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claudecole

Smart Hotel Technology & Proximity Marketing | Optimove - 0 views

www.optimove.com/...arketing-and-less-bubbly-soaps

hotel technology proximity marketing Travel solution

shared by claudecole on 25 Jul 22 - No Cached
  • Use automated check-in courtesy of geofencing. By utilizing geofencing – a virtual ‘fence’ around a specified location – hoteliers can provide guests with the option to check in as soon as they’ve landed (or when they’re nearing the hotel) by sending a push notification to their smartphone that takes them to the relevant check-in screen in the hotel’s app. 
  • So when a guest has checked in, and for the duration of their stay, beacon technology can detect when guests are near their room via their smartphone and unlock the door
  • Once in their room, that same technology can deliver all manner of wonderful a-ha moments – from switching on the lighting when guests enter, to turning on the air-con, to setting just the right room temperature
  • ...16 more annotations...
  • An immersive guest experience creates loyal customers, expanding the reach of your brand as they share their experience, and helping increase revenues as a result.
  • t’s never been more critical to reach customers with hyper-personalized content – aka, the right offer, at the right time, and in the right place.  
  • Location-based marketing also provides opportunities to partner with local businesses and take advantage of geofencing so when guests are nearby, say, a local restaurant around dinner time,
  • Check-out courtesy of proximity marketing is the perfect opportunity to give your guests a frictionless send-off, and if you’re smart, an offer or two to help them remember you by
  • Using beacons, hotels can provide their guests with digital maps that track their location in real-time, and deliver them to their desired destination, minus the frustration.
  • Proximity marketing enables the savvy hotel brand not only to stand out in an ultra-competitive marketplace but to build valuable, meaningful connections with customers that foster loyalty over the long term.
  • 74% of guests value hotels/resorts that customize messaging and offers 88% of guests want a hotel app that delivers a personalized CX 
  • Immediate conversions by engaging customers when they’re most likely to respond. Better app engagement, enabling hoteliers to ship relevant, valuable messages that guests want to receive – when they want to receive them. Increased retention – by shipping hyper-personalized content, app users are more likely to hang around to see what’s coming next. 
  • 95% of guests believe their chosen hotel should be making efforts to introduce them to local culture (I-AM) 
  • the entire in-room experience can be elevated from mediocre to marvelous via the humble beacon, helping to make the guest experience memorable and elevating the chances that they’ll be back next year.  
  • But there’s another benefit to location-based check-in. As well as providing a hassle-free experience for guests, the use of location-based technology means hotel staff can be notified when guests are on their way, giving them the opportunity to prepare for their arrival (being there to ‘meet and greet’, having room keys available if required, or even having a welcome drink at the ready for that ultra-personal touch!). 
  • Beacons inside hotel rooms can identify when guests are back at base, and, coupled with additional insights courtesy of your analytics platform, provide the perfect offer for in-room services.
  • More and more hotels are using geofencing and beacon technology to help guests find what they’re looking for via their smartphones
  • The optimum guest journey is made up of many delightful aha-moments, which when woven together create the ultimate travel experience.
  • Responsive, personalized, valuable interactions that meet individual needs, and introduce them to new experiences. Location-based targeting can help deliver these critical micro-moments.  
  • he important thing to remember? Yep – personalization. If your analytics tell you that a guest was a frequent spa-user during their vacation, you could send them a voucher for spa products to take home with them. Just a thought.
  • anonymous on 25 Jul 22
     
    Proximity marketing is a hotel's current powerful tool for elevating guests' experiences. It is imperative for a hotel to have a fun, interactive, and easy-to-use app that creates a better stay for its guests. Some benefits include geofencing, room entry and room controls, and hotel navigation. These factors all go hand in hand in creating a seamless and memorable hotel stay.
  • claudecole on 20 Sep 22
     
    This article goes into detail about the utility of proximity marketing in terms of adding guest experience within the hospitality industry. It also details how guest retention can be increased by the ability to use analytical data in order to gain insights on guest trends allowing for a memorable personal touch. Another major point made within the article details the importance of hospitality companies promoting local experiences outside of the venue itself and proximity marketing allows for local businesses and attractions to be highlighted.
kjeewan

