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Pages and Posts are two of three free products unveiled under the umbrella title Amazon Marketing Services. The third, an analytics dashboard, capitalizes on Amazon's closed-loop view of product marketing so that brands can measure pages' and posts' "reach, views, considerations and purchase lift," according to Amazon.

Best LinkedIn Company Pages 2013

Social Bakers are now ranking Facebook brands and media by the number of their local fans. They are still accompanied by the number of their total fan base but now you can also see the volume of local fans Liking the Page in the selected country.

Facebook has made a tweak to its EdgeRank formula which now places posts from pages into feeds which have high engagement.

One of the best social media teams out there. Nice module showing KLM map and access to all operating local FB pages. 

"LikeAlyzer helps you to measure and analyze the potential and success rate of your Facebook Pages. It allows you to explore all the possibilities of your presence by evaluating your activity and dialogues."

A potentially big change to Facebook's comment format - they are testing a ranking system, similar to Reddit's, that will allow comments with the most likes to appear at the top of a post. One of several recent changes to how information appears on pages that may be of interest to clients with active Facebook profiles.

The more social circles or Facebook friends a person has, the more likely social media can become a source of stress, Scottish researchers say. The more groups of people in someone's Facebook friends, researchers at the University of Edinburgh Business School reported, the greater the potential to cause offense, particularly if employers or parents are included. Stress rises when users present a version of themselves on Facebook that is unacceptable to some of their online "friends," the researchers said. Some 55 percent of parents follow their children on Facebook, they said, while more than half of employers have admitted to not hiring someone based on the applicant's Facebook page. "Facebook used to be like a great party for all your friends where you can dance, drink and flirt," Edinburgh researcher Ben Marder said. "But now with your Mum, Dad and boss there, the party becomes an anxious event full of potential social landmines." The researchers surveyed more than 300 people on Facebook, mostly students, with an average age of 21."

Nice idea - a prominent page on the ITV careers site encouraging applicants to connect on social media:

"To get things rolling, Microsoft contributed 10 percent of the cost as the first donation, leaving the rest up to family and friends, who donate via a personalized campaign page." 

"As with any new Facebook feature, one of the main questions that comes to mind is what Graph Search means for brands and marketers. One of the sources of information that Graph Search uses are brand 'likes', e.g. shops my friends like. This will encourage brands to make more engaging pages and get as many fans as possible, aiming to come up first in people's searches (sort of a Google SEO strategy)  However,  just because you like a brand, that does not mean that you engage with them or have bought / will buy their products."

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