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frank rodriguez

On Orbitz, Mac Users Steered to Pricier Hotels - WSJ.com - 0 views

  • Orbitz Worldwide Inc. OWW 0.00% has found that people who use Apple Inc.'s AAPL +1.91% Mac computers spend as much as 30% more a night on hotels, so the online travel agency is starting to show them different, and sometimes costlier, travel options than Windows visitors see.
  • in this case, the fact that customers are visiting Orbitz.com from a Mac—to start predicting their tastes and spending habits.
  • Orbitz found Mac users on average spend $20 to $30 more a night on hotels than their PC counterparts
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  • Rival travel sites Expedia Inc., EXPE +0.66% Priceline.com Inc. PCLN +2.24% and Travelocity, which is a unit of Sabre Holdings Corp., don't use a person's computer operating system when suggesting hotels, spokesmen said. Apple declined to comment.
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    Here is something interesting for you Mac users. Did you knew that you are actually being charged more to use websites like Orbitz or Priceline? Don't believe me, well check it out. Over the last year or two Orbitz has been working on what they call "predictive analytics". Meaning they are able to predict where consumers will likely book their reservations based on what computer they are using. The article states that, Mac users are 40% more likely to book a four to five star hotel than PC users. Since companies like Orbitz (who took a 37 million dollar loss in 2011) are taking big hits from the lack of travelling thanks to the economy, they are trying to create any advantage they can in order to turn the market around. One thing to point out, is that Orbitz's competitors like Priceline and Expedia said that they do not base their sales on what computers the consumers are using, Apple had no comment. Orbitz said the effort to incorporate Mac vs. PC distinctions is still in its formative stages and isn't evident across the site. Other factors have more influence over results, Mr. Liew said, including a user's location and history on the site, as well as a hotel's overall popularity and promotions. Still, he said, use of a Mac can influence results.
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    CHECK THIS OUT MAC USERS
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    The best part of the article is how it states a good POS system is one that doesn't let you waste time with the POS. Instead your attention can be turned to your customers and staff. The system will do everything for you just by a touch of buttons from the screen. All you would have to do is print out the information and it will tell you everything you need to run a sucessfull establishment.
jennifer amador

American Airlines sues online travel giant Orbitz - USATODAY.com - 0 views

  • American sees its direct booking system as a way to lower its costs and give fliers more information about the particular services it offers for an extra fee, such as priority boarding.
  • American’s push for travel agents to start using its direct link to find its fares and flights rather than the centralized systems that currently pool most airlines’ price information has set off a series of clashes.
  • In December, American pulled its flights off Orbitz because it would not make the switch. Travelport, which also has a majority stake in Orbitz, sued American. And Expedia, the biggest online travel company in the world, stopped showing American’s flights on its system, but it has recently resumed displaying them after reaching an agreement with the airline earlier this month.
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    This article discusses a war between American Airlines and Orbits, and how they cannot come into an agreement in regards to using the GDS. American Airlines is mainly the provider for most of the fares and traveling but orbitz is there other marketing strategy that is used to sale the tickets online. Nonetheless, American wants and pushes for travel agents to use their direct system to book flights rather then using orbitz or another chain of coming to book travelers flights. America does offer a variety of prices depending on different categories, as well as frequent flyers miles/points if they book with American website and sources. In essence, American Airlines still wants to have control of their flights and prices as they are the main sources from the beginning of time.
Patty Ferrer

Is Orbitz steering Mac users toward pricier hotels? - CNN.com - 0 views

  • (CNN) -- Is Orbitz trying to get Mac users to book higher-priced hotels?
  • "What we have found is ... that Mac users are 40% more likely to book four- or five-star hotels than PC users," Harford said. "That lines up with (the fact that) Mac users are typically more willing to spend more money on higher-end computers."
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    The equipment we use in technology such as out computer is not a determent of what prices we pay. Orbitz is showing mac users higher prices on hotels simply because they use a mac instead of a PC. The CEO states thats not a fact but facts prove that mac users are 40 % most likely to book a 4 or 5 star hotel. The engineers from Orbitz are experimenting with predicting what the consumer will search for and not giving mac users a higher price on hotel nights. Technology has now become a sterotype is how consumers are feeling by the futy posted in twitter. At the end of the day the consumer can search for different hotels prices and rooms no matter if a mac or pc user.
anonymous

