tasting experiences that are followed up with the options to buy those wines directly from his bar. He also has done classes for 25-35 that engage his consumers in a positive experience. I've seen this happen a lot lately with successful pivots in restaurants. Girl and The Goat did this with goatceries, where she has created multi-day groceries that are partially prepared that guests can pick up and then follow her online cooking class directions. I've also seen this with Christina Tosi as she has started online baking classes through Instagram. If restaurants can continue this through the pandemic, it might offer another new option for revenue in the future.
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How Event Management Software Is Helping Schools Reopen - 1 views

  • None of us can tell what the next day or week will hold. But, that comes in conflict with your critical responsibility as education operation professionals: to be prepared – for what today holds as well as tomorrow.  
  • Event ManagerTM is helping them more easily:   Host/manage virtual events  Assign and track when classes need to be cleaned   Track who is on campus to manage contact tracing while mitigating risk and liability 
  • Check out the stories below of how education operations professionals like you are utilizing Event Manager in unique ways. Our hope is that these examples might aid you in navigating COVID-19 and in reopening schools so that your staff, faculty and students can be as safe as possible.
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  • Virginia Western Community College
  •  
    This article is about two schools that used Event Manager Software to help them get and stay organized. From knowing what areas/classes were clean and ready for use to knowing where certain groups were going to be located on campus for events. They were able to apply the same issues with organizing large groups for events to organizing the daily needs of the school.
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Google Beacons: Is proximity marketing ready to take off in 2020? - 0 views

  • beacon technology needed time to mature and there were a number of integration issues that had to be addressed before it could be widely adopted
  • This means proximity marketing will be a priority for a lot of brands in 2020.
  • One of the most ambitious use cases of beacons has got to be Amazon’s cashierless convenience stores, which have opened up across Chicago, New York, San Francisco and Seattle. Amazon Go stores use beacons to remove the queues and checkouts from every day in-store purchases.
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  • Unfortunately, the first generation of beacons had a number of practical integration problems.
  • Imagine tourists receiving notifications about the nearest landmarks as they travel around London or shoppers seeing a list of a shop’s best offers as they walk past the store. These are the kind of opportunities beacons make possible and there’s a lot of reason to be excited about this technology.
  • sports brand uses more than 40 beacons across a 41,150 square-feet space in the famous Nanjing East Road shopping district to create a seamless shopping experience. The beacons allow customers to pay for goods using Instant Checkout spaces and collect reserved items from lockers at multiple locations.
  • In a practical sense, this means developing apps with beacon integration quickly becomes unmanageable and this is one of the most important solutions Google Beacon Platform provides.
  • As with any kind of marketing strategy, define what your goals are and then determine how you can use the tools at your disposal to achieve them.
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Smart Hotel Room; What Are the Benefits for Hotel Owners and Guests - 1 views

  • 5 Benefits of Smart Hotel Rooms
  • 1. Greater Personalisation
  • 2. Improved Sustainability
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  • 5. Faster and More Reliable Repairs
  • 3. Enhanced Customer Experience
  • 4. Remote Room Controls
  • A smart hotel room is a room that makes use of ‘smart’ electronic devices, powered by the Internet of Things (IoT).
  • another.
    • kmill139
       
      This is such a relevant topic in our society today. Having the ability to wireless and effectively transfer data between devices means an easier and stress-free experience.
  • Perhaps the single most important reason is because it can improve the actual experience of staying in a hotel, by enhancing the convenience aspect.
    • kmill139
       
      I personally have had a better experience at a hotel when there is technology present, so I can see how this is a thing.
  • This internet connectivity and communication capability allows devices to find information from the internet, and to interact with other devices in the nearby vicinity.
  • With that being said, smart hotel solutions has grown in popularity for other reasons, such as its ability to reduce some of the costs associated with running a hotel.
  • One of the main benefits of a smart hotel room is the ability to offer guests a greater level of personalisation.
    • kmill139
       
      This is a big thing. Guest like to have that "home-away-from-home" experience. Things like changing the temperature of the room, light setting, and even the water temperature can make the guest enjoy their experience more.
  • For hotel management, one of the biggest advantages of creating a smart hotel is the reduced costs that are often associated with the concept. This is primarily due to improvements to sustainability and energy efficiency within the hotel rooms, with certain devices only being used when they are actually needed.
  • Perhaps the most immediately obvious benefit of a smart hotel room is the improvement it can deliver in terms of the customer experience. A smart speaker, such as that provided through the Alexa for Hospitality service, assists with this by making it possible for TVs, lights, heating and other devices to be controlled through voice commands.
  • Another benefit of smart hotel rooms and the Internet of Things is the ability for hotel staff to access a variety of room controls from a remote location. This is especially useful when it comes to getting a hotel room ready for a new guest, improving the level of comfort they are greeted with upon checking in.
  • e advantage that is sometimes overlooked when it comes to smart rooms is the improved ability to anticipate technical issues with devices and make repairs swiftly. This allows hotels to intervene at the most timely possible moment, avoiding situations where the need for repairs hinders the customer experience.
  • While a growing number of owners are willing to embrace the idea of smart hotel rooms, many are unsure of how to go about actually implementing smart hotel systems. To help out, in the article “7 Ways to Transform a Hotel Room Into a Smart Room” you will find seven ways to transform a hotel room into a smart room.
  • Video: Example of a smart hotel room
    • kmill139
       
