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Why Tablets on Restaurant Tables Are Here to Stay - Eater - 1 views

  • Over the past few years, a new fixture has popped up on restaurant tables next to the ketchup bottles and salt shakers: tablets.
  • Applebee’s installed tablets at its restaurants in 2014, and they’re now found on every table at all of its nearly 2,000 U.S. locations.
  • There’s been a fair amount of concern that tablets would put human servers out of jobs, but thus far Outback and other casual dining chains say they are using tablets as server’s assistants:
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  • n fact, tips have stayed steady or even increased, thanks to the ease of tipping via tablet: Diners can typically tap just one button to automatically apply a tip of the industry standard 20 percent, which is easier than manually entering a smaller tip.
  •  
    This article describes how many restaurants are now adding tablets to their POS systems. Major chains, such as Applebee's, TGI Friday's, and Outback Steakhouse, are now using these tablets at many of their tables. The article suggests that the servers' tips are either staying the same or increasing due to the ability of the customer to merely tap a 20% tip. Also, the article suggests that sales for the restaurant have increased and labor costs have decreased. It appears that this trend will continue to increase in restaurants.
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Now Is the Time to Launch Direct Booking for Groups | Hotel Management - 0 views

  • Hotels need better technology
  • The hospitality industry, for example, has seen the rise of contactless payment systems and other mobile self-service options for guests.
  • New technology has emerged that will offer hoteliers and planners the ability to book meetings and events online, a long-awaited development.
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  • Hotels need better technology
  • otels n
  • Even before the pandemic, the hospitality industry had been seeking ways to better serve meeting planners and reduce the cost of sales.
  • Central to the company’s efforts is GroupSync Engage, the first direct booking solution for groups on the market, which launched in October 2020.
  • Direct booking has finally arrived
  • the future of booking meetings will be direct and online, especially for smaller, less complex events.
  • successful in creating technology that helps both sides of the marketplace.
  • Groups360’s technology development has been predicated on supplying hotels with better technology at a lower cost so they could pass on higher value to their planner customers and have better conversations with the meeting professionals they serve
  •  
    This article is about new disruptive innovating technology of hotels and event planner using virtual direct booking for small booking of rooms, and small event and meeting. This new disruptive innovating technology was the after affect of the pandemic. It's the industry way of growing and surviving into the world today, which is using more technology than ever before.
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Hilton Was Fined $700K for a Data Breach. Under GDPR It Would Be $420M | Digital Guardian - 0 views

  •  
    This article goes over the multiple lawsuits that Marriot had to face due to a massive cyberattack in 2015 where multiple credit card numbers were leaked. I think this is a perfect example of how cloud computing is not a bulletproof system at the moment and how it still has much room to grow. Similar cyberattacks happen all over the world some on a smaller scale and some on a larger one. I believe this is an article that everyone should read to truly understand the reproductions that a company can face if they don't have a strong cyber defense.
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Best content in Hospitality Technology | Diigo - Groups - 9 views

  •  
    I came across a few other alternative that may be used at a hotel. They also listed their pro and cons.Roommaster, MSI, Hotello, Hotelogix and and eZee front desk,
  •  
    This article summarizes the top 10 PMS systems that are available to hotels - especially smaller, more boutique hotels. It is very comprehensive and detailed. Great for a big picture view of hotel PMS systems.
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Panera tests ghost kitchens, mobile kitchens, virtual catering - 0 views

