Pay Per Click Advertising - PPC Programs - 0 views
-
in fact, it's not uncommon for CEO's to do their own company's PPC campaigns.
-
sterling doak on 30 Jun 08Really? Because they don't have other things to do, right?
-
-
The key to effective PPC campaigns is in your keyword strategy and the quality of your visitor analytics.
-
Campaigns need to be structured so that unproductive keywords can be filtered out and high performers improved upon
- ...4 more annotations...
-
Tip: A custom prepared PPC campaign by an SEO Professional is still the best approach to pay per click. A large corporation can save substantial amounts and maximize performance by outsourcing to an SEO Consultant.