      Great video to see everything in a smart room.
  •  
    This article first introduced us to the definition of smart hotel rooms, and then explained the importance of smart room technology. From a customer perspective, smart hotel rooms can provide guests with a higher level of personalized service and enhance the customer experience. From an environmental point of view, smart hotel rooms are conducive to sustainable development. The consumption of lighting or heating in the room can be adjusted according to actual needs, which means that energy waste can be reduced. From the perspective of hotel management, smart hotel technology enables the front desk to remotely manage the room, improves management efficiency, and monitors the operation of equipment in the room through the Internet to achieve faster repairs.
  •  
    This article is great for anyone who would like to understand more about technology involved in the hospitality industry. Recommend this to anyone who is writing about technology.
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Undercooked fast food burgers are toast with robot AI - 1 views

  • a new software-based offering for fast food restaurants that aren't ready to go full robot just yet.
  • artificial intelligence (AI) powered cooking platform meant to keep human fry cooks from torching burgers—or worse, undercooking them
  • every year, an estimated 1-in-6 Americans
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  • get sick, 128,000 are hospitalized, and 3,000 die of foodborne diseases.
  • The idea is to simplify kitchen and inventory tasks while doing away with outdated methods of cooking, which include monitoring cook times via wall clocks or relying on employee experience to know when items are done cooking.
  • CookRight is an advanced AI platform that incorporates machine learning, sensors, and computer vision to allow cooks to track a food item on a grill and monitor cooking time automatically in order to deliver precision-level cooking.
  • utilizes AI to optimize ingredient handling and cooking.
  • In addition to consistency and precision in cooking applications, the platform also leverages powerful analytics to improve food quality, drive efficiency, and save money by closely monitoring for supply chain issues. Robots may be coming for jobs in fast food, but for the time being, human augmentation seems to be the easier sell.
  •  
    In this news you will see how robotics and AIs have been developed to help out even in the one place that some thought may not be possible, kitchen. However it is something that not everybody agrees with having in an establishment.
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What is SaaS (Software as a Service)? Everything You Need to Know - 0 views

  • Software as a service (SaaS) is a software distribution model in which a cloud provider hosts applications and makes them available to end users over the internet. In this model, an independent software vendor (ISV) may contract a third-party cloud provider to host the application.
  • Products range from personal entertainment, such as Netflix, to advanced IT tools.
    • kmill139
       
      Applications such as Netflix, Spotify, or Apple Music are all examples of cloud computing methods that we have available to us in the 21st century. Many of us use these applications or services without knowing how they truly work.
  • The application will be accessible to any device with a network connection. SaaS applications are typically accessed via web browsers.
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  • A software provider will either host the application and related data using its own servers, databases, networking and computing resources, or it may be an ISV that contracts a cloud provider to host the application in the provider's data center.
  • As a result, companies using SaaS applications are not tasked with the setup and maintenance of the software. Users simply pay a subscription fee to gain access to the software, which is a ready-made solution.
    • kmill139
       
      Many companies will benefit from this as they do not have to worry about the hardware necessary to run the servers and applications.
  • SaaS removes the need for organizations to install and run applications on their own computers or in their own data centers. This eliminates the expense of hardware acquisition, provisioning and maintenance, as well as software licensing, installation and support. Other benefits of the SaaS model include:
    • kmill139
       
      All the examples down below make the SAAS system desirable for a company.
  • Depending on the service-level agreement (SLA), the customer's data for each model may be stored locally, in the cloud or both locally and in the cloud.
  • SaaS applications and services typically use a multi-tenant approach, which means a single instance of the SaaS application will be running on the host servers, and that single instance will serve each subscribing customer or cloud tenant.
  • The typical multi-tenant architecture of SaaS applications means the cloud service provider can manage maintenance, updates and bug fixes faster, easier and more efficiently. Rather than having to implement changes in multiple instances, engineers can make necessary changes for all customers by maintaining the one, shared instance.
    • kmill139
       
      This is great to prevent any inconveniences to the customer.
  • According to a recent McKinsey & Company report, technology industry analysts predict further growth in the software as a service market, and expect to see the market for SaaS products near $200 billion by 2024. 
    • kmill139
       