  • Coming off a year of innovation during the pandemic, Panera Bread is looking to go all-in on convenience technology in the future, with ghost kitchens, mobile kitchens, virtual catering, and redesigned drive-thru lanes already in the works
  • ted about
  • “We are excited about creating our vision of the next generation of Panera,” Chaudhary said. “This next generation [of Panera stores] will use 5-6 disruptive ideas to drive greater customer engagement.”
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  • “These are the kinds of things we are thinking of recreating and redefining for the Panera of the future, which is going to be more off-premise-oriented, and led by technology and convenience,”
  • Besides smaller physical footprints, other aspects of Panera 2.0 will include delivery-centric ghost kitchens and mobile kitchens
  • An online version of catering will look like all of us sitting around a Zoom meeting with our food arriving at the same time
  • That is a disruptive way of serving the same needs consumers have in a different way that is more convenient and relevant in a world that looks different.
  • The pandemic has changed the way operators should approach convenience technology
  • Chaudhary said they’re looking at other forms of technology like touchless kiosks where instead of tapping a screen to place their order, customers might use hand gestures instead like giving a thumbs up, for example. This way, they can leverage consumer needs for contactless experiences without sacrificing engagement.
  • A disruptive model is a hybrid of both [third-party and in-house delivery],” Chaudhary said. “We might leverage our existing drivers for orders and every time we need some help, we can outsource it. These are examples in this new world of us being able to innovate, to improve and strengthen our business model
  •  
    The article explains how Covid-19 has affected the dining industry and how companies have to adapt. In this article, specifically, it talks about how Panera is implementing ghost kitchens, changing how they approach catering, and how they can keep their consumers safe in a post Covid-19 world. Many hospitality based businesses are changing the way they operate, permanently, because of the pandemic.
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The Unique Technology Challenges Faced by Large Hotel Chains (Part 1 of 2 Part Series) ... - 0 views

    • aleliason1992
       
      This article is mainly about the trust issues that companies have with tech companies and vice versa. Companies need to be more careful when selecting a provider who is going to help their company integrate into a more tech savvy system. However, once they do select a company to help integrate, there needs to be trust that the right integration implements will be in place and that the software will be up and running. This article states that every company wants a taylor-made system for their company which i disagree with because it is going to be more expensive to fix/upgrade. The last notable thing about this article is that it is easier for a smaller hotel chain to have effective use of technology than it is for the larger chains. the article says it's because of the red tape that needs to be cut by CEO's and such.
  • Some of the challenges are: Implementation and integrations Large hotel chains have multiple options and multiple vendors making the management of this challenging Creating a true partnership with their software provider Support and service of the software As hotel chains grow through acquisitions or new builds, their technology partner needs to assure them that they can scale. Solutions catered for hotel companies that offer multiple brands Flexibility to provide both cloud and on-premise solutions
  • Ultimately, how can large hotel brands best position their properties to remain ahead of trends and remain in lockstep — or better yet, ahead of — cutting-edge competitors?
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  • a hotel property cannot truly benefit from the enhanced functionality of new technology if it's unable to integrate with some of the property's existing software. The operational backbone of a hotel, especially in the case of large hotel chains, is a highly sophisticated property management system.
  • While vetting prospective solutions, hoteliers must pay mind to the level of support offered by each provider.
  •  
    In this article, Binu Mathews, Ceo at IDS Next, discusses how the hospitality industry faces massive disruptions and the majority of the challenges related to technology. He discusses how these challenges affect larger hotel chains.
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Attacked by Ransomware, Many Companies Opt to Pay Up - CFO - 1 views

    • emmajeenie
       
      The demanded ransom is often a moderate amount that would pale in comparison to the recovery and reputational costs for a company that refuses to pay.
  • Hospitals, for instance, are frequent targets of these kinds of attacks, in part because people’s lives are on the line so they have to make quick decisions.
  • , in a ransomware attack the data isn’t released or leaked or sold. On the contrary, in most cases, data and infrastructure aren’t compromised at all; its owner just can’t access them.
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  • y rose 41% from 2018 to 2019 to more than 205,000 globally, according to newly published data.
  • the security firm Coveware estimates the average payout for those that did was about $85,000 during last year’s fourth quarter, and more than $190,000 in December.
  • its leaders give in — and pay the ransom.
  • Organizations have more to lose financially from the inability to conduct business than they do from just paying the ransom
  • It’s like the plot of a James Bond movie: Hackers take control of a global organization’s computer systems and threaten to destroy its records, steal its intellectual property, and drain its bank accounts unless a hefty ransom is deposited into an untraceable offshore bank account by the end of the day.
  • ” the ransom is likely a significantly smaller amount than what it may cost to address a threatening public issue or the time and money necessary to rebuild the confidence in a brand or company.
  • Experts suspect that the actual number of ransomware attacks is much higher than the reported number, citing reasons ranging from fear of job loss, investor withdrawal, and reputational damage
  • Moreover, while public companies are required to report cyberattacks to regulators, private organizations are under no such mandate. Reporting attacks to law enforcement often may cause lengthy investigations
  • A hacker can keep repeating a ransomware attack until the security flaw is fixed or they are caught or reported.
  • Organizations can undertake a few basic defensive actions to mitigate the impact of a ransomware attack. Frequently backing up data and storing it on different networks is one way,
  • reducing the number of outside apps the system uses, fixing software vulnerabilities immediately, and properly training and educating employees on what to look for and whom to alert if something appears suspicious.
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Florida Theatre Lifts Curtain on New Point-of-Sale System - : - 0 views

