While brand marketers are enthusiastic about trying to engage second-screen viewers, much of their focus right now is on Facebook and Twitter rather than standalone second-screen apps.
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1 in 5 Second-Screeners Shop for Products Seen in TV Ads - 0 views
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4th Edition of SocialTV Index Tracking Survey by Ring Digital llc Shows Twitter is Up 2... - 0 views
The Intermedia Engagement Ecosystem - 1 views
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