      I see this happening most definitely when looking at the way we are moving forward as a population. We use technology on a day-to-day basis. Just look at your personal life and see how often you use and are around technology.
  • SaaS also poses some potential risks and challenges, as businesses must rely on outside vendors to provide the software, keep that software up and running, track and report accurate billing and facilitate a secure environment for the business's data.
    • kmill139
       
      The disadvantages down below might lead a company to stay with traditional hardware methods.
  • As a result, security is more the responsibility of the independent software vendor and third-party cloud provider.
  • SaaS is one of the three major cloud service models, along with IaaS and PaaS. All three models involve cloud providers that deliver their own hosted data center resources to customers over the internet.
    • kmill139
       
      We're focusing on SAAS but it's good to know the difference between the three.
  • Salesforce Google Workspace apps Microsoft 36
    • kmill139
       
      All of these are very common in today's world and I see many on this list that I use in my personal life.
  • HubSpot Trello Netflix Zoom Zendesk DocuSign Slack Adobe Creative Cloud Shopify Mailchimp
  •  
    A great in-depth article about the service SAAS. This article talks about how it works, and how the host provide their services to their clients. In the article it also talks about the three types of cloud based services.
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3 Reasons Why Hotels Should Invest in Augmented Reality | Hospitality Technology - 0 views

  • By the year 2025, the market size of augmented reality will reach $198 billion, and the hospitality industry is going to be one of the major players that helps AR reach this revenue goal.
  • Starwood, Marriot, and Holiday Inn are already making a difference in the industry by leveraging this technology.
  • Guests can see the virtual layout of the space they are thinking of booking and go on to view other amenities such as the pool, spa, restaurant and gym.
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  • For instance, a guest could point their smartphone in any direction within the hotel and get information on things such as maintenance issues, updates on housekeeping status, directions to the pool or spa, etc.
  • While wearing Google Glass, staff members have the ability to see important guest details: Is this a new or loyal customer? Do they have room preferences? Are they at the hotel for business or pleasure?
  • However, hotels could implement AR in the form of Google Glass to help with this issue.
  • However, did you know that AR technology was invented back in 1957? Obviously, it has taken the world a really long time to adopt and embrace it. But now, the world is ready to use this immersive technology, not just for gaming, but for business purposes too.
    • nixalexa
       
      The technology business is just growing and getting smarter as the years pass by. It has gotten to the point where most business require technology to run properly and do well, in Hospitality, technology is an investment. When hotels use robots, AIs or ARs they are investing in these devices to help their business and create a better experience for internal and external customers. When hotels or restaurants they need to be careful with certain technologies as robots might make a guest uncomfortable rather than intriguing them if a robot is part of their experience more than an actual person. Which falls into the concept of personal touch when speaking about the guest or customers experience. Like mentioned in the zoom meeting regardless of some individuals being uncomfortable or feeling like computers and robots are going to take over the world, these technologies are becoming the future because of their benefits that might not be given from one person, like a robot speaking over 5 languages (a quality many employees might not have) can help in an industry that is so international like Hospitality and Tourism.
  •  
    The hospitality industry by the year 2025 is going to be a major player that could help AR reach its goal as a $198 billion sector. With this AR technology guest would have access to a virtual layout of the property they are booking and even the room they are staying in. With the aid of wearable technology like google glasses guest recognition could give staff important information about a guest checking in like if they are new or loyal customer and the preferences they may or may not have. AR could also be used by the guest on site to get directions within the hotel.
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The forces behind enterprise cloud spending trends | InfoWorld - 0 views

  • However, most companies soon turned bullish on cloud’s role in the new normal of remote work and virtual cloud-based IT. They ended up being right.
  • New forces are at work that will drive the velocity of cloud spending quarter to quarter, and most of those forces are not yet well understood. 
  • The pandemic has highlighted the strategic advantages of cloud computing because cloud can reduce or eliminate many of the risks around the pandemic.
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  • Typical reductions in traditional compute spending are unrelated to those traditional systems being replaced by cloud hosting or software as a service
  • For example, cloud can remove applications and data from enterprise data centers that were vulnerable to quarantine restrictions that companies experienced early in the pandemic.
  • The cloud will continue to grow, although the rate of its growth will vary according to shifts in market priorities
  •  
    The article highlights how global spending on cloud infrastructure has recently picked up since the beginning of the pandemic. Due to COVID-19, many individuals work remotely and there is a bigger market for virtual cloud-based IT. The pandemic has shed light on the strategic advantages of cloud computing. Each quarter, cloud spending will increase but researchers are still studying the forces behind the changes of the velocity of cloud computing and the rate of growth.
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e-Concierge App for your Hotel - AppHotel - 1 views