  • With up to ten separate bars, Florida Theatre is challenged to keep up with orders and payments during its nightly events. As host to some of the biggest names in entertainment, the historic venue offers 200 entertainment events each year, catering to all age groups and tastes
  • Florida Theatre’s ten bars were still using standard cash drawers and external credit card machines. Not only was this process slow, but it also posed challenges to the four mobile bars that had to be set up for larger events.
  • They also needed a streamlined solution that required less equipment and built-in inventory tracking. With multiple bars operating at varying intervals, Florida Theatre’s management needed to be able to manage everything from one place, rather than having to aggregate data from up to ten different POS systems.
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  • POS Prophet Systems installed a cloud-based POSExpress system at each stationary bar. Because the theater’s four mobile bars were packed up and stored after each major event, POS Prophet Systems also installed a smaller footprint of the hardware at each mobile bar. These mobile versions were built to safely withstand being moved throughout the theater as needed.
  • At the end of the evening, Florida Theatre’s management was excited to see that all of the drawers balanced perfectly and the evening was a huge success.The Florida Theatre now has a POS setup that seamlessly handles inventory management and accounting processes, while also providing information on sales and revenue for each bar. Reporting and inventory are centralized, allowing managers to oversee operations throughout the theater, even on the busiest nights.
  •  
    The Florida Theatre had been using standard cash drawers and credit card machines to process their guest payments. They had been having multiple issues as far as cash drawer balancing or credit cards not being read correctly. It was affecting their financial statements. They implemented a new POS system to modernize themselves.The POS prophet systems involved the theatre to have to use less equipment and help keep track of their inventory. The POS system overall was a success for the theatre and showed results of having all the cash drawers be balanced . The POS system handles the theatre's inventory and accounting.
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New Study Reveals Tech Investment Priorities for Hotels | Hotel Business - 0 views

  •  
    This article discusses the recent findings of a study conducted by the Expedia Group of over 1,200 hotel properties. The study revealed that hotel chains are twice as likely to prioritize a technology investment as opposed to an independent property which is 1.5 times more likely to invest in room renovations. The gap in the capital available between these two groups is only going to widen with time as smaller properties cannot invest in the most bleeding-edge technology and will struggle to keep up with the billion-dollar giants of the industry. Will this gap threaten independent properties to move with the times or risk losing large amounts of business? We will only find out with time.
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10 Ways to Prevent Fraud By Restaurant Employees - 0 views

  • Employee fraud should be a major concern to restaurant operators because it can significantly cut into revenue.
  • Quite simply, this is an issue that you can’t afford to ignore.There are two main areas where employees can inflict financial harm on a restaurant: they can steal product or they can steal money.
  • First, consider all of the areas that are at risk for fraudulent behavior.
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  • Restaurant managers should have a good understanding of what is happening with transactions.
  • As you review transactions, look for unusual activity.
  • The next step is to investigate any patterns or irregularities you find.
  • At smaller chains, spot-check from each register to look for anomalies.
  • When employees know a fraud detection system is in place, the number of cases decreases.
  • Review your authorization process and revise as needed
  • Rolling out cashless payments can help reduce this problem.
  • Preventing and identifying fraud should be an everyday part of your financial management.
  • Lastly, keep in mind that restaurants with lower menu prices may be at risk for more theft.
  •  
    This article gives examples of cases in which fraud took place in the establishment and then gives ways you can identify employee fraud and take steps to prevent it!
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10 Event Email Marketing Examples That Convert ASAP - 0 views