Future of Global Distribution for Airline Travel - 1 views

  • Imagine if every airline used a separate reservation system to distribute flight information, instead of the familiar global distribution systems (GDS) in place now
  • As travel professionals are aware, Southwest Airlines are not available in most systems for booking reservations. However, they do not negotiate with distribution companies to sell their product.
  • Then travel companies would be charged to have the Direct Connect system in the long run, thus paying for the opportunity to sell American flights.
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  • American suggests that distribution companies begin using Direct Connect, powered by Farelogix. Travel professionals view this alternative concept as having to use a separate system for American Airlines reservations, possibly complimentary on a trial basis to the travel management company.
  • This may be the biggest travel industry news in the United States and beyond, since the deletion of travel agency commissions. There is also the possibility that more consumers will begin relying on travel agents to locate the best airfares.
  • They suggest it will make ancillary fees, such as priority seat and meal fees easier to track for business travel.
  • Imagine if every airline used a separate reservation system to distribute flight information, instead of the familiar global distribution systems (GDS) in place now. Individuals and travel professionals would have to compare flight costs on every reservation website or call each airline separately.
  • If every airline decides to utilize a different system and charge for their product to be sold, then travel companies may have to forward their costs to travelers, hence driving up the price of airfares.
  • American Airlines airfares can no longer be found on Expedia or Orbitz websites, or any site powered by Orbitz. These are two of many airline distribution sites that consumers can compare and book flights they choose. Each did not come to an agreement with American Airlines for a new contract to distribute American Airlines' product.
  • The contracts for the global distribution systems, Worldspan and Sabre, will be up for renewal soon this year. What will happen with American flights and air fares in those systems? Will American not be offered in those systems as well, if an agreement cannot be made? What happens if other airlines decide to join with American? This may be the biggest travel industry news in the United States and beyond, since the deletion of travel agency commissions.
  • Though this is a major obstacle for travel agencies and other travel management companies, travel agencies, being fearful of the outcome for consumers, are ready to stand their ground and protect themselves and consumers alike.
  • As travel professionals are aware, Southwest Airlines are not available in most systems for booking reservations. However, they do not negotiate with distribution companies to sell their product. For the most part, Southwest is self-contained and stands on their own, as far as distribution methods go.
  • As travel professionals are aware, Southwest Airlines are not available in most systems for booking reservations. However, they do not negotiate with distribution companies to sell their product. For the most part, Southwest is self-contained and stands on their own, as far as distribution methods go.
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    It appears that American Airline is about to remove itself from the tradition global distribution system and introduce its own distribution system. American Airlines is advocating for distribution companies to utilize AA direct connect which is a direct link into AA's host reservations system. Currently American Airlines fares are no longer available on Expedia or Orbitz sites. This is because no contractual agreement was reached for the distribution of AA products. Travel professionals are waiting to see the result of this bold move by American as this has great implication for the future of airline distribution systems. If American Airlines pulls away from the mainstream GDS, consumers and travel specialist alike will be faced with the inconvenience of going to a separate reservations system to compare fares. Although travel professionals are now urged to use direct connect on a trial basis, the general feeling is that eventually they will be charged to sell American Airline flights. To defend this move American Airline is only saying that direct connect will make it easier for them to tract ancillary fees like priority seating. It was noted in the article that Southwest Airline for the most part is a stand alone reservations system but they do not negotiate with the GDS companies to sell their flights. It is therefore quite evident that this move by American is really to reduce expenditure by eliminating the middle GDS companies while increasing revenue by charging travel partners for utilizing direct connect. American Airlines clearly wants to globally control their distribution system and maximize revenues. Contract renewal for both world span and sabre are due and the experts are waiting to see if American will renew with them. Sabre is owned by American Airlines so its a wait and see game to see how all this will be panned out. The real problem for the consumers and travel specialists are that if other airlines are to follow this move by American the tra
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    Global distribution systems (GDS) are used within the travel industry for the booking of flights a service that was once performed by travel agents. With the introduction of GDS many jobs were loss. Because GDS are contracted services with World- span and Sabre renewal and renegotiation of contracts may pose a problem. There are many pros and cons to the GDS for consumers such as booking of flights anytime and the loss of personal relations with the travel agents. According to Bonnie Burgess, the renewal of the GDS with world-span and Sabre is eminent which might create a problem for consumes if the negotiation falls apart. There was a similar situation Direct TV and the provider of many channels to Direct TV when they could not come an agreement, and, in the final analysis the consumers were the ones who suffered. Southwest and American airlines are two airlines who defended why they felt that booking directly at the website is the best options for travelers. The conclusion, is that there are advantages and disadvantages to the GDS. one of the overarching disadvantage is when there are difficulties with meeting of the minds in contractual negotiations.
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    The article highlighted reports how hard would be for travel agents to work without and Global Distribution System due to difficulty to generate price comparison reports to customers. It is also mentioned that American Airlines Airfares are no longer posted to the two majot websites for price comparison (Expedia and Orbitz). American Airlines will be using another website called Direct Connect which will be complimentary on a trial basis. In order to have full access, customers or travel agents would have pay for a membership. The process will have a higher cost and will be more time consuming. Southwest Airlines is acting the same way. The intention is to avoid comparison and encourage direct booking with the airlines. This difficulties presented by hotels and airlines may require more usage of a travel agent to do research for consumers. GDS's contracts are up for renewal and the concern is whether or not airlines will get into an agreement where rates will still be posted on the system avoiding several searches in multiple sources.
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    This article explains the distribution route American Airlines is taking to sell their flights. Due to not seeing eye to eye with the two most probably used websites for travel, Expedia and Orbitz, American has now taken their products away from both airline distribution sites. American suggest that all travel agencies and distribution companies begin using Direct Connect, which is a system for only American Airlines flights. If this would happen, travel agencies and companies will then begin having to pay for the system in order to sell Americans flights. At the moment you can still book flights through other distribution sites, but until when will that be? They already stopped Orbitz and Expedia, what's not to stop the others. The future of global distribution systems will be up in the air if all airlines choose to sell their own systems to be able to sell reservations. The only positive that was pointed out in this article was that if this system takes over, then more consumers will have to go back to using travel agents to secure the best reservations for flights and such.
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    With the contracts for major global systems, Worldspan and Sabre, being up for renewal in the near future, this article analyses the possible outcomes for airlines, and alternatives should they choose not to forgo continuing use of GDS
mtorres619

