Sabre to Add GDS, Aggregator Content Into New Hotel Booking Tool | Travel Agent Central - 0 views
-
Travel agents using the new lodging solution will be able to access content from the three companies under the new agreement.
-
Having aggregator content integrated with traditional GDS hotel content makes travel agents and corporate booking tool providers more efficient, effective and confident in the increased depth and breadth of lodging offerings they are able to bring to their travelers,"
-
The new lodging solution will allow a more seamless shopping experience that will display the new content at the room and rate level, side-by-side, for more efficient comparison
- ...2 more annotations...
-
I found this article interesting, as technology is constantly advancing, and this supports just that. Sabre has announced it is introducing a new lodging solution that will allow travel agents to access content from three different companies in one, thanks to a new agreement with Sabre. This solution will allow for an easier shopping experience, with a wider range of the best hotels and rates side by side. Overall, as Christian Gerron says in the article, "it is to provide their customers with the best choice and flexibility." At the end of the day, that is just what any hotel, travel agent, and any other sectors of our industry want, what is best for our customers.