  • Leverage your speakers in your email.
  • In larger events, you won’t really need to justify their presence if they’re representing reputable businesses, but for smaller headcounts, you need to really leverage your speaker’s personality and background to justify a reason for an email recipient to go to this event.
  • This is one of the best ways to not only target your networks but also networks of people in your industry.
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  • Early Bird offer?Bonuses.
  • You could always give away bonuses that make sense to your audience. Promise some great freebies and swag bag offers
  • to early bird attendees and make them feel valued
  • Follow up this email with a count down to push more registrations, something like “1 week left to save!” would do just fine.
  • You just need a title of the event, a short description, date, location, a schedule that’s easily read, some images, and that’s about it.
  • The other great thing about the poster-type emails is that the image used, or a screenshot of the email’s content is social media friendly and can be easily used in social media posts.
  • Video content is one of the most engaging tools to leverage,
  • add a link for contacts to watch the video on another host
  • bolder and go for straight-up embedded video content.
  • You can generate and embed a count down timer easily if you can find some tools on Google, of course, free tools are tough to align with your branding, so if that’s important to you, you can always pay for a decent tool to generate an embeddable count down timer for you.
  • think holistically about the value of all your events combine, package it up, and push it out.
  • Consistent Color Schem
  • Geo-targeted emails get a 26% increase in open rates.
  • hank your attendees for attending, and really push the value of the post-event data to them.
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To Cloud or not to Cloud the PMS???? - The Micros Man - 0 views

  • I have battled with the same decision myself on several occasions. Especially with smaller hotel properties with limited I.T. support staff and resources. Should we consider an internet cloud based PMS system? Which to recommend?
  • We all know the benefits associated with such a move. No hardware to maintain, no backups to worry about, no hardware costs, versatility and greater accessibility.
  • With the internet and our reliability on it expanding day to day, businesses are finding the connection to the virtual world critical to their operations.
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  • I guess what an operator needs to look at are the pros and cons of the two and formulate the plan that best fits their organization.
  • Security is always a concern.
  • Access outside the hotel
  • Access anywhere from the internet
  • Does it cost less? Or are those cost now rolled in to the cloud hosting costs?
  • This is great, but it does come at a cost $$$. Internet service providers charge a premium to business customers. We are talking thousands per month. Not the fast cheap connection you get at home.
  • Lose the internet or the host based cloud and you now have many locations dead in the water instead of just one.
  • Where are these internet cloud PMS/POS providers securing your data? How are they securing your data? Any organization can hobble together a data center and host their applications from it. But how much time have they spent on securing it from the outside world
  •  
    As discussed this week in class there are numerous pros and cons to cloud PMS Systems. Hotel owners and Hotel management battle with the decision, "should they cloud or not cloud the PMS"? The main concern here is how will it affect the business and will it be a favorable one. They all want what is best for the company and for the customers. The main issue at hand with going to the cloud PMS is the possibility of losing Internet or the Internet slowing down. What would happen to your hotel then? It paralyzes and slows down your staff and the customers suffer. As we all discussed the pros and cons to cloud PMS may or may not out weigh the regular systems (PMS) but there are still many things to consider. The cloud will continue to evolve and maybe a hybrid of the both will eventually solve all the issues.
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    I agree that the hybrid option would be best for hotels. Working with them every day, I see advantages to both of these and feel if the system worked on both fronts it would really be great for hotels.
  •  
    This article is an opinion piece on whether or not a PMS should be run from the cloud. The article lists and examines the pros and cons to the use of the cloud for a PMS. Overall, it was very insightful and definitely gives you something to think about.
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Cutting Through Environmental Issues: Technology as a double-edged sword - 0 views