The Global Distribution Systems (GDS) Market - 0 views

  • A Market of 3 Companies Reinventing their Relevance
  • The reports of the death of global distribution systems (GDS) have been greatly exaggerated. Several industry analysts believed that GDS would not last long and that airlines would eventually shy away from them
  • Three primary companies dominate the global distribution systems (GDS) market: Amadeus, Sabre, and Travelport. Each of the companies has extended its market reachthrough affiliates or subsidiary companies that offer GDS.
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  • GDS companies have served as the stimulus for the growth of online travel sites (e.g., Expedia, Hotwire, Kayak, Orbitz, Priceline, Travelocity).
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    Global distribution systems have thought to eventually become extinct but the growth of new technologies has given GDS new hope. The three main companies that control this market are Amadeus, Sabre, and Travelport. Each of the companies has expanded their market penetration via their subsidiaries that are currently operating with global distribution systems. In 2014 Amadeus brought in almost $1billion in revenue. In addition, Sabre and Travelport showed positive growth. Airlines on the other hand, would prefer to directly have travelers book with them to save on fees. At the same time GDS brings attractive promotions to customers making them useful to the airlines and their revenue. GDS has stimulated the growth of online websites like, Expedia, Kayak, Orbitz, Priceline). Where potential customers find competitive rates and can book more than just a plane ticket.
mrueda