  • Your guests no longer need to make a call or go through the reception to call upon your services.
  • Concierge On Mobile
  • An e-concierge service on smartphones and tablets to satisfy your guests and boost your sales
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  • Book a flight, obtain information on arrivals and departures schedule and track the position of any flight
  • Your guest can view menus and order from his device and be served in his room.
  • The guest can discover attractions and points of interest around your hotel
  • your guest can add a message with specific requests and be informed with a notification when it’s ready.
  •  
    This Concierge On Mobile will revolutionize the hospitality industry. Guests can now make hotel and flight bookings; organize airport shuttles; order room service; make special requests; discover points of interest in their geographic location, among others through the AppHotel.
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7 Tech and Travel Trends That Will Shape the Hotel Industry in 2023 | By Nicole Dehler - 0 views

  • Rising energy costs and persistent inflation will continue to affect guests and hotels alike
  • Many hoteliers are turning to technology to ameliorate some of these pressures. Native-cloud-based PMS platforms, for example, can deliver more power and reliability than traditional on-site PMS platforms
  • 87% of hotels are experiencing a staffing shortage
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  • Many hoteliers are turning to technology to add flexibility in hiring, make up for staffing shortages
  • Mobile and kiosk-based self-check-in can be deployed to deliver a convenient and personalized welcome experience with only a skeleton front desk staff
  • Similarly, mobile automation can complete a number of time-consuming administrative tasks, while mobile communication can streamline communication between the front and back-of-the-house, by instantly alerting employees when a room is ready or out of order
  • 2023 will continue to see the rise of blended travel models such as bleisure travel, remote working and digital nomads
  • Investing in a PMS that includes the options for hourly or day-use rates allows a hotel to cater to busy airport travelers, or remote workers
  • Leveraging mobile and kiosk-based check-in and mobile Point-of-Sale (PoS) systems allow hotels to deemphasize the front desk, and transform the lobby into a more communal space for dining, co-working, and socializing.
  • With almost two-thirds of internet traffic originating from mobile devices, hoteliers would be well advised to select a booking engine that is fully optimized for mobile
  • According to McKinsey, 82% of Americans are using some type of digital payments
  • Hotels have taken notice, and have deployed comprehensive payment facilitation platforms that can deliver a secure and seamless payment experience for guests while preserving the mobile-first nature of their stay
  • Savvy hoteliers will leverage an ecosystem model of technological investment, where foundational platforms like the PMS and CRS utilize flexible open-API systems to integrate as many potential third-party applications as possible, with no additional costs to the user
  •  
    This article describes 7 travel and tech trends that are shaping the hotel industry this year. With labor shortages and growing inflation, hoteliers are turning to technology to relieve some pressures like using a native-cloud-based PMS platform, using mobile and kiosk-based self check-in, and using a a more consolidated payment processer that can deliver a more secure and seamless experience for guests.
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Cloud computing is booming, but these are the challenges that lie ahead | ZDNET - 0 views

  • According to a recent report by tech analyst Gartner, worldwide consumer spending on public cloud services is forecast to grow 20.7% to $591.8 billion in 2023, up from $490.3 billion in 2022. That's compared to the 18.8% growth forecast for 2022.
  • The technical expertise needed to support the rapid adoption of cloud is something hiring managers need to think about as they head into 2023
  • The lack of cybersecurity staff – which is facing a dual challenge of extreme demand and high rates of stress and burnout-related attrition – has become particularly acute over the past year
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  • Hewitt says the rise of hybrid cloud has raised specific challenges for security by creating more potential entry points for malicious code and similar threats.
  • ar threats.
  • Managing risks properly will require an empowered IT leadership that is given a say in strategic decision-making processes – something you'd might assume is a given, but continues to be a complaint among tech leaders.
  • "Higher-wage and more skilled staff are required to develop modern SaaS applications, so organizations will be challenged as hiring is reduced to control costs," wrote Sid Nag, vice president analyst at Gartner.
  •  
    As spending on cloud services jumps up almost 21% from last year, everything seems to be positive for this fast growing technology. It is, however, facing some challenges along the way that companies are going to need to take into consideration when spending on these services. Making sure they have a well qualifies and capable team to keep these services secure without burning them out is one of the concerns employees are bringing up in recent conversations. The security and safety of the data held by these services is very important, and needs to be prioritized in the day to day decisions made by all companies that utilize these services. Threats and malicious code taken advantage of by hackers is ever growing, and requires a constant, educated team with empowerment to protect to constantly watch out for these threats. Cloud computing still continues to grow, and is still a great advancement in business, but it also still needs to have it's threats carefully assessed and addressed to make sure it remains secure.
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How robots, AI, and augmented reality are taking over restaurants - 0 views