Biometric Identification in Hotels and Casinos - 0 views

www.bayometric.com/-identification-hotels-casinos

shared by kjeewan on 16 May 18 - No Cached
  • Biometric applications are particularly useful at the places where a lot of customers, members or visitors enters or exits a facility, or require identification or verification.
  • A hotel guard may not force guests to prove their identity, but what when there is a no guard and just a fingerprint scanner, where you need to put your finger to open the door?
  • Since hospitality employees are not expected to be too rigid, this part can be shouldered on biometric technology. Customer issues at hospitality outfits may sometimes be ego-driven, but showing ego to a machine is of no use and customers understand that.
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  • On the other hand, hotel room access based on guest biometrics provides an integrated solution that is connected with the hotel management systems. Since there is no need to card, keys or any other form of possession, there is no fear of losing them or getting them stolen. Biometrically logged entry exit presents strong proof that only guest entered the room and no one else.
  • They can also be provided with access to assigned hotel facility in the package like pool or casino, which are also secured with a biometric access method like fingerprint recognition. The underlying system also keeps record of guest’s whereabouts and generate reports when needs, e.g. at the time of billing, checkout or audit.
  • Managing preferences of returning guests beforehand give them an idyllic experience and more business to the hotel in long run. This can be efficiently achieved with a hotel management system equipped with biometric ability. Preferences of a guest can be associated with their biometric identifiers, which are instantly fetched when they scan their biometrics in future check-ins and hotel staff can surprise them every time they visit.
  • A biometric powered check-in can give guest the experience they want and deserve. Registering their biometrics (for example, fingerprints) and enabling access to the room in the hotel management software will give them frictionless access to their room and concentrate on the next thing they want to do.
  • Biometrically secured entry / exit to a service / facility area will require guests or members to scan their fingerprint or face to enter the facility and will log the time spent in the facility area.
  • It also prevents any outsiders from using hotel facilities such as pool or casino that are reserved only for guests.
  • At the time of billing, a guest may insist on not availing a service that has actually been availed and forgotten. Biometric based entry and exit records present authentic proof of services availed.
  • biometrics is not just about customer convenience or security, it can be deployed for in-house applications like employee attendance, time tracking and to improve payroll efficiency. Keeping track of employee in and out timings brings in payroll transparency and managers can make sure that employees are being paid for the hours worked and not for breaks. It also curbs time theft and timesheet manipulation within an organization. Time theft and timesheet manipulation is a disastrous activity, in which an employee misinterprets amount of time she has put to complete an assignment or a project. When done on purpose, the time is spent in personal or other activities unrelated to the work and logged in payroll system, putting burden on company funds. A biometric based clock-in and out system can eliminate the possibility of timesheet fraud as employees have to be present to clock in or out time, they ask someone else to do it for them.
  • The biometric guest ID and preference tracking system facilitates keyless entry for guest rooms, eliminating the need for cards or keys. It facilitates automated check in fingerprints kiosks, whereby guests can check in with a simple touch of their finger. Billing becomes dramatically easy and reliable and customers can be reliably charged with biometrically authenticated logs of their entry and exit to facility area.
  • anonymous on 16 May 18
     
    I decided to do further research on Biometrics software in hospitality because we use it at the Four Seasons where I work in the Residences department. Biometrics is a technology that scans your fingerprint and grants you access to areas designated by management. This is useful in residences and hotels because as an owner or guests, only you will have access to your apartment or room. The article mentioned how as technology evolves, there is a debate as to whether guests will want to give their fingerprint. Too much security could be seen as a nuisance but too little security puts guests at risk. Having a Biometrics system in place at a hotel ensures that only hotel guests are patrolling the property or floors with rooms. Another interesting aspect is using Biometrics to remember returning guest preferences such as floor height, food choices, allergies, etc. This system could be put into place at check-in so that right away the front desk knows the guest is returning and can be made aware of their past preferences. Benefits of Biometrics mentioned in the article is not having to deal with room key cards, added security on property, seamless check-ins as well as even paying for items on property. A guest might not even need to take their credit card around because they can just use their fingerprint to pay at the pool, gift shop, etc. Behind the scenes, Biometrics is important as well. A hotel can use Biometrics to track employee attendance, clocking out for meals and to ensure only employees are accessing closed off areas of the property.
  • kjeewan on 19 Sep 22
     
    Biometrics can be used by companies for employees to clock in and clock out to ensure timesheet accuracy. It can be used by companies as a security measure so that guests are where they are permitted to be. It can be used for easy check in and billing and payment verification if there are issues. Biometrics can also be used as a way to collect guest information for example their preferences.
slain006

7 Advantages of Digital Marketing in Hospitality Industry - Hotel Intelligence - 0 views

blog.hotelintelligence.io/keting-in-hospitality-industry

shared by slain006 on 19 Sep 22 - No Cached
  • Most of the customers in this industry are social travelers and tourists, who spend a lot of hours online researching on places to visit, hotels to book, and restaurants to dine in
  • become the best way to get in touch with potential customers, establishing a brand, and developing a group of loyal customers.
  • 1. Content marketing
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  • The key issue in this strategy is to get the content right.
  • 2. SEO
  • Currently, over 80% of internet traffic originates from search engines.
  • The strategy itself involves a lot of technical workings.
  • market research on the keywords used by customers seeking your service.
  • 3. SEA
  • Making it to the top of search results pages can be a tedious and time-consuming task.
  • 4. Expand your social media presence
  • The social media marketing strategy will, therefore, aim at reaching users of all social networking sites including Facebook, Twitter, Instagram, Snapchat, Pinterest, and LinkedIn.
  • 5. Email marketing
  • Email marketing requires creativity.
  • slain006 on 19 Sep 22
     