  • Between 1870 and 1910, per capita income in the United States rose almost 40 percent, and the value of manufacturing output increased sevenfold.
  • It took nearly three generations before the first concerted efforts were made to bring pollution under control, but once begun, progress has been real. The air quality index for the United States now shows a 42 percent improvement since 1980.
  • Technology, in other words, is a double-edged sword-one capable both of doing and undoing damage to environmental quality.
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  • All the world’s economies continue to face big challenges in using energy-the lifeblood of the industrial age-while maintaining environmental quality.
  • Reductions in both by 70-80 percent since 1977 would not have been possible without substantial innovations in, most notably, electronics.
  • In the United States, the energy sector accounts for more than 85 percent of total greenhouse gas emissions, with energy-related carbon dioxide alone responsible for about 80 percent.
  • Local generation by smaller plants can not only reduce transmission losses, but also improve air quality since they can be fueled by hydrogen and natural gas-much cleaner than coal on a per kilowatt hour basis
  • Industrial and vehicular emissions, particularly of nitrogen oxides, are also detrimental to water quality.
  • Technology and policy are now beginning to address runoff pollution, but it is hard to measure, much less control, because it stems from widely scattered, “nonpoint” sources.
  • the tools of geographic information systems (GIS) using remotely sensed data have offered new ways to identify and observe these sources
  • The technologies raise some privacy concerns, for instance, that could lead polluters to cloak or hide their polluting activities, further inhibiting pollution monitoring and cleanup
  • Bioremediation treats about 5-10 percent of all toxic chemicals and other hazardous waste; has successfully treated oil, gasoline, toluene, naphthalene, pentachlorophenol (a fungicide and wood preservative), and agricultural waste; and is being used at more than 30 munitions test areas across the United States.
  • These benefits must be balanced against what some critics view as potentially large drawbacks. One concern is that bioremediation may largely immobilize rather than fully remediate contamination. Another is that instead of reverting to its original state, the site will be transformed in some unexpected way. A third concern is that the potential risks of adding genetically altered organisms to the environment, or even redistributing naturally occurring ones, may not be fully understood. The Information Revolution
  • The Information Revolution
  •  
    This article goes into depth explaining how technology affects the world that surrounds us. Although technology brings so many good things to our lives, and allows the world to constantly evolve, there are of course harmful things that come along with it. It can affect air quality, the quality of water, land, etc. Over all affecting the quality of life for those affected by this issue. As we evolve with technology, it becomes more of a issue to maintain and to properly dispose of systems no longer being used. This article describes different advancements that are being made in to help resolve this issue.
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Event Registration: 4 Best Practices to Increase Attendance - 0 views

  • They want digitized solutions and fast responses. 
    • yvenisem
       
      The way of the world now
  • our online registration page represents the face of your event and is the main factor in whether people are signing up or not.   
    • yvenisem
       
      absoulutely, visuals are everything
  • your event and its registration page should accurately reflect your organization’s branding and mission.  
    • yvenisem
       
      same goes for smaller events like weddings where the bride and groom are known to love vertain things
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  • with the ability to customize your event registration form, you can also take advantage of dynamic reporting tools. T
    • yvenisem
       
      Customizing is essential for people to understand what the event is going to be about and know what to expect
  • However, with a personalized and streamlined registration process, individuals are more likely to complete registration.
    • yvenisem
       
      This is true, but it can make it harder if you have to send this to hundreds of people
  • our best bet will be ensuring that your event registration software has an integrated payment processor.   
    • yvenisem
       
      100% AGREE WITH THIS
  •  
    This article goes over the most important aspects to consider when using registration software for an event. One of these include making sure to use apt branding. The second is to make the questions being asked of attendees more customized. The third is to personalize the entire process The fourth is to make sure that there is a way for people to pay on the software.
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Surge in lockdown e-waste heading for landfill, experts fear - 1 views

  • may have caused a surge in electrical waste heading for landfill
  • Smaller electrical items such as electric toothbrushes and kitchen blenders are among the most likely goods to have ended up in rubbish bins rather than the recycling system.
  • Research suggests 60 per cent of people were de-cluttering during the lockdown, Mr Butler told the hearing —  and if all that waste was being recycled, HWRCs should be experiencing a surge in collections.
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  • estimates suggest collection levels are still around 50 per cent below normal levels for the time of year
  • Concern is growing over the treatment and disposal of lithium ion batteries
  • Unless processed and recycled safely, lithium batteries pose a serious fire risk
  • lot of these batteries are being put into household waste bins or thrown into skips at recycling sites. And they are not then treated with the caution that is needed
  •  
    Through the lockdown there may have been an increase in the amount of e-waste thrown into the regular trash. About 60% of people are believed to have been their homes during quarantine. If e-waste was disposed of properly there should have been a surge at e-waste disposal sites, instead there are estimates that suggest collection levels are 50% lower than normal. This also poses a fire risk due to the lithium ion batteries found in most phones, laptops, and even electric toothbrushes.
  •  
    According to the article, the biggest issues for recyclers during the lockdown will include the increasing quantity of small-sized daily appliances and Li-ion batteries discarded to the bin, rather than being handled professionally and properly, and the rising quantity of electronic bikes. Li-ion batteries are risky since they may cause a fire, yet the current situation is not very optimistic.
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Pros and Cons of IoT Trends in Hospitality | Smart Meetings - 0 views