The Impact of E-Commerce on the Hotel Industry - 1 views

  • The impact of global economic recession is taking its toll on the hotel industry. Smith Travel Research has reported a national RevPAR decline of 18.1 percent for YTD September 2009 compared to the same period in 2008.
  • Percentage of survey respondents who use these services to make travel plans: Online travel agencies such as Travelocity, Orbitz and Expedia: 34% Other Web sites: 27% Personal referrals: 25% Travel company Web sites: 19% Traditional travel agents: 9% Calls to travel companies: 7%
  • Manager for Colwen Management, said that “People are becoming more and more prudent while also becoming more knowledgeable about the internet; consumers are making intelligent decisions online for the best possible rate
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  • From our experience in the hotel industry, it is apparent that many hotel companies have increased efforts to bring guests directly to the hotel website to avoid the 15 to 25 percent commissions for reservations booked through third party websites.
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  • Historic trends have proved that occupancy and average rate metrics will improve as the nation recovers from the current economic recession. Once demand begins to increase operators will find less resistance when attempting to increase rates. Hotels that have maintained rate while selectively marketing to the social networking demographic in addition to effective internet marketing should be poised for growth beginning in the second or third quarter of 2010. E-commerce and social networking sites will ultimately help the industry grow.
  • Many of the major hotel chains now offer “Best Rate Guarantees” and it is imperative for operators to emphasize these campaigns especially to the leisure segment. Other travel related websites such as yapta.com will tell the consumers when prices are at their lowest levels and when it is the ideal time to book
  • nternet marketing has had many positive effects on the hotel industry. Marketing over the internet has given hotel operators the opportunity to create a positive image and reach more potential customers at a lower price. One example is PPC (Pay per Click) advertising campaigns that are now widely used throughout the industry. The primary goal with PPC advertising is to appear in the “Sponsored Ads” section of the major search engines when a potential customer searches for hotels. PPC ads often cost hotels about $1 per click versus many other marketing campaigns that cost hotels thousands of dollars.
  • ocial Networking sites such as Facebook and Twitter are the latest phenomenon in the hotel industry. Similar to internet marketing, Social Networking sites have given hotel operators the opportunity to directly connect with a new generation of travelers. Many hotels are using the social networking sites to offer discounted rates in an effort to stimulate demand. However, studies have portrayed the negative effects of discounted rates on profitability.
  • Percentage of survey respondents who use these services to make travel plans: Online travel agencies such as Travelocity, Orbitz and Expedia: 34% Other Web sites: 27% Personal referrals: 25% Travel company Web sites: 19% Traditional travel agents: 9% Calls to travel companies: 7%
    • mrueda
       
      This article discusses the impact of e-Commerce and social medias in the travel industry. OTA sites like Orbitz and Expedia take up 34% of the industry's online booking. Many travel companies are focusing on their social media outreach. Especially, for the newer generations. Creating better "context" and providing "deals" to book direct from them versus a third party site. For example, companies like Starwood, now Marriott, have a great rewards pogrom for members. Allowing them exclusive discounts and promotions when booking directly with them.
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    This articles describes the importance of E-commerce and social networking on the hospitality industry. The social sites like facebook, twitter and instagram has proven beneficial for the marketing of the hospitality industry. Individuals post their experience on these networking sites, which indirectly helps in marketing of the hospitality firms. The use of internet and hotel website has proven, to increase the revenue of the hotels, many people book directly through the hotel websites, which increases the revenue for the hotels as well save the commission paid to the travel agents. The loyalty programs introduced by various hotel, took a new shape all together after internet became the major source in these hotels. It was convenient for the guest to check how much points the have in their account and the tier level. The hotels also started offering guest extra points to their account, if they booked the room directly through the hotel website. This resulted in an substantial increase in the RevPar of the hotels.
msoma003

What Will Change in the Future of Global Distribution for Airline Travel? - 1 views

  • have to compare flight costs on every reservation website or call each airline separately
    • msoma003
       
      Not effective. Millennials will not spend the time searching multiple websites
  • American Airlines airfares can no longer be found on Expedia or Orbitz websites, or any site powered by Orbitz.
  • American suggests that distribution companies begin using Direct Connect, powered by Farelogix
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  • Southwest Airlines are not available in most systems for booking reservations
  • They claim they have the lowest American Airlines prices guaranteed, and they have no online booking fees.
  • Then travel companies would be charged to have the Direct Connect system, in the long run, thus paying for the opportunity to sell American flights.
    • msoma003
       