    This article goes into depth about the advantages of going into eMarketing in the hospitality industry. The article talks about different types of eMarketing and the strategies behind them in order to retain customer attraction. One of the major type of eMarketing that we have seen that impacted the world on a greater scale would be social media platforms.
jordanskj

The Impact of AI on the Hotel Industry - 2 views

www.hospitalitynet.org/...4108343.html

Technology hospitality Hotel software tech business Travel

shared by jordanskj on 30 Mar 22 - No Cached
  • AI – artificial intelligence – is everywhere these days. It’s baked into your smartphone, your desktop and laptop, your virtual assistant, your smartwatch
  • They’re bits of code that live in the technology we use every day.
  • The term “AI” doesn’t have to refer to an autonomous robot that handles the cleaning in your home. It can just as easily refer to the algorithm used to personalize the marketing emails you receive.
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  • An AI-powered phone system can intelligently route calls. Chatbots can answer basic questions online. AI-connected remote check-in systems can allow guests to check into their rooms remotely via a smartphone app and never need to stop at the front desk to begin with.
  • Without AI, it would be impossible for your team to deliver the level and quality of service that you expect and your guests deserve.
  • AI is enabling personalization on a much deeper level – one that affects the very core of the guest experience.
  • Chances are good that you use a property management system (PMS), as well as a point of sale (POS) system. Both of these are powered by artificial intelligence, which is how they can help you manage bookings, sell add-ons, add them to guests’ bills, and more.
  • Room rate optimization Dynamic room pricing based on occupancy Updating your rates across multiple channels and OTAs in real-time Comparing your performance and rating to other hotels in the surrounding area
  • AI is vital to being able to maximize your revenue while automating mundane tasks and reducing the amount of human effort required (and the number of errors caused by humans, as well).
  • Artificial intelligence embedded in the software you use every day, such as your PMS and POS, enables better efficiency, a deeper connection with your guests, and, ultimately, more success for your hotel.
  • For instance, an AI chatbot added to your Facebook Messenger can answer guests’ questions and take basic information and add it to your database. That can then be used to personalize further interactions with the guest. You might make special offers that speak to their unique needs, such as child-friendly rooms, all-inclusive stays, or experiences that include a room at the hotel, but also tickets to events or shows in the surrounding area.
  • AI allows you to personalize every aspect of a guest’s stay.
  • offer unique amenities and services
  • to live up to today’s guest expectations, such as less human interaction and more automation (both of which are important for health and safety protocols).
  • n fact, data is considered more valuable than any other business asset, including cash.
  • To put the information you have in hand to use on your hotel’s behalf, you must sort, organize, cleanse, parse, and then transform it into something usable by human beings.
  • automating all these processes and ensuring that you’re able to surface key insights that speak directly to your ability to reach and engage with guests while staying abreast of current trends in the industry.
  • make informed suggestions from the travel/concierge desk
  • Once, science-fiction predicted that we would eventually live in a world filled with robots that make our lives simpler and easier. That day has come, but the robots are largely invisible.
  • Today, you’ll find AI at work in just about every aspect of all industries.
  • You only need to look at the incredible number of tasks that front desk staff are expected to juggle to realize that, without artificial intelligence, the situation would be very different.
  • In addition to juggling all of these tasks, employees are expected to be courteous, kind, to verify guest documents thoroughly, provide their undivided attention, and answer questions promptly. Since human beings are not actually able to multitask, how do you ensure that all of these things happen simultaneously and correctly? The answer is, with artificial intelligence.
  • Personalization is an essential consideration today. Consumers expect the businesses they interact with to personalize all communications. That applies to everything from voice communications to email marketing, social media interactions, and more
  • How is AI enabling better personalization?
  • It’s all about creating a unique experience that’s tailored to each guest or family.
  • From business intelligence in the hospitality industry to automating front desk and back-office tasks, AI is here to stay.
  • sarahcarniglia on 30 Mar 22
     
    Hospitality employees are faced every day with multi tasking which can lead to human error. AI has many benefits in making the majority of these tasks automated. Hatboxes will take a guests information, and record it into the database which will allow the staff to make the stay more personalized with information at hand.
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  • djohn304 on 15 Sep 22
     
    AI exists in all functions of our modern lives. It has fundamentally allowed for more processes to happen, while exhausting less human labor. It has created more efficiency and accuracy in the hospitality industry.
  • djohn304 on 15 Sep 22
     
    The article simply describes the ways in which AI is apart of our everyday lives and how it has not only impacted us as individuals but in the hospitality industry. Years ago, when we thought of AI we would think of big robots but now AI is as small as a chip in an iPhone, or as intangible as data on a software. AI has enabled a deeper level of personalization to guest experience as well as added close to maximum efficiency in the data and intelligence realm. It allows for multiple processes to be happening at the click of a button, lessening the potential exhaustion of our human resources in these businesses. In my opinion, AI has brought exponential convenience to our everyday lives and although sometimes intrusive, it makes life easier. Being able to rely on a piece of technology to remember certain patterns and trends is convenient and efficient.
  • jordanskj on 19 Sep 22
     