    • abroo041
       
      This article discusses the pros and cons of technological advances in the hospitality industry. The pros vary from safety to personalization for guests. The largest con discussed is the possibility for hackers to intrude from multiple technological platforms. The article concludes that technological advancements are necessary in hospitality and that they are the future of our industry. Instead of being afraid, industry leaders must take the necessary precautions to ensure the best and safest use of these advancements.
  • Personal data can be used to provide a special touch to hotel guests and make their stay special.
  • By keeping up with smart home technology, they can help guests feel comfortable and make accommodations for their needs.
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  • uses sensor data to recognize hazardous trends and alert the appropriate maintenance engineer before the issue escalates.
  • Mobile can be seen as a front and back-of-house application.
  • “IoT has the power to increase guest satisfaction, decrease unnecessary costs and labor and increase productivity.”
  • As the IoT market matures, vendor consolidation will likely occur, creating a smaller number of vendors with more cohesive system offerings.
  • Each device incorporated into a hotel’s digital infrastructure can be exploited by hackers.
  • That being said, one incident shouldn’t lead hotels to fear IoT in hospitality or all together. IoT is the way of the future and it’s unavoidable.
  • It’s a way to increase customer satisfaction and be ahead of the competition while still preparing for the worst situation that could happen.
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Why You Need Event Management Software - 3 views

  • events account for the single largest marketing expense for most B2B marketing departments.
  • one of the greatest contributing factors to the explosion of live events is an explosion of innovation in live event technology.
  • event management software (EMS) is a solution that assists event organizers in driving success through all aspects of their events—from event registration and event check-in, to event promotion and reporting
    • anonymous
       
      EMS makes the event planner's job a little bit easier by assisting them and giving them an advanced technological organization tool that helps them plan events.
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  • One technology that the majority of these organizations are investing in is event management software.
  • Because event management software integrates all of the tools that an event organizer needs into one platform, it’s easy to work quickly, securely and with more rich insights at the ready.
    • anonymous
       
      It is an all-in-one system that allows them to access anything they may need.
  • Events like concerts or shows would not be a good fit for event management software, as these types of events are focused more narrowly on driving ticket sales.
  • Before event management software, event organizers needed to rely on third-party website building tools like Wordpress or Squarespace for designing their websites quickly
    • anonymous
       
      Event Website Naturally whenever there is an event people will want to go online and check for event details. Especially nowadays with cellphones and the internet it is much faster to go to the website than to call and ask.
  • an EMS should come with a tool for easily creating an event website with a drag and drop builder
  • An event registration tool is used for processing registrations or ticket sales. In the past, event organizers needed to rely on a provider that specializes in event registration.
    • anonymous
       
      Event Registration It is important that this is done properly and in an organized way so that the event won't be a catastrophe or a failed event.
  • This event registration tool also integrates with a variety of other functions so that event organizers can just as easily manage smaller events as they can manage an international event series.
  • Event management software should come equipped with a suite of event marketing tools
    • anonymous
       
      Event Marketing Promoting the event is equally as important because this is how you bring in clients, this is how people will know about the event. Email is a great way to promote your events as it sends the event flyer straight to your clients.
  • the single-most effective channel for promoting an event is email
  • it is not uncommon for event management software to boast their own email marketing tools
  • Some EMS platforms come equipped with additional tools for promoting your event
  • Attendees are looking for increasingly personalized experience that help them feel like they are part of the action.
    • anonymous
       
      Attendee Engagement App People want to feel like they are a part of the event, they want to feel involved. It is also a way for the event planners to know information about their clients.
  • The modern EMS should come with an attendee engagement app that enable attendees to network, communicate with one another, and otherwise take part in your event.
  • In addition to increasing attendee satisfaction and winning over event sponsors, event organizers will also be able to surface rich insights about their attendees’ behaviors and preferences.
  • With all-in-one event management software, organizers can view data in many ways—resulting in more insights and better decision-making.
    • anonymous
       