      Is it really worth the extra fee? Each agent will need to examine the ROI
  • Southwest is self-contained and stands on their own, as far as distribution methods go.
    • msoma003
       
      This could help lower the cost paid to third party sites but also lowers company visibility.
  • then travel companies may have to forward their costs to travelers, hence driving up the price of airfares.
  • While the airlines are all in one distribution system
  • companies are able to offer comparison reports on travel expenses
  • There is also the possibility that more consumers will begin relying on travel agents to locate the best airfares. This will remain to be seen.
    • msoma003
       
      This will be interesting because travel agencies have been on the decline due to advancements in technology.
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    The article discusses how American Arlines (AA) flights could not be found on Expedia or Orbitz because the company could not reach an agreement with Expedia. AA then suggested customers book flights directly via their website or via Direct Connect, a new system. Southwest airlines is another company that does not sell via third party or GDS sites, they only sell on their on site. When companies begin to remove themselves from traditional GDS systems it changes the way consumers and travel agents begin to book flights. It will make more difficult because we will spend more time comparing multiple sites and we we will never be sure if we are getting the best deal.
Juan Du

| Diigo - 0 views

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    Many airline companies use the global distribution sysytem(GDS). People can compare flight costs on every reservation in one website. But American Airlines airefares can no longer be found on Expedia or Orbitz. They built their own booking website. Actully, customers sometimes they have their own ideas, but some consumers still rely on travel agents. So there is a dilemma for both travel agency and Airline industry. We should have a positive attitude to deal with GDS.
yiran DING

Airlines vs. the World | An Analysis of Future GDS & OTA Trends | By Douglas Quinby - 1 views

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    This article analysis the future of the GDS for airlines from both the airline company's perspective and the marketing perspective. The conflicts between airlines and GDS and the agencies is a recycling battle. It has been back and forth with the airlines withdraw from the system and ended up renewing contracts. The most recent war initiated by American airline pulled its inventory from Orbitz in December, 2010, in order to force GDS Travelport to drop the distribution cost. The two parties need each other and it is time for them to reach common ground and have mutual benefits.Delta has done something for that by adopting three second-tire OTAs. http://www.tnooz.com/2010/12/22/news/delta-cites-apple-experience-exits-cheapoair-bookit-com-onetravel/ But those are the short-term issues. In the long term is that " airlines' long-term strategy to advance distribution from fare- and schedule-led selling to merchandising. " The article also give a marketing perspective. It shows the intention of American Airline to build a system that link directly to the airline that don`t have to obey the searching rules of the agency. It also listed nine unanswered questions and wild cards, which indicates the risk of this strategic shift.
dawn davis

Emerging distribution channels add variety - 1 views

  • By focusing on new methods of selling and engaging consumers or creating demand for hotels, several of these new channels are creating interesting segmentation opportunities.
  • These evolving channels can be categorized into three major types: new search models, mobile/last-minute models and new discount channels, dissecting the broader impact of social media when it comes to online bookings
  • Roomkey.com, which is similar to the TravelWeb portal of the past, represents the attempt of the brands to launch their own version of an OTA. While suppliers remain optimistic about Roomkey.com, it has yet to really catch the eye of consumers and still needs considerable improvements before it starts to offer a viable alternative in the eyes of the consumer.
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  • A variety of interesting newer selling models including tingo.com, backid.com, guestmob.com and hallst.com, can be categorized in a consumer discount group
  • Over the last few years, social media has emerged as a new “channel,” impacting guest satisfaction, OTA channel conversations, brand evaluations and revenue.
  • Now with the emerging social-media channels, user-generated content effects not just brand perception but also revenues.
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    This article discusses the development of new electronic distribution channels for hotel suppliers and consumers to use. There has recently been an emergence of new search engines such as roomkey.com and room77.com that offer a different booking experience than the more established Expedia.com or Orbitz. Roomkey.com is offering a search for high quality hotels with price transparency and links to direct booking on the hotels website. www.roomkey.com Room77 is interesting because it shows the rates of many other OTA websites, all the standards plus some less common sites. You can choose what OTA site you want to book from. The highlight is that room77.com offers floor plans of hotels where you can see the view from multiple rooms and even how far the closest elevator is. www.room77.com Another important emerging channel is mobile phone applications that are geared toward last minute travelers. These channels typically offer a limited inventory at up to a 30% discount. The discount group is yet another new development in distribution channels. Websites such as Tingo.com offer an automatic refund if the price drops after you book your reservation. www.tingo.com Social media also has to be considered. Online reviews can have a tremendous impact on future bookings and hotels have to take this into consideration.
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    Great help for my Strategic Management Class! Thank you...I wish though, there would be more numbers...But thanks anyway
Jeremy Fairley