    In this article, the author thoroughly discusses how artificial intelligence has severely impacted the hospitality industry. The author begins with a short description of what AI really is, stating "The term "AI" doesn't have to refer to an autonomous robot that handles the cleaning in your home. It can just as easily refer to the algorithm used to personalize the marketing emails you receive". They then go on to explain how AI can be and IS extremely helpful to the operations side of the hospitality industry. For example, when the front desk phone rings, AI can be implemented to intelligently reroute incoming calls to the correct department's line, alleviating some of the work off of the front desk staff who would've otherwise needed to stop what they're doing to answer the phone for something as simple as a transfer to a different department. Next is a section dedicated to how AI can personalize the guest experience. By collecting data on guests while they're using your website, you can show them offers and amenities at your hotel that are tailored to them. The example in the article states "You might make special offers that speak to their unique needs, such as child-friendly rooms, all-inclusive stays, or experiences that include a room at the hotel, but also tickets to events or shows in the surrounding area". All in all, AI is vital to the hospitality industry. It not only helps guests have the best experience they possibly can, but it also helps the staff with providing the best service they possibly can to the guests.
carine_elie

6 Technology Trends Redefining the Hospitality Industry - 0 views

www.entrepreneur.com/...423654

technology hospitality travel

shared by carine_elie on 27 Aug 22 - No Cached
  • In a Stayntouch/NYU Tisch Center of Hospitality Report, 81.7 percent of hoteliers surveyed had implemented at least one new technology during the pandemic, and/or were planning to in 2022. Incorporating technology into day-to-day operations is essential to minimize human error, maximize service efficiency and improve the guest experience.
  • Gamification of travel planningWith cabin fever at an all-time high, the world couldn’t be hungrier for spontaneity. As people contemplate their next getaway, hospitality companies can leverage gamification — using game design elements in non-game contexts — to turn travel planning from a chore into a guilty pleasure.By interplaying gamification mechanics like challenges, chance and rewards, with elements like points, quests and sharing, companies can capitalize on human motivation. Imagine a travel planning website that challenges users to solve a travel puzzle where they will achieve a score, be ranked on a leaderboard and receive points for their next trip.Popular European airline Lufthansa introduced Lufthansa Surprise, which allows travelers to choose from nine categories, with themes like nature, cities or partying. Upon picking top choices from seven to twelve European cities, the destination is only revealed after booking. Beyond novelty, using gamification for online advertising is proven to boost data driving, customer loyalty, brand awareness, user-generated content, online engagement and revenue. 
carine_elie

`Benefits of Digital Menus for the Restaurant Industry - Cardinal News - 0 views

www.arlingtoncardinal.com/...us-for-the-restaurant-industry

restaurants hospitality technology

shared by carine_elie on 12 Sep 22 - No Cached
  • Having digital menus in your restaurant can improve your sales. Electronic menus make it easier to promote certain items, test specials, and share limited-time offers.
  • Easy Customization When you have several menus for different parts of the day you risk customers demanding dishes from time-sensitive parts of the menu
  • Environmentally Friendly Using a digital menu can help your restaurant become more environmentally friendly and cost effective.
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  • Health/Safety Since almost everyone has a smartphone, you can also consider developing an online menu that is designed to enhance the experience while diners are seated or waiting at the restaurant. This would be an enhanced menu compared to an online menu that is used for carryout or delivery menus. The menu is accessed on diner’s very own phones, which promotes health concerns about handling menus that other people have just handled — digital or traditional.
  • carine_elie on 12 Sep 22
     
    This article lists the benefits of restaurants having eMenus at their establishments and why they may want to consider the benefits: improved sales, easy customization, environmentally friendly, and health safety concerns for patrons. Even though this article may have been a short read, it is very informative. It touches on all the aspects of how eMenus is more beneficial in more ways than one.
carine_elie