  • droids, drones and augmented reality are ready to exit the test phase stage and become must-have tech solutions for restaurant operators.
  • robotic cooking systems and are making the move from not only cashless but cashier-less operations.
  • it all exists; this is not yet-to-come technology
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  • AI, virtual reality, augmented reality, autonomous vehicles, and face recognition technologies all exist today. What’s different today is we’re in the age of convergence: Suddenly you can get all of these technologies to talk to one another in real time.
  • We’re testing back of the house robotics and artificial intelligence
  • reducing a few labor hours, but actually taking entire bodies out of the operation,
  • 24-hour food service operations delivered by autonomous vehicles
  • drone delivery.
  • delivery cost is about 30% less expensive than what the traditional third-party delivery aggregators charge.
  • drone delivery could be a new way to reward loyalty:
  •  
    This article focused in how robots, specially drones, will affect the food industry. Drone delivery services are already being tested in Los Angeles which costs 30% less than traditional deliveries. In addition to drone delivery, by using cashless transactions and lowering labor hours, food delivery services could be used twenty four hours a day.
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Cloud Computing Continues to Transform Hospitality - RTInsights - 1 views

  • Just like databases in the early 90s allowed hotels to manage large numbers of reservations and requests efficiently, cloud solutions offer the chance to remove common frustrations and frictions across the entire ecosystem.
  • Reduce cost: Cloud services allow hospitality industries to pay only for the services they need. Cloud computing also puts smart building management into reality, as well as facilitating projects and maintenance.
  • Improve experiences: Cloud services also provide flexibility in services by allowing staff to operate from anywhere, as an example. Guests also receive the same flexibility to manage their needs from anywhere.
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  • Build responsive infrastructure:
  • Cloud Security
  • Cloud reliability The hospitality industry wants to know that they aren’t adopting another solution that will prove obsolete in just a few years.
  • Even if it’s no fault of the establishment, customers will remember frustration reconciling a bill or having to wait a long time for check-in. The cloud adds a layer of protection against minor hiccups in their experience.
  • Personalize guest offers: Captured data offers a wealth of information. Cloud computing helps hoteliers and other hospitality organizations provide customized experiences and responsive, convenient services.
  • Cloud computing can offer a seamless experience to customers while reducing obstacles to service from the staff side.
  • The Airline was able to improve customer service by providing an instant response to various customer requests and reducing wait times.
  • Pre-arrival: Cloud services capture data from the moment guests first interact with the company or service. The hotel, for example, can make a note of what services or rooms the customer looked at and offer suggestions for upgrades.
  • Arrival: When guests arrive, their information is saved and ready for each member of staff. This offers personalization right from the beginning.
  • The stay: Knowledge of previous stays provides insight into customer preferences. A hotel may address mistakes right from the beginning or identify missed opportunities. Personalization continues with upsell offers that happen as the customer continues to interact with the business.
  • Departure: Not only does the cloud enable a frictionless checkout experience with no surprises, but it can also follow up afterward to continue to nurture relationships and reward loyalty.
  • Preparation: Following guest stays, businesses can enable targeted follow-up. Cloud computing can also handle things like predictive maintenance to reduce downtime, especially during peak seasons.
  • The Hilton made use of cloud computing to monitor all locks within its properties.
  • It’s only one instance of the Hilton’s shift to cloud computing. It has digitized rooms and created a type of mission control for everything from entertainment to ordering room service.
  • Cloud services can offer the full security expertise with automatic updates that the hospitality industry needs to keep information secure.
  • The cloud provides a real end-to-end solution for hospitality that brings back the excitement of travel. In an industry facing stiff competition, this type of solution could be a differentiator for success.
  • Companies can choose a provider familiar with the nuances required for hospitality excellence and reap the benefits of an end-to-end experience.
  • Cloud services allow hospitality industries to pay only for the services they need.
  • Cloud services also provide flexibility in services by allowing staff to operate from anywhere
  • Moving to cloud operations also allows the hospitality industry to scale.
  • In that case, cloud services allow a smooth transition with a central line of communication.
  • Cloud computing helps hoteliers and other hospitality organizations provide customized experiences and responsive, convenient services.
  • cloud solutions offer the chance to remove common frustrations and frictions across the entire ecosystem.
  • rigidity causes issues in connectivity and service. When the internet goes out, or a system goes down, operations cease.
  • Staff can work from anywhere, change devices if necessary, and mitigate the risk of lost or unsecured information.
  • The Hilton’s Room Lock Problem
  • The American Airlines Integration Challenge
  • The space continues to evolve, offering new ways to ingest, process, and protect customer data. And it’s this free flow of data that will allow the hospitality industry to move into the new era of the industry.
  • Use of cloud computing in hospitality continues to evolve, offering ne
  • w ways to ingest, process, and protect customer data.
  • cloud solutions offer the chance to remove common frustrations and frictions across the entire ecosystem.
  • Cloud services also provide flexibility
  • Cloud services allow hospitality industries to pay only for the services they need.
  • operate from anywhere,
  • cloud services allow a smooth transition with a central line of communication.
  • provide customized experiences
  • Staff can work from anywhere
  • he cloud adds a layer of protection against minor hiccups in their experience.
  • security is built-in.
  • Cloud computing can offer a seamless experience to customers while reducing obstacles to service from the staff side.
  • personalization right from the beginning.
  • address mistakes right from the beginning or identify missed opportunities. Personalization continues with upsell
  • handle things like predictive maintenance to reduce downtime
  • this type of solution could be a differentiator for success.
  • It has digitized rooms and created a type of mission control for everything from entertainment to ordering room service.
  • reducing wait times.
  •  
    Cloud computing has come a long way. The hospitality industry is quickly incorporating cloud computing services for guest satisfaction and productivity of employees. The article shares several real life examples where cloud computing were beneficial.
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    As we know, cloud computing is becoming the new norm and is the future for technology but is also transforming the hospitality and tourism industry. Cloud computing allows the hospitality industry to improve travel experiences, provide personalized offers, and also helps the industry reduce cost. With so many advantages, there are some cons of cloud computing that may pose as an issue such as the security and reliability that comes with using cloud computing. However, the pros outweigh the cons and if cloud services can overcome those barriers, the hospitality industry will reach new heights not seen in previous years. With the implementation of cloud computing in the hospitality industry, it will provide a travel experience like no other from start to finish, literally.
  •  
    This article discusses the impact that the integration of cloud computing has had on the operations and growth of the hospitality industry as a whole. Companies are optimizing their usage to help them carry out daily tasks while using data and sharing to provide the best guest experience possible. The article also goes into detail regarding the steps being taken by companies to prevent data theft and downtimes. One aspect of the post that I found to be extremely interesting was how it walked me through the integration of cloud computing in every step of guests' stay from pre-arrival to departure.
  •  
    Cloud computing is the future whether businesses want it to be or not. With the growth of technology, we need to embrace one tool that is become very developed, cloud computing. It gives more efficiency to businesses who need to know more about their clientele and also can provide information and data that humans could never do. It gives a more personalized experience to each guest while organizing data much faster than on a excel sheet that stuff have to manually update. It improves experience and reduced cost for business as well. It allows information to be reached anywhere and business can be taken home or traveled with. It brings a new level of security to businesses and customers and allows more flexibility in service in the hospitality industry.
  •  
    Cloud computing transforms hospitality by a offering seamless experience to customers while reducing obstacles to service from the staff side. It also offers individualized, quick solutions in an industry that is highly competitive.
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How tech helps restaurants prep for the future | National Restaurant Association - 0 views