Siri the mobile travel agent [VIDEO] | Tnooz - 2 views

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    Great article about the use of Siri, Apple's voice activated virtual assistant, and the use of voice activated travel search. The video demonstrated by the CEO of Bonvoy Group travel demonstrates voice activated flight status searches as well as searching of future flights to which the Bonvoy systems emails you the results based on your search. The potential for voice activated flight is enormous and it will be interesting to see if other travel OTA sites such as Travelocity, Hotels.com, Orbitz etc, adopt similar uses of this technology. I can see the use of this on hotel booking sites either via thrid party as well as direct through the hotel. Also sites like Open Table make use of Siri for voice activated reservation. With Siri still in its "beta" phase, the opportunity for developers and the travel industry to build apps like these is very good.
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    I posted this article on Scoop.It. This is more evidence of the push towards mobile computing. It begs the question, when will we begin to see this adversely effect PC sales?
olaya5

5 Ways To Invest In Travel And Tourism - 0 views

  • Online Travel Providers As with many industries, revenue continues to shift to the internet when it comes to providing travel and tourism services.
  • Leading online travel providers include publicly-traded players such as Orbitz, Priceline and Expedia. In particular, Priceline has been highly successful in driving traffic to its website to book flights and bid for cheap, last minute travel deals.
  • Over the past five years, it has seen sales and profits grow around 20% annually. This growth has fully shown through in its stock price, which is up around 1,000% in the past five years.
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    This article talks about five ways to invest in travel and tourism. It specifically mentions the Online Travel Providers. In many industries, including traveling industry, internet continues to generate revenue to the business. Priceline in particular has been increasing profit growth in the last five years offering lower price and online bookings, last minute travel deals and bids.
Alejandra Kravets

Old Room Distribution Systems to Make Way for Online Automation and Integration for Hotels in 2012 - 0 views

  • providers will switch their channel management strategy from 'legacy' manual channel management products of yesterday to technologies capable of providing fully automated, two- way, seamless integration between online booking channels and their PMS, CRS or RMS systems.
  • "As integrated channel management solutions become mainstream this year, hotels will benefit from broader distribution reach and streamlined automated business processes that, together, result in higher revenues, lower costs of acquisition and a healthier bottom line,"
  • "For technology vendors in the online travel segment, 2012 will be a year of rapid adaptation in this dynamic, ever-changing market. Online travel is arguably the fastest moving and most dynamic area of the travel space. Constant innovation and adaptation in distribution are critical for accommodation providers
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    In 2012, with an eye on becoming more competitive, hotels are looking in to becoming more effective in their revenue management strategies and maximizing business efficiency by integrating their online distributions with their PMS and RMS systems.
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    SiteMinder is the world's leading online distribution company used by thousands of accommodation providers. It helps increase revenue through online services, and lower acquisition costs. Online bookings sites like Orbitz, Expedia, and Booking.com can be accessed for a monthly flat rate and 0% comission fee. This article also discusses the importance of social sites such as Facebook and Twitter, and an increase in consumer sites like Groupon.
anonymous

Hotel consortium website takes aim at online travel agencies - USATODAY.com - 0 views