      Reporting and Analytics With the software, event planners could receive and view data about their attendees in order to make better decisions.
  • Likewise, an event organizer can integrate their event management system with their marketing automation system to send out large emails campaigns that may include, but go beyond the scope of just those who registered at an event.
  • Fortunately, many EMS do come with comprehensive integrations.
  • Events are becoming more prevalent than ever and event management software is what is allowing them to do so
  • the modern event management software does more than just manage events—it empowers organizers to unleash the power of live events and ultimately drive event success
  •  
    This article discusses the importance of Event Management Software(EMS).
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The GDS=Good, Darn Sense | TravelDailyNews International - 1 views

  • by focusing primarily on increasing their direct bookings
  • Today, hoteliers
  • GDS
  • ...41 more annotations...
  • bring in high-value, corporate guests or other guests who decide to book with travel agents?
  • been overlooked by many hoteliers, the GDS is still a very viable booking channel
  • hoteliers
  • put
  • on the back-burner
  • GDS
  • when
  • success of the online channel.
  • The use of travel agents is, once again, on the rise -
  • now highly valued
  • expertise
  • ability to build complex, multi-stop itineraries quickly, affordably and with little fuss
  • appeal to the luxury segment
  • best possible experience
  • r.”
  • taking home anything less than 100% of the revenue from each booking has become unacceptable,
  • here is a fee associated
  • effective distribution channels just because they have a cost of acquisition
  • they eliminate
  • smaller percentage than what most hotels pay in commissions to the top OTAs.
  • you still use them
  • about the OTAs
  • gripe
  • and pay the high commissio
  • you know it works.
  • GDS
  • opportunity
  • corporate bookings!
  • bulk
  • ravel agents,
  • visibility
  • cost of acquisition of a booking from the GDS/travel agents is lower (than the OTAs)
  • visibility
  • o a whole new segment of travelers: corporate and/or luxury travelers.
  • leisure travelers
  • book
  • corporate travelers are less concerned about the rate
  • primarily on price
  • business travelers typically spend more money on-site
  • break-even on GDS bookings because the higher room rates PLUS the ancillary revenues
  • GDS is, once again, a viable distribution channel for your property
  •  
    The article's main point ties into the third question on this week's discussion: is there a need for the GDS today? Hoteliers have recently been focusing on the OTA sales channel, which leads them to ignore their high-value, corporate guests, and guests who like to use traditional travel agents. The main reason for this is because hoteliers do not want to pay the fees associated with GDS's; however, they are still paying commission fees to OTAs. On average, hotels pay a 20% fee to a GDS when a room is booked, which is typically less than what is paid in commissions to the top OTAs. So why do they still use OTAs and pay the fees? Because they work, and GDS's work also. By eliminating a tried and true method such as the GDS, you are shooting yourself in the foot by getting rid of an effective channel that was bringing in revenue. The author argues that a GDS is still useful in creating more visibility and increased revenues from bulk bookings, travel agents, and especially from corporate and luxury travelers. Corporate and luxury travelers are less concerned about price and typically pay higher rates. They also spend more on ancillary charges in the hotel, which leads to recouping some of that money spent on fees. Given this perspective, I would agree with the points made in the article and how the GDS is still a viable system to be used today. It is especially important to gain exposure to corporate travelers, which is a big market that you don't want to leave untapped.
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How Technology Is Changing the Events Industry - 1 views