Service Robots and AI: What impact on the future of Hospitality - 0 views

hospitalityinsights.ehl.edu/e-robots-future-of-hospitality

shared by carine_elie on 19 Sep 22 - No Cached
  • Humans and robots working together The question might sound futuristic, yet the use of Artificial Intelligence (AI) is rapidly revolutionizing the business-as-usual model of the hospitality industry. It has the potential to disrupt the customer experience as we know it, and could provide powerful tools to help humans in their decision-making processes, which will impact the industry’s entire workforce. The challenge is to ensure that companies integrate AI and frontline service robots in a fair and equitable way. For that, we need to consider several dimensions such as: The ethical considerations linked to the use of robots in a service delivery context (replacement, responsibility, trust/safety, privacy/data protection, autonomy, and human cues). The customer experience (customer-robot interaction). The optimization of robots’ usage by employees (employee-robot interaction/co-creation with a robot).
  • How AI can improve customer experience By allowing robots to perform repetitive human tasks, AI is redesigning the customer experience. But to what extent? The question remains an open one. However, robots can now provide support to employees or even replace them in some cases. Robots are increasingly being created with specific features that allow them to perform some of the essential tasks of the industry. For example, service robots can perform some of the functions of a waiter, a barista, or the housekeeping team.
  • How the Hospitality sector can take advantage of futuristic opportunities Robots have come a long way since then, and the robotization of the industry is accelerating rapidly as technology and connectivity improves. The use of AI in the field of robotics has also opened up enormous opportunities for the hospitality sector, with a growing range of uses that can improve customer experience, brand awareness and customer loyalty.
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  • Getting service robots and customers to co-exist In addition, a key question still needs to be addressed: How will customers adapt to this trend? Do they expect or want their service to be provided by robots? Or, do they still want to be welcomed by smiling humans? The question doesn’t seem to be settled yet. For some guests to accept the implementation of AI enabled service robots more easily, the robots must be able to show empathy and be able to interact, which remains a major technological challenge. At the same time, a whole new generation of travelers is growing increasingly accustomed to a humanless service experience. The future might bring a combination of both.
  • carine_elie on 19 Sep 22
     
    This article is enjoyable to read. It offers a distinct viewpoint on how teamwork and ai technologies are beneficial to the hotel sector. Additionally, it provides good insight into the key lessons learned regarding the development and significance of artificial intelligence in the hospitality and tourism industries.
dbenj028

How to use Artificial Intelligence in the Hospitality Industry - 0 views

Artificial Intelligence is playing a very important role in the hospitality industry because it is able to carry out human like functions allowing hospitality business to utilize AI in delivery ser...

#artificialintelligence #hotels #hospitality

started by dbenj028 on 19 Sep 22 no follow-up yet
smend120

How AR, VR, and robotics can work together | Artificial Intelligence | - 0 views

www.allerin.com/...and-robotics-can-work-together

AR VR Robotics Technology Hospitality

shared by smend120 on 18 Sep 22 - No Cached
  • How AR, VR, and robotics can work together
  • With the help of robots, businesses not only achieve higher efficiency but ensure the safety of their staff in hazardous areas
  • With the help of AR and VR, people can experience surreal atmospheres indoors as well as outdoors
  • ...18 more annotations...
  • Yes! Together, augmented reality, robotics, and virtual reality can be the ‘Three Amigos.’ VR and AR can offer an immersive medium to operate robots
  • With the help of low-latency networks, people can utilize robots remotely using intuitive AR and VR controls
  • Robot training
  • Virtual reality and augmented reality can be utilized to train robots for different tasks
  • With the help of dual neural networks, robots can learn new tasks by observing and breaking down several actions
  • he first network, known as the visual network, captures an image using the robot’s camera to understand the current state of an object. The other network, imitation network, tries to understand a demonstration and analyze how an action is being performed.
  • Motion sensors in AR and VR gaming can be deployed to train robots. Developers can use a pressure-sensitive trigger on a joystick to teach robots how to control grasping and articulation speed for picking up objects
  • Object recognition
  • Using this approach, robots can learn how to group similar objects together, differentiate between various objects, and identify new items that look similar to those it has already seen
  • Generally, AI-powered robots are exposed to a wide range of data.
  • By using VR, a trainer only requires a 3D VR model of several objects. With this approach, trainers and developers can minimize costs and effort required for collecting data and real-world objects. Using 3D models, robots can also be trained to recognize biological structures in the human body in detail.
  • Operations
  • Virtual reality can be used to develop teleoperating robots that can function with the help of multiple sensor displays.
  • obots replicate a user’s hand movements by using hand controllers
  • In a direct model, a user will be directly coupled to a robots current state
  • With a cyber-physical model, a user is separated from the robot.
  • Using controllers, users can guide hand grippers to move, pick up, and retrieve objects.
  • How AR, VR, and robotics can work together Augmented reality, robotics, and virtual reality can team up to develop innovative applications for various organizations.
  • nathaliro on 18 Sep 22
     
    They can work together. Based on this article, this can be beneficial for all industries.
  • smend120 on 19 Sep 22
     
    Robotics, virtual reality, and augmented reality can work together to create cutting-edge solutions for diverse businesses. Businesses use robots to increase efficiency while also ensuring employee safety in potentially dangerous situations. Virtual reality and augmented reality, two contemporary technologies, have provided an immersive platform for media and gaming. People can explore strange environments both indoors and outdoors with the aid of AR and VR. The "Three Amigos" can be augmented reality, robotics, and virtual reality when they work together. Robot control using immersive technologies like VR and AR is possible. Business executives need to be aware of the potential benefits of combining virtual reality, robots, and augmented reality. Robots can be programmed to do a variety of jobs using virtual reality and augmented reality. There are two different kinds of neural networks: imitation networks, which attempt to comprehend demonstrations and examine how actions are executed, and visual networks, which use images taken by the robot's camera to understand the current state of an object. Dual neural networks can be used by organizations to enable robots to learn new tasks by monitoring and dissecting several behaviors. Robots that use artificial intelligence (AI) are exposed to a wide variety of data, which helps them learn how to distinguish between distinct objects, group related objects together, and recognize new objects that resemble what they have already seen. The expense and effort needed to gather data and real-world items can be reduced by trainers and developers. Robots can also be taught to recognize certain biological structures in the human body using 3D models. Virtual reality can be utilized to construct teleoperating robots that can function with the help of many sensor displays by employing hand controllers. The homunculus concept of the human brain, which postulates that there is a miniature human inside the brain that controls movement
nathaliro

