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Maria Gurova

The Public Costs of Private Distribution Strategies: Content Release Windows as Negativ... - 0 views

www.project-disco.org/...dows-as-negative-externalities

Theatrical windowing strategy Political policy legal Copyright content production piracy Pirates don't Surrender

shared by Maria Gurova on 08 Jun 16 - No Cached
  • “copyright extremism” – a term he used to describe extended delays in content distribution, which often result in content reaching foreign markets months after it is released in the United States.
  • Essentially, “extremism” is another way of saying that piracy is more a business model problem than a policy problem. 
  • The strategy of windowing has long been practiced because it is believed to maximize revenue opportunities for a given film.  By giving successive distribution channels exclusive rights to the work, a film distributor aims to extract maximum revenues from licensees in each channel.
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  • Even if film distributors were to reject the conventional wisdom of windowing, those windows are jealously guarded by their respective sectors.  The theatrical exhibition window is particularly so
  • announced in September 2014 that they would distribute a sequel to the 2000 hit Crouching Tiger, Hidden Dragon simultaneously via Netflix and IMAX theaters worldwide, movie theater chains swiftly circled the wagons and announced a boycott of the Weinsteins’ film.
  • “value of ownership for the consumer” is a euphemism for “consumer willingness-to-pay.”  The longer a consumer must wait before they can watch a movie on their Netflix subscription, the likelier that consumer is to pay for a DVD
  • numerous industries have attempted to insulate themselves from disruption by persuading lawmakers to prescribe their exclusive industrial role in public laws, including auto dealers and beer distributors
  • windowing has been widely criticized as contributing to piracy, and “leaving money on the table.”  Empirical evidence bears that out.  Content producers are not unaware of this data; their calculus is that the revenues attributable to aggressive windowing (and avoiding friction with their distributors) exceed losses associated with piracy.
  • Windowing alienates consumers and arguably undermines respect for copyright in countries that receive content late
  • In the content distribution example, compensation might involve repayment for government resources expended on attributable piracy, perhaps based on a user-fee model that various government agencies already have.  If the windowed release distribution model generated more revenue than the costs it incurs, it would continue, taxpayers would be made whole, and the externality would be “internalized.”
Maria Gurova

Imax's Richard Gelfond on Virtual Reality, Woody Allen and Reservations Over Netflix - ... - 0 views

www.hollywoodreporter.com/...gelfond-virtual-reality-898136

Theatrical Technology IMAX premium format Netflix non-conventional content in cinema In-Theatre Experience The Screening Room windowing strategy screen fights VR Immersive Experience content production

shared by Maria Gurova on 03 Jun 16 - No Cached
  • Given Imax receipts typically account for about 10 percent of the average tentpole's box office, studios and top filmmakers frequently shift their release dates to land a big-screen berth
  • Looking forward, the company is making a big push into virtual reality, partnering with Google on a camera, and will launch its first VR space in Los Angeles this year. On the content front, Michael Bay is in talks to create original VR content for Imax
  • Any regrets about partnering with Netflix to release the low-grossing Crouching Tiger 2? I have no regrets about experimenting because, especially with the windows changing distribution patterns, with digital distribution and over‑the‑top alternatives evolving quickly, the industry is going to have to experiment and learn.
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  • If someone came to us and said, "Would you launch a TV series in Imax day-and-date?", that's definitely something we would consider
  • We have over 300 theaters open; we have over 200 theaters in backlog [where a theater has been approved and the space designated, but it hasn't been built yet]. We just announced a 10‑theater deal.
  • Wanda, which accounts for the largest number of Imax screens in China, has its own giant-screen technology. Worried? I'm not very worried.
  • If the public wants an experience that's better than a standard 35mm but not as good as an Imax, there's a category they fit in.
  • In 2015, you announced the creation of the Imax China Film Fund to invest in Chinese tentpoles.
  • We can leverage those relationships, plus the Imax technology, plus the Imax release windows, and create value by investing in the right films.
  • We could get into original programming, but we're not going to be a small participant in a $200 million movie. Could I see there being a $10 million or $20 million film that is with an Imax filmmaker who loves Imax and plays well to the Imax audience and has the right ancillary distribution afterward? Yes. That's something we're exploring.
evgeny lavrov

2050 Demographics Projections | Prediction | Future | Technology | Timeline | Trend | 2... - 0 views

www.futuretimeline.net/...2050-2059.htm

demographics future technology KE CIS entertainment robotics

shared by evgeny lavrov on 14 Jun 13 - No Cached
  • the average desktop computer now has the raw processing power equivalent to all of the human brains on Earth combined
  • There is no longer a clear distinction between human and machine intelligence
  • Full immersion VR is now a mainstream phenomenon
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  • Entire new societies have formed in cyberspace
  • By the mid-2050s, traditional Western news corporations no longer exist
  • News gathering, analysis and distribution has fragmented - shifting to millions of creative individuals, bloggers, citizen journalists and small-scale enterprises.
  • Traditional Western TV channels have largely disappeared
  • replaced by unique "personalised" web channels, covering practically any subject or combination of subjects imaginable
  • Debates are now occurring over "synthetic people" entering the population.
Maria Gurova

