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Carri Bugbee

4th Edition of SocialTV Index Tracking Survey by Ring Digital llc Shows Twitter is Up 2... - 0 views

  • Ring Digital estimates the Social TV Engager population at ~57 million TV viewers.
  • Twitter was used by 28.4% of the Social TV Engager population up 28% from six months ago.
  • News was selected by 48.1% of Social TV Engagers as one of five genres of prime-time TV content about which they have voted, posted, shared or commented.
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  • The results reveal the strength of Twitter as a core news platform. Journalists, bloggers and athletes use Twitter as a next-generation newswire. For these users, Donald Trump has done a great service to the social media community by cementing the useful role that Twitter plays in news dissemination, even if the corporate team at Twitter continues to believe they can create a mass media juggernaut that competes head-to-head with Facebook."
Carri Bugbee

Viggle Makes A DVR Connection | Multichannel - 0 views

  • “We expect to see the Add-to-DVR option drive tune-in among consumers, as they are reminded about their favorite shows through websites, banner and mobile ads,” said Viggle president and COO Greg Consiglio, in a statement. “As an added benefit, viewers who check into any TV programs with the Viggle app will earn points that can be redeemed for free movies, TV shows and music at”
Carri Bugbee

Mobile used more than PCs for TV Everywhere accessnScreenMedia - 1 views

  • 48% of TV Everywhere accesses are from tablets and smartphones, far higher than for all online video.
  • tablets and smartphones now account for about a 30% of all online video starts. Adobe also reports that online video starts increased 22% from the same quarter last year.
Carri Bugbee

3 in 10 TV Sets Globally Forecast to be Internet-Connected by 2020 - 0 views

  • The number of smart TVs, meanwhile, is expected to triple between year-end (124.4 million) and 2020 (346.3 million) and be the primary connected device, at 36% share of the total.
Carri Bugbee

Are Young People Watching Less TV? (Updated - Q2 2014 Data) - 0 views

  • traditional TV viewing among 18-24-year-olds in Q2 2014 was down by 11.7% year-over-year. Between Q2 2011 and Q2 2014, weekly viewing fell by 21.7%, a sizable figure.
  • TV viewing by 18-24-year-olds; the weekly average has now dropped on a year-over-year basis for at least 10 consecutive quarters.
  • in the space of 3 years, Q2 TV viewing by 18-24-year-olds dropped by more than 5 hours per week. That’s a considerable amount, equivalent to roughly 45 minutes per day.
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  • American adults watch an average of 4 hours and 36 minutes of live TV per day, as opposed to half-an-hour watching time-shifted TV, 11 minutes using a game console, 1 hour and 7 minutes using internet on a computer and 1 hour and 25 minutes using a smartphone.
  • The difference in declines between the viewing population and the 18-24 population as a whole suggests the growing presence of “cord-nevers” – people who have never subscribed to a pay-TV service and are instead getting all their programming options from OTT services. It also means that TV’s grip on its young viewers remains, but is loosening.
  • In Q2, 12-17-year-olds watched an average of 18 hours and 58 minutes of traditional TV per week, representing a 14-minute-per-day year-over-year decline. That’s an uptick from recent declines.
  • African-Americans viewers continued to consume the most TV on a monthly basis in Q2, more than double the amount of time spent by Asians, who spent the least amount of time watching TV (206:03 vs. 83:02).
Carri Bugbee

Dish's Charlie Ergen: In the future, most TV viewing won't happen on TV - Tech News and... - 0 views

Carri Bugbee

New S3 Research Paper Tackles Casting, Names Top Second Screen Apps : 2nd Screen Society - 0 views

  • If done right, “casting” just might be the “killer” app the second screen world has been looking for.
  • The report pinpoints which apps are resonating with consumers (and why), and focuses on the new role “casting” content is playing in the second screen ecosystem.
  • “However, we also noted several apps — including Amazon Instant Video, M-Go, and several TV Everywhere services — that currently have no identifiable casting experience,” said Chuck Parker, chairman of the 2nd Screen Society.
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  • The second screen apps earning the highest praise in the report:

    • NextGuide, a personalized TV listings guide designed for the iPad.
    • BuddyTV, a universal TV search and recommendation portal.
    • Beamly (formerly Zeebox), a social TV and networking platform geared toward mobile devices.
    • Viggle, which offers engagement incentives for consumers to earn points for real-world rewards.
    • The USA Anywhere TV Everywhere app.
    • The HBO Go TV Everywhere app.
    • The NCAA March Madness app created by Turner and CBS.
    • SmartGlass, the game-centric second screen endevour Microsoft launched for the Xbox platform.
    • ConnectTV, which offers consumers the ability to clip and share a short clip of the show they’re viewing.

  • report also delves into the two major use-cases of second screen apps: the second screen as a companion experience and as a multi-screen viewing experience; and examines how developers and publishers have taken advantage of 4G LTE networks to create second screen apps experiences — especially for sporting events — that allow for seamless access in and out of the home.
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