  • customers can pay using their mobile phones and other electronic devices, using apps like Apple Pay or Google Wallet.
  • Restaurants have had to rethink the way they do business, implementing tactics to reach customers off-premises, and create a pandemic-safe dining experience, all of which can be facilitated by advanced restaurant technology.
  • Digital systems allow for mobile and online ordering from anywhere. Customers can create an order, reserve a table and pay for the service from mobile apps and devices
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  • QR codes on digital menu boards
  • pay using their mobile phone, using such apps as Apple Pay or Google Wallet.
  • Cloud-based platforms streamline a variety of tasks, including food ordering, digital menus, drive-thru operations, and kitchen management.
  • Digital POS systems make it easy for restaurants to manage a waitlist and tables. Customers can receive texts when their table is ready and place their orders while waiting.
  • POS devices and kiosks with ultraviolet light to kill or inactivate 99% of microorganisms.
  • Cloud-based tip processing lets employees receive credit-card tips on a prepaid card, reducing cash handling.
  •  
    Cloud based technology applications in restaurants. Online ordering, mobile pay, digital menus, and inventory.
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Benefits of cloud computing for the hospitality industry - Channel Drive - 0 views

  • Cloud computing offers hospitality properties a rapid return on investment (ROI)
  • Since the risk is low, cloud solutions allow hotels to achieve better information technology despite reduced capital costs.
  • support provided by Cloud solutions are performance tuning, patches, and upgrades, and systems can be rapidly integrated with ready-to-use services for administrators and end users
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  • Even if a localized computer network crashes there is no fear of losing information because it is accessible from anywhere in the world with an Internet connection.
  • makes it faster and easier to integrate and extend legacy environments
  •  
    This article outlines some of the benefits of cloud computing. I would have liked this article more if they touched on some of the downsides of cloud computing as well. This article talked about the low investment costs and rapid ROI. It also brought up the high level of security, the ability to access info from anywhere in the world with internet connection and minimum operating costs.
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Smart Hotel Technology & Proximity Marketing | Optimove - 0 views

