Online Activism: Media Stereotypes And The Rise Of Smart Mobs Link: http://www.mastern... - 2 views
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Jocelyn Peucker on 11 Apr 11Written by Michael Pick, Online Activism: Media Stereotypes And The Rise Of Smart Mobs is an article published on Robin Good's MasterNewMedia website. The publisher, Robin Good, has had "... a career as a new media communication and publishing consultant for major international organizations that operate in the fields of research, development and education" (Good, n.d.). Robin Good is an independent new media publisher that "... converted his professional skills and interests into a self-publishing career (Good, n.d.). In 1999, Robin Good began MasterNewMedia, an online magazine dedicated to "... news, skills and resources to communicate more effectively with new media technologies" (Good, n.d.). Michael Pick's article first explores some of the ways of how people are stereotyped by mass-media propaganda. One example of this is, "The Nazis, pioneers of mass-media propaganda (Pick, n.d.), managed to convince a nation that it was being bled dry by the Jews, communists, gypsies, and anyone else that they could scapegoat. With relentless repetition and indoctrination they created the sense that these people were something less than human" (Pick, 2007). Which he then argues is that this mass-media propaganda is being continued today through television media. Pick then discusses Howard Rheingold's concept of Smart Mobs, and then he briefly discusses Avaaz.org (2011a), a website and platform, where everyone can have an
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Jocelyn Peucker on 11 Apr 11opinion and everyone can unite and help others, regardless of political stature and unaccountable organisations. It is a site where the values of people shape global decisions (Avaaz.org, 2011b). References: Avaaz.org. (2011a).The World in Action. Retrieved from http://www.avaaz.org/en Avaaz.org. (2011b).The World in Action - About Us. Retrieved from http://www.avaaz.org/en/about.php Good, R. (n.d.). About Robin Good. Retrieved from http://www.masternewmedia.org/about.htm Pick, M. (n.d.). The War On Terror And The Victory Of Spin: Believing Your Own Propaganda Is The True Weapon Of Mass Destruction. Robin Good - independent new media publisher. Retrieved from http://www.masternewmedia.org/information-access/propaganda/the-war-on-terror-and-victory-of-spin-20070414.htm Pick, M. (2007). Online Activism: Media Stereotypes And The Rise Of Smart Mobs. Robin Good - independent new media publisher. Retrieved from http://www.masternewmedia.org/information_access/online-activism/media-stereotypes-war-online-activism-20070609.htm