A New Version Of Monopoly That Isn't About Getting Rich And Bankrupting Your Friends | ... - 0 views

www.fastcoexist.com/...h-and-bankrupting-your-friends

social KE entertainment learning kids game gamification community

shared by Maria Gurova on 20 Sep 13 - No Cached
  • "Unlike Monopoly, the goal of Commonopoly is not the exhaustion, through monopolization, of a virtual stock of goods, but rather the expansion and preservation of a self-propelling sustainable system of recycling, production and distribution," the creators write.
  • Commonopoly, which has recently resurfaced in a couple of places online, demands that players brainstorm alternative economic systems through activities placed around the board.
  • Commonopoly also triggers another recent memory. In 2012, a team of psychologists from the University of California, Berkeley, designed several experiments to measure how wealth impacted unethical behavior.
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  • The results of the other experiments came to the controversial conclusion that those with wealthier backgrounds were more likely to cut off other drivers, lie in negotiating, or cheat.
Maria Gurova

Alibaba Group Holding Ltd Teams Up With Disney To Sell Avengers 2 Merchandises In China - 0 views

www.businessfinancenews.com/y-to-sell-avengers-2-merchandi

Economy e-commerce China Retail Market DCP

shared by Maria Gurova on 27 May 15 - No Cached
  • Alibaba Group Holding Ltd (NYSE:BABA) has entered into a partnership with Walt Disney Co (NYSE:DIS) to distribute the merchandise of Marvel Studio’s blockbuster movie, Avengers: Age of Ultron
  • Alibaba has become the first official distributor of Marvel Studio’s merchandise in China. The move is also significant since this is the first time for the company that it has used its platform to bring merchandises related to a movie to its customers
anna_nelidova

Exclusive: Wal-Mart seeks to test drones for home delivery, pickup | Reuters - 2 views

www.reuters.com/...xclusive-idUSKCN0SK2IQ20151027

Economic Wal-Mart on demand commercial drone use new distribution system home delivery retail logistics transport infrastructure access vs ownership

shared by anna_nelidova on 05 Nov 15 - No Cached
  • anna_nelidova on 05 Nov 15
     
    After conducting indoor tests of small unmanned aircraft systems Wal-Mart applied for permission to test drones outdoors for home delivery, curbside pickup and checking warehouse inventories.
anna_nelidova

MediaCom clients could benefit from emotion tracking tech | The Drum - 0 views

www.thedrum.com/...-benefit-emotion-tracking-tech

Technology Emotion tracking technology Digital Marketing Impactful content personalization

shared by anna_nelidova on 14 Jan 16 - No Cached
  • Realeyes last year received a near £3m grant from the The European Commission help develop its technology, which claims to track the ‘likability’ of brand’s marketing efforts by measuring people’s emotions via standard webcams as they watch video content.
  • Tools such as Realeyes allow us to get behavioural information upfront, so we can optimise and measure content before launch.
  • This enables us to deliver more effective video and more efficient distribution, making the message more impactful and delivering increased business advantage for our clients
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  • MediaCom will integrate the Realeyes platform into it’s central content hub and apply it across its client roster including brands such as P&G, Coca Cola, GSK, Shell, Sony Mobile and Volkswagen
  • anna_nelidova on 14 Jan 16
     
    Incorporation of emotion measurement technology into content testing and media planning.
alexbelov

Bank layoffs are coming due to Uberisation of the industry - Business Insider - 2 views

uk.businessinsider.com/bank-layoffs-are-coming-2016-3

Social economy banking automation bank layoffs

shared by alexbelov on 01 Apr 16 - No Cached
  • Banks are quickly approaching their "automation tipping point," and they could soon reduce headcount by as much as 30%.
  • "Banks' Uber moment will mean a disintermediation of bank branches rather than the banks themselves
  • it will mean the shift to mobile distribution being the main channel of interaction between customers and the bank
  • ...2 more annotations...
  • The job cuts Citi is describing would add up to more than 1.8 million job losses from current levels in the banking sector in the US and Europe over the next 10 years.
  • As more transactions are automated and done on a mobile phone, we believe there will be a rebalancing of staff from transaction-based roles to advisory-based roles
  • alexbelov on 01 Apr 16
     
    Clients do transactions using their mobile phones now which allows banks to massively reduce their staff.
zolotarev

Virtual and Augmented Reality Users 2019 - 0 views

viewcontent2.emarketer.com/...d-augmented-reality-users-2019

entertainment technologies VR AR

shared by zolotarev on 08 Apr 19 - No Cached
  • zolotarev on 08 Apr 19
     
    It's anticipated that in 2021 the penetration of VR among US citizens will rise from 10.6% in 2018 to 17% from 10.6% , AR - from 18.2% to 25.4% respectively. Many industry practitioners believe that AR experiences will migrate from mobile devices to HMDs or glasses within the next five years, especially if major technical challenges-including battery life, continuous network connectivity, a viable app distribution system and cultural acceptability-can be overcome.
zolotarev

Netflix isn't killing movie theaters: Viewers who stream more also go to cinemas more - 1 views

www.cnbc.com/...team-more-see-movies-more.html

Theatrical distribution Netflix

shared by zolotarev on 10 Apr 19 - No Cached
  • zolotarev on 10 Apr 19
     
    According to a study by EY's Quantitative Economics and Statistics group, the people who go to see movies in theaters more frequently are also the people who consume more streaming content.
alexkozh

Future scenarios for the TV and video industry (strategic foresight by Deloitte) - 1 views

www2.deloitte.com/...gx-future-of-tv-video.html

'Video watching' 'OTT platforms' Entertainment Content Distribution

shared by alexkozh on 15 Apr 19 - No Cached
  • alexkozh on 15 Apr 19
     
    Four possible scenarios of video industry: 1) Universal supermarket (few digital platforms with 100% content, AI based special selections for users), 2) Content endgame (content owners withdraw content from plarforms, develop D2C approach), 3) Revenge of the broadcasters (media holdings win their shares by partnerships with telecpms and offering local content, global content exist on digital platforms), 4) Lost in diversity (multiple content creators, multiple content distributors
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