  • Use automated check-in courtesy of geofencing. By utilizing geofencing – a virtual ‘fence’ around a specified location – hoteliers can provide guests with the option to check in as soon as they’ve landed (or when they’re nearing the hotel) by sending a push notification to their smartphone that takes them to the relevant check-in screen in the hotel’s app. 
  • So when a guest has checked in, and for the duration of their stay, beacon technology can detect when guests are near their room via their smartphone and unlock the door
  • Once in their room, that same technology can deliver all manner of wonderful a-ha moments – from switching on the lighting when guests enter, to turning on the air-con, to setting just the right room temperature
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  • An immersive guest experience creates loyal customers, expanding the reach of your brand as they share their experience, and helping increase revenues as a result.
  • t’s never been more critical to reach customers with hyper-personalized content – aka, the right offer, at the right time, and in the right place.  
  • Location-based marketing also provides opportunities to partner with local businesses and take advantage of geofencing so when guests are nearby, say, a local restaurant around dinner time,
  • Check-out courtesy of proximity marketing is the perfect opportunity to give your guests a frictionless send-off, and if you’re smart, an offer or two to help them remember you by
  • Using beacons, hotels can provide their guests with digital maps that track their location in real-time, and deliver them to their desired destination, minus the frustration.
  • Proximity marketing enables the savvy hotel brand not only to stand out in an ultra-competitive marketplace but to build valuable, meaningful connections with customers that foster loyalty over the long term.
  • 74% of guests value hotels/resorts that customize messaging and offers 88% of guests want a hotel app that delivers a personalized CX 
  • Immediate conversions by engaging customers when they’re most likely to respond. Better app engagement, enabling hoteliers to ship relevant, valuable messages that guests want to receive – when they want to receive them. Increased retention – by shipping hyper-personalized content, app users are more likely to hang around to see what’s coming next. 
  • 95% of guests believe their chosen hotel should be making efforts to introduce them to local culture (I-AM) 
  • the entire in-room experience can be elevated from mediocre to marvelous via the humble beacon, helping to make the guest experience memorable and elevating the chances that they’ll be back next year.  
  • But there’s another benefit to location-based check-in. As well as providing a hassle-free experience for guests, the use of location-based technology means hotel staff can be notified when guests are on their way, giving them the opportunity to prepare for their arrival (being there to ‘meet and greet’, having room keys available if required, or even having a welcome drink at the ready for that ultra-personal touch!). 
  • Beacons inside hotel rooms can identify when guests are back at base, and, coupled with additional insights courtesy of your analytics platform, provide the perfect offer for in-room services.
  • More and more hotels are using geofencing and beacon technology to help guests find what they’re looking for via their smartphones
  • The optimum guest journey is made up of many delightful aha-moments, which when woven together create the ultimate travel experience.
  • Responsive, personalized, valuable interactions that meet individual needs, and introduce them to new experiences. Location-based targeting can help deliver these critical micro-moments.  
  • he important thing to remember? Yep – personalization. If your analytics tell you that a guest was a frequent spa-user during their vacation, you could send them a voucher for spa products to take home with them. Just a thought.
  •  
    Proximity marketing is a hotel's current powerful tool for elevating guests' experiences. It is imperative for a hotel to have a fun, interactive, and easy-to-use app that creates a better stay for its guests. Some benefits include geofencing, room entry and room controls, and hotel navigation. These factors all go hand in hand in creating a seamless and memorable hotel stay.
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    This article goes into detail about the utility of proximity marketing in terms of adding guest experience within the hospitality industry. It also details how guest retention can be increased by the ability to use analytical data in order to gain insights on guest trends allowing for a memorable personal touch. Another major point made within the article details the importance of hospitality companies promoting local experiences outside of the venue itself and proximity marketing allows for local businesses and attractions to be highlighted.
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Cybersecurity: A modern hospitality challenge - 2 views

  • These examples show that cybersecurity is an essential concern for both our private and our professional lives, as it can avert potentially disastrous information leaks.
  • The hotel Wi-Fi, for example, could be used to access guest’s private devices, such as mobile phones and laptops, or personal guest information could be leaked from hotel servers and databases if their protection is lacking
  • hey are a specially weak spot for hotels, as every process, be it online bookings, drinks at the bar or treatments at the spa, requires payment by credit card.
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  • T
  • The hotel’s problems start with a loss of trust and therefore business by the guests who were affected, and go on to legal issues which could potentially lead to time and money consuming lawsuits.
  • his could include staff training and awareness, regular system checks, as well as the conducting of regular risk assessments.
  • By being ready and equipped to deal with such incidents, the impacts of cyberattacks can be managed and therefore lessened.
  •  
    This article explains how hotels are very prone to cyber attacks since they store personal information of millions of travelers every day. They need to win over the trust of the guests.
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Hotel Industry Trend: Mobile Proximity Marketing Gives Hoteliers and Their Advertisers ... - 1 views

  • ction via the guests' mobile devices-only now, it won't be by dialing a number or sending a text message.
  • intera
  • Proximity marketing is one of the most effective advertising tools to become available for hoteliers
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    • Henrique Rodrigues
       