3 Ways A.I. Is Transforming the Hospitality Industry | Inc.com - 0 views

www.inc.com/...ence-hospitality-industry.html

hospitality

shared by nathaliro on 18 Sep 22 - No Cached
  • 3 Ways A.I. Is Transforming the Hospitality Industr
  • Few industries have been hit as hard by the pandemic as the hospitality industry.
  • According to a January 2022 study by the National Restaurant Association, 74 percent of restaurant operators said their business is less profitable now than it was before the pandemic, and 63 percent of operators said that their sales volume in 2021 was lower than in 2019.
  • ...10 more annotations...
  • Artificial intelligence could help hospitality businesses that are understaffed and tight on cash. Several companies now offer A.I.-based solutions to improve and streamline both guest experiences and back-of-house operations, including inventory and supply chain management, menu optimization, guest profiles, and crowd control.
  • 1. Streamlining data analysis.
  • CrunchTime, an operations platform founded in 1995, works with restaurant chains of all sizes to simplify operations using A.I. and machine learning
  • One of the reasons restaurants are ripe for A.I. implementation is that a single transaction can produce a significant amount of data, such as how many guests are in a restaurant at any given time, what they're buying, how much they're buying, and how they bought it, according to CrunchTime founder Bill Bellissimo.
  • 2. Personalizing the guest experience. 
  • Cendyn, a hospitality-focused software company, offers a cloud-based software platform that centralizes data produced by hotels and allows clients to personalize and optimize the guest experience by tailoring interactions and experiences to individual guests. 
  • From planning and researching a destination to booking, arriving, and departing, "you're typically interacting with around a dozen different systems, and you're leaving a tremendous amount of data in your digital wake," says Sullivan.
  • "One of my pet peeves is when you go to a hotel where you've stayed 50 times before, and the first thing the concierge asks is, 'Have you stayed with us before?'" says Sullivan.
  • 3. Automating crowd control. 
  • The Omnico Group, a customer engagement technology company focused on theme parks, casinos, and zoos, provides clients with technology to give operators a full view of each attendee's journey through their parks to boost spending and personalize the customer experience.
apere870

The Hotel Industry Enters the Metaverse | Hospitality Design - 0 views

hospitalitydesign.com/...hotel-industry-nfts-metaverse

shared by apere870 on 18 Sep 22 - No Cached
    • apere870
      apere870 on 18 Sep 22
       
      This article discusses how the hotel industry is implementing a new frontier of design that happens in cyberspace. It gives companies the freedom to work with AR technologies.
amdelgad

How AI is Making Gambling Safer - BetMGM - 0 views

casino.betmgm.com/...ow-ai-is-making-gambling-safer

Technology travel tech hospitality

shared by amdelgad on 18 Sep 22 - No Cached
  • AI can be found in our day-to-day lives in everything from your social media news feeds to Amazon’s Alexa or Apple’s Siri.
  • Automated customer support can use the wealth of data it has access to — including gaming preferences, billing history, gaming habits and performance — to come to a conclusion about how best to assist you with logical, empathetic and personalized responses.
  • AI initiatives are being developed to create an environment for more responsible gaming for the future.
  • ...1 more annotation...
  • for example, AI could be used as a tool to keep gamblers hooked by using data to predict and manipulate their behavior.
  • amdelgad on 18 Sep 22
     
    AI in the casino industry is already running rampant. They are usually ahead of the curve when it comes to testing out new tech and AI was not left off the list. The article mentions a few ways AI is making gambling safer, yet also states the downsides of it which I enjoy as a reader. AI gives you customized experiences for the players, white-glove level customer service, and can even assist in the early detection of cheaters.
kspac001

Mobile Proximity Marketing Gives Hoteliers and Their Advertisers an Innovative Way to R... - 0 views

https://www.hospitalitynet.org/opinion/4050985.html This article on Proximity marketing as one of the most effective advertising tools to become available for hoteliers is very interesting. By us...