shared by anonymous on 27 May 12 - No Cached
  • Room Key is designed to give the benefits of booking your room directly with the hotel and enough choice from these hotel chains and their partners that you won't be tempted to plunk your money down on an online travel agency site instead.
  • On Room Key
  • you can then view an overview of each property, along with photos, a map and ratings and review snippets from TripAdvisor.
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  • You'll get the benefit of earning rewards points, avoid the unpredictability of diverse booking fees from online travel agencies, and make special requests for things such as early check-in or connecting rooms.
  • you opt to use the "Book it" button with no hotel logo shown
  • these hotels come through a Room Key partnership with Travelocity.
  • you'll have to prepay and might miss the benefits of booking directly with the hotel.
  • I found instances when it offered a different room type or lower rates at specific properties of its founding hotels than were available on sites such as Expedia, Orbitz, Hotels.com, Booking.com, Travelocity and Priceline.
  • Room Key provides a convenient and flexible way to shop for stays at major chains.
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    This article discusses the collaborative creation of hotel chains such as Hilton and Marriott, RoomKey.com. It is an OTA site that provides benefits to users who choose to make reservations with the partnered hotels. It is different from other OTAs in that loyalty program points can be used, users are aware of the hotel at which they are making the reservations, the prices are lower, RoomKey provides detailed views of the location and rooms, and there are no hidden fees. I thought this was an interesting article in that it displayed some of the hotels' efforts to compete with OTA websites.
Priscilla Moreno

How to get the most out of the Global Distribution System - 0 views

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    Global Distribution Systems were created in order for airline companies to generate their own ticket sales and to make their own reservations for their customers. As years went by, these GDS companies were creating travel websites such as Travelocity.com and Orbitz.com. They have continued to grow in popularity and market share. One benefit of having this resource is that hotels, car rentals, and airlines are able to showcase their services worldwide. The GDS is best for any large hotel and resorts that have so many amenities that the GDS would be able to seperate the information and they would be able to pass on the information for any customer looking to stay there.
haojingting

GDS - 0 views

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    The GDS is a major sales channel for direct retail bookings through major travel websites. In the US, these sales channels have proven to be the most prolific source of bookings. Studies indicate that most travelers use the Internet to research travel options before booking. Over 40% of those buyers visit 3 websites - Expedia, Travelocity, and Orbitz. That's a reason that some small service company could compete with the large one, the GDS bookings cost their 15%, plus the travel agent has the option to bill an additional 10%. In fact, few agents bill the extra 10%. While that may seem like a lot, the companies have the option to charge more for these bookings and embed costs in the guest price. And also due to the simple management, the organizations do not need to spend lots of money and time to train their employee. Even this system could provide the service industry large mount of benefit, but with the development of the technological innovation, the GDS also need to improve more frequently to bring more profit for the tourism industry.
Fang Shu

Google Hotel Finder revisited - 7 views

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    This is an interesting article about Google, who is quickly becoming a big name player in just about every business segment out there. The article addresses Googles new search tool called Hotel Finder, which is still in testing phases. This tool is designed to make it easier for users to find, compare, and book hotels, by drawing on a map around an area they want to stay in a certain location or city and it lists the hotels in the search area, with prices, availability, star rating's and reviews. In addition it lets you filter the results by price, price compared to usual, Hotel class, and user reviews, and allows the user to book directly through the hotel or through an intermediary site with a click of a button. This article also talks about a possible downside to Googles new service in the online travel agency segment. The article explains how some are concerned, because Google is placing comparison ads in premium space on top of the Google search results for hotels, which when clicked by a user takes the them to the full Google site and pushes OTA sites like Expedia, Hotels.com, and Orbitz and hotel websites farther down the search results list, which is making them pay more for premium Comparison Ads. Also the OTA's are concerned about how the Price Per Click may go up, making the OTA's pay more to Google. I went on and played around with Hotel Finder, and I have to say it is very easy to use, and allows you to really customize your experience and pick exactly where you want to stay. http://www.google.com/hotelfinder/#search;l=miami+florida;d=2012-01-22;n=1;v=l;r=0;s=m;fv=
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    I love the part of the Google Hotel Finder about the comparison ads that help me know how much I would pay if I book the same hotel from other websites by only visiting one Google Hotel Finder website. I hate to search the same hotel on different websites to choose the best price. It costs me much time to make a plan of travel. The page of Hotel Finder is clear and easy to understand how to use it. All results of hotels would be sorted by price and I could get best price fast. Yesterday was my first time to use Hotel Finder and I used it just like I already knew how to use. I don't need to spend much time to study the search website and the page has several recommended words to help me get what I want.
Chelsey Alvarez

RezOvation - property management software, online reservations, and website design for bed & breakfasts, inns, and hotels. - 0 views