  • The events industry has come a long way since its inception, due to a variety of factors, but mostly because of significant technological advances. These days, technology is driving every sector due to its fast-paced ability to get things done. And the events industry is no stranger to this fact. In recent years the ticketing landscape is almost unrecognizable. With new technological trends, and mind-boggling innovations paving the industry, it’s no wonder that there has been a huge evolution.
  • One of the most significant trends emerging is the use of mobile ticketing. Meaning, events will become cashless and paperless.
  • However, as mentioned above, mobile ticketing is opening the doors to a ticket scanning entry system for all attendees, and with that event organizers can gather data using big data technology, and use it to create a more targeted marketing strategy. Venues can invest in big data companies. By investing in their software, venues and event organizers can easily collect, process, and analyze data in a hassle-free manner. Ultimately, this frees up their time to repurpose their efforts on marketing various events
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  • VR technology has been all the hype lately, so it’s no shock that it’ll be changing the game in the ticketing industry. As of right now, VR is introducing the possibility of obtaining a 360˚interactive experience from their chosen seat before even stepping into a stadium.In the future, VR is expected to evolve live events completely, by removing the need for physical attendance. This will open up events to event goers that otherwise cannot attend due to expensive prices. People will be able to participate in a VR viewing of the live event – for a smaller price. Meaning, consumers have more opportunities to attend their favorite events without the fear of missing out.
  • New technologies at their core, are introducing simple solutions to problems that venues and organizers may face while creating unimagined stress-free experiences for fans that ooze fun and excitement.
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    Various technologies make it easier for event managers to organize great conferences and meetings. For some time now, event planners have been using technology to some extent; however, the use of event management technology is increasing with more applications that can be used. The introduction of event management tools has made it easier for event managers to do their work. There are so many event management apps that you can use to simplify how you plan for any type of event. These apps can help you better plan events so that everything goes as planned. Event management technologies can help to enhance the experience of attendees. Technology makes the work of an event manager easier and allows them to focus on the main parts of an event. It helps in all aspects ranging from attendee satisfaction to project management.
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The Future of Events Technology | Inc.com - 3 views

  • With the industry currently booming, how are events organizers and producers getting smarter in applying integrated toolsets to marketing?
  • organizers of an event can use Google Analytics to discover which online campaigns are influencing registration or being discussed on social media.
  • DoubleDutch is one platform that can be used for acquiring and analyzing real-time data, since it can see what session sponsors and attendees are most interested in.
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  • Attendees can use a tool like Speecheo to help them view presentations and take notes.
  • Digital technology is also changing the landscape of events thanks to sensor integration.
  • incorporate social media into event marketing. Some of the highlights include: Event or company hashtags Hosting a special "happy hour" networking event Gaining media exposure Teaser videos Creating an event-specific page on your site Sharing photos or videos of the event Social giveaways or contests for the event Video testimonials or interviews Lead follow-ups Content for your blog following the event
  • In the future, virtual reality could provide attendees an amazing experience with a lot of physical products being brought in.
  • technology that was heavily present at this years CES was robots and drones--yes, drones.
  • people who can't physically attend an event--they call into Skype, for example, and have a robot roll around an event so that they can hear and see what's going on.
  • drones, they are being used to capture aerial photography or even to deliver drinks that have been ordered through a smartphone app.
  • tools like Bizzabo are consolidating all of the previous tools needed to effectively manage, plan, and run an event.
  • allowing you to create a website for your event, sell tickets, launch an email marketing campaign, and have on-site check-in and an award-winning app for visitors to use.
  • With all of this access to data and technology, an events planner can now provide attendees a more personalized experience. In fact, don't be surprised if someday the large events are replaced by several smaller events that are focused on data segmentation.
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    This article expounds how there has been a recent surge of tech-related events in the meeting and event planning industry. According to this article, event planners are using tech savvy methods to track the movements of attendees with Wi-Fi, GPS, iBeacons, or low-energy Bluetooth to see which events or booths they're visiting. The article further mentions how event planners are turning to IT to improve engagement between attendees and event coordinators using tools like Speecheo and Evolero. What I found particularly interesting is how event planners are incorporating sensor integration and wearable technology. Many companies are using wearable-technology, such as RFID wristbands, to accept cashless payments, connect to social media accounts, and replace paper tickets. Event coordinators are also going out of their way to create more personalized experiences. With all of this access to data and technology, an events planner can now provide attendees a more personalized experience. Lastly, social media as a planning tool and augmented reality also makes it possible for people all over the world to attend and experience an event without physically being there.
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    This article is about technology, event planning and the future. With more and more technology popping up in other industries, how is event planning keeping up? There are many different ways that event planners can use technology to their advantage such as improving engagement and collecting data. It also goes onto explain social medias influence on events and how event planners can use it as a marketing and planning tool. I think that this is a perfect article for all those who hope to become involved in the event planning industry.
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