Technology hospitality Hotel software tech mobile

started by kspac001 on 17 Sep 22 no follow-up yet
erinkieltyka

Now boarding: Startup airline uses robots to sanitize planes - 0 views

techxplore.com/...p-airline-robots-sanitize.html

shared by erinkieltyka on 16 Sep 22 - No Cached
  • autonomous robots to disinfect aircraft cabins to guard against the spread of COVID-19
  • Avelo said it is the first airline in the U.S. to use the robot manufactured by the Canadian manufacturer Aero HygenX that is designed to use ultraviolet light to sanitize cabins
  • destroys up to 99.9% of harmful pathogens in the air and on the surfaces of aircraft cabins, galleys, lavatories and flight decks. The
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  • The robot can be operated remotely by one flight crew member, far faster than manually-operated sanitizing equipment. Bloomberg Businessweek reported that the Aero Hy
  • erinkieltyka on 16 Sep 22
     
    This article discusses how an airport in New Haven, CT uses a Robot to sanitize it's planes. As of March, no other airports were using such technology. The robots get rid of 99.9% of germs, are quicker than a sanitation staff, and are cheaper in the long term. The robot can be control via remote.
tashaemunnings

Robots are coming to hotels, but how long will they stay? | Popular Science - 0 views

www.popsci.com/...robots-in-hotels

shared by tashaemunnings on 16 Sep 22 - No Cached
amdelgad liked it
  • Rather than saving labour, the robots actually required the hotel to increase staffing in order to assist and repair the struggling robots.” 
  • Saving costs is a key reason hotels have for wanting to employ robots. And during the COVID-19 pandemic, contactless service was likely another, which reignited some of the interest for robots in this space
  • robotics systems and AI platforms are far from perfect when it comes to working out all the privacy concerns, such as how they will store data from users and safeguard against hackers.
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  • for the level of technology that is currently available, simple robots that do repetitive, predictable tasks, like room delivery, luggage carrying, or vacuuming, tend to fare better in the hotel work environment. Robots that had to handle more customer service interactions, or complex tasks, had more mixed results. 
  • tashaemunnings on 16 Sep 22
     
    The hospitality industry is beginning to employ robots to perform many of the tasks we'd typically expect human employees to perform. They are programmed to perform tasks such as fulfilling guest requests and responding to guest inquiries. Some hotels, however, have taken it a step further by replacing half their staff with robots and attempting to program them to perform other tasks such as assisting guests with their luggage. This turned out to be more of an issue than it was helpful as guests found that these robots could not climb stairs or go outside. Guests staying in hotels where robots' tasks were simpler tasks such as vacuuming, and room delivery had better reviews than those tasked with more complex tasks such as customer service interactions.
claudecole

AI in the hospitality industry: Benefits, applications, and use cases - 1 views

www.arrowhitech.com/ai-in-the-hospitality-industry

hospitality industry applications AI travel Hotel business

shared by claudecole on 14 Sep 22 - No Cached
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  • Science-fiction once claimed that humans would one day live together with robots who would make our lives easier.
  • In recent years, AI is becoming increasingly vital in the hospitality industry owing to its capacity to do traditionally human tasks at any time of day. This might save hoteliers a lot of money, minimize human mistakes, and allow them to provide better service.
  • Customer service is especially important in the travel sector, as hotels often live or die depending on how they treat their clients. The options for improving this element using AI are nearly limitless, ranging from improved personalization to targeted recommendations.
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  • The introduction of AI has drastically altered hotel operations. The tremendous number of jobs that front-desk employees are expected to handle demonstrates how different the situation would be without artificial intelligence.
  • A phone system with AI can intelligently route calls. Basic queries can be answered by chatbots on the internet. Remote check-in systems that are AI-connected can allow customers to check into their rooms using a smartphone app without ever having to stop at the front desk
  • To use the data you have on your hotel’s behalf, you must first sort, organize, cleanse, parse, and transform it into something that humans can understand. To put it another way, you must find a means to delete inaccurate or duplicated data, arrange it so that it makes sense, and then present it in a human-readable style, such as charts and graphs.
  • AI, on the other hand, enables personalization on a far deeper level, affecting the very core of the guest experience. It also helps you save time, money, and effort by enhancing efficiency.
  • For example, an AI chatbot linked to your Facebook Messenger can answer queries from visitors and collect basic information to save in your database. This information can then be utilized to tailor future interactions with the guest. You might design special offerings that cater to their specific needs, such as child-friendly accommodations, all-inclusive stays, or experiences that include a hotel room as well as tickets to nearby events or shows.
  • AI may assist you in ensuring that you get it right while also increasing efficiency and accuracy. You won’t have to look very hard to find proof of this. You almost certainly employ both a property management system (PMS) and a point of sale (POS) system. Both of these use AI to assist you to handle bookings, offering add-ons, and adding them to customers’ bills, among other things.
  • Artificial intelligence embedded in the software you use every day, such as your PMS and POS, allows for greater efficiency, a stronger relationship with your visitors, and, ultimately, greater hotel success.
  • Hilton Hotels’ First Robot Concierge, Meet Connie.
  • AI chatbots, for example, have been popular on social media platforms to allow customers to ask questions and receive near-instant responses, 24 hours a day, seven days a week. Hotels benefit from this because it allows them to achieve response speeds that are nearly difficult to achieve through human-to-human interaction.
  • Predict passenger flow using predictive analytics and machine learning to avoid airport overcrowding.Based on the current operational state, as well as prior data and patterns, machine learning can be used to assess the probability of delayed departures.By studying typical baggage mishandling and breaking points, conditions, and settings, developers can leverage machine learning skills construct a virtual assistant to proactively track baggage.
  • AI and machine learning can be used to incorporate real-time feedback into workflows. This can help assess whether or not a guest is happy with their room.
  • RPA is capable of automating dull and repetitive operations. AI is capable of detecting demand patterns, forecasting corresponding prices, and even calculating human resource requirements.
  • Hospitality businesses can use AI and machine learning to determine which aspects of their loyalty program appeal to clients and which are deal breakers. By examining emotional activity, sentiment analysis (which uses Natural Language Processing) can help organizations comprehend positive, negative, and neutral viewpoints.
  • claudecole on 14 Sep 22
     