      The following article analyzes the relationship of mobile proximity marketing in the hotel industry and how it is very innovative in shaping different ways to interact with hotel guests and to drive revenues. Many things have changed in the last 10 years in the advertising and marketing industry as mobile devices became more of a pocket computer. Different technologies have been developed to use the full interaction possible with the customers and marketing had to be quick to make its own changes. The inception of proximity marketing allow the companies to be more effective and develop an interactive engagement. By changing the methods of communication, marketing can deliver and offer more information than it could ever be done before. One of the main ideas behind is to entice the customers and offer them exclusivity, giving the guests what they want. In exchange, hotels get to retain more loyal customers and also gain data and statistics that will help the hotel to stay relevant at all times. At the end of the day, the main goal is increasing customer engagement, exclusivity and interaction. So far it has been working just fine.
  • hoteliers can also measure the response of their advertisements, and advertising messages can be tailored based on the hotel or advertising partner's needs in real-time
  • this interactive marketing engagement is the marriage of digital and mobile marketing used to deliver content to guests' mobile devices in a contextually relevant environment
  • The messages are automatically delivered to the guest's cell phone whenever they approach a certain distance (from 3 to 300 feet) of the TV in their room, or any digital signage in the hotel property,
  • Proximity marketing has tremendous revenue-producing potential, allowing hotels to deepen their connection with guests, encourage more loyalty and greatly improve the customer experience:
  • new opportunity for hoteliers to increase revenues by advertising to a captive audience that craves information and interaction
  • it is clear that the future of hotel marketing is ready to evolve
  • offering hotels and advertisers increased customer engagement, interaction and exclusivity. B
  • y adding proximity marketing into the mix, hoteliers can encourage guests to react to an advertisement immediately, create repeat business, and in turn generate larger ROI for hotel advertisers.
  • allows digital signs to 'talk and interact' with nearby mobile devices, providing mobile users with information and incentives at exactly the time they need them
  • Proximity marketing provides a tool to reach guests beyond just traditional advertising campaigns by adding to existing digital signage and television advertising
  • As hoteliers search for new marketing tools to increase interaction with their guests, and advertisers switch budgets from traditional advertising to newer, more interactive "new media",
  • an exclusive offer, rich media, loyalty promotions and incentives and a great deal more.
  • Proximity marketing offers hoteliers capabilities that traditional advertising never could alone, which is why it is such an effective marketing for hoteliers.
  • Two of the fastest-growing marketing channels today are mobile devices
  •  
    This article discusses proximity marketing within the hospitality industry. Proximity marketing is a growing useful tool. Hotels are among those utilizing proximity marketing. As noted in the article and highlighted in yellow, proximity marketing allows the hotel to reach there guest after they check in. Following check in your phone can be used as increased access to the hotel. Proximity marketing is an enhancement which leads to increased innovation. Per the article proximity marketing is one of the most effective advertising tools to become available for hotels. Through proximity marketing messages are transferred to the guest cell phone. The cell phone access has the ability to lead to increased revenue. The hotel and guest can interact in new ways. This form of marketing caters to guest engagement, provides a new method of communication and allows for guests to receive information. Proximity Marketing is an innovative tool that I believe will continue and grow as the years continue.
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  •  
    This article serves to illustrate the effectiveness of proximity marketing as it is a way for businesses to carefully curate their messages based on customer interactions and in turn increase revenues through specifically targeted advertising campaigns. This digital marketing technique is designed to boost customer engagement and interaction and will enable the company to gain valuable insights to customer behavior.
  •  
    Discussed are the uses of proximity marketing for the hotel industry. The ability to reach guests while on property and informing them of the services that are available as well offering special pricing and other incentives for returning to the property are all useful tools.
  •  
    MUST READ! This is a powerful summary of proximity marketing - and how it applies specifically to hotels. The article is rich in statistical data on how many guests use their cell phones, have a cell phone and what the opportunities are for a hotel to use this data. Interesting stat - 98% of guests turn on their TV within 5 minutes of entering their room. What a captive way to reach out to your guests!
  •  
    Proximity marketing allows hoteliers to reach their guest in a more innovative way. When entering a hotel lobby or bar, a push notification can be sent to them advertising the brand. It can also be done in the hotel room via their TV. With an increase in cellphone usage, 91% of Americans will be easily reached electronically.
  •  
    Mobile proximity marketing in my opinion will continue more vigorously in the future . This is a captive audience for the hotel to connect with its guests to upsell , inform , drive business to the brand and its affiliates as well as a great tool for guest retention . Undoubtedly , the cell phone has replaced Ipads and computers in the movement for vacation guests for example . A guest would usually not take their laptops to the pool area but will more often than not , take their cell phone. A popup Ad while walking by the boutique or an outlet can stir emotions to visit or purchase that was never planned.
  •  
    This article discusses how, using proximity marketing and hotels can deliver relevant content to guests' mobile devices at moments of maximum influence, in a contextually relevant environment. With proximity marketing, hotels can advertise to a captive audience without leaving their property or hotel rooms. Messages can be tailored according to the hotel or advertising partner's needs in real-time.
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