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    This article is about Global Distribution Systems, one being the Rez0vation Booking Engine. Through this, travel agents are able to book reservations for their clients and check availability all through GDS channels. Providing real-time Internet reservation management, this online booking is valuable to all types of guests. Online reservations have become popular in today's world as technology has become second nature. Other travel websites include Expedia, Travelocity and Orbitz but are different than the GDS.
Theodore Moore

Will the Hospitality Industry Tango with Tingo? « HeBS Internet Marketing Blog - 0 views

  • Will the Hospitality Industry Tango with Tingo?
  • I truly expected that after its “liberation” from Expedia, TripAdvisor would try everything possible to repair its strained relations with the industry
  • It further proclaimed that “In 2011 alone, Americans could have saved nearly $314 million if they had had access to a site like Tingo.com
  • ...10 more annotations...
  • It makes the industry look like a bunch of corporate thieves who are cheating and overcharging the traveling public to the tune of hundreds of millions of dollars.
  • which I argued that after its “divorce” from Expedia, TripAdvisor still remained a foe of the industry and that TripAdvisor had to make a clear choice:
  • argued that TripAdvisor needed to overhaul its business model and make the site industry- and advertiser-friendly.
  • This new OTA site is an affiliate of Expedia.com
  • None of the above happened and TripAdvisor has continued conducting business as usual
  • Tingo.com has no unique content, pricing or inventory of its own.
  • refunds when and if a lower hotel rate becomes available – is based on factors that are at the mercy of the other OTAs and the travel marketplace as a whole. Expedia could replicate Tingo’s offering within five minutes or less. Orbitz already offers and widely publicizes similar automatic refunds.
  • Tingo.com’s main selling point – that it will refund the difference to customers if the price of the room they have booked drops after booking – is practically mute and irrelevant.
  • Sooner or later, to counteract decreased merchant commissions and the growth of travel demand as the economy improves, OTAs will be forced to re-institute booking fees that were dropped back in 2009.
  • Analysis of this business model clearly shows how confused and misguided TripAdvisor is as a company:
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    This article is a series of several blog contributions for successful emarketing on Hotels magazine's website. "Will the Hospitality Industry Tango with Tingo" discusses the introduction of Tingo.com, a new Online Travel Agent (OTA) website affiliated with Expedia.com that guarantees its' customers to refund the difference if the price booked for the room drops after booking. This sounds great right? While of great value to customers, especially those who are money conscious, the article explains that Tingo.com is another industry basher that ultimately makes hotels appear to be ripping their customers off. This type of marketing tool should be two fold- both industry and advertiser friendly and an OTA website such as Tingo.com will potentially strain its relationship with business in the hospitality industry sooner than later. Tripadvisor is pointed out as an example of a major hospitality industry resource that has damaged its reputation with hotels and is continuing to do so. An analysis of Tingo.com is presented including the evaluation of several factors Tingo.com does not consider under its business model. The article deems both Tripadvisor and Tingo.com as "confused and misguided." In conclusion, this article presents valid points that I have never considered prior to reading about the challenges and perception some hospitality industry leaders have. From the customer perspective, both Tripadvisor and Tingo are highly favored for obvious reasons but not consistently for hotels and restaurants.
Jennifer Koren

Mobile travel apps to see more growth in bookings - 1 views

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    With the growth of mobile phones and apps, there is no doubt a boom in online mobile bookings. Apps like Travelocity, Expedia and orbitz, makes it easy to search, compare and book all from your mobile phone. According to the article, online travel booking generate close to six Billion dollars in revenue each year. Out of that, 10 percent of bookings is conducted on mobile devices. Within the next two years, the market is likely to grow to about 30% from According to Amit Somany, companies began "investing on this mobile platform for the past four years but the investments had actually taken off only in the past 12-18 months." Some companies are surprised that people are going out and doing research from their mobile phones before marketing and advertisement plans were in motion. They noticed that more and more people are researching hotels and airfares while they are on the move. While commuting on a train in NY, people can research a possible trip to San Fransisco, without wasting any time at work. On the go, Expedia has simplified their app checkout process in order to "serve our consumers better."
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