    This article details the increasing and already abundant role that AI technologies are playing in the day-to-day operations of hospitality companies. It goes into depth about how these advancements are using analytical data to provide a better guest experience while also taking information from outside sources to focus on aspects of the operation that need improvement or things that are being well received. The process of AI implementation has also allowed for the customization of guest experience allowing guests to be catered to 24/7 offering insights and calculated suggestions.
ryanbonifas

Mavs Unveil Luka Donic Augmented Reality (AR) Mural In Dallas - 1 views

www.groovejones.com/dallas_mavericks_luka_ar

augmented augmented reality dallas Hospitality Technology Hotel

shared by ryanbonifas on 14 Sep 22 - No Cached
amdelgad liked it
  • Dallas Mavericks Bring the Largest Mural in Downtown Dallas to Life with Rookie of the Year Winner Luka Dončić AR!
  • “The Mavs are so proud to be able to give the fans an innovative and cutting-edge experience using augmented reality to bring Luka Magic to life in the heart of Downtown Dallas. We strive to interact with MFFLs both on and off the court and are excited to see our fans’ best Luka impersonations as part of the challenge.
  • The Dallas Mavs have added a new twist to their latest AR mural. Fans are encouraged to show their best step back move by uploading videos of the AR experience to Instagram for the chance to win a signed Luka Dončić jersey.
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  • he mural stretches across the YMCA building and measures 70′ x 200′, making it the largest Augmented Reality installation using the Spark AR Studio on Facebook.
  • The AR experience is being promoted through the Dallas Mavs website, mobile App, social channels as well as on the mural. Fans can engage with it by clicking on the posted links or through the Mavs App, where they will be automatically taken to the Facebook Camera Filter to activate the mural. Then all they need to do is point their camera at the mural.
  • ryanbonifas on 14 Sep 22
     
    In the very competitive sports landscape, the Dallas Mavericks have to find ways to separate themselves from the football crazed area. The Mavericks created a mural in Downtown Dallas with augmented reality that also provides fans an opportunity to "shoot the shot." It is another way sports and entertainment have looked to engage with fans.
kspac001

How Can AR and VR Technologies Benefit the Tourism Industry? - 0 views

This was an interesting Article about the AR/VR relative to the hotel business. It would seem that the biggest challenge today is simply awareness of the option. Then it will be to get guests eng...

Technology Hospitality Hotel software tech

started by kspac001 on 14 Sep 22 no follow-up yet
shawndab

Orangetheory launches MaxHR, an AI-driven heart rate tracking system | @FitTechGlobal - 1 views

www.fittechglobal.com/...350006

heart rate tracking Technology Hospitality

shared by shawndab on 14 Sep 22 - No Cached
  • has introduced a new AI-powered heart-rate tracking system called MaxHR to boost the personalisation and efficiency of members’ workouts.
  • Orangetheory has introduced a new AI-powered heart-rate tracking system called MaxHR to boost the personalisation
  • and efficiency of members’
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  • it records peak heart rate over a period of time
  • it allows every member to know their personal statistics
  • and efficiency of members’ workouts
  • This data is used by trainers to improve the impact of sessions by identifying exactly when users should decrease or increase effort.
  • "For years, the standard of fitness heart rate tracking across the category has been an age-based formula
  • The trainer-led sessions alternate cycles of high-intensity work followed by lower intensity which allows the cardiorespiratory system to partially recover.
  • Orangetheory says the new algorithm is designed to evolve and become more accurate over time.
  • Orangetheory’s system is based on post-exercise oxygen consumption (EPOC) where the body continues to use oxygen and burn calories for a period of time after the workout.
  • shawndab on 14 Sep 22
     
    Orangetheory gym has launched a new system driven by AI. The club has always used heart rate tracking that was previously age-based. Now with the New AI-powered MaxHR, it considers other factors. This technology is used to increase the efficacy of an individual's workout.
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